JP2002092293A - Commodity planning aiding device and storage medium - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a commodity planning aiding device and a storage medium capable of realizing a consumer participation type commodity development by investigating the detailed specifications of a commodity on the basis of various proposals from participants in the planning of the commodity and the exchange of opinions and disclosing the investigated result. SOLUTION: The commodity planning aiding device is provided with a recruitment page transmitting means for transmitting recruitment page data for recruiting participants in the planning of a proposed commodity to a communication terminal, a specification page transmitting means for allowing each planning participant participating in the planning of the commodity to transmit specification investigation page data for investigating the detailed specifications of the commodity by various proposals or the exchange of opinions, a detailed specification determination means for determining the detailed specifications of the commodity on the basis of the investigated result of the detailed specifications of the commodity, a disclosing page transmitting means for transmitting disclosing page data for disclosing the commodity corresponding to the detailed specification, and a commodity production determination means for determining whether the commodity is to be commercialized or not on the basis of the purchase request result of the disclosed commodity.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a product planning support device and a storage medium connected to a communication terminal via a network.

[0002]

2. Description of the Related Art Conventionally, as consumers' preferences have diversified, various market research methods such as questionnaire surveys and street surveys by telephone or mail have been developed. By collecting and analyzing information obtained from such market research and planning new products based on the analysis results, companies can provide products closer to the needs of consumers and have excess inventory due to overproduction. Avoid risks.

[0003] Further, a company presents a plurality of product plans and price plans on its homepage, solicits purchase candidates by voting on the Internet, confirms the reaction of consumers, and decides whether or not to commercialize. Techniques have also been implemented. In such a commercialization method using the Internet, production starts after reaching a certain number of recruiting personnel, so that even if the plan is destroyed, there is little risk of having excess inventory. Therefore, for a company, there is an advantage that a quick and low-cost market research can be conducted for an unspecified number of consumers and a more adventurous product can be planned.

[0004]

However, the conventional commercialization method is a company-led one in which a company decides whether to commercialize a product based on a product planned in advance or a set price, and the consumer himself and herself take the initiative. It was not intended to propose or exchange opinions on product concepts or detailed specifications. Therefore, products that meet the needs of consumers are not always presented on the Internet, and do not satisfy the needs of consumers.

An object of the present invention is to provide a product which realizes consumer participation type commercialization by examining detailed specifications of the product based on various proposals and opinion exchanges from product planning participants and disclosing the examination results. It is to provide a planning support device and a storage medium.

[0006]

The present invention has the following features to solve the above-mentioned problems. In the following description of the means, a configuration corresponding to the embodiment is exemplified by parentheses. Reference numerals and the like correspond to reference numerals in the drawings described later.

A product planning support device according to the first aspect of the present invention (for example, a product planning server 1 shown in FIGS. 1 and 2) is a product planning support device connected to a communication terminal via a network. A recruitment page transmitting means (for example, the transmission control unit 5 of FIG. 2) for transmitting recruitment page data for recruiting plan participants to the communication terminal (for example, the user terminal 21 of FIG. 1) in response to a transmission request; The planning participant who participated in the planning of the product through the recruiting page data transmitted by the recruiting page transmitting means changes the specification study page data for examining the detailed specification of the product by various proposals and opinion exchanges according to the transmission request. Specification page transmitting means (for example, the transmission control unit 5 of FIG. 2) for transmitting to the communication terminal
Detailed specification determining means (for example, CPU 2 in FIG. 2) for determining the detailed specification of the product based on the result of the detailed specification review of the product performed via the specification review page data transmitted by the specification page transmitting means. ) And public page transmitting means (for example, the transmission control unit of FIG. 2) for transmitting public page data for releasing a product corresponding to the detailed specification determined by the detailed specification determining means to the communication terminal in response to a transmission request. 5) and commercialization determining means for determining whether or not to commercialize the product based on the purchase request result of the product disclosed via the public page data transmitted by the public page transmitting means (for example, FIG. 2 CPU 2)
And characterized in that:

According to the first aspect of the present invention, the apparatus includes the recruitment page transmitting unit, the specification page transmitting unit, the detailed specification determining unit, the public page transmitting unit, and the commercialization determining unit. Therefore, the user of the communication terminal, which is a consumer, can not only consider commercialization based on a product plan planned by the company, but also participate in product planning up to the stage of studying detailed specifications through various proposals and opinion exchanges. For this reason, there is an advantage that a company can provide a product closer to a consumer's request. In addition, the company can decide whether to commercialize the product in consideration of the result of the purchase of the planned product, and the demand forecast and the production plan are facilitated. Further, releasing detailed specifications on the Internet plays a role of advertising.

