JP2021103517A - Advertisement system, advertisement method, system for enabling execution of program, and method of enabling execution of program - Google Patents

Abstract

To provide an advertisement system which allows a printing person to print not only contents intended for printing but also an advertisement.SOLUTION: The present invention is directed to an advertisement system including a printing apparatus and a first terminal capable of communication connection with the printing apparatus. The first terminal includes: print data generating means for generating print data in response to an operation of a printing person; and first print data transmission means for transmitting print data added with advertisement information to the printing apparatus. The advertisement system includes advertisement information adding means for adding the advertisement information to the print data. The printing apparatus includes: second print data receiving means for receiving the print data added with the advertisement information; and printing means for carrying out printing on a recording medium based on the received print data added with the advertisement information.SELECTED DRAWING: Figure 4

Description

The present invention relates to an advertising system, an advertising method, a program execution enablement system, and a program execution enablement method.

Schools and cram schools may print not only prints for learning and testing, but also handouts for communicating information to parents of students. Parents will receive these printed materials from the students and keep track of the correspondence. However, the information printed on these handouts was only the information from schools and cram schools, and could not convey useful information for parents, such as advertisements.

As a system capable of transmitting the advertisement information to the user, for example, an advertisement system that gives points to the user when there is an output indicating that the advertisement information has been viewed from the user's mobile phone (see Patent Document 1). Further, an advertising system (see Patent Document 2) is disclosed in which points are given when the user's mobile terminal receives the advertisement information transmitted from the store, and the given points can be consumed to purchase the product at the store. ing. However, although these advertising systems can browse the advertising information on the mobile terminal, they cannot insert the advertising information into the printed matter at the time of printing.

By the way, in recent years, many people are using smartphones. Smartphone users download applications used on smartphones from download stores and the like as needed. Generally, any of these applications, any of which is free, can be downloaded and used. Also, even paid applications can be used by anyone by paying a fee. However, the conventional method of downloading an application from the Internet can be used when, for example, an educational institution such as a school or cram school wants only a specific person such as a student or a student's guardian to use the application. It wasn't a thing.

Japanese Unexamined Patent Publication No. 2002-259819 Japanese Unexamined Patent Publication No. 2005-115577

The present invention has been made in view of the above. That is, the first object of the present invention is to provide an advertising system capable of printing an advertisement in addition to the content intended to be printed by the printer.

Further, the present invention can be used when a program capable of executing a part of a function can be downloaded only to a specific user and a process for enabling the part of the function to be executed is executed. The second purpose is to provide a program execution enablement system capable of registering predetermined information about a person.

According to the present invention, the above object can be achieved by the following [1] to [13].
[1] An advertising system including a printing device and a first terminal capable of communicating with the printing device, wherein the first terminal generates print data by the operation of a printer, and an advertisement. The printing device is provided with a first print data transmitting means for transmitting the print data to which the information is added to the printing device, the advertising system is provided with the advertising information adding means for adding the advertising information to the print data, and the printing device is the first terminal. A second print data receiving means for receiving the print data to which the advertisement information is added, and a printing means for executing printing on the recording medium based on the received print data to which the advertisement information is added are provided. Advertising system;
[2] The advertising system includes a second terminal operated by the user and another device capable of communicating with the second terminal, and the second terminal is the advertising information displayed on the printed recording medium. A first advertisement display request transmitting means for transmitting an advertisement display request to another device, a first advertisement receiving means for receiving an advertisement from another device, and a first advertisement displaying means for displaying the received advertisement. The advertising system according to the above [1].
[3] The advertising system includes a second terminal operated by the user and a server device capable of communicating with the second terminal, and the first terminal generates print data or advertising information by the print data generation means. A second print data transmission means for transmitting print data to which advertisement information is added by the additional means is provided, and the server device generates print data or advertisement information from the first terminal by the print data generation means. The second terminal includes a second print data receiving means for receiving print data to which advertisement information is added, and a third print data transmitting means for transmitting the received print data in association with the advertisement information to the second terminal. However, a print content display means for displaying the contents of the received print data, a second advertisement display request means for transmitting an advertisement display request to another device based on the advertisement information corresponding to the print data, and another The advertising system according to the above [1] or [2], comprising a second advertisement receiving means for receiving an advertisement from the device and a second advertisement displaying means for displaying the received advertisement;
[4] The user belongs to a group, and the server device sends an advertisement display request to another device by the second terminal, receives an advertisement from the other device, and receives the received advertisement. A privilege granting means for granting a privilege to a group to which the user corresponding to the second terminal belongs according to the display and / or satisfying a predetermined condition after displaying the advertisement, and the user The advertising system according to the above [2] or [3], which comprises a privilege storage means for storing the privilege given to the group to which the member belongs;
[5] The advertising system according to [4] above, wherein the privilege is points, and by consuming the points, the group to which the user belongs can receive the provision of goods and services;
[6] The advertising system according to any one of [1] to [5] above, wherein the advertising information is a one-dimensional code or a two-dimensional code;
[7] The advertising system according to any one of [2] to [6] above, wherein the other device is a server device.
[8] An advertising method executed in an advertising system including a printing device and a first terminal capable of communicating with the printing device, wherein the first terminal generates print data by an operation of a printer. The print data to which the advertisement information is added is transmitted to the printing device, the advertising system adds the advertisement information to the print data, and the printing device receives and receives the print data to which the advertisement information is added from the first terminal. An advertising method that prints on a recording medium based on the printed data to which the advertising information is added.
[9] A first terminal, a server device capable of communicating with the first terminal, another server device different from the server device, and a third server device capable of communicating with another server device and operated by the user. A program execution enablement system including two terminals, for the first terminal to include user information about a user and to be able to execute a part or all functions of a predetermined program on the second terminal. A program receiving means for receiving a predetermined program from another server device at the second terminal and a program receiving means for receiving the predetermined program are executed by the second terminal, which is provided with the enablement information generating means for generating the executable information. Predetermined information is sent to the server device in association with the program execution means, the enablement information acquisition means for acquiring the enablement information generated by the first terminal, and the user information included in the enablement information. The server device includes a predetermined information transmitting means for transmitting, a predetermined information receiving means for receiving the predetermined information from the second terminal, and a predetermined information storage means for storing the received predetermined information in association with the user information. A program execution enablement system that enables the program execution means to execute a part or all of the functions of a predetermined program when the second terminal acquires the enablement information;
[10] The program execution enablement system according to the above [9], wherein the second terminal includes an input means for inputting information by a user's operation, and the predetermined information is the information input by the input means.
[11] The program execution enablement system according to the above [9], wherein the predetermined information is identification information that uniquely identifies the second terminal or the user who operates the second terminal.
[12] The advertising system according to the above [9], wherein the executable information is a one-dimensional code or a two-dimensional code;
[13] A first terminal, a server device capable of communicating with the first terminal, another server device different from the server device, and a third server device capable of communicating with another server device and operated by the user. A program execution enablement method executed in a program execution enablement system including two terminals, wherein the first terminal includes user information about a user and a part or all of a predetermined program on the second terminal. The second terminal receives a predetermined program from another server device at the second terminal, executes the received predetermined program, and generates the enablement information for enabling the function of the first. The enablement information generated by the terminal is acquired, associated with the user information included in the enablement information, and the predetermined information is transmitted to the server device, and the server device sends the predetermined information from the second terminal. Is received, and the received predetermined information is stored in association with the user information. When the second terminal acquires the enablement information, the second terminal executes a part or all of the functions of the predetermined program. How to enable program execution.

