JP2006277269A - Customer information collecting system, customer information collecting program, recording medium, and customer information collection method - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To automatically accelerate registration of customer information by a retail store, a dealer, or the like even if procedure such as user registration is not carried out from the customer side. <P>SOLUTION: A customer information collecting system comprises a customer information requesting means 52 requesting a store side terminal unit 13 to transmit customer information 46 on a customer who purchased merchandise, together with sales information 21 of merchandise; a customer registering means 32 receiving the customer information 46 on the customer who purchased the merchandise, together with the sales information 21 of the merchandise, generating customer registration information 23 including the purchased merchandise and customer information, and storing it in a storage device 20; and a bonus information registering means 35 generating bonus information 24 including identification information 25 for identifying the transmission source of the customer information 46, and predetermined bonus data 26 set up beforehand to the offer of the customer information 46, and storing it in the storage device 20. <P>COPYRIGHT: (C)2007,JPO&INPIT

Description

  The present invention relates to a customer information collection system, a customer information collection program, a recording medium, and a customer information collection method useful for promoting registration of customer information by a dealer or the like.

For example, when a product such as an electric appliance is purchased, a postcard for user registration is inserted together with a warranty card or the like. Customer information is acquired by user registration using this postcard, and an appliance manufacturer can not only support user support but also introduce new products and smoothly supply consumables. For this reason, various methods for promoting user registration have been developed (see Patent Document 1 and Patent Document 2).
JP 2004-280374 A JP 2002-230386 A

  Here, the conventional technique has the following problems to be solved. That is, even if various incentives are given to customers and registration is requested, the customer information acquisition rate by user registration cannot be expected to increase more than a certain level. On the other hand, many retail stores issue customer card information by issuing point cards and the like. If it is possible to request registration of customer information when such a retail store or the like is sold, customer information can be acquired at a sufficiently higher rate than before. The present invention has been made paying attention to the above points, and can automatically promote registration of customer information by retail stores, dealers, etc., a customer information collection system, a customer information collection program, a recording medium, and a customer The purpose is to provide information collection methods.

In each embodiment of the present invention, the above-described problems are solved by the following configurations.
<Configuration 1> Purchased the product together with sales information of the product, customer information request means for requesting transmission of customer information of the customer who purchased the product, and sales information of the product Customer registration means for receiving customer information related to the customer, generating customer registration information including the purchased product and customer information and storing it in the storage device, identification information for identifying the transmission source of the customer information, and the customer information A customer information collection system comprising reward information registration means for generating reward information including predetermined reward data for provision and storing the reward information in the storage device.

  Even if the customer does not perform user registration or the like, customer information of customers who have purchased products in the past can be collected from the store at any time. Therefore, for example, a product manufacturer or a product importer can acquire more customer information and use it for various services.

  <Configuration 2> The customer information collection system according to Configuration 1, wherein the predetermined reward data is preset in advance for each product to be sold.

  For example, if customer information of a product with a high profit amount is provided, more rewards are issued to a store or the like. This facilitates the collection of more effective customer information.

  <Configuration 3> In the customer information collection system described in Configuration 1, the predetermined reward data for each store is set according to the number of customer information received from the terminal device of the store in a predetermined period. A customer information collection system characterized by

  Traditionally, dealers were given rewards according to the number of products sold, but in addition to this, by setting rewards according to the number of customer information received during a given period, customer information Collection can be promoted.

  <Configuration 4> In the customer information collection system described in Configuration 1, when the customer information requesting unit receives sales information of any product, the customer information requesting unit purchases the product from the terminal device on the store side. A customer information collection system characterized by requesting transmission of customer information of a customer.

  Product sales information may be obtained from anywhere. When the product is sold, the customer information of the customer who purchased the product is automatically requested, and the customer information can be actively collected.

  <Configuration 5> In the customer information collection system described in Configuration 1, the reward data includes a fee added to a sales fee for the product or a sales agent fee for a consumable used for the product. And customer information collection system.

