JP6276438B1 - Advertising distribution system using a database constructed from housing purchase information - Google Patents

Abstract

[PROBLEMS] To provide an advertisement distribution system that can grasp in real time the progress at the time of purchase of a new house building and can distribute advertisements according to attributes to a database registered by the purchaser. In an advertisement distribution system for executing advertisement distribution, a customer data processing device includes a house information network program and an advertisement distribution program. The advertisement distribution program 59 is based on the function of extracting data from the customer data file 53 according to the customer attribute, the function of adding the advertisement data to the extracted customer data file 53, and the customer data file 53 to which the advertisement data is added. And a function of distributing advertisement data. [Selection] Figure 1

Description

  The present invention relates to an advertisement distribution system using a database constructed from home purchase information. In particular, using a housing information database that can be centrally managed from home purchase information including purchaser, contract details, money, and home information at the time of home purchase. The present invention relates to an advertisement distribution system for executing type real-time attribute designation advertisement.

  In recent web advertisements, targeting advertisements that selectively distribute advertisements based on user information are widely used for efficient advertisement distribution. For example, in addition to attribute information based on the user's gender, age, and residential area, the targeting advertisement is distributed based on behavior information obtained from the behavior history such as pages viewed by the user and searched keywords on the Internet. Is generally known.

  Up to now, as an improvement of the advertisement distribution system based on user behavior information, advertisement distribution based on viewing / viewing history of video content, programs, etc., and behavior of other users in the group such as SNS A method for performing the above is provided.

  However, conventional targeting advertisements are often based on information obtained from media such as the Internet or existing facilities, and it is becoming difficult to differentiate information. In addition, in the conventional advertisement distribution method, because it is via the Internet or e-mail, etc., it is targeted at individuals, or the masses such as TV, etc. so that the masses can be targeted, so that groups that share life like families In addition, the distribution of advertisements with an emphasis on locality has not been performed sufficiently.

  Under such circumstances, the inventor of the present application created an advertisement distribution system using a residential energy management system (particularly, a home energy management system (HEMS)), and disclosed the system in Patent Document 1. Specifically, advertisements can be delivered on a residential or family basis using a new platform called the House Energy Management System (HEMS) that enables the display of energy status of houses and energy optimization. Created a distribution system. According to this advertisement distribution system, it is possible to perform advertisement distribution based on the user's house energy usage status and home information using an energy management device installed in a house.

JP 2015-22379 A JP 2012-59253 A Japanese Patent No. 4404156 Japanese Patent No. 5208167

  However, it has been found by further examination by the present inventor that the advertisement distribution system using HEMS has the following problems. First, as a premise for such an advertisement distribution system to function effectively, HEMS needs to be installed in almost all houses (homes), and the people in the household use HEMS to distribute advertisements. In order to view advertisements from the system on mobile devices (smartphones, tablets, mobile phones, etc.), it is necessary to register personal information including email addresses.

  In fact, although HEMS is widespread, it cannot be said that it is installed in almost all houses, and therefore, the number of people who may register in the advertisement distribution system is reduced. In addition, although advertisement distribution based on the user's home energy usage status and at-home information is attractive, there is a certain limit to the function of advertising distribution that can be done with information based on the home energy usage status, etc. It is difficult to overwhelm the advertisement distribution system based on the user's behavior information, the advertisement distribution system based on the viewing / viewing history of video contents and programs, and the advertisement distribution system using SNS.

  Under such circumstances, the inventor of the present application is not an advertisement distribution system based on conventional user behavior information, nor is an advertisement distribution system using HEMS, based on a database based on information at the time of construction of a new house, I came up with a method to distribute advertisements by attribute within the local area. For those who want to build a new house, in addition to the money and contract information associated with the contract, such as mortgages and fire insurance, the family composition of the residence and information about the family (in addition to the information of one of the buyers) And, there is an advantage such as the probability that the probability of shopping in the local area around the new residence is high. However, the information at the time of building a new house with such merit is not actively utilized.

  On the contrary, the information on the construction of new homes is very inconvenient because it is distributed to companies involved in building and purchasing homes. Specifically, the information (contract information, house information (drawings and equipment)) with the housing design / construction company is held by the construction company (or design company), and the fire insurance information is owned by the insurance company. The loan information is held by the financial institution, the contents of the meeting are held by the construction company, and the after-sales information is held by the maintenance company. If there is any missing information, all information must be obtained without contacting the purchaser. It is in a state that can not be.

  For example, if you want to build and purchase your own new home from now on, and you want to make a floor plan change that will increase the floor plan from the initial design drawing, Occur. In other words, increase in design costs, increase in construction materials and construction costs, review of fire insurance conditions (for example, review of area, etc.), and review of mortgage (review of total loan amount, monthly repayment amount, etc.) and add Review of conditions with after-maintenance companies for equipment (for example, the addition of solar panels), and further update of decision-making meeting information (especially meetings with construction companies) based on those changes Are all linked, and individual information is often problematic. Specifically, if it is not realistic to change the mortgage conditions, the floor plan itself cannot be changed in the first place, and even if you try to purchase equipment that matches the extended floor plan, there is only a prospect of changing the mortgage loan. Since the floor plan must be decided later, it is difficult to consider the purchase itself.

  In addition, when building a new house, design changes and construction changes are made on a daily basis in accordance with real problems and hobbies before the construction is completed, but the history of the information on the changes cannot be understood. There is a case. It may be difficult to know which changes are the latest and various contracts (or draft contracts) or application forms / estimates based on the contents of the changes at the time.

  Several systems have been proposed for the integration of housing information (for example, Patent Documents 2 to 4). However, the integration of housing information with respect to individual actions is intended to cross several actions. In fact, no housing information system has been proposed that integrates the process of purchasing a new home building.

  The inventor of the present application builds a database that integrates information at the time of purchasing a new home building, and further, based on the database, attributes (registrant attributes exceeding age, gender, etc .: for example, living in the western district, I realized that various problems can be solved by realizing a community-based real-time advertisement distribution system according to the attributes of living alone and company employees.

  The present invention has been made in view of such points, and its main purpose is to grasp the progress at the time of purchase of a new home building in real time and to respond to the attribute of the database registered by the purchaser. Another object is to provide an advertisement distribution system that can distribute advertisements.

  An advertisement distribution system according to the present invention is an advertisement distribution system that executes advertisement distribution with an attribute specified, and is accessible to a customer data processing device including a customer database in which a customer data file is stored, and the customer data processing device A host terminal; and a communication network to which the host terminal and the customer data processing apparatus are connected. A customer terminal is connected to the communication network, and application information of a customer who is the owner of the customer terminal is stored in the customer database as the customer data file. And the customer data processing device includes a housing information network program. The housing information network program has a function of connecting the host terminal and the customer database, a function of editing the customer data file by the host terminal, a function of connecting the customer terminal and the customer database, It is a program that realizes a function for connecting a housing-related terminal and the customer database. The housing information network program further includes the function of registering the customer application information as the customer data file in the customer database, and the housing related information transmitted from the housing party terminal as the customer data file. A function for registering in the customer database; a function for transmitting the customer data file for the customer terminal to the customer terminal; and the housing related information updated by the customer terminal as the customer data file, It is a program which implement | achieves the function which registers in a customer database, and the function which transmits the said updated said housing related information to the said housing official terminal. The customer application information includes at least one customer personal information selected from the group consisting of a customer ID, customer name, customer address, customer sex, customer date of birth and customer age, and for delivery to the customer terminal Customer terminal addresses and customer attributes. The customer attribute has at least one attribute selected from the group consisting of address area, house type, and occupation information. The customer data processing apparatus includes an advertisement distribution program, and the advertisement distribution program is configured to extract data from the customer data file according to the customer attribute by operation of the host terminal and the data extraction And a function for providing advertisement data to the customer data file and a function for distributing the advertisement data to the communication network based on the customer data file to which the advertisement data is attached.

  In a preferred embodiment, the communication network is an Internet communication network, the customer data processing device is a server device connected to the Internet communication network, and the customer terminal is a smartphone. In the customer terminal, a smartphone application based on the housing information network program and the advertisement distribution program is introduced, and the customer application information includes the customer ID, the customer name, the customer address, the customer gender, The date of birth of the customer, the customer age, the customer terminal address, and the customer attribute are all included, the customer attribute includes at least the address area, and the housing related information includes a family Composition, home purchase contract contents, mortgage information, fire insurance information, meeting minutes, house album image, drawing data, building type, building address, building structure, number of floors, building site area, total building floor area, new construction date Selected from the group consisting of date, building floor plan, building equipment and building material specification, renovation specification, renovation date, and occupancy date It includes at least one information.

  In a preferred embodiment, the advertisement distribution program has a function of distributing advertisements for services that can be used in stores in the address area to the smartphone.

  In a preferred embodiment, the advertisement distribution program has a function of distributing an advertisement application based on the advertisement distribution program to a user terminal other than the customer terminal, and the advertisement application is distributed from the customer data processing device. A function to display the advertisement to be displayed on the user terminal.

  In a preferred embodiment, the customer database includes the customer data file, a data transmission / reception unit that transmits / receives data between the customer data file and the outside, and customer data that is updated by adding new information to the customer data file. An update unit and a customer information editing unit for editing the customer data file are included. The customer data file includes an individual customer data file corresponding to each customer ID.

  In a preferred embodiment, the advertisement distribution program is stored in an advertisement database different from the customer database. In the advertisement database, an advertisement data storage unit that stores the advertisement data, an advertisement data transmission / reception unit that performs transmission / reception between the advertisement data storage unit and the outside, and the data extraction from the customer data file according to the customer attribute A data extracting unit to be executed and an advertisement data editing unit for editing the advertisement data are included. The advertisement distribution program includes a function of extracting data from the customer data file according to the customer attribute by an operation of an advertiser terminal held by an advertiser instead of the host terminal, and an operation of the advertiser terminal. The advertisement data is distributed to the communication network based on the customer data file to which the advertisement data is attached by the function of assigning the advertisement data to the extracted customer data file and the operation of the advertiser terminal. With functionality.

  The advertisement distribution method according to the present invention is an area-limited advertisement distribution method using a customer database registered by a housing information network program. The housing information network program is a program that operates between a customer database, a customer terminal, and a house-related person terminal that are connected to each other via a communication network. The advertisement distribution method includes a step of registering application information of a customer who is a holder of the customer terminal as a customer data file in the customer database by operation of the housing information network program, and a customer ID in the customer data file. Assigning the housing related information transmitted from the housing related person terminal as the customer data file to the customer database, and updating the housing related information updated by the customer terminal to the customer data Registering as a file in the customer database, and transmitting the updated housing-related information to the housing-related person terminal. The application information from the customer terminal includes the customer ID, at least one customer personal information selected from the group consisting of customer name, customer address, customer sex, customer date of birth, and customer age, and the customer terminal. Customer terminal address and customer attributes for the distribution of. The customer attribute has at least one attribute selected from the group consisting of address area, house type, and occupation information. The housing information network program includes an advertisement distribution program, and the advertisement distribution method includes a step of extracting data from the customer data file according to the customer attribute by the operation of the advertisement distribution program, and the data extraction Providing the customer data file with advertisement data and delivering the advertisement data to the communication network based on the customer data file provided with the advertisement data.

