JP2004070756A - Sales price output arrangement - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To monopolize customers and avoid conflict by providing a commodity at a suitable price depending on a commodity purchaser. <P>SOLUTION: The commodity purchaser 100 makes a commodity purchase identification information acquisition part 101 acquire commodity purchase identification information for identifying himself/herself. A server device 102 including this sales price output device acquires the information related to purchaser-by-purchaser sales price of commodity based on the commodity purchase identification information in a purchaser-by-purchaser commodity sales price information acquisition part. The acquired information related to purchaser-by-purchaser sales price of commodity is stored in a personal price master or the like. When shopping is ended, and the payment of the commodity purchase is performed in a register device 104, a production amount is determined based on the information related to purchaser-by-purchaser sales price of commodity, and a discount amount is reported to the commodity purchaser 100, whereby the commodity purchaser can feel satisfaction with or surprise at the shopping. <P>COPYRIGHT: (C)2004,JPO

Description

[0001]
TECHNICAL FIELD OF THE INVENTION
The present invention relates to an apparatus for acquiring sales price information of a product for each product purchaser.
[0002]
[Prior art]
Conventionally, stores (hereinafter referred to as “stores” include not only large-scale stores such as department stores, but also medium-sized stores and small-scale stores. In some cases, discount sales are performed for each product to attract the attention of the product purchaser. In addition, a member system is adopted, and discounts (e.g., 10% discount, half price, etc.) are applied to product buyers who are members at the time of settlement. .
[0003]
[Problems to be solved by the invention]
However, although product discounts are made to all product buyers, each of the product buyers has a desire to purchase a different product, so the product buyer can search for a store with the best price for himself. You have to buy the goods.
[0004]
Further, for example, a product purchaser usually has a purpose of purchasing a plurality of products, instead of purchasing only one product, in order to prepare a meal. For this reason, even if a product is discounted at a certain store, the discount is not applied to the individual purchaser's taste, etc., but is applied uniformly, so the target product is discounted at the store. Even if all items are purchased, the purchase price does not always reach a price that is satisfactory to the product purchaser. For this reason, in order to obtain satisfaction with the purchase of all products, it is not possible to complete shopping at one store, and it is necessary to purchase at different stores for each product.
[0005]
Also, if you are a member, even if a fixed price is discounted from the settlement price, if a particular product is sold at a lower price at another store, the product purchaser Need to visit other shops to get price satisfaction. In addition, in the case of such a fixed discount, since the discount amount can be predicted in advance, even if the product purchaser is notified of the discount amount on a receipt or the like at the time of settlement, there is no surprise and the product purchase is not made. People get bored soon.
[0006]
Therefore, in the present invention, by setting the selling price of the product for each product purchaser according to the taste of the product purchaser, etc., by purchasing a plurality of products at one store, the purchase price can be satisfied. To be. Thus, for example, the purchaser can minimize the purchase amount of shopping at one store without visiting a plurality of stores, thereby obtaining satisfaction and being informed of an unexpected discount amount. Thus, it is possible to obtain a kind of surprise.
[0007]
[Means for Solving the Problems]
In order to achieve the above object, according to the present invention, product purchaser identification information for identifying a product purchaser is obtained, and based on the obtained product purchaser identification information, Provided is a sales price output device for acquiring information including information on sales prices.
[0008]
As a result, the optimal price can be set for each product purchaser, and the product purchaser does not need to search for a store that is satisfactory for himself. In addition, by purchasing a plurality of products at one store, the purchase price can be minimized, so that it is not necessary to visit a plurality of stores for shopping.
[0009]
Note that the information on the sale price of the product may be obtained based on information including information on the sales status of the product.
[0010]
Further, the information on the selling price of the product may be obtained based on information on the purchase history of the product of the product purchaser.
[0011]
Further, the information on the sale price of the product may be obtained based on the purpose of visiting the store of the product purchaser.
[0012]
Further, the information on the sale price of the product may be obtained based on information including information indicating the preference of the product purchaser.
[0013]
The selling price output device may output information on the selling price of the product for each product purchaser.
[0014]
By outputting information on the selling price, for example, a product purchaser can know what to buy is optimal for himself.
[0015]
Further, the information regarding the sales price to be output may not be all output but may be partially hidden. For example, the product name may be hidden or the price may be hidden.
[0016]
As a result, the product purchaser wants to know what the name and price of the product are hidden, and actually purchases the product in order to satisfy the curiosity. This can increase sales.
[0017]
Further, the information on the selling price may be printed and output on a receipt at the time of settlement of the product.
[0018]
As a result, the product purchaser will know the discount amount when the product is settled, and will be able to get surprises and the like by knowing the discount amount, and will consider using the store next time. .
[0019]
In addition, the receipt may be notified of the product sales price at the next visit. Thereby, it is possible to urge the product purchaser to visit the store next time.
[0020]
Further, the information on the selling price may be based on a condition of bulk purchase by a plurality of purchasers.
[0021]
This can motivate large purchases and increase sales.
[0022]
The product purchaser identification information may be information described in a direct mail. That is, a direct mail having a different content suitable for the preference and the like is printed for each product purchaser, and the product purchaser identification information indicating the product purchaser is printed.
For example, in the direct mail sent to the purchaser of the product A, the content suitable for the preference of the customer A is printed, and the product purchaser identification information of the customer A is printed. In addition, in the direct mail sent to another product purchaser named “Otsu”, the content suitable for the taste of Otsu etc. is printed and the product purchaser identification information of Otsu is printed.
[0023]
As a result, it is possible to perform a suitable advertisement for each product purchaser instead of a uniform advertisement method as in a conventional flyer. In addition, even if the product purchaser loses the motivation to visit the store by losing the card or the like on which the product purchaser's identification information is recorded, the direct purchase mail with the product purchaser's identification information can be sent. Can be recovered.
[0024]
Further, the information on the selling price may include information for specifying a product to be delivered free of charge.
[0025]
As a result, it is possible to provide a free sample suitable for the product purchaser, and it is possible to enhance the effect of the advertisement.
[0026]
BEST MODE FOR CARRYING OUT THE INVENTION
Hereinafter, embodiments of the present invention will be described with reference to the drawings. The present invention is not limited to these embodiments at all, and can be implemented in various modes without departing from the gist thereof.
[0027]
(Summary of the present invention)
FIG. 1 is a diagram for explaining the outline of the present invention.
[0028]
First, the product purchaser 100 visits the store and causes the product purchaser identification information acquisition unit 101 to acquire the product purchaser identification information, which is information for identifying the product purchaser.
