JP2008006666A - Brochure-shaped sending object - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a configuration of a brochure-shaped sending object in which a lot of information can be enclosed, without the need of operations such as preparation of an envelope, enclosing into the envelope and sealing the envelope for sending a booklet such as a catalog or the like on a sender side, an invitation note and an application postcard for reply or the like, and opening and storage of the envelope on customer's side are easy, and furthermore which can be mailed or delivered as DM which prevents the contents of the booklet enclosed from being stealthily looked at by others. <P>SOLUTION: The brochure-shaped sending object comprises a pair of rectangular front paper piece and a rear paper piece and a plurality of book paper pieces which have the same width at one end except the other ends having narrower width and shorter length, holds the plurality of book paper pieces between the front paper piece and the rear paper piece, arranged and bound at a binding part provided at the one end. The brochure-shaped sending object is equipped with a sealing part on the peripheral edge except the binding part of the front paper piece and the rear paper piece, bonding the paper pieces at the sealing part, and unsealing perforations are provided to the inner edge of the binding part of the front paper piece and the rear paper piece. <P>COPYRIGHT: (C)2008,JPO&INPIT

Description

  The present invention relates to a sealed booklet delivery that can be mailed or delivered to a product catalog, pamphlet, etc. in the form of a booklet and can be easily opened by a customer who has received it, and in particular, a booklet delivery suitable for direct mail. It is about things.

  Conventionally, booklets (catalogs, pamphlets, etc.) describing the contents of goods or services have been widely used in various fields. For example, direct mail (hereinafter referred to as DM) to customers who have received orders in the past, such as introductions of gift products performed by department stores as a service for specific customers, travel guidance provided by travel agencies, or mail order companies. In recent years, it has been widely adopted. When delivering information on many products, services, etc. to customers by DM, it is common to enclose a booklet such as a catalog, a guide letter, a reply postcard, etc. in an envelope, and mail or deliver to the home Has been done. For this reason, senders such as department stores, travel agencies, and mail order companies can provide a large amount of information to customers at the same time, resulting in a high advertising effect on the customers.

  However, on the sender's side, in order to send the above-mentioned booklet to the customer, it is troublesome to manually prepare envelopes, enclose envelopes such as catalogs and brochures, guide letters, reply postcards, etc. There is a lot of work. In addition, customers who have received these catalogs, such as brochures, guide letters, reply postcards, etc., open the delivered envelopes with bags etc. It was necessary to take out a booklet, a guide letter, a reply application postcard, etc. from the envelope and check the contents, and it took much time to open the envelope and check the contents. Furthermore, brochures and guides such as catalogs after opening, guide letters for reply, postcards for reply, etc. are easy to dissipate, and care is required for storage.

  Therefore, a pair of rectangular cover pieces having the same size, and a plurality of rectangular booklet pieces having the same dimension in one direction and a small size in the other direction, the pair of rectangular cover pieces. A plurality of rectangular booklet pieces of the same size are bound between the cover pieces, and one end side is bound to each other so that one end side is almost the same in any direction, and one end side is opposed. There has been proposed a booklet containing a booklet in which the other end of a pair of rectangular cover pieces in a position to be separated is separably sealed (see, for example, Patent Document 1).

However, although the complicated work on the sender side has been eliminated by the booklet containing the booklet, it is necessary for the receiver to cut and open the seal along the perforation provided to open the sealed part at the time of opening. Yes, it has to be opened carefully along the perforation, there is a problem that it can not be opened with one action, it takes time to open, and the form of the sealed letter is sealed in a cylindrical shape Yes, both sides of the rectangular booklet pieces that are smaller in the other direction than the rectangular cover pieces have no bindings and are open, so it is possible to steal the enclosed booklet Yes, there is a problem with confidentiality when sending important information such as personal information.
JP 2001-301368 A

  Accordingly, the present invention has been made in view of the above problems, and can enclose a large amount of information and send a booklet such as a catalog on the sender side, a guide letter, a reply application postcard, etc. Mail preparation as a DM that does not require preparation of envelopes, encapsulation into envelopes, sealing work, and easy opening and storage on the customer side, and without the contents of the enclosed booklet being stolen. Alternatively, it is to provide a form of a booklet delivery that can be delivered to the home.

