JP2017091507A - Display control method, terminal, information processing device and program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To encourage a user to browse a content that the same has not browsed yet among the contents displayed on a terminal.SOLUTION: A display control method comprises the steps to: display a content on a screen of a terminal; determine whether or not the content is browsed; and display the content which has not been browsed yet by changing display regions from a first display region to a second display region when determining that the content has not been browsed yet.SELECTED DRAWING: Figure 2

Description

  The present invention relates to a display control method, a terminal, an information processing apparatus, and a program.

  It is widely performed by a user of a terminal such as a smartphone to confirm content distributed to a terminal by scrolling the screen of the terminal. When the user scrolls the screen of the terminal and confirms the presence of the desired content, the user selects the content, and the terminal displays detailed information on the selected content, plays media such as a moving image, and the like.

  It may be difficult for the user to check the content by an operation such as scrolling from a large number of content. For this reason, it has been proposed to display content that satisfies a specific condition so that it can be distinguished (for example, Patent Document 1).

JP2013-114559A

  However, in the conventionally proposed method, display is not performed so that the content can be distinguished based on whether the displayed content is being browsed or not. When distributing content such as advertisements and postings of users of social network services to terminals connected to the Internet, prompting the user to browse content that has not been browsed, and improving the viewing rate for content, Important for content distributors.

  The present invention has been made in view of the above-described problems, and an object of the present invention is to encourage a user to browse unviewed content among content displayed on a terminal.

  In one aspect, displaying the content in the first display area of the screen, and, if the content has not been browsed, changing the display area of the content to the second display area and displaying the content, A program for causing a terminal to execute is provided.

  Of the contents distributed to the terminal, it is possible to prompt the user to browse unviewed contents.

It is a figure which shows an example of the system configuration | structure of the information processing system which concerns on 1st Embodiment. It is a figure which shows an example (the 1) of the display screen of the user's terminal of the information processing system which concerns on 1st Embodiment. It is a figure which shows an example (the 2) of the display screen of the user's terminal of the information processing system which concerns on 1st Embodiment. It is a figure which shows an example of the hardware constitutions of the computer which concerns on 1st Embodiment. It is a figure which shows an example of the hardware constitutions of the terminal in 1st Embodiment. It is a figure which shows an example of a function structure of the information processing system which concerns on 1st Embodiment. It is a figure which shows an example of the various tables hold | maintained at the information storage part 130 which concerns on 1st Embodiment. It is a figure which shows an example of the delivery object content table 130D which concerns on 1st Embodiment. It is a figure which shows an example of the operation | movement sequence which concerns on 1st Embodiment. It is a figure which shows an example of the flowchart which concerns on 1st Embodiment. It is a figure which shows an example (the 3) of a display of the terminal 20 which concerns on 1st Embodiment. It is a figure which shows an example (the 4) of a display of the terminal 20 concerning 1st Embodiment. It is a figure which shows an example of the delivery object content table which concerns on 2nd Embodiment. It is a figure which shows an example of the operation | movement sequence which concerns on 2nd Embodiment. It is a figure which shows an example of the flowchart which concerns on 2nd Embodiment. It is a figure which shows an example (the 1) of the display of the terminal which concerns on 2nd Embodiment. It is a figure which shows an example (the 2) of a display of the terminal of 2nd Embodiment.

[First Embodiment]
<Overview>
FIG. 1 is a diagram illustrating an example of a system configuration of an information processing system 1 according to the first embodiment. The information processing system 1 includes an information processing server 10 and a plurality of terminals 20 (terminal 20A, terminal 20B, terminal 20C). The information processing server 10 and the terminal 20 are connected via the network 2. The network 2 includes a wired network and a wireless network.

  The terminal 20 is a smartphone, a tablet terminal, a PC (Personal Computer), a mobile phone, a game console, a touch pad, an electronic book reader, or a wearable terminal.

  The information processing server 10 provides SNS (Social Network Service, social network service) to the user of the terminal 20. A user of the terminal 20 can receive provision of an SNS service from the information processing server 10 by installing an SNS application on the terminal 20 and connecting to the information processing server 10.

  In addition, although the following embodiment demonstrates centering on the display control method in SNS service, it is applicable by the display control method which displays a content on a user's terminal 20. FIG. For example, the present invention can be applied to a content display control method for various homepages on the Internet.

  The terminal 20 may connect to the information processing server 10 using a web browser or the like and receive provision of an SNS service.

  The information processing server 10 provides, for example, a SNS service timeline service.

  The timeline service refers to the time when the information processing server 10 displays content such as text, photos, and videos posted to the SNS by the user or a user having a relationship with the user on the SNS in time series. 20 is a service to be displayed. The information processing server 10 displays an advertisement (hereinafter referred to as advertisement content) provided by an advertiser between contents posted to SNS users (hereinafter referred to as user content).

  The information processing server 10 delivers a plurality of user contents and advertisement contents to the terminal 20. The terminal 20 displays the user content and the advertisement content on the screen of the terminal 20 in the display order instructed by the information processing server 10. Since there is a restriction on the screen size, the terminal 20 cannot display all the distributed contents on the screen at the same time.

  The terminal 20 accepts an operation from the user, for example, a scroll operation to the screen, and changes the displayed content.

  For example, when M pieces of content (user content and advertisement content) are distributed from the information processing server 10 to the terminal 20, the 1st to Nth contents are displayed on the terminal 20 (M and N are natural numbers). , N <M). When the terminal 20 receives an instruction to display the Nth and subsequent contents from the user by a scroll operation in a first direction (for example, the downward direction of the screen), the terminal 20 is 2nd to (N + 1) th or 3rd to (N + 2). Display second-order content. In this manner, the terminal 20 displays new content by hiding (deleting) a part of the content displayed on the screen from the screen.

  SNS operators and advertisers who provide advertising content have a desire to allow users to browse content with high attention from other users and advertising content for a predetermined time or more. For example, there is a demand for an advertiser to increase the advertising effect by allowing the user to browse the advertising content for a predetermined time or more.

  The terminal 20 according to the present embodiment has a display area 50 (main display area 50A) for displaying content according to an instruction from the information processing server 10 on a screen, and a display area 50 (display area 50) for displaying content that the user of the terminal 20 wants to browse. Sub display area 50B).