[0029]
Then, in the server device 102 including the selling price output device of the present invention, the personal information shopping history, which is the purchase history of the product purchaser, the in-store product information, which is the information of the products in the store, the standard price of the product, and the like. , The purchaser-specific merchandise sales price information acquisition unit 103 acquires information on the sales price of the merchandise for each purchaser, and stores the information in the personal price master. The sale price of the product acquired by the purchaser-specific product sale price information acquisition unit 103 is, for example, a sale price suitable for the product purchaser 100 by being discounted. As will be described later, the information on the selling price of the product by the purchaser-specific product selling price information obtaining unit 103 is obtained by reading the information on the selling price that has been determined and stored. And a case where it is obtained by calculation based on various factors.
[0030]
When the merchandise purchaser 100 makes a purchase and makes a checkout at the cashier 104, the discount amount is calculated and presented to the merchandise purchaser 100, and the user is surprised or satisfied with the discount amount.
[0031]
FIG. 2 is another diagram for explaining the outline of the present invention. The difference between FIG. 2 and FIG. 1 is that, in FIG. 2, when the purchaser-specific product sales price information obtaining unit 103 obtains the information of the sales price of the product to the product purchaser and stores it in the personal price master, it is stored. All or a part of the sales price information is presented to the product purchaser 200 as individual special sale price information. When the product purchaser 200 makes a purchase and makes a payment at the cashier device 104, a discount amount is calculated and presented to the product purchaser 200. The product purchaser confirms the discount amount when paying cash or the like as expected and the discount amount due to the point corresponding to the discount amount being accumulated, and becomes satisfied that "good shopping". It should be noted that the merchandise purchaser may be able to select whether a discount is to be made when paying the cash or whether the amount corresponding to the discount is saved as points.
[0032]
FIG. 3 is a diagram illustrating the effects of the present invention.
[0033]
In the present invention, when the product purchaser 300 performs personal authentication, the personal authentication uses the database 301 storing personal information, shopping information, shopping history, and the like. A special sale service (a discount service set based on the preference or the like for each product purchaser) 302 is provided. As a result, individual special price setting that suits individual tastes is performed, and the product purchaser 300 can purchase what he wants to buy at a lower price.
[0034]
As another example, a product set special sale service is provided using, for example, the database 301 and the in-store product information 303. Thereby, the sale price setting in the product set is performed for the individual only in consideration of the sales situation at the store, and it is possible for the store to sell what the store wants to sell at a lower price.
[0035]
As described above, the product purchaser 300 feels "all satisfied at this store", and on the other hand, it is possible for the store to avoid conflict and monopolize customers. Thereby, it is possible to establish a coexistence and co-prosperity relationship between the product purchaser 300 and the store.
[0036]
(Embodiment 1)
FIG. 4 illustrates a functional block diagram of a sales price output device according to the first embodiment of the present invention.
[0037]
(Embodiment 1: Configuration)
In the present embodiment, the sales price output device 400 includes a product purchaser identification information acquisition unit 401 and a purchaser-specific product sales price information acquisition unit 402.
[0038]
(Embodiment 1: Product purchaser identification information acquisition unit)
"Product purchaser identification information acquisition unit" 401 acquires the product purchaser identification information. Here, “product purchaser identification information” is information used to identify a product purchaser. Examples of the product purchaser identification information include characters and numbers entered by the product purchaser using a keyboard or the like, information provided by a magnetic card or IC card possessed by the product purchaser, and portable electronic devices such as mobile phones. There are information provided by the device (for example, information transmitted by radio waves or infrared rays, bar code information displayed on a display unit, etc.), a person who purchases the product, and biological information such as a fingerprint and an iris. .
[0039]
In addition, "product buyers" include not only those who have purchased the product, but also those who have not purchased the product but have the intent to purchase the product, or those who may purchase the product. Including. A person who has a possibility of purchasing a product includes, for example, a person who has visited a store to do window shopping.
[0040]
(Embodiment 1: Product sales price information acquisition unit for each buyer)
The “purchase-specific merchandise sales price information obtaining unit” 402 obtains purchaser-specific merchandise sales price information based on the purchaser identification information obtained by the purchaser identification information obtaining unit 401. The “purchase-specific merchandise sales price information” is information including information on the sales price of the merchandise for each merchant. Here, the “information on the selling price of the product for each product purchaser” means the sales price of the product to the product purchaser who has caused the product purchaser identification information acquisition unit 401 to acquire the product purchaser identification information. It is information on whether to do. For example, it is information that the normal selling price of the product A is 120 yen, and the selling price is 100 yen for a certain product purchaser.
[0041]
(Embodiment 1: Example of merchandise sales price information by buyer)
FIG. 5 shows an example of merchandise sales price information by buyer. In FIG. 5, merchandise sales price information for each purchaser is stored in a table 501. The table 501 includes three columns of “product purchaser identification information”, “product code”, and “price”. Each row indicates how much the selling price of the product is to the product purchaser.
[0042]
The purchaser-specific merchandise sales price information acquisition unit 402 obtains information including information on the sales price of the merchandise for each merchandise purchaser based on the merchandise purchaser identification information. This includes both the case where the information is obtained and the case where a new calculation is performed.
[0043]
"Acquiring what is already prepared" means, for example, that a table in which products and their selling prices are associated with each product purchaser is prepared, and data stored in the prepared table is obtained. .
[0044]
(Embodiment 1: An example of calculating information related to the selling price of a product for each buyer)
FIG. 6 exemplifies a table for newly calculating and obtaining information on the selling price of a product for each product purchaser based on the product purchaser identification information. FIG. 6 illustrates a table 601 and a table 602.
[0045]
Table 601 is a table that associates product purchaser identification information with product purchaser ranks. In other words, it is a table for rating merchandise purchasers. From this table, the rating of the product purchaser can be known. An example of a product purchaser rating is the stage at which a product purchaser is a customer that benefits a store. For example, merchandise purchasers are arranged according to the purchase amount during a certain period, and the rank of the 100th purchaser from the purchaser with the largest purchase amount is 1, and the rank from the 101st to 400th is 2, and so on.
[0046]
A table 602 is a table that associates a product code, a product purchaser rank, and a price. The product code is specified by the product code in the columns of the product code, the product purchaser rank, and the price, and the price when the specified product is sold to the product purchaser classified in the product purchaser rank in Table 601 is displayed in one line. It is made to correspond.