  For example, it encourages the provision of customer information through rewards that increase sales commissions. In addition, a reward that increases the sales fee of consumables can promote sales of products that use a lot of consumables. Furthermore, customer information of the purchaser of the consumable item can be acquired, and the connection with the customer can be deepened through the consumable item.

  <Configuration 6> In the customer information collection system described in Configuration 1, the customer information collection system includes means for issuing a coupon that can be used to purchase a product to a customer who purchased the product based on the customer information. A customer information collection system characterized by

  If a coupon that can be used to purchase a product is issued to a customer at a store where the product has been purchased, it can contribute to sales at that store. This can also be a kind of reward.

  <Configuration 7> In the customer information collection system according to Configuration 6, the coupon includes identification information for distinguishing the customer from other customers, and the identification information is read when the product is purchased, and authentication processing is performed. A customer information collection system comprising authentication processing means for executing

  Coupons are issued to specific customers. Moreover, it can be used only at a specific store. Under such circumstances, if the authentication process using the identification information is performed, the illegal use of the coupon can be prevented and the fact that the coupon has been used reliably can be confirmed.

  <Configuration 8> In the customer information collection system described in Configuration 1, a period specifying means for specifying a predetermined counting period, customer information stored in the storage device during the specified counting period, and provision of the customer information A customer information collection system comprising a totaling means for totaling reward data for each customer information transmission source.

  Reward data can be aggregated for each customer information transmission source (store) by specifying an appropriate period. The result of the aggregation can be used for reward supply processing to each dealer and comparison of results.

  <Configuration 9> A customer information request means for requesting transmission of customer information of a customer who has purchased the product together with sales information of the product to the terminal device on the store side, and the product information together with the sales information of the product Receiving the customer information related to the customer who purchased the product, generating the customer registration information including the purchased product and customer information and storing it in the storage device, identification information for identifying the sender of the customer information, A customer information collecting program for generating reward information including predetermined reward data set in advance for provision of customer information and functioning as reward information registration means for storing the reward information in the storage device.

  <Configuration 10> A customer information request means for requesting transmission of customer information of a customer who has purchased the product together with sales information of the product to the terminal device on the store side, and the product information together with the sales information of the product Receiving the customer information related to the customer who purchased the product, generating the customer registration information including the purchased product and customer information and storing it in the storage device, identification information for identifying the sender of the customer information, Read with a computer recording a customer information collection program that functions as reward information registration means for generating reward information including predetermined reward data set in advance for provision of customer information and storing it in the storage device Possible recording media.

  <Structure 11> A step of requesting customer information requesting means for sending the customer information of the customer who purchased the product together with the sales information of the product to the terminal device on the store side, and an information registering unit selling the product Receiving customer information about the customer who purchased the product together with the information, generating customer registration information including the purchased product and customer information and storing it in a storage device, and reward information registration means for transmitting the customer information A method for collecting customer information, including the step of generating reward information including identification information for identifying the origin and predetermined reward data set in advance for provision of the customer information, and storing the reward information in the storage device .

  In the present invention, the management computer collects product sales information from the agency-side terminal device or the dealer-side terminal device, and requests provision of customer information related to the customer who purchased the product. Give rewards to customer information providers. For this purpose, reward information is generated and, for example, tabulated at predetermined intervals. Hereinafter, embodiments of the present invention will be described in detail for each example.

FIG. 1 is a block diagram showing a specific example of a customer information collecting system according to the present invention.
In FIG. 1, a management-side computer 11 that manages customer information, an agency-side terminal device 12, and a dealer-side terminal device 13 are connected to each other via a network 10. The management computer 11 is provided with a storage device 20 and an arithmetic processing device 30. In the storage device 20, product sales information 21, store information 22, customer registration information 23, product-specific reward data 55, and reward information 24 are stored. The reward information 24 is information including transmission source identification information 25, reward data 26, and a total period 27. In addition, the storage device 20 stores store fee information 28 and coupon issue information 29. The arithmetic processing unit 30 is provided with customer information requesting means 31, customer registration means 32, period specifying means 33, totaling means 34, reward information registration means 35, and coupon issue processing means 36. Each of these means comprises a computer program that gives a predetermined function to the management computer 11.

