JP2004005016A - Method of introducing article using internet and introduction site - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a method for significantly increasing the diffusion rate of an article site and the sales of articles by trading via the Internet. <P>SOLUTION: Article provider sites 1A, 1B, 1C and the like, an introduction site 2, and cellular phones 4A, B, C and the like are interconnected by a network 3 (cellular phone network, Internet). A user signs up as a member of the introduction site 2 using the cellular phone 4A, B or C. An article which the user desires as a gift to himself is registered in the introduction site 2, and each time the URL of the introduction site 2 is given using cellular phones, the introduction site updates the number of people introduced and delivers the gift to the member who introduced the site, depending on the number of people introduced. The introduction site 2, when accessed upon introduction from a terminal, adds the user ID (Wi:U-ID) of the terminal to be managed by a communications carrier to the URL code of the site. The user ID (Wi) is added in a concealed position because the terminal's screen, if it is a cellular phone, is too small. <P>COPYRIGHT: (C)2004,JPO

Description

[0001]
TECHNICAL FIELD OF THE INVENTION
The present invention relates to a method for improving the spread rate of a product providing site and the sales rate of a product by increasing the number of members using a mobile phone in selling the product using the Internet.
[0002]
[Prior art]
In recent years, with the spread of the Internet, it has become possible to access a product site from a terminal (cellular phone, personal computer) via the Internet and order a desired product.
[0003]
In such a system, when a friend of a user who purchases the product A from the product site A wants the same product, the friend A who purchases the product A hears the URL code of the product site, A user operates a mobile terminal and a personal computer to access a product site and order the same product A.
[0004]
[Problems to be solved by the invention]
However, in the above method, even if the friend A is notified of the URL code of the product site that provides the product A that the member A frequently purchases, the member A can purchase the product A from the product site. It does not benefit.
[0005]
That is, since the member A only informs the URL code of the merchandise site according to a friend's request, the advertisement of the merchandise site is limited to a certain extent. For this reason, there has been a problem that the penetration rate of the product site and the sales rate of the product do not increase more than expected.
[0006]
The present invention has been made in view of the above-described problems, and has as its object to provide a method for significantly improving the penetration rate of a product site and the sales rate of a product in the sale of goods using the Internet.
[0007]
[Means for Solving the Problems]
The product introduction method using a network is a product introduction method in which products registered on an introduction site connected to a computer network are mutually purchased and purchased using mobile phones.
[0008]
When the access from the mobile phone is a product introduction of the site to another mobile phone, the introduction site associates a desired product with a phone number of the mobile phone and a user ID to the site. Registering, and when the user ID of the accessed mobile phone is registered in the site, providing a URL for the introduction by adding the user ID to the URL of the introduction site in the page; , After the introduction URL code is provided to the mobile phone, an access is made from another mobile phone having a telephone number different from the mobile phone, and the product of the registered product providing site is registered with the other mobile phone. Determining whether the purchase has been made, and when the other mobile phone that has provided the introduction URL code determines that the product has been purchased, Updating the value of the number-of-introducers counter having the user ID, and introducing promotion comprising the number of points corresponding to the value of the number-of-introducers counter, the information on the desired product, and the number of points for obtaining the product. And transmitting to the mobile phone on a web page.
[0009]
The introduction site of the present invention is an introduction site that provides a page for introducing products to each other's mobile phones using a computer network.
