JP2018081375A - Server device, control method, and program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a server device, a control method and a program which are suitable for preferentially displaying an item in which a user is interested, within a list.SOLUTION: An acceptance unit 101 accepts a demand which designates a tag from a terminal. A search unit 102 acquires a list including a retrieved item, by retrieving an item to which the tag designated in the accepted demand is applied. A display unit 103 displays a page obtained by dividing the acquired list on the screen of the terminal. An acquisition unit 104 acquires reading order for each item type contained in the page according to a user's operation in the screen. A correction unit 105 corrects display order of the items included in the list, on the basis of the acquired reading order for each type, when accepting a transition request for making a transition over pages from the user.SELECTED DRAWING: Figure 4

Description

  The present invention relates to a server device, a control method, and a program, and more particularly to display of items in a list.

  Conventionally, it is known that a list of information related to a keyword existing on the Internet can be obtained by performing a search by specifying a keyword in a search engine. It has been found that the user determines in a short time whether or not the items listed in this list are what he / she wants and skips a considerable number of items. Also, if the user determines that the item displayed at the top of the list is not what he / she desires, the user often performs a re-search or stops the search without checking the list to the end. In such cases, the user may have missed the item even if the item that the user is actually interested in is included in the list.

  On the other hand, a technique for reflecting user trends in information provided to users is known. For example, Patent Literature 1 discloses a technique for grasping a user's browsing status with respect to a WEB page provided to a user in order to develop a rich content.

JP 2007-316934 A

  When a large number of items retrieved from a keyword are included in a list, there is a problem that the above-described oversight is likely to occur, and there is a demand for preventing such a problem by analyzing user trends.

  An object of the present invention is to solve the above-described problems, and to provide a server device, a control method, and a program suitable for preferentially displaying items of interest to a user in a list. To do.

The server device according to the first aspect of the present invention provides:
A reception unit that receives a request to specify a tag from the terminal;
A search unit for acquiring a list including the searched item by searching for an item to which the tag specified in the accepted request is assigned;
A display unit for displaying a page obtained by dividing the acquired list on the screen of the terminal;
An acquisition unit that acquires a browsing order for each type of item included in the page, based on a user operation in the screen,
When a transition request for transitioning the page is received from the user, a correction unit is provided that corrects the display order of the items included in the list based on the obtained browsing order for each type.

In the server device according to the above aspect,
The correction unit corrects a display order of items included in a page that the user has not browsed yet.

In the server device according to the above aspect,
The acquisition unit acquires a browsing order for each type of the item based on the number of times an item included in the page is selected by the user.

In the server device according to the above aspect,
The correction unit corrects the display order based on the browsing order when the browsing order is acquired based on a selection more than a predetermined number of times.

The control method according to the second aspect of the present invention is:
A control method executed by a server device,
A receiving step in which the server device receives a request for designating a tag from a terminal;
A search step in which the server device acquires a list including the searched item by searching for an item to which a tag specified in the received request is assigned;
A display step in which the server device displays a page obtained by dividing the acquired list on the screen of the terminal;
An acquisition step in which the server device acquires a browsing order for each type of item included in the page based on a user operation in the screen;
When the server device receives a transition request for transitioning the page from the user, the server device includes a correction step of correcting the display order of items included in the list based on the obtained browsing order for each type. And

The program according to the third aspect of the present invention is:
Computer
A reception unit that receives a request to specify a tag from the terminal;
A search unit for acquiring a list including the searched item by searching for an item to which the tag specified in the accepted request is assigned;
A display unit for displaying a page obtained by dividing the acquired list on the screen of the terminal;
An acquisition unit that acquires a browsing order for each type of item included in the page, based on a user operation in the screen,
When a transition request for transitioning the page is received from the user, it is made to function as a correction unit that corrects the display order of items included in the list based on the obtained browsing order for each type.

  The program may be recorded on a non-transitory recording medium. Non-temporary recording media can be distributed and sold independently of the computer. Here, the non-temporary recording medium refers to a tangible recording medium. Non-temporary recording media are, for example, compact disks, flexible disks, hard disks, magneto-optical disks, digital video disks, magnetic tapes, semiconductor memories, and the like. The transitory recording medium refers to the transmission medium (propagation signal) itself. The temporary recording medium is, for example, an electric signal, an optical signal, an electromagnetic wave, or the like. The temporary storage area is an area for temporarily storing data and programs, and is, for example, a volatile memory such as a RAM (Random Access Memory).

  According to the present invention, it is possible to provide a server device, a control method, and a program suitable for displaying an item of interest to a user with priority in a list.

It is a figure which shows the relationship between the server apparatus which concerns on embodiment of this invention, a shopper terminal, and a shop terminal. It is a figure which shows the example of the communication performed between a server apparatus and a shopper terminal. It is a figure which shows schematic structure of the typical information processing apparatus with which the server apparatus which concerns on embodiment of this invention is implement | achieved. It is a figure which shows schematic structure of the server apparatus which concerns on Embodiment 1. FIG. It is a figure for demonstrating a list. It is a figure for demonstrating the list displayed on a browser. It is a figure for demonstrating the list displayed on a browser. It is a figure for demonstrating the browsing time information table which concerns on Embodiment 1. FIG. It is a figure for demonstrating the corrected list | wrist. It is a figure for demonstrating the example of the message shown to the grant person of a tag. 4 is a flowchart for explaining a control process performed by the server device according to the first embodiment. It is a figure which shows schematic structure of the server apparatus which concerns on Embodiment 2. FIG. It is a figure for demonstrating the browsing time information table which concerns on Embodiment 2. FIG. 6 is a flowchart for explaining a control process performed by a server apparatus according to the second embodiment. It is a figure which shows schematic structure of the server apparatus which concerns on Embodiment 3. FIG. 10 is a flowchart for explaining a control process performed by a server device according to the third embodiment. It is a figure for demonstrating a list. It is a figure for demonstrating the list displayed on a browser. It is a figure for demonstrating the list displayed on a browser. It is a figure for demonstrating a list. It is a figure for demonstrating the corrected list | wrist. 10 is a flowchart for explaining a control process performed by a server device according to a fourth embodiment.

