JP2012014381A - Printing system, server, and printing control program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a printing system, server, and a printing control program capable of placing advertisement on a printed matter that can be expected to provide a high advertisement effect for an advertiser.SOLUTION: In a printing system 1, content data input on a distributor PC 3 is transmitted to a server 2. When a retrieval condition of content data is input on an advertiser PC 5, content data that meets the retrieval condition is retrieved on the server 2, and the retrieval result is displayed on the advertiser PC 5. When content data is selected from the retrieval result on the advertiser PC 5, advertisement data input on the advertiser PC 5 is transmitted to the server 2. On the server 2, printed matter data is generated according to a printing execution instruction and is transmitted to a printer 4. On the basis of the printed matter data received from the server 2, printing is performed on the printer 4.

Description

  The present invention relates to a printing system, a server, and a printing control program in which an advertisement is posted on a printed material.

  2. Description of the Related Art Conventionally, a printing system is known that reduces the cost required for printing to a user by placing an advertisement on a printed material (see, for example, Patent Document 1). In the information processing apparatus described in Patent Document 1, the user's PC transmits print data and a composite print command to the server. The server that has received the composite print command transmits composite print data obtained by combining print data and advertisement data to the user's printer. The printer that has received the composite print data performs printing based on the composite print data, and transmits the number of prints to the server. The server gives a cost reduction point to the user according to the number of printed sheets received from the printer.

JP 2003-178236 A

  However, in the conventional printing system, an advertisement provider (hereinafter referred to as an advertiser) posted on a printed matter cannot grasp what kind of printed matter the advertisement is placed on. For this reason, there are cases in which advertisements for products or services that are not closely related to the contents of printed matter are placed, for example, when advertisements for electrical appliances are placed in fashion-related booklets. In this case, since there is a low possibility that the printed matter on which the advertisement is posted is viewed by a customer who is the target of the advertiser, the advertising effect of the advertisement may be reduced.

  An object of the present invention is made to solve the above-described problems, and provides a printing system, a server, and a printing control program that allow an advertiser to place an advertisement on a printed matter that can be expected to have a higher advertising effect. It is to be.

  A printing system according to a first aspect of the present invention is a printing system in which a server, a content registration device, an advertisement registration device, and a printing device are connected via a network, the content registration device including content data Content accepting means for accepting the input of the content, and content transmitting means for sending the content data accepted by the content accepting means to the server, wherein the advertisement registration device accepts an input of a search condition for the content data Included in the search result when a search result is received from the server, a search condition transmission unit that transmits the search condition received by the reception unit, the condition reception unit to the server, and the content data list Search result display means for displaying the list and input of advertisement data. And when the content data is selected from the list displayed by the search result display means, the identification information indicating the selected content data and the advertisement received by the advertisement reception means Posting request transmitting means for transmitting data to the server, the server received from the advertisement registration apparatus with reference to first storage means for storing the content data received from the content registration apparatus Content specifying means for specifying the content data satisfying the search condition; search result transmitting means for transmitting the search result including the list of the content data specified by the content specifying means to the advertisement registration device; The controller specified by the identification information received from the advertisement registration device. Storage control means for storing the advertisement data received from the advertisement registration device in the second storage means in association with the data, and when the print execution instruction is received, the content data that is the target of the print execution instruction is Data acquisition means that acquires from the second storage means the advertisement data that is acquired from the first storage means and is associated with the content data, and the content data and advertisement data that are acquired by the data acquisition means Print data generation means for generating print data combined with the print data, and print data transmission means for transmitting the print data generated by the print data generation means to the printing apparatus. A printing means for printing an image on a medium; and when the print data is received, the print based on the print data. Control means for causing the printing means to execute printing.

  According to the first aspect, the content data input by the content registration device is transmitted to the server. When a search condition for content data is input by the advertisement registration device, the content data satisfying the search condition is searched by the server, and the search result is displayed by the advertisement registration device. When the content data is selected from the search result by the advertisement registration device, the advertisement data input by the advertisement registration device is transmitted to the server. In the server, the content data selected by the advertisement registration device and the advertisement data received from the advertisement registration device are stored in association with each other. In the server, print data is generated according to the print execution instruction and transmitted to the printing apparatus. In the printing apparatus, printing is executed based on the print data received from the server. According to this, the advertiser can freely search the content data and determine the content data on which the advertisement is to be posted. Therefore, it is possible to place an advertisement on a printed material that can be expected to have a higher advertising effect.

  The server according to the second aspect of the present invention is a server connected to the network, and refers to the first storage means for storing the content data received from the content registration device, and sets the search condition received from the advertisement registration device. Content identification means for identifying the content data to be satisfied, search result transmission means for transmitting a search result including the list of the content data identified by the content identification means to the advertisement registration apparatus, and reception from the advertisement registration apparatus Storage control means for storing the advertisement data received from the advertisement registration device in the second storage means in association with the content data specified by the identification information, and when the print execution instruction is received, the print execution instruction The content data to be targeted is acquired from the first storage means, and the content data Data acquisition means for acquiring the associated advertisement data from the second storage means, and print data generation for generating print data in which the content data acquired by the data acquisition means and the advertisement data are combined And print data transmission means for transmitting the print data generated by the print data generation means to a printing apparatus connected via the network.

  According to the second aspect, the content data input by the content registration device is transmitted to the server. When a search condition for content data is input by the advertisement registration device, the content data satisfying the search condition is searched by the server, and the search result is displayed by the advertisement registration device. When the content data is selected from the search result by the advertisement registration device, the advertisement data input by the advertisement registration device is transmitted to the server. In the server, the content data selected by the advertisement registration device and the advertisement data received from the advertisement registration device are stored in association with each other. In the server, print data is generated according to the print execution instruction and transmitted to the printing apparatus. In the printing apparatus, printing is executed based on the print data received from the server. According to this, the advertiser can freely search the content data and determine the content data on which the advertisement is to be posted. Therefore, it is possible to place an advertisement on a printed material that can be expected to have a higher advertising effect.

  In the second aspect, when the print data generation unit generates the print data including unique address information allocated to each print data and detects an access request based on the address information, the print data And the third storage means for storing the address information in association with each other, the access specifying means for specifying the print data in which the address information is combined, and the number of times the print data and printed matter are browsed are associated with each other. Browsing number adding means for adding the number of browsing times corresponding to the print data specified by the access specifying means with reference to the fourth storage means for storing, the search result transmitting means specifying the number of browsing times specified The number of browsing times specified by the means may be included in the search result and transmitted. Thereby, the advertiser can determine the content data on which the advertisement is to be posted according to the number of times the printed material is viewed.

  In the second aspect, in the fifth storage means for storing the print data, the provider of the advertisement data, and the reward paid to the provider in association with each other, a value corresponding to the number of times of browsing at a predetermined timing is set. You may provide the reward setting means set to the said reward. Thereby, the distributor can receive payment from the advertiser according to the number of times the printed material is viewed.

  2nd aspect WHEREIN: The said reward setting means adds a 1st predetermined value to the said reward when the number of distribution is contained in the said advertisement insertion request, and the said browsing count is more than the said number of distribution. Also good. Accordingly, the distributor can receive an additional payment from the advertiser according to the number of times the printed material is viewed.

  In the second aspect, the content specifying means includes sixth storage means for storing the content data and attribute information indicating at least one of age, sex, region, and field of the distribution target of the printed matter in association with each other. The content data that satisfies the attribute information included in the search condition may be specified by referring to the content data. Thereby, the advertiser can determine the content data on which the advertisement is to be posted according to the attribute information of the content data.

