JP5465774B2 - ホストされたメディアに対するユーザ計量値に基づきオンライン広告を配置すること - Google Patents

ホストされたメディアに対するユーザ計量値に基づきオンライン広告を配置すること Download PDF

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JP5465774B2
JP5465774B2 JP2012500886A JP2012500886A JP5465774B2 JP 5465774 B2 JP5465774 B2 JP 5465774B2 JP 2012500886 A JP2012500886 A JP 2012500886A JP 2012500886 A JP2012500886 A JP 2012500886A JP 5465774 B2 JP5465774 B2 JP 5465774B2
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リウ,マシュー,チェン−ユー
ラジャラマン,シバクマール,リトゥ
ゴールドマン,ジョナサン,リー
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    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising

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JP2012500886A 2009-03-19 2010-03-16 ホストされたメディアに対するユーザ計量値に基づきオンライン広告を配置すること Active JP5465774B2 (ja)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US12/407,627 US8572647B2 (en) 2009-03-19 2009-03-19 Online ad placement based on user metrics for hosted media
US12/407,627 2009-03-19
PCT/US2010/027479 WO2010107792A1 (en) 2009-03-19 2010-03-16 Online ad placement based on user metrics for hosted media

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JP2012521054A JP2012521054A (ja) 2012-09-10
JP2012521054A5 JP2012521054A5 (https=) 2014-01-30
JP5465774B2 true JP5465774B2 (ja) 2014-04-09

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US (1) US8572647B2 (https=)
JP (1) JP5465774B2 (https=)
CN (1) CN102414711B (https=)
AU (1) AU2010226779C1 (https=)
CA (1) CA2755817C (https=)
WO (1) WO2010107792A1 (https=)

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JP5160659B2 (ja) * 2011-03-09 2013-03-13 株式会社エヌ・ティ・ティ・ドコモ 評価装置および評価方法
CN102508883B (zh) * 2011-10-17 2014-11-26 上海聚力传媒技术有限公司 一种确定与多媒体相关联的展现信息的方法、装置及设备
JP6351515B2 (ja) * 2012-02-15 2018-07-04 トムソン ライセンシングThomson Licensing 的を絞った広告
CN103260062A (zh) * 2012-02-15 2013-08-21 深圳市腾讯计算机系统有限公司 对客户端进行内容播放控制的方法和装置
WO2013145501A1 (ja) * 2012-03-27 2013-10-03 日本電気株式会社 複合処理システム及び方法
CN103379161B (zh) * 2012-04-25 2018-05-22 腾讯科技(北京)有限公司 媒体信息展示方法、系统和装置
US20140006282A1 (en) * 2012-06-27 2014-01-02 Mastercard International Incorporated Methods and systems for connecting multiple merchants to an interactive element in a web page
JP6290535B2 (ja) * 2012-08-02 2018-03-07 Jcc株式会社 映像情報分析システム
US8893012B1 (en) 2012-10-17 2014-11-18 Google Inc. Visual indicator based on relative rating of content item
US9405775B1 (en) * 2013-03-15 2016-08-02 Google Inc. Ranking videos based on experimental data
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US9317614B2 (en) * 2013-07-30 2016-04-19 Facebook, Inc. Static rankings for search queries on online social networks
CN103605670B (zh) * 2013-10-29 2017-03-29 北京奇虎科技有限公司 一种用于确定网络资源点的抓取频率的方法和装置
CN103761234A (zh) * 2013-10-29 2014-04-30 北京奇虎科技有限公司 一种用于优化网络资源点的搜索排名的方法和装置
TWI520087B (zh) * 2013-11-15 2016-02-01 Paganini Plus Ltd Feedback based on triggering of hyperlinks
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CN112989212B (zh) * 2021-05-19 2021-08-10 腾讯科技(深圳)有限公司 媒体内容推荐方法、装置和设备及计算机存储介质

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Also Published As

Publication number Publication date
US20100242060A1 (en) 2010-09-23
WO2010107792A1 (en) 2010-09-23
CA2755817A1 (en) 2011-09-16
US8572647B2 (en) 2013-10-29
AU2010226779B2 (en) 2014-03-06
AU2010226779A1 (en) 2011-10-13
CA2755817C (en) 2016-06-21
CN102414711A (zh) 2012-04-11
CN102414711B (zh) 2015-04-01
JP2012521054A (ja) 2012-09-10
AU2010226779C1 (en) 2014-07-31

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