According to the present invention, it is possible to provide an advertising system capable of printing an advertisement on a printed matter in addition to the content intended to be printed by the printer.

Further, the present invention can be used when a program capable of executing a part of the functions can be downloaded only to a specific user and a process for enabling the part of the functions to be executed is executed. It is possible to provide a program execution enablement system capable of registering predetermined information about a person.

It is a figure which shows the schematic diagram of the advertisement system which concerns on embodiment of this invention. It is a block diagram which shows the structure of the school terminal or the user terminal which concerns on embodiment of this invention. It is a block diagram which shows the structure of the server apparatus which concerns on embodiment of this invention. It is a figure which shows the flowchart of the print processing in the advertisement system which concerns on embodiment of this invention. It is a figure which shows an example of the printed matter printed by using the advertisement system which concerns on embodiment of this invention. It is a figure which shows a part of the registration guide used in the advertisement system which concerns on embodiment of this invention. It is a figure which shows the flowchart of the execution enablement processing of the function of the application in the advertisement system which concerns on embodiment of this invention. It is a figure which shows an example of the display screen of the user terminal in the advertisement system which concerns on embodiment of this invention. It is a figure which shows the flowchart of the back number browsing process in the advertisement system which concerns on embodiment of this invention. It is a figure which shows an example of the display screen of the user terminal in the advertisement system which concerns on embodiment of this invention. It is a figure which shows the flowchart of the advertisement display processing in the advertisement system which concerns on embodiment of this invention.

Hereinafter, embodiments of the present invention will be described, but the present invention is not limited to the following embodiments as long as it does not contradict the gist of the present invention.

FIG. 1 is a diagram showing a schematic diagram of an advertising system according to an embodiment of the present invention. In the present embodiment, a case where the advertising system of the present invention is used in a school will be described, but the advertising system of the present invention is not limited to schools, but also educational institutions such as cram schools and sports schools, as well as other than education. It can also be used by business institutions.

The advertising system of the present invention includes, for example, a printing device 2, a school terminal 3, a server device 4, and a user terminal 5. The school terminal 3 corresponds to the first terminal, and the user terminal 5 corresponds to the second terminal. Both the school terminal 3 and the user terminal 5 are not particularly limited as long as they are computer devices having a display screen and an input unit. For example, a conventional mobile phone, a tablet terminal, a smartphone, a desktop / notebook personal computer, etc. This applies to computers and the like.

The printing device 2 and the school terminal 3 are provided in the school 1. The printing device 2 and the school terminal 3 can be connected by communication by wire or wirelessly. The teacher at school 1 operates the school terminal 3 to create print data. When the teacher operates the school terminal 3 to give a print instruction, the print data is transmitted from the school terminal 3 to the printing device 2, and the content corresponding to the print data is printed by the printing device 2. In the advertising system of the present invention, printing is executed after adding advertising information to the content to be printed.