  The agency side terminal device 12 is provided with a storage device 40. In this storage device 40, merchandise sales information 21 is stored. The store side terminal device 13 is provided with a storage device 45 and an arithmetic processing device 50. The storage device 45 stores customer information 46 and merchandise sales information 21. The arithmetic processing device 50 is provided with merchandise sales information transmission means 51, customer information transmission means 52, and coupon authentication processing means 53. Each of these means comprises a computer program that gives a predetermined function to the computer of the store side terminal device 13. Note that the management computer 11, the agency terminal device 12, and the dealer terminal device 13 all have an arithmetic processing function of a normal computer. However, known portions that are unnecessary for the description of the present invention are described. Omitted.

FIG. 2 is a block diagram showing hardware of the management computer.
An internal bus 110 of the management computer 11 includes a CPU (Central Processing Unit) 111, a ROM (Read Only Memory) 112, a RAM (Random Access Memory) 113, an HDD (Hard Disk) 114, and an input / output interface 115. The network interface 116 is connected. A display 101, a keyboard 103, a mouse 105, and a printer 104 are connected to the input / output interface 115. The agency side terminal device 12 and the dealer side terminal device 13 are connected to the network interface 116 via the network 10. The above hardware is provided in a generally well-known personal computer. A detailed description of hardware such as a cache memory unnecessary for the description of the present invention is omitted.

  The storage device 20 illustrated in FIG. 1 includes a ROM 112, a RAM 113, and an HDD 114. The arithmetic processing unit 30 illustrated in FIG. 1 includes a CPU 111, a ROM 112, a RAM 113, and the like. Various types of information are mainly stored and saved in the HDD 114. A computer program executed by the CPU 111 is stored in the ROM 112 or loaded into the RAM 113 as appropriate. The hardware configurations of the agency-side terminal device 12 and the dealer-side terminal device 13 are also substantially the same. Therefore, the overlapping description is omitted.

FIG. 3 is an explanatory diagram of information stored in the storage device of the management computer.
The merchandise sales information 21, the store information 22 and the customer registration information 23 stored in the storage device 20 of FIG. Furthermore, the reward data determined for each product will be explained. FIG. 3A is an explanatory diagram of merchandise sales information. The merchandise sales information 21 includes, for example, a merchandise name, a merchandise ID, a sale date, a sale quantity, a sale price, a dealer (agent) name, and the like. The product ID is a symbol for identifying each product. The sales date indicates the date when the product is sold. While referring to this date, the management computer 11 searches for items for which customer information cannot be acquired even though the product is sold, and a request for transmission of customer information is made. The sales volume, sales price, etc. of the product are input from the POS terminal of the store. Further, the name of the store or the agent that notified the product sales information to the management computer is included in the product sales information. As a result, for example, it is possible to collect information such as which product is sold at which store. Further, it is possible to collect information such as which products are sold from which agents to which stores.

  FIG. 3B is an explanatory diagram of store information. The store information 22 includes, for example, transmission source identification information, a store name, and an address, as shown in FIG. The transmission source identification information consists of a mail address of a store or certain identification data attached to each store. The dealer name is the name of the dealer, and the address is an e-mail address used when requesting customer information from the dealer. By using this information, a transmission request for merchandise sales information and customer information is sent to all the dealer-side terminal devices managed by the management-side computer 11 shown in FIG. Agent information may be included here to request transmission of similar information.

FIG. 3C is an explanatory diagram of a specific example of customer registration information. The customer registration information 23 shown in this figure includes a customer name, a purchased product name, and data received at the time of registration. The customer name is the name of the customer, and the purchased product name is information indicating what product the customer has purchased. In addition, information indicating a customer's address, name, destination of a brochure for the customer, destination of a point card for the customer, and the like are stored as registration data. This reveals the relationship between the purchased product and the customer.