  In a preferred embodiment, the customer terminal is a smartphone, and the advertisement distribution method includes a step of introducing a smartphone application based on the housing information network program to the customer terminal. The customer application information includes the customer ID, the customer name, the customer address, the customer gender, the customer date of birth, the customer age, the customer terminal address, and customer attributes. The customer attribute includes at least the address area, and the housing related information includes family composition, home purchase contract content, mortgage information, fire insurance information, meeting minutes, housing album image, drawing data. , Building type, building address, building structure, number of floors, building site area, building floor area, new construction date, building floor plan, building equipment and building material specification, renovation specification, renovation date, occupancy date At least one piece of information to be selected is included, and the advertisement distribution method executes advertisement distribution based on the customer attribute including the address area, and the advertisement distribution includes: The service of advertising that can be used in stores in the serial address area, is intended to be delivered to the smartphone, the ad delivery method, further, to perform the process to deliver the results of the ad serving to the advertiser.

  In a preferred embodiment, the advertisement delivery method further includes a step of delivering an advertisement application based on the advertisement delivery program to a user terminal other than the customer terminal, and the advertisement delivery method includes the customer delivery A step of assigning service points to the terminal and the user terminal is executed.

  In a preferred embodiment, the advertisement distribution method executes a step of assigning virtual currency together with the service point.

  The advertisement distribution program according to the present invention is an advertisement distribution program for executing a region-limited advertisement distribution method using a customer database. The advertisement distribution program operates in a communication network and a server device and an information terminal connected to the communication network, and the advertisement distribution program includes a housing information network program, and the server device The customer database is stored, and the information terminal includes a host terminal that can access the server device for control, a customer terminal that can access the customer database, and a housing-related person terminal. The housing information network program has a function of registering application information of a customer who is a holder of the customer terminal as the customer data file in the customer database, and housing related information transmitted from the housing party terminal, As the customer data file, a function for registering in the customer database, a function for transmitting the customer data file for the customer terminal to the customer terminal, and the housing related information updated by the customer terminal are used as the customer data file. It is a program for realizing a function of registering as a data file in the customer database and a function of transmitting the updated housing-related information to the housing-related person terminal. The customer application information includes at least one customer personal information selected from the group consisting of a customer ID, customer name, customer address, customer sex, customer date of birth and customer age, and for delivery to the customer terminal Customer terminal addresses and customer attributes. The customer attribute has at least one attribute selected from the group consisting of address area, house type, and occupation information. The advertisement distribution program includes a function of extracting data from the customer data file according to the customer attribute, a function of adding advertisement data to the extracted customer data file, and the customer to which the advertisement data is attached. Based on the data file, a function of distributing the advertisement data to the communication network is realized.

  In a preferred embodiment, the advertisement distribution program further realizes a function of managing virtual currency.

  According to the present invention, the house information network program saves the history of house-related information in the customer database and can be viewed every time it is updated, so that the progress at the time of house purchase can be grasped in real time. Furthermore, since the advertisement distribution program can extract data from the customer data file according to the customer attribute, the advertisement corresponding to the attribute can be distributed. As a result, procedures when purchasing a home can be made smoother. For example, even when it is desired to change a floor plan that increases a floor plan, it can be done through a centralized customer database, Even if you live in the city, you will receive useful information about the area through advertisements, and the use of the advertisements will be fed back to the advertiser, which will also lead to regional revitalization. It should be noted that further features or effects of the present invention will be shown in a mode for carrying out the invention.

It is a block diagram explaining the advertisement delivery system which concerns on embodiment of this invention. It is a figure which shows the structure of the customer data processing apparatus (server apparatus 50) containing the customer database 55 which concerns on embodiment of this invention. It is a flowchart for demonstrating operation | movement of the housing information network program (new construction progress management system) which concerns on embodiment of this invention. It is a figure which shows the structure of the customer data processing apparatus (server apparatus 50) containing the advertisement database 57 which concerns on embodiment of this invention. It is a figure for demonstrating the programs 51 and 59 stored in the customer data processing apparatus 50 which concerns on embodiment of this invention. It is a flowchart for demonstrating operation | movement of the advertisement delivery program (area real-time advertisement system) which concerns on embodiment of this invention. It is a flowchart for demonstrating the advertisement delivery method which concerns on embodiment of this invention. It is a graph showing the number of people to be advertised in a small local city (Kashiba City, Nara Prefecture). It is a block diagram (a front view, the housing | casing figure by the side of the display part 220) of the information terminal (smart phone) 200 in which the application 150 which concerns on embodiment of this invention was introduce | transduced. It is a rear view (chassis figure by the side of the camera 240) of the information terminal (smart phone) 200 which concerns on embodiment of this invention. It is a figure explaining the login screen when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the login bonus screen at the time of login when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of a top page when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of a top page when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of a message detail page when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of a progress check detail page when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of a contract related page when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of the top page of money when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of the estimation simulator of money when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of the estimation simulator (result page) of money when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of the payment simulator of money when the application (smartphone application) 150 which concerns on embodiment of this invention is operating. It is a figure explaining the screen of the payment simulator (result page) about money when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of a house album when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of peripheral information when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of the inquiry page when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of the inquiry page (confirmation page) when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of a question page when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of the management page (customer data management page) when the application (customer management tool) 500 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of the management page (advertisement submission page) when the application (customer management tool) 500 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of the management page (management page classified by customer) when the application (customer management tool) 500 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of the management page (management page classified by customer) when the application (customer management tool) 500 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of the management page (estimation simulator database) when the application (customer management tool) 500 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of the management page (peripheral information management) when the application (customer management tool) 500 which concerns on embodiment of this invention is operate | moving. It is a figure explaining the screen of a user terminal (21, 22) when the application (smartphone application) 150 which concerns on embodiment of this invention is operate | moving.

  The applicant of this application is active in an area of about 80,000 people (small local city) in Kashiba City, Nara Prefecture, but notices that there is no advertising medium suitable for this scale. First, the area is too small for mass marketing (TV commercials, etc.). Furthermore, even if an attempt is made to distribute an advertisement using the Internet, if it is nationwide or a city of 1 million people or more, an Internet advertisement (Web advertisement: for example, a listing advertisement (search-linked advertisement), a pay-per-click advertisement (PPC advertisement), Display advertising, etc.) is worth using, but in an area of about 80,000 people, there is no one who can see the online advertisement at a level where business can collect advertising expenses.

  Advertising media used in small local cities include flyers, posting advertisements, community-based free paper, etc., all of which lack real-time and that they cannot be attributed. There's a problem. For example, even if it can be distributed to all 80,000 households, only attributes such as “Living alone”, “Office workers”, or “Living alone” and “Office workers” only. It is not possible to serve ads by specifying.

  In addition, although it has been quite a while since local activation was claimed, there is no effective solution. Even if Internet advertising is said to be cheap and convenient, such Internet advertising is almost unrelated in local shopping streets, and even if a large amount of advertising expenses are spent on Internet advertising, it will be in the local shopping streets outside the region. People don't come and shop. On the other hand, local people want to shop in a local shopping street, but because the advertisements they need do not reach in real time pinpointed, they can purchase in large cities or purchase on the Internet. Frequency increases.

  Even in an area of about 80,000 people in Kashiba City, Nara Prefecture where the applicant is active, there are many people who build new houses, and because they are new houses, they are not familiar with the information of the surrounding stores. I want to know information. In other words, there are convenience stores, supermarkets and department stores in large cities, and you can purchase goods and services everywhere by using the train, but in small local cities it is very difficult to have no store information. Is the actual situation. And when building and purchasing a new house, a large number of documents (contracts, application forms, estimates, application documents, etc.) are required, and each meeting, renewal of conditions, and re-examination often occur. It is difficult to store, judge, and instruct such information neatly in chronological order while doing social life (for example, working at a company).

  The inventor of the present application eagerly examines whether such a problem can be solved, and can grasp the progress at the time of purchase of a new home building in real time, and according to the attribute with respect to the database registered by the purchaser. An advertisement distribution system that can distribute the advertisements has been devised, and the present invention has been achieved.

  Hereinafter, preferred embodiments of the present invention will be described with reference to the drawings. In the following drawings, for simplification of description, members and parts having the same action are denoted by the same reference numerals, and redundant description may be omitted or simplified. In addition, the dimensional relationship (length, width, thickness, etc.) in each drawing may not necessarily accurately reflect the actual dimensional relationship. Further, matters necessary for the implementation of the present invention other than matters specifically mentioned in the present specification can be grasped as design matters of those skilled in the art based on the prior art in this field. The present invention can be carried out based on the contents disclosed in the present specification and the drawings and common general technical knowledge in the field. In addition, the present invention is not limited to the following embodiments.

  FIG. 1 is a diagram (block diagram, network diagram) for explaining an example of an advertisement distribution system 100 according to an embodiment of the present invention.

  The advertisement distribution system 100 of this embodiment is an advertisement distribution system that executes advertisement distribution with an attribute specified. As shown in FIG. 1, the advertisement distribution system 100 according to the present embodiment is connected to a customer data processing device 50 including a customer database 55 in which a customer data file 53 is stored so as to be communicable with the customer data processing device 50. Host terminal 10. The host terminal 10 and the customer data processing device 50 are connected to the communication network 90. That is, in the configuration of the present embodiment, the host terminal 10 and the customer data processing device 50 are connected via the communication network 90. The host terminal 10 of the present embodiment is an information terminal handled by an operation company (an operation company, a management company or organization, or an operation individual), and can access the customer data processing apparatus 50 via the communication network 90. Then, the operating company can perform registration, deletion, editing, information processing, management control, and the like of the customer database 55 of the customer data processing device 50 by the host terminal 10.

  The communication network 90 of this embodiment is an Internet communication network. Currently, the Internet communication network (Internet network) is the most widespread communication network, but if a communication network exceeding this is generated in the future, it can be adopted. Note that the communication network 90 of the present embodiment may be an Internet communication network including an in-house LAN and a wireless LAN (for example, Wi-Fi). Further, although the Internet communication network 90 is used, it is not required that the company (or group or individual) operating the advertisement distribution system 100 of the present embodiment owns it, and is a constituent element of the present invention. The “communication network 90 (internet network)” may be used in such a form that communication can be used.

  The customer data processing device 50 is a server device connected to the Internet communication network (communication network) 90. The server device 50 is an electronic computer (computer device) having a function of transmitting / receiving data to / from the Internet communication network 90, and includes a storage device and a semiconductor integrated circuit (IC). The customer database 55 of this embodiment is composed of a hard disk (HDD). Specifically, it is a storage medium in the server device 50 connected to the communication network 90. However, the customer database 55 may be a storage medium (for example, a LAN hard disk) physically located away from the housing of the server apparatus 50 or a recording medium (a recording apparatus such as a hard disk) on a cloud computer. I do not care. The recording medium is not limited to a magnetic recording medium such as a hard disk (HDD), and may be another recording medium such as an optical recording medium, a magneto-optical recording medium, or a semiconductor recording medium (solid state drive: SSD). Absent. The customer database 55 of this embodiment can be stored in a specialized data management company in order to further enhance security in addition to the case where it is arranged in the company that operates the advertisement distribution system 100. It is. In addition, it is managed by private companies that are highly reliable for personal information (for example, banks, insurance companies, credit card companies, prominent data management companies (or government-related organizations)). It is also possible to have the customer database 55 stored and operated.