(1. Overall configuration)
A server apparatus 100 according to an embodiment of the present invention is connected to the Internet 400 as shown in FIG. The Internet 400 includes a server device 100, shopper terminals 201 and 202 to 20m (hereinafter collectively referred to as “shopper terminal 200”), and shop terminals 301 and 302 to 30n (hereinafter collectively referred to as “ Shop terminal 300 ").

  The server device 100 is a device that provides a searched shopper with a list of items searched at an electronic market shopping site. The server device 100 may have a function of managing an electronic market where goods and services are bought and sold on the Internet.

  The shopper terminal 200 is a terminal used by a shopper who browses and purchases products sold by a shop in the electronic market.

  The shop terminal 300 is a terminal used by a shop that sells products in the electronic market.

  FIG. 2 shows an example of communication performed between the server apparatus 100 and the shopper terminal 200 in the present application.

  First, a certain shopper terminal 201 transmits a request in which a search word is designated (S1).

  When the server apparatus 100 accepts the request, the server apparatus 100 searches for an item associated with the search word, and obtains a list including the searched item. Then, the server device 100 transmits the list to the shopper terminal 201 that transmitted the request (S2).

  The shopper terminal 201 displays the received list on the screen (S3).

  The shopper terminal 201 measures the browsing time for each item in the list (S4).

  The shopper terminal 201 transmits the measured browsing time to the server device 100 (S5).

  The server device 100 corrects the list based on the received browsing time (S6).

  The other shopper terminal 202 transmits a request in which the search word is designated (S7).

  The server apparatus 100 transmits the corrected new list to the shopper terminal 202 that transmitted the request (S8).

  The communication between the server apparatus 100 and the shopper terminal 200 is not limited to the above example. For example, the server apparatus 100 may correct the list after receiving a new request.

(2. Outline configuration of information processing apparatus)
A schematic configuration of a typical information processing apparatus 600 in which the server apparatus 100 according to the embodiment of the present invention is realized will be described.

  As illustrated in FIG. 3, the information processing apparatus 600 includes a CPU (Central Processing Unit) 601, a ROM (Read Only Memory) 602, a RAM 603, a storage device 604, a NIC (Network Interface Card) 605, an image A processing unit 606, an audio processing unit 607, a display 608, a speaker 609, and a controller 610 are provided.

  The CPU 601 controls the operation of the information processing apparatus 600 as a whole, is connected to each component, and exchanges control signals and data.

  The ROM 602 stores an operating system program and various data necessary for controlling the operation of the entire information processing apparatus 600.

  The RAM 603 is for temporarily storing data and programs, and holds programs and data read from the storage device 604 and other data necessary for communication.

  The storage device 604 includes a hard disk, a flash memory, and the like, and stores data to be processed by the information processing device 600. Further, the storage device 604 may be configured to include a device that reads data from a recording medium such as a CD (Compact Disc).

  The NIC 605 is used to connect the information processing apparatus 600 to a computer communication network such as the Internet, and communicates with other information processing apparatuses and the like via the NIC 605.

  The image processing unit 606 processes the data read from the storage device or the like by the CPU 601 or an image arithmetic processor included in the image processing unit 606 and records the processed data in a frame memory included in the image processing unit 606. The image information recorded in the frame memory is converted into a video signal at a predetermined synchronization timing and output to the display 608.

  The audio processing unit 607 converts the data read from the storage device or the like into an analog audio signal and outputs it from the speaker 609.

  The controller 610 receives an instruction input from the user.

  Hereinafter, the server apparatus 100 realized in the information processing apparatus 600 will be described with reference to FIGS. 1 to 22. When the information processing apparatus 600 is turned on, a program that functions as the server apparatus 100 according to the embodiment is executed, and the server apparatus 100 according to the embodiment is realized.

(3. Outline Configuration of Server Device of Embodiment 1)
The server device 100 according to the first embodiment corrects the list based on the browsing time of the user who specified the tag.

  As illustrated in FIG. 4, the server device 100 according to the first embodiment includes a reception unit 101, a search unit 102, a display unit 103, an acquisition unit 104, and a correction unit 105.

  In the present embodiment and the embodiments described below, the CPU 601 and the NIC 605 cooperate to function as the reception unit 101, the search unit 102, the display unit 103, and the acquisition unit 104. Further, the CPU 601 functions as the correction unit 105. Further, in the present embodiment and the embodiment described below, the function of the server apparatus 100 will be described using an electronic market shopper as an example of a user who designates a tag.

  The accepting unit 101 accepts a request for designating a tag from the terminal.

  A tag is, for example, a word indicating a feature of a product handled in the electronic market, and is given by a manager of a shop or an electronic market. Tags can be sold with different tags from different shops for the same product.

  For example, when the shopper X performs a search by specifying the tag “AAA” on the shopping site provided by the server device 100, the reception unit 101 performs a search in which the tag “AAA” is specified from the shopper terminal 200 of the shopper X. Accept the request.

  The search unit 102 acquires a list including the searched item by searching for an item to which the tag specified in the received request is assigned.

  An item is a product handled in the electronic market, for example.

  For example, the search unit 102 searches a search engine for searching for products in the electronic market using the tag “AAA” as a search word, and lists 510 (FIG. 5) of the products 1, 2 to 45 to which the tag “AAA” is assigned. To get. The list 510 includes information 5001 to 5045 of the products 1 to 45.

  The display unit 103 displays the acquired list on the terminal screen.

  For example, the display unit 103 transmits the acquired list 510 to the shopper terminal 200 of the shopper X, and the shopper terminal 200 displays the list 510 on the screen of the shopper terminal 200.

  The acquisition unit 104 acquires the browsing time on the terminal until each item included in the list appears on the screen and disappears from the screen by scrolling the list on the screen.

  For example, the browser 800 on the screen of the shopper terminal 200 is displayed, and a part of the list 510 is displayed in the browser 800 as shown in FIG. FIG. 6 shows a state in which the list 510 is first displayed on the browser 800. In this state, information 5001 to 5004 about the products 1 to 4 is displayed in the browser 800. FIG. 7 shows a state where the information 5001 of the product 1 has disappeared from the browser 800 by scrolling. In such a case, the acquisition unit 104 acquires the time from when the information 5001 of the product 1 is displayed on the browser 800 (FIG. 6) until it disappears from the browser 800 (FIG. 7) as the browsing time. Similarly, the acquisition unit 104 acquires the browsing time for the information 2500 of the product 2 included in the list 510,.

  The list according to the present embodiment is configured in an HTML (Hyper Text Markup Language) format or an XHTML (Extensible Hyper Text Markup Language) format, and a program described in a script language such as JavaScript (registered trademark) is included. Suppose that it is specified. The function of the acquisition unit 104 is realized by the program running on the browser of the shopper terminal 200. That is, when the program operates, the browsing time is measured in the shopper terminal 200 and transmitted to the server device 100, and the acquisition unit 104 acquires it.

  For example, the acquisition unit 104 registers information related to the browsing time in the browsing time information table 700a stored in the browsing time information DB 700. The browsing time information DB 700 may be included in the server device 100 or an external device.

  In the browsing time information table 700a of FIG. 8, the designated tag 700a1, the product ID 700a2 of the product included in the list searched from the tag, the shop ID 700a3 of the shop that sells the product, and the tag are designated. The shopper ID 700a4 of the shopper and the browsing time (unit: second) 700a5 by the shopper are registered in association with each other.

  The first line of the browsing time information table 700a in FIG. 8 includes the product 1 (product ID “1”) in the list searched based on the tag “AAA”, and the product 1 is the shop a1 (shop ID “a1”). ) And the browsing time of the product 1 by the shopper X (shopper ID “X”) designated by the tag indicates “0.2” seconds.

  The correction unit 105 reduces the priority for the tag of the item satisfying the predetermined condition for the acquired browsing time, thereby accepting a new request in which the tag is specified in the new list acquired. The order of items satisfying the predetermined condition is lowered, or items satisfying the predetermined condition are deleted from a new list.

  The predetermined condition is a condition for determining that the value of the browsing time is shorter than the predetermined value. The predetermined value may be any value as long as it is considered that the degree of interest of the viewer is low if the value is equal to or less than that value. For example, the predetermined value is a time (for example, 0.3 seconds) considered necessary for a human to understand and react to one piece of information. When the browsing time is shorter than such a value, it can be considered that the item was skipped or the item was recognized but not interested. Therefore, it is considered that the item of the browsing time that satisfies the predetermined condition has a low degree of interest of the user who is the viewer of the list.

  In the present embodiment, it is assumed that the predetermined condition is a condition that it is shorter than 0.3 seconds.

  The priority indicates the degree to which an item is displayed with priority in the list. If the priority is low, the item is not conspicuous in the list, or after the list is first displayed on the screen. The item is displayed so that it takes time before it becomes visible to the user.

  The correction unit 105 identifies a product whose browsing time of the products 1 to 45 by the shopper X is shorter than 0.3 seconds. For example, it is assumed that the browsing time of the product 1 and the product 3 is shorter than 0.3 seconds. When the receiving unit 101 receives a request specifying the tag “AAA” from the shopper X again, the correcting unit 105 corrects the arrangement of the products so that the products 1 and 3 in the list 510 are arranged at the lowest position. 520 (FIG. 9) is obtained. The correcting unit 105 may delete the product 1 and the product 3 from the list 510.

  The display unit 103 transmits the list 520 to the terminal of the shopper X, and the list 520 is displayed on the screen.

  According to the present embodiment, for a user who has requested a list of items associated with a tag, an item with a high degree of interest can be preferentially displayed in the list, and a list useful for the user can be provided. Can do.

  In the above example, the browsing time of the shopper X that searched for the tag “AAA” is used for the correction of the list, and the corrected list is provided to the shopper X that searches for the same tag “AAA” again. The shopper who asked for time may be different from the shopper for whom the modified list is provided. For example, the browsing time of the shopper X who searched for the tag “AAA” is used for correcting the list, and the corrected list is provided to the shopper Y who searched for “AAA”.

  With such a configuration, the list can be corrected to useful contents based on the browsing tendency of other users.

  In addition, the correcting unit 105 urges the granter who has given the tag that caused the list to be obtained for the item satisfying the predetermined condition to correct the tag given to the item.

  The grantor is, for example, a manager of a shop or an electronic market.

  For example, the correcting unit 105 notifies the shop a1 with the tag “AAA” attached to the product 1 satisfying the predetermined condition that the tag “AAA” for the product 1 needs to be corrected (FIG. 10). ). Similarly, the correction unit 105 transmits a message notifying that correction is necessary to the shop c3 to which the tag “AAA” is attached to the product 3 that satisfies the predetermined condition.

  A product satisfying a predetermined condition can be regarded as having a low degree of interest for a shopper who has specified a tag and searched, and it is highly likely that the product was not expected by the person who specified the tag. This is because there is a possibility that the correspondence between the tag and the product is not appropriate or wrong, and it is necessary to prompt the shop to which the tag is attached to make corrections.

  According to the present embodiment, it is possible to detect an item with a tagging error and prompt the granter to correct the tag, and to provide the user with a list including more useful items. Can do.

(4. Operation of server device of embodiment 1)
The operation of the server device 100 of this embodiment will be described. For example, when the power is turned on, the server apparatus 100 starts the control process shown in FIG.

  The accepting unit 101 determines whether or not a request with a tag designated is accepted from the terminal (step S101). When the reception unit 101 determines that a request with a tag specified has been received (step S101; Yes), the search unit 102 searches for an item to which the tag is assigned and acquires a list including the item ( Step S102). On the other hand, if the receiving unit 101 determines that the request with the tag specified has not been received (step S101; No), it waits as it is.

  For example, if the receiving unit 101 receives a request in which the tag “AAA” is specified from the shopper terminal 200 of the shopper X, the search unit 102 searches the search engine for the tag “AAA” as a search word, A list 510 (FIG. 5) of products 1, 2 to 45 to which “AAA” is assigned is acquired. On the other hand, when a request is not received from any shopper terminal 200, it waits as it is.

  The correcting unit 105 determines whether or not the tag specified in the request is the tag specified for the first time (step S103). When the correction unit 105 determines that the tag is designated for the first time (step S103; Yes), the display unit 103 displays the obtained list on the screen of the terminal (step S104). And the acquisition part 104 acquires the browsing time in a terminal until it lose | disappears from the inside of a screen after each item contained in a list | wrist appears in a screen by scrolling a list within a screen ( Step S105).

  On the other hand, when the correcting unit 105 determines that the tag is not designated for the first time (step S103; No), the correcting unit 105 determines based on the browsing time acquired in the past of the item to which the designated tag is assigned. The list is corrected (step S106). Then, the process proceeds to step S104.

  For example, when the tag “AAA” is the first designated tag, the display unit 103 transmits the acquired list 510 to the shopper terminal 200 of the shopper X, and the shopper terminal 200 displays the list 510 on the screen of the shopper terminal 200. Is displayed.

  Then, the acquisition unit 104 acquires the time from when the list 510 is displayed on the browser 800 on the screen of the shopper terminal 200 and the information 5001 to 5045 of each product included in the list 510 disappears after appearing in the browser 800. To do. The acquisition unit 104 registers the acquired browsing time in the browsing time information table 700a in association with tags and items.

  On the other hand, when the tag “AAA” is a tag that has been designated in the past by the shopper X or another shopper, the correction unit 105 refers to the browsing time information table 700a and is associated with the tag “AAA”. Ask for the viewing time of the product. Then, the correcting unit 105 determines whether the browsing time of each product satisfies a predetermined condition. The correction unit 105 corrects the list 510 by, for example, lowering the display priority of the products having the browsing time satisfying the predetermined condition in the list 510 obtained based on the tag “AAA”. Then, the display unit 103 transmits the modified list 520 (FIG. 9) to the shopper terminal 200 of the shopper X that designates the tag “AAA”, and the modified list is displayed.

  And the acquisition part 104 acquires the browsing time of the information of each goods contained in a list in the shopper terminal 200 where the corrected list was displayed.

(5. Outline Configuration of Server Device of Embodiment 2)
The server apparatus 100 according to the second embodiment corrects the list based on the browsing times of a plurality of users who specify a common tag.

  As illustrated in FIG. 12, the server device 100 according to the second embodiment includes a reception unit 101, a search unit 102, a display unit 103, an acquisition unit 104, a correction unit 105, and a statistics unit 106. . In the present embodiment, the search unit 102 and the display unit 103 have the same functions as those in the first embodiment. Hereinafter, functions different from those of the first embodiment of the reception unit 101, the acquisition unit 104, and the correction unit 105 and functions of the statistics unit 106 will be described.

  In this embodiment and the embodiments described below, the CPU 601 functions as the statistics unit 106.

  The accepting unit 101 accepts requests from a plurality of terminals.

  For example, the reception unit 101 receives requests in which various tags are designated from the shopper terminals 200 such as shoppers X, Y, Z, W, and V.

  The acquisition unit 104 acquires the browsing time in each of the plurality of terminals.

  For example, the acquisition unit 104 acquires the browsing time for the products included in the list obtained from the tag specified by each shopper in each shopper terminal 200 such as the shopper X, Y, Z, W, and V.

  For example, the acquisition unit 104 registers information regarding the browsing time acquired for a plurality of shoppers in the browsing time information table 700 b stored in the browsing time information DB 700. The acquisition unit 104 may acquire a selection time until selection when a product in the list is selected. Then, the acquired selection time is also registered in the browsing time information table 700b.

  In the browsing time information table 700b of FIG. 13, the specified tag 700b1, the product ID 700b2 of the product included in the list searched from the tag, the shop ID 700b3 of the shop that sells the product, and the tag are specified. The shopper ID 700b4 of the shopper, the browsing time (unit: second) 700b5 by the shopper, and the selection time (unit: second) 700b6 are registered in association with each other.

  The first line of the browsing time information table 700b of FIG. 13 includes the product 1 (product ID “1”) in the list searched based on the tag “AAA”, and the product 1 is the shop a1 (shop ID “a1”). ) And the browsing time of the product 1 by the shopper X (shopper ID “X”) designated by the tag is “0.2” seconds, and the selection time is not acquired (that is, the product 1 is selected) Not).

  The statistics unit 106 obtains a statistical value for the browsing time and a statistical value for the selection time until an item is selected.

  The statistical value obtained by the statistical unit 106 is an average, an average of attenuation, a median value, or a mode value.

  The statistic unit 106 obtains a statistical value for the entire plurality of terminals of the browsing time at each of the plurality of terminals that have issued requests for designating common tags.

  For example, if shoppers X, Y, and Z each send a request specifying a common tag “AAA”, and shoppers W and V send a request that specifies a tag different from tag “AAA”, 106 calculates | requires a statistics value about the browsing time of each goods acquired about shopper X, Y, and Z. FIG.

  For example, the statistical unit 106 refers to the browsing time information table 700b of FIG. 13 to obtain the average value, median value, or mode value of the browsing time of the product 1 by the shoppers X, Y, and Z. Or the statistics part 106 calculates | requires the attenuation average of the browsing time of the goods 1. FIG. Here, the attenuation average is an average in which the weighting is reduced as the sample value is obtained in the past. For example, if the browsing time is obtained in the order of shopper X, Y, and Z, the browsing time of shopper X is multiplied by 0.8, the browsing time of shopper Y is multiplied by 1.0, and the browsing time of shopper Z is 1 Multiply by 2 to find the average of their sum.