According to a fifth aspect of the present invention, there is provided a merchandise planning support apparatus (for example, the merchandise planning server 1 shown in FIGS. 1 and 2), wherein the merchandise planning support apparatus is connected to a communication terminal via a network. Public page transmission means for transmitting, to the communication terminal in response to a transmission request, public page data for releasing a plurality of product prices calculated for each planned production number together with detailed specifications of the product (for example, the transmission control of FIG. 2). Part 5), and the number of people who wish to purchase a product corresponding to a plurality of product price plans (provisional prices) published via the public page data transmitted by the public page transmitting means is determined for each product price. And a commercialization determining means (for example, CPU2 in FIG. 2) for determining commercialization using the product price as the sales price of the product when the number of sales conditions is satisfied. .

[0010] According to the invention described in claim 5, the public page transmission means and the commercialization determination means are provided. Therefore, the user of the communication terminal which is a consumer can indirectly participate in price determination of a product by referring to the detailed specification of the product and selecting a product price plan desired to be purchased. Also,
A company can decide on commercialization after making a highly credible demand forecast based on the number of applicants for a product before production, and there is little risk of having excess inventory due to overproduction. As a result, it is possible to contribute to the improvement of sales profit. Furthermore, the publication of detailed specification plans on the Internet plays a role of advertising.

[0011]

Embodiments of the present invention will be described below in detail with reference to the drawings. 1 to 8 are diagrams showing a schematic configuration of a product planning system 100 according to an embodiment to which the present invention is applied.

First, the configuration will be described. FIG. 1 is a diagram illustrating an overall configuration of a product planning system 100 according to the present embodiment. Although details will be described later, as shown in FIG. 1, the product planning system 100 is a product planning server 1 connected in a mutually accessible manner via a network N.
And a corporate terminal 11 of the planning / manufacturing / sales company side, and user terminals 21, 31, 41, 51 for planning participation or purchase request installed at a plurality of locations. Note that user terminals are roughly classified into user terminals that participate in product planning and user terminals that desire to purchase products.
It is of course possible for one user terminal to have both functions. Further, the number and locations of each terminal are not particularly limited.

The network N is a communication network constituted by wired or wireless communication means such as the Internet. For example, an integrated service digital network (ISDN) capable of transmitting general telephone lines and digital data.
It has multiple public lines such as twork) lines, and a plurality of independently constructed dedicated lines. Although the connection lines between the terminals are shown as wired lines in the figure, they may be wireless lines such as infrared rays.

Next, with reference to FIG. 2, the internal configuration of the product planning server 1 that realizes the main functions of the product planning system 100 according to the present invention will be described. FIG. 2 shows the product planning server 1
FIG. 2 is a block diagram showing a functional configuration of the first embodiment. As shown in FIG. 2, the product planning server 1 includes a CPU 2, an input unit 3, a RAM,
4, a transmission control unit 5, a display unit 6, and a storage unit 7 having a storage medium 8, and each unit is connected by a bus 9.

CPU (Central Processing Unit) 2
Reads out various control programs stored in the storage medium 8 of the storage unit 7, expands the programs into the work memory 4a formed in the RAM 4, and performs centralized control of each unit according to the control programs. As a function. For example, the CPU 2 executes
Alternatively, predetermined homepage data is selected and transmitted in response to a transmission request from each user terminal. Further, the user of each terminal is caused to determine the detailed specifications and the product price of the planned product based on the content of the instruction performed through various homepage data.

The input unit 3 includes a keyboard having character / alphanumeric input keys, a cursor key, various function keys, and the like;
It is configured to include a mouse as a pointing device, and outputs to the CPU 2 as an input signal a signal of pressing a key pressed by a keyboard and an operation signal of the mouse.

A RAM (Random Access Memory) 4 is a C
In the user-side request process and the company-side request process executed and controlled by the PU 2, the system program corresponding to the product planning server 1 read from the storage unit 7, various processing programs, input or output data, and temporary storage of parameters and the like. The work memory 4a is formed as a suitable storage area.

The transmission control unit 5 has a terminal adapter (TA).
r) or a network such as a router via a communication line such as an ISDN line or a dedicated line.
Control for communication with an external device connected to the device. TA is a device that converts an existing interface into an interface corresponding to ISDN in order to communicate with the external device through an ISDN line, and a router is provided for each user terminal connected via a dedicated line. LAN
(Local Area Network), an ISP (Internet Service Provide) including the product planning server 1
This device connects the LAN on the r) side and the LAN including other servers.