  The host terminal 10 of this embodiment is typically a personal computer (PC). The host terminal (PC) 10 includes a communication device (for example, an optical fiber connection terminal) that can be connected to the Internet communication network (communication network) 90, a display device (for example, a liquid crystal display device), and an input device (for example, a keyboard, a mouse). Etc.), an arithmetic device (for example, a semiconductor integrated circuit device (IC) or a central processing unit (CPU)), and a storage device (for example, a hard disk, a semiconductor memory device, etc.). The host terminal (PC) 10 can input necessary information using an input device, and it can be input by an arithmetic unit (CPU) while using a storage device (HDD, SSD, etc. (or ROM, RAM)). The server device 50 can be controlled by processing.

  The host terminal 10 is not limited to a personal computer (PC), and may be another device as long as the server device 50 can be operated. For example, the host terminal 10 may be a smartphone, a tablet terminal, a mobile phone, or the like. . In addition, the host terminal 10 may be connected to the server device 50 through another communication line, that is, an in-house LAN (wired LAN or wireless LAN) without being connected to the Internet communication network 90. Alternatively, the host terminal 10 may be a workstation terminal instead of a personal computer (PC). The customer data processing device 50 of the present embodiment is not limited to a typical server device, and a computer device such as a personal computer (PC) may be used as long as security can be ensured. Further, in the present embodiment, that an information communication terminal (PC, smartphone, etc.) is connected to the communication network 90 means that it is connected in information communication (communication is possible), and a wired cable is used. In addition to the case of being physically connected, the case of being connected by wireless or optical communication is also included.

  A customer terminal 20 is connected to the Internet communication network (communication network) 90. The customer terminal 20 is an information communication terminal of a customer who uses the advertisement distribution system 100, and is typically a portable terminal (for example, a smartphone, a tablet, a notebook PC, etc.). In the present embodiment, the customer terminal 20 is a smartphone (for example, an iPhone (registered trademark) manufactured by Apple Inc., a smartphone equipped with an Android OS (various Android smartphones)). A smartphone is a multi-function mobile phone, and has a call function and an Internet communication function, and can manage, process, and transmit information as well as the call function. However, the information communication terminal 20 (21, 22) of the present embodiment is not limited to a smartphone, and may be a mobile phone (for example, a so-called feature phone) or a personal computer (for example, a so-called feature phone) as long as information communication is possible. , Desktop PCs), game machines, televisions, and other terminals. Moreover, as a portable communication device (information communication terminal) that can be carried, a tablet computer, a notebook computer, and a wearable computer can be used in addition to a smartphone and a mobile phone.

  The server device (customer data processing device) 50 includes a housing information network program 51 according to the present embodiment. Details of the housing information network program 51 will be described later. In the illustrated configuration example, the house information network program 51 is stored in the customer database 55. Further, the information of the customer who is the owner of the customer terminal 20 (particularly, the application information using the advertisement distribution system 100) is stored in the customer database 55 in the data form of the customer data file 53. In addition, an advertisement distribution program 59 is stored in the server device (customer data processing device) 50 of the present embodiment. Details of the advertisement distribution program 59 will be described later.

  In the communication network 90 of the present embodiment, in addition to the server device 50, the host terminal 10, and the customer terminal 20, user terminals (registered guest terminals) 21 and 22 and unregistered information terminals (new user terminals, unregistered) Guest terminal) 29 is connected. The communication network 90 according to the present embodiment is connected to the house-related person terminal 30 (31, 32), the store terminal 40 (41, 42), and the advertiser terminal 60. Customer terminal 20, user terminals 21 and 22, and unregistered information terminal 29 are typically smartphones, but may be information communication terminals such as personal computers. Further, a server device 70 different from the server device (customer data processing device) 50 of the present embodiment may be connected to the communication network 90 of the present embodiment. Another server device 70 (external server device 70) has an external server database 75. The external server database 75 stores a server program 72 (or program function, program structure) and a data structure 73 such as customer data / product data.

  In the configuration of the present embodiment, the housing information network program 51 of the server device (customer data processing device) 50 is introduced into the host terminal 10, the customer terminal 20, and the housing-related person terminal 30 (31, 32), and the housing information network. By starting the program 51, a house information history system (or house information network system) is realized by cooperation of hardware and software related to the network. Further, the advertisement distribution program 59 of the server device 50 is transmitted to the host terminal 10 (and / or the advertiser terminal 60), the user terminals 21 and 22 (and / or the customer terminal 20), and the store terminal 40 (41 and 42). When the advertisement distribution program 59 is installed, the advertisement distribution system (regional platform system or advertisement application) is realized by the cooperation of hardware and software related to the network.

  The host terminal 10 is an information terminal that operates the server device (customer data processing device) 50. That is, the host terminal 10 can access the server device 50, can control the operation of the server device 50, can start a program in the server device 50, and can be in the database 55 in the server device 50. You can add / edit / delete data. The host terminal 10 includes a host terminal program 11 downloaded from the server device 50 and executed, and a data processing device (CPU, memory device, input / output device, etc.) 12 in the host terminal 10. The host terminal 10 also includes a transmission / reception device that transmits / receives data via the network 90.

  The customer terminal 20 is an information terminal of a home purchaser (or a home purchase planner). The customer terminal 20 can send and receive data to and from the server device 50 via the network 90. The customer terminal 20 includes a customer terminal program 20 a downloaded from the server device 50 and executed, and a data processing device (CPU, memory device, input / output device, etc.) 20 b in the customer terminal 20. The customer terminal 20 also includes a transmission / reception device that transmits / receives data via the network 90. A home purchaser (or a home purchase planner) can use the home information history system (or home information network system) constructed by the operation of the home information network program 51 by operating the customer terminal 20.

  The user terminals 21 and 22 are information terminals that can use the advertisement distribution system (regional platform system), and can send and receive data to and from the server device 50 via the network 90. The user terminal 21 (or 22) includes a user terminal program 21a (or 22a) downloaded from the server device 50 and executed, and a data processing device (CPU, memory device, input / output) in the user terminal 21 (or 22). Device etc.) 21b (or 22b). The customer terminal 20 automatically becomes a user terminal, but if the customer does not want to use the advertisement distribution system, only the customer terminal 20 may be used.

  The unregistered information terminal (new user terminal, unregistered guest terminal) 29 is an information terminal that has not yet used the advertisement distribution system (regional platform system). The unregistered information terminal 29 can perform operations as the user terminals 21 and 22 by registering in the advertisement distribution system. The unregistered information terminal 29 has a program area 29 a where a program is downloaded from the server device 50. The unregistered information terminal 29 includes a data processing device (CPU, memory device, input / output device, etc.) 29b in the information terminal 29. The information terminal 29 also includes a transmission / reception device that transmits / receives data via the network 90.

  The housing-related person terminal 30 (31, 32) is an information terminal that transmits information to the customer terminal 20 held by the house purchaser (or a person who plans to purchase a house). The owner of the housing-related terminal 30 is, for example, a building construction agency, a building construction company, a building design company, a housing equipment company, a financial institution, an insurance company, an after support company, a home security company, or the like. The owner of the housing-related person terminal 30 (31, 32) is a housing information history system (or housing information network) constructed by the operation of the housing information network program 51 by operating the housing-related person terminal 30. System).

  Data processing in the housing-related person terminal 30 (31, 32) and the housing-related person terminal program 30a (31a, 32a) downloaded from the server device 50 and executed, and the housing-related person terminal 30 (31, 32) A device (CPU, memory device, input / output device, etc.) 30b (31b, 32b) is included. In addition, the house-related person terminal 30 includes a transmission / reception device that transmits and receives data via the network 90. Note that the house-related person terminal 30 is a terminal that uses the house information history system, but may also serve as a terminal that uses the advertisement distribution system by performing a predetermined registration procedure.

  The store terminals 40 (41, 42) are information terminals that use an advertisement distribution system (regional platform system) as a product service provider. The owner of the store terminal 40 (provider of products / services) is, for example, a store owner, a store manager (or business manager), a company / organization / individual business manager, or an Internet store manager. Etc. The owner (resident of the house) of the store terminal 40 (41, 42) can use the advertisement distribution system (regional platform system) by operating the store terminal 40. Store terminal 40 (41, 42) includes store terminal program 40a (41a, 42a) downloaded from server device 50 and executed, and data processing device (CPU, memory device) in store terminal 40 (41, 42) 40b (41b, 42b). The store terminal 40 also includes a transmission / reception device that transmits / receives data via the network 90.

  The advertiser terminal 60 is an information terminal that uses an advertisement distribution system (regional platform system) as an advertisement provider. The owner of the advertiser terminal 60 is an advertisement provider, an advertising agency, an advertisement publisher, a manager of a store where an advertisement is placed, or the like. The owner (advertisement provider) of the advertiser terminal 60 can use the advertisement distribution system (regional platform system) by operating the advertiser terminal 60. The advertiser terminal 60 includes an advertiser terminal program 60a downloaded from the server device 50 and executed, and a data processing device (CPU, memory device, input / output device, etc.) 60b in the advertiser terminal 60. . The advertiser terminal 60 also includes a transmission / reception device that transmits / receives data via the network 90.

  Next, the customer database 55 according to the present embodiment will be described with reference to FIG. The customer database 55 of this embodiment is included in a customer data processing device (server device) 50. In the configuration of the present embodiment, the customer database 55 is provided in a storage device (in this example, a hard disk) that physically exists as one of the components of the server device 50. May be provided in storage means (for example, a database on cloud computing) that functions as one of the components of the server device 50.

  In FIG. 2, a customer data processing device (server device) 50 including a customer database 55 is connected to a host terminal 10, a customer terminal 20, and a housing-related terminal 30 (31, 32) via a network 90. However, it is a partial view. The server apparatus 50 can perform data input (91) from those terminals (10, 20, 30) and data output (92) to those terminals (10, 20, 30).

  The customer database 55 includes a customer data file 53. The customer data file 53 is made up of individual customer data files (53a, 53b,...) Corresponding to customer IDs held by the customer terminals 20. In the configuration of the present embodiment, the customer database 55 includes a customer data file processing unit 52 that processes information of the customer data file 53. The customer data file processing unit 52 includes a data transmission / reception unit 52a for transmitting / receiving data between the customer data file 53 and the outside, a customer data update unit 52b for adding new information to the customer data file 53 and updating it, and customer data It comprises a customer information editing section 52c for editing the file 53.

  The individual customer data files (53a, 53b,...) In the customer data file 53 are created by input from the host terminal 10 and / or the customer terminal 20. Data transmission / reception between the server device 50 and the customer terminal 20 and data transmission / reception between the server device 50 and the housing-related person terminal 30 are based on customer IDs in the individual customer data files (53a, 53b,...). Executed. The data structure of the customer data file 53 and the customer data file processing unit 52 (52a, 52b, 52c) of the present embodiment are constructed by executing the house information network program 51. In the configuration of the present embodiment, the customer database 55 includes an advertisement distribution program 59. When the advertisement distribution program 59 is executed, the function realized by the advertisement distribution program 59 refers to the data in the customer data file 53. In the configuration example of the present embodiment, the house information network program 51 and the advertisement distribution program 59 are stored in the customer database 55. However, if these programs can be appropriately executed, other than the customer database 55 It may be stored in a place.

