JP6422492B2 - オンライン広告の保証された配信のための固定価格決定 - Google Patents
オンライン広告の保証された配信のための固定価格決定 Download PDFInfo
- Publication number
- JP6422492B2 JP6422492B2 JP2016523742A JP2016523742A JP6422492B2 JP 6422492 B2 JP6422492 B2 JP 6422492B2 JP 2016523742 A JP2016523742 A JP 2016523742A JP 2016523742 A JP2016523742 A JP 2016523742A JP 6422492 B2 JP6422492 B2 JP 6422492B2
- Authority
- JP
- Japan
- Prior art keywords
- advertisement
- online system
- user
- price
- actions
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Expired - Fee Related
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0273—Determination of fees for advertising
- G06Q30/0275—Auctions
Landscapes
- Business, Economics & Management (AREA)
- Engineering & Computer Science (AREA)
- Strategic Management (AREA)
- Development Economics (AREA)
- Accounting & Taxation (AREA)
- Finance (AREA)
- Physics & Mathematics (AREA)
- Economics (AREA)
- Theoretical Computer Science (AREA)
- Marketing (AREA)
- Entrepreneurship & Innovation (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Game Theory and Decision Science (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Information Transfer Between Computers (AREA)
- Human Resources & Organizations (AREA)
- Probability & Statistics with Applications (AREA)
- Operations Research (AREA)
- Quality & Reliability (AREA)
- Tourism & Hospitality (AREA)
Applications Claiming Priority (3)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| US13/933,595 US20150012367A1 (en) | 2013-07-02 | 2013-07-02 | Fixed-pricing for guaranteed delivery of online advertisements |
| US13/933,595 | 2013-07-02 | ||
| PCT/US2014/038980 WO2015002698A1 (en) | 2013-07-02 | 2014-05-21 | Fixed-pricing for guaranteed delivery of online advertisements |
Publications (3)
| Publication Number | Publication Date |
|---|---|
| JP2016526731A JP2016526731A (ja) | 2016-09-05 |
| JP2016526731A5 JP2016526731A5 (enExample) | 2017-06-29 |
| JP6422492B2 true JP6422492B2 (ja) | 2018-11-14 |
Family
ID=52133452
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| JP2016523742A Expired - Fee Related JP6422492B2 (ja) | 2013-07-02 | 2014-05-21 | オンライン広告の保証された配信のための固定価格決定 |
Country Status (6)
| Country | Link |
|---|---|
| US (1) | US20150012367A1 (enExample) |
| JP (1) | JP6422492B2 (enExample) |
| KR (1) | KR20160028416A (enExample) |
| AU (1) | AU2014284651A1 (enExample) |
| CA (1) | CA2913131A1 (enExample) |
| WO (1) | WO2015002698A1 (enExample) |
Families Citing this family (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20210118044A1 (en) * | 2014-09-22 | 2021-04-22 | Dezignerex Group Pty Ltd | Clothing distribution system |
| US10902341B1 (en) * | 2016-06-22 | 2021-01-26 | Amazon Technologies, Inc. | Machine learning based list recommendations |
| EP3555422B1 (en) * | 2016-12-14 | 2024-10-16 | Michael Smith | Methods for evaluating the contents of materials |
| JP6549742B1 (ja) * | 2018-02-15 | 2019-07-24 | ヤフー株式会社 | 決定装置、決定方法および決定プログラム |
| US11494803B2 (en) * | 2021-02-11 | 2022-11-08 | Roku, Inc. | Content modification system with viewer behavior-based content delivery selection feature |
Family Cites Families (15)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| JP3539629B2 (ja) * | 1999-11-04 | 2004-07-07 | 日本電気株式会社 | 訪問保証型広告装置及び訪問保証型広告方法と移動端末 |
| JP5072149B2 (ja) * | 2001-06-06 | 2012-11-14 | ソニー株式会社 | コンテンツ配信システム及びコンテンツ配信方法、コンテンツ提供装置及びコンテンツ提供方法、並びに記憶媒体 |
| US20070179846A1 (en) * | 2006-02-02 | 2007-08-02 | Microsoft Corporation | Ad targeting and/or pricing based on customer behavior |
| DE102006021100A1 (de) * | 2006-05-05 | 2007-11-08 | Benq Mobile Gmbh & Co. Ohg | Verfahren zum Übertragen von Daten in einem Funknetzwerk, Funknetzwerk und Empfänger |
| WO2007140783A2 (en) * | 2006-06-07 | 2007-12-13 | Unomedical A/S | Inserter for transcutaneous sensor |
| JP2009099075A (ja) * | 2007-10-19 | 2009-05-07 | Mediaindex Co Ltd | 広告配信システム、クリックコントロール装置 |
| US20090198542A1 (en) * | 2008-02-01 | 2009-08-06 | D Amore Tianyu L | Distributing premium content with advertising sponsorship |
| KR101035781B1 (ko) * | 2008-09-23 | 2011-05-20 | 엔에이치엔비즈니스플랫폼 주식회사 | 광고 노출량 조절 방법 및 시스템 |
| KR101074625B1 (ko) * | 2008-12-29 | 2011-10-17 | 엔에이치엔비즈니스플랫폼 주식회사 | 노출시간 및 클릭수 모두를 이용하여 광고를 제공하는 방법및 시스템 |
| US20100228636A1 (en) * | 2009-03-04 | 2010-09-09 | Google Inc. | Risk premiums for conversion-based online advertisement bidding |
| US8280765B2 (en) * | 2009-12-01 | 2012-10-02 | Yieldex, Inc. | Method and apparatus for maximizing publisher revenue |
| US20120054027A1 (en) * | 2010-08-30 | 2012-03-01 | Yahoo! Inc. | Network based advertisement system |
| KR101165959B1 (ko) * | 2011-01-28 | 2012-07-19 | 남기원 | 온라인 광고의 출력관리 시스템 및 그 방법 |
| US20130311272A1 (en) * | 2012-05-16 | 2013-11-21 | Yahoo! Inc. | Method and system for dynamically optimizing profit for guaranteed deal bidding |
| US20150339704A1 (en) * | 2012-11-29 | 2015-11-26 | Google Inc. | Valuing online content served to an online publisher |
-
2013
- 2013-07-02 US US13/933,595 patent/US20150012367A1/en not_active Abandoned
-
2014
- 2014-05-21 CA CA2913131A patent/CA2913131A1/en not_active Abandoned
- 2014-05-21 JP JP2016523742A patent/JP6422492B2/ja not_active Expired - Fee Related
- 2014-05-21 KR KR1020157035266A patent/KR20160028416A/ko not_active Ceased
- 2014-05-21 WO PCT/US2014/038980 patent/WO2015002698A1/en not_active Ceased
- 2014-05-21 AU AU2014284651A patent/AU2014284651A1/en not_active Abandoned
Also Published As
| Publication number | Publication date |
|---|---|
| AU2014284651A1 (en) | 2015-12-10 |
| US20150012367A1 (en) | 2015-01-08 |
| WO2015002698A1 (en) | 2015-01-08 |
| JP2016526731A (ja) | 2016-09-05 |
| KR20160028416A (ko) | 2016-03-11 |
| CA2913131A1 (en) | 2015-01-08 |
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