JP4292854B2 - server - Google Patents

Description

[0001]
BACKGROUND OF THE INVENTION
The present invention relates to a server that is connected to a user terminal via a network and dynamically creates an individual page for each user.
[0002]
[Prior art]
Conventionally, there has been a server that is connected to a user terminal via a network and dynamically creates an individual page for each user. (For example, see Non-Patent Document 1)
[0003]
[Non-Patent Document 1]
Amazon Japan Inc., Help> Various Services> Recommended Products, [online], 2000-2003 Amazon Japan Inc., [April 7, 2003 Search], Internet <URL: http: // www. amazon. co. jp>
In the case of such a server, based on the acquired user information, a page in which corresponding content information is appropriately selected and arranged in an area is created in a browser control language (markup language) represented by HTML.
[0004]
In addition, the page design setting in this conventional example is to determine the requirements first, design the page design and the rule, and after doing both, create a program that includes the control program and make it uniform for each user. The page which can respond to was created.
[0005]
This is because browser control languages such as HTML can refer to external variables and the like, and it is generally possible for a user to select and control content according to individual rules by referring to user information. .
[0006]
By utilizing such a control function of the browser control language, a program for displaying a page is created, and a dynamic page creation is performed by operating this program on a server.
[0007]
In order to generate such a dynamic page, the display of the page is created as a control program including a control program that can be changed by the user and other programs based on the determined requirements.
[0008]
As described above, since the control program for controlling the page design and the rule together is created, it is difficult to change only the page design or only the rule.
[0009]
Since the control program was controlled together with the rules and page design, only the rules in the control program were not separately programmed.
[0010]
For example, a case where only the page design is changed will be described with reference to FIG.
[0011]
First, the contents of requirements are determined and a change 911 operation is performed.
[0012]
First, if the change of only the page design is sufficient as a result of the work of the new page design 903, the change work is performed to create the page design 904, both based on the page design 904 and the conventional rules. A new overall program creation 908 incorporating the above was performed.
[0013]
Therefore, in the case of changing only the page design, it is easy if the change is made by revising only the part related to the page design. However, the change of the page design is a control program written together with the rules included therein. Such page designs could not be modified without understanding the relevance of the rules.
[0014]
A case where only the rule is changed will be described with reference to FIG.
[0015]
The rule change 912 is performed by first creating a new page design 903. If the rule only needs to be changed, the rule creation 906 is performed. Based on the rule and the conventional page design, A new overall program creation 908 incorporating both was performed.
[0016]
Therefore, in the case of a change of only a rule, it is easy if the change is made by reworking only the part related to the rule, but the change of the rule is a control program described together with the page design included therein, Even such changes in the rules could not be corrected without understanding the relevance to page design.
[0017]
Next, the case where the page itself is developed from the beginning will be described with reference to FIG.
[0018]
In the new creation 901, first, a requirement determination 902 that envisions the entire mechanism is performed, a page design 903 is performed based on the requirement, and a page design 904 is performed based on the page design 903. On the other hand, rule creation 906 is performed based on this page design 903.
[0019]
Based on the page design 904 and rule creation 906, a program creation 908 is performed to create a control program. By registering this in the server by means of uploading or the like, a new page can be used. Therefore, the program creation 908 can be performed only after the page design 903 is performed and both the rule creation 906 and the page design 904 are completed based on the page design 903.
[0020]
[Problems to be solved by the invention]
In this way, in the page control program, the rules relating to the control of the content information in particular and the page design that is the form of this page are not independent, and there is a deep relationship between them, both the rule and the page design. The control program could not be created unless it was confirmed.
[0021]
Further, even if only one of the rule and the page design is changed, the change has a large influence on the entire control program, and the control program is recreated even if either one is changed.
[0022]
The present invention has been made in view of the above-described problems, and an object of the present invention is to provide a server that dynamically creates a page in which both a rule and a page design can be created and changed independently.
[0023]
[Means for Solving the Problems]
In order to solve the above-described problem, the invention according to claim 1 is a server that is connected to a user terminal via a network and dynamically creates an individual page for each user,
An accepting means for the server to accept a user request from the user terminal;
Content information storage means for storing content information provided by the server to the user terminal;
Template storage means for storing a page template of the page requested by the server from the user terminal;
User information storage means for storing user information relating to a user using a terminal by the server;
Server , Rule information that describes search conditions for content information based on user information, Related to the page template of the page requested from the user's terminal Attached to Rule information storage means for storing;
The server, based on the user's request, a corresponding page template from the template storage means, a first acquisition means for acquiring the user information of the user who made the request from the user information storage means,
A server, based on the page template, second acquisition means for acquiring the corresponding rule information from the rule information storage means;
A server, based on the acquired user information and rule information, rule information interpretation means for acquiring corresponding content information from the content information storage means;
A server for creating a page requested by a user from the content information acquired by the rule information interpretation unit and the acquired page template;
A server characterized by comprising: is provided.