The housing information network program 51 of this embodiment is
(A) a function of connecting the host terminal 10 and the customer database 55;
(B) a function of editing the customer data file 53 by the host terminal 10;
(C) a function of connecting the customer terminal 20 and the customer database 55, and
(D) A program that realizes a function of connecting the housing-related person terminal 30 and the customer database 55.
In the configuration of the present embodiment, when the housing information network program 51 is executed, the server device 50 adds new information to the data transmission / reception unit 52 a that transmits and receives data between the customer data file 53 and the outside, and the customer data file 53. Thus, a customer data update unit 52b for updating and a customer information editing unit 52c for editing the customer data file 53 are constructed.

  Then, by the data transmitting / receiving unit 52a, (a) a function of connecting the host terminal 10 and the customer database 55, (c) a function of connecting the customer terminal 20 and the customer database 55, and (d) a housing-related person terminal 30 And the customer database 55 are connected. Further, (b) the function of editing the customer data file 53 by the host terminal 10 is executed by the customer data updating unit 52b and the customer information editing unit 52c. Moreover, the program structure part (11, 20a, 30a) is built in each terminal (10, 20, 30) by execution of the housing information network program 51 introduced into the host terminal 10, the customer terminal 20, and the house official terminal 30. The program structure section (11, 20a, 30a) executes the functions (a) to (d) in cooperation with the server device 50.

The housing information network program 51 further includes
(E) a function of registering customer application information transmitted from the customer terminal 20 in the customer database 55 as a customer data file 53;
(F) a function of registering the housing related information transmitted from the housing related person terminal 30 in the customer database 55 as the customer data file 53;
(G) a function of transmitting the customer data file 53 for the customer terminal 20 to the customer terminal 20;
(H) a function of registering the housing related information updated by the customer terminal 20 in the customer database 55 as the customer data file 53, and
(I) A program that realizes a function of transmitting updated house-related information to the house-related person terminal 30.
In the configuration of this embodiment, (e) a function for registering customer application information in the customer database 55, (f) a function for registering housing related information in the customer database 55, and (h) updated housing related information. The function registered in the customer database 55 is executed by the customer data update unit 52b and the customer information editing unit 52c. Further, (g) the function of transmitting the customer data file 53 to the customer terminal 20 and (i) the function of transmitting the updated house-related information to the house-related person terminal 30 are executed by the data transmitting / receiving unit 52a.

  The customer application information of this embodiment includes at least one customer personal information selected from the group consisting of (1) customer ID, and (2) customer name, customer address, customer sex, customer date of birth, and customer age. And (3) a customer terminal address for distribution to the customer terminal 20 and (4) a customer attribute. (4) The customer attribute has at least one attribute selected from the group consisting of address area, house type, and occupation information.

  In this embodiment, (1) customer ID is an identification number corresponding to the customer terminal 20, one customer ID is given to one customer terminal 20, and it is not given redundantly. (1) The customer ID may be automatically given by the system (100) in the serial number system (or random system), or freely selected by the person who owns the customer terminal 20 (house purchaser). It may be possible.

  In the configuration of this embodiment, (2) the customer personal information preferably includes all of the customer name, customer address, customer gender, customer date of birth, and customer age. It may be limited to the minimum information that can be specified. If the customer's date of birth is entered, the customer age can be automatically calculated, so not all inputs are required.

  In the configuration of this embodiment, (3) the customer terminal address is, for example, an e-mail address, an address using a mobile phone number (short mail address), or an SNS (social network) address (address such as Facebook or LINE) It is.

  In the configuration of the present embodiment, (4) the customer attribute includes at least an address area. In the preferred example, (4) the customer attribute includes all of the address area, the house type, and the occupation information. Note that (1) if “address” is entered in the customer personal information, there are items that can be derived from the “address area”. In addition, housing type and occupation information may be derived from other submitted materials (description items).

  House related information (5) includes family composition, home purchase contract details, mortgage information, fire insurance information, meeting minutes, housing album image, drawing data, building type, building address, building structure, building floor number, It includes at least one information selected from the group consisting of building site area, total floor area, new building date, building floor plan, building equipment and building material specification, remodeling specification, renovation date, and occupancy date. In the present embodiment, it is not necessary to fill in all the items, but the convenience is further improved if as much housing-related information (5) as possible is included.

In addition, as described above, the customer data processing apparatus 50 of the present embodiment includes the advertisement distribution program 59. The advertisement distribution program 59 according to the present embodiment is
(J) The function of extracting data from the customer data file 53 according to the customer attribute by the operation of the host terminal 10;
(K) a function of assigning advertisement data to the extracted customer data file 53, and
(L) A program that realizes a function of distributing advertisement data to the communication network 90 based on the customer data file 53 to which advertisement data is assigned. Functions, roles, and operations of the advertisement distribution program 59 will be described later.

  Next, the operation of the house information history system (or house information network system) realized by the house information network program 51 of this embodiment will be described with reference to FIG. FIG. 3 is a flowchart for explaining the operation of the house information history system according to this embodiment.

  As shown in the flowchart of FIG. 3, first, a housing person in contact with a house purchaser (or a person who intends to purchase a house), based on an offer (such as an application document) from the house purchaser, a house person terminal 30. Customer information is registered using (31, 32) (step S10). The customer information input at the housing official terminal 30 is transmitted to the server device (customer data processing device) 50 (step S11), and then received by the server device 50 to create a customer data file (53) ( Step S12). In step S12, an individual customer data file (for example, 53a) having a customer ID corresponding to the home purchaser is created and is taken in as a part of the customer data file (53). The individual customer data file (53a) has various items (items based on the customer application information described above) as data based on the customer information. Specifically, the individual customer data file (53a) includes at least one selected from the group consisting of (1) a customer ID and (2) a customer name, customer address, customer sex, customer date of birth, and customer age. Customer personal information, (3) a customer terminal address for distribution to the customer terminal 20, and (4) customer attributes are included.

  When the customer data file (53) is created in step 12, the customer terminal 20 is notified that it has been registered in the customer data file (step S13). Then, the customer terminal 20 receives the registration of the customer data file (step S14), and the customer terminal 20 can view his / her customer data (customer information, customer application information). The customer information registration (step S10) can be performed by the customer terminal 20 (or the host terminal 10). However, from the flow of actual house purchase procedures, an offer from the home purchaser (application documents, etc.) It is convenient to register the customer information at the home-related person terminal 30 (31, 32) based on the above, in other words, the procedure goes smoothly without being troublesome for the home buyer. Moreover, in step S10, it is convenient for the housing-related person to register the housing-related information (5) in a known range by the housing-related person terminal 30 in view of future updates.

  Next, every time there is a progress in the construction of the house, the construction progress data is input at the housing-related person terminal 30 (step S20), and the data is transmitted to the server device 50 (step S21). If the housing related information (5) is not registered in the customer data file at the stage of step S20, the housing related information (5) is registered in the customer data file at this stage, and then the construction of the house is completed. Enter the progress. The progress of construction here mainly refers to the progress of the construction status of the construction of the house, but is not limited to it, and housing related information such as registration / renewal of fire insurance, application / examination progress of mortgage screening (5) Includes progress.

  When construction progress data is transmitted (step S21), the server device 50 receives it and updates the customer data file (53) (step S22). Then, the update is notified to the customer terminal 20 (step S23), and the data update information is received by the customer terminal 20 (step S24), whereby the construction progress data is received at the customer terminal 20. Can see.

  The home purchaser who has seen the construction progress data in step S24 can make a request for additional construction through the customer terminal 20 (step S30). The data for the additional construction request input at the customer terminal 20 is transmitted to the server device 50 (step S31). The server apparatus 50 receives the additional construction request data and updates the customer data file (53) (step S32). Here, the request information (additional construction request data) is stored separately from the latest current version of the customer data file (53) (step S32b).

  When the customer data file (53) is updated in step S32, the update (including the additional construction request data) is transmitted to the home-related person terminal 30 (step S32) and received at the home-related person terminal 30. This is a construction estimate request (step S34). Here, the housing official executes the construction estimate, and after creating the construction estimate, inputs it to the housing official terminal 30 (step S40). When the construction estimate is transmitted to the server device 50 (step S41), the server device 50 receives it and updates the customer data file (53) (step S42). Here, the construction estimate (quotation information) is stored separately from the latest current version of the customer data file (53) (step S42b).

  When the customer data file (53) is updated in step S41, the update is notified to the customer terminal 20 (step S43), and the customer terminal 20 receives the data update information (estimate) (step S43). S44), so that it is possible to view the estimate of the additional work on the customer terminal 20.

  Next, if there is a question or question in the contents of the estimate, it is exchanged with the housing-related person terminal 30 through updating (question etc.) of the customer database (55). If the content of the estimate (additional work content) is satisfied, the customer terminal 20 issues a work confirmation instruction (step S50). The construction confirmation instruction is transmitted to the server device 50 (step S51), and the customer data file (53) is updated by the server device 50. The construction information here is stored separately from the latest current version of the customer data file (53) (step S52b). Moreover, you may reflect the capital plan accompanying an additional construction (step S52c).

  When the customer data file (53) is updated in step S52, the update is transmitted to the home-related person terminal 30 (step S53). Step S54). If construction is performed based on the contents of the additional construction and there is a progress (step S60), the construction progress is input again (step S20). Thereafter, this step is repeated until the house is completed.

  According to the housing information history system (or the housing information network system 100) realized by the housing information network program 51 in the present embodiment, the visualization of the construction of the house, the visualization of the funding plan of the house, and the Visualization of the process of meeting can be performed. Specifically, by visualizing the construction of a house, it is possible to realize the construction process and storage of photographic data on the site accompanying it (visualization of things that cannot be confirmed later). With the visualization of the house-building fund plan, it is possible to visualize the fund plan that changes with the contents of the weekly meetings. Furthermore, by visualizing the history of house-building meetings, the contents of weekly meetings can be linked to the schedule table together with the minutes and drawings and visualized.

  In building a house, a large amount of data (text, images, drawings, etc.) accumulated every day is stored, and both the home buyer (customer) and the home related person (home builder) see the data synchronized by the server device 50. By being able to do so, it is possible to ensure data identity and real-time properties. Furthermore, it is possible to view, operate, and transmit such data on a terminal (information terminal, mobile communication terminal) that can be used on a daily basis such as a smartphone, thereby greatly improving convenience and security. improves.

  In addition, as for the current state of house building (actual conditions of the world of housing and construction), there is a trend of leaving detailed history of construction and renovation. However, since the system of this house history management service is information management based on the assumption that the house is an “asset”, it only saves text data (area, age, price and equipment). . On the other hand, if you look at the customer side (housing buyer side) instead of the housing related side, convenience and security will be improved if more extensive information is centrally managed (databaseized) with a simple screen. To do.

  According to the housing information history system (100) of the present embodiment, information contents that can be stored and handled by the server device 50 include meeting minutes, images under construction, equipment URL, instruction manual, fund plan, housing It can handle loan information, fire insurance information, contracts, important matter manuals, specifications, after-sales history, peripheral information, etc. As a result, it is possible to eliminate information asymmetry between the home buyer side and the customer side, and always share the same information with the owner (customer) and the contractor in real time. In addition, since the latest financial plan linked to the contents of the meeting that is updated each time can be shared, not only the progress of additional construction but also the sense of security about the funds is improved. And when new information is uploaded, you will be notified, so there is no stress due to time delay. In addition, if the housing information history system of the present embodiment is used, the contents of the next meeting can be surely communicated, and the necessary items at the next meeting can be notified, and the construction progress is smooth. It can contribute to (stagnation prevention).