[0047]
According to the tables 601 and 602, for example, the price at which the product with the product code of 4977800 is sold to the product purchaser who has acquired the product purchaser identification information 3220 by the product purchaser identification information acquisition unit 401. To ask for: First, referring to the table 601, the product purchaser rank associated with the product purchaser identification information 3220 is obtained. As a result, 2 is obtained. Next, referring to Table 602, a row in which the product code column is 4977800 and the product purchaser rank is 2 is searched, and the price is obtained by obtaining the value of the column named price in that row. You can ask. In this case, 83 yen is obtained.
[0048]
The table 501 illustrated in FIG. 5 obtains the product purchaser rank from the product purchaser identification information acquired by the product purchaser identification information acquisition unit 401, and performs the above-described operation on the product codes of all the products. It can be obtained by calculation.
[0049]
(Embodiment 1: Operation of sales price output device)
FIG. 7 exemplifies a flowchart for explaining the processing flow of the selling price output device 400.
[0050]
In step S701, the product purchaser identification information is acquired by the product purchaser identification information acquisition unit 401.
[0051]
In step S702, the purchaser-specific product sales price information is acquired by the purchaser-specific product sales price information acquisition unit 402.
[0052]
(Embodiment 1: Effect)
According to the selling price output device of the present embodiment, the price can be set for each product purchaser, and the optimum price can be set for each product purchaser. This eliminates the need for the product purchaser to visit a plurality of shops, and also enables the shop side to enclose customers.
[0053]
(Embodiment 1: Behavior of product purchaser)
The product purchaser, for example, makes a decision to purchase the product, causes the product purchaser identification information acquisition unit 401 to acquire the product purchaser identification information, and acquires the product purchaser identification information acquisition unit 402. Liquidation may be performed based on the price indicated by the purchaser-specific product sales price information.
[0054]
Further, the action may be performed as in the flowchart illustrated in FIG.
[0055]
First, the user enters a store (step S801). Then, the product purchaser identification information is presented, and the product purchaser identification information acquiring unit 401 acquires the information (step S802). As a result, the purchaser-specific merchandise sales price information acquisition unit 402 starts acquiring the purchaser-specific merchandise sales price information, and the purchaser performs shopping (step S803). When the shopping is completed, the payment is settled (step S804). At this time, the purchaser identification information is presented to the store clerk (step S805), whereby the purchaser-specific product sales price information acquired by the purchaser-specific commodity sales price information acquisition unit 402 can be obtained. Then, the price indicated by the purchaser-specific product sales price information is paid (step S806).
[0056]
(Embodiment 1: Sales price output device can be realized by a computer)
The selling price output device 400 can be realized by a computer. In that case, the functional block diagram illustrated in FIG. 4 is a diagram showing the structure of a sales price output program which is a program for operating a computer as a sales price output device. That is, the sales price output program includes a product purchaser identification information obtaining step for realizing the product purchaser identification information obtaining unit 401 and a purchaser-specific product sales price information obtaining step for realizing the purchaser-specific product sales price information obtaining unit 402. Will be included.
[0057]
(Embodiment 1: The selling price output device is also a device for using the selling price output method)
The selling price output device 400 can also be regarded as a device for using a selling price output method including a step of acquiring a commodity purchaser identification information and a step of acquiring a commodity sales price information for each purchaser. Here, the “product purchaser identification information obtaining step” is a step of obtaining product purchaser identification information for identifying the product purchaser, and the “product purchase price information obtaining step for each purchaser” is This is a step of acquiring, based on the product purchaser identification information acquired in the purchaser identification information acquisition step, purchaser-specific product sales price information, which is information including information on the sale price of the product for each product purchaser. Each step is executed by using the product purchaser identification information acquisition unit 401 and the purchaser-specific product sale price information acquisition unit 402.
[0058]
(Embodiment 2)
In the second embodiment of the present invention, the sales price output device of the first embodiment acquires purchaser-specific product sales price information based on information including information on the sales status of the product.
[0059]
(Embodiment 2: Configuration)
FIG. 9 illustrates a functional block diagram of a sales price output device according to the second embodiment. In the present embodiment, the selling price output device 900 is different from the selling price output device 400 of the first embodiment in further including a product information acquisition unit 903.
[0060]
(Embodiment 2: product information acquisition unit)
“Product information acquisition unit” 903 acquires product information. “Product information” is information including product sales information that is information on the sales status of products. “Information about the sale status of the product” is, for example, information indicating how many products have been sold, how much inventory is available, and what other products have been purchased at the same time as the product. . In addition, the information that is the product information and is not the information on the sales status of the product includes, for example, the quality assurance period and the expiration date of the product.
[0061]
(Embodiment 2: Product sales price information acquisition unit for each buyer)
In the present embodiment, the purchaser-specific product sales price information acquisition unit 902 obtains purchaser-specific product sales price information based on the product information acquired by the product information acquisition unit 903.
[0062]
FIG. 10 exemplifies a table 1001 for storing the product information when the product information includes the stock quantity of the product (how much stock of the product is) and the proper stock quantity of the product. The purchaser-specific merchandise sales price information acquisition unit 902 first obtains purchaser-specific merchandise sales price information based on the purchaser identification information, and then obtains the inventory quantity and the appropriate inventory quantity stored in the table 1001. Are compared, and the merchandise sales price information is corrected based on the result of the comparison. For example, when the stock quantity is significantly larger than the proper stock quantity ("significantly larger" means that the stock quantity is larger than the proper stock quantity, for example, by 20 pieces. May be different), the selling price is reduced, for example, by 10%. When the number of stocks is not significantly large but the number of stocks is more than the appropriate number of stocks, the selling price is lowered by, for example, 5%.
[0063]
In addition, when the product information includes the expiration date of the product, the purchaser-specific product sales price information acquisition unit 902 determines that the product whose expiration date is imminent (for example, the expiration date is today, etc.). ), The selling price may be reduced. In the case of fresh food, the selling price may be reduced as the closing time approaches.
[0064]
(Embodiment 2: Effect)
According to the present embodiment, the product sales price is determined based on information on the sales status of the product and the like, so that it is not necessary to manually re-price the price tag as conventionally performed, and the cost of merchandise sales at the store is eliminated. Can be lowered.
[0065]
(Embodiment 3)
In the third embodiment of the present invention, the sales price output device according to the first or second embodiment acquires the purchaser-specific product sales price information based on the purchase history of the product for each purchaser.
[0066]
(Embodiment 3: Configuration)
FIG. 11 illustrates a functional block diagram of a sales price output device according to the third embodiment. In FIG. 11, the selling price output device 1100 of the present embodiment is different from the selling price output device 400 of the first embodiment in further including a purchaser-specific product purchase history information obtaining unit 1103. Of course, the sales price output device 900 according to the second embodiment may further include a purchaser-specific product purchase history information acquisition unit 1103.