The display unit 6 is a liquid crystal display (LCD).
play), a CRT (Cathode Ray Tube), or the like, and performs screen display of various display data according to an instruction of a display signal input from the CPU 2.

The storage unit 7 has a storage medium 8 in which programs, data, and the like are stored in advance, and the storage medium 8 is constituted by a magnetic or optical recording medium, or a nonvolatile memory such as a semiconductor. The storage unit 7 has a product planning file 71, a specification review file 72, a planning participant user DB 73, a purchase desire user DB 74, and a commercialization determination table 75 therein.

Here, the data structure inside the storage unit 7 will be described with reference to FIGS. First, FIG.
8 is a diagram showing an example of data storage in a product planning file 71. FIG. The product planning file 71 stores planning number data (for example, “001”, “002”...) Of a planning product proposed by a company as a storage area of base data for forming homepage data of a product planning registration menu described later. It has a plan number area 71a to store, and a plan content area 71b to store plan content data (for example, digital camera, word processor, wristwatch ...) of a product that the company plans to commercialize.

FIG. 3B shows a specification examination file 7.
FIG. 3 is a diagram illustrating an example of data storage in a second example. The specification study file 72 is, for example, a storage area for basic data for forming homepage data for detailed specification study described below.
A plan number area 72a for storing plan number data of a planned product proposed by the company, a specification number area 72b for storing specification number data for identifying detailed specifications of the planned product,
It has a detailed specification area 72c for storing detailed specification data input by the user terminal 11, and an opinion content area 72d for storing opinion content data such as various proposals and requests input by the user terminal 11.

FIG. 4 (a) shows a plan participation user DB7.
FIG. 3 is a diagram illustrating an example of data storage in a third example. Planning user DB
Reference numeral 73 denotes, for example, a user name area 73a for storing user name data of the user terminal 11 as a storage area for data input via a homepage data for project participation user registration, which will be described later, and issued by the CPU 2 for each company number. ID number 73b by project number for storing user IDs
And a password area 73c for storing password data corresponding to each user ID, and a plan number area 73d for storing corresponding plan number data.

FIG. 4B shows a purchase request user DB 7
FIG. 4 is a diagram showing an example of data storage in the internal device 4; User who wants to purchase
The DB 74 includes, for example, a user name area 74a for storing the user name data of the user terminal 11 stored in the user name area 73a as a storage area for data input via a product sales homepage data described later; A user ID area 74b for storing a user ID for each project number stored in the user ID area for each project number 73b, and a desired specification number area for storing specification number data selected by a user (consumer) of the user terminal 11. 74c and the user terminal 1
It has a desired price area 74d for storing price data selected by one user.

FIG. 4C shows a specification study file 7.
FIG. 3 is a diagram illustrating an example of data storage in a second example. The specification examination file 75 includes, for example, a plan number area 75a for storing plan number data of a plan product proposed by the company as a storage area for commercialization determination data by the company, and a specification for identifying detailed specifications of the plan product. A specification number area 75b for storing number data, and a specification review status area 7 for storing specification review status data indicating the review status of the detailed specifications of the corresponding planned product
5c, a provisional price area 75d for storing provisional price (planned product price) data of the planned product set by the company, and a sales condition number area for storing condition number data that can sell the planned product set by the company for each provisional price 75e, an application number area 75f for storing data on the number of planned products for each provisional price applied by the user, and a commercialization determination area 75g for storing commercialization determination data set by the company and indicating whether commercialization of the planned product is appropriate.
And a sales price area 75h for storing sales price data of a planned product set by the company based on the commercialization determination data.

The storage medium 8 is fixedly provided in the storage unit 7 or is detachably mounted. The storage medium 8 has a system program corresponding to the product planning server 1 and a user program corresponding thereto. Various processing programs such as a request processing program, and data and files processed by these programs are stored. Each of these processing programs is stored in the form of a readable program code, and the CPU 2 sequentially executes operations according to the program code.

As described above, the product planning system 10 according to the present invention
Although the internal configuration of the product planning server 1 that realizes the main functions of the “0” has been described, the input unit 3, the transmission control unit 5, and the display unit 6 among the above components are not provided exclusively for the product planning server 1. Alternatively, the configuration may be such that various servers provided by a provider or the like share. The basic configuration of the other terminals except for the data stored in the storage unit 7 is the same as that of the above-described product planning server 1, and the main functions and operations are described in detail, so that the illustration and description of the configuration are omitted. .

A program stored in the storage medium 8;
Data or the like may be configured such that part or all of the data is received from another device such as a server or a client via a transmission medium such as a network line from the transmission control unit 5 and stored. It may be a storage medium of a server constructed on the network N. Further, the program may be configured to be transmitted to a server or a client via a transmission medium such as a network line and installed in these devices.