  Further, the statistical unit 106 obtains a statistical value of the selection time of the selected item in a case where any item is selected from the list displayed on the screen.

  For example, the time from when an item (product) appears on the screen until it is selected is taken as the selection time. Alternatively, the time from when a list including items is displayed on the screen until it is selected may be set as the selection time. Or after selecting an item, it is good also considering the time until the next item is selected as the selection time of the next item.

  For example, the statistical unit 106 obtains the average, decay average, median value, or mode value of the selection times recorded in the browsing time information table 700b of FIG. This statistical value may be obtained for each shopper or may be obtained for the entire shopper.

  The correction unit 105 determines whether the statistical value of the browsing time satisfies the predetermined condition by using the statistical value of the selection time as a threshold value of the predetermined condition.

  For example, if the statistical value of the selection time is determined to be “5.0” seconds, the correction unit 105 sets the threshold value of the predetermined condition to “5.0” seconds. If the statistical value of the browsing time of the product 1 is determined to be “1.0” seconds, the correction unit 105 determines that the predetermined condition is satisfied because the browsing time of the product 1 is shorter than the threshold value “5.0” seconds. To do. Then, the correction unit 105 lowers or deletes the display priority of the product 1 that satisfies the predetermined condition in the list that is presented when a search with the tag “AAA” is performed next.

  According to the present embodiment, the arrangement of items in the list can be corrected by reflecting the degree of interest of a plurality of users.

  In addition, an item that has been viewed by the user for a shorter time than the typical selection time is highly likely not to be selected. Therefore, by lowering or deleting the priority of such items, it is possible to preferentially display items that are likely to be selected.

  The statistical unit 106 calculates the moving speed of the item in the screen from the scroll direction height on each screen of the plurality of terminals and the browsing time of the item, and the statistical value of the calculated moving speed You may ask for.

  For example, it is assumed that the browsing time from when the information 5004 of the product 4 included in the list 510 is displayed on the browser 800 as shown in FIG. Further, it is assumed that the statistical unit 106 obtains the height 801 in the scroll direction of the screen of FIG. 6 as “15 cm”. In this case, the statistic unit 106 obtains the moving speed on the screen of the product 4 information 5004 as “5 cm / second”.

  Then, the correcting unit 105 may determine that the predetermined condition is satisfied if the statistical value of the moving speed is larger than the predetermined threshold.

  For example, for the shoppers X, Y, and Z that specify the tag “AAA”, the statistical unit 106 obtains the moving speed of each product and obtains a statistical value such as an average value from the obtained values. Then, the correction unit 105 sets the average value of the moving speeds of items in the list obtained from the tag “AAA” and other tags as a predetermined threshold value. Then, when the moving speed of the product is higher than the predetermined threshold, that is, when the moving speed is higher than the average moving speed, the correcting unit 105 lowers or deletes the priority of the product. In addition, the moving speed which becomes a predetermined threshold value may be calculated | required for every shopper, and may be calculated | required about all the shoppers.

  With such a configuration, it is possible to lower or delete the display priority for items that are skipped quickly.

(6. Operation of server device of embodiment 2)
The operation of the server device 100 of this embodiment will be described. Note that the processing in steps S201 to S205 in the flowchart in FIG. 14 is the same as the processing in steps S101 to S105 in the flowchart in FIG. Therefore, these processes are omitted.

  If the correction unit 105 determines in step S203 that the tag specified in the request is not the tag specified for the first time (step S203; No), the statistical unit 106 is an item associated with the specified tag. The statistical value of the browsing time obtained so far for the item and the statistical value of the selection time acquired in step S208 are obtained (step S206).

  For example, the statistic unit 106 refers to the browsing time information table 700b of FIG. 13, and the browsing time average, decay average, median, or mode value for each product associated with the designated tag “AAA”. Ask for.

  Further, the statistic unit 106 refers to the browsing time information table 700b of FIG. 13 and obtains the average, attenuation average, median value, or mode value of all samples of the registered selection time.

  The correcting unit 105 corrects the list based on the statistical value of the browsing time acquired in the past for the item to which the designated tag is assigned (step S207).

  For example, the correction unit 105 determines whether the statistical value of the browsing time satisfies a predetermined condition by using the statistical value of the selection time as a threshold value of the predetermined condition, and sets the priority for displaying the products satisfying the predetermined condition in the list. Lower or delete.

  When the list is displayed on the terminal screen by the process of step S204, the acquiring unit 104 acquires the selection time after the process of step S205 (step S208).

  For example, a program operating on the shopper terminal 200 on which the list is displayed determines whether an item in the list is selected. When an item is selected, the item is selected after appearing in the browser. Time (selection time) is acquired and transmitted to the server apparatus 100. The acquisition unit 104 receives the transmitted time and registers it in the browsing time information table 700b of FIG.

(7. Outline Configuration of Server Device of Embodiment 3)
The server apparatus 100 of Embodiment 3 corrects a list based on the browsing time of a plurality of users.

  As illustrated in FIG. 15, the server device 100 according to the third embodiment includes a display unit 103, an acquisition unit 104, a correction unit 105, and a statistics unit 106.

  The display unit 103 displays a list including items on each screen of the plurality of terminals.

  For example, the display unit 103 transmits a list 510 including product information as illustrated in FIG. 5 to the plurality of shopper terminals 200, and the list 510 is displayed on the browser 800 of each shopper terminal 200. The display unit 103 transmits a list including information on the products 1 to 25 and the products 46 to 65 to the plurality of shopper terminals 200, and the list is displayed on the browser of each shopper terminal 200.

  The acquisition unit 104 scrolls the list in each screen of the plurality of terminals, so that the items of the plurality of terminals from the appearance of each item included in the list to the disappearance from the screen can be obtained. Get browsing time in each.