  2nd aspect WHEREIN: The said reward setting means is 2nd predetermined | prescribed when the said specific attribute information is contained in the said advertisement insertion request, and the user information contained in the said access request satisfy | fills the said specific attribute information. A value may be added to the reward. As a result, the distributor can receive an additional payment from the advertiser according to the attribute information of the content data.

  In the second aspect, the content specifying unit refers to a seventh storage unit that stores the content data and a keyword related to a distribution target of the printed matter in association with each other, and satisfies the keyword included in the search condition. Content data may be specified. Thereby, the advertiser can determine the content data on which the advertisement is to be posted by the keyword.

  The print control program according to the third aspect of the present invention is received from the advertisement registration device by referring to the first storage means for storing the content data received from the content registration device in a server that is a computer connected to the network. A content specifying step for specifying the content data satisfying a search condition, a search result transmitting step for transmitting a search result including a list of the content data specified by the content specifying step to the advertisement registration device, and the advertisement registration A storage control step for storing the advertisement data received from the advertisement registration device in the second storage means in association with the content data specified by the identification information received from the device, and when a print execution instruction is received, The content data that is the target of the print execution instruction is the first A data acquisition step of acquiring from the second storage means the advertisement data acquired from the storage means and associated with the content data, and the content data acquired by the data acquisition step and the advertisement data are combined A print data generation step of generating the generated print data, and a print data transmission step of transmitting the print data generated by the print data generation step to a printing apparatus connected via the network. Features.

  According to the third aspect, the content data input by the content registration device is transmitted to the server. When a search condition for content data is input by the advertisement registration device, the content data satisfying the search condition is searched by the server, and the search result is displayed by the advertisement registration device. When the content data is selected from the search result by the advertisement registration device, the advertisement data input by the advertisement registration device is transmitted to the server. In the server, the content data selected by the advertisement registration device and the advertisement data received from the advertisement registration device are stored in association with each other. In the server, print data is generated according to the print execution instruction and transmitted to the printing apparatus. In the printing apparatus, printing is executed based on the print data received from the server. According to this, the advertiser can freely search the content data and determine the content data on which the advertisement is to be posted. Therefore, it is possible to place an advertisement on a printed material that can be expected to have a higher advertising effect.

1 is an overall configuration diagram of a printing system 1. FIG. 3 is a block diagram showing an electrical configuration of a server 2. FIG. It is a block diagram which shows the electric constitution of distributor PC3. 2 is a block diagram illustrating an electrical configuration of a printer 4. FIG. It is a block diagram which shows the electric constitution of advertiser PC5. 7 is a data configuration diagram of a distributor table 81. FIG. It is a data block diagram of the advertiser table. 4 is a data configuration diagram of a registrant table 83. FIG. 7 is a data configuration diagram of a distribution table 84. FIG. 6 is a data configuration diagram of a history table 85. FIG. It is a data block diagram of the basic payment table 91. It is a data block diagram of the distribution performance payment table. It is a data block diagram of the distribution attribute payment table 93. It is a data block diagram of the billing total amount table 94. 4 is a data configuration diagram of a content data storage area 233. FIG. 4 is a data configuration diagram of an advertisement data storage area 234. FIG. It is a data block diagram of the distribution material data storage area 235. 3 is a timing chart showing a data flow in the printing system 1. It is a figure which shows an example of the distribution thing registration screen. 5 is a diagram illustrating an example of a distribution item search screen. FIG. 7 is a diagram illustrating an example of a search result screen 103. FIG. 5 is a diagram illustrating an example of a distribution detail screen 104. FIG. It is a figure which shows an example of the advertisement registration screen. 6 is a diagram illustrating an example of a posting condition confirmation screen 106. FIG. FIG. 6 is a diagram illustrating an example of a print execution screen 107. It is a flowchart which shows the terminal side process of distributor PC3. It is a flowchart which shows the terminal side process of advertiser PC5. 4 is a flowchart showing main processing of the server 2. It is a flowchart which shows a distribution thing registration process. It is a flowchart which shows an advertisement insertion process. It is a flowchart which shows a distribution material printing process. It is a flowchart which shows a browsing count process. It is a flowchart which shows a payment batch process.

  Hereinafter, a printing system 1 according to an embodiment of the present invention will be described with reference to the drawings. The drawings to be referred to are used for explaining technical features that can be adopted by the present invention. The configuration of the apparatus, the flowcharts of various processes, and the like described in the drawings are not intended to be limited to these, but are merely illustrative examples.

  The printing system 1 will be described with reference to FIG. The printing system 1 is a system that creates a distribution by printing content and advertisements on a paper medium. The content is a substantial part (an image or text other than the advertisement) of the distribution, in other words, the distribution before the advertisement is given. In the printing system 1, a server 2, a plurality of terminal devices, and a mobile terminal 7 are connected via the Internet 6.

  Among the plurality of terminal devices, a terminal device of a user (hereinafter, a distributor) who creates a distribution is referred to as a distributor PC3. A terminal device of a user (hereinafter referred to as an advertiser) who publishes an advertisement on the distribution is called an advertiser PC 5. The printer 4 is locally connected to the distributor PC 3. The mobile terminal 7 (for example, a mobile phone or a PDA) is owned by a third party (for example, a pedestrian or a meeting participant).

  In this embodiment, a distributor using the distributor PC 3 registers in the server 2 a distribution “Guide for New PC” on which content introducing a new model of the personal computer is printed. An advertiser using the advertiser PC 5 registers an advertisement “printer made by B company” of the company's product to be posted on the distribution “Guide for New PC” in the server 2. In response to an instruction from the distributor PC 3, the server 2 creates print data of a distribution “Guide for New PC” to which the advertisement “Printer manufactured by Company B” is added, and transmits it to the distributor PC 3. The distributor PC 3 causes the printer 4 to execute printing based on the print data received from the server 2 to create a distribution with an advertisement.

  The distributor distributes the advertisement distribution “Guide for New PC” created by the printer 4 to a third party. This distribution is printed with unique address information. A third party can use the mobile terminal 7 to access the site indicated by the unique address information. As a result, the mobile terminal 7 can obtain detailed information of the distribution “Guide for New PC” and additional information such as coupons.

  The electrical configuration of the server 2 will be described with reference to FIG. The server 2 has the same configuration as a general-purpose server, and includes a CPU 20, a ROM 21, a RAM 22, an HDD 23, a LAN port 24, and a communication interface (I / F) 25. The ROM 21, RAM 22, and communication I / F 25 are connected to the CPU 20. The LAN port 24 is connected to the communication I / F 25. The communication I / F 25 is a controller that connects the server 2 to the Internet 6 via the LAN port 24.

  The HDD 23 is a large-capacity hard disk drive, and is provided with a program storage area 231, a table storage area 232, a content data storage area 233, an advertisement data storage area 234, a distribution data storage area 235, and the like. The program storage area 231 stores programs that cause the CPU 20 to execute various processes. The table storage area 232 stores various tables described later. The content data storage area 233 stores digital data of content registered in the server 2 by the distributor (hereinafter referred to as content data). The advertisement data storage area 234 stores digital data of advertisements (hereinafter referred to as advertisement data) registered by the advertiser in the server 2. The distribution data storage area 235 stores distribution print data generated by the server 2 (hereinafter referred to as distribution data).