Next, the operation of the product planning server 1 in the present embodiment will be described. First, a company-side request process executed between the product planning server 1 and the company terminal 11 will be described with reference to a flowchart shown in FIG.

As a premise, a program for realizing each function described in the following flowchart is stored in a recording medium in the form of a readable program code, and the CPU 2 executes an operation according to the program code. Execute sequentially. Further, the CPU 2 can also sequentially execute the operation according to the above-described program code transmitted via the transmission medium. That is, an operation unique to this embodiment can be executed using a program / data externally supplied via a transmission medium in addition to a recording medium.

Referring to FIG. 5, first, the CPU 2 transmits home page data of the planned product operation page 161 which is a top page for a company to the company terminal 11 (step S1). As shown in FIG. 6A, the planned product management page 1
In the menu item 61, select buttons of “1. New project”, “2. Specification study”, “3. Price decision”, and “4.

In step S2, the CPU 2 requests the homepage data transmission corresponding to any one of the four types of menus ("new plan", "specification study", "price determination", and "judgment"). Monitor if there is. Here, when there is a transmission request for the new plan menu page (step S2; new plan), the CPU 2 transmits the homepage data of the product plan registration menu (step S2).
3).

When desired plan contents are input from the company terminal 11, the product plan server 1 receives the plan contents information via the transmission control unit 5 (step S4). CPU
2 issues the plan number data of the received plan contents (step S5), stores the issued plan number data in the plan contents area 71b corresponding to the plan number of the product plan file 71 (step S6), and executes step S2 and thereafter. Move to the processing of.

In step S2, if there is a request for detailed specification examination (step S2; specification examination), the CPU 2
Is the menu page data of the product planning summary
1 (step S7). Product planning server 1
Upon receiving the plan number data designated by the company terminal 11 (step S8), the CPU 2 reads the specification study file 72 and sends home page data on which detailed specifications and opinions of the selected plan product are posted to the company terminal. 11
(Step S9).

The product planning server 1 receives the updated detailed specification data based on the homepage data transmitted to the company terminal 11 (step S10), and determines whether there is an instruction to add new detailed specification data (step S11). ). Here, if there is an instruction to add new detailed specification data (step S11; Y), new specification number data and detailed specification data are added to a predetermined area of the specification study file 72 to match the contents of the detailed specification data. Then, the opinion content data is shifted (moved) to an appropriate area (step S12). In addition,
In step S11, if there is no instruction to add new detailed specification data (step S11; N), step S1 is performed.
Step 2 is omitted, and the process proceeds to step S13 and subsequent steps.

Next, the CPU 2 determines the specification review file 72 based on the detailed specification data received in step S10.
The detailed specification data stored in the detailed specification area 72c is updated (step S13). In step S14, it is determined whether there is detailed specification data instructing completion by the enterprise terminal 11. Here, if the detailed specification data is present (step S14; Y), a completion flag indicating that the specification study status is completed is added to the corresponding specification number data (step S15), and step S2 and subsequent steps are performed again. Move to the processing of.

In step S2, if there is a request for price determination (step S2; price determination), the CPU 2
Transmits the detailed specification data corresponding to the specification number data to which the completion flag is added and the price is undecided from the specification examination file 72 to the enterprise terminal 11 (step S1).
6). In step S17, the product planning server 1 receives the provisional price data and the sales condition number data transmitted from the company terminal 11 (step S17), and sells each data to the provisional price area 75d in the commercialization determination table 75. It is stored and registered in the condition number area 75e (step S1).
8). After the registration is completed, the process returns to step S2 and subsequent steps.

Further, in step S2, the company terminal 1
If there is a request for commercialization determination from No. 1 (step S2; determination), the CPU 2 refers to the commercialization determination table 75, stores the temporary price data in the temporary price area 75d, and The specification number data whose data is not stored in 75g (commercialization undecided) is extracted (step S19).

In the next step S20, the CPU 2 compares the sales condition number data corresponding to the above-mentioned specification number data with the number of applications, and if the number of applications is equal to or greater than the number of sales conditions, the commercialization determination area 75g Is set (set), and if the number of applications is less than the number of sales conditions, NG data is set in the commercialization determination area 75g.

Next, the CPU 2 reads out OK data in the commercialization determination area 75g for each specification number data (step S21), and determines whether there is a plurality of OK data corresponding to the same specification number data. (Step S22).
If there are a plurality of OK data corresponding to the same specification number data (step S22; Y), the CPU 2
Sets (sets) the lowest provisional price data among them as fixed price data (step S23). Also,
In step S22, if there is only one OK data corresponding to the same specification number data (step S2
2; N), the CPU 2 sets provisional price data corresponding to the OK data as fixed price data (step S24).