  FIG. 3D is a diagram for explaining the contents of the reward data for each product. In the figure, the product identification data is a product code or the like provided for each product in order to distinguish each product. The product name is the name of the product. The product-specific reward data 55 includes reward data that is paid when a store sells a product and provides customer information. This reward data has a configuration in which product identification data, product name, and reward data are associated with each other. Thereby, for example, the reward amount when one piece of customer information is provided for each product is determined. In addition to this, for example, when the reward amount is different for each store, identification information for each store is included in the reward data for each product. In addition, the reward information 24 stored in the storage device 20 will be described with reference to FIG. Further, the commission-specific fee information 28 is information including a charge amount added to a sales fee of a product and a sales agent fee of a consumable used for the product, which are aggregated based on reward information. The coupon issuance information 29 is information indicating the contents of coupons that are issued to customers and can be used to purchase merchandise at a store where the merchandise is purchased.

  Next, each means of the arithmetic processing unit of the management computer 11 shown in FIG. 1 will be described. The customer information requesting unit 31 has a function of requesting, at a predetermined timing, transmission of customer information 46 of a customer who has purchased a product together with the sales information 21 of the product to the store side terminal device 13. The customer registration unit 32 has a function of receiving the sales information 21 of the product and storing it in the storage device 20 as it is. Further, it has a function of receiving customer information 46 related to a customer who has purchased a product, generating customer registration information 23 including information related to the purchased product and the customer, and storing it in the storage device 20. The period specifying means 33 is activated when a reward or fee calculation is periodically executed for each store. For example, a totaling period 27 such as one month is designated and a totaling process is requested to the totaling unit 34. The tabulation means 34 has a function of tabulating the reward data 26 for each store in the manner described later. The reward information registration means 35 has a function of generating reward information 24 when customer information 46 is transmitted from the store side terminal device 13. The coupon issue processing means 36 has a function of issuing a coupon described later with reference to the customer registration information 23.

  In this example, when a store sells a product, customer information 46 is notified from the store side terminal device 13 to the management computer 11 automatically or in accordance with a predetermined request. On the other hand, the management computer calculates to give a certain reward. The merchandise sales information transmitting means 51 of the store side terminal device 13 has a function of transmitting the merchandise sales information 21 to the management side computer 11 when the merchandise is sold. The customer information transmission means 52 has a function of transmitting the customer information 46 to the management computer 11. As will be described later, the coupon authentication processing unit 53 has a function of executing an authentication process for permitting use of a coupon brought by a customer. The merchandise sales information 21 used for the reward calculation is stored in both the agency terminal device 12 and the dealer terminal device 13. The management computer 11 may acquire any of them.

FIG. 4 is an explanatory diagram of the reward information tabulation and registration operation.
The contents of the reward information and the reward calculation method will be described using this figure. The reward information 24 includes at least transmission source identification information 25 for identifying a transmission source, and predetermined reward data 26 for providing customer information. The reward data 26 is data in which the report date is associated with the name of the sold product and customer information of the customer who purchased the product. This is accumulated from time to time. The specific reward amount is calculated from the reward data 55 for each product. The reward data is arbitrarily determined for each store or each product. In this embodiment, an example will be described in which reward data is set separately for each product to be sold and totaled for each store. This process is executed by the counting means 34 and the reward information registration means 35 shown in FIG.