The school terminal 3 and the server device 4 can be connected to each other via a communication network by wire or wirelessly. The print data to which the advertisement information to be printed is added is transmitted from the school terminal 3 to the server device 4 and stored in the storage unit of the server device 4. An application server is provided in the school 1, and the school terminal 3 may make a communication connection with the server device 4 via the application server.

The printed matter printed by the printing device 2 is distributed from the teacher to the parents via the students, or directly from the teacher to the parents. Based on the advertisement information printed on the printed matter, the guardian can access the advertisement page corresponding to the advertisement information on the user terminal 5 owned by the guardian. Here, as the advertisement information, a one-dimensional code or a two-dimensional code can be used.

By reading the one-dimensional code or the two-dimensional code on the user terminal 5, it is possible to acquire information for displaying an advertisement page that can be viewed by a dedicated application for using the advertisement system of the present invention. Alternatively, when the one-dimensional code or the two-dimensional code is read by the user terminal 5, the URL for accessing the advertisement site independently owned by the company that publishes the advertisement may be obtained.

The server device 4 and the user terminal 5 can be connected to each other via a communication network by wire or wirelessly. The guardian uses the dedicated application installed on the user terminal 5 to access the server device 4 and browse the print contents (including advertisement information) corresponding to the print data stored in the server device 4. can do.

On the display screen of the user terminal 5, it is possible to display the print content and the advertisement information corresponding to the printed matter printed by the printing device 2. The advertisement information displayed on the display screen of the user terminal 5 is information for accessing an advertisement page that can be viewed by a dedicated application, or an advertisement site owned by the company that publishes the advertisement. The information for the purpose is included, and when the advertisement information is selected by the operation of the guardian, the advertisement page or the advertisement site can be accessed.

That is, the guardian can not only view the advertisement by reading the advertisement information printed on the printed matter with the user terminal 5, but also when viewing the print history of the printed matter using the dedicated application, the printed matter. It is also possible to view the advertisements added to.

FIG. 2 is a block diagram showing a configuration of a school terminal or a user terminal according to an embodiment of the present invention. The school terminal 3 or the user terminal 5 includes a control unit 31, a RAM 32, a storage unit 33, a graphics processing unit 34, a communication interface 35, and an interface unit 36, each of which is connected by an internal bus.

The control unit 31 is composed of a CPU and a ROM. The control unit 31 executes the program stored in the storage unit 33 and controls the control of the school terminal 3 or the user terminal 5. The RAM 32 is a work area of the control unit 31. The storage unit 33 is a storage area for storing programs and data. The control unit 31 reads the program and data from the RAM 32 and performs processing. The control unit 31 outputs a drawing command to the graphics processing unit 34 by processing the program and data loaded in the RAM 32.

The graphics processing unit 34 is connected to the display unit 38. The display unit 38 has a display screen 39. When the control unit 31 outputs a drawing command to the graphics processing unit 34, the graphics processing unit 34 outputs a video signal for displaying an image on the display screen 39. Here, the display unit 38 may be a touch panel provided with a touch sensor.

The communication interface 35 can send and receive data to and from other computer devices by wire or wirelessly via a communication network. The data received via the communication interface 35 is loaded into the RAM 32, and arithmetic processing is performed by the control unit 31. An external memory 37 (for example, an SD card or the like) is connected to the interface unit 36.

FIG. 3 is a block diagram showing a configuration of a server device according to an embodiment of the present invention. The server device 4 includes at least a control unit 41, a RAM 42, a storage unit 43, and a communication interface 44, each of which is connected by an internal bus.

The control unit 41 is composed of a CPU and a ROM, executes a program stored in the storage unit 43, and controls the server device 4. Further, the control unit 41 includes an internal timer that measures the time. The RAM 42 is a work area of the control unit 41. The storage unit 43 is a storage area for storing programs and data. The control unit 41 reads the program and data from the RAM 42, and performs the program execution process based on the information received from the school terminal 3 or the user terminal 5. The communication interface 44 can send and receive data to and from other computer devices by wire or wirelessly via a communication network.

Next, the printing process in the advertising system of the present invention will be described. FIG. 4 is a diagram showing a flowchart of printing processing in the advertising system according to the embodiment of the present invention. First, a printer such as a school teacher operates the school terminal 3 to generate print data (step S1). The printer can create print data to be printed by using various software such as word processing software and spreadsheet software pre-installed on the school terminal 3.

The printer operates the school terminal 3 to specify a group to be distributed to the printed matter and give a printing instruction (step S2). The group to which printed matter is distributed is, for example, when distributing to all students belonging to the school or their parents, the entire school is designated as "○○ Elementary School", and the first grader of ○○ Elementary School or its parents. If it is distributed to parents, specify the grade such as "○○ Elementary School 1st grade". If the class is to be distributed to the students of Class A of the 1st grade of XX Elementary School or their parents, specify the class such as "Group A of the 1st grade of XX Elementary School". It is also possible to specify multiple grades and multiple classes to give printing instructions.