In step S25, the specification number data in which the OK data is set, the detailed specification data corresponding to the specification number data, the number of applications, and the fixed price data are read out from the specification examination file 72 and the commercialization determination table 75. , To the company terminal 11. Next, the CPU 2
The specification number data for which the data has been set is stored in step S23.
Along with the determined price data set in the above step, the data is transmitted to the user terminal having the purchase request (application) (step S26). Then, the CPU 2 notifies the cancellation of the plan by transmitting the specification number data for which the OK data is not set to the user terminal having the purchase request (application) (step S2).
7). After the notification has been completed, the process returns to step S2.

By the above operation, the product planning server 1
The user terminal 2 transmits various information such as detailed specifications and opinion contents according to the plan contents transmitted from the company terminal 11 and a desired product price.
Recruit from one user to support commercialization and setting of sales prices. Therefore, consumers can participate in a series of processes (product recruitment, finalization of detailed specifications, price setting) in the commercialization of the content proposed by the company, and can plan products that are close to their own tastes and demands. It becomes. In addition, the company can compare the number of sales conditions with the number of purchase applications for each product price plan, determine whether or not to commercialize the product, and set the price, thereby reducing the risk of having excess inventory due to overproduction. As a result, sales profit can be improved.

Next, a user request process executed between the product planning server 1 and each user terminal will be described with reference to a flowchart shown in FIG. In FIG. 7, first, the CPU 2 transmits home page data of the planned product management page 261 which is a top page for the user to the user terminal 21 (step T1). As shown in FIG. 8A, the planned product management page 261 includes “1. Recruitment of product planning participants” and “2.
Selection buttons for “Specification study” and “3.

In step T2, the CPU 2 monitors which of the above three types of menus ("recruitment", "specification review", and "sales") has a request to transmit homepage data corresponding to which menu. Here, when there is a transmission request for the product planning summary menu page (step T2; recruitment), the CPU 2 transmits the homepage data of the product planning summary menu 262 (step T3). FIG.
As shown in (b), the product planning summary menu 262 includes
A plan number, which is an identification number of a plan product, a product outline of the plan product, and a plurality of estimated prices are displayed as data for one record (a series of data groups constituting one line of data in the storage area). .

When a desired plan number is selected by the user terminal 21, the product plan server 1 receives plan number information via the transmission control unit 5 (step T4), and registers a plan participant user for the plan number. The page is transmitted to the user terminal 21 (step T5). In step T6, the registration contents such as the user name and the password input by the user terminal 21 are received, a user ID for each plan number is issued based on the registration contents and the plan number, and transmitted to the user terminal 21 (step T7). ).

In step T8, the password input from the user terminal 21 is received, and the CPU 2 stores the user name, the user ID by plan number, the password, and the plan number in each storage area of the plan participation user DB 73 (FIG. 4A). (Refer to step T9). In the next step T10, the home terminal data of the plan product content page 263 corresponding to the plan number registered in step T9 is stored in the user terminal 21.
Send to As shown in FIG. 8C, on the planned product content page 263, data of a plan number, product content, and product overview are displayed at predetermined positions. Further, a detailed specification button 263a for instructing a transition to a specification review page 264 described later is arranged at the upper right end.

After the end of step T10, the CPU 2 determines whether or not there is a specification review request based on the pressing operation of the detailed specification button 263a from the user terminal 21 (step T11).
Here, if there is no instruction of the specification review request (step T1)
1; N), the process returns to step T2 again, and if there is an instruction of a specification review request (step T11; Y), the process proceeds to step T15 described later.

In step T2, if there is a request for detailed specification examination (step T2; specification examination), the CPU 2
Shows the home page data for user authentication in the user terminal 2
1 (step T12). Although not shown, the user authentication page is provided with a user ID and password input area of the user terminal 21. When the product planning server 1 receives the user ID and password input to each input area (step T13), the CPU 2 performs user authentication based on the received user ID and password (step T1).
4).

When the user authentication in step T14 is completed normally, the CPU 2 obtains the plan number corresponding to the user ID from the plan participation user DB 73, and designates the first detailed specification plan of the obtained plan number ( Step T1
5). Specification review page 26 including the specified detailed specification plan
The homepage data of No. 4 is transmitted to the user terminal 21 (step T16).