  The electrical configuration of the distributor PC 3 will be described with reference to FIG. Distributor PC 3 has the same configuration as a general-purpose personal computer, and includes CPU 30, ROM 31, RAM 32, HDD 33, LAN port 34, communication interface (I / F) 35, display 36, and input unit 37. ROM 31, RAM 32, communication I / F 35, display 36, and input unit 37 are connected to CPU 30. The LAN port 34 is connected to the communication I / F 35. The communication I / F 35 connects the distributor PC 3 to the Internet 6 or the printer 4 via the LAN port 34. The input unit 37 is a part where the distributor performs an input operation of the distributor PC 3, and is, for example, a mouse or a keyboard.

  The electrical configuration of the printer 4 will be described with reference to FIG. The printer 4 has the same configuration as a general-purpose network printer, and includes a CPU 40, a ROM 41, a RAM 42, a flash memory 43, a LAN port 44, a communication interface (I / F) 45, and a printing unit 46. The ROM 41, RAM 42, flash memory 43, communication I / F 45, and printing unit 46 are connected to the CPU 40. The LAN port 44 is connected to the communication I / F 45. The communication I / F 45 connects the printer 4 to the distributor PC 3 via the LAN port 44. The printing unit 46 is a part that performs printing on a paper medium. The printing unit 46 may perform printing by, for example, an inkjet method, a laser method, a thermal transfer method, or the like.

  The electrical configuration of the advertiser PC 5 will be described with reference to FIG. The advertiser PC 5 has the same configuration as the distributor PC 3, and includes a CPU 50, ROM 51, RAM 52, HDD 53, LAN port 54, communication interface (I / F) 55, display 56, and input unit 57. The communication I / F 55 connects the advertiser PC 5 to the Internet 6 via the LAN port 54. The input unit 57 is a part where the advertiser performs an input operation of the advertiser PC 5, and is, for example, a mouse or a keyboard.

  Although not shown, the mobile terminal 7 has the same configuration as a known mobile phone or PDA, and includes devices such as a CPU, ROM, RAM, flash memory, communication I / F, antenna, and speaker. Furthermore, in this embodiment, since the mobile terminal 7 includes a camera, it is possible to read one-dimensional symbols and two-dimensional symbols represented by QR codes (registered trademark No. 4075066) printed on the distribution. Details will be described later.

  Various data tables stored in the table storage area 232 of the HDD 23 will be described with reference to FIGS. The table storage area 232 stores a table for storing information on users and distribution items (distributor table 81, advertiser table 82, registrant table 83, distribution table 84, history table 85) and information on billing. Tables (basic payment table 91, distribution result payment table 92, distribution attribute payment table 93, total charge table 94) are stored.

  As shown in FIG. 6, the distributor table 81 is a table that stores information about distributors. The distributor table 81 stores a record including a distributor ID, a password, account information, and the like for each distributor. In the present embodiment, a record using the distributor ID “T001” as a key is registered in the distributor table 81 in advance, corresponding to the distributor using the distributor PC 3.

  As shown in FIG. 7, the advertiser table 82 is a table that stores information related to advertisers. The advertiser table 82 stores a record including an advertiser ID, a password, account information, and the like for each distributor. In the present embodiment, a record having the advertiser ID “S001” as a key is registered in advance in the advertiser table 82 in correspondence with the advertiser who uses the advertiser PC 5.

  As shown in FIG. 8, the registrant table 83 is a table that stores information about registrants. The user registers his / her information in the registrant table 83 when he / she wants to receive a service for providing additional information described later. That is, the registrant table 83 is a table that stores information related to a user (hereinafter referred to as a registrant) who receives the additional information providing service. In the registrant table 83, a record including a registrant ID, password, region, age, interest, and the like is stored for each registrant. In the present embodiment, a record using the registrant ID “U001” as a key is registered in the registrant table 83 in advance corresponding to the registrant who uses the mobile terminal 7.

  As shown in FIG. 9, the distribution table 84 is a table that stores information related to the distribution. In the distribution table 84, a record including a distribution ID, a content ID, an advertisement ID, the number of browsing, an advertisement status, and the like is stored for each distribution. The number of views indicates the number of accesses to a site unique to the distribution (specifically, a site at an address indicated by a QR code described later). The advertisement status indicates whether an advertisement to be posted on the distribution is being recruited. Specifically, if the current date and time is before the scheduled distribution period (see FIG. 19), “Recruiting” is set in the advertisement status. If the current date and time is after the scheduled distribution period (see FIG. 19), “recruitment end” is set in the advertisement status. In the present embodiment, a record having the distribution ID “H001” as a key is registered in the distribution table 84 in correspondence with the distribution “Guide for New PC”. Details will be described later.

  As shown in FIG. 10, the history table 85 is a table that stores information related to the access history to the site unique to the distribution. In the history table 85, a record including a history ID, a date, a distribution item ID, a registrant ID, and the like is stored for each access to a site unique to the distribution item. In the present embodiment, a record using the history ID “R101” as a key is registered in the history table 85 in correspondence with the access of the registrant who uses the mobile terminal 7, and details will be described later.

  As shown in FIG. 11, the basic payment table 91 is a table that defines basic conditions for the advertisement posting fee paid from the advertiser to the distributor. In the basic payment table 91, a record including a distribution ID, status, subtotal, printing unit price, distribution unit price, printing result, distribution result, and the like is stored for each distribution item. The status indicates whether or not the billing process based on the basic condition is completed by “processed” or “unprocessed”. In the present embodiment, a record having the distribution ID “H001” as a key is registered in the basic payment table 91 in correspondence with the distribution “Guide for New PC”. Details will be described later.

  As shown in FIG. 12, the distribution record payment table 92 is a table that determines the conditions for adding the advertisement publication fee based on the distribution record of distribution. The distribution result of the distribution is the quantity of the distribution that is considered to be actually distributed to a third party among the distributions created by the printing system 1. In this embodiment, the number of accesses to the site unique to the distribution is regarded as the distribution result of the distribution. The distribution record payment table 92 stores a record including a distribution item ID, status, subtotal, number of set distributions, additional amount, distribution record, and the like for each distribution item. The status indicates whether or not the billing process based on the distribution record has been completed by “processed” or “unprocessed”. In the present embodiment, a record with the distribution ID “H001” as a key is registered in the distribution result payment table 92 in correspondence with the distribution “Guide for New PC”. Details will be described later.

  As shown in FIG. 13, the distribution attribute payment table 93 is a table that defines the conditions for adding the advertisement publication fee based on the distribution attribute of the distribution. The distribution attribute of the distribution is an attribute of a third party considered to have viewed the distribution created by the printing system 1. In the present embodiment, an attribute of a third party who accesses a site unique to the distribution is regarded as a distribution attribute of the distribution. In the distribution attribute payment table 93, a record including a distribution ID, status, subtotal, setting attribute, added amount, distribution result, and the like is stored for each setting attribute of the advertiser. The status indicates whether or not the billing process based on the distribution attribute is completed by “processed” or “unprocessed”. In this embodiment, two records with the distribution ID “H001” as a key are registered in the distribution attribute payment table 93 in correspondence with each of the advertiser setting attributes “computer” and “male”. Will be described later.

  As shown in FIG. 14, the charge total amount table 94 is a table that determines the total amount of the advertisement insertion fee. In the charge total amount table 94, a record including the distribution item ID, status, total amount, and the like is stored for each distribution item. The status indicates whether or not all the charging processing related to the distribution has been completed by “processed” or “unprocessed”. In the present embodiment, a record having the distribution ID “H001” as a key is registered in the charge total amount table 94 in correspondence with the distribution “Guide for New PC”. Details will be described later.