  In order to achieve the above object, the booklet-like delivery of the present invention according to claim 1 is identical in a pair of rectangular front cover piece, backing paper piece and one end portion of the cover piece. It has a width, it has a narrow width other than the end portion, and consists of a plurality of book pieces having a short length, and the plurality of book pieces are sandwiched between the cover piece and the back piece. A booklet-like material that is bound and bound by a binding portion provided at one end portion, and includes a sealing portion at a peripheral edge except the binding portion of the front cover piece and the backing paper piece, and is bonded at the sealing portion. In addition, an opening perforation is provided on an inner edge of the binding portion of the cover sheet piece and the back paper piece.

  The present invention described in claim 2 is characterized in that, in the booklet-like delivery according to claim 1, a destination and an address are printed on the cover piece.

  In the present invention, a plurality of main paper pieces are sandwiched between a front cover piece and a back paper piece, and are aligned and bound by a binding portion provided at one end portion, and the peripheral edge excluding the binding portion of the front cover piece and the back paper piece. It is possible to keep confidential information such as personal information confidential, and to deliver mail or home delivery with peace of mind. In addition, by providing a perforation for opening at the inner edge of the binding portion of the cover and back paper pieces, the customer can easily open it manually by one action by picking and pulling the planned opening piece It is what you play.

  In addition, it is possible to provide a large amount of information such as catalogs to the customer by making it in a booklet form, work to prepare envelopes, work to enclose catalogs etc. booklets and guide letters, reply postcards for reply, etc., sealing There is an effect that work is not required, labor saving and rationalization can be achieved, and information collation leakage can be prevented. Furthermore, information can be easily increased or decreased.

  In addition, the customer received the booklet delivery, and even after opening it, it was bound by the binding provided at the end, so it was easy to see the information on each piece of paper in a spread state, and finished looking There is an effect that it is easy to store the paper pieces without being dissipated later.

Hereinafter, an embodiment of the present invention will be described with reference to the drawings.
1 is a plan view showing an embodiment of a booklet-like delivery according to the present invention, FIG. 2 is an exploded perspective view of FIG. 1, FIG. 3 is a sectional view taken along line XX in FIG. 1, and FIG. The perspective view explaining the opening method of a letter delivery thing is shown. In the figure, 1 is a booklet-like article, 2 is an adhesive portion, 3 is a binding portion, 4 is a sealing portion, 5 is a perforation for opening, 6 is an adhesive, 7 is a perforation, 8 is a portion to be opened, 9 Is an open piece, 10 is a booklet, 11 is a bag, 20 is a cover piece, 21 is a sending fee display, 22 is a destination, address description portion, 23 is an advertisement display portion, 24 is a sender description portion, 30 is a back paper piece, 101, Reference numerals 102 and 103 respectively denote book pieces.

  FIG. 1 is a plan view showing an embodiment of a booklet-like delivery according to the present invention as seen from a cover piece. As shown in FIG. 1, the booklet-like delivery 1 of the present invention has a sending fee display 21, a destination of a customer as a recipient, an address description unit 22, an advertisement display unit 23 for information to be provided, A sender description section 24 and the like that indicate the company name of the sender are displayed.

  Further, the booklet-like delivery 1 has a perforation 5 for opening on the cover piece 20 and the back piece 30 (see FIG. 2) so that the customer who has received it can easily open the book-like delivery. Further provided is a scheduled opening piece 8, 8 (see FIG. 2) composed of a section sandwiched between the opening perforation 5 and the binding portion 3, and is separated by the opening perforation 5 to be printed in a booklet form 1 By opening the box, you can browse various information published in the booklet stored inside.