  First, the reward data received from the dealer side terminal device 13 for a predetermined period is tabulated. The total period is specified by the period specifying means 33. For the tabulation, a list of report date, product name, and customer information included in the reward information 24 is referred to. Then, the report date is searched and extracted within a specified period. Sort the search results using the product name as a key. Thereby, customer information with the same product name of the sold products is collected. In other words, a list of a plurality of customers who have purchased the same product is obtained. In this case, the total amount of customer information is counted and the product with the amount of reward set for each product is obtained, whereby the amount of reward subtotal 62 is obtained. With reference to the product-specific reward data 55, the reward amount set for each product is obtained. When the total subsidy 62 for each merchandise is totaled for a specific store, the total incentive amount for the total period is obtained. This is reflected in the merchandise sales fee 64 and the consumables sales fee 65 of the store. That is, a store that provides a lot of customer information is paid more fees than other stores when selling the same product. In this way, customer information reporting is promoted. Further, the coupon issue information 70 can be generated using the sender identification information and the product name included in the reward information 24. The coupon issue information 70 is generated by the coupon issue processing means 36 shown in FIG. A coupon 71 is generated by the coupon issue information 70. Coupon 71 is provided to the customer.

FIG. 5 is an explanatory diagram illustrating a specific example of the coupon.
As shown, the coupon 71 is generated by the coupon issue processing means 36 with reference to the reward information 24. The coupon 71 includes an available store name 72, a customer name 73, customer authentication identification information 74, and service information 75. That is, the coupon issued to the customer may be, for example, a coupon printed with paper, a magnetic card, or data downloaded to a mobile phone or the like through the Internet. Here, the service information 75 includes the contents of the service provided by the coupon. This service can only be used at designated retailers. The usable store name 72 is data for identifying a store. The coupon 71 is provided by identifying the customer designated by the customer name 73. Moreover, in order to prevent that a coupon is used by customers other than the customer who provided the coupon, an authentication process is performed at the time of coupon use. The customer authentication identification information 74 is information for this purpose.

  Moreover, in order to prevent that a coupon is used by customers other than the customer who provided the coupon, an authentication process is performed at the time of coupon use. The customer authentication identification information 74 is information for this purpose. For example, customer code and password are included. The dealer side terminal device 13 is provided with authentication processing means 56. Further, customer authentication data 80 is stored in the storage device 45. The authentication process is executed in accordance with the customer's coupon use request. When the authentication is completed, a service execution process 81 is performed based on information input from the POS terminal 82. For example, discounting according to points is performed. Subsequently, a process of reducing the number of used points from the coupon 71 is executed. The service amount update unit 57 executes this process. At the same time, product information 83 is generated. In this way, the service information 75 of the coupon 71 is updated, and the customer can receive a service based on the remaining points.

  The authentication process is a process for determining whether a customer who directly receives a coupon is going to purchase a product using the coupon. The authentication method is arbitrary. The above authentication process may be executed in the store side terminal device 13, or may be executed on the management side computer 11 side by connecting to the management side computer 11 using the network 10. In that case, it is preferable that the authentication processing unit 56 and the service amount update unit 57 are provided in the management computer 11. The customer authentication data 80 is also preferably stored in the management computer 11.

  In the above embodiment, the method for requesting transmission of the customer information 46 addressed to the store side terminal device 13 is arbitrary. The request message may be transmitted through a wireless or wired network. The customer registration information 23 may include at least information indicating the relationship between the purchased product and the customer, or all or part of the customer information. The format of sales information, customer information, customer registration information, identification information, and reward data is arbitrary. Other information may be included. The method for distinguishing the reward data for each product to be sold may be a method for separately setting the time and method for providing the reward in addition to setting the reward data (points, etc.) separately for each product. For provision of customer information of a customer who has purchased a product with a high profit amount, it is preferable to set so as to give more or more advantageous rewards. Incentives can be issued to distributors as well as distributors. According to the above-described embodiment, customer information can be actively collected from a store even without a user registration procedure from the customer, and the information can be used for various services.

FIG. 6 is an operation flowchart up to reward information registration of the management computer.
Embodiments of a computer program for controlling the above system will be described in order using the following flowchart. This flowchart starts when the management computer receives the merchandise sales information at an arbitrary timing in step S11. This merchandise sales information may be stored, for example, in the agency-side terminal device 12 or may be stored in the dealer-side terminal device 13. In any case, when the merchandise sales information is received, the storage process is performed in the storage device 20 as it is. Further, in step S12, the customer information requesting means 31 searches the customer registration information 23 stored in the storage device 20, and determines whether or not the customer information is notified for the sale of the corresponding product. For this determination, a flag indicating whether or not the customer information has been notified may be provided in the product sales information.