  The terminal 20 measures and stores the time during which each content is displayed on the screen. When the content is a moving image, the terminal 20 measures and stores the reproduction time of the moving image content. Note that these measured times may be expressed as browsing time.

  The terminal 20 determines that the content has been browsed when the content browse time exceeds a predetermined time set for each content.

  When the browsing time of content exceeds a predetermined time, the content is hidden from the screen in response to the terminal 20 receiving an instruction to display new content by scrolling in the first direction. (Disappears from the screen).

  On the other hand, if the content viewing time does not exceed the predetermined time, the content is sub-displayed in response to the terminal 20 receiving an instruction to display new content by scrolling in the first direction. It is displayed in the area 50B.

  The sub display area 50B is a display area in which content and the like are fixedly displayed even when the terminal 20 receives a scroll operation or the like for changing the display of the content of the screen from the user. In the sub display area 50B, the same content is fixedly displayed for a predetermined period. On the other hand, in the main display area 50A, when an operation for changing the display of the content of the screen is received from the user, the displayed content is changed. That is, the main display area 50A is a display area in which content and the like are dynamically displayed.

  FIG. 2 is a diagram illustrating an example (part 1) of a display screen of the user terminal 20 of the information processing system 1 according to the first embodiment.

  FIG. 2A shows a state in which the content distributed from the information processing server 10 is displayed in the main display area 50 </ b> A in the order instructed to the information processing server 10. In the main display area 50A, the first to fourth contents (content 40A, content 40B, content 40C, and content 40D) are displayed.

  (B) of FIG. 2 receives the scroll operation in the first direction from the user on the screen of the terminal 20, and the third to fifth contents (content 40C, content 40D, and content 40E) are displayed in the main display area 50A. Is shown. The content 40A is hidden from the screen. On the other hand, the content 40B is displayed in the sub display area 50B because it has not been viewed by the user for a predetermined viewing time or longer provided in the content 40B. Since the display space of the sub display area 50B is limited, the content 40B is reduced and displayed as the content 60B. For example, the content 60B displays a thumbnail of the content.

  The sub display area 50B may be provided on the screen in advance, or the main display area 50A is reduced to a reduced area in response to the appearance of the content displayed in the sub display area 50B. It may be provided.

  2C, the screen of the terminal 20 further receives a scroll operation in the first direction from the user, and the fourth to seventh contents (content 40D, content 40E, content in the main display area 50A). 40F, content 40G) is displayed. The content 40C is displayed in the sub display area 50B because it has not been viewed by the user for a predetermined viewing time provided in the content 40C. Similar to the content 40B, the content 40C is reduced and displayed as the content 60C.

  FIG. 3 is a diagram illustrating an example (part 2) of the display screen of the terminal 20 of the user of the information processing system 1 according to the first embodiment.

  The content displayed in the sub display area 50B is enlarged and displayed when the terminal 20 accepts the user's selection.

  FIG. 3A shows a state in which the terminal 20 has received a user selection for the content 60C displayed in the sub display area 50B in FIG.

  When the selection for the reduced content 60C is received, the content 60C is enlarged and displayed on the screen of the terminal 20 as the content 70C. Here, the description will proceed assuming that the content 70C is a moving image content.

  When receiving an operation on the content 70C, the terminal 20 executes an operation corresponding to the operation. For example, when the reproduction menu 71 of the content 70C is selected, the terminal 20 starts reproducing the content. When the install link 72 of the content 70C is selected, the terminal 20 connects to a site on the Internet where the application related to the content 70C is installed, or starts an application for installing the application related to the content 70C. When the share menu 73 of the content 70C is selected, the terminal 20 instructs the information processing server 10 to notify the user who is related to the user of the terminal 20 on the SNS service that the content 70C has been browsed. . In addition, the user who is related on SNS service is a user set as a friend, for example.

  When a video is played for a predetermined time or more, when the install link 72 is selected, or when the share menu 73 is selected, the terminal 20 determines that the content 70C has been browsed, and the content 70C from the sub display area 50B. The content 60C which is a reduced version of the above is hidden.

  FIG. 3B shows a state in which the content 60C is hidden from the sub display area 50B.

  As described above, when it is determined that the content is not being browsed, the content is reduced and displayed in the sub display area 50B. Note that since the space of the sub display area 50B is also limited, the terminal 20 may hide the content displayed in the sub display area 50B for a predetermined time or more. When the terminal 20 displays new content in the sub display area 50B, if there is no space in the sub display area 50B, the terminal 20 may hide the content displayed in the sub display area 50B with the oldest time. Then, the size of each content displayed in the sub display area 50B may be reduced to display new content in the sub display area 50B.

  In the above-described embodiment, the case where content is fixedly displayed in the sub display area 50B has been described. However, the content displayed in the sub display area 50B is received by the terminal 20 from the user with respect to the main display area 50A. In response to this, it may be displayed in the main display area 50A.

  For example, the content 40B and the content which are content displayed before and after the content 60C displayed in the sub display area by accepting a scroll operation in the second direction opposite to the first direction on the screen of the terminal 20 40D is displayed again on the screen, the content 60C is hidden from the sub display area 50B, and the content 40C is displayed between the content 40B and the content 40D in the same display form as previously displayed. May be displayed.

  In this case, the user feels that the content 60C displayed in the sub display area 50B returns to the main display area 50A and is displayed as the content 40C.

  The content display order is changed at an arbitrary timing according to an instruction from the information processing server 10. For example, the display order of the user content and the advertisement content may be dynamically changed every time the screen of the terminal 20 is scrolled.

  In the above description, the display on the sub display area 50B is determined by the terminal 20, but may be executed by the information processing server 10. In this case, the terminal 20 stores the browsing time of each content and reports it to the information processing server 10. The information processing server 10 determines whether or not the reported content viewing time exceeds a predetermined viewing time set for each content.

  The terminal 20 sets a different color for the background of each display area, displays a separator line between the areas so that the user can recognize the main display area 50A and the sub display area 50B. A process such as setting a different gradation may be executed.

  Of course, the displayed content may be changed by accepting an operation other than scrolling.

<Hardware configuration>
Next, the hardware configuration of each device included in the information processing system 1 will be described.

(1) Information processing server The information processing server 10 has a general computer configuration.

  FIG. 4 is a diagram illustrating an example of a hardware configuration of the computer according to the first embodiment. In FIG. 4, a computer 300 includes, for example, a CPU (Central Processing Unit) 301, a RAM (Random Access Memory) 302, a ROM (Read Only Memory) 303, a storage device 304, an input device 305, a display device 306, and a communication I / F. (Interface) 307, an external I / F 308, a bus 309, and the like.