[0024]
According to the invention described in claim 1, since the page template and the rule exist independently, and the content information can be determined via the rule information, the page template and the rule are created, modified, It becomes possible to delete, etc., and it is possible to create, modify, delete, etc. each part without determining both the page template and the rule. Therefore, there is a possibility that work delay due to the stagnation of the previous process in setting a new server can be prevented.
[0025]
This separates the control of the content information contained in the area of the page in the design of the page design, which has been considered difficult to separate conventionally, into the rule itself and the rule call function in the page design, This can be realized by using only the association with the page design as a rule call function and using other rules as rules.
[0026]
In the invention according to claim 2, the page template is Determine the outline of the entire page The server according to claim 1, comprising area design information and rule call information.
[0027]
According to the invention described in claim 2, since the page template is divided into the area design information and the rule call information, the page design can be easily grasped. In addition, the page design has become easier because it is easy to grasp where the page can be associated with the rule.
[0028]
As a result, the rule calling function in the page design is clearly separated, so that the relationship with the association with the area design information can be easily grasped, and the page design is facilitated.
[0029]
The invention according to claim 3 is characterized in that area design information is provided for each of a plurality of areas, and rule call information is set for each area. In The server described is provided.
[0030]
According to the third aspect of the present invention, display according to the rule information provided for each area is possible, and various displays can be realized.
[0031]
The invention according to claim 4 further comprises page template changing means. To any of 3 The server described is provided.
[0032]
According to the invention described in claim 4, it is possible to add / modify / delete only the page template without being aware of the rules, and the page design can be easily performed.
[0033]
As a result, only those who understand only page design can work on page templates.
[0034]
The invention according to claim 5 further comprises rule information changing means. To any of 4 The server described is provided.
[0035]
According to the invention described in claim 5, it is possible to add / modify / delete only the rules without recognizing the page design, and it is possible to easily edit the rules.
[0036]
As a result, only those who understand only the rules can set the rules.
[0037]
In the invention according to claim 6, in the second acquisition unit, in addition to the page template, the corresponding rule information is acquired from the rule information storage unit based on user information. Claim 1 characterized To any of 5 The server described is provided.
[0038]
According to the sixth aspect of the present invention, it is possible to use user information as well as simply relying on a page template when specifying rule information. And since user information is also used for selection of rule information, it becomes possible to select information of taste more suitable for the user.
[0039]
DETAILED DESCRIPTION OF THE INVENTION
In the following description of embodiments of the invention, a basic configuration will be described first, and then a modified example of the configuration will be described.
[0040]
First, FIG. 1 shows an embodiment of the present invention.
[0041]
The server 10 used in the present invention is connected to a network via a predetermined LAN (Local Area Network) or a route control device.
[0042]
Terminals 101 to 104 of users who use the server 10 are connected to this network.
[0043]
Next, FIG. 2 shows the server 10 and peripheral functions. The server 10 is an information processing device, and an input control device 12 and an output control device 13 for communicating with user terminals 101 to 104 via a network are provided as peripheral devices. The means may be incorporated in the server 10.
[0044]
If the configuration of the present invention is shown from the function achievement means of the server 10 as shown in FIG. 2, the control means 11, the main program 14, the reception means 25, the content information storage means 24, the template storage means 30, the user information The storage unit 23, the rule information storage unit 21, the first acquisition unit 26, the second acquisition unit 27, the rule interpretation unit 28, and the creation unit 29 have the lowest basic configuration, but the previous function has been achieved. The means may be provided with other function achievement means.
[0045]
First, the server 10 will be described.
[0046]
The server 10 is an information processing apparatus that is connected to user terminals 101 to 104 via a network and dynamically creates individual pages for each user.
[0047]
Such a server 10 is generally connected via the network by various means such as a route control device, which is connected by the Internet, intranet, personal computer communication, etc. It is not limited to a simple configuration.
[0048]
The control means 11 of the server 10 is composed of a CPU or the like as in a general information processing apparatus, and controls each part, transfers data, performs various calculations, temporarily stores data, and the like. .
[0049]
The control means 11 of the server 10 is generally composed of a control means and a plurality of storage units, but may have other structures.
[0050]
The control means 11 is configured to be connected to an external network through the input control means 12 and the output control means 13, but the input control means and / or the output control means may be connected to the server even if other connection configurations are used. 10 may be included.
[0051]
In this case, the input control means 12 controls data input from the terminals 101 to 104 connected via an external network.
[0052]
Moreover, the output control means 13 controls the data output to a user's terminals 101-104.
[0053]
The main program storage means 14 of the server 10 stores a main program necessary for executing the present invention. Such a main program is used in the control means 11.
[0054]
It should be noted that the division of the program is conceptual and does not need to be physically separated, and it is natural that the program may be integrated or partly a subroutine. is there.
[0055]
In addition, the processing of each program does not necessarily have to be performed in the order described in the function achievement means described later, and if the program can obtain a processing result equivalent to the processing result, the processing Of course, there is no question about the order or the division of processing.
