JP2003006516A - Advertisement distribution system, advertisement distribution method, program and recording medium recorded with the program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To register the advertisement information of retail stores respectively belonging to a plurality of area included in the living area of a user, to select the living base area of the user from a plurality of the areas and to distribute the advertisement information of the retail store in the selected area to the terminal equipment or the like of the user. SOLUTION: An advertisement distribution server 10, the terminal equipment 11 or portable telephone 12 of the user and the terminal equipment 15, 16, 17 and 18 are connected through a network 13 and the server 10 registers the advertisement information of the retail stores respectively belonging to a plurality of the areas included in the living range of the user and also registers the electronic mail address of the user and the living base area of the user selected from a plurality of the areas. The server 10 distributes the advertisement information of the retail store belonging to the living base area of the user to the terminal equipment 11 or portable telephone 12 of the user for whom the area is selected by using the electronic mail and receives a purchase reservation for the merchandise of the distributed advertisement information. The user can stop in the retail store and bring the merchandise back.

Description

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an advertisement distribution system, an advertisement distribution method, a program, and a recording medium having the program recorded therein, and more specifically, a server for distributing an advertisement to a user's terminal device via a network. The present invention relates to an advertisement distribution system, an advertisement distribution method, a program for causing a computer to execute a function as a server in the advertisement distribution system, and a recording medium recording the program.

[0002]

2. Description of the Related Art An advertisement is information that is generally sent to users for the purpose of promoting sales of goods and services.
Conventionally, it has been delivered via media such as newspapers, magazines, direct mail, television, and radio. For example, an advertisement leaflet with special items for sale such as supermarkets and shops in the area comes in in the folds of newspapers, etc., but when you are busy, you may not be able to check the advertisement leaflets, and you may be unable to buy special items. However, there was a problem that necessary products could not be purchased at low cost and in a timely manner.

In order to solve the above-mentioned problems, in addition to these media, recently, due to the development of computers and communication technology using such computers, advertising activities making full use of information communication networks such as the Internet have become popular. A mail delivery service utilizing e-mail and the like has been used as one means of advertisement. For example, there is a so-called mail magazine, which is a service for providing various advertising information and the like to a specific member by using an electronic mail. In particular, in recent years, it has become possible to send and receive e-mails and distribute information to mobile phones that can connect to the Internet, and the above advertising information can be obtained from mobile phones whenever necessary. You can do it.

However, the above advertisement distribution service is
Since the advertiser who provides the advertisement information and the users who receive the advertisement information have a wide range of regions, even if the user sees the advertisement information by using a mobile phone or the like, it is not always necessary to return home because of geographical conditions. You can't stop at a retail store and take home the advertised product.

[0005]

SUMMARY OF THE INVENTION The present invention has been made in view of the above problems, and the advertisement information of retail stores belonging to each of a plurality of regions included in the user's living area is registered. , Enabling the user to select a region serving as a base of life for the user from the plurality of regions, and distributing advertisement information of retail stores belonging to the selected region to a terminal device such as a mobile phone of the user. By acquiring advertisement information of retail stores belonging to the area where the product is located in a timely manner and making purchase reservations, it is possible to stop at the retail store when returning home and purchase the necessary products at a low price without missing it. The purpose of the present invention is to make it possible to charge the retail store, which is the advertiser, according to the number of times the user receives the distributed advertisement information or the number of times the advertisement information is updated.

[0006]

According to a first aspect of the present invention, there is provided an advertisement distribution system having a server for distributing an advertisement to a user's terminal device via a network, the server being a plurality of servers included in a user's living area. Advertisement registration means for registering advertisements of one or more retail stores belonging to each of the areas, and the user selects an area serving as the user's living base from the plurality of areas included in the living area, and the selected area is selected. User information registration means for registering user information including at least a region serving as a living base of the user and an e-mail address of the user, and an e-mail containing an advertisement of a retail store belonging to the region serving as the living base of the selected user. An advertisement distribution unit that distributes to the terminal device of the user who has selected the area using And a purchase reservation acceptance unit that accepts the purchase reservation, the retail store that accepts the purchase reservation prepares a corresponding product, and the user can stop at the retail store and take the product home. It is a thing.