  The CPU 301 is an arithmetic unit that realizes control and functions of the computer 300 by reading a program and data from a memory such as the ROM 303 and the storage device 304 onto the RAM 302 and executing processing. The ROM 303 stores programs and data such as BIOS (Basic Input / Output System), OS (Operating System) settings, and various settings that are executed when the computer 300 is started up. The RAM 302 is a volatile memory that temporarily stores programs and data. The storage device 304 is a large-capacity storage device that stores programs and data.

  The input device 305 is, for example, a keyboard or a mouse, and is used by a user to input various operation signals. The display device 306 is, for example, a display, and displays a processing result by the computer 300. Note that the input device 305 and / or the display device 306 may be connected and used when necessary.

  The communication I / F 307 is an interface for connecting the computer 300 to the network 2. The external I / F 308 is an interface with an external device. The external device includes an external storage medium 308a. Accordingly, the computer 300 can read and / or write to the external storage medium 308a via the external I / F 308. Examples of the external storage medium 308a include various optical disks and various memory cards.

  Each function of the information processing server 10 can be realized by the CPU 301 executing a program stored in the ROM 303 or the like.

(2) Terminal FIG. 5 is a diagram illustrating an example of a hardware configuration of the terminal 20 in the first embodiment.

  The terminal 20 includes a CPU 201, a ROM 202, a RAM 203, a storage device 204, an input / output device 205, a communication I / F 206, and a display 207 (display device). Note that the hardware components of the terminal 20 are connected to each other via the bus 208.

  The storage device 204 stores various programs. The CPU 201 is a computer that executes various programs stored in the storage device 204.

  The ROM 202 is a nonvolatile memory. The ROM 202 stores various programs and data necessary for the CPU 201 to execute various programs stored in the storage device 204.

  The RAM 203 is a main storage device such as a DRAM (Dynamic Random Access Memory) or an SRAM (Static Random Access Memory). The RAM 203 functions as a work area that is expanded when various programs are executed by the CPU 201.

  The input / output device 205 includes functions of an input device that inputs various instructions to the terminal 20 and an output device that outputs a processing result processed by the terminal 20. The input / output device 205 is connected to the display 207. In the present embodiment, the display 207 can be a touch-responsive display (touch panel). The communication I / F 206 performs communication between the terminal 20 and the information processing server 10 via the network 2.

  Each function of the terminal 20 can be realized by the CPU 201 executing a program stored in the storage device 204 or the like.

<Functional configuration>
FIG. 6 is a diagram illustrating an example of a functional configuration of the information processing system 1 according to the first embodiment. The functional configurations of the information processing server 10 and the terminal 20 will be described with reference to FIG.

(1) Information Processing Server The information processing server 10 includes a communication unit 110, a control unit 120, an information storage unit 130, and an input / output unit 140.

  Specifically, each function of the information processing server 10 cooperates as follows. The communication unit 110 distributes content to the terminal 20. In addition, the communication unit 110 notifies the terminal 20 of a browsing determination method that is a condition for determining whether the content is being browsed. When it is determined that the content is not being browsed, the control unit 120 controls the terminal 20 to display the content in a display form different from the previous display.

  The communication unit 110 distributes content to the terminal 20 based on an instruction from the control unit 120. When the content is distributed, the display order of the content, a method for determining whether the content has been browsed (browsing determination method), and setting information for the display area 50 are also notified.

  The communication unit 110 receives the display state of the content from the terminal 20 and notifies the information storage unit 130 of it.

  The control unit 120 refers to the user attribute storage table 130A, the content distribution status table 130B, and the distribution target content table 130D stored in the information storage unit 130, and displays the user content and the advertising content to be displayed on the user terminal 20. Determine the order. Information elements stored in the user attribute storage table 130A, the content distribution status table 130B, and the distribution target content table 130D will be described later.

  The control unit 120 instructs the terminal 20 via the communication unit 110 to display the content in the determined display order. The control unit 120 displays the user content on the terminal 20 in chronological order, and displays the advertisement content inserted between the user content. This is because the user's attention can be drawn to the advertisement content by dynamically inserting the advertisement content between the user contents. In addition, with regard to the user content, the content displayed in time series is dynamically changed by posting from the user's terminal 20 or another user's terminal 20. The user content may be referred to as user information.

  The control unit 120 notifies the terminal 20 of the “browsing determination method”, which is an information element for determining whether each content has been browsed, via the communication unit 110.

  The control unit 120 notifies the terminal 20 of a “display method” that is an information element for the terminal 20 to determine the display area 50 of each content via the communication unit 110. Further, the control unit 120 transmits “main display region setting information” and “sub display region setting information”, which are information related to the formation of the main display region 50A and the sub display region 50B, to the terminal 20 via the communication unit 110. Notify

  The “main display area setting information” and “sub display area setting information” are stored for each user in the display area setting table 130 </ b> C held in the information storage unit 130.

  The control unit 120 receives the content display state via the communication unit 110. The control unit 120 updates the content distribution status table 130B based on the received content display status.

  The information storage unit 130 stores a user attribute storage table 130A, a content distribution state table 130B, a display area setting table 130C, and a distribution target content table 130D. The information storage unit 130 causes the control unit 120 to refer to the stored information elements of each table, and updates the information elements of each table in response to an instruction from the control unit 120.

  FIG. 7A illustrates an example of the user attribute storage table 130A.

  In the user attribute storage table 130A, the date of birth, sex, residence area, users (friend information) related to the SNS service, and matters of interest are stored in association with each other for each user. The control unit 120 determines the advertisement content to be distributed to the user based on the user attribute stored in the user attribute storage table 130A. Moreover, the control part 120 determines the user content delivered to a user based on friend information. Of course, even when no information is input to the user attribute storage table 130A, the control unit 120 can determine the content to be distributed to the user. For example, the control unit 120 may select content to be distributed according to default settings, or may select randomly.

  FIG. 7B is a diagram illustrating an example of the content distribution status table 130B.

  The content distribution status table 130B stores a display order, a content ID, a content type, a display status, and a browsing status for each content distributed to the terminal 20.