  The content data storage area 233 of the HDD 23 will be described with reference to FIG. In the content data storage area 233, a record including a content ID, a distribution title, a distributor ID, a keyword, content data, and the like is stored for each content data. In the present embodiment, a record having the content ID “C001” as a key is registered in the content data storage area 233 in correspondence with the content data “New_PC.doc” included in the distribution “New PC Guide”. Details will be described later.

  The advertisement data storage area 234 of the HDD 23 will be described with reference to FIG. In the advertisement data storage area 234, a record including an advertisement ID, an advertiser ID, advertisement data, and the like is stored for each advertisement data. In the present embodiment, a record with the advertisement ID “A001” as a key is registered in the advertisement data storage area 234 in correspondence with the advertisement data “Printer_AD.jpg” of “Printer manufactured by B company”, which will be described in detail later. .

  The distribution data storage area 235 of the HDD 23 will be described with reference to FIG. The distribution data storage area 235 stores a record including distribution ID, distribution data, QR code connection destination, and the like for each distribution data. In the present embodiment, a record with the distribution ID “H001” as a key corresponds to the distribution data “print01.xyz” for printing the distribution “Guide for New PC”. The details will be described later.

  With reference to FIGS. 18 to 25, the flow of data executed in the printing system 1 will be described with reference to screen examples displayed on the distributor PC 3 and the advertiser PC 5. FIG. The distributor uses the distributor PC 3 to access the server 2 and displays the distribution item registration screen 101 (see FIG. 19) on the display 36. The distributor operates the input unit 37 to set information on a distribution to be created, content data of the distribution, and the like on the distribution registration screen 101.

  In the distribution registration screen 101 shown in FIG. 19, the title, outline, keywords, distribution target, planned number of distributions, planned distribution period, advertisement publication request, content publication to a third party, advertisement publication request for a distribution object to be created. The contact method, detailed link URL, data path, etc. can be set. The keyword and the distribution target are information for the advertiser to search for the distribution for which the advertisement is to be placed, and can be set freely by the distributor. The distribution target includes the genre, age, gender, region, etc. of the main distribution target.

  The advertisement placement request indicates whether or not the advertisement placement on the distribution is desired. Content disclosure indicates whether or not to disclose information on the distribution to a third party. The contact method indicates a means for an advertiser who wishes to place an advertisement to contact the distributor. The detailed link URL indicates an address for the user who has viewed the distribution to obtain detailed information. The data path indicates the location where the content data of the distribution is stored. In order to facilitate understanding of the invention, the advertisement publication request is set to “Yes”, the content disclosure is set to “Yes”, the contact method is set to “E-mail”, and the detailed link URL is “http”. : "Is set to": / ... ", and the description of the processing relating to these items is omitted.

  In this embodiment, the distributor displays on the distribution item registration screen 101 the title “Guide for New PC”, Keyword “PC”, Genre “Computer”, Age “30s”, Gender “Male”, and Region “Aichi”. The scheduled distribution number “3000”, the scheduled distribution period “April 1 to June 30”, etc. are set, and the data path to the content data “New_PC.doc” is set. When the distributor selects “Register” on the distribution item registration screen 101, a registration application is transmitted from the distributor PC 3 to the server 2 (state T1 in FIG. 18). The registration application is a signal for requesting the server 2 to register the distribution, and includes various information set on the distribution registration screen 101. Further, the content data “New_PC.doc” is uploaded from the distributor PC3 to the server 2 (state T2 in FIG. 18).

  On the other hand, the advertiser uses the advertiser PC 5 to access the server 2 and displays the distribution search screen 102 (see FIG. 20) on the display 56. The advertiser operates the input unit 57 to set a search condition for a distribution for which an advertisement is to be placed on the distribution search screen 102.

  On the distribution search screen 102 shown in FIG. 20, keywords, distribution scale, distribution target, distribution time, options, and the like can be set as distribution search conditions. The keyword, distribution scale, distribution target, and distribution time on the distribution search screen 102 are information corresponding to the keyword, planned number of distributions, distribution target, and distribution scheduled period on the distribution registration screen 101, respectively. The options are items for narrowing down the search target to distributions for which advertisements are being recruited, distributions whose registration date is recent, distributions whose contents are disclosed to third parties, and so on. Also, the distributor ID and distribution ID input fields are items for searching for distributions using the distributor ID and distribution ID as a key. In order to facilitate understanding of the invention, it is assumed that the option, the distributor ID, and the distribution ID are set to “not input”, and the description of the processing relating to these items is omitted.

  In this embodiment, the advertiser sets the keyword “computer”, the genre “computer”, and the sex “male” on the distribution search screen 102. When the advertiser selects “Search” on the distribution search screen 102, a search request is transmitted from the advertiser PC 5 to the server 2 (state T3 in FIG. 18). The search request is a signal that requests the server 2 to search for a distribution, and includes various information set on the distribution search screen 102.

  The server 2 searches for a distribution satisfying the search condition included in the search request, and transmits the search result to the advertiser PC 5 (state T4 in FIG. 18). In the advertiser PC 5, a search result screen 103 (see FIG. 21) is displayed on the display 56 based on the search result of the server 2. The search result screen 103 shown in FIG. 21 displays a list of distributions including all the keywords “PC”, genre “computer”, and sex “male”. When the advertiser selects “Guide for New PC” as a distribution for which an advertisement is to be posted on the search result screen 103, a distribution detail screen 104 (see FIG. 22) showing the detailed information is displayed on the display 56.

  The advertiser can refer to the detailed information of the distribution displayed on the distribution details screen 104 by selecting “Click here for detailed information link” on the distribution details screen 104. Further, when “past distribution information is here” on the distribution detail screen 104 is selected, information on the distribution created in the past by the distributor who created the distribution displayed on the distribution detail screen 104 (for example, The distribution results and distribution attributes of past distributions can be referred to, and details will be described later.

  When the advertiser selects “advertisement request” on the distribution details screen 104, an advertisement registration screen 105 (see FIG. 23) is displayed on the display 56. The advertiser operates the input unit 57 to set the advertisement posting conditions and the advertisement data to be posted on the distribution in the advertisement registration screen 105. In the advertisement registration screen 105 shown in FIG. 23, a basic advertisement publication fee (print unit price or distribution unit price) based on the number of printed or distributed distributions on which advertisements are posted can be set. Further, it is possible to set an advertisement insertion fee (bonus) to be added based on the distribution result and distribution attribute of the distribution in which the advertisement is posted. You can set the data path to the location where the advertisement data to be placed in the distribution is stored.

  In the present embodiment, the advertiser sets the price based on the number of prints so that the advertiser is charged 1.5 yen each time a distribution is printed on the advertisement registration screen 105. If the distribution attribute of the distribution corresponds to either the genre “computer” or the sex “male”, the distribution attribute bonus is set so that an additional charge of 3.0 yen per copy is charged. If the distribution result of the distribution is 200 copies or more, a distribution result bonus is set so that an additional charge of 1.0 yen per copy is charged. The advertiser sets the data path of the advertisement data “Printer_AD.jpg”.

  When the advertiser selects “registration” on the advertisement registration screen 105, the posting target designation is transmitted from the advertiser PC 5 to the server 2 (state T5 in FIG. 18). The posting target designation is a signal for designating a distribution for which the advertisement is desired to be posted on the server 2, and includes various information set on the advertisement registration screen 105. Further, the advertisement data “Printer_AD.jpg” is uploaded from the advertiser PC 5 to the server 2 (state T6 in FIG. 18). In the server 2 that has received the posting target designation, a posting request notice is transmitted to the distributor (that is, the distributor PC 3) of the distribution “new computer guide” (state T7 in FIG. 18). The notice of placement request is a signal for inquiring the distributor whether or not to permit the advertisement placement on the distribution, and includes setting contents of the advertisement registration screen 105 (see FIG. 23).