[0056]
Next, the hardware configuration of the server 10 will be described. In particular, first, the content information storage unit 24, the template storage unit 30, the user information storage unit 23, and the rule information storage unit 21 will be described. After that, the receiving unit 25, the first acquiring unit 26, the second acquiring unit 27, the rule interpreting unit 28, and the creating unit 29 of the server 10 will be described.
[0057]
First, content information, templates, user information, rule information, and the like are stored in each storage unit.
[0058]
The content information storage unit 24 stores content information that the server 10 provides to the user's terminal.
[0059]
Next, the content information stored by the content information storage means 24 is a collection of information that contributes to various attributes, storage locations, and other indexes attached to the content in addition to the content itself.
[0060]
Note that the storage location is not stored in the content information storage means but is used as information indicating the location of the content. Thus, content information existing on the network can be represented on the page.
[0061]
Content information is diverse and is information that can be provided by communication such as character images, moving images, software such as sound and programs, character strings, and URLs.
[0062]
For example, the content information itself may be various kinds of information such as various types of image display functions such as various types of advertisement display, fortune-telling display, event guidance information, and their link functions, or simply link information of an external homepage.
[0063]
The content attribute is an attribute defined for each content, and specifically includes, for example, advertisement content and product content.
[0064]
When the message and the user name call are changed to be displayed and reflected in the page display, the program can refer to the message in the content information and call the name. Actually, the program itself in which the user name corresponding to the session ID of the user information is displayed in the message may be one of the content information.
[0065]
For example, as shown in FIG. 7, an advertisement content includes an advertiser, a business type, an image used for an advertisement, an advertisement catchphrase, and the like. Note that the total number of clicks refers to the number of times the user has clicked on the advertisement.
[0066]
In the case of merchandise content, it consists of a manufacturer, a merchandise name, a merchandise category, a price, a product image, and a descriptive text indicating product characteristics.
[0067]
The template storage means 30 stores the page template of the page requested from the user terminal.
[0068]
The page template is information related to a predetermined format of a page displayed on the user terminal.
[0069]
The page template is, for example, as shown in FIG. The area design information is composed of area design information 407 and 408 for each area, and a call destination of a rule to be executed is set in the area design information.
[0070]
An area is a frame when a page is divided into a plurality of frames. In the present embodiment, by providing areas, content information displayed in each area is controlled.
[0071]
The user information storage unit 23 stores user information related to a user who uses a service provided by the server 10.
[0072]
The user information stored in the user information storage unit 23 may be any information as long as it is information related to the user, but information used for the rule information is essential.
[0073]
For example, as shown in FIG. 9, as user information, the user's name, address, age, gender, annual income, customer preference, number of visits, occupation, hobbies, purchase price, etc. An ID number, a password, a session ID, and the like can be given.
[0074]
In addition to the initially set user ID, the server 10 creates a session ID when a connection from the user terminal to the server 10 is requested, and temporarily stores it in the user information storage unit 23. This session ID is used to confirm that the user is connected and to provide a dynamic page to the user.
[0075]
The rule information stored in the rule information storage means 21 is information describing conditions for determining content information to be provided to the page template. For example, as shown in FIG. 8, in the rule information, the conditions for each user such as the user's sex and age range, the category of the purchased product, the number of clicks, etc. are determined as AND, OR, NOT calculation conditions, maximum, minimum, etc. It is defined by conditions.
[0076]
When the rule call information storage unit 20 does not have a data structure in which the rule call information and the rule information are associated with each other, the rule information storage unit 21 stores the rule call information and the rule information in association with each other. May be.
[0077]
With such a data structure, it is possible to specify a wide variety of rule information simply by changing the rule call information of the page template, and the area design information and the rule information can be separated and separated.
[0078]
In the rule information, the above individual conditions, judgment conditions, selection conditions, etc. can be used other than those listed above, and the conditional expression format can also specify the rule information. Any conditional expression may be used.
[0079]
This content is not a fixed content as described above, and may be information depending on a visit time that is not based on user information, which will be described later, or information that is randomly determined as long as it is variable depending on user information.
[0080]
Further, in the above-described conditional expression, information useful for setting conditions, for example, if the information is an advertisement, it may be integrated with the advertiser name, the advertisement type, the number of clicks, and the price.
[0081]
Furthermore, the rule information may be configured such that the validity period and priority can also be set.
[0082]
Of course, the information stored in such a storage means is not limited to these, and it is natural that other information such as a main program is also included. There is no limit.
[0083]
Next, the page template stored by the template storage means 30 corresponds to the page requested from the user's terminal, and includes area design information and rule call information.
[0084]
Area design information is stored in area design information storage means 18, and rule call information is stored in rule call information storage means 20.
[0085]
The area design information stored in the area design information storage means 18 is information that defines the outline of the entire page. For example, the area allocation of the entire page, the actual image independent of the user, the display of the user's name, This includes information related to display that does not need to be dynamically created, such as setting of a display area for displaying content information, setting of an external call destination independent of a user, and a link function thereof.