[0067]
(Embodiment 3: Product purchase history information acquisition unit for each purchaser)
The “purchase-specific product purchase history information acquisition unit” 1103 acquires purchaser-specific product purchase history information. The “purchase-specific product purchase history information” is information on the purchase history of the product for each product purchaser. For example, for each product purchaser, a database is stored as to which month and on what date and how many products were purchased. The product purchase history information acquiring unit for each purchaser uses the product purchaser identification information acquired by the product purchaser identification information acquiring unit to determine the date and the product and the quantity of the product purchased by the product purchaser so far. Obtained by searching the database.
[0068]
Alternatively, the total purchase price of the product up to now may be accumulated for each product purchaser, and the purchaser-specific product purchase history information acquiring unit 1103 may acquire the accumulated total.
[0069]
(Embodiment 3: Product sales price information acquisition unit for each buyer)
In the present embodiment, the purchaser-specific product sales price information acquisition unit 1102 obtains purchaser-specific product sales price information based on the purchaser-specific product purchase history information acquired by the purchaser-specific product purchase history information acquisition unit 1103. I do.
[0070]
For example, the purchaser-specific product sales price information acquisition unit 1102 first obtains purchaser-specific product sales price information based on the product purchaser identification information. If there is a product information acquisition unit, the purchaser-specific product sales price information is corrected based on the product information acquired by the product information acquisition unit. Next, purchaser-specific product purchase history information is acquired by the purchaser-specific product purchase history information acquisition unit 1103. For example, for products whose total number of purchases is a certain number or more, sales are performed at a predetermined rate. Do price reductions. Further, a discount rate may be determined according to the total purchase price of the product, and the selling price may be determined based on the discount rate.
[0071]
(Embodiment 3: Process Flow)
FIG. 12 exemplifies a flowchart for explaining the processing flow of the selling price output device 1100 in the present embodiment. Note that this flowchart is for the case where the selling price output device 1100 is based on the selling price output device of the first embodiment.
[0072]
In step S1201, the product purchaser identification information is acquired by the product purchaser identification information acquisition unit 1101.
[0073]
In step S1202, purchaser-specific product purchase history information is acquired by the purchaser-specific product purchase history information acquisition unit 1103.
[0074]
In step S1203, purchaser-specific product sales price information is acquired by the purchaser-specific product sales price information acquisition unit 1102.
[0075]
When the selling price output device 1100 is based on the selling price output device of the second embodiment, the product information is obtained before step S1203.
[0076]
(Embodiment 3: Effect)
According to the present embodiment, information including information on the sale price of the product is also acquired based on the information on the purchase history of the product. For example, for a product purchaser who has continued a certain product, By setting the sale price at a discount, it is possible to enclose the purchaser of the product.
[0077]
(Embodiment 4)
In the fourth embodiment of the present invention, the sales price output device according to any one of the first to third embodiments acquires purchaser-specific product sales price information based on information indicating the purpose of visiting the store.
[0078]
(Embodiment 4: Configuration)
FIG. 13 illustrates a functional block diagram of a sales price output device according to the fourth embodiment. In FIG. 13, the sales price output device 1300 of the present embodiment further includes a store visit purpose information acquisition unit 1303 in addition to the sales price output device of the first embodiment. Of course, the sales price output device 900 according to the second embodiment and the sales price output device 1100 according to the third embodiment may further include a visit purpose information acquisition unit 1303.
[0079]
(Embodiment 4: visit purpose information acquisition unit)
The “visiting purpose information acquiring unit” 1303 acquires visiting purpose information. “Store visit purpose information” is information indicating the visit purpose of the product purchaser.
[0080]
For example, a display 1401 having a touch panel as shown in FIG. 14 is installed near the device for acquiring the product purchaser identification information, and a button 1402 that matches or is the closest to the purpose of the product purchaser visiting the store. , 1403, 1404, 1405, and the like. Alternatively, the purpose of visiting the store may be uttered by the product purchaser by voice, and the purpose of visiting the store may be obtained by voice recognition technology.
[0081]
(Embodiment 4: Product sales price information acquisition unit for each buyer)
In the present embodiment, the purchaser-specific product sales price information acquisition unit 1302 acquires purchaser-specific product sales price information based on the visit purpose information acquired by the visit purpose information acquisition unit 1303.
[0082]
For example, a data structure of a branched tree structure as shown in FIG. 15 is stored in the purchaser-specific merchandise sales price information acquisition unit 1302, and when a merchandise represented by a node of this branch portion is purchased. , The selling price is determined by applying the discount amount represented by the node at the end of the branch.
[0083]
Here, the data structure of FIG. 15 will be described in detail. A node 1501 corresponding to the root of the tree structure indicates a store visit purpose. In this case, "preparing dinner" is the purpose of the visit. The data structure of FIG. 15 shows branches of nodes 1502, 1503, 1504, and 1505 and branches of nodes 1506, 1507, 1508, and 1509. For example, when a product purchaser purchases “croquette”, “source”, and “seafood” represented by nodes 1502, 1503, and 1504, the prices of these three products are determined by discounting 5% indicated by node 1505. It represents that.
[0084]
As described above, in the case where discount information when a combination of products is purchased is obtained from the store visit purpose information, the purchaser-specific product sales price information acquisition unit 1302 first purchases the product based on the product purchaser identification information. Get individual product sales price information. Normally, the purchaser-specific product sales price information has sales price information for each product alone, and therefore, the purchaser-specific product sales price information includes information represented by nodes constituting the branches of the tree structure shown in FIG. Is added, and information of a discount when a product is purchased in combination is added.
[0085]
If the discount rate for individual products is determined by the visit purpose information, the discount rate is applied to the acquired purchase price information for each purchaser to obtain new purchase price information for each purchaser. You may make it.
[0086]
(Embodiment 4: Process Flow)
FIG. 16 exemplifies a flowchart for explaining the flow of processing of the selling price output device 1300 in the present embodiment. Note that this flowchart is for the case where the selling price output device 1300 is based on the selling price output device of the first embodiment.
[0087]
In step S1601, the product purchaser identification information is acquired by the product purchaser identification information acquisition unit 1301.
[0088]
In step S1602, the visit purpose information is acquired by the visit purpose information acquisition unit 1303.
[0089]
In step S1603, purchaser-specific merchandise sales price information is acquired by the purchaser-specific merchandise sales price information acquisition unit 1302.
[0090]
When the sales price output device is based on the sales price output device of the second embodiment, the product information is obtained before step S1603. In the case of the sales price output device according to the third embodiment, before step S1603, purchaser-specific product purchase history information is obtained.