When the print instruction is given in step S2, a request for transmitting advertisement information is transmitted from the school terminal 3 to the server device 4 (step S3). When the server device 4 receives the advertisement information transmission request (step S4), any of the plurality of advertisement information registered in advance in the server device 4 is transmitted from the server device 4 to the school terminal 3. (Step S5).

When the advertisement information is received by the school terminal 3 (step S6), print data to which the received advertisement information is added is generated based on the print data generated in step S1 (step S7). Advertising information can be added so that the advertising information is printed in the header or footer portion when printing is executed based on the generated print data. As advertising information, in addition to information on the company itself that advertises, information on the company's products and services, one-dimensional code (bar code) and QR code (bar code) and QR code used to view advertisements on computer devices. A two-dimensional code such as (registered trademark) may be included.

The print data to which the advertisement information is added is transmitted from the school terminal 3 to the printing device 2 (step S8). The printing device 2 receives the print data to which the advertisement information is added (step S9), prints are executed based on the received print data (step S10), and the process ends. In the obtained printed matter, the content corresponding to the print data generated in step S1 is printed in the center of the paper, and the advertisement information is printed in the header or footer portion. The obtained printed matter is distributed directly from the teacher who is the printer to the parents through the students, or from the teachers to the parents.

As the recording medium to be printed, various sizes of printing paper such as A3, A4, B4, and B5, postcards, envelopes, and the like can be appropriately selected.

By the way, in step S8, the print data to which the advertisement information is added is transmitted from the school terminal 3 to the printing device 2, and the print data to which the advertisement information is added in step S7 is transmitted from the school terminal 3 to the server device. It is transmitted to 4 (step S11).

When the print data is received by the server device 4 (step S12), the group specified in step S2 is associated with the print data to which the advertisement information is added, and the print history database of the storage unit 43 of the server device 4 is stored. It is recorded (step S13), and the process ends. In the print history database, the group specified in step S2, the name of the printed matter, the advertisement information is added, and the print data, the date and time when the printing is executed, and the like are stored in association with each other. In this way, by associating and storing the print data with the group specified in step S12, as will be described later, the guardian can record the print history of the printed matter distributed to the students such as the guardian's children. It can be viewed on the user terminal 5.

In FIG. 4, the advertisement information is transmitted from the server device 4 to the school terminal 3 in step S5, and the school terminal 3 generates print data to which the advertisement information is added in step S6. The server device 4 may be configured to generate print data to which advertisement information is added. In this case, when the print instruction is given in step S2, the print data generated in step S1 is transmitted from the school terminal 3 to the server device 4, and the server device 4 generates print data to which the advertisement information is added. Will be done. The print data to which the advertisement information is added is transmitted to the school terminal 3 and registered in the print history database on the server device 4.

It is also possible to preview the state of the printed matter after printing before printing is executed in step S9. In the preview, the content corresponding to the print data generated in step S1 is displayed in the center, and the advertisement information is inserted in the header or footer.

The printer can operate the school terminal 3 to specify in advance the quantity of printed matter to be printed. In step S9, a specified quantity of printed matter is printed. Further, by designating the group to be distributed to the printed matter, the quantity of the printed matter can be automatically specified.

FIG. 5 is a diagram showing an example of a printed matter printed by using the advertising system according to the embodiment of the present invention. In the printed matter 50, the content 51 corresponding to the print data generated in step S1 is printed in the center of the paper, and the advertisement information 52a of company A and the advertisement information of company B are located in the lower footer. 52b is printed. A two-dimensional code 53a is printed on the advertisement information 52a of the company A, and a two-dimensional code 53b is printed on the advertisement information 52b of the company B.

When the guardian who distributed the printed matter reads the two-dimensional code 53 by the user terminal 5, it starts the dedicated application described later, accesses the server device 4, and displays the advertisement page that can be viewed by the dedicated application. It can be displayed on 39. Further, when the two-dimensional code 53 is read by the user terminal 5, the company that activates the browser for using the Internet, accesses another server device different from the server device 4, and publishes the advertisement is unique. It is also possible to configure the display screen 39 to display the advertising site owned by the above.

Next, the process of making the dedicated application used on the user terminal 5 executable will be described. The school terminal 3 can issue a registration guide for distribution to the parents (users) of the students. In the registration guide, a one-dimensional code or a two-dimensional code necessary for registering the use of a dedicated application is printed on a recording medium such as ordinary printing paper or a postcard. In addition to the one-dimensional code or the two-dimensional code, the registration guide may include a method for installing the dedicated application, a guide for enabling the functions of the dedicated application, and the like.

The school terminal 3 accesses the server device 4, specifies the group to which the registration guide is distributed on the management screen dedicated to the advertising system of the present invention, and then sends a request for issuing the registration guide to the server device 4. Send. The group to which the registration guide is distributed is, for example, when distributing to all students belonging to the school or their parents, specify the entire school such as "○○ Elementary School", and 1 of ○○ Elementary School When distributing to graders or their guardians, specify the grade such as "○○ Elementary School 1st grade". When distributing to students in the 1st grade A group of XX elementary school or their parents, specify the class such as "○○ elementary school 1st grade A group".