[0086]
In other words, the present invention is not limited to this as long as it defines the design of the page, and the outer shape (design) of the page may be performed based on other information and settings.
[0087]
For example, area design information is set so that a design consists of a large number of areas (hereinafter simply referred to as areas) on the page, and is associated with rule call information for each area for dynamic creation Of course, other area designs may be used.
[0088]
Specifically, the area design information of the page template includes area design information for each page, and an area is set in this information. This area design information is associated with rule call information. The rule call information is stored in the rule call information storage unit 20 in association with the rule information.
[0089]
In some cases, the rule information includes an area that is not supported.
[0090]
In addition, the area design information corresponds to only the entire page template, and a configuration is also possible in which the arrangement and number of areas in the entire page can be changed by changing the area design.
[0091]
Specifically, area design information is set for each page template corresponding to the page.
[0092]
One page template need not be limited to one area design information. For example, the area design information may be composed of a plurality of area design information with condition settings.
[0093]
Next, the rule call information stored in the rule call information storage means 20 is information for designating rule information used for area design information. The rule call information storage means 20 has a data structure that allows specific rule information to be specified from a plurality of rule information based on the rule call information.
[0094]
With such a data structure, it becomes possible to specify a wide variety of rule information simply by changing the rule call information of the page template, and the area design information and the rule information can be separated and separated.
[0095]
As other data stored and stored in the storage means, there is the common display part information of the page stored in the page common part information storage means 16 as shown in FIG.
[0096]
The common display part information of the page is information provided when performing common display for each page. For example, display of the page name, display of the page creator, contact information, e-mail address, help display, and Various setting information of the common display portion of various pages such as the link function is included.
[0097]
The receiving means, the first acquisition means, the second acquisition means, the rule interpretation means, and the creation means will be described.
[0098]
First, the accepting unit 25 performs processing for accepting a request transmitted from the user terminals 101 to 104.
[0099]
That is, it is a means used to receive access to the server 10 from the user terminals 101 to 104 and provide a dynamic page appropriately.
[0100]
For example, the reception unit 25 may simply receive access to the server 10 from the user terminals 101 to 104 and perform the processing described below.
[0101]
When receiving the server 10 from the user's terminals 101 to 104, the receiving unit 25 requests the input of an ID and a password set for each user in advance and determines whether access is possible.
[0102]
This is because it is necessary to specify the user who performed the access.
[0103]
The authentication is performed by a method such as displaying an ID input screen and prompting the user to input an ID and password. The server 10 confirms the ID and password for the user.
[0104]
In this confirmation, whether or not the input ID and the user information in the user information storage means 23 match is collated, and the user ID confirmation work is completed.
[0105]
In addition to the above cases, a method may be employed in which a password is not necessary, or an ID used for connection to a network is substituted if necessary.
[0106]
When accepting access to the user, the accepting unit 25 uses the session function in the accepting unit 25 to assign a session ID to the accessing user, and this session ID is stored in the user information storage unit. The corresponding user information stored in 23 is stored.
[0107]
The session ID is a temporary ID that is given each time the user accesses the server 10 using the terminals 101 to 104. The server 10 uses the same session ID until the connection between the user terminals 101 to 104 and the server 10 is disconnected, and each time a dynamic page that requires user identification is generated, the session ID is the user terminal. 101 to 104 are sent to the server 10.
[0108]
Next, the first acquisition unit 26 acquires the corresponding page template from the template storage unit 30 and the user information of the user who made the request from the user information storage unit based on the user request. .
[0109]
Next, the second acquisition unit 27 acquires the rule information required by the page template from the rule information storage unit 21 based on the page template acquired by the server 10 by the server 10.
[0110]
The rule information is designated by the rule call information in the page template acquired by the first acquisition unit 26.
[0111]
When the rule information is acquired by the second acquisition unit 27, the rule information is used by the rule interpretation unit 28 described later.
[0112]
If the rule information specified by the rule call information is associated with the area of the page template, the rule information may be taken in area units. This is because processing efficiency can be realized by processing in area units.
[0113]
Further, the rule interpretation unit 28 interprets the rule based on the user information acquired by the previous first acquisition unit 26 and the rule information acquired by the previous second acquisition unit 27, and the corresponding result is obtained according to the interpretation result. Content information is obtained from the content information storage means 24.
[0114]
For example, the rule interpretation unit 28 interprets the rule information acquired by the second acquisition unit 27 based on the user information captured by the first acquisition unit 26, and interprets the rule for determining content information. Work is done. Thus, the correspondence between the page template and the content information is determined.
[0115]
In more detail, the rule interpreting means 28 interprets a rule using the rule information associated with the area design information from the area design information and the rule call information constituting the page template, and the content information is obtained from the interpretation result. Content information is acquired.
[0116]
Finally, the creating unit 29 creates a page requested by the user from the acquired content information and the acquired page template as a result of the interpretation by the rule interpreting unit 28.