[0091]
(Embodiment 4: Effect)
According to the present embodiment, it is possible to provide a product suitable for the purpose of the product purchaser at low cost.
[0092]
(Embodiment 5)
In the fifth embodiment of the present invention, the sales price output device according to any one of the first to fourth embodiments converts purchaser-specific product sales price information based on information including information indicating a purchaser's preference for a product. get.
[0093]
(Embodiment 5: Configuration)
FIG. 17 illustrates a functional block diagram of a selling price output device according to the fifth embodiment. In FIG. 17, the sales price output device 1700 of the present embodiment further includes a purchaser attribute information storage unit in addition to the sales price output device of the first embodiment. Of course, the sales price output device 900 according to the second embodiment, the sales price output device 1100 according to the third embodiment, and the sales price output device 1300 according to the fourth embodiment may further include a purchaser attribute information storage unit 1703.
[0094]
(Embodiment 5: Buyer attribute information storage unit)
The “buyer attribute information storage unit” 1703 stores product purchaser identification information and purchaser attribute information in association with each other. “Purchaser attribute information” is information including preference information that is information indicating the preference of the product purchaser regarding the product. Examples of the preference information include information indicating whether one likes vegetable dishes or meat dishes, Chinese dishes, or light meals. The purchaser attribute information other than the preference information includes occupation, age, marriage status, family structure, and the like.
[0095]
For example, the purchaser attribute information storage unit 1703 stores the product purchaser identification information and the purchaser attribute information in association with each other by the database management system.
[0096]
(Embodiment 5: Acquisition unit for product sales price information by buyer)
In the present embodiment, the purchaser-specific product sales price information acquisition unit 1702 obtains purchaser-specific product sales price information based on the purchaser attribute information stored in the purchaser attribute information storage unit 1703.
[0097]
That is, the purchaser-specific merchandise sales price information acquisition unit 1702 associates the purchaser attribute information storage unit 1703 with the purchaser attribute information stored in the purchaser attribute information storage unit 1703 in association with the product purchaser identification information acquired by the purchaser identification information acquisition unit 1701. The information is acquired, and the merchandise sales price information is acquired based on the buyer attribute information.
[0098]
For example, if the purchaser attribute information indicates that the purchaser prefers vegetable dishes, the selling price of vegetables is discounted.
[0099]
(Embodiment 5: Process flow)
FIG. 18 exemplifies a flowchart for explaining the flow of processing of the selling price output device 1700 in the present embodiment. This flowchart is for the case where the selling price output device 1700 is based on the selling price output device of the first embodiment.
[0100]
In step S1801, the product purchaser identification information acquisition unit 1701 acquires the product purchaser identification information.
[0101]
In step S1802, the attribute information stored in the purchaser attribute information storage unit 1703 in association with the product purchaser identification information is acquired.
[0102]
In step S1803, purchaser-specific product sales price information is acquired by the purchaser-specific product sales price information acquisition unit 1702.
[0103]
If the selling price output device is based on the selling price output device of the second embodiment, the product information is obtained before step S1803. In the case of the sales price output device according to the third embodiment, purchaser-specific product purchase history information is acquired before step S1803. In the case of the sales price output device according to the fourth embodiment, similarly, before the step S1803, the visit purpose information is acquired.
[0104]
(Embodiment 5: Effect)
According to the present embodiment, it is possible to provide products at low prices according to the tastes and attributes of the product purchasers.
[0105]
(Embodiment 6)
In the sixth embodiment of the present invention, the sales price output device according to any one of the first to fifth embodiments outputs purchaser-specific product sales price information.
[0106]
(Embodiment 6: Configuration (1))
FIG. 19 illustrates a functional block diagram of a sales price output device 1900 in the present embodiment. This sales price output device 1900 is the same as the sales price output device of the first embodiment, but further includes a product sales price information output unit 1903 for each purchaser.
[0107]
(Embodiment 6: Product sales price information output unit by buyer)
The “purchase-specific merchandise sales price information output unit” 1903 outputs the purchaser-specific merchandise sales price information acquired by the purchaser-specific merchandise sales price information acquisition unit 1902 for the relevant purchaser.
[0108]
The “applicable product purchaser” is a product purchaser who has made the product purchaser identification information acquisition unit 1901 acquire the product purchaser identification information.
[0109]
Further, “output for the corresponding product purchaser” means to output so that the corresponding product purchaser can recognize the product.
[0110]
The "output" here can take various forms. For example, when the product purchaser causes the product purchaser identification information acquisition unit 401 to acquire the product purchaser identification information, the information is displayed on a display installed near the product purchaser identification information acquisition unit 401. You may.
[0111]
FIG. 20 illustrates another form of output. In FIG. 20, devices 2001, 2002, and 2003 each having an antenna attached thereto are connected to a selling price output device 1900 via an exchange or the like, and a product purchaser 2004 has a portable terminal 2005. The terminal 2005 displays the merchandise sales price information for each purchaser transmitted from the device 2002 provided with the antenna.
[0112]
FIG. 21 shows a state in which merchandise sales price information for each purchaser is displayed on the portable terminal 2005. The text is displayed on the screen 2101 so that the product purchaser 2004 can recognize it.
[0113]
In addition, instead of the display by the character or together with the display by the character, the voice may be read aloud.
[0114]
It should be noted that the merchandise purchaser 2004 is detected at which store in the store using, for example, an ID tag, and only the purchaser-specific merchandise sales price information on the merchandise handled at the store is output. You may. Alternatively, the moving direction of the product purchaser 2004 may be detected, and the product sales price information for each purchaser may be output regarding the product at the counter in the moving direction.
[0115]
(Embodiment 6: Process flow (No. 1))
FIG. 22 exemplifies a flowchart for explaining the processing flow of the selling price output device 1900 in the present embodiment.
[0116]
In step S2201, the product purchaser identification information is acquired by the product purchaser identification information acquisition unit 1901.
[0117]
In step S2202, purchaser-specific merchandise sales price information is acquired by the purchaser-specific merchandise sales price information acquisition unit 1902.
[0118]
In step S2203, the purchaser-specific product sales price information is output from the purchaser-specific product sales price information output unit. The output is not limited to one time, and may be repeated as needed.
[0119]
(Embodiment 6: Configuration (Part 2))
FIG. 23 illustrates a functional block diagram in the case where the selling price output device of the present invention is based on the second embodiment.
[0120]
In this case, the purchaser-specific product sales price information output unit 2304 outputs the purchaser-specific product sales price information acquired based on the product information acquired by the product information acquisition unit 2303.
