JP2014052816A - Information processor and program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To output a coupon for a frequent visitor of a store.SOLUTION: The present invention includes: a coupon storage part which stores coupon information for discounting a commodity; a number of visits storage part which stores the number of visits of customer to a store corresponding to specific information determining the customer; counting means which adds the customer's number of visits to the store and stores it in the number of visits storage part whenever the customer comes to the store; and coupon output means which reads the coupon information from the coupon storage part and outputs coupon to the customer on condition that the number of visits reaches a prescribed number of times.

Description

  Embodiments described herein relate generally to an information processing apparatus and a program.

  A merchandise data processing apparatus represented by a POS (Point of Sales) terminal or an ECR (Electronic Cash Register) acquires merchandise information by reading, for example, a barcode attached to the merchandise at a store, and based on the merchandise information. Data processing of merchandise information is executed, processing of merchandise purchased by the customer is executed, merchandise information, total amount, etc. are printed on a receipt sheet by a printer and issued as a receipt based on the closing process.

  An SC (Store Computer), which is an information processing apparatus in which such a merchandise sales data processing apparatus is connected by a LAN (Local Area Network) line, acquires sales data from the merchandise data processing apparatus and Various function settings. The SC is arranged in a store such as a CVS (Convenience Store) or a mass sales store. In addition, the SC transmits a coupon that can be used at the store to the mail address corresponding to the customer ID via the network line to the member customer possessing the customer ID (Identity).

  By the way, the number of visits to the store during a certain period varies depending on the customer. As a store, there was no way to prevent customers from coming out to other stores, but there was no way to encourage revisiting.

  The information processing apparatus according to the present embodiment includes a coupon storage unit that stores coupon information for discounting merchandise, and a store visit number storage unit that stores the number of customer visits to the store in response to specific information that identifies the customer. , A count means for adding the number of visits of the customer every time the customer visits and storing it in the store count storage unit, and coupon information from the coupon storage unit to the customer on condition that the store visit count has reached a predetermined number And a coupon output means for reading out and outputting.

  The program according to the present embodiment includes a coupon storage unit that stores coupon information for discounting merchandise, and a store visit number storage unit that stores the number of customer visits to the store in correspondence with the specific information that identifies the customer. A count unit that adds the number of visits of the customer to the computer and stores the number of visits to the store storage unit, and stores the coupon in the customer on condition that the number of visits reaches a predetermined number. And a coupon output means for reading out and outputting the coupon information from the section.

FIG. 1 is a system diagram of an SC. FIG. 2 is a block diagram of the SC. FIG. 3 is a schematic diagram showing a RAM memory map. FIG. 4 is a functional block diagram of the SC. FIG. 5 is a flowchart of the SC. FIG. 6 is an example of a coupon transmitted from the SC. FIG. 7 is a block diagram of a POS terminal connected to the SC. FIG. 8 is a flowchart of the flow of using a coupon. FIG. 9 is a diagram showing a display screen of the POS terminal. FIG. 10 is a diagram showing another display screen of the POS terminal.

  Hereinafter, the information processing apparatus and the like according to the present embodiment will be described in detail with reference to the drawings. In this embodiment, an SC will be described as an example of an information processing apparatus. A POS terminal, which is an example of a product data processing apparatus connected to the SC, will be described as a related apparatus of the information processing apparatus. The present invention is not limited to the embodiments described below.

FIG. 1 is a system diagram of the present embodiment. In FIG. 1, a plurality of (three in the present embodiment) POS terminals 3 are connected to an SC (Store Computer) 1 for summarizing store sales via a LAN (Local Area Network) line 2. . The POS terminal 3 reads and processes product data of products sold at the store. Then, data such as sales data and total amount based on the product data is transmitted from the POS terminal 3 to the SC 1 via the LAN line 2. The SC 1 transmits the sales data and total amount transmitted from the POS terminal 3 to a host computer (not shown), and transmits various setting programs and data transmitted from the host computer to the POS terminal 3.
The SC 1 is connected to a customer terminal 5 such as a customer's PC (Personal Computer) or mobile phone via a network line 4 such as the Internet.