The server device 4 issues the same number of registration guides as students belonging to the designated school, grade or class. The number of students for each group such as school, grade, or class is registered in advance in the server device 4, and when the server device 4 receives a request for issuing a registration guide from the school terminal 3, the number of registered students is registered. Issue the same number of registration guides as. This is because issuing more registration guides than the number of students belonging to the specified group may cause unauthorized use of the dedicated application.

It is preferable that the one-dimensional code or the two-dimensional code printed on the plurality of registration guides is not the same code but different codes. The information obtained by reading the one-dimensional code or the two-dimensional code includes a passcode for enabling the execution of a predetermined function of the dedicated application and information for identifying the group to which the student belongs (group ID). It is included. For example, if the school terminal 3 specifies "○○ Elementary School 1st grade A group" as the group to which the registration guide is distributed and requests the issuance of the registration guide, 1 of the issued registration guide The information obtained by reading the dimensional code or the two-dimensional code includes information that can identify the students belonging to "○○ Elementary School 1st Grade A Group" or their guardians to be distributed.

The teacher who is the printer can operate the school terminal 3 to print the registration guide issued by the server device 4 by the printing device 2. FIG. 6 is a diagram showing a registration guidebook used in the advertising system according to the embodiment of the present invention. A two-dimensional code 61 is printed in the left frame of the registration guide 60. The school name 62 is printed in the upper part of the right frame, the class name 63 is printed in the middle part of the right frame, and the expiration date 64 of the two-dimensional code 61 is printed in the lower part of the right frame. You cannot register for use after the expiration date of 64 has passed.

The printed registration guide 60 is distributed to a plurality of students to be distributed or their guardians. When the student receives the registration guide 60, the student hands the registration guide 60 to the guardian. By confirming the school name 62 and the class name 63 printed on the registration guide 60, the teacher can distribute the registration guide 60 to the students to be distributed or their guardians without making a mistake.

The registration guide 60 is digitized, and the obtained electronic file is transmitted from the school terminal 3 to the user terminal 5 by using an e-mail, a messenger application, or the like to send the registration guide 60 to the parents of the students. It is also possible to distribute.

The guardian can install the dedicated application and register the use while checking the guide of the registration guide 60 and the like. First, the user (guardian) downloads and installs the dedicated application on the Internet on the user terminal 5. However, the user can only use the functions related to the execution of the dedicated application only by installing the dedicated application. Therefore, the following enablement processing is required.

FIG. 7 is a diagram showing a flowchart of an execution enablement process of an application function in the advertising system according to the embodiment of the present invention. The user operates the user terminal 5 to start the installed dedicated application (step S21). When the dedicated application is started, the camera function is started (step S22). The user reads the two-dimensional code 61 printed on the registration guide 60 by the camera function (step S23). The two-dimensional code 61 includes a passcode for enabling the execution of a predetermined function in the dedicated application and information for identifying the group to which the student belongs.

Next, it is determined whether or not the passcode included in the information read from the two-dimensional code 61 is valid (step S24). The dedicated application installed on the user terminal 5 includes a program for determining whether or not the read passcode is valid in advance. If the passcode whose expiration date has passed is read, it is not determined to be valid in step S24.

It is also possible to set a valid passcode for each group to which the student belongs, and the information and passcode for identifying the group to which the student belongs, obtained by reading the two-dimensional code 61. If the combination of is not a valid combination, it can be determined that the passcode is not valid.

Further, it is also possible to determine whether or not the passcode included in the information read from the two-dimensional code 61 in step S24 is valid not on the user terminal 5 but on the server device 4. is there.

If the passcode read from the two-dimensional code 61 is not valid (No in step S24), an error is displayed on the display screen 39 of the user terminal 5 (step S25), and the process ends.

On the other hand, when the passcode read from the two-dimensional code 61 is valid (Yes in step S24), a message requesting the user to input information is displayed on the display screen 39 (step S26). ..

The user operates the user terminal 5 to input information regarding the attributes of the user (step S27). The information on the attributes of the user is not particularly limited, and examples thereof include relations, ages, and genders indicating relationships with students. The input information regarding the user's attributes includes the identification information for identifying the group to which the student belongs, which is read from the two-dimensional code 61, and the terminal ID (or user ID) automatically generated by the user terminal. It is transmitted from the user terminal 5 to the server device 4 (step S28).

The server device 4 receives the input information on the user's attributes, the identification information that identifies the group to which the student belongs, and the terminal ID (or the user ID that identifies the user) that identifies the user terminal. (Step S29). In the server device 4, the storage unit 43 stores and stores the information related to the user's attributes, the information for identifying the group to which the student belongs, and the terminal ID (or user ID) in association with each other (step S30), and processes the information. Is finished. With such a configuration, only a specific user can execute some functions of the dedicated application downloaded on the Internet. In addition, the user can register to use the dedicated application without specifically inputting personal information. By registering the age and gender as described above, it is possible to use it for marketing analysis when the advertisement is viewed using the dedicated application.

The server device 4 is a user terminal 5 (or a user) based on a terminal ID (or a user ID) transmitted from the user terminal 5 when the user terminal 5 starts a dedicated application. Can be identified.