[0121]
(Embodiment 6: Process flow (No. 2))
FIG. 24 exemplifies a flowchart for explaining the processing flow of the selling price output device 2300 shown in FIG.
[0122]
In step S2401, the product purchaser identification information is acquired by the product purchaser identification information acquisition unit 2301.
[0123]
In step S2402, the product information is obtained by the product information obtaining unit.
[0124]
In step S2403, purchaser-specific merchandise sales price information is acquired by the purchaser-specific merchandise sales price information acquisition unit 2302.
[0125]
In step S2404, the purchaser-specific product sales price information is output from the purchaser-specific product sales price information output unit.
[0126]
(Embodiment 6: Configuration (Part 3))
FIG. 25 illustrates a functional block diagram in the case where the sales price output device of the present invention is based on the third embodiment.
[0127]
In this case, the purchaser-specific product sales price information output unit 2503 outputs the purchaser-specific product sales price acquired based on the purchaser-specific product purchase history information acquired by the purchaser-specific product purchase history information acquisition unit 2504. Output information.
[0128]
(Embodiment 6: Process flow (No. 3))
FIG. 26 exemplifies a flowchart for explaining the processing flow of the selling price output device 2500 shown in FIG.
[0129]
In step S2601, the product purchaser identification information is acquired by the product purchaser identification information acquisition unit 2501.
[0130]
In step S2602, purchaser-specific product purchase history information is acquired by the purchaser-specific product purchase history information acquisition unit 2504.
[0131]
In step S2603, purchaser-specific product sales price information is acquired by the purchaser-specific product sales price information acquisition unit 2502.
[0132]
In step S2604, the purchaser-specific product sales price information is output from the purchaser-specific product sales price information output unit 2503.
[0133]
(Embodiment 6: Configuration (Part 4))
FIG. 27 illustrates a functional block diagram in the case where the selling price output device of the present invention is based on the fourth embodiment.
[0134]
In this case, the purchaser-specific merchandise sales price information output unit 2703 outputs the purchaser-specific merchandise sales price information acquired based on the visit-purpose information acquired by the visit-purpose information acquisition unit 2704.
[0135]
(Embodiment 6: Process flow (No. 4))
FIG. 28 exemplifies a flowchart for explaining the processing flow of the selling price output device 2700 shown in FIG.
[0136]
In step S2801, the product purchaser identification information is acquired by the product purchaser identification information acquisition unit 2701.
[0137]
In step S2802, the visit purpose information is acquired by the visit purpose information acquisition unit 2704.
[0138]
In step S2803, purchaser-specific merchandise sales price information is acquired by the purchaser-specific merchandise sales price information acquisition unit 2702.
[0139]
In step S2804, the purchaser-specific product sales price information is output from the purchaser-specific product sales price information output unit 2703.
[0140]
(Embodiment 6: Configuration (Part 5))
FIG. 29 illustrates a functional block diagram in the case where the selling price output device of the present invention is based on the fifth embodiment.
[0141]
In this case, the purchaser-specific product sales price information output unit 2903 outputs the purchaser-specific product sales price information acquired based on the purchaser attribute information stored in the purchaser attribute information storage unit 2904.
[0142]
(Embodiment 6: Process flow (No. 5))
FIG. 30 exemplifies a flowchart for explaining the processing flow of the selling price output device 2900 shown in FIG.
[0143]
In step S3001, the product purchaser identification information is acquired by the product purchaser identification information acquisition unit 2901.
[0144]
In step S3002, purchaser attribute information stored in the purchaser attribute information storage unit 2904 is acquired.
[0145]
In step S3003, purchaser-specific merchandise sales price information is acquired by the purchaser-specific merchandise sales price information acquisition unit 2902.
[0146]
In step S3004, the purchaser-specific product sales price information is output from the purchaser-specific product sales price information output unit 2903.
[0147]
(Embodiment 6: Effect)
According to this embodiment, since the purchaser-specific product sales price information is output for the purchaser, the purchaser can know the purchaser-specific product sales price information.
[0148]
(Embodiment 7)
In the seventh embodiment of the present invention, the sales price output device according to the sixth embodiment is characterized in that part of the purchaser-specific product sales price information output from the purchaser-specific product sales price information output unit is hidden. Is provided.
[0149]
That is, not all of the product sales price information for each purchaser is output, and only a part of the product purchaser can be seen.
[0150]
As a method of determining the purchaser-specific merchandise sales price information to be hidden, for example, there is a method of not outputting a product whose discount rate is not so high. Alternatively, it is possible not to output a product with a particularly high discount rate. In this case, if a display indicating that a product with a particularly high discount rate is not displayed is made, the product purchaser becomes interested in what it is. As a result, the user purchases many articles and wants to know what has a particularly high discount rate.
[0151]
As a mode in which a part of the purchaser-specific product sales price information is hidden and not output, a mode in which the product name is output but the price or the discount rate is not output, and a mode in which the product name is not output but the price or the discount rate is output Or a mode in which neither the product name nor the price and the discount rate are output.
[0152]
(Embodiment 7: Effect)
According to this embodiment, since part of the purchaser-specific product sales price information is hidden, it is possible to display the purchaser-specific product sales price information in a compact manner. Further, it is possible to increase the interest of the product purchaser in purchasing the product.
[0153]
(Embodiment 8)
In the eighth embodiment of the present invention, the sales price output device according to the sixth or seventh embodiment is provided, wherein the purchaser-specific merchandise sales price information output unit outputs to a visible medium.
[0154]
(Embodiment 8: Definition and example of visible medium)
A “visible medium” is a medium from which information can be obtained by visual means. For example, there is a so-called electronic paper in which fine particles are sandwiched between two thin plastic films and characters and graphics can be displayed by controlling a voltage. Electronic paper can display different characters and figures by controlling the voltage, so it can be reused.The displayed characters and figures do not disappear easily even when the power is turned off, so it is convenient to carry. is there.
[0155]
(Embodiment 8: Behavior of product purchaser)
In this embodiment, after the product purchaser causes the sales price output device to acquire the product purchaser identification information, the product sales price information output unit by purchaser outputs the product sales price information by purchaser to a visible medium. I do.
[0156]
(Embodiment 8: Effect)
As a result, the product purchaser can carry the shopping while carrying the visible medium, and can perform shopping while viewing information such as special sale items.
[0157]
(Embodiment 9)
In the ninth embodiment of the present invention, the visible medium in the eighth embodiment is paper, and the purchaser-specific merchandise selling price information output unit prints and outputs on paper.