[0117]
In this creation means 29, for example, a page written in a markup language such as HTML or XML, using the content information acquired as a result of rule interpretation, the common information of the page template or page, and the user information, It will be provided to the terminals 101 to 104 of the requesting user.
[0118]
Specifically, the content is determined based on the content information specified in the page template. This content information is described in a markup language such as the content itself, the path to the content, and the file name of the content.
[0119]
By the way, regarding the meaning of a server that dynamically creates individual pages for each user, the page displayed on the user's terminal can be selected or specified by interpreting the rules for each user individually. It means that the configuration changes, and it does not guarantee that the screens of all users are different.
[0120]
Furthermore, even for the same user, the page configuration may change if the time is different.
[0121]
In other words, even if the content information storage unit 24, the template storage unit 30, the user information storage unit 23, and the rule information storage unit 21 are not changed at all, if the user who requests connection is different, another page is displayed. It is transmitted to the user's terminals 101 to 104, that is, the page template and / or contents may be different.
[0122]
Hereinafter, changes in user information and content information will be described.
[0123]
The user information stored in the user information storage unit 23 is updated as appropriate, but may be updated every time a new change, addition, or deletion occurs irregularly, or may be performed periodically, or online. A mechanism that can be performed from the side or the like may be used.
[0124]
For example, if a purchase history item is provided in the user information, when the user purchases a certain product, the history item for purchasing the product is updated at a predetermined interval on the server side.
[0125]
When the user information is changed, the content of the user information acquired by the first acquisition unit 26 is different from the previous user information.
[0126]
Therefore, even if there is no change in the rule information and there is no change in the content information, the user information is changed, so that the content information acquired by the rule interpretation means 28 is different from the previous one.
[0127]
As a result, even for the same user, pages displayed on the user's terminals 101 to 104 are dynamically created due to factors such as actions that the user has performed previously and the passage of time.
[0128]
Next, the case of changing content information will be described.
[0129]
When content information is changed, there are various types depending on the type property of the content information, and updating, addition, and deletion are not uniform. This may be performed by operating the server 10 by accessing the server conventionally performed, or by uploading means such as FTP (File Transfer Protocol).
[0130]
In the following, area design, rule changes, etc. will be described.
[0131]
When changing the area design and rules, the whole may be changed, but in the present invention, some changes can be easily made.
[0132]
Of these, the area design information is largely changed, the rule information is added, changed, or deleted.
[0133]
In the following, explanations are given for the case of adding, changing, and deleting only rule information, the description of adding, changing, and deleting only the page template, general precautions, and the case where the page itself is first developed.
[0134]
The rule information is added, changed, or deleted (hereinafter referred to as “change” or the like) in the rule information storage unit 21.
[0135]
As shown in FIG. 14, in the work of the change 912, first, the page design 903 is performed. If only the change of the rule information is sufficient, the rule is determined by the rule creation 906 and the rule information is created by the rule setting 907. .
[0136]
In the rule setting 907, the rule information can be changed by changing the created rule information to the rule information storage unit 21 by means such as uploading. Thus, it is not necessary to consider the area design information, and the rule information can be changed independently.
[0137]
In addition, when it is necessary to change the rule call information in conjunction with the change of the rule information, etc., it is appropriately performed. This is because the rule information is acquired using this rule call information as a trigger.
[0138]
Further, the change or the like may be performed by sequentially changing individual rule information or the like, but may be automatically processed by designation of an effective period or other means.
[0139]
Further, the change or the like may be a mechanism for directly changing the rule information. However, in order to facilitate the operation, prevention of grammatical violations, and even those who are not familiar with programming can easily change the rule information, for example, a screen dedicated to the change is prepared and the screen is selectively used as an interface. Changes may be made.
[0140]
When the rule information is changed as described above, the rule information to be acquired is changed in the second acquisition unit 27.
[0141]
Therefore, when the rule information is changed, the content information to be acquired can be obtained by the interpretation of the previous rule as a result of the interpretation by the rule interpretation means 28 even if the content information does not change and the user information does not change. Different from content information.
[0142]
As a result, even for the same user, since the rule information has been changed, the page displayed on the user's terminals 101 to 104 is dynamically created as a result of the interpretation of the rule. .
[0143]
The case of adding, changing, and deleting only area design information (hereinafter, changed) will be described.
[0144]
Specifically, this is performed by changing the area design information in the area design information storage means 18.
[0145]
As shown in FIG. 13, in the change operation 911, first, the page design 903 is performed. If the change of the area design information is sufficient, the area design 904 is performed, and the area design information creation 905 is performed based on the area design 904. I do.
[0146]
The area design information can be changed by changing the created area design information to the area design information storage means 18 of the server 10 by upload means such as FTP. Therefore, there is no need to consider the rule information when changing, and only the area design information can be changed independently.