According to a second aspect of the present invention, in the first aspect of the present invention, the server relates to link setting means for setting a link to an electronic mail for distributing advertisement of a retail store, and advertisement of the retail store according to the link. A home page providing means for providing a home page for transmitting detailed information, and when the user instructs a link set in the e-mail, the home page providing means provides the home page to the terminal device of the user. It is what

According to a third aspect of the invention, in the second aspect of the invention, the link set by the link setting means is set for each retail store or each region.

The invention of claim 4 is characterized in that, in the invention of any one of claims 1 to 3, the purchase reservation acceptance means accepts a purchase reservation of a product from a home page provided by the home page providing means. It was done.

According to a fifth aspect of the invention, in the invention of the fourth aspect, the server responds to a purchase reservation from the home page provided to the user by the home page providing means.
It is characterized in that whether or not the purchase reservation is possible is judged and the result is transmitted to the terminal device of the user.

According to a sixth aspect of the present invention, in any one of the first to fifth aspects of the present invention, the server updates an advertisement every predetermined period, and the updated advertisement is an advertiser of the advertisement. It is characterized by delivering to the terminal device of the user who has selected the area of the retail store.

According to a seventh aspect of the present invention, in any one of the first to fifth aspects of the invention, the server updates the advertisement when a new advertisement is received, and the updated advertisement is advertised by the advertiser of the advertisement. Is distributed to the terminal device of the user who has selected the area of the retail store.

According to an eighth aspect of the present invention, in any one of the first to seventh aspects of the invention, the server confirms the reception from the user's terminal device every time an advertisement is received by the user's terminal device. It is characterized in that a message is automatically received, and the retail store which is the advertiser of the advertisement is charged according to the number of times of the reception confirmation message.

According to a ninth aspect of the present invention, in any one of the first to seventh aspects of the invention, the server charges a retail store which is an advertiser of the advertisement according to the number of times the advertisement is updated. It is what

The invention of claim 10 is characterized in that, in the invention of any one of claims 1 to 9, the advertisement is distributed using a mail magazine.

The invention of claim 11 is defined by claims 1 to 10.
In any one of the inventions, a mobile phone is used as the terminal device of the user.

The twelfth aspect of the present invention includes the first to eleventh aspects.
An advertisement distribution method for distributing an advertisement to a user's terminal device via a network using the server in the advertisement distribution system according to any one of 1, which belongs to each of a plurality of regions included in the user's living area. Alternatively, an advertisement registration step of registering advertisements of a plurality of retail stores, a user selects a region serving as a living base of the user from a plurality of regions included in the living area, and a living base of the selected user User information registration step of registering user information including at least the area and the email address of the user, and an advertisement of a retail store belonging to the area serving as the living base of the selected user by email, An advertisement distribution step of distributing to the terminal device of the selected user, and a purchase reservation from the user for the product of the distributed advertisement information is accepted And an input reservation accepting step, to prepare the products that retailers accepted the purchase reservation is applicable,
It is characterized in that the user can visit the retail store and take the product home.

The invention of claim 13 is based on claims 1 to 11.
Is a program for causing a computer to execute a function as a server in the advertisement distribution system according to any one of 1 above.

A fourteenth aspect of the present invention is a computer-readable recording medium in which the program according to the thirteenth aspect is recorded.