Examples of service content that can be operated in the house information history system (100) of the present embodiment include the following.
<Money planning>
Financial planning simulator, option simulator (OP simulator), mortgage information service (mortgage simulator), account management (bank account management, account information management), fire insurance information service, etc. <Contract management>
Management and exchange of various contracts such as important matter manuals, land sales contracts, building contract work contracts, additional work breakdowns, money consumption loan contracts, fire insurance contracts, etc.
Management of meeting minutes, various drawings, construction images, perspectives, equipment presentation boards, etc. <Management of specifications and instruction manuals>
Management of specifications, various equipment URLs (URL: website address), various equipment instruction manuals <After-sales service>
Management of after-sales service schedule, after-sales history, inquiry form <peripheral information provision service>
Providing maps with advertising information (AD maps), limited information, shopping information, hospital lists, station timetables, kindergarten information, nursery school information, etc. <Basic information>
Management of personal information such as name, address, age, date of birth, gender, address classification (residential area), telephone number, etc. of the owner (customer) and / or family (part or all), and the site area, extension Management of building information such as floor area, structure and completion date

  The above “peripheral information providing service” can be realized by the home information network program 51 of the present embodiment, but may be executed by a dedicated program. In particular, you may perform using the advertisement delivery program 59 of this embodiment. Further, services such as account management (bank account management, account information management) may be executed using an external database (database 75 in another server device 70 in FIG. 1).

  Next, an advertisement distribution system (100) realized by the advertisement distribution program 59 of this embodiment will be described with reference to FIG.

  FIG. 4 is a block diagram showing a configuration of the advertisement database 57 (second database) together with the customer database 55 (first database) in the server device 50 of the present embodiment. In the configuration of the present embodiment, the advertisement database 57 is constructed as a database separate from the customer database 55 in order to enhance the security of the customer database 55 including the customer data file 53. Note that the customer database 55 and the advertisement database 57 can be constructed as a single database as long as security can be ensured. Further, the server device 50 of the present embodiment includes both the customer database 55 and the advertisement database 57, but may be physically stored in one server device 50 or connected in information. If it is, it may be installed in a physically separated place.

In the configuration of the present embodiment, an advertisement distribution program 59 is stored in the server device 50. The advertisement distribution program 59 of this embodiment has the following functions:
(J) a function of extracting data from the customer data file 53 according to the customer attribute (4) by operating the host terminal 10;
(K) a function of adding advertisement data to the extracted customer data file 53 (or individual customer data file 53a, etc.);
(L) A program that realizes a function of distributing advertisement data to the communication network 90 based on the customer data file 53 to which advertisement data is assigned.

  In the configuration of the present embodiment, when the advertisement distribution program 59 is executed, in the server device 50 (here, in the advertisement database 57), an advertisement data storage unit 56 that stores advertisement data, and an advertisement data process that processes advertisement data Part 58 is constructed. The advertisement data processing unit 58 of the present embodiment performs data extraction for executing the data extraction according to the customer attribute from the advertisement data transmitting / receiving unit 58a that transmits and receives between the advertisement data storage unit 56 and the outside (90), and the customer data file 53. A section 58b and an advertisement data editing section 58c for editing the advertisement data.

  Further, the advertisement distribution program 59 may be configured to be executed by the operation of the advertiser terminal 60 instead of the operation of the host terminal 10. In that case, the advertisement distribution program 59 (j-2) has a function of extracting data from the customer data file 53 in accordance with customer attributes by operating the advertiser terminal 60 owned by the advertiser in place of the host terminal 10. It becomes a program to be realized.

  In the advertisement system realized by the advertisement distribution program 59 of the present embodiment, an advertisement is made using information in the customer database 55 (particularly, the customer data file 53) in the house information history system realized by the house information network program 51. Can be delivered. In this embodiment, the operation of the advertisement distribution program 59 extracts data from the customer data file 53 according to customer attributes, the step of adding advertisement data to the extracted customer data file 53, and the advertisement data Based on the assigned customer data file 53, the process of distributing the advertisement data to the communication network 90 can be executed. Specifically, the advertisement distribution procedure can be executed by the advertisement data storage unit 56 and the advertisement data processing unit 58 constructed by the advertisement distribution program 59.

  FIG. 5 schematically shows functions 59 a to 59 d realized by the advertisement distribution program 59, and also shows functions 51 a to 51 e realized by the house information network program 51. The functions 51a to 51e and the functions 59a to 59d cooperate with software (OS) and software such as an OS (operation system) and application programs in the server device 50, and the above-described housing information network system and advertisement distribution. Build the system. For example, examples of the functions 51a to 51e realized by the home information network program 51 include the functions (a) to (i) described above. Also, the functions 59a to 59d realized by the advertisement distribution program 59 are the functions (j) to (l) described above.

  Note that the data storage program, the data editing program, the data transmission / reception program, the interface program with the input / output device, the backup program, the error message program, and the like in the server device 50 are not main items of the embodiment of the present invention. Omitted for the sake of clarity. These technologies can be implemented / operated (implemented) based on common technical knowledge in the field of information communication technology. In addition, data processing programs, data transmission / reception programs, telephone / communication technologies, Internet-related technologies (including homepage display and advertisement display functions), camera imaging technologies, image information processing technologies (OCR functions, bars) in information communication terminals (for example, smartphones) Similarly, the IC tag recognition technology and the application operation technology are also omitted for the purpose of simplifying the understanding of the technical contents. These technologies can be implemented / operated (implemented) based on common technical knowledge in the technical field of information communication terminals (smartphones). Further, the functions realized by the program described above are functions mainly viewed from the server device 50. That is, since “transmission” and “reception” are a pair of terms, in terms of functions viewed from the information communication terminal (20 or the like), it is added that the term names change. That is, transmission from the server device 50 (see arrow 92) is reception at the information communication terminal (20 or the like). On the other hand, transmission from the information communication terminal (20 or the like) is received by the server device 50 (see arrow 91). In addition, specific programming languages / codes, program function names / structures, and the like of various programs can be executed based on common general technical knowledge in the field of information communication technology.

  Next, the operation of the advertisement distribution system by the advertisement distribution program 59 of this embodiment will be described with reference to FIG. FIG. 6 is a flowchart for explaining the operation of the advertisement distribution system.

  As shown in the flowchart of FIG. 6, the advertiser first places an advertisement order by operating the advertiser terminal 60 (step S110). The advertisement order is transmitted to the advertisement database 57 of the server device 50. Next, the advertisement database 57 receives the advertisement order (step S112) and assigns an advertisement ID to the advertisement order. Next, the customer database 55 is accessed based on the customer attributes included in the advertisement order (step S113). Here, customer attributes are attributes such as address area, housing type, occupation information, etc., and in one example are registrant attributes exceeding age, gender, etc., for example, living in the western district, living alone, company employee, etc. Means the attribute.

  Based on information in the customer database 55 (individual customer data file 53a and the like), an advertisement attribute (customer attribute requested by the advertisement) and an advertisement ID are associated (step S114). Subsequently, advertisement attribute information composed of individual customer data files (53a, etc.) that match the advertisement attributes is created (step S120) and transmitted to the advertisement database 57 (step S121). Next, advertisement attribute data is created in the advertisement database 57 (step S122). Since this advertisement attribute data is to be transmitted to the advertiser terminal 60, it is created in a format excluding personal information (customer personal information).

  Next, the advertisement attribute data is transmitted to the advertiser terminal 60 (step S123), and the advertiser terminal 60 receives it. Here, the advertiser can grasp the number of distributions corresponding to the advertisement attributes (the number of people / terminals distributing the advertisements). Next, the advertiser operates the advertiser terminal 60 to input distribution information (step S130). Distribution information includes special sale information, free gift information, limited product information, and the like. Next, distribution information is transmitted from the advertiser terminal 60 (step S131), which is registered in the advertisement database 57 (step S132).

  In the advertisement database 57, distribution advertisement data is created based on the registered distribution information (step S140). Next, the distribution advertisement data is transmitted to the user terminal 21 (or 22) (step S141), and the distribution advertisement data is received by the user terminal 21 (step S142). The user terminal 21 is registered in the advertisement distribution system (in particular, the customer database 55 or the customer data file 53), and is not limited to that of the customer terminal 20 of the home buyer. For example, the information terminal of the home purchaser's family may become the user terminal 21, and the presence of the advertisement distribution system (100) of the present embodiment has already been obtained from the holder of the user terminal 21 (or the customer terminal 20). Knowing and registering in the advertisement distribution system is included.

  The distribution advertisement data received by the user terminal 21 in step S142 is displayed as an image by the function of the user terminal 21 (for example, a smartphone), and the owner of the user terminal 21 can see the advertisement. Thereafter, the owner of the user terminal 21 finds the advertisement use information (step S150), clicks the advertisement use information, and receives advertisement information (for example, privilege information). When the advertisement usage information is clicked, the signal is transmitted to the advertisement database 57 (step S151). Further, the advertisement use information can be transmitted not only when the user terminal 21 is clicked but also when the merchandise service is provided at the store (40). For example, it is a case where the two-dimensional barcode of the store (40) is imaged with the camera of the user terminal 21 and the signal is transmitted.

  The advertisement database 57 receives the advertisement usage information signal (step S152), and then aggregates it as an advertisement result (step S160). The total of the advertisement results is transmitted from the advertisement database 57 to the advertiser terminal 60 (step S161). The advertiser can receive the advertisement result at the advertiser terminal 60 (step S162), and can confirm the quality of the advertisement. Based on the advertisement result, the advertiser can further order an advertisement (steps S170 and S110).

  Summarizing the above, the method using the advertisement distribution system 100 of the present embodiment proceeds as shown in FIG. FIG. 7 is a flowchart of the advertisement distribution method of this embodiment.

  First, the customer database 55 based on customer personal information of a house purchaser is created (step S200). Since the customer (house buyer, home purchase candidate) who is the owner of the customer terminal 20 receives real-time information about the house and can reduce the stress at the time of building the house, the process proceeds to the customer database 55. The customer database 55 stores information related to housing (personal information having a high level such as occupation, type of housing, and annual income).

  Next, every time construction progresses, customer data is updated (step S210). Each time the customer data is updated, the customer (home purchaser) recognizes the convenience of centralized management of data related to home information. And the goodness of the advertisement distribution system (100) of this embodiment spreads to the surroundings.

  Next, users other than the customer terminal 20 are registered in the advertisement distribution system (100) of the present embodiment (step S300). User registration is performed by the owner of the customer terminal 20 directly explaining to family members / acquaintances, as well as an unregistered terminal of a person viewed through advertisements on the Internet (for example, PPC advertisements), flyers or regional magazines (FIG. 1). The person at the terminal 29) may register as a user. After the user registration, the unregistered terminal 29 becomes the user terminal 21 (or 22).