  In step S13, it is determined whether or not the corresponding customer information has been received. If it has not been received, the process proceeds to step S14. If it has been received, the process returns to step S11 to receive other merchandise sales information. In step S14, referring to the store information 22 using the store name included in the product sales information as a key, the address of the store that sold the product is acquired. In step S15, a request for sending customer information is made by mail. In step S16, customer information is received from the store side terminal device 13. In step S17, customer registration information 23 is generated using product sales information and customer information. In step S18, the customer registration information is stored in the storage device 20. In step S19, reward information 24 including transmission source identification information 25, a report date, a product name, and the like is generated. Then, it is stored in the storage device 20 in step S20. The collection processing of the merchandise sales information 21 and the customer registration information 23 is completed by the above processing.

FIG. 7 is a flowchart of the reward information counting process.
First, in step S31, the period designating unit 33 sets a total period. This counting period is automatically set if it is periodic, for example, once a month. Further, the operator may set an arbitrary total period as necessary. In step S32, the reward information 24 is searched in the range of the designated period. In step S33, the search results are classified by source. In step S34, classification is performed by product name. In step S35, the reward data is tabulated based on the classification result. The aggregation means 34 performs the above process. In step S36, the result is passed to the reward information registration means 35, and the product-specific reward data for each store is generated. In step S37, the storage device 20 stores the data. In step S38, it is determined whether or not the aggregation process has been completed for all the stores. If not completed, the process returns to step S32, and the reward information is searched again. In step S39, the merchandise sales fee is updated. In step S40, the consumables sales fee is updated. Then, in step S41, processing for reporting the commission by dealer to each dealer is executed. At this time, it is also possible to calculate a reward for the agency that provided the customer information.

FIG. 8 is an operation flowchart of the coupon ticket issuing process.
In this embodiment, coupons are issued in order to provide services to customers as well as rewards for agents and dealers. First, in step S51, the customer registration information 23 is read. In step S52, the reward information 24 is read. In step S53, the store information 22 is read. Based on these pieces of information, service information is generated in step S54. This service information includes, for example, a special discount privilege when a product is newly purchased at a specific store. In step S55, information for customer authentication processing is generated. Information such as customer identification code and password. In this way, a coupon ticket having the contents described in FIG. 5 is issued in step S56. The coupon issue information 29 is stored in the storage device 20. Authentication information and the like may be stored at the same time. Further, the authentication information is transferred to a corresponding store as necessary.

FIG. 9 is an operation flowchart of an authentication process using a coupon ticket.
When the customer brings the coupon ticket to the store and purchases a product, in step S61, the coupon issue information is read using a card reader at the store. In step S62, authentication processing is performed using information written on the card. If the authentication is successful, the sales procedure and use of the service are permitted in step S63. In step S64, the coupon issue information is updated, and the process is terminated. At this time, for example, the coupon issue information stored in the storage device 20 of the management computer and the service information of the customer's coupon are updated simultaneously. As described above, when customer information is notified from the store and registered in the management computer, the customer can receive a coupon. This coupon, for example, facilitates the purchase of merchandise at a store that provided customer information. Therefore, it also becomes an indirect reward to the corresponding store.

The block diagram of the specific example of the customer information collection system by this invention. The hardware block diagram of the management side computer. Explanatory drawing of the information memorize | stored in the memory | storage device of the management computer. Compensation information aggregation and registration operation explanatory diagram. Explanatory drawing which shows the specific example of a coupon. The reward information registration operation | movement flowchart of a management computer. Reward information aggregation processing operation flowchart. The operation | movement flowchart of a coupon ticket issue process. The operation | movement flowchart of the authentication process using a coupon.