  FIG. 2 is a block diagram for explaining the hardware configuration of SC1. In FIG. 2, SC1 is a central processing unit (CPU) 21 that is a control subject, a ROM (Read Only Memory) 22 that stores various programs, a RAM (Random Access Memory) 23 that develops various data, various programs and data. A memory unit 24 including a hard disk for storage is provided. The CPU 21, ROM 22, RAM 23, and memory unit 24 are connected to each other via a data bus 41. The CPU 21, ROM 22, RAM 23, and memory unit 24 constitute the control unit 100. That is, the control unit 100 executes a control process to be described later when the CPU 21 operates according to a program or information stored in the ROM 22 or the memory unit 24 and expanded in the RAM 23.

  In addition, a keyboard 31 and a display device 32 are connected to the data bus 41 via a controller 33. Further, the data bus 41 is connected to an external LAN line 2 via a LAN I / F 35, and is connected to each POS terminal 3 via the LAN line 2. The LAN I / F 35 receives information from the POS terminal 3 and transmits information to the POS terminal 3. The data bus 41 is connected to the network line 4 via the network I / F 36. The network I / F 36 receives information from the customer terminal 5 and transmits information to the customer terminal 5.

  FIG. 3 is a schematic diagram showing a memory map of the RAM 23, and includes a customer master 81 and a limited coupon master 91.

  The customer master 81 includes a customer ID part 82 for storing a customer ID for specifying a customer, a customer information part 83 for storing various information of the customer specified by the customer ID, a customer address part 84 for storing a customer's mail address, Product data portion 85 for storing information on products purchased by the customer, store visit count portion 86 for storing the number of times the customer visited the store during one month, flag A indicating the customer who sent the limited coupon A as the first coupon The flag A part 87 which memorize | stores as a value of, and the flag B part 88 which memorize | stores the customer who transmitted the limited coupon B which is a 2nd coupon as a value of flag B is provided.

  The limited coupon master 91 functions as a coupon storage unit that stores coupon information, and includes a limited coupon A unit 92 and a limited coupon B unit 93. The limited coupon A unit 92 and the limited coupon B unit 93 are respectively a product code unit 94 that stores a product code of a product targeted by the coupon, a coupon image unit 95 that stores an image of the coupon, and a usage period that stores a coupon usage period. The period part 96 and the discount amount part 97 which memorize | stores the amount of money discounted by a coupon are provided.

  The limited coupon A is a coupon that is transmitted when the number of visits is 10, and the limited coupon B is a coupon that is transmitted when the number of visits is 20, and the discount is larger than that of the limited coupon A. In the present embodiment, there are a limited coupon A and a limited coupon B for the same product. For example, the limited coupon A for the product code “11111111” has a discount of 50 yen, while the limited coupon B for the same product code “11111111” has a discount of 100 yen. Similarly, the limited coupon A for the product with the product code “22222222” is a discount of 20 yen, while the limited coupon B is a discount of 50 yen. There are also product codes for only the limited coupon A and the limited coupon B, such as the product code “33333333” and the product code “55555555”. That is, for example, the limited coupon B is transmitted only when the product code “55555555” is visited 20 times.

  Next, a functional block diagram of SC1 will be described with reference to FIG. In FIG. 4, the counting unit 101 and the coupon output unit 102 are caused to function by the control unit 100 following various programs stored in the ROM 22 or the memory unit 24.

  The counting means 101 has a function of adding the number of visits of the customer and storing it in the store visit storage unit every time the customer visits the store. The coupon output means 102 has a function of reading and outputting coupon information from the limited coupon master 91 to the customer on the condition that the number of visits has reached a predetermined number.

  Next, the outline of the control processing in SC1 will be described using the flowchart of FIG. The control unit 100 of SC1 executes the following control.

  The control unit 100 determines whether the network I / F 36 has received the closing data from the POS terminal 3 (step SP11). The closing process is a process for ending the processing of the transaction such as inputting a deposit from a customer and operating a closing key after executing the data processing of the product data. When the customer executes the closing process at the POS terminal 3, closing data such as product data and product purchase data associated with the customer's closing process is transmitted. When determining that the closing data has been received (Yes in step SP11), the control unit 100 updates the sales data of the product stored in the product master (not shown) stored in the RAM 23 based on the closing data ( Step SP12).