As shown in FIG. 8D, the specification study page 2
In 64, detailed specification data corresponding to the specification number 01 read from the specification study file 72 (see FIG. 3B) is displayed at a predetermined position. Further, at the lower right corner, an opinion bulletin board button 264a for instructing a transition to an opinion bulletin board page for exchanging opinions between users and another use button 264b for instructing display of detailed specification data corresponding to the next specification number Is arranged.

In step T17, the CPU 2 sets
It monitors which of the types of buttons ("Opinion Bulletin Board", "Other Specifications") has a request for transmitting the homepage data corresponding to which button. Here, when there is a request to transmit the opinion bulletin board page (step T2; opinion bulletin board), the CPU 2 transmits the home page data of the opinion bulletin board page to the user terminal 21.
(Step T18). Further, additional opinion data input to the opinion bulletin board page is received (step T1).
9) The received additional opinion data is transferred to the specification review file 72.
Is stored and registered in a predetermined item of the opinion content area 72d (step T20).

Next, the CPU 2 determines whether there is an instruction to end the registration of the additional opinion on the opinion bulletin board (step T2).
1) If there is an instruction to end (step T21; Y),
Returning to step T16, the homepage data of the specification study page 264 is transmitted to the user terminal 21. If there is no instruction to end the registration of the additional opinion (step T21;
N), and return to step T18 again to transmit the home page data of the opinion bulletin board page.

In step T17, if there is a request for transmission of another specification page (step T2; other specification), C
The PU2 determines whether there is another detailed specification plan corresponding to the plan number (step T22). Here, if the existence of another detailed specification plan is confirmed (step T22; Y), C
PU2 specifies the next detailed specification plan from the specification study file 72 (step T23), and returns to step T16. That is, CPU 2 transmits the home page data of the next specification study page 264 to user terminal 21 (step T16). A series of processes in steps T22 to S23 is repeatedly executed until there is no more detailed specification plan data corresponding to the plan number.

In step T2, when there is a request for detailed specification study (step T2; sale), the CPU 2 attaches a provisional price (commodity price proposal) or a fixed price (sale price) based on the commercialization determination table 75. The created product sales page 265 is created. As shown in FIG. 6B, the product sales page 265 includes the plan number data, the specification number data,
Product specification data, provisional or final price data, purchase request data, and quantity data are displayed in a tabular format in each area. Of these, the user terminal 21 is located in the purchase desired area 265e.
It is possible to input whether or not the user wants to purchase from
The desired number of purchases can be input to f. Further, at the upper right end of the product sales page 265, an input area 265g of a user ID for identifying a purchase applicant is provided, and at the lower right end of the page, an application for applying for purchase to a company is provided. Button 265h is arranged.

Next, the CPU 2 executes the merchandise sales page 265.
Is transmitted to the user terminal 21 (step T25). When necessary items are input in a predetermined area of the product sales page 265 and the product planning server 1 receives desired product specification data, price data, desired purchase quantity data, and user ID (step T26), the CPU 2 proceeds to the planning participating user. It reads out the DB 73 and determines whether or not the received user ID is registered (step T27).

If the user ID has already been registered in the plan participation user DB 73 in step T27 (step T27; Y), the CPU 2 extracts the user name data and the user ID from the plan participation user DB 73, The user name area 74a of the purchase request user DB 74 shown in b) and the user
The specification number data and price data received in step T26 are copied to the ID area 74b and the desired specification number area 7
4c and the desired price area 74d are stored and registered (step T29). If the user ID has not been registered in the plan participation user DB 73 in step T27 (step T27; N), the user ID is associated with a user name, a password, and a plan number, and the plan participation described in step T9 is performed. It is registered in the user DB 73 (step T29).

In step T30, the CPU 2 determines the number-of-applications data stored in the number-of-applications area 75f in the commercialization determination table 75 (see FIG. 4C) corresponding to the specification number data and the price data received in step T26. (Numerical data) is updated (step T30). This update is performed by adding “1” to the numerical data. However, if there are a plurality of provisional price data corresponding to the same specification number, all of the provisional price data lower than the received provisional price data are deleted. It is assumed that “1” is added to the application number data.

For example, the product sales page 26 shown in FIG.
In 5, the user of the user terminal 21 sets the plan number "00
1 ", specification number" 01 ", provisional price" 10,000 yen "If you want to purchase a product, of course," 8,000 yen "," 6,0
Since a purchase request at a price of "00 yen" is also predicted, an addition (counting) process of application number data corresponding to "8,000 yen" and "6,000 yen" is performed at the same time. Then, after the update process in step T30 is completed, the process returns to step T2 and thereafter.