When the registration for using the dedicated application is completed, the restricted functions of the dedicated application can be used.

FIG. 8 is a diagram showing an example of a display screen of a user terminal in the advertising system according to the embodiment of the present invention. When the usage registration is completed, the display screen 39 as shown in FIG. 8 is displayed. A point acquisition number display area 71 is provided slightly above the center of the display screen 39. In the point acquisition number display area 71, the number of times points have been acquired in the past in the group to which the student corresponding to the user of the user terminal 5 belongs is displayed. The points will be described later.

A notification list icon 72 is displayed on the left side of the center of the display screen 39. When the notification list icon 72 is selected, a notification that the printed matter has been newly distributed to the students is displayed. On the right shoulder of the notification icon 72, the number of notifications that the user has not read is displayed. In FIG. 8, it can be seen that the seven notifications are unread. When the notification icon 72 is selected by operating the user terminal 5, a list of notifications is displayed.

An advertisement QR code (registered trademark) reading icon 73 is displayed on the right side of the center of the display screen 39. When the user terminal 5 is operated and the advertisement QR code (registered trademark) reading icon 73 is selected, the camera function is activated and the two-dimensional code 53 of the printed matter 50 can be read.

A menu button 74 is displayed in the upper left corner of the display screen 39. When the menu button 74 is selected, the functions of the dedicated application are displayed in the menu. The functions displayed in the menu include the function of viewing the back number of printed matter.

FIG. 9 is a diagram showing a flowchart of back number browsing processing in the advertising system according to the embodiment of the present invention. FIG. 10 is a diagram showing an example of a display screen of a user terminal in the advertising system according to the embodiment of the present invention.

First, the dedicated application is started by the operation of the user terminal 5 by the user (step S31). As described above, by operating the user terminal 5, displaying the menu from the menu button 74, and selecting the execution button of the back number viewing function of the printed matter, the back number list display request is sent to the server. It is transmitted to the device 4 (step S32).

When the server device 4 receives the back number list display request (step S33), the print history database is referred to, and the group to which the student belonging to the user who operates the user terminal 5 belongs is targeted for distribution in the past. The history of the printed matter to be printed is specified (step S34). In the print history database, the print data and the group to which the printed matter to be distributed based on the print data is distributed are stored in association with each other, and based on the group to which the student who is the child of the user of the user terminal 5 belongs. , The history of printed matter can be specified.

Information on the history of a plurality of specified printed matter (information such as the name of the printed matter, whether or not it was read by the user, the date at the time of printing, the address for viewing the contents of the printed matter, etc.) can be obtained from the server device 4. It is transmitted to the user terminal 5 (step S35). For example, if the group to which the student belongs is "○○ Elementary School 1st grade A group", the printed matter that "○○ Elementary School" was distributed, and the printed matter that "○○ Elementary School 1st grade" was distributed. In addition, the printed matter to which "○○ Elementary School 1st grade A group" was distributed will be specified as a history.

When the user terminal 5 receives the information regarding the history of the specified printed matter (step S36), the information regarding the history of the received printed matter is displayed in a list on the display screen 39 (step S37). FIG. 10 is a diagram showing a display screen 39 displayed in step S37. On the display screen 39, a list of the names 75a to 75f of the printed matter printed in the past is displayed. Further, on the display screen 39, not only the name 75 of the printed matter but also whether it has been read or unread and the date at the time of printing are displayed.

Next, in the user terminal 5, any of the names 75a to 75f of the printed matter printed in the past is selected (step S38). When the print data display request corresponding to the name 75 of the selected printed matter is transmitted to the server device 4 (step S39), the server device 4 receives the print data display request (step S40). The server device 4 identifies the print data to which the advertisement information is added corresponding to the name 75 of the selected printed matter, and transmits the print data to the user terminal 5 (step S41). The user terminal 5 receives the print data to which the advertisement information is added (step S42), and the content corresponding to the actual printed matter as shown in FIG. 5 is displayed on the display screen 39 (step S43).

On the display screen 39, the content corresponding to the actual printed matter as shown in FIG. 5 is displayed, and the added advertisement information 52 is also displayed therein. A link for displaying an advertisement page is attached to the advertisement information 52, and when the user selects the advertisement information 52 by operating the user terminal 5 (step S44), the advertisement can be viewed by the dedicated application. The page display request is transmitted to the server device 4 (step S45). When the server device 4 receives the advertisement page display request (step S46), the information about the advertisement page (source code for displaying the advertisement page) is transmitted to the user terminal 5 (step S47). In the storage unit 43 of the server device 4, the source code is stored in association with the address of the advertisement page, and the source code corresponding to the linked address attached to the advertisement information 52 is stored in the user in step S47. It is transmitted to the terminal 5.

When the user terminal 5 receives the information about the advertisement page (step S48), the advertisement page is displayed on the display screen 39 (step S49). This advertisement page can be viewed with a dedicated application, and an introductory text of the company that is placing the advertisement, a PR image, and the like are displayed. In addition, a link to a product advertisement, an event advertisement, etc. is also attached to this advertisement page, and when the link is selected by operating the user terminal 5 (step S50), the company issuing the advertisement The display request of the advertisement site independently operated is transmitted to another server device different from the server device 4 (step S51). When the display request of the advertisement site is received by another server device (step S52), the information about the advertisement site for which the display request has been made is transmitted to the user terminal 5 (step S53).