  Next, the control unit 100 determines whether the network I / F 36 has received the customer ID (step SP13). In the present embodiment, the number of times that the closing process is executed with a card possessed by the customer is counted as the number of times the customer has visited the store. Therefore, when a customer executes a closing process with a card in the POS terminal 3, closing data such as product data and product purchase data associated with the customer's closing process is transmitted, and at the same time, the customer ID of the customer stored in the card is also stored. It is transmitted to SC1 (described in detail in the flowchart of FIG. 8). If it is determined that the customer ID has been received (Yes in step SP13), the control unit 100 stores the product data in the product data unit 85 corresponding to the customer ID of the customer master 81 based on the received customer ID. Update the memory. Then, the control unit 100 adds +1 to the value of the number of store visits stored in the store visit count unit 86 corresponding to the customer ID stored in the customer master 81 corresponding to the received customer ID (step SP14). . If it is determined that the customer ID has not been received (No in step SP13), the process is terminated.

  If it is determined that the closing data has not been received (No in step SP11), the control unit 100 determines whether there is a customer whose store visit value stored in the store visit count unit 86 is ten (step). SP21). When it is determined that there is a customer who has visited the store 10 times (Yes in step SP21), the control unit 100 extracts customers whose flag value in the flag A unit 87 is 0 (step SP22). Then, the control unit 100 sends all the coupon information stored in the limited coupon A unit 92 to the mail address stored in the customer address unit 84 corresponding to the customer IDs of all the extracted customers. (Step SP23). Then, the value of the flag of the transmitted customer flag A section 87 is set to 1 (step SP24). Customer terminal 5 acquires coupon information transmitted to the e-mail address.

  When it is determined that there is no customer whose store visit value stored in the store visit count section 86 is 10 (No in step SP21), the control unit 100 stores the store visit count value stored in the store visit count section 86. It is determined whether there are 20 customers (step SP31). If it is determined that there is a customer who has visited the store 20 times (Yes in step SP31), the control unit 100 extracts customers whose flag value in the flag B unit 88 is 0 (step SP32). And the control part 100 sets the network line 4 to the address memorize | stored in the customer address part 84 corresponding to the customer ID of all the customers who extracted all the coupon information memorize | stored in the limited coupon B part 93. (Step SP33). Then, the value of the flag of the transmitted customer flag B section 88 is set to 1 (step SP34). The customer terminal 5 acquires coupon information transmitted to the address.

  If it is determined that there is no customer whose store visit value is stored in the store visit count section 86 (No in step SP31), the control section 100 determines whether the month has changed (step SP41). . When it is determined that the month has changed (Yes in step SP41), the control unit 100 clears the value of the number of store visits of all customers stored in the store visit count unit 86 to 0 (step SP42). And the control part 100 sets the value of all the flags of the flag A part 87 and the flag B part 88 to 0 (step SP43). In this embodiment, the number of customer visits per month is ascertained, and coupon information is sent to customers who have frequent visits per month, so the number of visits is cleared when the month changes. The flag value is set to 0. If it is determined that the month is in the house (No in step SP41), the process is terminated as it is.

  FIG. 6 is an example of a coupon printed with the transmitted coupon information. In FIG. 6, the coupon 51 includes a coupon name 52, a product 53 to be discounted, a discount amount 54, a discount period 55, a coupon description 56, a coupon shipping store 57, a customer ID and a product to be discounted. A bar code 58 in which a product code, a discount amount, a usage period, and the like are coded is printed.

Next, a case where the above coupon is used in a store will be described.
FIG. 7 is a block diagram illustrating the hardware configuration of the POS terminal 3 connected to the SC1. In FIG. 7, the POS terminal 3 includes a CPU 61 that is a control subject, a ROM 62 that stores various programs, a RAM 63 that develops various data, a memory unit 64 that includes a hard disk that stores various programs and data, and the like. The CPU 61, ROM 62, RAM 63, and memory unit 64 are connected to each other via a data bus 77. The CPU 61, ROM 62, RAM 63, and memory unit 64 constitute the control unit 200. That is, the control unit 200 performs control processing described later by the CPU 61 operating according to programs and information stored in the ROM 62 or the memory unit 64 and expanded in the RAM 63. In the RAM 63, product information transmitted from the product master of SC1 is developed.