  The display order is an information element indicating the order in which contents are displayed on the terminal 20 from the information processing server 10. The order in which content is displayed is determined by the control unit 120 based on the user attribute storage table 130A and the distribution target content table 130D.

  The content ID is an identifier for specifying the content distributed to the terminal 20.

  The content type is an information element indicating the type of content. For example, user posting, video advertisement, and still image advertisement. The types of user posts include text posting (user text posting), still image posting (user still image posting), video posting (user video posting), and stamp posting illustration (user illustration posting). is there.

  The display state is an information element indicating the display state of content on the terminal 20. “Displayed” indicates that the content is displayed on the terminal 20 and is not currently displayed. “Displaying main display area” indicates that the content is displayed in the main display area 50A. “Displaying sub display area” indicates that the sub display area 50B is displayed. The display state may be stored together with the display time. For example, in this case, the display start time is stored in the display state column of the content being displayed.

  The display count is an information element indicating the number of times content is displayed on the terminal 20. The browsing state is an information element that represents the browsing state of the content. As the browsing state, “unviewed”, “browsing”, or “viewed” is set.

  The browsing state is changed according to the browsing state for each content.

  FIG. 7C is a diagram showing an example of the display area setting table 130C. The display area setting table 130C is a table set for each terminal 20 of the user, and “main display area setting information” that is information related to the main display area 50A and “sub display area setting information that is information related to the sub display area 50B”. Is stored.

  “Main display area setting information” and “sub display area setting information” include contents indicating the size of each display area 50 (upper limit size to lower limit size), the number of content displays (upper limit value), and the display size of each content. The display size (upper limit size to lower limit size) is stored.

  FIG. 8 is a diagram illustrating an example of the distribution target content table 130D according to the first embodiment.

  The distribution target content table 130D stores a content ID, a content type, a browsing determination method, a display method, a distribution target, a distribution period, and the number of distributions (upper limit value) for each content.

  The browsing determination method is an information element used by the terminal 20 to determine whether or not content has been browsed. As the browsing determination method, a specific browsing determination method is set for each content.

  For example, when “browse video for 15 seconds or longer” is set in the browsing determination method, when video content is played back for 15 seconds or longer on the terminal 20, the terminal 20 determines that the content has been browsed and the browsing state of the content Change to “Viewed”.

  For example, when “50% or more video playback” is set as the browsing determination method, when 50% or more of the entire length of the video content is played on the terminal 20, the terminal 20 determines that the content has been browsed. , Change the browsing status of the content to “Browsed”.

  For example, when “selection of installation link” is set in the browsing determination method, when the terminal 20 receives selection of the installation link 72 of the content application, the terminal 20 determines that the content has been browsed and browses the content. Change the status to "Viewed".

  For example, when “selection of share menu” is set, when the terminal 20 accepts the selection of the share menu 73 of the content, the terminal 20 determines that the content has been browsed, and the browsing state of the content is “viewed”. Change to

  For example, when “display for 2 seconds or longer” is set in the browsing determination method, when content is displayed for 2 seconds or longer on the terminal 20, the terminal 20 determines that the content has been browsed and sets the browsing status of the content to “ Change to "Viewed".

  For example, when “N times displayed” (N is a natural number) is set in the browsing determination method, when the content is displayed N times or more on the terminal 20, the terminal 20 determines that the content has been browsed, and the content Change the browsing status to “Browsed”. This is because the content is likely to be recognized by the user of the terminal 20 when the content is displayed on the terminal 20 a predetermined number of times or more.

  Of course, the browsing determination method may be a combination of the browsing determination methods described above.

  Further, it may be determined whether or not the content has been browsed based on the situation when the content is displayed multiple times. For example, when the content is displayed a plurality of times in 24 hours, it may be determined that the content is browsed when the total display time of the content is equal to or longer than a predetermined time.

  The display method is an information element for instructing a content display method. As the display method, “main display area and sub display area”, “main display area”, or the like is set. The content set as “main display area and sub display area” is displayed in the main display area 50A, and is displayed in the sub display area 50B when not viewed in the main display area. The content set as “main display area” is displayed only in the main display area 50A. In response to the terminal 20 accepting an operation such as scrolling to display other content from the user, the content displayed only in the main display region 50A is hidden from the main display region 50A.

  The distribution target is an information element for specifying a content distribution target. As distribution targets, “male in their 20s”, “Yokohama”, “post destination group”, “user D's timeline viewer”, and the like are set. A plurality of setting values may be input to the distribution target. For example, “male in his twenties” and “Yokohama” may be entered.

  The control unit 120 sets a setting value of “distribution target” in the distribution target content table 130D, for example, “male in his twenties”, “Yokohama”, etc., “birth date”, “sex” in the user attribute storage table 130A, and The advertisement content to be distributed to the terminal 20 is determined using information such as “resident area”.

  In addition, the control unit 120 sets the “distribution target” setting value in the distribution target content table 130D, for example, “post destination group X”, “user D timeline viewer”, and the “friend” in the user attribute storage table 130A. The user content to be distributed to the terminal 20 is determined using “information”.

  The distribution period is an information element for specifying the content distribution period. As the number of distributions, an upper limit value to be distributed to the user's terminal 20 is set. For example, this upper limit value may be set in the case of advertising content. This is to prevent the same advertisement content from being displayed on the terminal 20 excessively.

  The input / output unit 140 receives various inputs from the administrator of the information processing server 10. Further, the state of the information processing server 10 is displayed.

(2) Terminal The terminal 20 includes a communication unit 210, a display unit 220, an input unit 230, a control unit 240, and an information storage unit 250. The control unit 240 includes a determination unit 241 and a display control unit 245.

  Each function of the terminal 20 cooperates as follows. The display unit 220 displays content on the screen. The determination unit 241 determines whether the content is being browsed. If the determination unit 241 determines that the content is not being browsed, the display control unit 245 causes the display unit 220 to display the content in a display form that is different from when the content was previously displayed.

  The communication unit 210 transmits and receives signals to and from the information processing server 10. The communication unit 210 receives content (user content and advertisement content) to be displayed on the display unit 220 from the information processing server 10.

  The communication unit 210 receives the display order of each content on the terminal 20, the browsing determination method, and the display method from the information processing server 10. These pieces of information are stored in the information storage unit 250.

  In addition, the communication unit 210 receives “main display region setting information” and “sub display region setting information”, which are information related to the settings of the main display region 50A and the sub display region 50B formed in the display unit 220, as information. Received from the processing server 10. The received “main display area setting information” and “sub display area setting information” are stored in the information storage unit 250.