[0010]
When the access from the mobile phone is a product introduction of the site to another mobile phone, the server associates the desired product with the phone number of the mobile phone and the user ID and registers the server. Means for, when a user ID of the accessed mobile phone is registered in the site, providing a URL for introduction by adding the user ID to a URL of the introduction site in a page;
After the introduction URL code is provided to the mobile phone, an access is made from another mobile phone having a telephone number different from that of the mobile phone, and the product of the registered product providing site is registered on the other mobile phone. Means for determining whether or not a purchase has been made; and updating the value of the number of introducers counter having the user ID of the mobile phone when the other mobile phone that provided the referral URL code determines that the product has been purchased. Means to
A means for transmitting to the mobile phone a referral promotion page including a point number corresponding to the value of the introducer number counter, information on the desired product, and a point number for obtaining the product. And
[0011]
BEST MODE FOR CARRYING OUT THE INVENTION
<Embodiment 1>
FIG. 1 is a schematic configuration diagram of a product sales system using a net according to the first embodiment. In the present embodiment, as shown in FIG. 1, a merchandise providing site 1A, 1B, 1C,..., An introduction site 2 and mobile phones 4A, B, C,. , And become members of the introduction site 2 using the mobile phones 4A, 4B, 4C,. Then, each time the user registers his / her desired present product to the introduction site 2 and informs the URL of the introduction site 2 using a mobile phone, the introduction site updates the number of referrals. Give to the member who introduced.
[0012]
The above-described mobile phone has a browser function, a mail function, an Internet connection function, and the like. In addition, it is preferable that the mobile phone basically incorporates software that operates on any platform without depending on a specific OS or microprocessor (for example, Java (registered trademark)).
[0013]
The source code described in Java (registered trademark) is temporarily converted into an intermediate format called Java (registered trademark) bytecode, and is distributed in this state. At the time of execution, the platform is converted into an executable form (native code) and executed by software called a Java (registered trademark) virtual machine.
[0014]
The introduction site 2 includes a web server 6 with an introduction function, a member DB server 7, and a product information DB server 8.
[0015]
The web server 6 with an introduction function has an Internet connection function (including an SSL function), and also has a product providing unit 10, a URL creating unit for introducer 11, an introducer purchase determining unit 12, an introducer counting unit 13, and the like. It has.
[0016]
When the product providing unit 10 accesses the site, the product providing unit 10 provides the product field list of the product information DB server 8 to the accessed terminal, and a detailed list (photograph, message, price, etc.) of the selected field. Is provided, and when the provided product is purchased, the introducer purchase determination unit 12 is notified of whether the purchase is an introduction from another user.
[0017]
The referrer URL creation unit 11 adds the terminal-side user ID (Wi: U-ID (ID managed on the communication carrier side) to the URL code of the site when the terminal accesses by introduction. It is preferable that the user ID (Wi) be hidden and attached to a terminal such as a mobile phone because the screen is small.
[0018]
When the product provided by the product providing unit 10 is purchased by introducing another user, the introducer number determining unit 12 passes the ID of the user to the introducer counting unit 13.
[0019]
The introducer counter unit 13 is provided for each member (member who is to be introduced) in the member DB server 7 each time the user ID (Wi) of the introducer is notified at the time of purchase. (Not shown).
[0020]
The point product providing unit 14 provides a page in which information (photo, price, message) of the point product of the product information DB server 8 and a display box for prompting the introduction are provided when the access is made for the introduction.
[0021]
The above-mentioned display box is composed of, for example, three, reads the value of the introducer number counter of the member DB server 7, and blinks the first, second, or third box according to the value.
[0022]
The member DB server 7 has registered member information including an e-mail address, a telephone number, a user ID, a password, an account number, and the like, and a friend's e-mail address and a product in which the friend is interested in the introducer's user ID (or telephone number). And the like, and introducer number counter values for each member are stored.
[0023]
The product introduction system configured as described above will be described below using a sequence.
[0024]
FIG. 2 is a sequence diagram illustrating the operation of the product sales system according to the first embodiment.
[0025]
The provider sites 1A, 1B,... Periodically (at one-week intervals) transmit product information for sale to the introduction site 2 (d1, d2). The product information includes a product code, a product name, an amount, a delivery date, a photograph image of the product, a detailed message, and the like.
[0026]
The product providing unit 10 of the web server 6 with the introduction function of the introduction site 2 causes the product information server 8 to register the product information Ai every time the product information Ai is periodically received from the product providing sites A, B,... (D3, d4). ).
[0027]
Then, the user A operates the mobile phone A (terminal A) to access with the URL code of the introduction site 2 (d5). At this time, the telephone number and name of the mobile phone A are transmitted to the introduction site 2 as access information.