  Next, the advertiser orders an advertisement (step S400). Advertisers can use an excellent database (customer database 55) with customer attributes, not simply a database of people who have registered anonymously, so they are highly motivated to order advertisements. Next, after the advertisement order (step S400), advertisement attributes are extracted in the advertisement distribution system 100 (step S410). Thereafter, advertisement distribution is executed based on the extraction of the advertisement attribute (step S420).

  Subsequently, the owner (user) of the user terminal 21 that has received the advertisement distribution uses the benefit of the advertisement information (step S500). The use of the user is fed back to the advertiser (step S510).

  The advertisement distribution method or the advertisement distribution system 100 of the present embodiment is superior in the following points. First, the current Internet advertisement (advertising distribution system) basically adopts a method of distributing advertisements to a large number of people and targeting some of them. As for the specific number of people to deliver (target number of people), the effect of advertisement is not obtained if it is thousands to tens of thousands, and therefore, the number of millions more than hundreds of thousands is necessary. (Osaka, Nagoya, etc.) or nationwide (Rakuten shop, Amazon, etc.). On the other hand, Japan has many small local cities as well as mass markets targeting large metropolitan areas or nationwide. In such a small local city, there are few effective methods of distributing advertisements, and the distribution of paper media is expensive and the result is difficult to measure. Useful information limited to the region (local city) in Internet advertising Is virtually difficult to send.

  As an example of the trade area of a small local city, FIG. 8 shows the size of the trade area of Kashiba City, Nara Prefecture, where the applicant of the present application is located. As shown in FIG. 8, the population of Kashiba City is about 80,000. For example, in the weather forecast of Kashiba City, people in almost the entire population range (target range 110) are interested. Furthermore, about 10,000 people (target range 111) want to know Kashiba City super special sale information, and about 1,000 people (target range 112) want to use information on the status of accepting daycare centers.

  In the advertisement distribution (or the advertisement distribution system / method), it is important that information useful for the person (automatically collected) is delivered. The weather information in Kashiba City is very useful for tens of thousands of people living in Kashiba City, but not so useful for people in other towns. Furthermore, Kashiba City's super sale information is useful for housewives, but not so useful for husbands and children. In addition, information on the availability of daycare centers next year is very useful information for those who live in the town and want to work with children of that age. However, in the conventional advertisement distribution system, in order to deliver the useful information to the person pinpoint, it is necessary to distribute the advertisement to the entire range and increase the cost, or to distribute the advertisement within an appropriate range. In most cases, useful information did not reach people. On the other hand, if the advertisement distribution system of this embodiment is used, advertisements can be distributed based on customer attributes, so that useful information can be delivered to necessary persons. If the customer attributes (extraction conditions) are set to address (what town or region area), gender, age, and minor, the student classification is set, the advertisement distribution system 100 of this embodiment is effectively executed. be able to.

  Further, the house history information is useful only for the person and the family (target range 113). Distribution of such information only for individuals (or only for families) can also be performed by the advertisement distribution system of this embodiment. In addition, information on the account balance of the personal passbook and information on the expected withdrawal amount of the credit card is also useful information only for the individual (target range 113). For example, account management provided by Money Forward Inc. The information can be distributed by linking the system (external database 75 shown in FIG. 1) and the advertisement distribution system of the present embodiment.

  As described above, when the advertisement distribution system (100) of the present embodiment is used, it is possible to automatically collect and deliver important information only for the individual, and as a result, improve the economic efficiency of daily life in the local community. Can do.

  And as the role which the advertisement delivery system of this embodiment plays, the advertisement delivery effect in a small local city is remarkably large. If the advertisement distribution system of this embodiment is used, a real-time attribute designation advertisement distribution service can be stably performed at low cost. There is a significant loss of opportunity as a problem unique to the region. Local advertising methods are mainly Town magazines, free papers, and newspaper inserts, but these advertising media no longer play a role other than cognition. The advertising media can not measure the effect, can not log, do not know who saw when, it costs 60,000 yen per month posting, food and beverage and beauty, low sales unit price, In fact, cram schools cannot pay for these advertising expenses. On the other hand, WEB advertisements for masses whose effect measurement is substantial do not make much sense in rural areas. For example, if you search for the famous gourmet search site “GourNavi” in Kashiba City, Nara Prefecture, only 10 items are displayed for all genres. This makes it difficult to function effectively, and it tends to fall into a negative cycle in which the degree of use does not increase because it does not function effectively. Therefore, local consumers can easily miss the opportunity to enjoy good quality services in the vicinity at low prices, and the service side has no way to provide that information in real time. According to the advertisement distribution system of the present embodiment, it is possible to perform matching between a consumer who wants to obtain profits and a service side which wants to provide better services even in a small local city.

The following can be mentioned as a practical example using the advertisement delivery system of this embodiment. (1) 30% discount that can be used only on the day for the beauty salon where it rained and the reservation was canceled and there were a lot of vacancies limited to Kashiba City XX Town and nearby 15-60 year old women Can now be distributed for several yen to several tens of yen per mail. (2) In the evening, several yen to several tens of yen per item in the evening, limited to the attributes of 25-60-year-old women living in Kashiba City and nearby neighborhoods. Can be delivered in a circle. (3) When a cram school recruits summer courses, only a parent with 5th and 6th grade elementary school children living in Koshiba City and its neighborhood can be advertised for several yen to several tens of yen. Can be delivered. (4) Photo studios are in the Shichigosan season and conversely during the quiet season, only a few parents who have 0-12 year-old children living in Kashiba City and its neighborhood have several yen to several tens per day on a sunny Sunday morning. Advertising can be delivered in a circle.
In this way, real-time advertisement distribution can be performed directly on the target at low cost by specifying attributes. It is particularly effective for services (for example, daily shopping, beauty, cram school, eating and drinking, medical care, etc.) that allow consumers to consume, purchase, and experience at places close to physical distance, and the advertisement of this embodiment If a delivery system is used, such advantageous information is performed by real time delivery from an advertiser, and a user having the user terminal 21 (22) can automatically collect such advantageous advertisements. In addition, in the advertisement distribution system (100) of the present embodiment, it is possible to introduce a virtual currency service (local currency) and contribute to regional activation synergistically with the effect of the system according to the present embodiment. To do.

Moreover, the following can be mentioned as a practical example in a housing construction progress, when the advertisement delivery system of this embodiment is utilized. (1) Customization options Since the housing official knows the details of the home of the home buyer (customer), he can make proposals such as installing a wood deck in the garden space of the home, in which case the cost, delivery date, drawings, etc. The necessary information can be provided by the system of this embodiment. It is possible to provide an advanced service only for those who know the information of the house, and the home buyer (customer) does not need to seek low-level information from a trader who does not know the information of the house. (2) Gathering options If you want to ask for house cleansing in December, you can run a gathering-type optional service, such as if you collect 10 cases, you can keep this price. Houses that have been around for years often have the same maintenance at the same time, so there is an opportunity to provide such services at a low price.

  Furthermore, if the advertisement delivery system of this embodiment is used, it will become easy to perform local volunteer activity. For example, information on free vegetable gifts from farmers or information on providing free services to elderly people living alone can be distributed.

<Example>
Next, an example of the advertisement distribution system / method of this embodiment when the smartphone 200 is mainly used as an information communication terminal will be described with reference to FIGS. 9A to 13. In addition, this Example is an illustration for explaining the system and method of the present embodiment more clearly and concretely, and there are many other implementation methods.

  9A and 9B are an information communication terminal (smart phone) 200 according to the present embodiment. FIG. 9A shows the front surface (image display unit side) of the smartphone 200, and FIG. 9B shows the back surface (camera unit side) of the smartphone 200.

  The illustrated smartphone 200 includes a housing 210, an image display unit (display unit) 220, a button 230, and a camera 240. A switch button 211 is provided on the side surface of the housing 210. The display unit 220 is a touch panel display (liquid crystal display or organic EL display).

  The smartphone 200 can operate a specific program (application), and the application (sometimes referred to as an “app”) 160 is displayed on the display unit 220. An application can be operated by touching an icon (such as 160) on the display unit 220. The program from the advertisement distribution system 100 according to the present embodiment is downloaded through the Internet line and installed in the smartphone 200, and is displayed as the application icon 150 according to the present embodiment.

  The smartphone 200 has a GPS function (Global Positioning System), and can acquire position information. The position information can be transmitted to the server device 50 through the communication line 90. Furthermore, an image captured by the camera 240 can be transmitted via a communication network (Internet line) 90, or the image (for example, a two-dimensional barcode) can be analyzed and processed. Is possible.

  When the application icon 150 of this embodiment is pressed with a finger, a login screen as shown in FIG. 10A is displayed. Here, the name of the application 150 of this embodiment is assumed to be “ABC Service”. On this screen, an ID and a password are entered to enable use of the service of this embodiment. The ID and password will be communicated in a predetermined procedure. For example, the home purchaser will be taught what the housing official has set.

  FIG. 10B shows a screen immediately after logging in. In this example, a login bonus 301 is produced. By setting a login bonus (acquisition of service points at login), the use frequency of the service (application 150) can be improved.

  FIG. 10C is a top page of this service (application 150). This example is a screen example when the progress of the housing construction is less than 100% (that is, incomplete). Note that the point icon 340 indicates the current number of points (the number of service points).

  The “important notice” icon 311 indicates that a message has arrived from the management side (for example, a housing official). A “necessary material for the next meeting” icon 312 shows the necessary materials for the next meeting (here, a copy of the insurance card and two resident's cards).

  With the “current progress information” icon 313, information on the progress up to the completion of the house construction can be known. The progress indicator bar 313a is used to graphically show the progress (date) until completion. Clicking on a past date takes you to the meeting minutes page for that day. It is also possible to move to a place where not only the minutes but also information such as photos and status reports at that time are displayed.

  When the “customer information” icon 320 is pressed, information on what process is scheduled to be performed on the original date is displayed. Below that, there is an information corner including a “contract related” icon 321, a “money” icon 322, a “house album” icon 323, and a “peripheral information” icon 324.

  When the “contract document related” icon 321 is pressed, information such as contract information and fire insurance can be viewed. When the “money” icon 322 is pressed, “fund plan table”, “estimation simulator”, and “payment simulator” can be viewed. When the “house album” icon 323 is pressed, “perth”, “exterior information”, “photos of each process”, “equipment instruction manuals”, and the like can be viewed. When the “neighboring information” icon 324 is pressed, it moves to a page such as neighboring store information linked to the Google map and the nearest station timetable.

  When an “inquiry” icon 330 is pressed, an inquiry screen is displayed, and contact can be made, for example, by a check box method and a freely described page.

  FIG. 10D shows the top page of the service (application 150) after the house has been delivered (after completion). Here, since the progress of the housing construction is 100%, the progress indicator bar 313a does not exist, but there is a case where the user wants to see information related to the past date, so the progress indicator bar 313a is displayed even after completion. It may be.

  In this example, the advertisement banner 350 is displayed at a prominent position. When the advertisement banner 350 is pressed, advertisement information can be viewed. In addition, a notification icon 355 from the operating company (ABC company) is also displayed.

  When the notification icon 355 from the operating company is pressed, a screen 360 shown in FIG. 10E is displayed. Here, necessary items are ID, date, title, status, and text. Actually, characters are described in necessary items.

  FIG. 10F shows a progress confirmation details page. This is a page displayed when the “current progress information” icon 313 in FIG. 10C is pressed. On this screen, a photograph 370 during construction is displayed. If you have multiple photos, you can press the button to see the next photo.