By the above operation, the product planning server 1
Various kinds of information such as detailed specifications and opinions of the planned product and the number of applications for each provisional price are received from the registered user terminal 21 and reflected in commercialization and setting of sales prices. Therefore, the consumer can participate in the commercialization of the plan content proposed by the company from the stage of determining the detailed specifications to the stage of setting the price, and can plan a product that is close to his / her tastes and demands. Also,
Even for companies, it is possible to determine whether or not to commercialize and set prices after comparing the number of sales conditions and the number of purchase applications for each product price plan, and there is little risk of having excess inventory due to overproduction. As a result, sales profit can be improved.

[0060]

According to the first or seventh aspect of the present invention,
A user of a communication terminal as a consumer can not only consider commercialization based on a product plan planned by a company, but also participate in product planning up to the stage of detailed specification review through various proposals and opinion exchanges. For this reason, there is an advantage that a company can provide a product closer to a consumer's request. Also, companies
It is possible to decide whether to commercialize the product in consideration of the result of purchase of the planned product, and the demand forecast and the production plan are facilitated. Further, releasing detailed specifications on the Internet plays a role of advertising.

According to the invention described in claim 2, in addition to the effect of the invention described in claim 1, the company can provide an appropriate selling price based on necessary expenses according to the detailed specification of the product and consumer demand. Can be determined. In addition, the consumer can participate in the price determination of the product by referring to the detailed specification of the product and specifying the sales price plan desired to be purchased.

According to the third aspect of the present invention, in addition to the effects of the first aspect, the enterprise makes a credible demand forecast based on numerical data before production, and then determines whether or not to commercialize the product. Decisions can be made and there is less risk of having excess inventory due to overproduction. As a result, it is possible to contribute to the improvement of sales profit.

According to the fourth aspect of the invention, in addition to the effects of the first aspect, the consumer can select a desired detailed specification from a plurality of detailed specification plans presented on the public page data. You can select and expand the range of product selection. In addition, it is possible for companies to commercialize products that reflect accurate detailed specifications that are highly demanded by consumers. In addition, detailed specifications of self-righteousness, which are likely to fall into consumer-led projects, can be shaken.

According to the invention as set forth in claim 5 or 8, the user of the communication terminal, which is a consumer, indirectly selects the commodity price plan desired to be purchased with reference to the detailed specification of the commodity. Participate in product pricing. In addition, the company can determine the commercialization after making a highly credible demand forecast based on the number of purchasers of the product before production, and there is little risk of having excess inventory due to overproduction.
As a result, it is possible to contribute to the improvement of sales profit. Furthermore, the publication of detailed specification plans on the Internet plays a role of advertising.

According to the invention described in claim 6, in addition to the effect of the invention described in claim 5, in addition to the effect of the invention described above, even when there are a plurality of product prices satisfying the number of sales conditions, the company can easily and quickly determine the sales price. it can. Further, the consumer can purchase a desired product at the lowest price among the product prices satisfying the sales conditions of the company.

[Brief description of the drawings]

FIG. 1 is a configuration diagram of a product planning system 100 according to an embodiment of the present invention.

FIG. 2 is a block diagram showing a functional configuration of a product planning server 1 of FIG.

3A and 3B are diagrams showing a data configuration inside a storage unit 7 of FIG. 2, wherein FIG. 3A is a diagram showing an example of data storage of a product planning file 71, and FIG. FIG.

4A and 4B are diagrams showing a data configuration inside a storage unit 7 of FIG. 2; FIG. 4A is a diagram showing an example of data storage in a plan participation user DB 73; FIG. FIG.

FIG. 5 is a flowchart illustrating a company-side request process executed by a CPU 2 of FIG. 2;

6A and 6B are diagrams illustrating an example of a screen display of each terminal. FIG. 6A is a display example of a company-planned product management page 161 on the display unit 16, and FIG. 6B is a product sale page on the display unit 26. 26
5 is a display example of FIG.

FIG. 7 is a flowchart showing a user side request process executed by a CPU 2 of FIG. 2;

FIG. 8 is a diagram showing a screen display example of the user terminal 21;
(A) is the planned product management page 2 for the user on the display unit 26.
61 is a display example of 61, (b) is a product planning summary menu 2
62 is a display example of 62, (c) is a plan product content page 26
3 is a display example, and (d) is a display example of the specification examination page 264.