  The communication unit 210 receives an instruction from the control unit 240 and notifies the information processing server 10 of the display state and the browsing state of the content.

  The display unit 220 displays content in response to an instruction from the display control unit 245.

  The input unit 230 receives various operations from the user of the terminal 20 and notifies the control unit 240 of the received contents. For example, the input unit 230 receives a screen scroll operation from the user.

  The control unit 240 controls each function of the terminal 20. In addition, the control unit 240 controls an application that runs on the terminal 20.

  The determination unit 241 refers to the information storage unit 250 and specifies a browsing determination method for each content. The determination unit 241 determines whether or not each content has been browsed using the specified browsing determination method, and stores the determination result in the information storage unit 250.

  The display control unit 245 identifies content to be displayed with reference to the information storage unit 250, the display order of the content, and the display method. The display control unit 245 controls the display unit 220 to display the identified content according to the display order and the display method.

  The display control unit 245 acquires the display state of the content from the display unit 220 and stores it in the information storage unit 250.

  The display control unit 245 instructs the communication unit 210 to notify the information processing server 10 of the display state and browsing state of the content stored in the information storage unit 250.

  The display control unit 245 receives a notification regarding the operation received from the user of the terminal 20 from the input unit 230 and instructs the display unit 220 to change the display according to the operation.

  For example, when a scroll operation is received, the display control unit 245 instructs the display unit 220 to scroll the screen.

  The display control unit 245 instructs the display unit 220 to form the main display region 50A and the sub display region 50B based on the “main display region setting information” and the “sub display region setting information”. The display control unit 245 may form the main display area 50A and the sub display area 50B in response to the appearance of the content to be displayed in the sub display area 50B.

  The display control unit 245 refers to the information storage unit 250 and confirms whether the content is being browsed. When the content is not being browsed, the display control unit 245 executes display control according to the content display method when the content is not displayed from the main display area 50A by an operation such as scrolling. When the content display method is set to “main display area and sub display area”, the display control unit 245 instructs the display unit 220 to display the content in the sub display area 50B.

  At this time, the display control unit 245 adjusts the display size of the content from the display size set in the main display area setting information to the display size set in the sub display area setting information, and displays it. Then, the display unit 220 is instructed. Thereby, the display size of this content is adjusted in accordance with the sub display area setting information. That is, the content is displayed in a different display form. The content may be reduced and displayed in the sub display area 50B or may be displayed as a thumbnail.

  The display control unit 245 instructs the display unit 220 to control the display of the sub display area 50B based on the sub display area setting information.

  For example, when the number of displayed contents reaches the maximum number of contents that can be displayed in the sub display area 50B and there is no space for displaying new contents, the display control unit 245 displays in the sub display area 50B. The display unit 220 may be instructed not to display the oldest displayed content.

  Further, the display control unit 245 refers to the size set in the sub display area setting information, and instructs the display unit 220 to adjust the display size of the content displayed in the sub display area 50B. Good.

  The display control unit 245 may instruct the display unit 220 to adjust the size of the sub display area 50B.

  The display control unit 245 may instruct the display unit 220 to enlarge the sub display area 50B based on the sub display area setting information. For example, the display control unit 245 may instruct to enlarge the sub display area 50 </ b> B and display the content as it is without being reduced or in an enlarged size. In this case, the content is displayed in the sub display area 50B in the same size as that displayed in the main display area 50A, but unlike the case where it is displayed in the main display area 50A, the content is displayed in a part of the display unit 220. Fixed display. That is, the content is displayed in a different display mode.

  Note that the sub display area 50B may be referred to as a fixed area because the content displayed by an operation such as scrolling on the input unit 230 is not changed. In this case, the main display area 50 </ b> A may be referred to as a change area because the displayed content is changed by an operation such as scrolling on the input unit 230.

  The determining unit 241 determines whether or not the content displayed in the sub display area 50B has been browsed. The browsing determination method for the content displayed in the sub display area 50B may be the same as the content displayed in the main display area 50A, or a different browsing determination method may be used. When different browsing determination methods are used, the information processing server 10 notifies the browsing determination method used in each display area 50.

  The information storage unit 250 stores the content received from the information processing server 10, the display order of the content, the browsing determination method, the display method, and the like. Further, the information storage unit 250 stores display area setting information received from the information processing server 10. The information storage unit 250 refers to various stored information in response to inquiries from the determination unit 241, the display control unit 245, and the like.

  The information storage unit 250 receives the notification of the content display state and the display count from the display control unit 245, and stores the notified information. The information storage unit 250 receives the notification of the browsing result determined by the determination unit 241 and stores the notified information.

<Operation procedure>
The operation procedure according to the first embodiment will be described with reference to FIGS. 9 and 10. FIG. 9 is a diagram illustrating an example of an operation sequence according to the first embodiment.

  In step S901, upon receiving an instruction from the control unit 120 of the terminal 20A, the communication unit 210 transmits a content distribution request. The distribution request includes the identifier of the user A who is the user of the terminal 20A.

  In step S902, when the communication unit 110 of the information processing server 10 receives the distribution request, the control unit 120 refers to the information storage unit 130 and determines the content to be distributed to the user A and the display order.

  In step S903, the communication unit 110 of the information processing server 10 receives the instruction from the control unit 120 and distributes the content to the terminal 20A. The content distribution message includes a content display order, a browsing judgment method for each content, and a display method. Further, the setting information of the display area 50 may be included in the delivery message. The setting information of the display area 50 may be notified from the information processing server 10 to the terminal 20A before content distribution. The setting information of the display area 50 includes setting information of the main display area 50A and setting information of the sub display area 50B.

  In step S904, when the communication unit 210 of the terminal 20A receives the content, the display order of the content, the browsing determination method of each content, and the display method, the display control unit 245 displays the content on the display unit 220 according to the display order of the content. Let The content is displayed according to the setting information in the main display area 50A. The determination unit 241 determines whether the displayed content has been browsed. Based on the determination result of the determination unit 241, the display control unit 245 performs display control. Specifically, the display control unit 245 causes the display unit 220 to display content determined not to be browsed based on the notified display method. For example, in the case of content for which “display in the main display area and sub display area” is set as the display method, the display control unit 245 causes the content to be hidden from the main display area 50A (that is, deleted). The content is displayed in the sub display area 50B. At this time, the content is displayed according to the setting information in the sub display area 50B.