[0028]
Next, the product providing unit 10 of the web server 6 with the introduction function of the introduction site 2 refers to the registered member information Bi (telephone number, name, user ID, account number, etc.) by the member DB server 7 and determines whether or not the member. Is authenticated (d6).
[0029]
When the registered member information Bi having the telephone number of the access information is not registered in the member DB server 7, the product providing unit 10 of the introduction site 2 carries a message for registering the member introduction as shown in FIG. The message is transmitted to the telephone A (d7).
[0030]
Next, as shown in FIG. 3, a menu of “joining the introduction site” and “not joining” is displayed on the mobile phone A (d 10), and the menu to which the user has joined is selected and transmitted to the introduction site 2. (D11).
[0031]
The product providing unit 10 of the introduction site 2 transmits an enrollment form to the mobile phone A in accordance with the menu selection of the enrollment (d12).
[0032]
The user A transmits registered member information Bi including an e-mail address, a user ID, a password, an account number, and the like to the introduction site 2 according to the membership form (d13). Further, the communication carrier adds the U-ID of the mobile phone to the registered member information Bi and transmits it to the introduction site 2.
[0033]
The product providing unit 10 of the introduction site 2 determines whether the registered member information Bi is registered by the member DB server 7, and if not registered, causes the member DB server 7 to register the new member information Bi as new registered member information Bi. (D14).
[0034]
With the registration of the registered member information Bi, the member DB server 7 notifies the web server 6 with the introduction function that the registration has been normally performed (d15), and the web server 6 with the introduction function of the introduction site 2 performs the registration. The completion is transmitted to the mobile phone A (d16). In this way, the introduction site 2 registers a member.
[0035]
Then, after performing the member registration, the user A accesses with the URL code of the introduction site 2 (d17). At this time, the telephone number and name of the mobile phone are transmitted as access information, and the web server 6 with the introduction function of the introduction site 2 authenticates whether or not the member is a member by referring to the registered member information Bi of the member DB server 16 (d18). ).
[0036]
If the member is a member (d19), the product providing unit 10 of the web server 6 with the introduction function of the introduction site 2 provides a menu screen such as “member introduction” and “product menu” to the mobile phone A (d20).
[0037]
In this embodiment, when a member becomes a member for the first time, a button key of a product menu is transmitted. In other words, when a member becomes a member, he / she can purchase and use the product, and then introduce the member, thereby improving the reliability of the product to be introduced.
[0038]
Next, when the product menu of the product purchase button key is transmitted to the introduction site 2 (d21), as shown in FIG. 4, the introduction site 2 adds the product information Ai received from each of the product provision sites 1A, 1B,. A product field list based on the product field list Ci is generated by the product information DB server 8, and the product field list Ci is transmitted to the mobile phone A and displayed. An example of the product field list Ci is shown in FIG. Then, the user selects a desired product field from the product field list on the screen and sends it to the introduction site 2, and the web server 6 of the introduction site 2 sends a detailed list of the selected product field (photograph, price, amount, delivery schedule). Etc.) to the mobile phone. The above detailed list is read from the product information DB server 8 and transmitted (d22, d23, d24, d25, d26).
[0039]
At this time, a trial button is displayed on the screen of the mobile phone 4A for a product that "can be tried".
[0040]
For example, when the cosmetics a1 is displayed on the screen of the mobile phone 4A and the "trial" button is pressed, the code of the cosmetics a1 on the screen and the trial code are transmitted to the introduction site 2 (d27). The web server 6 with a referral function of the referral site 2 has taken a session from the selection of the product purchase to the present, and the member information (e-mail address, telephone number, address, name, etc.) of the member who tries the cosmetics, With reference to the trial purchase list (see (b) of FIG. 5), it is determined whether the trial has been performed once. The determination that the user has tried once is determined that the user has performed the trial purchase once when the member information of the trial purchase is added to the trial cosmetic a1.
[0041]
If the member information for trial purchase is not added to the cosmetics a1 on the trial purchase list of the product providing site, it is determined that the trial purchase has not been made (d28). Then, the determination result is transmitted to the mobile phone 4A (d29). If the introduction site 2 is a member who has not purchased a trial product, the member A sends the cosmetics a1, the trial purchase code, and the trial member information to a product providing site where the cosmetics a1 can be purchased by trial. (D30).
[0042]
On the other hand, when the purchase button for the cosmetics a1 of the product providing site 1A from the introduction site 2 is selected, the mobile phone 4A transmits a purchase request to the introduction site 2 (d31).
[0043]
Next, upon receiving the purchase request, the introduction site 2 refers to the member purchase list (see (c) of FIG. 5) to determine whether or not the product for which the purchase request has been made has been purchased several times. (D32). If the number of purchases is "0", the specified price of the product providing site 1A is transmitted to the mobile terminal 4A (d33). At this time, the user is presented with a discount on the next purchase.
[0044]
The user A selects the decision button when making a purchase by looking at the price on the screen. By selecting this decision button, the purchase decision is transmitted to the introduction site 2, and the number of purchases of the cosmetics a1 of the member A is updated (d34, d35).
[0045]
Also, if the access from the mobile phone 4A is on the introduction site 2 after the member registration, and it is determined that some product is purchased by referring to the member information and the member purchase list, as shown in FIG. The introduction site 2 provides the terminal 4A with a page consisting of a menu item and a product purchase menu button (d35a). Generally, when the user B of the terminal 4B verbally hears the URL of the introduction site 2, the member introduction button is selected.
[0046]
When the member selects the member introduction button, the mobile phone 4A transmits the member introduction to the introduction site 2 (d36).
[0047]
The introduction site 2 transmits the present list to the mobile phone 4A of the user who introduces the member (d37). The present list is classified by product field, and by selecting a product field, the introduction site 2 extracts and transmits a page of detailed information from the DB server 8 (d38, d39, d40).
[0048]
In the present embodiment, it is assumed that a bag worth 100 million yen is a product that is presented by a member.
[0049]
When providing the above detailed information to the mobile phone, the point product providing unit 14 of the introduction site 2 promotes the introduction by referring to the member A's member introduction result list (FIG. 7) and the member A's member present list. To determine how many display boxes are required. In the present embodiment, the member introduction result list indicates that the introducer is currently “0”.
[0050]
When the number of introducers is "0", the point product providing unit 14 of the introduction site 2 transmits a page in which all display boxes are not turned on to the mobile phone 4A.
[0051]
Next, if the user A is satisfied with the present product displayed on the screen, the user selects the determination button, and the mobile phone 4A transmits the product code of the determined present product to the introduction site 2 (d41).
[0052]
The introduction site 2 generates a member present list (see (d) in FIG. 5) in which the member code (user ID) is associated with the present product name in the DB server 7 (d42).
After the generation of the member present list, as shown in FIG. 8, the introducer URL creation unit 11 of the introduction site 2 added the user ID (Wi) of Mr. A to the URL of the introduction site 2 with reference to the member information. The URL for introduction is transmitted to the mobile phone 4A on the page. At this time, the user ID of the member A is attached to the URL but is not displayed (d44).
[0053]
The reason why the user ID (Wi) of the member A as the introducer is not displayed is that the screen of the mobile phone is small. However, since the screen of a PDA, a mobile personal computer, or the like is large, the user ID is displayed. That is, the type of terminal is determined based on the user's access to the introduction site.
[0054]
In addition, a message is written on the page. For example, a message "notify the following URL" is sent to the partner to be introduced.
[0055]
Next, the user A operates the mobile phone 4A, inputs the address of the mobile terminal 4B, and transfers the information on the screen (d45).
[0056]
On the other hand, the user B having the mobile phone 4B operates the mobile terminal 4B to access the transferred introduction code of the introduction site 2 using the URL code (d46).
[0057]
Along with this access, the introducer number counting unit 13 of the introduction site 2 determines whether or not the user ID is hidden and attached to the URL code (d47).
[0058]
If the hidden user ID is attached and the user ID is Mr. A, a counter for the number of introducers of Mr. A is prepared in the DB server 7 (d48), and the merchandise providing unit 10 stores the merchandise field list in the mobile phone 4B. Send and display. The user B selects a desired product field from the list of product fields on the screen and sends it to the introduction site 2, and the product providing unit 10 of the introduction site 2 displays a detailed list of the selected product field (photograph, price, amount, delivery schedule). Etc.) to the mobile phone B (d49, d50, d51, d52, d53).
[0059]
Then, when the user B selects the purchase decision of the screen, the introducer number counting unit 13 of the introduction site 2 updates the introducer number counter of Mr. A of the DB server 7 as shown in FIG. 9 (d55, d56). , D57).
[0060]
Next, the introducer number determining unit 12 determines the updated introducer counter value, and the point product providing unit 14 transmits a screen corresponding to the counter value to Mr. A's mobile phone by mail (d59).
[0061]
In this way, the URL of the introduction site 2 is successively transferred to another person using a mobile phone, and the merchandise of the introduction site 2 is purchased, thereby increasing the number of introducers. Then, a display box corresponding to the number of introducers is displayed on the mobile phone 4A of the user A as shown in FIG.
[0062]
<Embodiment 2>
Also, as shown in FIG. 11, after the member registration, a page including the member introduction, the product menu, and the sample introduction is provided to the mobile terminal 4A (d60), and the selection of the sample introduction button is transmitted from the mobile terminal (FIG. 11). d61).
[0063]
The introduction site 2 provides the mobile phone 4A with a page (see FIG. 13) for inputting the introduction information to the friend including the friend's name, the friend's e-mail address, a message to the friend, and the like (d62).
[0064]
The mobile phone 4A transmits the introduction information to the friend to the introduction site (d63), and the introduction site 2 registers it in the DB server 7 (d64).
[0065]
Then, the introduction site 2 provides the mobile phone 4A with a page of a product menu that the friend is interested in, and selects a product that the friend seems to be interested in from among them. In the present embodiment, the wax of the car article is selected (d65, d66, d67). These pieces of information are stored in the DB server 7 as friend introducer information (d68).
[0066]
Next, as shown in FIG. 12, the introduction site 2 reads the detailed information of the received introduction information to the friend from the merchandise information server 8, and sends a message addressed to the friend (for example, (D69, d70). At this time, a small amount of money is offered for the introduction of a friend.
[0067]
Next, when a friend purchases this wax (d71), the introducer number counting unit 13 of the introduction site 2 updates the introducer number counter (d72) and provides the page shown in FIG. 2 (d73).
[0068]
<Embodiment 3>
Next, the operation of the introduction site 2 will be supplemented by using the flowcharts of FIGS.
[0069]
FIG. 14 is a flowchart illustrating the operation of the introducer number determination unit 12. First, it is determined whether the user ID (Wi) is added to the URL code at the time of access from the terminal (S1).
[0070]
If it is determined in step S1 that the user ID (Wi) is added, it is determined that the user accesses the introduction site 2 by the introduction from the member (S2), and the product information page is displayed on the terminal (for example, the mobile phone 4B). ) (S3).
[0071]
Next, the user ID added to the URL code is transferred to the introducer number counting unit 13 (S4).
[0072]
On the other hand, the introducer counting unit 13 determines whether the member introduction result list Hi having the user ID (Wi) exists in the DB server 7 (S6), and if so, counts the member introduction result list Hi. "1" is added to the value Hi (S7).
[0073]
In step S6, when it is determined that the member introduction result list Hi having the user ID (Wi) passed from the introducer number determination unit 12 does not exist, a new member introduction result list Hi is generated (S8).
[0074]
Next, the processing of the point product providing unit will be described with reference to the flowchart of FIG. The point product providing unit 14 reads the user ID (Wi) added to the URL code (S10), and reads the member present list Pi corresponding to the user ID (Wi) (S11).
[0075]
Then, it is determined whether or not the count value hi of the member introduction result list Hi having the user ID (Wi) matches the required introduction number gi of the member present list Pi (S12). If it is determined in step S12 that they do not match, it is determined how many display boxes are included in the count value hi of the result list (S13), and the page in which the determined number of boxes are blinked is transmitted. (S14).
[0076]
When it is determined in step S12 that the count value hi of the member introduction result list Hi matches the required introduction number gi of the member present list Pi, a page for lighting all display boxes is transmitted (S15).
[0077]
Further, the present embodiment has a process of charging each providing site. FIG. 16 is a flowchart illustrating the billing process.
[0078]
In the charging process, the count values hi of all the member introduction result lists are read (S20), and the total number of introducers Ki is obtained (S21).
[0079]
Next, a value Di obtained by dividing the total number of introducers Ki by the number of product providing sites is obtained (S22). Next, the actual number of introducers di for each providing site is read from the introduction result list (S23).
[0080]
Next, the actual number of introducers di of each providing site is subtracted from Di, and the subtracted value is set as the charge Li of the providing site (S24) and assigned to the corresponding providing site (S25).
[0081]
In the above embodiment, three display boxes are used as characters for increasing and promoting the number of introducers. However, members are allowed to register in advance fields such as favorite animals, and the count value hi of the member introduction result list is registered. , A unique character of the introduction site may be provided. In FIG. 17, when the field of animals is registered as fish, the tail is introduced by one person, the torso is introduced by two persons, and the head is introduced by three persons.
[0082]
As described above, when a part of the character is provided in accordance with the number of introductions (count value hi), it is not known what kind of character will be finally, so the member needs the member to complete the character. Will be introduced.
[0083]
<Embodiment 4>
FIG. 18 is a sequence diagram illustrating the fourth embodiment. After the introduction site 2 transmits the introduction site URL to which the ID of the member A is added to the terminal B, a product menu is transmitted to the terminal B (d49), and when a product field is selected from this menu (d50), The introduction site 2 transmits a game file (for example, a bingo game) (d80).
[0084]
In this bingo game, for example, when a user starts and stops a game by operating a mobile phone, a discount of 30% on purchased goods is obtained when three pieces are the same, and a 10% discount is obtained when two pieces are completed. Is 0%.
[0085]
Then, when the user of the terminal B starts and stops the game, the result of the game at the time of the stop (for example, three pieces) is transmitted to the introduction site 2 (d81).
[0086]
The member introduction server 6 of the introduction site 2 stores the received game result and the U-ID in the database in association with each other (d82).
[0087]
Next, the member introduction server 6 transmits the product information (product list, photograph, price, etc.) in the field selected by the user of the terminal B to the terminal B (d83).
[0088]
The user of the terminal B selects a desired product (for example, a 2,000 yen hat) from the product information displayed on the screen of the terminal B (d84).
[0089]
Upon receiving the desired product, the member introduction server 6 reads the discount rate (30%) corresponding to the U-ID of the terminal B, and displays the product video obtained by discounting the price of the selected product (hat) by 30% on the terminal B. (D85).
[0090]
Then, when the user of the terminal B decides to purchase (d56), the introducer number counting unit 13 of the introduction site 2 updates the introducer number counter of Mr. A of the DB server 7, as shown in FIG.
[0091]
That is, the game is executed, and the merchandise is sold at a discount rate based on the game result. For this reason, the game itself is useful for product purchase.
[0092]
【The invention's effect】
As described above, according to the present invention, when a user A registers as a member on an introduction site using a mobile phone and purchases a product on the introduction site, and then introduces a product to another user B using a mobile phone, The introduction URL code to which the user ID of the user A from the site is added is transferred.
[0093]
Then, when the user B purchases the product of the introduction site using the mobile phone, the value of the introducer number counter having the ID of the user A is updated, and the points corresponding to the value of the introducer number counter and the points of the user A are updated. An introduction promotion page including the information on the desired product and the number of points for obtaining the product is transmitted to the mobile phone of the user A.
[0094]
For this reason, the user who became a member increases the willingness to introduce the member who purchases the product to the introduction site, and as a result, the effect that the purchase of the product on the introduction site is improved is obtained.
[Brief description of the drawings]
FIG. 1 is a schematic configuration diagram of a product sales system using a net according to a first embodiment.
FIG. 2 is a sequence diagram of the first embodiment.
FIG. 3 is a sequence diagram of the first embodiment.
FIG. 4 is a sequence diagram of the first embodiment.
FIG. 5 is an explanatory diagram illustrating an example of a screen of the mobile phone according to the first embodiment and a list of introduction sites.
FIG. 6 is a sequence diagram of the first embodiment.
FIG. 7 is an explanatory diagram of a member introduction result list.
FIG. 8 is a sequence diagram of the first embodiment.
FIG. 9 is a sequence diagram of the first embodiment.
FIG. 10 is an explanatory diagram illustrating an example of a screen of a terminal.
FIG. 11 is a sequence diagram according to the second embodiment.
FIG. 12 is a sequence diagram according to the second embodiment.
FIG. 13 is an explanatory diagram illustrating a screen of a terminal.
FIG. 14 is a flowchart illustrating the operation of an introduction site.
FIG. 15 is a flowchart illustrating the operation of an introduction site.
FIG. 16 is a flowchart illustrating the operation of an introduction site.
FIG. 17 is an explanatory diagram illustrating an example of a screen of the mobile phone according to the third embodiment.
FIG. 18 is a sequence diagram according to the fourth embodiment.
[Explanation of symbols]
1A Product Offering Site
2 Introduction site
3 network
4A mobile phone
6 Web server with introduction function
10 Product Provision Department
11 URL creation unit for introducer
12 Introducer purchase judgment section
13 Referrer Counting Department

Claims (6)

A product introduction method that introduces and purchases products registered on an introduction site connected to a computer network using mobile phones with each other,
The introduction site is
When the access from the mobile phone is a product introduction of the site to another mobile phone, registering the desired product, the phone number of the mobile phone and the user ID in association with the site,
When the user ID of the accessed mobile phone is registered in the site, providing a URL for the introduction by adding the user ID to the URL of the introduction site in a page;
After the introduction URL code is provided to the mobile phone, an access is made from another mobile phone having a telephone number different from that of the mobile phone, and the product of the registered product providing site is registered on the other mobile phone. Determining whether a purchase has been made;
Updating the value of the number-of-introducers counter having the user ID of the mobile phone when the other mobile phone that has provided the introduction URL code determines that the product has been purchased;
And transmitting to the mobile phone a referral promotion page including a point number according to the value of the introducer number counter, information on the desired product, and a point number for obtaining the product. Product introduction method using a network. 2. The network according to claim 1, wherein the number of points on the introduction promotion page is a character requested by a member who introduces the member, and the character is provided in one part of the character according to the number of points. Product introduction method using. 3. The product introduction method using a network according to claim 1, wherein the introduction URL code is provided to the mobile phone after purchasing a product of the introduction site. An introduction site that provides a page to introduce products to each other's mobile phones using a computer network,
On the server,
When the access from the mobile phone is a product introduction of the site to another mobile phone, means for associating the desired product with the phone number of the mobile phone and the user ID and registering the site,
Means for providing, when a user ID of the accessed mobile phone is registered in the site, a URL for introduction in which the user ID is added to a URL of the introduction site in a page,
After the introduction URL code is provided to the mobile phone, an access is made from another mobile phone having a telephone number different from that of the mobile phone, and the product of the registered product providing site is registered on the other mobile phone. Means for determining whether a purchase has been made;
Means for updating a value of a number-of-introducers counter having a user ID of the mobile phone when the other mobile phone that has provided the introduction URL code determines to purchase the product;
Means for transmitting to the mobile phone with a referral promotion page comprising a point number according to the value of the introducer number counter, information on the desired product, and the number of points for obtaining the product. Product introduction site to do. 5. The merchandise according to claim 4, wherein the number of points on the introduction promotion page is a character requested by the member who introduces the member, and the character is provided in one part of the character according to the number of points. Introduction site. The product introduction site according to claim 4, wherein the introduction URL code is provided to the mobile phone after purchasing a product of the introduction site.

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