[0147]
Further, the change may be a mechanism that directly changes the area design information. However, a change tool, for example, a change screen, is prepared so that operations can be facilitated, grammatical violation prevention, design confirmation work can be reduced, and even those who are not familiar with programming can make changes. May be selectively changed as an interface.
[0148]
Since the page template for the change at this time is separated into area design information and rule call information, the area design information can be changed even if the area design information and the rule call information can be changed individually. The screen configuration may be such that the rule call information can be displayed and changed at the same time.
[0149]
Further, the area design information changing screen may schematically represent the area or may display the area design temporarily.
[0150]
Furthermore, although the above changes may be made directly to the server 10, area design information is created at the user terminals 101 to 104 and transmitted to the server 10 after being created. You may change things.
[0151]
In this way, when a change or the like is made to the area design information, the acquired page template is changed in the first acquisition means.
[0152]
Therefore, when the area design information is changed, the pages provided to the user terminals 101 to 104 are different even if the rule information is not changed and the user information is not changed. In addition, when the rule call information described in the page template is changed, the pages displayed on the user terminals 101 to 104 are different even if the rule information and the user information are not changed. Although it is displayed, it may be that the output of sound or the like is changed.
[0153]
If the rule call information in the page template is different, the rule information acquired using this rule call information is different, so that the result interpreted by the rule interpretation means 28 changes. As a result, the content information acquired by the rule interpretation unit 28 from the content information storage unit 24 is changed.
[0154]
Therefore, only the page template can be changed, and a more dynamic page can be created.
[0155]
Next, the case where the page itself is developed first will be described.
[0156]
As shown in FIG. 12, the new creation 901 starts with a requirement determination 902 that envisions the overall structure, a page design 903 based on this requirement, and an area design 904 based on the page design, A page template creation 910 including area design information is performed based on the area design.
[0157]
On the other hand, rule creation 906 is performed based on the page design 903, and rule setting 907 for creating rule information based on the rule is performed.
[0158]
The created page template and rule information can be newly registered in the server separately by means of uploading or the like. Therefore, it is not necessary to consider the page template when creating the rule information and the rule information when creating the page template. Therefore, it is possible to work in parallel with each other.
[0159]
The operation of the server 10 used in the present invention will be described with reference to the drawings.
[0160]
First, a description will be given with reference to the flowchart shown in FIG.
[0161]
(Step 200)
A user connects to the server 10 via a network using predetermined terminals 101 to 104.
[0162]
(Step 201)
The receiving unit 25 of the server 10 provides a page called a top page to the user terminals 101 to 104 by a predetermined process.
[0163]
(Step 202)
The receiving unit 25 of the server 10 provides a screen for inputting a predetermined ID or PW (password) to the user terminals 101 to 104.
[0164]
(Step 301)
The user inputs ID and PW in order to receive a member-dedicated service, and provides the ID and PW to the receiving means 25 of the server 10. On the server 10 side, the provided ID and PW are collated by the user information recording means 23 in which information about the user is recorded in advance.
[0165]
(Step 302)
If the ID and the PW match as a result of the collation in step 301, the server 10 creates an unused session ID using the session function of its own accepting means 25, and the user's terminals 101-104. Performs the process assigned to. Note that the server 10 side temporarily stores a newly created session ID.
[0166]
As shown in FIG. 4, a session ID that is not used as a session ID is created as shown in Table 1, and a newly created session ID (AA) is temporarily recorded as shown in Table 2. Further, this session ID is assigned to the user terminals 101 to 104. The user terminals 101 to 104 store the assigned session ID. This terminal always transmits a session ID to the server 10 when making a request to the server 10 side.
[0167]
(Step 303)
Next, the previously assigned session ID is added to the user information of the matched user ID.
[0168]
On the other hand, if either of ID and PW does not match as a result of the collation in step 301, the process returns to step 202 again, and a screen for prompting input of ID or the like is provided.
[0169]
The processing in steps 301 to 303 will be specifically described with reference to FIG.
[0170]
First, the user ID is provided from the user terminals 101 to 104 to the server 10 side.
[0171]
On the server side,
(1) The user information stored in the user information storage means 23 is checked to see if there is a user whose ID and PW match.
[0172]
(2) If there is matching user information, a new session ID is generated and added to the user information and recorded. Thus, since the session ID can be associated with the user information, the user information can be easily derived when creating a dynamic page.
[0173]
Since the server 10 was able to associate user information, processing for creating dynamic page information for each user is performed thereafter.
[0174]
(Step 304)
First, the user terminals 101 to 104 request a predetermined page from the reception unit 25 of the server 10 and transmit a session ID. The first acquisition unit 26 of the server 10 reads the page template of the requested page from the page common part information storage unit 16, the area design information storage unit 18, and the rule call information storage unit 20. Further, the first acquisition unit 26 specifies the user corresponding to the session ID from the user information storage unit 23 and reads the user information.
[0175]
(Step 305)
Next, the second acquisition unit 27 of the server 10 reads the corresponding rule information from the rule information storage unit 21 based on the rule call information associated with the area design information of the read page template.