When the user terminal 5 receives the information about the advertising site (step S54), the advertising site is displayed on the display screen 39 (step S55). This advertising site is a website independently operated by the company that placed the advertisement, and the domain is also different from the advertising page managed by the server device 4. The display of this advertising site may be displayed through a normal web browser instead of a dedicated application.

Next, on condition that the advertisement is displayed on the user terminal 5, points are given to the group to which the student corresponding to the user of the user terminal 5 belongs (step S56). When the advertisement is displayed on the user terminal 5, points are given to the group to which the student belongs, but the conditions for giving points are not particularly limited. The user terminal 5 has sent an advertisement display request to the server device 4 or another server device, the user terminal 5 has received an advertisement from the server device 4 or another server device, and the user terminal 5 has received the advertisement. It is possible that the advertisement is displayed and / or that a predetermined condition (for example, the user purchases a product on the advertising site) is satisfied after displaying the advertisement on the user terminal 5.

In addition, even when the one-dimensional code or two-dimensional code printed on the distributed printed matter is read and the advertisement is received or displayed on the user terminal 5, the student corresponding to the user of the user terminal 5 belongs to the user terminal 5. Points will be given to the group to do. FIG. 11 is a diagram showing a flowchart of an advertisement display process in the advertisement system according to the embodiment of the present invention.

First, the user operates the user terminal 5 to start the dedicated application (step S61), display the menu from the menu button 74, and start the camera function (step S62). The activated camera function reads, for example, the two-dimensional code 53a printed on the printed matter (step S63).

When the two-dimensional code 53a is read, the user terminal 5 acquires information (advertisement page address) for identifying an advertisement page that can be viewed by the dedicated application (step S64). Next, based on the information acquired in step S64, a display request for an advertisement page that can be viewed by the dedicated application is transmitted to the server device 4 (step S65). When the server device 4 receives the advertisement page display request (step S66), the information (source code) for displaying the advertisement page corresponding to the address is transmitted to the user terminal 5 (step S67).

When the user terminal 5 receives the information for displaying the advertisement page (step S68), the advertisement page is displayed on the display screen 39 according to the received information (step S69). As mentioned above, this advertisement page displays an introductory text of the company that is placing the advertisement, a PR image, and a link to a product advertisement, an event advertisement, or the like. When the link is selected by the operation to the user terminal 5 (step S70), the display request of the advertisement site independently operated by the company that publishes the advertisement is transmitted to another server device different from the server device 4. (Step S71). When the display request of the advertisement site is received by another server device (step S72), the information about the advertisement site for which the display request has been made is transmitted to the user terminal 5 (step S73).

When the user terminal 5 receives the information about the advertising site (step S74), the advertising site is displayed on the display screen 39 according to the received information (step S75). This advertising site is a website independently operated by the company that placed the advertisement, and the domain is also different from the advertising page managed by the server device 4.

Next, on condition that the advertisement is displayed on the user terminal 5, points are given to the group to which the student corresponding to the user of the user terminal 5 belongs (step S76), and the process ends. When the advertisement is displayed on the user terminal 5, points are given to the group to which the student belongs. As the conditions for giving points, the same conditions as those exemplified in step S56 are applied. be able to.

By the way, a browsing history database can be provided in the storage unit 43 of the server device 4. In the browsing history database, the presence or absence of browsing of the advertisement information added to the print data in step S7 is managed for each terminal ID (or user ID). For example, when the advertisement A is displayed on the user terminal 5, when points are given in step S56 or step S76, the read flag is set assuming that the advertisement A that was in the unread state is viewed. To. By displaying the advertisement page displayed by the dedicated application on the user terminal 5, the read flag may be set, and the user terminal 5 may set the advertisement site independently operated by the company that publishes the advertisement. You may set the read flag by displaying in.

Even if the advertisement for which the read flag is set is displayed again on the user terminal 5 having the same terminal ID (or user ID), points are given in step S56 or step S76. However, points may not be given.

As for the points given to the group to which the student belongs, the same points may be given uniformly for all advertisements, or different points may be given for each advertisement.

The points are managed in the storage unit 43 of the server device 4 for each group to which the students belong. When points are awarded in step S56 or step S76, or when points are consumed as described later, points owned by each group to which the student belongs are added or subtracted and updated.

Points for each group to which the student belongs, for example, for each school such as "○○ Elementary School", for each grade such as "○○ Elementary School 1st grade", and for each class such as "○○ Elementary School 1st grade A group" Can be accumulated. The teacher can exchange for a predetermined product or service by operating the school terminal 3 and consuming the accumulated points. For example, points can be accumulated at "○○ Elementary School" and the accumulated points can be used to acquire stationery and sports equipment for use at "○○ Elementary School".

The cost of products and services that can be earned by consuming points is contributed from the advertising costs paid to the operator of this advertising system by the company that publishes the advertisement. By viewing many advertisements, users who are parents of students can accumulate points and provide products that are useful for studying to the schools and classes to which the students who are their children belong. It becomes.