  Next, the structure of the booklet delivery 1 according to the present invention will be described with reference to FIGS. 2 is an exploded perspective view of FIG. 1, FIG. 3 is a cross-sectional view taken along line XX of FIG. 1, and the booklet-like delivery 1 is abbreviated as a pair of rectangular cover pieces 20 as shown in FIG. A rectangular backing paper piece 30 of the same size and a cover piece 20 sandwiched between the cover piece 20 and the backing paper piece 30 have the same width at one end and a narrow width other than this end. , And a short length of a plurality of main paper pieces 101, 102, 103,..., And aligned at one end, the adhesive portion 2 provided at the one end is And binding portion 3 is formed. Further, a sealing portion 4 is provided on the periphery of the cover piece 20 and the backing paper piece 30 except for the binding portion 3, and an adhesive 6 (see FIG. 3) is applied to the sealing portion 4 to adhere the cover piece 20 and the backing paper piece 30. The booklet is sealed. With this structure, confidential information such as personal information can be kept confidential without being stolen by others, and can be mailed to customers with peace of mind, and it also gives customers a sense of security. is there. Further, an opening perforation 5 is provided on the inner edge of the binding portion 3 of the front cover piece 20 and the back paper piece 30, and the booklet is easily separated from the front cover piece 20 and the back paper piece 30 by a method described later. Can be taken out. Further, perforations 7 are provided on the inner edges of the bonding portions 2 of the paper pieces 101, 102, 103,. For example, it can be cut out when an application postcard or the like is bound, or when it is desired to take out information that attracts customers' interest.

  Further, although not shown, the cover piece 20, back paper piece 30, main paper pieces 101, 102, 103,... Constituting the booklet delivery 1 are usually provided on both sides, and the sender side provides to the customer. Information that is desired, for example, various product introductions, service contents, or application postcards that customers reply to the sender are posted and bound. Next, a method for producing the booklet-like delivery 1 of the present invention from these pieces of paper will be described. At the time of manufacture, these paper pieces are sheets which are respectively continuous in the opposing sealing portions 4 and 4 directions provided in the backing paper piece 30 shown in FIG. 2, and have a transfer hole at the edge on the binding portion 3 side. A marginal portion (not shown) having the above is provided, and the sheet is continuously fed through the transfer hole. First, the front cover piece 20, the back paper piece 30, the main paper pieces 101, 102, 103,... Are printed and registered on one or both sides of each paper piece unit, and at the binding side edge. The transfer hole is provided. After printing, the collator (collating machine) is provided with a continuous sheet of cover pieces 20, a continuous sheet of backing paper pieces 30, continuous sheets of main paper pieces 101, 102, 103,... .., 101, 102, 103,... Are transported by engaging the transport holes provided in the respective paper strips 101, 102, 103,. The line glue is applied to the part 2 and bonded to be bound. Thus, a rotary cutter having a U-shaped punching blade is punched into a narrower width and a shorter length than the front cover piece 20 and the backing paper piece 30 except for the binding portion 3 like the main paper piece of FIG. The binding part 3 is a continuous comb-shaped sheet, and the cover piece 20 and the back paper piece 30 are transferred by engaging the transfer holes provided in the tractor pins of the printer or collator, respectively. For example, a flexographic plate corresponding to the sealing portion 4 is applied to any one of the sealing portions 4 with a vinyl acetate-based, acrylic-based, or rubber-based adhesive 6 in a pattern, and each adhesive portion 2 Line glue is applied to 2 and bonded, and is bound by the binding portion 3, and the sealing portions 4 and 4 provided on the cover sheet piece 20 and the backing paper piece 30 are bonded and sealed. Thereafter, the marginal part is removed, and the direction orthogonal to the binding part 3 is cut into a predetermined dimension to obtain a booklet-like delivery 1 as shown in FIG. By using a booklet-like sealed material in this way, there is no need to prepare, enclose, and seal the envelopes that the sender was doing, saving labor and streamlining, and avoiding information leaks. Can be prevented. Furthermore, a large amount of information can be provided to the customer, and the information can be easily increased or decreased.