[0176]
(Step 306)
Then, the rule interpretation means 28 of the server 10 performs rule information interpretation processing based on the read rule information and user information. The result of this interpretation processing is provided to the creation means 29.
[0177]
(Step 307)
Finally, the creation unit 29 of the server 10 applies the corresponding information from the content information storage unit 23 according to the page template read by the first acquisition unit 26 and the interpretation processing result obtained by the rule interpretation unit 28. The content information to be read is read and a page is created.
[0178]
When this process ends, the server 10 stands by at step 304 until the user requests a new page.
[0179]
Next, the processing from step 304 to step 307 will be described more specifically with reference to FIGS. FIG. 10 shows a flow of processing until a dynamic page is created, and FIG. 11 shows a specific example of processing performed by the rule interpretation unit 28.
[0180]
First,
(1) The user (taro) gives an instruction to request page A using the terminal.
[0181]
(2) The user (taro) terminal transmits a request for page A (request) and the session ID (AA) stored in the user terminals 101 to 104 to the server 10 via the network.
[0182]
(3) The receiving unit 25 of the server 10 receives the request (request) of the page A and the session ID transmitted from the user, and provides them to the first acquiring unit 26.
[0183]
(4) The first acquisition means 26 reads the user information of the corresponding user (taro) from the user information storage means 23 based on the session ID (AA) and provides it to the rule information interpretation means 28.
[0184]
(5) The first acquisition means 26 receives the page A page from the page common part information storage means 16, the area design information storage means 18, and the rule call information storage means 20 based on the request of the page A. Read the template.
[0185]
At this time, the first acquisition unit 26 provides the page template of the read page A to the second acquisition unit 27.
[0186]
(6) The second acquisition unit 27 reads out the rule information from the rule information storage unit 21 based on the rule call information associated with the page template of the received page A, and provides it to the rule interpretation unit 28.
[0187]
(7) The rule interpreting means 28 interprets the rule based on the previously provided rule information and the user information read based on the session ID (AA), and provides the result to the creating means 29. To do.
[0188]
(8) The creation means 29 reads out the content information based on the page template of the page A and the result of the interpretation of the rule according to the user information of the user (taro), and selects the page A requested by the user. Created and provided to the terminals 101 to 104 of the user who made the request.
[0189]
Here, the interpretation of the rule performed by the rule interpretation means 28 shown in (6) above will be described in detail with reference to FIG.
[0190]
It is assumed that two rule information (rule A 412 and rule B 413) are called for the page template of page A. A case where the user ID of the user is taro will be described.
[0191]
First, the rule interpretation unit 28 is provided with user information of the user (taro) obtained by the first acquisition unit 26 referring to Table 1, and the rule acquisition unit 27 is provided with the rule A 412 and the rule B 413. The
[0192]
First, (1) the rule interpretation means 28 acquires items used for the condition (determination) of each rule from the user information (age is 31 years old, sex is male).
[0193]
<Interpretation of Rule A>
It is assumed that the rule A describes the following conditions.
(1) User condition: If the age is 30 years old, advertising the content to be provided (category = new product and total number of clicks is maximum)
(2) User conditions: If the age is 30 years or older, advertise the content to be provided (category = travel and total number of clicks)
[0194]
(A-1)
First, user conditions are checked. In this rule A, content information to be read is changed depending on the age of the user.
Since the user (taro) is 31 years old, the user condition (1) is not satisfied.
Since the user (taro) is 31 years old, the user condition (2) is satisfied.
[0195]
(A-2)
Since the user (taro) satisfies the user condition {circle around (2)}, the content condition to be provided next is an advertisement (category = travel and total number of clicks).
[0196]
(A-3)
Next, according to the content condition of (A-2), a search is performed with reference to the table 409 of content (advertisement). As a result, the result derived from the interpretation of the rule A provides the user's page with the JAN advertisement as the content information, and provides the result to the creating means 29.
[0197]
<Interpretation of Rule B>
Rule B assumes that the following conditions are described.
(1) User conditions: If the gender is male, the content provided is the product (category = PC and the product with the highest price)
(2) User conditions: If the gender is female, the content provided is the product (category = home appliance and the product with the lowest price)
[0198]
(B-1)
First, user conditions are checked. In this rule B, content information to be read is changed depending on the gender of the user.
Since the user (taro) is a man, the user condition (1) is satisfied.
Since the user (taro) is a man, the user condition (2) is not satisfied.
[0199]
(B-2)
Since the user (taro) satisfies the user condition (1), the next contention condition to be provided is (category = computer and product with the highest price).
[0200]
(B-3)
Next, according to the content condition of (B-2), search is performed with reference to the table 411 of content (product). As a result, the result derived by the interpretation of the rule B provides the user's page with the NOTE product as the content information, and provides the result to the creating unit 29.
[0201]
The creation means 29 creates a page by inserting the result (in this case, content information) obtained from each rule into the area design information that calls each rule in the page template.