[0020]

1 is a diagram showing a configuration example of an advertisement distribution system to which the present invention is applied. In the figure, 10 is an advertisement distribution server, 11 is a user terminal device, and 12 is a user. Mobile phone, 13 is a network such as the Internet, 14 is a mobile phone network, 15 is a terminal device of the advertiser A included in the A district, and 16 is an advertiser B included in the A district.
17 is a terminal device of an advertiser C included in the B district, 18 is a terminal device of an advertiser D included in the B region,
19 is a user. Advertisement distribution server 1 shown in FIG.
0, user's terminal device 11, advertiser's terminal device 15, 1
6, 17, and 18 are connected via a network 13, the user's mobile phone 12 is connected to the network 13 via a mobile phone network 14, and the advertiser's terminal device 1
5, 16, 17, 18 are connected to the advertisement distribution server 10. Here, either one of the terminal device 11 and the mobile phone 12 may be used, or both may be connected to the network 13 for use. It may be set appropriately according to the usage form of the advertisement information.

In this example, for the purpose of explanation, there are two areas A and B.
A configuration example of a system that distributes advertisements of retail stores included in a region selected by the user 19 to the terminal device 11 or the mobile phone 12 of the user 19 with the retail stores included in the respective regions as advertisers. Is shown. Here, the regions that can be registered in the advertisement distribution server 10 are
The number is not limited to two, and a plurality of areas can be registered.

Here, the plurality of registered areas in the present invention indicate the areas included in the user's living area. Generally, the living area is, for example, in daily life such as commuting, commuting, shopping, and entertainment. , Regardless of administrative division
It refers to the range of regions that are closely linked, and the user is a region where the user's living base is, for example, the neighborhood of the nearest station of work or home, or the region where there is a shopping district used for shopping. For example, select an area that is likely to be visited frequently in the user's daily life.

In the advertisement distribution server 10 shown in this example, each advertisement of the advertiser A and the advertiser B included in the area A,
Each advertisement of the advertiser C and the advertiser D included in the B district is registered. Next, recruit users who will receive the advertisement distribution service and, in principle, register as a member for free. For example,
When registering the user 19 shown in FIG.
Are areas A and B registered as areas included in the living area.
From the district, an area serving as a living base of the user 19 is selected. In this example, the area A is set as a living base, and is registered as user information together with the e-mail address of the user 19. When the advertisement registration and the user information registration are completed, the advertisement distribution server 10 selects the A selected by the user 19.
The advertisement of the retail store included in the district is delivered to the terminal device 11 or the mobile phone 12 of the user 19 using an electronic mail.

Further, the advertisement distribution server 10 accepts a purchase reservation from the user 19 for the product of the distributed advertisement information and transfers it to the terminal device of the retail store of the purchase reservation destination.
The retailer that accepted the purchase reservation prepares the corresponding product,
When the user 19 returns home or the like, he / she can drop in at a retail store and take the product home. The user 19 can obtain the latest bargain information or the like for each retail store from the distributed advertisement information, and the retail store is located in the area A, which is a living base of the user 19 that can be visited when returning home, for example. User 1
9 can carry out shopping conveniently.

The advertisement distribution server 10 also has a function as a WWW server for providing a home page,
Homepages 20 and 21 can be provided. Here, the homepage 20 is a homepage where the advertiser A provides the advertisement information, and the homepage 21 is a homepage where the district B provides the advertisement information. These homepages may be registered for each retail store such as supermarket XX,
For example, it may be registered for each district such as XX station square shopping street, and the user 19 connects to the home page provided by the advertisement distribution server 10 from the terminal device 11 or the mobile phone 12 via the network 13, and detailed information regarding the advertisement. Can be obtained. Further, in this example, the advertisement distribution server 10
Although the WWW server and the WWW server are integrally configured, an external server of a general service provider or the like connected to the network 13 may be used as the WWW server.

FIG. 2 is a diagram showing an internal configuration example of the advertisement distribution server 10 to which the present invention is applied.
Are communication control means 10a, advertisement registration means 10b, advertisement distribution means 10c, advertisement reception confirmation means 10d, advertisement database update means 10e, user information registration means 10f, charging means 10g, link setting means 10h, purchase reservation acceptance means 10i, It has a homepage providing means 10j, a user database 10k in the storage means, and an advertisement database 10l. The outline of the function of each means will be described below.