  Next, a method of using the booklet-like delivery 1 of the present invention will be described with reference to FIGS. As shown in FIG. 1, the customer to whom the booklet-like delivery 1 of the present invention has been delivered is the planned opening pieces 8 and 8 provided on the cover piece 20 and the backsheet piece 30 (see FIG. 2) of the booklet-like delivery 1. (It will be called unsealing pieces 9 and 9 because it becomes an inappropriate expression after being cut off) is picked with fingers, the perforation 5 for opening is bent, the perforation 5 for opening is cut off, and the cover as shown in FIG. Opening pieces 9 and 9 are formed on the piece 20 and the backing paper piece 30, the opening pieces 9 and 9 are picked with one finger, and the cover piece 20 and the backing paper piece 30 are picked with the other finger and pulled in opposite directions for opening. The front cover piece 20 and the back paper piece 30 are separated by the perforation 5, and the main paper pieces 101, 102, 103,... Sandwiched between the opening pieces 9, 9 formed on the front cover piece 20 and the back paper piece 30. The booklet 10 is composed of the front cover piece 20 and the back paper piece 30 bonded together by the sealing section 4. Is separated into the bag 11 is capable to retrieve the booklet 10. It should be noted that the perforations 7 (see FIG. 2) of the book pieces 101, 102, 103,... Must not be separated in the operation of separating the opening perforation 5 and are compared with the perforation 5 for opening. Thus, the length of the cut portion is relatively short. Further, the perforation 7 is made to coincide with the position of the opening perforation 5, but the opening perforation 5 is shifted to a position farther from the binding portion 3 side or the binding portion 3 than the perforation 7. Even if the perforation 5 is bent, the perforation 7 can be prevented from being separated. Further, the perforation 7 is an auxiliary means, and may be printed with a cut line indicating a separation position in addition to the perforation, and generally does not require further separation such as an application postcard or a coupon. If it is a simple booklet page, no perforations or cut lines are required.

  Further, the taken out booklet 10 can be easily opened because each page can be opened in a double-spread shape with the binding portion 3 as a binding source, and since it is bound even after it has been viewed, it is easy to store. is there. Further, perforations 7 are provided on the paper pieces 101, 102, 103,..., And necessary information can be cut out.

It is a top view which shows one Embodiment of the booklet-like delivery based on this invention. FIG. 2 is an exploded perspective view of FIG. 1. It is XX sectional drawing in FIG. It is a perspective view explaining the opening method of the book-like delivery according to the present invention.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Booklet delivery 2 Adhesion part 3 Binding part 4 Sealing part 5 Opening perforation 6 Adhesive 7 Perforation 8 Opening piece plan part 9 Opening piece 10 Booklet 11 Bag 20 Cover piece 21 Sending fee display 22 Sending address, addressing part 23 advertising display section 24 sender description section 30 backing paper pieces 101, 102, 103 this paper piece

Claims (2)

A pair of rectangular front cover pieces, backing paper pieces, and a plurality of books having the same width at one end than the front cover pieces, a narrow width other than the end portions, and a short length. A booklet-like delivery comprising a piece of paper, the plurality of book pieces being sandwiched between the cover piece and the back piece, and being bound and bound by a binding portion provided at one end, A sealing portion is provided on the periphery of the strip and the backing paper piece except for the binding portion, and the sealing portion is bonded to the sealing portion, and an opening perforation is provided on an inner edge of the binding portion of the cover sheet piece and the backing paper piece. A booklet delivery characterized by that. The booklet-like delivery according to claim 1, wherein a destination and an address are printed on the cover piece.

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