  In the distributor PC 3 that has received the posting request notification, the posting condition confirmation screen 106 (see FIG. 24) is displayed on the display 36. In the insertion condition confirmation screen 106 shown in FIG. 24, various information set in the advertisement registration screen 105 is displayed. The distributor only needs to determine whether or not to permit the advertisement placement on the distribution with reference to the advertisement placement conditions shown on the placement condition confirmation screen 106. The distributor can also check the contents by displaying the advertisement data on the display 36 by selecting “advertisement data confirmation” on the posting condition confirmation screen 106.

  The distributor selects “Accept” on the posting condition confirmation screen 106 when permitting advertisement placement on the distribution. In this case, an approval instruction is transmitted from the distributor PC 3 to the server 2 (state T8 in FIG. 18). The approval instruction is a signal indicating that the advertisement placement on the distribution is permitted. In the server 2, when an approval instruction is received from the distributor PC 3, a posting permission notification is transmitted to the advertiser PC 5 (state T 9 in FIG. 18). In the advertiser PC 5 that has received the placement permission notification, a screen indicating that the advertisement placement is permitted is displayed on the display 36.

  The distributor selects “reject” on the posting condition confirmation screen 106 when rejecting the advertisement placement on the distribution. In this case, a refusal instruction is transmitted from the distributor PC 3 to the server 2. The rejection instruction is a signal indicating that the advertisement placement on the distribution is rejected. In the server 2, when a rejection instruction is received from the distributor PC 3, a posting rejection notification is transmitted to the advertiser PC 5. In the advertiser PC 5 that has received the placement rejection notice, a screen indicating that the advertisement placement has been rejected is displayed on the display 36.

  Through the above flow (states T1 to T9), content data and advertisement data are registered in the server 2, and negotiations regarding advertisement placement on the distribution material are established. Thereafter, the distributor uses the distributor PC 3 to access the server 2, issues a print instruction for the distribution “Guide for New PC”, and displays the print execution screen 107 (FIG. 25) on the display 36. In the print execution screen 107 shown in FIG. 25, information on the distribution “new computer guide”, an image based on the distribution data “print01.xyz”, and the like are displayed. On the print execution screen 107, the distributor can specify the number of prints (for example, 3000) or can specify the printer (for example, the printer 4) that performs printing.

  When the distributor selects “print execution” on the print execution screen 107, a distribution acquisition request is transmitted from the distributor PC 3 to the server 2 (state T10 in FIG. 18). The distribution acquisition request is a signal for requesting data for printing the distribution to the server 2 and includes various information set on the print execution screen 107. In the server 2 that has received the distribution acquisition request, distribution data is generated according to the designated number of prints and printer, and is transmitted to the distributor PC 3 (state T11 in FIG. 18).

  The distributor PC 3 receiving the distribution data creates a distribution with an advertisement by causing the printer 4 to execute printing based on the distribution data. After execution of printing by the printer 4, a notification of completion of printing is transmitted from the distributor PC 3 to the server 2 (state T12 in FIG. 18). The print completion notification is a signal for notifying the server 2 of the print completion of the distribution and the number of prints. In the server 2, for example, the advertiser is charged according to the number of printed copies. In this embodiment, 3000 copies of the distribution “Guide for New PC” on which the advertisement of the advertiser PC 5 is posted by the printer 4 are printed based on the print data “print01.xyz”.

  The distributor distributes the distribution printed by the printer 4 to pedestrians and meeting participants (state T13 in FIG. 18). A QR code indicating a site unique to the distribution is printed on the distribution. The user who browses the distribution can obtain additional information (for example, detailed information on the distribution and coupons) by accessing the site indicated by the QR code using the mobile terminal 7 (the state of FIG. 18). T14). In the server 2, access to a site unique to the distribution is managed, and the advertiser is charged according to, for example, the number of accesses by third parties (the number of access requests received). In the present embodiment, it is assumed that the site unique to the distribution “Guide for New PC” has been accessed 500 times.

  Processing executed in the printing system 1 will be described with reference to FIGS. In the printing system 1, processing described below is executed in the distributor PC 3, the advertiser PC 5, and the server 2.

  With reference to FIG. 26, terminal-side processing of distributor PC 3 will be described. This process is executed by the CPU 30 based on a program stored in the HDD 33 when the power of the distributor PC 3 is turned on.

  In the terminal side processing of the distributor PC3, when the distribution item registration screen 101 (FIG. 19) is displayed and "registration" is input (S1: YES), a registration application is transmitted to the server 2 (S3). Content data is uploaded to the server 2 (S5). After execution of step S5 and when “registration” is not input (S1: NO), the process proceeds to step S7.

  When the posting request notification is received from the server 2 (S7: YES), the posting condition confirmation screen 106 (FIG. 24) is displayed. When “acknowledge” on the posting condition confirmation screen 106 is input (S1: YES), an approval instruction is transmitted to the server 2 (S11), and the process proceeds to step S13. When “reject” on the posting condition confirmation screen 106 (FIG. 24) is input (S1: NO), a reject instruction is transmitted to the server 2, and the process proceeds to step S13.

  When the print execution screen 107 (FIG. 25) is displayed and “print execution” is input (S13: YES), a distribution acquisition request is transmitted to the server 2 (S15). After execution of step S15, the distribution data is received from the server 2 (S17). Based on the distribution data received in step S17, the printer 4 is caused to execute a printing process (S19). After completion of the printing process, a print completion notification is transmitted to the server 2 (S21). After executing step S21 or when “print execution” is not input (S13: NO), the process returns to step S1.

  Of the states T1 to T14 shown in FIG. 18, the state T1 is executed in step S3. State T2 is executed by step S5. State T8 is executed by step S11. State T10 is executed by step S15. State T12 is executed by step S21.

  With reference to FIG. 27, the terminal side process of the advertiser PC 5 will be described. This process is executed by the CPU 50 based on a program stored in the HDD 53 when the advertiser PC 5 is turned on.

  In the terminal-side processing of the advertiser PC 5, when the distribution search screen 102 (FIG. 20) is displayed and “search” is input (S51: YES), a search request is transmitted to the server 2 (S53). After execution of step S53, the search result is received from the server 2 (S55), and the search result screen 103 (FIG. 21) is displayed. When content is specified on the search result screen 103, a distribution detail screen 104 (FIG. 22) is displayed. When the “advertisement request” on the distribution details screen 104 is input, an advertisement registration screen 105 (FIG. 23) is displayed. Thus, when a screen operation is performed on the advertiser PC 5, a search request for requesting necessary information is transmitted to the server 2. The various screens are displayed based on information returned in response to the search request.

  When “registration” on the advertisement registration screen 105 is input (S57: YES), the posting target designation is transmitted to the server 2 (S59). Advertisement data is uploaded to the server 2 (S61). When the posting permission notification is received from the server 2 (S63: YES), a screen indicating that the advertisement posting is permitted is displayed (S65). After execution of step S65, or when “registration” is not input (S57: NO), the process returns to step S51. When the posting rejection notification is received from the server 2 (S63: NO), a screen indicating that the advertisement posting is rejected is displayed, and the process returns to step S51.

  Of the states T1 to T14 shown in FIG. 18, the state T3 is executed in step S53. State T5 is executed by step S59. State T6 is executed by step S61.

  The main processing of the server 2 will be described with reference to FIGS. This process is executed by the CPU 20 based on a program stored in the HDD 23 when the server 2 is powered on.

  As shown in FIG. 28, in the main process of the server 2, when a registration application is received from the distributor PC 3 (S101: YES), the distribution registration process shown in FIG. 29 is executed (S103). After execution of step S103 or when a registration application has not been received (S101: NO), the process proceeds to step S105. When the search request is received from the advertiser PC 5 (S105: YES), the advertisement posting process shown in FIG. 30 is executed (S107). After step S107 is executed or when a search request has not been received (S105: NO), the process proceeds to step S109.

  When a distribution acquisition request is received from the distributor PC 3 (S109: YES), the distribution print processing shown in FIG. 31 is executed (S111). After execution of step S111, or when a distribution acquisition request has not been received (S109: NO), the process proceeds to step S113. When the access request is received from the portable terminal 7 (S113: YES), the browsing count process shown in FIG. 32 is executed (S115). After execution of step S115 or when an access request has not been received (S113: NO), the settlement batch process shown in FIG. 33 is executed (S117). After execution of step S117, the process returns to step S101.

  As shown in FIG. 29, in the distribution registration process, content data uploaded from the distributor PC 3 is received (S201). A record including the content data received in step S201, the newly issued content ID, the distributor ID of the distributor PC3, and various information included in the registration application is registered in the content data storage area 233. . In the present embodiment, the content ID “C001”, the distributor ID “T001”, the keyword “PC”, the genre “computer”, and the content data “New_PC.doc” are set based on the settings on the distribution registration screen 101 (FIG. 19). ”And the like are registered in the content data storage area 233 (see FIG. 15).

  After execution of step S201, a new distribution ID is issued (S203). A new record including the distribution item ID issued in step S201 is registered in the distribution table 84, the charge total table 94, and the distribution data storage area 235 (S205). In the present embodiment, a record including a newly issued distribution ID “H001” is registered in the distribution table 84 (see FIG. 9). This record includes the content ID “C001” of the content data received in step S201 and the advertisement status “recruiting”, and other items are set to “blank”. In the total charge table 94 and the distribution data storage area 235, a record including a newly issued distribution ID “H001” and other items set to “blank” is registered. After execution of step S205, the process returns to the main process (FIG. 28).

  As shown in FIG. 30, in the advertisement placement process, the record of the corresponding content is searched using the search condition included in the search request as a key (S301). The corresponding content is content that satisfies all the search conditions included in the search request. A search result indicating the title of the corresponding content is transmitted to the advertiser PC 5 (S303). In the present embodiment, a record including all of the keywords “PC”, genre “computer”, and sex “male” (in the example of FIG. 15, the content ID “C001” based on the setting content of the distribution search screen 102 (FIG. 20). ”) Is retrieved from the content data storage area 233. A search result including the title “Guide for New PC” is transmitted to the advertiser PC 5.

  After execution of step S303, it is determined whether or not a posting target designation has been received (S305). When the posting target designation is received (S305: YES), a posting request notice is transmitted to the distributor PC 3 (S307). After execution of step S307, advertisement data uploaded from the advertiser PC 5 is received (S309). A record including the advertisement data received in step S309, the newly issued advertisement ID, and various types of information included in the placement target designation is registered in the advertisement data storage area 234. In the present embodiment, a record including the advertisement ID “A001”, the advertiser ID “S001”, the advertisement data “Printer_AD.jpg” and the like is stored in the advertisement data storage based on the setting content of the advertisement registration screen 105 (see FIG. 23). It is registered in the area 234 (see FIG. 16).

  After execution of step S309, it is determined whether or not an approval instruction has been received from the distributor PC 3 (S311). When the approval instruction is received (S311: YES), a new record including the ID of the distribution including the content and various information included in the posting target designation includes the basic payment table 91, the distribution result payment table 92, and the distribution attribute. It is registered in the payment table 93.

  In the present embodiment, a record including a distribution ID “H001” and a status “unprocessed” is registered in each table (see FIGS. 11 to 13). Further, various information included in the posting target designation is set in each record. That is, in the record registered in the basic payment table 91, “1.5” is set as the printing unit price, and other items are set as “blank”. In the record registered in the distribution result payment table 92, “300” is set as the set number of distributions, “1.0” is added as the additional amount, and “blank” is set as the other items. In the distribution attribute payment table 93, a record including the setting attribute “computer” and the additional amount “3.0” and a record including the setting attribute “computer” and the additional amount “2.0” are registered. In other items in these records, “blank” is set.

  Further, a posting permission notification is transmitted to the advertiser PC 5 (S313). After execution of step S313 and when no posting target designation is received (S305: NO), the process returns to the main process (FIG. 28). When a refusal instruction is received (S311: NO), a posting refusal notice is transmitted to the advertiser PC 5, and the process returns to the main process (FIG. 28).

  Note that, even when the server 2 receives a search request based on the screen operation of the advertiser PC 5, the server 2 searches for necessary information from the HDD 23 and sends it back to the advertiser PC 5 (S301 to S303). For example, when “Past distribution information is here” is input on the distribution detail screen 104 (FIG. 22), the number of corresponding records set in the distribution table 84 is used as the search result. Send back. Therefore, the advertiser can determine the distribution for which the advertisement is desired by referring to the browsing results of each content (that is, the distribution on which the content is printed).

  As shown in FIG. 31, in the distribution print processing, a QR code unique to the distribution is generated (S401). The QR code indicates address information for accessing a site unique to the distribution. After executing step S401, the distribution data is synthesized (S403). The distribution data generated in step S403 is transmitted to the distributor PC 3 (S405). Note that the connection destination site (QR code connection destination) indicated by the QR code generated in step S401 and the print data generated in step S405 are set in the corresponding records in the distribution data storage area 235.

  In the present embodiment, the record of the distribution ID “H001” is specified from the distribution data storage area 235 based on the setting content of the print execution screen 107 (see FIG. 25). The content data “New_PC.doc” is read from the content data storage area 233 based on the content ID “C001” indicated by the record of the distribution object ID “H001”. The advertisement data “Printer_AD.jpg” is read from the advertisement data storage area 234 based on the advertisement ID “A001” indicated by the record of the distribution object ID “H001”. Print data “print01.xyz” is generated and transmitted by combining the read content data and advertisement data and causing the printer 4 to print 3000 copies of the distribution “Guide for New PC”. The print data “print01.xyz” is set in the record of the distribution ID “H001” stored in the distribution data storage area 235 together with the unique QR code connection destination (see FIG. 17).

  After execution of step S405, it is determined whether a print completion notification is received from the distributor PC 3 (S407). When a print completion notification is received (S407: YES), a charging process based on the number of copies is executed (S409). In the present embodiment, in the basic payment table 91, the number of prints “3000” indicated by the print completion notification is set as the print record included in the record with the distribution ID “H001”. In the subtotal, “4500” is set by multiplying the printing result “3000” and the printing unit price “1.5”. The status is updated from “unprocessed” to “processed”. After execution of step S409 or when a print completion notification is not received (S407: NO), the process returns to the main process (FIG. 28).

  As shown in FIG. 32, in the browsing count process, a distribution page that is image data of a site unique to the distribution is transmitted to the mobile terminal 7 that is the access request source (S501). In the present embodiment, a distribution page displaying detailed information and coupons of the distribution “Guide for New PC” is transmitted to the mobile terminal 7.