  In step S <b> 905, the communication unit 210 of the terminal 20 </ b> A transmits a content distribution request to the information processing server 10. The content distribution request includes the identifier of the user A, the display state of the content, and the browsing state.

  In step S906, when the communication unit 110 of the information processing server 10 receives the content distribution request, the control unit 120 notifies the information storage unit 130 of the display state and browsing state of the received content, and the content distribution state table 130B. To update. The display state, display count, and browsing state of the content distribution state table 130B are updated.

  In step S907, the control unit 120 of the information processing server 10 determines content to be newly distributed to the terminal 20 of the user A based on the updated content distribution state table 130B and the like.

  In step S <b> 908, the communication unit 110 of the information processing server 10 distributes content to the terminal 20 based on an instruction from the control unit 120. Since this procedure is the same as that in step S903, description thereof is omitted.

  FIG. 10 is a diagram illustrating an example of a flowchart according to the first embodiment. FIG. 10 is a flowchart showing the contents of display control processing in the terminal 20.

  In step S <b> 1001, the input unit 230 of the terminal 20 detects an operation on the terminal 20.

  In step S1002, the display control unit 245 determines whether there is content that is hidden from the main display area 50A by the input operation. If there is content to be hidden, the process proceeds to step S1003. On the other hand, if there is no content to be hidden, the process ends.

  In step S1003, the determination unit 241 determines whether the content to be hidden has been browsed. The determination unit 241 determines whether or not the content to be hidden has been browsed based on a browse determination method set for each content. When the content to be hidden has not been browsed, the determination unit 241 notifies the display control unit 245 to that effect.

  In step S1004, the display control unit 245 determines whether or not the non-displayed content can be displayed in the sub display area 50B. Here, it is assumed that the content to be hidden is set to “main display area and sub display area” in the display method. If display is possible (YES in step S1004), the process proceeds to step S1005. On the other hand, if display is not possible (step S1004 NO), the process proceeds to step S1006. The case where display is not possible is, for example, the case where the maximum number of contents that can be displayed is displayed in the sub display area 50B. The maximum number of contents that can be displayed is determined by the setting information of the sub display area 50B.

  In step S1005, the display control unit 245 instructs the display unit 220 to display content that is hidden by the operation in the sub display region 50B, and the display unit 220 displays the content in the sub display region 50B. The process ends. At this time, the content displayed in the sub display area 50B is displayed in a display size determined by the setting information of the sub display area 50B. The content may be displayed in the sub display area 50B by thumbnail display or the like.

  In step S1006, the display control unit 245 selects one content from the content displayed in the sub display area 50B and hides it. For example, the content that has been displayed for the longest time in the sub display area 50B may be selected.

<Screen display>
FIG. 11 is a diagram illustrating an example (part 3) of display on the terminal 20 according to the first embodiment. A method for displaying content in the sub display area 50B will be described with reference to FIG.

  As described above, the display control unit 245 of the terminal 20 can reduce and display the content in the sub display area 50B as shown in FIGS. In addition to displaying the content in a reduced size, as shown in FIG. 11, it may be displayed in the sub display area 50B with the same size as that displayed in the main display area 50A.

  FIG. 11A shows a state in which the content 40B is displayed on the display unit 220 of the terminal 20 with the same size as that displayed in the main display area 50A.

  In response to the input unit 230 accepting an operation such as scrolling from the user, the display control unit 245 determines to display the unviewed content 40B in the sub display area 50B, and the display unit 220 displays the sub display area. 50B is formed. The display unit 220 forms a part of the main display area 50A as a sub display area 50B. The display control unit 245 instructs the display unit 220 to display the content 40B as it is in the formed sub display area 50B without reducing it.

  By displaying in this way, the content 40A is more likely to attract the attention of the user of the terminal 20 than when the content 40B is reduced and displayed in the sub display area 50B. In this case, since a part of the screen is occupied by the specific content, the display control unit 245 is displayed in the sub display area 50B when a predetermined time has elapsed after being displayed in the sub display area 50B. It is preferable to hide the displayed content and return the entire area of the screen to the main display area 50A. Alternatively, when there is content 40 (for example, content 40C) to be displayed in the sub display area 50B, the display control unit 245 may display the content 40C instead of the content 40B in the sub display area 50B. .

  FIG. 11B also shows an example in which the content is displayed in the sub display area 50B without being reduced as in FIG. The display control unit 245 may increase the size of the sub display area 50 </ b> B with reference to the display area setting information notified from the information processing server 10. In FIG. 11B, the content 40B and the content 40C are displayed in the sub display area 50B with the same size as that displayed in the main display area 50A. As shown in FIG. 11B, the plurality of contents 40 may be displayed in the sub display area 50B without being reduced. Similarly to the case of FIG. 11A, it is preferable that the content displayed in the sub display area 50B is hidden after the content is displayed in the sub display area 50B for a predetermined time.

  Which display control method shown in FIGS. 2 and 11 is applied, the terminal 20 may execute based on an explicit instruction from the information processing server 10, or may perform main display based on display area setting information. The size of the area 50A and the sub display area 50B and the size of the content displayed in each area may be determined.

  In the above description, the case where the sub display area 50B, which is a fixed display area, is formed at the top of the screen of the terminal 20, has been described. It can be set in the area. The sub display area 50B can be set in a plurality of areas on the screen.

  FIG. 12 is a diagram illustrating an example (part 4) of display on the terminal 20 according to the first embodiment. When the terminal 20 is a terminal having a larger screen than a smartphone such as a PC, the display area 50 may be set as shown in FIG.

  In the example of FIG. 12, a main display area 50A is formed at the center of the screen, and sub display areas 50B are formed on both sides of the screen.

  When the content is displayed on the terminal 20 as in the first embodiment, even if the user changes the displayed content by an operation such as scrolling, some content continues to be displayed in the sub display area 50B. The user feels that the content remains on the screen, which increases the possibility of attracting the user's attention.

[Second Embodiment]
Next, a second embodiment will be described. Description of parts common to the first embodiment will be omitted, and only different parts will be described.

<Functional configuration>
FIG. 13 is a diagram illustrating an example of the distribution target content table 130E according to the second embodiment.