  FIG. 10G shows a contract related page. This is a page that is displayed when the “contract related” icon 321 in FIG. 10C is pressed. On this screen, contract information 380 (attached document 380a) and fire insurance information 382 (attached document 382a) are displayed. When an “update quotation request” icon 384 is pressed, an inquiry page is launched.

  FIG. 10H shows the “money” page. This is a page displayed when the “money” icon 322 in FIG. 10C is pressed. On this screen, an equipment estimation simulator 390 and a payment simulator 392 are displayed. When the icon of the facility estimation simulator 390 is pressed, the screen moves to a dedicated page. Similarly, when the payment simulator 392 icon is pressed, the page moves to a dedicated page.

  FIG. 10I shows a selection page of the facility estimation simulator. This is displayed when the “equipment estimation simulator” icon 390 in FIG. 10H is pressed. On this screen, a photograph of equipment (or equipment item) 395 and an explanation item (price / use) 395a of the equipment are displayed.

  FIG. 10J shows the result page of the equipment estimation simulator. This is the estimation result page after the selection of “equipment estimation simulator” in FIG. 10I is determined (after the “next” button is pressed). On this screen, the total payment amount (estimated total amount) and the like are displayed in a form including a photograph of the facility (or facility item) 396. When the “payment simulator” icon 397 in FIG. 10J is pressed, the screen moves to the screen in FIG. 10K.

  FIG. 10K shows the payment simulator page. In this screen, if the question item 298 is input and then trial calculation is performed, the trial calculation result page shown in FIG. 10L is displayed. In FIG. 10L, the monthly repayment amount is displayed as the trial calculation result 399.

  FIG. 11A shows the “Home Album” page. This is a page displayed when the “house album” icon 323 in FIG. 10C is pressed. On this screen, a perspective (photograph) 401, a drawing (drawing file) 402, a process photograph 403, and equipment information 404 (a product name such as a toilet, an instruction manual) are displayed.

  FIG. 11B shows the “peripheral information” page. This is a page displayed when the “peripheral information” icon 324 in FIG. 10C is pressed. On this screen (324), an Internet map (for example, Google map) 410 and traffic information 412 are displayed. On the Internet map, advertisements in the vicinity can be displayed. The traffic information 412 can include a timetable and the like.

  FIG. 11C shows the “Inquiry” page (330). This is a page displayed when the “inquiry” icon 330 in FIG. 10C is pressed. In this screen (330), an inquiry form including an inquiry item 420 (not limited to the illustrated one) 420 is provided. When the “confirm inquiry content” button in FIG. 11C is pressed, the screen in FIG. 11D is displayed. FIG. 11D shows the inquiry confirmation page. The inquiry content 430 is displayed there. When the “Send” button in FIG. 11D is pressed, the inquiry content is sent.

  FIG. 11E shows the “FAQ” page (335). This is a page displayed when the “FAQ” icon 335 in FIG. 11C is pressed. On this screen (335), a frequently asked question (440) is displayed.

  The above is the description when the smartphone 200 (for example, the customer terminal 20 and the user terminal 21) in which the program (application 150) according to the present embodiment is introduced is operated.

  Next, an example of the advertisement distribution system / method of this embodiment when the host terminal (management terminal) 10 is used as an information communication terminal will be described with reference to FIGS. 12A to 12F. 12A to 12F show a screen 501 of an information terminal such as a personal computer (or a server terminal). Specifically, a customer management tool for managing the advertisement distribution system / method according to this embodiment (Here, “ABC customer management tool”) 500 is an application screen.

  FIG. 12A shows a screen for overall customer data management (510). An “add new” button 502 in FIG. 12A is a button for adding a new customer. On this screen 501 (particularly the customer overall management screen 510), a customer ID 511, password 512, landlord name 513a, gender 513b, date of birth 513c, age 513d, registered terminal name 513e, and attribute 515a are displayed. In the attribute 515a, “Western district” (address area 516a), “new construction” (house type 516b), and “company employee” (profession information 516c) are displayed. In this system (application 500), the age 513d is automatically calculated from the date of birth 513c. The address area 516a may be automatically determined from address information applied by the landlord.

  Furthermore, family information sharing the customer ID 511 is displayed. Specifically, a family name 514a, sex 514b, date of birth 514c, age 514d, registered terminal name 514e, and attribute 515b are displayed. As this attribute 515b, “Western district” (address area 517a), “new construction” (house type 517b), and “housewife” (profession information 517c) are displayed.

  Here, one customer ID (“0001”, landlord “Taro Yamada”) is shown, but a plurality of customer IDs can be managed respectively. The data such as the customer ID 511 is stored in the customer database 55 (particularly, the customer data file 53) shown in FIGS.

  FIG. 12B shows the screen of the advertisement submission page (520). An “add new” button 502 in FIG. 12B is a button for adding a new advertisement. An “advertising effect measurement display” button 503 is a button for displaying the measurement result of the effect of the submitted advertisement. This screen (520) can be operated not on the host terminal (management terminal) 10 but on the advertiser terminal 60 (or on either or both of the host terminal (management terminal) 10 and the advertiser terminal 60). You may comprise as follows.

  In this screen (particularly, the submitted advertising space 520), an advertisement ID 521, an insertion start date and time 522a, an insertion end date and time 522b, a body (text) 523, a banner (image data) 524a, and a link destination (URL) 524b are displayed. Yes. Furthermore, an attribute 525 (“Western district residence”, “living alone”, “company employee”), a publication number 526, a click number 527, and a CPR (for example, response rate) 528 are shown. When the “Posting Complete” button 529 is pressed, the advertisement status can be displayed. When the “Advertisement effect measurement display” button 503 is pressed, the number of publications (526), the number of clicks (527), and the CPR (582) are displayed as bar graphs for each advertisement ID (521).

  FIG. 12C shows the screen of the management page for each customer. When an ID (user ID, customer ID) is entered in the “confirm user information” button 530 in FIG. 12C, the information is switched. The advertisement frame screen 531 displays advertisement information (see “311” in FIGS. 12B and 10D) for this ID. The notification frame screen 532 displays notification information (see “355” in FIG. 10D and “312” in FIG. 10C) for this ID. The customer information frame screen 533 displays contract information and fire insurance information (see “380” and “382” in FIG. 10G). On the screen 534 of the house information frame, information (refer to “396” in FIG. 10J) of equipment (equipment) to be purchased (or planned to be purchased) is displayed. These pieces of information correspond to information in individual customer data files (53a, 53b,...) Corresponding to the customer IDs shown in FIG. FIG. 12D also shows the screen of the management page for each customer, and the progress status information 540 (see “370” in FIG. 10F) is displayed on the progress status screen 540.

  FIG. 12E shows a screen of an estimation simulation database (see “390” in FIG. 10H and 395 and 395a in FIG. 10I). In the estimate database screen 550 in FIG. 12E, information on facilities (for example, toilets, photos, prices, specifications) is displayed. This estimate simulation database stores information on a large number of facilities. In addition, it is connected or linked to an external database (“70” in FIG. 1) to display information on the equipment.

  FIG. 12F shows a screen for peripheral information management (see “410” and “412” in FIG. 11B). An address and a map are displayed on the “home information” screen 560 in FIG. 12F. On the screen 561 of the advertisement information linked to the map, a store name (drug store name) displayed in the map advertisement, advertisement characters, and the like are displayed. Further, on the surrounding traffic management screen 562, a timetable file (JR Kashiba Station Timetable.pdf) is displayed.

  The information based on FIGS. 12A to 12F is stored in the customer database 55 (particularly, the customer data file 53) shown in FIGS. 1 and 2, and transmitted from the customer database 55 (92). Is received by the information terminal (20, 21, 22) and displayed on each terminal (20, etc.) (see FIG. 10D, etc.).

  FIG. 13 shows the screen ((advertisement application) of the user terminal 200 (21 or 22) in the form registered in the present system (100) without buying a house, instead of the customer terminal 20 for buying a house (or planning to buy a house). In this user terminal 200 (21, 22), the same advertisement information 311 (350) as that of the customer terminal 20 is displayed, while the notification (355) from the operating company Information (355a) that is useful to the user is given priority over information relating to the progress information, and the customer information 320 may have the same design (layout) as the customer terminal 20, or the customer terminal 20 and the user terminal. (21, 22) may be different.

  According to the advertisement distribution system 100 according to the embodiment of the present invention, the house information network program 51 stores a history of house related information (see FIG. 12D) in the customer data file 53 (see FIGS. 2, 12A, and 12C). And can be seen each time it is updated (see FIG. 10C). Therefore, the progress at the time of housing purchase can be grasped in real time (see FIGS. 10F and 12D). As a result, the procedure when purchasing a house can be made smooth.

  In addition, for example, even when it is desired to change a floor plan that increases a certain floor plan, it can be performed through the centrally managed customer database 55. Specifically, the additional work can be quickly advanced (online) through the additional work request S30 and the estimate reception S44 shown in FIG. 3, and the equipment estimate simulator 390 (FIG. 10H, Using FIG. 10I, FIG. 10J, FIG. 10K, and FIG. Further, the peripheral information function (FIGS. 11B and 12F) allows the useful information of the area to be delivered by advertisement even when living in the purchased residence. In this respect as well, the reliability of the system (100) of this embodiment is improved. Rise.

  To explain further, when it is planned to construct and purchase a new home from now on, when it is desired to make a floor plan change that increases a certain floor plan from the initial design drawing, the system 100 of this embodiment is used. If used, the following advantages can be obtained. In other words, increase in design costs, increase in construction materials and construction costs, review of fire insurance conditions (for example, review of area, etc.), and review of mortgage (review of total loan amount, monthly repayment amount, etc.) and add Review of conditions with an after-maintenance company for equipment (for example, expansion of solar cell panels) can be handled by using the system 100 of the present embodiment. Further, it is possible to share decision making meeting information (particularly, a meeting with a construction company) based on those changes, and it is possible to immediately determine the feasibility of changing the mortgage conditions. Furthermore, the purchase of equipment in accordance with the expanded floor plan can also be performed using the system 100 of the present embodiment. In addition, a history of information on changes in daily design changes and construction changes performed in building a new house, and various contracts, application forms, and estimates can be centrally managed by the system 100 of this embodiment. So it is very convenient. Specifically, a large number of documents (contracts, application forms, quotations, application documents, etc.), each meeting, renewal of conditions, re-reviews, social life (for example, work at the company) Even while performing, the information is stored neatly in chronological order, so it is easy to judge and give instructions each time, and as a result, the stress on them can be greatly reduced. .

  Further, the advertisement distribution program 59 can extract data from the customer data file 53 according to the customer attribute (“525” in FIG. 12B) (S114, S120, S122, etc. in FIG. 6). Therefore, an advertisement according to the attribute can be distributed (see “525” in FIG. 12B). Then, the use of the advertisement is also fed back to the advertiser (S162 in FIG. 6, “503” in FIG. 12B, etc.). Therefore, it is possible to respond immediately after knowing the user (customer) in the area. Is also connected. Therefore, it is possible to grasp the progress at the time of purchasing a new home building in real time, and to manage the housing information database that can be centrally managed from home purchase information including purchaser, contract details, money, and home information at the time of home purchase. (55) can be used to realize an advertisement distribution system that executes a community-based real-time attribute designation advertisement according to the personal information and attributes of the purchaser and their family.