  In addition, a keyboard 71, a display device 72, a printer 73, and a barcode reader 74 are connected to the data bus 77 via a controller 75. Further, the data bus 77 is connected to the LAN line 2 via the LAN I / F 76, and is connected to the SC 1 via the LAN line 2. The LAN I / F 76 receives information from the SC 1 and transmits information to the SC 1.

  Next, an outline of control processing in the POS terminal 3 will be described using the flowchart of FIG. The control unit 200 of the POS terminal 3 executes the following control.

  The control unit 200 determines whether a product code has been input from the barcode reader 74 or the keyboard 71 (step SP61). When it is determined that a product code has been input (Yes in step SP61), the control unit 200 reads product information such as a product name and a product price corresponding to the input product code from the RAM 63, and displays the product information on the display. Data processing such as display or storage in the sales buffer is executed (step SP62). And the control part 200 inquires of SC1 whether the limited coupon corresponding to the read merchandise code exists (step SP64). This inquiry is made by transmitting the input product code from the POS terminal 3 to SC1.

  Here, the process of SC1 when there is an inquiry from the POS terminal 3 in step SP64 will be described. The control unit 100 determines whether there is an inquiry for a limited coupon from the POS terminal 3 (step SP51). If it is determined (Yes in step SP51), the control unit 100 investigates whether the coupon can be used. (Step SP52). This investigation is to read the period stored in the use period part 96 of the limited coupon master 91 and investigate whether the present is within the period. Then, the control unit 100 transmits the investigation result to the POS terminal 3 (step SP53). If it is determined that the inquiry is not from the POS terminal 3 (No in step SP51), the process is terminated as it is.

  Returning to the processing of the POS terminal 3. The control unit 200 of the POS terminal 3 determines whether there is a response from SC1 (step SP65). Wait until there is a response (No in step SP65). If it is determined that there is a response (Yes in step SP65), the control unit 200 determines whether the coupon can be used from the information of the response result (step SP66). . When it is determined that the coupon can be used (Yes in step SP66), the display unit 72 displays that the coupon is usable (step SP67). If it is determined that the coupon is not usable (No in step SP66), the process is terminated as it is.

  FIG. 9 shows a display example. In FIG. 9, a display 111 of information indicating that there is a limited coupon that can be used for hot coffee with the product code “11111111” and an amount 112 to be discounted are displayed. At this stage, the discount amount of -50 yen is displayed in the unit price column, but the discount process has not yet been executed.

  If it is determined that the product code is not input (No in step SP61), the control unit 200 determines whether a tightening process has been executed (step SP71). When it is determined that the tightening process has been executed (Yes in step SP71), the control unit 200 transmits the tightening data to SC1 (step SP72). The closing data is product information, total amount information, etc. of the purchased product. Next, the control unit 200 determines whether the tightening process has been executed using the card (step SP73). When the tightening process is executed using the card (Yes in step SP73), the control unit 200 transmits the customer ID stored in the card to SC1 (step SP74). If it is determined that the card is not used (No in step SP73), the process is terminated as it is.

  When the control unit 200 determines that the tightening process is not being executed (No in step SP71), it is then determined whether coupon information has been input (step SP81). The coupon information is input by reading the barcode 58 printed on the coupon 51 with the barcode reader 74. When it is determined that the coupon information has been input (Yes in step SP81), the control unit 200 determines whether the coupon of the input coupon information can be used (step SP82). This determination is the same as the determination in step SP66. When it is determined that the coupon is usable (Yes in step SP82), the control unit 200 displays a result of using the coupon (step SP83). If it is determined that the coupon cannot be used (No in step SP82), the process is terminated as it is.

  FIG. 10 shows a display example. In FIG. 10, a discount amount 113 is displayed together with a display 111 of information indicating that a limited coupon exists for the product with the product code “11111111”. In this case, -50 yen is displayed in the amount column in addition to the unit price column, indicating that the discount of -50 yen is reflected, and the total amount is the amount after the discount. If it is determined that the coupon information is not input (No in step SP81), the process is terminated.