The communication control means 10a has a function of controlling communication for connecting to a network such as the Internet, and recently, since a digital communication network capable of transmitting and receiving data at high speed has been developed, It has become possible to transmit and receive a large amount of advertisement data at high speed.

The advertisement registration means 10b registers advertisements of one or a plurality of retail stores belonging to each of a plurality of areas included in the user's living area, and stores the advertisement data as the advertisement database 10l of the storage means. The content of the advertisement to be registered may be created independently by the retailer who is the advertiser, or may be created based on a predetermined advertisement registration form. When the user is registered as a member, these advertisements are collectively registered for each area so that the user can select the area for which advertisement distribution is desired.

The user information registration means 10f includes the user's e-mail address and the advertisement registration means 1 as essential items.
User information including the area selected by the user from the plurality of areas registered in 0b is registered, and the user information is stored as the user database 10k of the storage unit. When the advertisement information and the user information are registered, the advertisement delivery unit 10c delivers the advertisement of the retail store included in the area selected by the user to the terminal device 11 or the mobile phone 12 of the user by using an electronic mail. Here, as the user's terminal device,
Although it is configured to use a personal computer or a mobile phone, both have the function of connecting to a network.

Further, a mail magazine can be used as a means for distributing the advertisement information. This mail magazine is an electronic magazine that is issued using electronic mail, and refers to a system in which the publisher periodically sends various information to subscribers by electronic mail. By registering your (subscriber's) email address on the publisher side, it will be delivered from the next issue of the magazine. Back numbers (past articles) are often ordered on the website. There are paid and free versions, and if they are free, they often contain several lines of advertising. There are various publishers such as companies and individuals, and their contents are very diverse, such as product information by companies, news articles, reading materials such as lectures in specific fields, diaries, and advertisement information. Regular information distribution by companies is common in the world, but in Japan, where there are many e-mail magazines that are issued on an individual basis, it is said that an environment where you can easily issue e-mail magazines on an individual basis is in place. I can say.

When the user receives the electronic mail distributed by using the terminal device 11 or the mobile phone 12, the advertisement reception confirmation means 10d causes the terminal device 11 or the mobile phone 12 of the user to automatically return a reception confirmation message. When receiving the reception confirmation message, the advertisement distribution server 10 has a function of transferring the reception confirmation message to the terminal device of the corresponding advertiser.

The advertisement database updating means 10e updates the advertisement database regularly or whenever new information is available. The advertisement database can be updated, for example, by updating the advertisement at regular intervals such as daily or weekly, or by updating the advertisement when there is a new advertisement. At the time when the advertisement is updated, the updated advertisement is displayed on the terminal device 11 of the user.
Alternatively, it is delivered to the mobile phone 12 and stored in the storage means as the advertisement database 10l. Here, the past advertisement information may be set to be deleted in order from the oldest, for example, the advertisements of the past three months may be left and the advertisements after that may be deleted.

The charging means 10g is the terminal device 11 of the user.
Alternatively, every time the mobile phone 12 receives an advertisement, a reception confirmation message from the terminal device 11 or the mobile phone 12 is automatically received, and the retailer who is the advertiser of the advertisement is charged according to the number of reception confirmation messages. be able to. Here, the number of reception confirmation messages to be charged is determined, for example, every five times, and the fee is set according to the number of reception of the reception confirmation messages. Further, when there is a new ad, etc., it is possible to charge according to the number of times the ad is updated. In this case as well, in the same manner as described above, the fee is set in accordance with the number of updates such as every five times.