[0202]
As described above, the rule interpretation unit 28 can appropriately select content information and the like based on the user information and the rule information, and can provide the content suitable for the user.
[0203]
Note that the rule information is interpreted only in accordance with the user information, but the content information may be provided according to other conditions. For example, the time when the user has accessed the server, the weather on the day of the access, or other conditions not related to the user may be used.
[0204]
【The invention's effect】
According to the first aspect of the present invention, a page can be dynamically created for each user. Further, since the page template and the rule information are independent, it is possible to easily make individual changes. Moreover, since a page can be dynamically created for each user, the user has a good feeling for the service provided by the server.
[0205]
In the second aspect of the invention, in order to make the page template independent, the page template is made up of the page area design information and the rule call information incorporated in the area design information.
[0206]
In the invention according to claim 3, the page can be divided into a plurality of areas (frames), and the rule call information can be set for each area. Information can be provided. Thereby, the appearance and convenience for the user can be improved.
[0207]
In the invention of claim 4, it is possible to add, modify, and delete only the page template without being aware of the rules, and it is possible to easily design the page, so that only the page design is understood. Only the user can work on the page template.
[0208]
According to the fifth aspect of the present invention, it is possible to add / modify / delete only the rules without recognizing the page design, so that only those who understand only the rules can set the rules.
[0209]
In the invention described in claim 6, when specifying rule information, it is possible not only to depend on a page template but also to use user information. Therefore, in order to use user information for selection of rule information, too. Therefore, it is possible to select the information that is more suitable for the user.
[Brief description of the drawings]
FIG. 1 is a schematic diagram of the present invention.
FIG. 2 is a block diagram showing a configuration of a server in the same embodiment.
FIG. 3 is a flowchart showing the operation of the embodiment.
FIG. 4 is a diagram for explaining a session ID in the embodiment.
FIG. 5 is a diagram for explaining a correspondence relationship between session IDs and IDs in the embodiment.
FIG. 6 is a diagram for explaining a rule call information portion in a page template in the same embodiment.
FIG. 7 is a diagram for explaining content information in the embodiment.
FIG. 8 is a diagram for explaining rules in the same embodiment;
FIG. 9 is a diagram for explaining user information in the embodiment.
FIG. 10 is a diagram for explaining a flow until provision of a page image in the embodiment.
FIG. 11 is a diagram for explaining a flow up to rule interpretation in the same embodiment;
FIG. 12 is a flowchart showing a page image creation operation in the embodiment of the present invention.
FIG. 13 is a flowchart showing a page design change operation in the embodiment.
FIG. 14 is a flowchart showing a rule change operation in the embodiment.
FIG. 15 is a flowchart showing a page design change operation in a conventional example.
FIG. 16 is a flowchart showing a rule changing operation in a conventional example.
FIG. 17 is a flowchart showing a page image creation operation in a conventional example.
[Explanation of symbols]
10 …… Server
11. Control means
12 ... Input control means
13 …… Output control means
14: Storage means (main program storage means)
16. Storage means (common page information storage means)
18 …… Storage means (area design information storage means)
20... Storage means (rule call information storage means)
21 ...... Storage means (rule information storage means)
23. Storage means (user information storage means)
24. Storage means (content information storage means)
25 …… Reception means
26 …… First acquisition means
27 …… Second acquisition means
28 …… Rule interpretation means
29 …… Creation means
30 ...... Storage means (template storage means)
101, 102, 103, 104, ... terminal of user
401 …… User
404 …… User information
412, 413 ... Rule information
414, 415 ... Content specified by the rule

Claims (6)

A server that is connected to a user terminal via a network and dynamically creates individual pages for each user,
An accepting means for the server to accept a user request from the user terminal;
Content information storage means for storing content information provided by the server to the user terminal;
Template storage means for storing a page template of the page requested by the server from the user terminal;
User information storage means for storing user information relating to a user using a terminal by the server;
Server, the rule information storage means for storing rule information describing the search condition of the contents information based on user information, associated with it in the page template of the page requested by the user terminal,
The server, based on the user's request, a corresponding page template from the template storage means, a first acquisition means for acquiring the user information of the user who made the request from the user information storage means,
A server, based on the page template, second acquisition means for acquiring the corresponding rule information from the rule information storage means;
A server, based on the acquired user information and rule information, rule information interpretation means for acquiring corresponding content information from the content information storage means;
A server for creating a page requested by a user from the content information acquired by the rule information interpretation unit and the acquired page template;
A server characterized by comprising: 2. The server according to claim 1 , wherein the page template includes area design information and rule call information for determining an outline of the entire page . The server according to claim 2 , wherein area design information is provided for each of a plurality of areas, and rule call information is set for each area. 4. The server according to claim 1, further comprising page template changing means. Server according to any one of claims 1 to 4, characterized in that further comprising a rule information changing means. In the second obtaining means, in addition based on the page template, also based on the user information, corresponding to either the rule information according to claim 1, wherein it is intended to obtain from the rule information storage means The listed server.

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