  For example, in the shopper terminal 200 of the shopper X, the acquisition unit 104 displays the time (viewing time) until each of the information items 5001 to 5045 of the products 1 to 45 included in the list 510 disappears from the browser 800 after appearing in the browser 800. ) To get. Similarly, browsing time is calculated | required about the goods contained in a list in the shopper terminal 200 which the list was transmitted and displayed on the screen. For example, if a list including the products 1 to 25 and the products 46 to 65 is transmitted to the shopper terminal 200 of the shopper Y, the acquisition unit 104 sets the browsing time for each of the information on the products 1 to 25 and the products 46 to 65. get.

  The statistical unit 106 obtains statistical values for the entire plurality of terminals for the browsing time acquired for each item included in the list.

  For example, the statistical unit 106 obtains a statistical value such as an average, an average of attenuation, a median value, or a mode value for each product regarding the browsing time by a plurality of shoppers.

  The correction unit 105 corrects the list by lowering the order in the list of items for which the calculated statistical value satisfies the predetermined condition, or by deleting items from the list that satisfy the predetermined condition.

  The correction unit 105 compares each of the statistical values of the browsing time obtained for each product with a threshold value of a predetermined condition. For example, when the statistical value of the browsing time obtained for the product 1 is smaller than the threshold, the correcting unit 105 lowers or deletes the priority of the product 1 in the list including the product 1.

  The corrected list may be displayed, for example, when display update is performed in the shopper terminal 200, or may be automatically updated after the correction process is completed.

  According to this embodiment, an item with a high degree of interest of a user can be preferentially displayed in the list, and a list useful for the user can be provided.

(8. Operation of server device of embodiment 3)
The operation of the server device 100 of this embodiment will be described. For example, when the power is turned on, the server apparatus 100 starts the control process shown in FIG.

  The display unit 103 displays the list on the terminal screen (step S301).

  For example, the display unit 103 transmits the list 510 to the plurality of shopper terminals 200, and the list 510 is displayed on the browser 800 of the shopper terminal 200.

  The acquisition part 104 acquires the browsing time of the item contained in the list | wrist displayed on each screen of a some terminal (step S302).

  For example, the acquisition unit 104 acquires the browsing time for each of the information 5001 to 5045 of the products 1 to 45 included in the list 510 displayed on the screen from the shopper terminal 200 of the shopper X. Moreover, the acquisition part 104 acquires the browsing time about each of the information of goods 1-25 and 46-65 included in the list displayed on the screen from the shopper terminal 200 of the shopper Y.

  The statistical unit 106 obtains statistical values for a plurality of terminals for the browsing time acquired for each item included in the list (step S303).

  For example, the statistics unit 106 obtains an average or the like for each product regarding the browsing time by a plurality of shoppers.

  The correcting unit 105 corrects the list by lowering the order in the list of items for which the calculated statistical value satisfies the predetermined condition, or deleting the item satisfying the predetermined condition from the list (step S304).

  For example, the correction unit 105 compares the statistical value of the browsing time obtained for the product 1 with a predetermined condition threshold. And when the statistical value of the browsing time calculated | required about the goods 1 is smaller than the said threshold value, the correction part 105 reduces the priority of the goods 1 in the list | wrist in which the goods 1 are included. The correction unit 105 similarly processes the statistical value of the browsing time obtained for other products.

(9. Outline Configuration of Server Device of Embodiment 4)
The server device 100 according to the fourth embodiment corrects the list based on the operation of the user who specified the tag.

  As illustrated in FIG. 4, the server device 100 according to the fourth embodiment includes a reception unit 101, a search unit 102, a display unit 103, an acquisition unit 104, and a correction unit 105.

  The accepting unit 101 accepts a request for designating a tag from the terminal.

  For example, when a shopper X designates a tag “personal computer” at a shopping site that provides the server device 100 and performs a search, the accepting unit 101 retrieves the tag “personal computer” designated from the shopper terminal 200 of the shopper X. Accept the request.

  The search unit 102 acquires a list including the searched item by searching for an item to which the tag specified in the received request is assigned.

  For example, the search unit 102 searches a search engine for searching for products in the electronic market using the tag “PC” as a search word, and acquires a list 530 of products to which the tag “PC” is attached. In addition to personal computer products, this list includes various products with personal computer tags such as peripheral devices such as mice and briefcases.

  The display unit 103 displays a page obtained by dividing the acquired list on the terminal screen.

  For example, the display unit 103 divides the list 530 and displays it on each page so that an arbitrary number of products included in the list 530 are included in one page displayed on the browser 800. For example, when 45 items are included in the list 530 and displayed in 10 divided units, the display unit 103 displays 10 items included in the list 530 on the screen of the shopper terminal 200 of the shopper X as shown in FIG. Individual products (product information 5101 to 5110) are displayed on one page. FIG. 18 shows a state in which the list 530 is first displayed on the browser 800. By scrolling downward from this state, it is possible to browse all 10 products among the products included in the list 530 (FIG. 19).

  Further, when scrolling downward, as shown in FIG. 19, page numbers of pages including other products in the list 530 are displayed, and when this page number is selected, the display unit 103 displays the selected page number. Display the page to show.

  The acquisition unit 104 acquires a browsing order for each type of item included in the page based on a user operation on the screen.

  The browsing order indicates the order in which the number of times or time of browsing by a user is large for the products displayed in one page. That is, a product with a higher browsing order indicates that the product has been viewed by the user on one page more than other products. That is, it is considered that a product having a higher browsing order is a product that is more interesting to the user, and a product having a lower viewing order is a product that is not interesting to the user.

  Here, the acquisition unit 104 acquires the browsing order for each item type based on the number of times the item included in the page is selected by the user.

  For example, as shown in FIGS. 18 and 19, when a personal computer, a mouse, and a briefcase are displayed on one page, the acquisition unit 104 obtains the sum of the number of times the personal computers 1 to 7 are selected. Similarly, the sum of the number of times the mice 1 and 2 are selected is obtained, and the number of times the briefcase 1 is selected is obtained. Then, the acquisition unit 104 obtains the viewing order of “personal computer”, “mouse”, and “briefcase” based on the obtained number of times. The browsing order increases as the number of times increases.

  The browsing order is not limited to being acquired based on the selected number of times. For example, the browsing time from when a product is selected until it returns to the search result page is measured to obtain the sum for each type of product, and the higher the measurement time for each type, the higher the viewing order is set. You may do it.

  In addition, by scrolling the list in the screen, the browsing time on the terminal until each product included in the list appears on the screen until it disappears from the screen is measured, and for each type of product You may make it set a high browsing order, so that the sum is calculated | required and the browsing time for this kind is long.

  When receiving a transition request for transitioning a page from the user, the correcting unit 105 corrects the display order of the items included in the list based on the obtained browsing order for each type.

  For example, in FIG. 19, when the shopper X selects the page number “2”, a request for transition to the page number “2” is transmitted from the shopper terminal 200, and the correction unit 105 transitions to the page number “2”. Accept the request. Assuming that the acquisition unit 104 obtains the browsing order of “1, 2, 3” for “PC”, “Mouse”, and “Briefcase”, the correction unit 105 lists the products of “PC” in the list 530. The list 530 is modified so that the item “mouse” is arranged below the “computer” and the item “briefcase” is arranged below the “mouse”.

  Here, the correction unit 105 may correct the display order of items included in a page that the user has not browsed yet.

  For example, it is assumed that the shopper X browses only the page with the page number “1” in the list 530 and selects the page with the page number “2” as the transition destination page. Further, it is assumed that the products included in the list 530 after the page with the page number “2” are obtained as shown by a portion 530-1 in FIG. When the correction unit 105 receives the request for transition to the page number “2”, the correction unit 105 selects the product “PC” among the products included in the part 530-1 based on the viewing order obtained at the page number “1”. List 530 has been modified so that the item "Mouse" is placed under "Computer" and the item "Briefcase" is placed under "Mouse". The display order in the list 530 of products included in the page with the number “1” is not corrected (list 540 in FIG. 21).

  Then, the display unit 103 displays a portion corresponding to the transition destination page in the corrected list on the screen.

  For example, when the list 530 is modified like the list 540, the display unit 103 displays 10 products from the top of the portion 530-2 including products other than the page with the page number “1” in the list 540. It is included in the page number “2” and displayed.

  Similarly, if the browsing order is obtained based on the user's operation on the page with the page number “2”, the correcting unit 103 corrects the display order of the products included in the pages after the page with the page number “3”. To do.

  The browsing order obtained for the page with page number “2” is the number of times / viewing time selected for the page with page number “1” and the number of times / viewing time selected for page with page number “2”. May be obtained based on the number of times / viewing time obtained only for the page with the page number “2”.

  Moreover, you may make it delete a kind of goods (for example, a mouse | mouth or a briefcase) with a low browsing order as a kind of goods which a user is not interested from a list. For example, a list of products of the type with the lowest browsing order and types of products that are considered to be sufficiently smaller than the type with the first browsing order (for example, 1/10 times selected) Delete from.

  In addition, if the type of a certain product selected once is not selected after that, and the browsing of search results continues, the type of the product that the user is not interested in (selected incorrectly) As such, the display order may be lowered or deleted.

  According to this embodiment, a search result can be dynamically presented based on user browsing information. As a result, products that are presumed to be uninteresting for the user are arranged or deleted in the search result, so that the search result can be efficiently presented to the user. Furthermore, since an unnecessary page view does not occur, the amount of communication can be reduced and the load on the server can be reduced.

  The correction unit 105 may correct the display order based on the browsing order when the browsing order is acquired based on the selection more than a predetermined number of times.

  For example, when the predetermined number of times is 5 times or more and the total number of times the product is selected is 5 times or more on the page with the page number “1”, the correcting unit 105 obtains the “PC” obtained based on this number of times. ”,“ Mouse ”, and“ Briefcase ”are modified to change the display order of products displayed on the page number“ 2 ”and subsequent pages.

  According to such a configuration, when there is a bias in the display content of the list obtained by the search, and the browsing order that accurately reflects the degree of interest of the user cannot be obtained, the item based on such browsing order is obtained. It is possible to prevent the display order from being corrected.

  In addition to correcting the display order of the items based on the browsing order acquired based on the selected number of times, the correcting unit 105 lists items for which the browsing time of the products included in the page satisfies a predetermined condition. The display order of the items may be corrected so as to be moved backward.

  As described in the first embodiment, an item satisfying a predetermined time for viewing time is considered to have a low degree of user interest. When the correction unit 105 moves an item whose browsing time satisfies the predetermined condition to the rear of the list, as a result, an item whose browsing time does not satisfy the predetermined condition, that is, an item with a relatively high degree of user interest is displayed. Displayed at the front of the list. As described above, the search result can be presented more efficiently for the user by correcting the display order of the items based on whether the browsing time satisfies the predetermined condition as well as the browsing order.

  In the above description, the item type is the product type. However, the present invention is not limited to this. For example, if the manufacturer is different even for the same product, the item type may be different.

  For example, if a search is performed by designating the tag “personal computer”, personal computers made by various manufacturers are displayed in the list. For example, in the page with the page number “1” in the list 530 (product information 5101 to 5110), the personal computer manufactured by company A is selected five times, the personal computer manufactured by company B is selected twice, and the personal computer manufactured by company C is selected. Is selected once and the personal computer manufactured by Company D is not selected, the acquisition unit 104 obtains “Computer manufactured by Company A”, “Computer manufactured by Company B”, “Computer manufactured by Company C” and “Company D”. The browsing order of “manufactured personal computer” is acquired as 1, 2, 3, and 4. Then, the correcting unit 105 corrects the list based on this browsing order.

  According to such a configuration, it is possible to present a search result that reflects the user's interest in more detail.

(10. Operation of server device of embodiment 4)
The operation of the server device 100 of this embodiment will be described. For example, when the power is turned on, the server apparatus 100 starts the control process shown in FIG.