The link setting means 10h sets a link in the electronic mail for distributing the advertisement of the retail store. By linking the URL of the link to an arbitrary place of the advertisement information delivered by e-mail, detailed advertisement information can be obtained from the home page of the link. Further, the homepage providing means 10j provides a homepage for transmitting detailed information regarding the advertisement of the retail store according to the link set by the link setting means 10h.

The purchase reservation acceptance means 10i accepts a purchase reservation from the user for the electronic mail distributed by the advertisement distribution means 10c. Here, when the link is set, the purchase reservation can be made from the linked home page. In this case, the purchase reservation accepted by the advertisement distribution server 10 is compared with the preset stock quantity, It is determined whether the product can be reserved, and the result is transmitted to the user's terminal device 11 or mobile phone 12. Also,
If the link is not set, a purchase reservation is made using electronic mail, and the purchase reservation mail is transmitted to the terminal device of the corresponding advertiser via the advertisement distribution server 10. The propriety of reservation for the transmitted purchase reservation mail is appropriately returned from each advertiser to the user.

FIG. 3 is a diagram showing an example of the internal configuration of the user's mobile phone 12 according to the present invention. The mobile phone 12 has a communication control means 12a, an electronic mail receiving means 12b, an electronic mail transmitting means 12c, and a homepage connecting means. 12d, a storage means 12e, an input means 12f, a display means 12g, and a homepage browsing means 12h. As shown in FIG. 1, the mobile phone 12 has a function of enabling network connection, so that the advertisement information can be obtained anytime and anywhere. The internal configuration of the personal computer, which is the terminal device 11 shown in FIG.
It basically has the same function as.

FIG. 4 is a flowchart explaining an example of an advertisement distribution method to which the present invention is applied. First, an advertisement of one or a plurality of retail stores belonging to each of a plurality of regions included in the user's living area is registered, and the advertisement data is stored as the advertisement database 10l of the storage means (step S1). The content of the advertisement to be registered may be created independently by the retailer who is the advertiser, or may be created based on a predetermined advertisement registration form. When the user is registered as a member, these advertisements are collectively registered for each area so that the user can select a desired area. Next, the user information is registered, but the user information including the user's e-mail address and the area selected by the user from the plurality of registered areas is registered as essential items, and the user data is stored in the storage means. It is stored as the user database 10k (step S2). Next, it is determined whether or not to set a link in the e-mail that delivers the advertisement of the retail store (step S3). When setting the link (in the case of YES), the link destination URL is pasted at an arbitrary place in the advertisement information delivered by electronic mail (step S4). If the link is not set, the process directly proceeds to step S5.

When the advertisement information and the user information are registered, the advertisement of the retail store included in the area selected by the user is distributed to the terminal device 11 or the mobile phone 12 of the user using electronic mail (step S5). Next, it is determined whether or not to make a purchase reservation for the product for the delivered electronic mail (step S6). If you do not make a purchase reservation (NO),
The processing is ended as it is. When making a purchase reservation (YES
If the link is set in the delivered email (step S7), and if the link is set (in the case of YES), the link destination pasted anywhere in the advertisement information When the URL is designated with a mouse or the like, the home page of the link destination is connected (step S8). On this home page, a page for making a purchase reservation for a product is set for each retail store, and a purchase reservation can be made by selecting the corresponding product and inputting the quantity (step S9). The advertisement distribution server 10 compares the transmitted purchase reservation with a preset inventory quantity, determines whether the product can be reserved, and transmits the result to the user's terminal device 11 or mobile phone 12. (Step S10). If the link is not set in step S7 (in the case of NO), a purchase reservation is made using an email (step S11), and the purchase reservation mail is sent to the terminal device of the corresponding advertiser via the advertisement distribution server 10. Is transmitted (step S12). The propriety of reservation for the transmitted purchase reservation mail is appropriately returned from each advertiser to the user.

FIG. 5 is a diagram showing an example of advertisement information distributed to the user's terminal device 11 or mobile phone 12 according to the present invention. In this example, the special sale information for each retail store included in the area A is shown. For example, in the supermarket ○ ×,
Watermelon is sold as a special sale item, and △ × Mart sells a pack sale for beef curry as a special sale item. When the user who has checked this advertisement information wants to make a purchase reservation, he / she can specify the URL of the link destination, connect to the home page of a retail store, etc., and make a reservation from the purchase reservation page of the product. When a purchase reservation is possible, for example, a customer can drop by a retail store on the way home and receive a product, pay the price, and bring the product home. If you want to cancel after making a purchase reservation, you should notify the retailer of that fact using e-mail or the like.

Although the respective embodiments have been described above centering on the function in the advertisement distribution system of the present invention, the present invention is
As I explained each function of the above system as a method,
It may also take a form as an advertisement distribution method for realizing each function. Further, the present invention can also be embodied as a program for causing a computer to function as an advertisement distribution system, like the advertisement distribution system having each of these functions.

An embodiment of a recording medium storing a program and data for realizing the function of advertisement distribution according to the present invention will be described. As the recording medium, specifically, a CD-R
OM, magneto-optical disk, DVD-ROM, floppy (registered trademark) disk, flash memory, memory card, memory stick, and other various ROMs and RAMs
Can be assumed, and the functions of the system of each of the embodiments of the present invention described above can be executed by a computer, and a program for realizing the function of advertisement distribution is recorded and distributed to realize the function. To facilitate. Then, the recording medium as described above is attached to an information processing device such as a computer and the program is read by the information processing device, or the program is stored in a storage medium included in the information processing device, and as necessary. By reading out, the advertisement distribution function according to the present invention can be executed.

[0042]

According to the present invention, advertising information of retail stores belonging to each of a plurality of regions included in a user's living area is registered, and the user becomes a living base of the user from the plurality of regions. It is possible to select an area and distribute advertisement information of a retail store belonging to the selected area to a terminal device such as a mobile phone of the user, and the user can stop at the retail store when he / she comes home to purchase the advertised product. You can

[0043] By obtaining advertisement information of retail stores belonging to the area serving as the base of life in a timely manner and making a purchase reservation, it is possible to make a purchase at a low price without stopping by visiting the retail store when returning home. can do.

Advertising revenue can be secured by charging the retailer who is the advertiser according to the number of times the user receives the distributed advertisement information or the number of times the advertisement information is updated.

[Brief description of drawings]

FIG. 1 is a diagram showing a configuration example of an advertisement distribution system to which the present invention is applied.

FIG. 2 is a diagram showing an internal configuration example of an advertisement distribution server to which the present invention is applied.

FIG. 3 is a diagram showing an internal configuration example of a mobile phone of a user according to the present invention.

FIG. 4 is a flowchart illustrating an example of an advertisement distribution method to which the present invention is applied.

FIG. 5 is a diagram showing an example of advertisement information distributed to a user's terminal device or a mobile phone according to the present invention.

[Explanation of symbols]

10 ... Advertisement distribution server, 10a ... Communication control means, 10b
... advertisement registration means, 10c ... advertisement distribution means, 10d ... advertisement reception confirmation means, 10e ... advertisement database updating means, 1
0f ... User information registration means, 10g ... Charging means, 10h
... link setting means, 10i ... purchase reservation acceptance means, 10j
... homepage providing means, 10k ... user database, 10l ... advertisement database, 11 ... user terminal device, 12 ... user mobile phone, 12a ... communication control means,
12b ... E-mail receiving means, 12c ... E-mail sending means, 12d ... Homepage connecting means, 12e ... Storage means, 12f ... Input means, 12g ... Display means, 12h ... Homepage browsing means, 13 ... Network, 14 ... Mobile phone network , 15, 16, 17, 18 ... Terminal device of advertiser,
19 ... User, 20 ... Advertiser A home page, 21 ...
Homepage of B district.

Claims (14)

[Claims] 1. An advertisement distribution system having a server for distributing an advertisement to a user's terminal device via a network, wherein the server is one or more retail stores belonging to each of a plurality of regions included in a user's living area. Registration means for registering the advertisement, and a user selects a region serving as a living base of the user from a plurality of regions included in the living area, and a region serving as a living base of the selected user and the user. User information registration means for registering user information including at least the e-mail address of the user, and a terminal of the user who has selected the area by using an e-mail with an advertisement of a retail store belonging to the area serving as the living base of the selected user. An advertisement distribution unit that distributes to the device, and a purchase reservation reception unit that receives a purchase reservation from the user for the product of the advertisement information distributed by the advertisement distribution unit And an adjunct means, wherein a retail store that has accepted the purchase reservation prepares a corresponding product, and a user can stop at the retail store and take the product home. 2. The advertisement distribution system according to claim 1, wherein the server sets a link setting means for setting a link to an electronic mail for distributing the advertisement of the retail store, and details regarding the advertisement of the retail store according to the link. A home page providing means for providing a home page for transmitting information, and when the user instructs the link set in the e-mail, the home page providing means provides the home page to the user's terminal device. Advertising distribution system. 3. The advertisement distribution system according to claim 2, wherein the link set by the link setting means is
An advertisement distribution system characterized by being set for each retail store or each region. 4. The advertisement distribution system according to claim 1, wherein the purchase reservation acceptance means is
An advertisement distribution system, which accepts a purchase reservation for a product from a home page provided by the home page providing means. 5. The advertisement distribution system according to claim 4, wherein the server judges whether or not the purchase reservation is possible for the purchase reservation from the home page provided to the user by the home page providing means, and as a result thereof. Is transmitted to the user's terminal device. 6. The advertisement distribution system according to any one of claims 1 to 5, wherein the server updates an advertisement every predetermined period, and the updated advertisement is a retailer who is an advertiser of the advertisement. An advertisement distribution system, which distributes to a terminal device of a user who selects a region of a store. 7. The advertisement distribution system according to any one of claims 1 to 5, wherein the server updates the advertisement at the time when there is a new advertisement, and the updated advertisement is the advertiser of the advertisement. An advertisement distribution system, which distributes to a terminal device of a user who has selected a region of a retail store. 8. The advertisement distribution system according to claim 1, wherein the server receives a reception confirmation message from the terminal device of the user every time the advertisement is received by the terminal device of the user. Is automatically received, and the retailer who is the advertiser of the advertisement is charged according to the number of reception confirmation messages. 9. The advertisement distribution system according to claim 1, wherein the server charges a retail store, which is an advertiser of the advertisement, according to the number of times the advertisement is updated. Advertising distribution system. 10. The advertisement distribution system according to claim 1, wherein the advertisement is distributed using a mail magazine. 11. The advertisement distribution system according to any one of claims 1 to 10, wherein a mobile phone is used as the terminal device of the user. 12. An advertisement distribution method for distributing an advertisement to a user's terminal device via a network using the server in the advertisement distribution system according to claim 1, wherein the user's living area An advertisement registration step of registering an advertisement of one or a plurality of retail stores belonging to each of a plurality of regions included in, and a user selects a region serving as a living base of the user from a plurality of regions included in the living area. A user information registration step of registering user information including at least the area serving as the living base of the selected user and the e-mail address of the user; and a retail store belonging to the area serving as the living base of the selected user. An advertisement delivery step of delivering an advertisement to a terminal device of a user who has selected the area by using an electronic mail, and a product of the delivered advertisement information. A purchase reservation acceptance step for accepting a purchase reservation from a user, wherein the retail store that has accepted the purchase reservation prepares a corresponding product, and the user can stop at the retail store and take the product home. Ad delivery method to be. 13. A program for causing a computer to execute a function as a server in the advertisement distribution system according to claim 1. 14. A computer-readable recording medium in which the program according to claim 13 is recorded.