  After execution of step S501, registration of browsing records is executed (S503). That is, a record of access information based on the access request is registered in the history table 85 (see FIG. 10). In the present embodiment, when the accessing user is a registrant whose personal information (region, age, interest, etc.) is set in the registrant table 83 (see FIG. 8), the personal information is stored in the record of the history table 85. Is set. Whether or not the user is a legitimate user can be specified by comparing the password included in the access request with the password of the record registered in the registrant table 83. Specifically, the user uses the mobile terminal 7 to access the specific site of the distribution “Guide for New PC”. Therefore, a record including the history ID “R101”, the registrant ID “U001”, the distribution item ID “H001”, the date “2010/3/19”, and the like is set in the history table 85. After execution of step S503, the process returns to the main process (FIG. 28).

  As shown in FIG. 33, in the checkout batch process, it is determined whether or not the distribution period of the distribution has ended based on the distribution schedule period of each record registered in the distribution table 84 (S601). If there is a distribution for which the distribution period has ended (S601: YES), the following charging-related processing (S603 to S609) is executed for the distribution.

  In the billing process based on the distribution result (S603), the number of accesses during the distribution period is counted by searching the history table 85 using the ID of the distribution item whose distribution period has ended and the distribution period as keys. For example, assume that the unique site with the distribution ID “H002” has been accessed 1000 times. However, if one registrant accesses the same site multiple times, it shall be counted as one access. In this case, in the basic payment table 91 (see FIG. 11), the distribution result “1000” is set in the record of the distribution ID “H002”. In the subtotal, “2000” obtained by multiplying the distribution result “1000” by the distribution unit price “2.0” is set. The status is updated from “unprocessed” to “processed”.

  In the addition processing based on the distribution result (S605), when the number of accesses during the distribution period is larger than the set distribution number of records registered in the distribution attribute payment table 93, the advertisement insertion fee corresponding to the excess is calculated. The In this embodiment, there were 500 accesses during the scheduled posting period of the distribution “Guide for New PC”. Therefore, in the distribution result payment table 92 (see FIG. 12), the subtotal “200” obtained by multiplying the excess “200” by the added amount “1.0” is set in the record of the distribution ID “H001”, and the status Is updated from “unprocessed” to “processed”.

  In the addition processing based on the distribution attribute (S607), the history table 85 is searched by using the ID, distribution period, and set attributes (region, age, interest, etc.) of the distribution whose distribution period has ended as a key, during the distribution period. The number of times the user who matches the setting attribute has accessed is counted. In this embodiment, there are 50 accesses from users who satisfy the setting attribute “computer” and 100 accesses from users who satisfy the setting attribute “male” during the scheduled posting period of the distribution “new computer guide”. was there. Therefore, in the distribution attribute payment table 93 (see FIG. 13), “150” obtained by multiplying the distribution result “50” by the additional amount “3.0” is the record of the setting attribute “computer” and the distribution ID “H001”. Set to subtotal. The subtotal “200” obtained by multiplying the distribution result “1000” by the additional amount “2.0” is set in the record of the setting attribute “male” and the distribution item ID “H001”, and the status changes from “unprocessed” to “processed” Is updated.

  In the billing process of the total advertising cost (S609), the total advertising cost is generated with reference to the basic payment table 91, the distribution result payment table 92, and the distribution attribute payment table 93. In the present embodiment, “5050” is calculated as the total advertising expense of the distribution “new computer guide”, which is the sum of the subtotals of the records with the distribution ID “H001” in each table. Therefore, in the charge total amount table 94 (see FIG. 14), the total amount “5050” is set in the record of the distribution object ID “H001”, and the status is updated from “unprocessed” to “processed”.

  After execution of step S609, account transfer is performed with reference to the distributor table 81 (FIG. 6), and account withdrawal is performed with reference to the advertiser table 82 (FIG. 7). In the present embodiment, “5050” is transferred to the account of the distributor who uses the distributor PC3 for the distribution “new computer”, while “5050” is transferred from the account of the advertiser who uses the advertiser PC5. Be debited. Thereafter, the process returns to the main process (FIG. 28).

  Of the states T1 to T14 shown in FIG. 18, the state T4 is executed in step S303. State T7 is executed by step S307. State T9 is executed by step S313. State T11 is executed by step S407. When the distributor distributes the distribution printed by the printer 4, the state T13 is executed.

  Furthermore, when the registrant reads the QR code of the distribution using the mobile terminal 7, the state T14 is executed. Since the registrant's access information is managed by the server 2 (see FIG. 10), it is possible to specify a distribution that the registrant has viewed in the past. Therefore, the registrant can not only obtain the detailed information and coupons of the distribution item on the portable terminal 7 but also can refer to the distribution item browsed in the past using the portable terminal 7. For this reason, the registrant can browse a distribution that has been discarded or lost, for example, by selecting a time or place.

  As described above, according to the printing system 1 of the present embodiment, the content data input by the distributor PC 3 is transmitted to the server 2. When the search condition for content data is input at the advertiser PC 5, the content data satisfying the search condition is searched at the server 2, and the search result is displayed at the advertiser PC 5. When the advertiser PC 5 selects content data from the search result, the advertisement data input by the advertiser PC 5 is transmitted to the server 2. In the server 2, the content data selected by the advertiser PC 5 and the advertisement data received from the advertiser PC 5 are stored in association with each other. In the server 2, distribution data obtained by combining the content data and the advertisement data is generated in accordance with the print execution instruction and transmitted to the printer 4. In the printer 4, printing is executed based on the distribution data received from the server 2. Accordingly, the advertiser can freely search the distribution (specifically, content data printed on the distribution) and determine the distribution on which the advertisement is to be posted. As a result, it is possible to place advertisements on distributions that can be expected to have higher advertising effectiveness.

  In the above embodiment, the distributor PC3 corresponds to the “content registration device” of the present invention, the advertiser PC5 corresponds to the “advertisement registration device” of the present invention, and the printer 4 corresponds to the “printing device” of the present invention. Equivalent to. The input unit 37 corresponds to the “content receiving unit” of the present invention, and the CPU 30 executing step S5 corresponds to the “content transmitting unit” of the present invention. The input unit 57 corresponds to “condition receiving means” and “advertisement receiving means” of the present invention, the CPU 50 executing step S53 corresponds to “search condition transmitting means” of the present invention, and the display 56 corresponds to “search” of the present invention. The CPU 50 that executes step S59 corresponds to “result display means” and corresponds to “posting request transmission means” of the present invention. The printing unit 46 corresponds to the “printing unit” of the present invention, and the CPU 40 corresponds to the “control unit” of the present invention.

  The CPU 20 executing step S301 corresponds to the “content specifying unit” of the present invention. The CPU 20 that executes step S303 corresponds to the “search result transmitting means” of the present invention. The CPU 20 executing step S309 corresponds to the “storage control unit” of the present invention. The CPU 20 executing step S403 corresponds to “data acquisition unit” and “print data generation unit” of the present invention. The CPU 20 executing step S405 corresponds to the “print data transmission unit” of the present invention. The CPU 20 executing step S115 corresponds to the “access specifying means” and “viewing number adding means” of the present invention. The CPU 20 executing steps S409 and S117 corresponds to the “reward setting means” of the present invention.

  The content data storage area 233 corresponds to the “first storage means” of the present invention. The advertisement data storage area 234 and the distribution table 84 correspond to the “second storage unit” of the present invention. The distribution data storage area 235 corresponds to the “third storage unit” of the present invention. The distribution table 84 corresponds to the “fourth storage unit” of the present invention. The total charge table 94, the distribution table 84, and the content data storage area 233 correspond to the “fifth storage means” of the present invention. The content data storage area 233 corresponds to “sixth storage means” and “seventh storage means” of the present invention.

  Step S301 corresponds to the “content specifying step” of the present invention. Step S303 corresponds to the “search result transmission step” of the present invention. Step S309 corresponds to the “storage control step” of the present invention. Step S403 corresponds to “data acquisition step” and “print data generation step” of the present invention. Step S405 corresponds to the “print data transmission step” of the present invention.

  In addition, this invention is not limited to the said embodiment, The change in the range which does not change the summary of invention is possible. For example, in the above embodiment, the main process (FIGS. 28 to 33) is executed by the single server 2, but the main process (FIGS. 28 to 33) may be distributed by a plurality of computers.

  In the above-described embodiment, the distribution product is printed by the printer 4 based on the distribution product data obtained by synthesizing one content data and one advertisement data. Instead, distribution data that combines one content data and a plurality of advertisement data may be generated, or distribution data that combines a plurality of content data and one advertisement data may be generated. Distribution data obtained by combining a plurality of content data and a plurality of advertisement data may be generated.

  In the above embodiment, the distribution data generated by the server 2 is transmitted to the printer 4 via the distributor PC 3, and the print completion notification generated by the printer 4 is transmitted to the server 2 via the distributor PC 3. ing. Alternatively, the distribution data may be directly transmitted from the server 2 to the printer 4 and the print completion notification may be directly transmitted from the printer 4 to the server 2 by connecting the printer 4 to the Internet 6.

  In addition, the screen displayed on the distributor PC 3 or the advertiser PC 5, the information transmitted to and received from the server 2, and the like can be changed as appropriate. For example, the search conditions transmitted from the advertiser PC 5 to the server 2 and the search results returned from the server 2 to the advertiser PC 5 include the size of the advertisement placement space, the aspect ratio of the advertisement image, the number of advertisement spaces in the distribution, Information indicating the degree of embedding may be included. In addition, on the screen for the advertiser to search for the distribution (see FIGS. 20 to 23), the print layout of the distribution may be selected.

DESCRIPTION OF SYMBOLS 1 Printing system 2 Server 4 Printer 6 Internet 7 Mobile terminal 81 Distributor table 82 Advertiser table 83 Registrant table 84 Distribution table 85 History table 91 Basic payment table 92 Distribution result payment table 93 Distribution attribute payment table 94 Total amount table 101 Distribution material registration screen 102 Distribution material search screen 103 Search result screen 104 Distribution material details screen 105 Advertisement registration screen 106 Placement condition confirmation screen 107 Print execution screen 233 Content data storage area 234 Advertisement data storage area 235 Distribution data storage area

Claims (9)

A printing system in which a server, a content registration device, an advertisement registration device, and a printing device are connected via a network,
The content registration device includes:
Content accepting means for accepting input of content data;
Content transmission means for transmitting content data received by the content reception means to the server,
The advertisement registration device includes:
Condition accepting means for accepting input of search conditions for the content data;
Search condition transmission means for transmitting the search condition received by the condition reception means to the server;
When a search result including the list of content data is received from the server, search result display means for displaying the list included in the search result;
An ad receiving means for receiving ad data input;
When the content data is selected from the list displayed by the search result display means, identification information indicating the selected content data and the advertisement data received by the advertisement reception means are sent to the server. A posting request transmitting means for transmitting,
The server
Referring to first storage means for storing the content data received from the content registration device, content specifying means for specifying the content data satisfying the search condition received from the advertisement registration device;
Search result transmitting means for transmitting the search result including the list of the content data specified by the content specifying means to the advertisement registration device;
Storage control means for storing the advertisement data received from the advertisement registration apparatus in a second storage means in association with the content data specified by the identification information received from the advertisement registration apparatus;
When a print execution instruction is received, the content data subject to the print execution instruction is acquired from the first storage unit, and the advertisement data associated with the content data is acquired from the second storage unit. Data acquisition means,
Print data generation means for generating print data in which the content data acquired by the data acquisition means and the advertisement data are combined;
Print data transmission means for transmitting the print data generated by the print data generation means to the printing apparatus;
The printing apparatus includes:
Printing means for printing an image on a paper medium;
And a control unit that causes the printing unit to execute printing based on the print data when the print data is received. A server connected to the network,
Referring to first storage means for storing content data received from the content registration device, content specifying means for specifying the content data satisfying the search condition received from the advertisement registration device;
Search result transmission means for transmitting a search result including a list of the content data specified by the content specifying means to the advertisement registration device;
Storage control means for storing the advertisement data received from the advertisement registration apparatus in a second storage means in association with the content data specified by the identification information received from the advertisement registration apparatus;
When a print execution instruction is received, the content data subject to the print execution instruction is acquired from the first storage unit, and the advertisement data associated with the content data is acquired from the second storage unit. Data acquisition means,
Print data generation means for generating print data in which the content data acquired by the data acquisition means and the advertisement data are combined;
A server comprising: print data transmission means for transmitting the print data generated by the print data generation means to a printing apparatus connected via the network. The print data generation unit generates the print data including unique address information allocated for each print data,
When an access request based on the address information is detected, an access for specifying the print data combined with the address information with reference to the third storage means for storing the print data and the address information in association with each other Specific means,
Browsing number adding means for adding the browsing count corresponding to the print data specified by the access specifying means with reference to a fourth storage means for storing the print data and the browsing count of the printed matter in association with each other. ,
The server according to claim 2, wherein the search result transmitting unit transmits the browsing number specified by the browsing number specifying unit in the search result.   In the fifth storage means for storing the print data, the provider of the advertisement data, and the reward paid to the provider in association with each other, a value corresponding to the number of browsing times is set as the reward at a predetermined timing. The server according to claim 3, further comprising a reward setting unit.   The reward setting means adds a first predetermined value to the reward when the number of distributions is included in the advertisement posting request and the number of browsing times is equal to or greater than the number of distributions. Item 5. The server according to item 4.   The content specifying unit refers to a sixth storage unit that stores the content data and attribute information indicating at least one of age, sex, region, and field of the distribution target of the printed matter in association with each other, 6. The server according to claim 4, wherein the content data satisfying the attribute information included in a search condition is specified.   The reward setting means includes a second predetermined value as the reward when the specific attribute information is included in the advertisement insertion request and the user information included in the access request satisfies the specific attribute information. The server according to claim 6, wherein addition is performed.   The content specifying unit specifies the content data satisfying the keyword included in the search condition with reference to a seventh storage unit that stores the content data and a keyword related to the distribution target of the printed matter in association with each other. The server according to any one of claims 2 to 7, wherein To a server that is a computer connected to the network,
A content specifying step for specifying the content data satisfying the search condition received from the advertisement registration device with reference to the first storage means for storing the content data received from the content registration device;
A search result transmitting step of transmitting a search result including the list of the content data specified by the content specifying step to the advertisement registration device;
A storage control step of storing in the second storage means the advertisement data received from the advertisement registration device in association with the content data specified by the identification information received from the advertisement registration device;
When a print execution instruction is received, the content data subject to the print execution instruction is acquired from the first storage unit, and the advertisement data associated with the content data is acquired from the second storage unit. Data acquisition step,
A print data generation step for generating print data in which the content data acquired by the data acquisition step and the advertisement data are combined;
A print control program for executing a print data transmission step of transmitting the print data generated in the print data generation step to a printing apparatus connected via the network.

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