[0158]
Even though the electronic paper illustrated in the eighth embodiment can be reused, at the time of this writing, the paper is inexpensive, and at the time of writing, the portability and flexibility of lightness are high. This is a visible medium that has the best surface to bend from the surface. The technology for printing on paper is also mature, and it can be said that paper is the most suitable in the practice of the present invention.
[0159]
(Embodiment 10)
In the tenth embodiment of the present invention, in the sales price output device of the sixth embodiment, the output of the merchandise sales price information for each purchaser is printed and output on a receipt when the merchandise is cleared after visiting the store.
[0160]
For example, the sales price output device of the present embodiment is connected to a register, and when the product purchaser completes the settlement at the register, the sales price output device outputs the product sales price information for each purchaser to the register. The settlement amount is obtained based on the information on the sales price of another product. When the receipt is printed, the standard retail price of the product purchased by the product purchaser is acquired from the product master that stores the standard retail price of the product. The difference may be calculated and printed.
[0161]
Further, the purchaser-specific product sales price information acquisition unit 402 may obtain purchaser-specific product sales price information when the purchaser next visits the store, and the content may be printed as a receipt. That is, a notice of the product sales price at the next visit to the store may be printed on the receipt.
[0162]
(Embodiment 10: Effect)
As a result, the product purchaser can know how much the shopping has been made, and feel joy and surprise.
[0163]
Also, if the product sales price information for each purchaser has been output to the product purchaser before liquidation of the product, the product purchaser sees the difference printed on the receipt and purchases at the expected discount. I am convinced of what I have done and I feel satisfied.
[0164]
As a result, the merchandise purchaser can shop with satisfaction at the store, and the merchant can monopolize the merchandise purchaser as a customer.
[0165]
(Embodiment 11)
According to the eleventh embodiment of the present invention, in the sales price output device according to any one of the first to tenth embodiments, the merchandise sales price information for each purchaser is information indicating a sales price on condition of bulk purchase by a plurality of purchasers. It is characterized by.
[0166]
(Embodiment 11: Sales price on condition of bulk purchase by a plurality of buyers)
"Selling price on condition of bulk purchase by multiple buyers" means a merchandise purchaser who has obtained merchandise purchaser identification information on a selling price output device and is not a person who pays for liquidation of merchandise. Means the selling price when purchasing a product as a group of several people in cooperation with a party.
[0167]
The phrase "purchase a product jointly" includes a case where a group of several people purchases a plurality of the same product, and a case where a group of several people purchases a plurality of types of products.
[0168]
(Embodiment 11: Example of merchandise sales price information by buyer)
FIG. 31 exemplifies a table 3101 storing information indicating a selling price when a group of several people purchase the same product a plurality of times. Table 3101 stores information indicating the selling price when the product purchaser having the product purchaser identification information of 3220 becomes the representative of the group and collectively buys the product with the product code of 49771800.
[0169]
(Embodiment 11: Effect)
According to the present embodiment, by performing bulk buying, the store can sell a large amount of commodities by a single clearing operation, thereby increasing profits. In addition, the purchaser can purchase the product at a low price by making a bulk purchase.
[0170]
(Embodiment 12)
In a twelfth embodiment of the present invention, in the sales price output device according to any one of the first to eleventh embodiments, the product purchaser identification information is described in a direct mail sent to the product purchaser. It is characterized by being information.
[0171]
(Embodiment 12: Example of product purchaser identification information described in direct mail)
FIG. 32 shows an example of the product purchaser identification information described in the direct mail. In FIG. 32, for example, an advertisement is printed on the back side of a postcard 3201, and a bar code 3202 representing product purchaser identification information is printed on the front side together with the name and address of the product purchaser. The advertisement to be printed has contents adapted to the taste of the recipient of the postcard 3201 and the like, and may be different for each recipient.
[0172]
When the person who receives such a postcard comes to the store, the barcode 3202 is presented to the sales price output device, and the purchaser identification information is obtained.
[0173]
Although FIG. 32 shows an example of a postcard by mail, a direct mail service handled by a general home delivery company may be used.
[0174]
The product purchaser identification information is printed as a barcode, but this is because barcodes are the most common means for inputting information when this specification is written. It is. Instead of using a barcode, merchandise purchaser identification information may be obtained by reading characters of an address or name printed on a postcard or the like by a character recognition technique.
[0175]
Instead of the barcode, a number may be printed, and the number may be input by the product purchaser as product purchaser information using a numeric keypad or the like, or may be input by voice recognition.
[0176]
Note that an advertisement is printed on the back side of the postcard, but the advertisement may be in accordance with the product purchaser to whom the postcard is sent. For example, the content of the advertisement may be determined based on the purchase history of the product of the product purchaser, or the content of the advertisement may be determined based on the attribute information of the product purchaser.
[0177]
(Embodiment 12: Effect)
As described above, by setting the product purchaser identification information to the information described in the direct mail, for example, the product purchaser can present the product purchaser identification information without having a dedicated card or the like, Shopping suitable for the product purchaser can be performed. In particular, in the present day when a single person has many cards, it is easy to lose cards, and product purchaser identification information is printed on direct mail regularly or irregularly. By being sent, it is not necessary for the purchaser to manage the card with special care.
[0178]
(Embodiment 13)
In a thirteenth embodiment of the present invention, in the sales price output device according to any one of the first to twelfth embodiments, the merchandise sales price information for each purchaser includes free merchandise information. Here, the "free product information" is information for specifying a product to be delivered free of charge.
[0179]
(Embodiment 13: Example of free product information)
As an example of free product information, there is information for specifying a product to be delivered for free in addition to the product purchased by the product purchaser. In addition, there is information for specifying a product to be delivered with a free price from the products presented when the product purchaser performs the settlement.
[0180]
(Embodiment 13: Generation of free product information)
For example, when the sales price output device includes a product information acquisition unit, free product information may be generated based on the sales status of products and the expiration date. For example, by delivering a product that does not sell well for free, the product is made known. Alternatively, a product whose expiration date is about to expire may be delivered free of charge.
[0181]
In the case where a purchaser-specific product purchase history information acquisition unit is provided, free product information may be generated based on the product purchase history of the product purchaser. For example, a product purchased frequently by a product purchaser is made free, or a product that the product purchaser has not yet purchased is provided as a free sample.
[0182]
Further, in the case where a store visit purpose information acquisition unit is provided, free product information may be generated such that a product according to the store visit purpose is made free of charge. For example, newly purchased ingredients suitable for dinner may be provided free of charge to a product purchaser who has come to the store to purchase ingredients for dinner.
[0183]
Further, in the case where a purchaser attribute information storage unit is provided, free product information may be generated so as to make a product suitable for the product purchaser's attribute free. For example, free samples such as cosmetics may be provided according to the age and gender of the product purchaser.