  The accepting unit 101 determines whether or not a request in which a tag is specified is accepted from the terminal (step S401). When the receiving unit 101 determines that a request with a tag specified has been received (step S401; Yes), the search unit 102 searches for an item to which the tag is assigned and acquires a list including the item ( Step S402). On the other hand, if the accepting unit 101 determines that the request with the tag designated is not accepted (step S401; No), it waits as it is.

  For example, if the receiving unit 101 receives a request specifying the tag “PC” from the shopper terminal 200 of the shopper X, the search unit 102 searches the search engine for the tag “PC” as a search word, A list 530 (FIG. 17) of products to which “PC” is assigned is acquired. On the other hand, when a request is not received from any shopper terminal 200, it waits as it is.

  The display unit 103 displays the first page among the pages obtained by dividing the acquired list on the terminal screen. (Step S403).

  For example, the display unit 103 displays, on the screen of the shopper terminal 200 of the shopper X, a page (page number “1”) including the first 10 products included in the list 530 as shown in FIG.

  The acquisition unit 104 acquires a user operation on the screen (step S404).

  For example, the acquisition unit 104 acquires the selected number of times for each type of product included in the page with the page number “1”.

  The correcting unit 105 determines whether or not a transition request for transitioning pages has been received from the user (step S405). When the correcting unit 105 determines that the transition request has been received (step S405; Yes), the acquiring unit 104 acquires a browsing order for each item type (step S406). On the other hand, if the correction unit 105 determines that the transition request has not been received (step S405; No), the process returns to step S404.

  For example, when the correction unit 105 receives a request for transition to the page with the page number “2”, the acquisition unit 104 browses for each type of product from the number of selections in the page with the page number “1” acquired so far. Get the ranking. On the other hand, in the case where browsing of the page with the page number “1” is continued without accepting a request for transition to another page, the acquisition unit 104 continues to select the types of products included in the page with the page number “1”. Each time, the selected number is obtained.

  The correcting unit 105 corrects the display order of the items included in the list based on the obtained browsing order for each type (step S407).

  For example, if the acquisition unit 104 obtains the browsing order of “1, 2, 3” for “PC”, “mouse”, and “briefcase”, the correction unit 105 is obtained at the page number “1”. Based on the browsing order, among the products included in the page number “2” and subsequent pages, the product “PC” is displayed upward in the portion 530-1 (FIG. 20) included in the list 530 after the page number “2”. The list 530 is modified so that the product of “Mouse” is placed under “PC” and the product of “Briefcase” is placed under “Mouse”, and the page number “1” is displayed. The display order in the list 530 of the included products is not corrected (list 540 in FIG. 21).

  The display unit 103 displays a portion corresponding to the transition destination page in the corrected list on the screen (step S408).

  For example, the display unit 103 displays the ten products from the top of the corrected portion 530-2 of the list 540 in the page number “2”.

  In each of the above embodiments, the server device 100 is used for product search in the electronic market. However, the application of the server device 100 is not limited to such a form. The server device of the present application is applicable to any situation where a list including items is generated.

  Moreover, each part to which the said embodiment respond | corresponds is mutually replaceable, and you may add a mutual function.

  Various embodiments and modifications can be made to the present invention without departing from the broad spirit and scope of the present invention. The above-described embodiments are for explaining the present invention and do not limit the scope of the present invention. In other words, the scope of the present invention is shown not by the embodiments but by the claims. Various modifications within the scope of the claims and within the scope of the equivalent invention are considered to be within the scope of the present invention.

DESCRIPTION OF SYMBOLS 100 Server apparatus 101 Reception part 102 Search part 103 Display part 104 Acquisition part 105 Correction part 106 Statistics part 200, 201, 202-20m Shoppers terminal 300, 301, 302-30n Shop terminal 400 Internet 510,520,530,540 List 5001 , 5002 to 5045, 5101, 5102 to 5145 Information 600 Information processing device 601 CPU
602 ROM
603 RAM
604 Storage device 605 NIC
606 Image processing unit 607 Audio processing unit 608 Display 609 Speaker 610 Controller 700 Viewing time information DB
800 Browser 801 Height 900 Message

Claims (6)

A reception unit that receives a request to specify a tag from the terminal;
A search unit for acquiring a list including the searched item by searching for an item to which the tag specified in the accepted request is assigned;
A display unit for displaying a page obtained by dividing the acquired list on the screen of the terminal;
An acquisition unit that acquires a browsing order for each type of item included in the page, based on a user operation in the screen,
A server device comprising: a correction unit that corrects a display order of items included in the list based on the obtained browsing order for each type when a transition request for transitioning the page is received from the user. The server device according to claim 1, wherein the correction unit corrects a display order of items included in a page that the user has not browsed yet. The server device according to claim 1, wherein the acquisition unit acquires a browsing order for each type of the item based on the number of times an item included in the page is selected by the user. The server device according to claim 3, wherein the correction unit corrects the display order based on the browsing order when the browsing order is acquired based on a selection more than a predetermined number of times. A control method executed by a server device,
A receiving step in which the server device receives a request for designating a tag from a terminal;
A search step in which the server device acquires a list including the searched item by searching for an item to which a tag specified in the received request is assigned;
A display step in which the server device displays a page obtained by dividing the acquired list on the screen of the terminal;
An acquisition step in which the server device acquires a browsing order for each type of item included in the page based on a user operation in the screen;
When the server device receives a transition request for transitioning the page from the user, the server device includes a correction step of correcting the display order of items included in the list based on the obtained browsing order for each type. Control method. Computer
A reception unit that receives a request to specify a tag from the terminal;
A search unit for acquiring a list including the searched item by searching for an item to which the tag specified in the accepted request is assigned;
A display unit for displaying a page obtained by dividing the acquired list on the screen of the terminal;
An acquisition unit that acquires a browsing order for each type of item included in the page, based on a user operation in the screen,
When receiving a transition request for transitioning the page from the user, the program functions as a correction unit that corrects the display order of items included in the list based on the obtained browsing order for each type.

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