  In such an information processing apparatus according to the present embodiment, it is possible to determine whether the number of store visits is a predetermined number of times and transmit a limited coupon to a customer who has a large number of store visits.

  In the information processing apparatus according to the present embodiment, since the number of transaction closing processes is the number of store visits, the number of times a customer has purchased a product can be set as the number of store visits. Therefore, a coupon can be transmitted based on the customer's exact number of visits.

  Moreover, in the information processing apparatus of this embodiment, the number of visits is set to two stages, and the limited coupon A and the limited coupon B are transmitted. Therefore, a coupon with a larger discount is transmitted to a customer who has a large number of visits. be able to.

  This embodiment is presented as an example, and is not intended to limit the scope of the invention. This embodiment can be implemented in various other forms, and various omissions, replacements, and changes can be made without departing from the spirit of the invention. This embodiment and its modifications are included in the scope and gist of the invention, and are included in the invention described in the claims and the equivalents thereof.

  For example, in the present embodiment, the number of closing processes is the number of visits, but the number of times a customer has truly visited may be the number of visits. In this case, the customer's visit may be detected and measured by a gate using RFID technology, or the customer himself / herself may receive the store visit using a visitor machine.

  Further, in this embodiment, two types of limited coupons, limited coupon A and limited coupon B, are transmitted. However, by dividing the number of visits more finely, etc. You may make it transmit a limited coupon to a customer. Of course, when a specific number of visits is exceeded, it may be transmitted to the customer as one type of limited coupon.

  In this embodiment, the example in which the coupon output unit 102 is provided in SC1 has been described. However, the present invention is not limited to this. For example, a headquarter server that receives information from SC1 may have a coupon output unit.

  Moreover, in this Embodiment, although the limited coupon was transmitted with respect to a customer's e-mail address, you may make it print a limited coupon at a store and hand it to a customer.

  The program executed by the information processing apparatus according to the present embodiment is a file in an installable or executable format, such as a CD-ROM, a flexible disk (FD), a CD-R, a DVD (Digital Versatile Disk), or the like. And recorded on a computer-readable recording medium.

  The program executed by the information processing apparatus according to the present embodiment may be configured to be stored by being stored on a computer connected to a network such as the Internet and downloaded via the network. Further, the program executed by the information processing apparatus according to the present embodiment may be configured to be provided or distributed via a network such as the Internet.

  Further, the program executed by the information processing apparatus according to the present embodiment may be provided by being incorporated in advance in a ROM or the like.

DESCRIPTION OF SYMBOLS 100 Control part 101 Count means 102 Coupon output means

JP 2003-30749 A

Claims (6)

A coupon storage unit for storing coupon information for discounting products;
Corresponding to the specific information for identifying the customer, the store visit storage section for storing the visit count of the customer to the store,
Counting means for adding the number of visits of the customer and storing it in the store count storage unit each time the customer visits the store;
Coupon output means for reading out and outputting coupon information from the coupon storage unit to the customer on condition that the number of visits to the store is a predetermined number of times,
An information processing apparatus comprising: The coupon storage unit stores the first coupon and the second coupon, and the coupon output means outputs the first coupon on condition that the number of visits reaches the first predetermined number of times, Outputting the second coupon on condition that the number of visits has reached a second predetermined number of times greater than the first predetermined number of times;
The information processing apparatus according to claim 1. The counting means sets the number of transaction closing processes of the customer as the number of visits to the store,
The information processing apparatus according to claim 1 or 2. The counting means uses the number of visits of the customer as the number of visits.
The information processing apparatus according to claim 1 or 2. The coupon output means transmits coupon information to a customer's address via a network line.
The information processing apparatus according to any one of claims 1 to 4. A coupon storage unit that stores coupon information for discounting products, a store visit storage unit that stores the number of customer visits to the store in correspondence with the specific information that identifies the customer,
On a computer with
Counting means for adding the number of visits of the customer and storing it in the store count storage unit each time the customer visits the store;
Coupon output means for reading out and outputting coupon information from the coupon storage unit to the customer on condition that the number of visits to the store is a predetermined number of times,
A program that executes

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