[0184]
In addition, when a purchaser-specific product sales price information output unit is provided, by outputting free product information, the product purchaser can purchase the product at the store and receive what is free. And you can feel satisfied with shopping.
[0185]
【The invention's effect】
As described above, according to the present invention, a price can be set for each product purchaser.
[Brief description of the drawings]
FIG. 1 is a diagram illustrating an outline of the present invention.
FIG. 2 is a diagram illustrating an outline of the present invention.
FIG. 3 is a diagram illustrating effects of the present invention and the like.
FIG. 4 is a functional block diagram according to the first embodiment.
FIG. 5 is an example of merchandise sales price information by buyer.
FIG. 6 is an example of a table for newly calculating and obtaining information on a selling price of a product for each product purchaser.
FIG. 7 is a flowchart of a process according to the first embodiment.
FIG. 8 is a diagram illustrating the behavior of a product purchaser.
FIG. 9 is a functional block diagram according to a second embodiment.
FIG. 10 is an example of a table for storing product information;
FIG. 11 is a functional block diagram according to a third embodiment.
FIG. 12 is a flowchart of a process according to the third embodiment.
FIG. 13 is a functional block diagram according to a fourth embodiment.
FIG. 14 is an example of a screen for acquiring visit purpose information;
FIG. 15 is a diagram illustrating an example of a data structure for calculating a discount amount from a visit purpose;
FIG. 16 is a flowchart of a process according to the fourth embodiment.
FIG. 17 is a functional block diagram according to a fifth embodiment.
FIG. 18 is a flowchart of processing according to the fifth embodiment.
FIG. 19 is a functional block diagram according to a sixth embodiment.
FIG. 20 is a diagram illustrating an example of a state in which merchandise sales price information for each purchaser is output;
FIG. 21 is an example of a state in which merchandise sales price information for each purchaser is displayed.
FIG. 22 is a flowchart of processing according to the sixth embodiment.
FIG. 23 is a functional block diagram according to a sixth embodiment.
FIG. 24 is a flowchart of processing according to the sixth embodiment.
FIG. 25 is a functional block diagram according to a sixth embodiment.
FIG. 26 is a flowchart of processing according to the sixth embodiment.
FIG. 27 is a functional block diagram according to a sixth embodiment.
FIG. 28 is a flowchart of processing according to the sixth embodiment.
FIG. 29 is a functional block diagram according to a sixth embodiment.
FIG. 30 is a flowchart of processing according to the sixth embodiment.
FIG. 31 is an example of a table storing information indicating a selling price when a plurality of same products are purchased.
FIG. 32 is an example of direct mail.
[Explanation of symbols]
100 product buyer
101 Product purchaser identification information acquisition unit
102 Server device
103 Product Sales Price Information Acquisition Unit by Buyer
104 cash register

Claims (16)

A product purchaser identification information acquisition unit that obtains product purchaser identification information for identifying a product purchaser;
Purchaser-specific merchandise sales that acquire purchaser-specific merchandise sales price information, which is information including information on the sales price of the merchandise for each merchandise purchaser, based on the merchant purchaser identification information acquired by the merchandise purchaser identification information acquisition unit Price information acquisition unit,
A sales price output device comprising: A product information obtaining unit that obtains product information including product sales information that is information on the sales status of the product,
The sales price output device according to claim 1, wherein the purchaser-specific product sales price information acquisition unit obtains purchaser-specific product sales price information based on the product information acquired by the product information acquisition unit. A purchaser-specific product purchase history information acquisition unit that obtains purchaser-specific product purchase history information, which is information on purchase history of products by purchaser,
The purchaser-specific product sales price information acquisition unit acquires the purchaser-specific product sales price information based on the purchaser-specific product purchase history information acquired by the purchaser-specific product purchase history information acquisition unit. 2. The sales price output device according to 2. A store visit information acquisition unit that acquires visit purpose information that is information indicating the visit purpose of the product purchaser;
4. The device according to claim 1, wherein the purchaser-specific product sales price information acquisition unit obtains purchaser-specific product sales price information based on the visit purpose information acquired by the visit purpose information acquisition unit. 5. Sales price output device. A purchaser attribute information storage unit that stores the purchaser identification information and purchaser attribute information including preference information that is information indicating the preference of the purchaser regarding the product,
5. The purchaser-specific product sales price information acquisition unit acquires purchaser-specific product sales price information based on purchaser attribute information stored in the purchaser attribute information storage unit. 6. A sales price output device according to (1). 6. A purchaser-specific product sales price information output unit that outputs the purchaser-specific product sales price information acquired by the purchaser-specific product sales price information acquisition unit for the corresponding product purchaser. A sales price output device according to claim 1. The sales price output device according to claim 6, wherein a part of the purchaser-specific product sales price information output from the purchaser-specific product sales price information output unit is hidden. The selling price output device according to claim 6, wherein the purchaser-specific product selling price information output section outputs the information to a visible medium. 9. The sales price output device according to claim 8, wherein the visible medium is paper, and the purchaser-specific merchandise sales price information output unit prints and outputs the paper. The sales price output device according to claim 6, wherein the output of the purchaser-specific product sales price information is printed and output on a receipt when the product is settled after visiting the store. 7. The sales according to claim 6, wherein the output of the purchaser-specific merchandise sales price information is performed by printing a purchaser-specific merchandise sales price at the next visit to a store at the time of liquidation of the product after visiting the store. Price output device. The selling price output device according to any one of claims 1 to 11, wherein the purchaser-specific product selling price information is information indicating a selling price on condition that a plurality of buyers make a bulk purchase. The selling price output device according to any one of claims 1 to 12, wherein the product purchaser identification information is information described in a direct mail sent to the product purchaser. 14. The sales price output device according to claim 1, wherein the purchaser-specific product sales price information includes free product information that is information for specifying a product to be delivered free of charge. A product purchaser identification information obtaining step of obtaining product purchaser identification information for identifying a product purchaser;
Purchaser-based product sales to acquire purchaser-specific product sales price information that is information including information on the sale price of the product for each product purchaser based on the product purchaser identification information acquired in the product purchaser identification information acquisition step Price information acquisition step,
Sales price output program for making a computer execute. A product purchaser identification information obtaining step of obtaining product purchaser identification information for identifying a product purchaser;
Purchaser-based product sales to acquire purchaser-specific product sales price information that is information including information on the sale price of the product for each product purchaser based on the product purchaser identification information acquired in the product purchaser identification information acquisition step Price information acquisition step,
Including sales price output method.

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