  The information storage unit 130 according to the second embodiment stores a distribution target content table 130E illustrated in FIG. The distribution target content table according to the second embodiment is characterized in that the display count and the information element indicating the display form are stored in association with each content.

  The information element indicating the display form includes information indicating that all or part of the content to be distributed is highlighted (highlighted), that the content is enlarged, and that the content is displayed as a thumbnail. Is displayed together with a predetermined animation, or a combination of these is displayed. The “part” of the content is, for example, an outer frame of the content, a playback menu 71, an installation link 72, a share menu 73, and the like. The predetermined animation is, for example, that content is displayed together with an animation character preset by the user.

  In the distribution target content table 130E illustrated in FIG. 13, the display form when the third content of the content ID “ZZZ” is displayed is set to “JJ”. When “JJ” indicates that the outer frame of the content ID “ZZZ” is displayed in red, the terminal 20 displays the outer frame in red when the content of the content ID “ZZZ” is displayed third. To do.

  The control unit 120 of the information processing server 10 determines content to be distributed to the terminal 20 using the user attribute storage table 130A, the content distribution state table 130B, and the distribution target content table 130E stored in the information storage unit 130. .

  Further, the control unit 120 uses the “display count” column of the content distribution status table 130B and the “display form” column of the distribution target content table 130E to next display the content on the terminal 20. The display form is determined. The control unit 120 distributes content via the communication unit 110. In addition, the control unit 120 notifies the terminal 20 of the content display mode via the communication unit 110.

  The communication unit 210 of the terminal 20 receives the content and the content display form. The display control unit 245 displays the content in accordance with the display format of the received content.

  The control unit 120 of the information processing server 10 refers to the “friend information” of the user A, identifies the user related to the user A, and browses the related user from the content distribution state table 130B of the related user. Can be identified.

  When the content is distributed via the communication unit 110, the control unit 120 of the information processing server 10 may notify the content browsing state of the related user.

  Further, the content browsing state of the related user may be notified to the terminal 20 of the user A together with the content display form.

<Operation procedure>
The operation procedure of the second embodiment will be described with reference to FIGS.

  FIG. 14 is a diagram illustrating an example of an operation sequence according to the second embodiment.

  In step S1401, upon receiving an instruction from the control unit 120 of the terminal 20A, the communication unit 210 transmits a content distribution request. The distribution request includes the identifier of the user A who is the user of the terminal 20A.

  In step S1402, when the communication unit 110 of the information processing server 10 receives the distribution request, the control unit 120 refers to the information storage unit 130 and determines the content to be distributed to the user A and the display order. Further, the control unit 120 refers to the content distribution status table 130B and the distribution target content table 130E stored in the information storage unit 130, and determines the display form of the content to be distributed based on the number of times the content is displayed. To do. Note that the control unit 120 may specify the browsing status of other users of the content to be distributed and decide to distribute the specified browsing status together with the content.

  In step S1403, the communication unit 110 of the information processing server 10 distributes content determined in response to an instruction from the control unit 120 to the terminal 20A. The content distribution message includes the display order of the content and the display form of each content. The content distribution message may include the browsing status of other users of the content.

  In step S1404, the display control unit 245 of the terminal 20A instructs the display unit 220 to display the distributed content according to the notified display form.

  FIG. 15 is a diagram illustrating an example of a flowchart according to the second embodiment.

  In step S1501, the display control unit 245 of the terminal 20A instructs to display the content distributed on the timeline menu.

  In step S1502, the communication unit 210 of the terminal 20A transmits a content distribution request based on an instruction from the display control unit 245. The content distribution request includes an identifier of the user A who is the user of the terminal 20A.

  In step S1503, in response to the content distribution request received by the communication unit 110 of the information processing server 10, the control unit 120 determines the content to be distributed to the terminal 20A and the display order of the content. In addition, the control unit 120 refers to the “display count” column of the content distribution state table 130B stored in the information storage unit 130, and determines whether or not the content is displayed (confirmation of display history). The content for which “0 times” is set in the “display count” column indicates that the content is not displayed on the terminal 20. If there is a content display history (YES in step S1503), the process advances to step S1504. On the other hand, if there is no content display history (NO in step S1503), the process advances to step S1507.

  In step S1504, the control unit 120 of the information processing server 10 refers to the content distribution state table 130B and the distribution target content table 130E to determine the content display form.

  In step S1505, the communication unit 110 of the information processing server 10 receives the instruction from the control unit 120 and notifies the terminal 20 of the content, the display order of the content, and the determined display form of each content.

  In step S <b> 1506, the display control unit 245 of the terminal 20 displays on the display unit 220 based on the notification from the information processing server 10.

  In step S1507, the control unit 120 of the information processing server 10 determines to display the content in a normal display form. The “1” column of “display form” of the distribution target content table 130E shows the display form for displaying the content for the first time. When the processing of this flowchart is executed, “normal display” is displayed. It is assumed that a value indicating the display form is set. After completion of step S1507, the process proceeds to step S1505.

  In the embodiment described above, an example in which the information processing server 10 stores the display count and the display mode in association with each content has been described. However, the information processing server 10 determines the content distribution count and the display mode for each user. May be stored in association with each other and the terminal 20 may be instructed to display content based on the stored information. In this case, for example, information that the content displayed for the user A for the third time is displayed in “red” is stored in the information processing server 10. The information processing server 10 may select a display form from a predetermined display form pattern and notify the terminal 20 each time content is distributed.

<Screen display>
Display of the terminal 20 according to the second embodiment will be described with reference to FIGS. 16 and 17. FIG. 16 is a diagram illustrating an example (part 1) of a terminal display according to the second embodiment.

  FIG. 16A shows a state in which the content 40 </ b> B is highlighted and displayed on the display unit 220 based on a display form instruction from the information processing server 10.

  The information processing server 10 may instruct to change the display form of a part of the content so as to attract the user's attention.

  FIG. 16B shows a state in which the installation link 72 </ b> B of the content 40 </ b> B is highlighted and displayed on the display unit 220 based on a display form instruction from the information processing server 10. Further, (C) of FIG. 16 shows a state in which the installation link 72B of the content 40B is enlarged and displayed on the display unit 220 based on the display form instruction from the information processing server 10.

  FIG. 16D shows a state in which the content 40 </ b> B is enlarged and displayed on the display unit 220 based on a display form instruction from the information processing server 10.

  The information processing server 10 may instruct the content to be displayed together with the animation of the character 90 so as to attract the user's attention.