  If the system 100 can execute the community-based real-time attribute designation advertisement (area-limited advertisement distribution method) of this embodiment, even in an area of about 80,000 people (small local city) called Kashiba City in Nara Prefecture. Internet advertising can be utilized. Also, compared to paper advertising media used in small local cities (for example, flyers, posting advertisements, community-based free paper, etc.), it has real-time characteristics and a solid segment (attribute). Therefore, the advertising effect is high, and it is inexpensive. In addition, people in the local area are willing to shop in the local shopping streets, but the advertisements have not arrived, so they can deliver the necessary advertisements in real time in a pinpoint manner, thus contributing to the community. In addition, the use of service points and local currencies can make local consumption activities more active. And if the system 100 of this embodiment is used, since the local periphery information is also substantial, even if it builds a new house and moves, it can obtain the local information immediately, and is convenient.

  As mentioned above, although this invention was demonstrated by suitable embodiment, such description is not a limitation matter and of course various modifications are possible. For example, the system 100 of the present embodiment is suitable for use when purchasing a new house, but, of course, the house may be a condominium instead of a detached house, and the use when purchasing a new apartment, renovation of a used house, used house It can also be used to manage the purchase and sale procedures. In addition, the system 100 according to the present embodiment is suitable for, for example, a local small city, but can also be applied to a middle city and a large city. In the case of large cities, there may be cultural spheres established within the area (for example, Seijo, Jiyugaoka, Futakotamagawa, Toyosu, etc. in Tokyo). Synergistic effects / good circulation effects). In addition, although the entire system 100 of the present embodiment has been described, the programs 51 and 59 alone (particularly, the smartphone application 150 to be introduced into the smartphone 200) according to the present embodiment, specifically, the program itself or the program It is also possible to commercialize a recording medium storing the program and a downloadable program product as intellectual property.

  ADVANTAGE OF THE INVENTION According to this invention, while being able to grasp | ascertain the progress at the time of new housing construction purchase in real time, the advertisement delivery system which can deliver the advertisement according to an attribute with respect to the database which the said buyer registered is provided. be able to.

10 Host terminal (management terminal)
11 Host terminal program 12 Data processing device 20 Customer terminal 20a Customer terminal program 20b Data processing device 21 User terminal 22 User terminal 29 Unregistered terminal (unregistered guest terminal)
30 (31, 32) Residential person terminal 40 Store terminal 50 Customer data processing device (server device)
51 Housing Information Network Program 52 Customer Data File Processing Unit 52a Data Transmission / Reception Unit 52b Customer Data Update Unit 52c Customer Information Editing Unit 53 Customer Data Files 53a and 53b Individual Customer Data File 55 Customer Database 56 Advertising Data Storage Unit 57 Advertising Database 58 Advertising Data Processing unit 58a Advertising data transmission / reception unit 58b Data extraction unit 58c Advertising data editing unit 59 Advertising distribution program 60 Advertiser terminal 60a Advertiser terminal program 70 External server device 75 External database 90 Communication network (Internet communication network)
100 Advertisement distribution system (housing information network system)
200 Smartphone 210 Case 211 Switch button 220 Display unit 240 Camera

Claims (12)

An ad distribution system that executes ad distribution with specified attributes,
A customer data processing device including a customer database in which customer data files are stored;
A host terminal accessible to the customer data processing device;
A communication network to which the host terminal and the customer data processing device are connected,
A customer terminal is connected to the communication network,
Application information of the customer who is the owner of the customer terminal is stored in the customer database as the customer data file,
A housing-related terminal is connected to the communication network,
The customer data processing device includes a housing information network program,
The housing information network program includes:
A function of connecting the host terminal and the customer database;
A function of editing the customer data file by the host terminal;
A function of connecting the customer terminal and the customer database;
A program that realizes a function of connecting the housing-related terminal and the customer database;
The housing information network program further includes:
A function of registering the customer application information as the customer data file in the customer database;
The function of registering the housing related information transmitted from the housing related person terminal as the customer data file in the customer database,
A function of transmitting the customer data file for the customer terminal to the customer terminal;
A function of registering the housing related information updated by the customer terminal as the customer data file in the customer database;
A function for transmitting the updated house-related information to the house-related person terminal, and
The customer application information includes:
Customer ID,
At least one customer personal information selected from the group consisting of customer name, customer address, customer gender, customer date of birth and customer age;
A customer terminal address for distribution to the customer terminal;
Includes customer attributes and
The customer attributes, has the attributes of the address area A,
The customer data processing device includes an advertisement distribution program,
The advertisement distribution program includes:
A function of extracting data from the customer data file according to the customer attribute by operating the host terminal;
A function of providing advertisement data to the customer data file extracted from the data;
On the basis of the said advertisement data has been granted customer data file, Ri program der to realize the function of distributing the advertisement data to the communication network,
The advertisement distribution program has a function of distributing an advertisement for a service that can be used in the address area to the customer terminal . At least one of the customer terminals is a smartphone having a GPS function,
The advertisement distribution system according to claim 1, wherein the advertisement distribution program has a function of distributing advertisements for services that can be used in stores to the smartphone . The communication network is an Internet communication network;
The customer data processing device is a server device connected to the Internet communication network ;
The front Symbol customer terminal, the housing information network program is introduced,
The customer application information includes all of the customer ID, the customer name, the customer address, the customer gender, the customer birth date, the customer age, the customer terminal address, and the customer attributes. cage,
The front Symbol housing-related information, family structure, residential purchase agreement, mortgage information, fire insurance information, meeting minutes, housing album image, drawing data, building type, building address, building structure, Number of stories in the building, building site area And at least one piece of information selected from the group consisting of building floor area, new construction date, building floor plan, building equipment and building material specification, renovation specification, renovation date, and occupancy date. Or the advertisement delivery system of 2. The advertisement distribution program has a function of distributing an advertisement application based on the advertisement distribution program to a user terminal other than the customer terminal,
The advertisement distribution system according to any one of claims 1 to 3, wherein the advertisement application has a function of causing the user terminal to display an advertisement distributed from the customer data processing device. The customer database is
The customer data file;
A data transmission / reception unit for transmitting / receiving data between the customer data file and the outside;
A customer data update unit for updating the customer data file by adding new information; and
A customer information editing section for editing the customer data file,
The advertisement distribution system according to any one of claims 1 to 4, wherein the customer data file includes an individual customer data file corresponding to each customer ID. The advertisement distribution program is stored in an advertisement database different from the customer database,
In the advertisement database,
An advertisement data storage unit for storing the advertisement data;
An advertisement data transmission / reception unit for performing transmission / reception between the advertisement data storage unit and the outside;
A data extraction unit for performing the data extraction according to the customer attributes from the customer data file;
An ad data editing unit for editing the ad data,
The advertisement distribution program includes:
In place of the host terminal, by the operation of the advertiser terminal held by the advertiser, a function of extracting the customer data file according to the customer attribute,
A function of giving advertisement data to the customer data file extracted by the operation of the advertiser terminal;
A function of distributing the advertisement data to the communication network based on the customer data file to which the advertisement data is attached by an operation of an advertiser terminal. The described advertisement distribution system. An area-only advertising distribution method using a customer database registered by the housing information network program,
The housing information network program is a program that operates between a customer database, a customer terminal, and a housing-related person terminal connected to each other by a communication network,
The advertisement distribution method is based on the operation of the housing information network program.
Registering application information of a customer who is the owner of the customer terminal as a customer data file in the customer database;
Assigning a customer ID to the customer data file;
Registering the housing related information transmitted from the housing official terminal as the customer data file in the customer database;
Registering the housing related information updated by the customer terminal as the customer data file in the customer database;
Transmitting the updated housing-related information to the housing-related person terminal,
The customer application information includes:
The customer ID;
At least one customer personal information selected from the group consisting of customer name, customer address, customer gender, customer date of birth and customer age;
A customer terminal address for distribution to the customer terminal;
Includes customer attributes and
The customer attribute has the attribute of the address area A,
The housing information network program includes an advertisement distribution program,
The advertisement distribution method includes the operation of the advertisement distribution program.
Extracting data from the customer data file according to the customer attributes;
Providing advertisement data to the customer data file from which the data has been extracted;
The advertisement data on the basis of the grant has been the customer data files, viewing including the step of delivering the advertisement data to the communication network,
The advertisement distribution method, wherein the advertisement distribution program performs an operation of distributing an advertisement for a service that can be used in the address area to the customer terminal . At least one of the customer terminals is a smartphone having a GPS function ,
The application information before Symbol customer, and the customer ID, the customer name, the customer address, the customer sex, the customer date of birth, the customer age, the customer terminal address, and contains all the customer attributes cage,
The front Symbol housing-related information, family structure, residential purchase agreement, mortgage information, fire insurance information, meeting minutes, housing album image, drawing data, building type, building address, building structure, Number of stories in the building, building site area Including at least one information selected from the group consisting of: total floor area of the building, date of new construction, floor plan of building, building equipment and building material specification, renovation specification, renovation date, and occupancy date,
The advertisement delivery method executes advertisement delivery based on the customer attribute including the address area,
The advertisement distribution is for distributing an advertisement for a service that can be used in a store in the address area to the customer terminal ,
The advertisement delivery method according to claim 7, wherein the advertisement delivery method further executes a step of delivering a result of the advertisement delivery to an advertiser. The advertisement distribution method further executes a step of distributing an advertisement application based on the advertisement distribution program to a user terminal other than the customer terminal, and
The said advertisement delivery method is an advertisement delivery method of Claim 8 which performs the process of providing a service point with respect to the said customer terminal and the said user terminal.   The advertisement distribution method according to claim 9, wherein the advertisement distribution method executes a step of assigning a virtual currency together with the service point. An advertisement distribution program for executing a region-specific advertisement distribution method using a customer database,
The advertisement distribution program operates on a communication network, and a server device and an information terminal connected to the communication network,
The advertisement distribution program includes a housing information network program,
The server device stores a customer database in which customer data files are stored ,
The information terminal includes a host terminal that can access control to the server device, a customer terminal that can access the customer database, and a housing official terminal,
The housing information network program includes:
A function of registering application information of a customer who is a holder of the customer terminal as the customer data file in the customer database;
The function of registering the housing related information transmitted from the housing related person terminal as the customer data file in the customer database,
A function of transmitting the customer data file for the customer terminal to the customer terminal;
A function of registering the housing related information updated by the customer terminal as the customer data file in the customer database;
A function for transmitting the updated house-related information to the house-related person terminal, and
The customer application information includes:
Customer ID,
At least one customer personal information selected from the group consisting of customer name, customer address, customer gender, customer date of birth and customer age;
A customer terminal address for distribution to the customer terminal;
Includes customer attributes and
The customer attributes, has the attributes of the address area A,
The advertisement distribution program includes:
A function to extract data from the customer data file according to the customer attributes;
A function of providing advertisement data to the customer data file extracted from the data;
A function of delivering the advertisement data to the communication network based on the customer data file to which the advertisement data is attached ;
The advertisement distribution program has a function of distributing an advertisement for a service that can be used in the address area to the customer terminal . The advertisement distribution program according to claim 11, wherein the advertisement distribution program further realizes a function of managing virtual currency.

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