Explanation of symbols

DESCRIPTION OF SYMBOLS 11 Management side computer, 12 Agency side terminal device, 13 Dealer side terminal device, 10 Network, 20 Storage device, 30 Arithmetic processing device, 21 Merchandise sales information, 22 Dealer information, 23 Customer registration information, 24 Reward information, 25 Sender identification information, 26 reward data, 27 total period, 28 commission information by dealer, 29 coupon issue information, 31 customer information request means, 32 customer registration means, 33 period designation means, 34 total means, 35 reward information registration Means, 36 coupon issue processing means, 40 storage device, 41 product sales information, 45 storage device, 50 arithmetic processing device, 46 customer information, 47 product sales information, 51 product sales information transmission means, 52 customer information transmission means, 53 coupon Authentication processing means

Claims (11)

Customer information request means for requesting transmission of customer information of a customer who purchased the product together with sales information of the product to the terminal device on the store side,
Customer registration means for receiving customer information about the customer who purchased the product together with the sales information of the product, generating customer registration information including the purchased product and customer information, and storing it in a storage device;
Reward information registration means for generating reward information including identification information for identifying a transmission source of the customer information and predetermined reward data for providing the customer information and storing the reward information in the storage device. Feature customer information collection system. In the customer information collection system according to claim 1,
The predetermined reward data is set in advance separately for each product to be sold. In the customer information collection system according to claim 1,
The predetermined reward data for each store is set according to the number of customer information received in a predetermined period from the terminal device on the store side. In the customer information collection system according to claim 1,
When the customer information requesting unit receives sales information of any product, the customer information requesting unit requests the terminal device on the store side to transmit customer information of the customer who purchased the product. Information collection system. In the customer information collection system according to claim 1,
The reward data includes a fee amount added to a sales fee of the product or a sales agent fee of a consumable used for the product. In the customer information collection system according to claim 1,
A customer information collection system comprising means for issuing, to a customer, a coupon that can be used to purchase a product at a store where the product has been purchased based on the customer information. In the customer information collection system according to claim 6,
The coupon includes identification information that distinguishes the customer from other customers,
A customer information collection system comprising an authentication processing means for reading the identification information and executing an authentication process when the product is purchased. In the customer information collection system according to claim 1,
A period specifying means for specifying a predetermined counting period;
Customer information characterized by comprising a totaling means for totaling customer information stored in the storage device and reward data for providing the customer information for each transmission source of the customer information during a specified totaling period Collection system. Computer
Customer information request means for requesting transmission of customer information of a customer who purchased the product together with sales information of the product to the terminal device on the store side,
Information registration means for receiving customer information about the customer who purchased the product together with the sales information of the product, generating customer registration information including the purchased product and customer information, and storing it in a storage device;
Reward information registration means for generating reward information including identification information for identifying a transmission source of the customer information and predetermined reward data preset for provision of the customer information, and storing the reward information in the storage device ,
Customer information collection program to function as. Computer
Customer information request means for requesting transmission of customer information of a customer who purchased the product together with sales information of the product to the terminal device on the store side,
Information registration means for receiving customer information about the customer who purchased the product together with the sales information of the product, generating customer registration information including the purchased product and customer information, and storing it in a storage device;
Reward information registration means for generating reward information including identification information for identifying a transmission source of the customer information and predetermined reward data preset for provision of the customer information, and storing the reward information in the storage device ,
A computer-readable recording medium that records a customer information collection program that functions as a computer. A customer information requesting means for requesting transmission of customer information of the customer who purchased the product together with the sales information of the product to the dealer side terminal device;
An information registration means for receiving customer information about the customer who purchased the product together with the sales information of the product, generating customer registration information including the purchased product and customer information, and storing it in a storage device;
The reward information registration means generates reward information including identification information for identifying a transmission source of the customer information and predetermined reward data set in advance for the provision of the customer information, and stores the reward information in the storage device. Memorizing step,
And customer information collection method.

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