1 School 2 Printing device 3 School terminal 4 Server device 5 User terminal 50 Printed matter 60 Registration guide

Claims (13)

An advertising system including a printing device and a first terminal capable of communicating with the printing device.
The first terminal is
A print data generation means that generates print data by the operation of the printer,
It is provided with a first print data transmission means for transmitting print data to which advertisement information is added to a printing device.
The advertising system
Equipped with a means for adding advertising information to add advertising information to print data
The printing device
A second print data receiving means for receiving print data to which advertisement information is added from the first terminal,
An advertising system including a printing means for executing printing on a recording medium based on received print data to which advertising information is added. The advertising system includes a second terminal operated by the user and another device capable of communicating with the second terminal.
The second terminal is
A first advertisement display request transmitting means for transmitting an advertisement display request to another device based on the advertisement information displayed on the printed recording medium, and
The first advertisement receiving means for receiving advertisements from other devices,
The advertising system according to claim 1, further comprising a first advertising display means for displaying the received advertisement. The advertising system includes a second terminal operated by the user and a server device capable of communicating with the second terminal.
The first terminal is
A second print data transmission means for transmitting the print data generated by the print data generation means or the print data to which the advertisement information is added by the advertisement information addition means to the server device is provided.
The server device
A second print data receiving means for receiving the print data generated by the print data generating means or the print data to which the advertising information is added by the advertising information adding means from the first terminal.
A third print data transmission means for transmitting the received print data in association with the advertisement information to the second terminal is provided.
The second terminal is
Print content display means for displaying the contents of received print data, and
A second advertisement display request means for transmitting an advertisement display request to another device based on the advertisement information corresponding to the print data, and
A second advertisement receiving means for receiving advertisements from other devices,
The advertising system according to claim 1 or 2, further comprising a second advertisement displaying means for displaying the received advertisement. The user belongs to a group and
The server device
The second terminal has sent an advertisement display request to another device, received an advertisement from another device, displayed the received advertisement, and / or satisfied a predetermined condition after displaying the advertisement. Depending on the fact, the privilege granting means for granting the privilege to the group to which the user corresponding to the second terminal belongs, and
The advertising system according to claim 2 or 3, further comprising a privilege storage means for storing the privilege given to the group to which the user belongs. The advertising system according to claim 4, wherein the privilege is points, and by consuming the points, the group to which the user belongs can receive the provision of goods and services. The advertising system according to any one of claims 1 to 5, wherein the advertising information is a one-dimensional code or a two-dimensional code. The advertising system according to any one of claims 2 to 6, wherein the other device is a server device. An advertising method executed in an advertising system including a printing device and a first terminal capable of communicating with the printing device.
The first terminal is
Print data is generated by the operation of the printer,
Send the print data with the added advertising information to the printing device,
The advertising system
Add advertising information to print data,
The printing device
Receive the print data with the advertisement information added from the first terminal,
An advertising method that executes printing on a recording medium based on the received print data to which advertising information is added. A first terminal, a server device capable of communicating with the first terminal, another server device different from the server device, and a second terminal capable of communicating with another server device and operated by a user. It is a program execution enablement system equipped with
The first terminal is
A means for generating executable information, which includes user information about the user and generates executable information for enabling a part or all functions of a predetermined program on the second terminal, is provided.
The second terminal is
A program receiving means for receiving a predetermined program from another server device on the second terminal, and
Program execution means to execute the received predetermined program, and
Executionability information acquisition means for acquiring the executionability information generated by the first terminal, and
It is provided with a predetermined information transmission means for transmitting predetermined information to the server device in association with the user information included in the executable information.
The server device
Predetermined information receiving means for receiving predetermined information from the second terminal, and
It is provided with a predetermined information storage means for storing the received predetermined information in association with the user information.
A program execution enablement system that enables a part or all functions of a predetermined program to be executed by a program execution means when the second terminal acquires the execution enablement information. The second terminal is
Equipped with an input means for inputting information by user operation
The program execution enablement system according to claim 9, wherein the predetermined information is the information input by the input means. The program execution enablement system according to claim 9, wherein the predetermined information is identification information that uniquely identifies the second terminal or the user who operates the second terminal. The advertising system according to claim 9, wherein the executable information is a one-dimensional code or a two-dimensional code. A first terminal, a server device capable of communicating with the first terminal, another server device different from the server device, and a second terminal capable of communicating with another server device and operated by a user. A program execution enablement method that is executed in a program execution enablement system.
The first terminal is
Generates executable information that includes user information about the user and enables the execution of a part or all of the functions of a predetermined program on the second terminal.
The second terminal is
Receive a predetermined program from another server device on the second terminal,
Execute the specified program received and
Acquires the enablement information generated by the first terminal and
The predetermined information is sent to the server device in association with the user information included in the executable information.
The server device
Receives the specified information from the second terminal and
It stores the received predetermined information in association with the user information.
A program execution enablement method that enables execution of a part or all functions of a predetermined program on the second terminal when the second terminal acquires the execution enablement information.

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