  FIG. 16E shows a state in which the content 40 </ b> B is displayed together with the animation of the character 90 based on the display mode instruction from the information processing server 10. The character 90 may be set for each user.

  FIG. 17 is a diagram illustrating an example (part 2) of display on the terminal according to the second embodiment.

  FIG. 17 shows a state in which the content 40B is displayed together with the browsing status 75B of the content 40B of another user based on the display mode instruction from the information processing server 10.

  When receiving an instruction to display both the display form such as highlight and the browsing state 75B from the information processing server 10, the display control unit 245 of the terminal 20 highlights the designated portion of the content 40. And displayed on the display unit 220 together with the browsing status 75B.

[Others]
In the above-described embodiment, the terminal 20 determines whether or not the content distributed to the terminal 20 has been browsed using the browsing determination method notified from the information processing server 10. It may be determined whether or not has been browsed. In this case, the information processing server 10 acquires the display status of the content, the operation on the content, and the like from the terminal 20, and determines whether the content has been browsed.

  The information processing server 10 displays the content in the sub display area 50B, displays the content in the sub display area 50B for a predetermined time, or selects a display form such as highlight for the content according to the importance of the content And may be highlighted.

  For example, in the case of user content that has been viewed or shared by a predetermined number or more of other users, or in the case of advertising content for which an advertising fee of a predetermined amount or more has been paid by the advertiser, information The processing server 10 displays the content in the sub display area B or displays the content in a highlighted display form so as to attract the user's attention.

  Of course, the information processing server 10 and the terminal 20 may be combined with the first embodiment and the second embodiment.

  The information processing server 10 is an example of an information processing apparatus. Each function of the information processing server 10 may be implemented on different hardware. In this case, the functions of the information processing server 10 are realized by cooperation of the functions mounted on different hardware. For example, the information processing server 10 may acquire information from the information storage unit 130 installed in another device and realize the above-described operation.

  The communication unit 110 is an example of a distribution unit and a notification unit. The control unit 120 is an example of a display control unit.

  A storage medium storing software program codes for realizing the functions of the above-described embodiments may be supplied to the information processing server 10 and the terminal 20. Needless to say, the above-described embodiment is also achieved when the information processing server 10 and the terminal 20 read and execute the program code stored in the storage medium. In this case, the storage medium stores a program that causes the information processing server 10 and the terminal 20 to execute a control method for displaying SNS user information in time series.

  Specifically, the step of displaying the content on the screen, the step of determining whether or not the content has been browsed, and the display of the content in the first display area when it is determined that the content has not been browsed Then, the program for causing the terminal 20 to execute the step of changing and displaying in the second display area is stored in the storage medium.

  In addition, when it is determined that the content is distributed to the terminal 20, the terminal 20 is notified of a condition for determining whether or not the content has been browsed, and the content has not been browsed, A program for causing the information processing server 10 to execute the step of changing the display from the first display area to the second display area and displaying it is stored in the storage medium.

  Then, the program code itself read from the storage medium realizes the functions of the above-described embodiment.

  The functions of the above-described embodiments are not only realized by executing the program code read by the computer device. An operating system (OS) or the like operating on the computer device may perform part or all of the actual processing in accordance with the instruction of the program code. Furthermore, it goes without saying that the functions of the above-described embodiments may be realized by the processing.

  As mentioned above, although preferable embodiment of this invention was described, this invention is not limited to such embodiment, A various deformation | transformation and substitution can be added in the range which does not deviate from the summary of this invention.

DESCRIPTION OF SYMBOLS 1 Information processing system 2 Network 10 Information processing server 20 Terminal 40 Content 50 Display area 50A Main display area 50B Sub display area 60 Content 71 Playback menu 72 Installation link 73 Share menu 75 Viewing status 90 Character 110 Communication part 120 Control part 130 Information storage Unit 140 input / output unit 210 communication unit 220 display unit 230 input unit 240 control unit 241 determination unit 245 display control unit 250 information storage unit

Claims (15)

Displaying content in a first display area of the screen;
If the content has not been browsed, the display area of the content is changed to a second display area and displayed;
That causes a terminal to execute. In the step of displaying, when the content has not been browsed, the display area of the content is changed to the second display area, and when the content has been browsed, the content is displayed in the second display area. The program according to claim 1, wherein the program is not displayed in the display area. In the step of displaying, when the content is not displayed in the first display area and the content has not been browsed, the display area of the content is changed to the second display area and displayed. The program according to claim 1, wherein the program is executed. The first display area is a display area in which content is dynamically displayed,
The program according to any one of claims 1 to 3, wherein the second display area is a display area in which content is fixed for a predetermined period of time.   The program according to any one of claims 1 to 4, wherein when the content is displayed on the screen of the terminal for a predetermined time or more, it is determined that the content has been browsed. The content is video content,
The content of any one of claims 1 to 4, wherein when the video content is played on the terminal until a time set by a provider of the video content, it is determined that the content has been browsed. The listed program.   The program according to any one of claims 1 to 4, wherein when a predetermined operation is performed on the content, it is determined that the content has been browsed.   When the installation link of the application indicated by the content is selected, or when the share link with another user of the content is selected, it is determined that the content is being browsed. Item 8. The program according to item 7. Determining whether the content displayed in the second display area satisfies a predetermined condition;
The program according to any one of claims 1 to 8, further comprising a step of hiding the content from the screen of the terminal when it is determined that the predetermined condition is satisfied.   The program according to claim 9, wherein the predetermined condition is that the content is browsed for a predetermined time or more, or the content is displayed for a predetermined number of times or more.   2. The content displayed in the second display area is displayed in the first display area in response to receiving an operation on the first display area. The program as described in any one of thru | or 10. The content is displayed in a display form different from the first display area in the second display area,
12. The contents according to claim 1, wherein when the contents are displayed in different display forms, the contents are displayed in an enlarged display, a highlight display, a thumbnail display, and a combination of these displays. The program as described in any one.   The program according to claim 12, wherein when the content is displayed in a different display form, a viewing state of the content of another user is displayed together with the content. A display for displaying content in a first display area of the screen;
And a display control unit configured to display the content by changing the display area to the second display area when the content has not been browsed. The device
Displaying content in a first display area of the screen;
And a step of changing the display area of the content to a second display area and displaying the content when the content has not been browsed.

Images