[Explanation of symbols]

 1 Product Planning Server 2 CPU 3 Input Unit 4 RAM 5 Transmission Control Unit 6 Display Unit 7 Storage Unit 71 Product Planning File 71a Planning Number Area 71b Planning Content Area 72 Specification Review File 72a Planning Number Area 72b Planning Content Area 72c Detailed Specification Area 72d Opinion content area 73 Planning participant user DB 73a User name area 73b User ID area by planning number 73c Password area 73d Planning number area 74 Purchaser user DB 74a User name area 74b User ID area 74c Password area 74d Desired price area 75 Specification study file 75a Planning number area 75b Specification number area 75c Specification study status area 75d Provisional price area 75e Sales condition number area 75f Application number area 75g Commercialization judgment area 75h Sales confirmed price area 8 Storage medium 9 Bus N network 1 1 company terminal 21, 31, 41, 51 user terminal 100 product planning system

Claims (8)

[Claims] 1. A product planning support device connected to a communication terminal via a network, wherein a recruiting page for transmitting recruiting page data for recruiting a planning participant of a proposed product to the communication terminal in response to a transmission request. Transmitting means, and a plan participant who participated in the product planning via the recruitment page data transmitted by the recruitment page transmitting means,
Specification page transmitting means for transmitting specification review page data for examining detailed specifications of a product by various proposals and opinion exchanges to the communication terminal; and the specification review page data transmitted by the specification page transmission means. A detailed specification determining means for determining the detailed specification of the product based on the result of the examination of the detailed specification of the product; and a request for transmission of public page data for releasing the product corresponding to the detailed specification determined by the detailed specification determining means. A public page transmitting means for transmitting to the communication terminal in accordance with the request, and whether or not to commercialize the product based on a purchase request result of the product disclosed via the public page data transmitted by the public page transmitting means A product planning support device, comprising: 2. A price proposal presenting means for presenting a price proposal for the product based on a result of studying the detailed specifications of the product performed via the specification study page data transmitted by the specification page transmitting means, And a price disclosure page transmitting means for transmitting price disclosure page data for publishing the price proposal of the product presented by the price proposal presentation means to the communication terminal in response to a transmission request. 1. The product planning support device according to 1. 3. The merchandise deciding means, based on a comparison result between the desired number of purchases of the product and the number of sales conditions of the product disclosed through the public page data transmitted by the public page transmitting means. 2. The merchandise planning support device according to claim 1, wherein whether or not the merchandise is commercialized is determined. 4. The detailed specification deciding means, based on the result of the detailed specification examination of the product performed through the specification study page data transmitted by the specification page transmitting means, a plurality of detailed specification plans of the product. The public page transmitting means transmits public page data for publishing the plurality of detailed specification plans determined by the detailed specification determining means to the communication terminal in response to a transmission request. Out of the plurality of detailed specification plans disclosed via the public page data transmitted by the public page transmission means, to determine the commercialization of a product corresponding to the detailed specification plan with a large number of purchasers. The product planning support device according to claim 1, wherein: 5. A product planning support device connected to a communication terminal via a network, wherein a plurality of product prices calculated for each planned production number of planned products are disclosed together with detailed specifications of the products. Public page transmitting means for transmitting to the communication terminal in response to a transmission request; and a purchaser of a product corresponding to a plurality of product price plans published through the public page data transmitted by the public page transmitting means. When the number satisfies the number of sales conditions determined for each of the product prices, the product price is determined as the sales price of the product. . 6. The merchandise deciding means, if there are a plurality of commodity prices in which the number of purchasers of the commodity satisfies the number of sales conditions determined by the commodity price, determines the lowest commodity price of the commodity. 6. The product planning support device according to claim 5, wherein commercialization is determined as a selling price. 7. A storage medium storing a computer-executable program for controlling a product planning support device connected to a communication terminal via a network, and recruiting plan participants for the proposed product. A program code for transmitting the recruitment page data to the communication terminal in response to a transmission request, and a plan participant who participated in the planning of the product through the transmitted recruitment page data is used for various proposals and opinion exchanges. A program code for transmitting specification review page data for examining detailed specifications to the communication terminal in response to a transmission request, and a result of studying the detailed specifications of the product performed via the transmitted specification review page data A program code for determining detailed specifications of the product based on the Based on a program code for transmitting the data to the communication terminal in response to a transmission request, and whether or not the product is to be commercialized based on a purchase desire result of the product disclosed through the transmitted public page data. A storage medium storing a program code for causing a program to be determined. 8. A storage medium storing a computer-executable program for controlling a product planning support device connected to a communication terminal via a network, wherein the program is calculated according to the number of planned products manufactured. A program code for transmitting, to the communication terminal in response to a transmission request, public page data for exposing the plurality of product prices together with the detailed specifications of the product, and a plurality of public pages published via the transmitted public page data. A program code for determining the commercialization of the product price as the sales price of the product, when the number of purchase applicants of the product corresponding to the product price satisfies the number of sales conditions determined by the product price, A storage medium storing a program including: