FR2572832A1 - Means permitting retractable advertising, and method for implementing it - Google Patents
Means permitting retractable advertising, and method for implementing it Download PDFInfo
- Publication number
- FR2572832A1 FR2572832A1 FR8417052A FR8417052A FR2572832A1 FR 2572832 A1 FR2572832 A1 FR 2572832A1 FR 8417052 A FR8417052 A FR 8417052A FR 8417052 A FR8417052 A FR 8417052A FR 2572832 A1 FR2572832 A1 FR 2572832A1
- Authority
- FR
- France
- Prior art keywords
- frame
- flexible
- support
- advertising
- fixed
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Granted
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Classifications
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F21/00—Mobile visual advertising
- G09F21/04—Mobile visual advertising by land vehicles
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F21/00—Mobile visual advertising
- G09F21/04—Mobile visual advertising by land vehicles
- G09F21/048—Advertisement panels on sides, front or back of vehicles
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- Business, Economics & Management (AREA)
- Accounting & Taxation (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Tents Or Canopies (AREA)
Abstract
Description
La présente demande concerne un moyen permettant la publicité escamotable et son procédé de mise en oeuvre. Elle concerne plus particulièrement un moyen souple. The present application relates to a means allowing retractable advertising and its implementation method. It relates more particularly to a flexible means.
La publicité, ainsi qu'il est connu, peut être apposée sur des supports fixes ou mobiles ; supports fixes tels que panneaux ou murs, supports mobiles tels que transports urbains, et autres véhicules par exemple. Advertising, as is known, can be affixed on fixed or mobile media; fixed supports such as panels or walls, mobile supports such as urban transport, and other vehicles for example.
Pour ce qui est de la publicité escamotable. les transports urbains par exemple en comportent sous forme de publicité rigide réalisée sur panneaux et fixée sur les côtés des véhicules. Ce système toutefois est coûteux et nécessite à chaque changement de publicité un démontage et remontage des moyens de fixation. As for retractable advertising. urban transport, for example, includes it in the form of rigid advertising produced on panels and fixed to the sides of vehicles. This system, however, is costly and requires each time the advertisement is changed, the fastening means must be dismantled and reassembled.
La présente demande concerne un moyen simple pour présenter la publicité escamotable. The present application relates to a simple means for presenting retractable advertising.
La présente invention a pour objet un moyen permettant la publicité escamotable, caractérisé en ce qu'il est constitué d'une partie formant cadre souple sur lequel est fixé au moins un film plastique souple transparent, relié sur au moins une partie de son pourtour audit cadre par un système de fermeture provisoire. The present invention relates to a means for retractable advertising, characterized in that it consists of a portion forming a flexible frame on which is fixed at least one transparent flexible plastic film, connected on at least part of its periphery to said audit. frame by a temporary closure system.
De façon préférentielle, le moyen sera constitué d'un cadre et d'un film plastique relié, ainsi que décrit ci-dessus audit cadre. Preferably, the means will consist of a frame and a plastic film connected, as described above to said frame.
Lorsque l'on utilise deux films plastiques, un film est fixé sur tout le pourtour de la partie cadre, l'autre partie étant reliée audit cadre par un système de fermeture. La partie formant cadre et le film sont de meme matériau souple de préférence. Le film peut être rapporté ou d'un seul tenant avec la partie cadre à laquelle il est fixé de façon permanente. La partie formant cadre peut aussi être en même matière textile que le support textile tel que bâche à laquelle elle est fixée. When two plastic films are used, a film is fixed around the entire periphery of the frame part, the other part being connected to said frame by a closure system. The frame part and the film are preferably made of the same flexible material. The film can be attached or in one piece with the frame part to which it is permanently attached. The frame part can also be made of the same textile material as the textile support such as a tarpaulin to which it is fixed.
Pour sa mise en place, si le moyen est apposé sur un support rigide, il peut être associé par un moyen connu sur celle-ci dans sa partie cadre. Comme moyen connu, on peut citer par exemple l'agrafage, le vissage, la thermosoudure, le collage, etc... Si le moyen est apposé sur un support souple : s'il comporte un seul film transparent, il est apposé par la partie cadre ainsi que précédemment, la fixation pouvant s'effectuer aussi dans ce cas par couture, s'il comporte deux films transparents, il est apposé sur le support souple soit par la partie cadre comme précédemment, soit par la partie cadre plus le film qui, lui, est solidaire sur tout son pourtour. For its installation, if the means is affixed to a rigid support, it can be combined by known means on the latter in its frame part. As known means, mention may be made, for example, of stapling, screwing, heat sealing, bonding, etc. If the means is affixed to a flexible support: if it comprises a single transparent film, it is affixed by the frame part as well as previously, the fixing being able to be carried out also in this case by sewing, if it comprises two transparent films, it is affixed on the flexible support either by the frame part as before, or by the frame part plus the film which is united around its entire periphery.
Le support souple est de préférence en textile, par exemple sous forme tissée, en matériaux stables aux intempéries et exposition lumière, on utilisera par exemple les textiles à base de polyamide et polyester connus pour leur résistance. On peut aussi utiliser un film plastique souple. Le support rigide peut être en tout matériau rigide connu tel que bois, métal ou matière plastique rigide. The flexible support is preferably made of textile, for example in woven form, of materials stable to weathering and light exposure, for example textiles based on polyamide and polyester known for their resistance will be used. You can also use a flexible plastic film. The rigid support can be made of any known rigid material such as wood, metal or rigid plastic.
Par système de fermeture, on entend tout système de fermeture provisoire connu tel que fermeture à glissière, pinces, bandes autocollantes, fermeture à crochets, etc.. By closure system is meant any known temporary closure system such as zipper, clips, adhesive strips, hook closure, etc.
La publicité peinte et ou imprimée, souple (par exemple papier, film, etc..), est ainsi glissée ou introduite, dans la partie cadre, soit entre le support et le film souple avec glissière, s'il n'y a qu'un film, soit entre le film fixé sur le support et le film souple à glissière s'il y a deux films. Painted and or printed advertising, flexible (for example paper, film, etc.), is thus slid or inserted, into the frame part, either between the support and the flexible film with slide, if there is only '' a film, or between the film fixed on the support and the flexible film with slide if there are two films.
Le film souple transparent en surface, après maintien de la publicité introduite, par fermeture de la glissière, permet de voir cette publicité. The flexible transparent film on the surface, after the advertisement has been inserted, by closing the slide, allows this advertisement to be seen.
Le moyen ainsi proposé permet de changer facilement la publicité, la protéger des intempéries : pluie, vent, neige, etc.., puisqu'elle est sous plastique. The proposed method makes it easy to change advertising, protect it from bad weather: rain, wind, snow, etc., since it is in plastic.
Lorsque le moyen est fixé sur un support souple tel que bâche de véhicule, la bâche conserve ainsi toute sa souplesse (même pendant le débâchage), le transporteur peut louer son moyen pour toute publicité, celle-ci pouvant être changée facilement selon les pays traversés, il peut aussi la retirer lorsqu'elle est indésirable. When the means is fixed on a flexible support such as a vehicle cover, the cover thus retains all its flexibility (even during uncovering), the carrier can hire its means for any advertising, which can be easily changed depending on the countries crossed , he can also withdraw it when it is undesirable.
Le moyen peut être de toute forme et dimension. The means can be of any shape and size.
Les figures ci-jointes et la description ci-après sty rapportant illustrent la présente demande sans la limiter. The attached figures and the description below sty reporting illustrate the present application without limiting it.
Sur la figure 1, on distingue . la remorque 1 d'un véhicule de transport, des affiches publicitaires 2, le moyen3 avec sa partie formant cadre 4 et le film souple 5 transparent, les moyens de fermeture6. In Figure 1, a distinction is made. the trailer 1 of a transport vehicle, advertising posters 2, the means 3 with its frame part 4 and the flexible flexible film 5, the closing means 6.
Sur la figure 2, on a representé les éléments de la figure 1 sans la publicité. In Figure 2, we have shown the elements of Figure 1 without advertising.
Sur la figure 3, on distingue la partie formant cadre 4, le film transparent souple 5, le système de fermeture 6. In FIG. 3, a distinction is made between the part forming the frame 4, the flexible transparent film 5, the closure system 6.
Lors de la mise en place, le moyen 3 est apposé sur le support par la partie formant cadre 4, la partie fixée sur la partie cadre du film plastique transparent étant indifféremment disposée afin de permettre l'ouverture soit par le haut, bas ou latérale, on introduit la publicité 2 dans le cadre 3, puis on rabat et referme par le système de fermeture 6 le film souple transparent 5. During installation, the means 3 is affixed to the support by the frame part 4, the part fixed to the frame part of the transparent plastic film being indifferently arranged so as to allow opening either from above, below or from the side. , the advertisement 2 is introduced into the frame 3, then the transparent flexible film 5 is closed and closed by the closure system 6.
L'exemple suivant illustre la présente demande sans la limiter. The following example illustrates the present application without limiting it.
EXEMPLE
On réalise à partir d'un film en polyester un cadre rectangulaire de 300 cm de large et de 200 cm de haut, les côtés du cadre ayant une largeur de 6 cm, on rapporte par thermosoudure sur un grand côté du cadre un film plastique transparent de même constitution d'épaisseur; comme moyen de fermeture -amovible; on utilise une fermeture à glissière du type fermeture utilisé pour les tentes de camping. EXAMPLE
A rectangular frame 300 cm wide and 200 cm high is produced from a polyester film, the sides of the frame having a width of 6 cm, a transparent plastic film is heat-sealed on a large side of the frame. of the same thickness constitution; as a removable means of closure; a zipper of the closure type used for camping tents is used.
Le moyen ainsi réalisé est fixé sur la partie bâchée d'un camion et sur deux côtés de celle-ci par thermosoudure, la bâche étant un tissu d'armure toile, dont la contexture est de 9 fils au cm par 9 coups au cm, constitué en channe et en trame de fils en polytéréphtalate d'éthylène glycol de 1 100 dtex/200 brins. The means thus produced is fixed to the sheeted part of a truck and on two sides thereof by heat sealing, the cover being a fabric of plain weave, the texture of which is 9 threads per cm by 9 strokes per cm, consisting of channe and weft of threads of polyethylene terephthalate of 1,100 dtex / 200 strands.
Ceci étant réalisé, on glisse une affiche publicitaire dans le cadre contre la bâche et on rabat le film sur l'affiche en le maintenant par la fermeture sur la partie cadre. Le camion peut ainsi rouler avec sa publicité escamotable, abritée, souple, ne gênant en rien le débâchage. This having been done, an advertising poster is slipped into the frame against the tarpaulin and the film is folded over the poster while maintaining it by the closure on the frame part. The truck can thus run with its retractable advertising, sheltered, flexible, in no way hindering the uncovering.
Claims (10)
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
FR8417052A FR2572832B1 (en) | 1984-11-07 | 1984-11-07 | MEANS FOR PROVIDING RETRACTABLE ADVERTISING, AND METHOD FOR IMPLEMENTING SAME |
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
FR8417052A FR2572832B1 (en) | 1984-11-07 | 1984-11-07 | MEANS FOR PROVIDING RETRACTABLE ADVERTISING, AND METHOD FOR IMPLEMENTING SAME |
Publications (2)
Publication Number | Publication Date |
---|---|
FR2572832A1 true FR2572832A1 (en) | 1986-05-09 |
FR2572832B1 FR2572832B1 (en) | 1987-01-23 |
Family
ID=9309402
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
FR8417052A Expired FR2572832B1 (en) | 1984-11-07 | 1984-11-07 | MEANS FOR PROVIDING RETRACTABLE ADVERTISING, AND METHOD FOR IMPLEMENTING SAME |
Country Status (1)
Country | Link |
---|---|
FR (1) | FR2572832B1 (en) |
Cited By (8)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
EP0213396A1 (en) * | 1985-08-05 | 1987-03-11 | Ulmer & Jager Werbeagentur | Advertising method using the outside surfaces of lorries, and advertisement carrier therefor |
EP0313499A2 (en) * | 1987-10-23 | 1989-04-26 | Ramon Baguena Molina | Advertising medium for mounting on scaffolding structures |
EP0382478A2 (en) * | 1989-02-07 | 1990-08-16 | Scs Promotion Company Limited | Display device |
US5373655A (en) * | 1990-03-20 | 1994-12-20 | Scs Promotion Company Limited | Apparatus for mounting advertisement notice |
US5398436A (en) * | 1991-10-25 | 1995-03-21 | Scs Promotion Company Limited | Visual panel |
US5408770A (en) * | 1991-01-10 | 1995-04-25 | Scs Promotion Company Limited | Sheet stretcher including sheet attachment holes and sheet connection means |
US5588236A (en) * | 1991-10-25 | 1996-12-31 | Scs Promotion Company Limited | Visual panel |
EP0980946A1 (en) * | 1998-08-18 | 2000-02-23 | Kurt Steineberg GmbH | Stretchable tarpaulin |
Citations (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
FR2201003A5 (en) * | 1972-09-28 | 1974-04-19 | Bond Prod Ltd | |
US4090464A (en) * | 1975-06-25 | 1978-05-23 | Bishopp John H | Vandal guard sheet |
EP0078391A1 (en) * | 1981-10-28 | 1983-05-11 | Dambach-Templin GmbH & Co. Werbemittel KG | Arrangement for publicity posters on tarpaulins of lorries |
-
1984
- 1984-11-07 FR FR8417052A patent/FR2572832B1/en not_active Expired
Patent Citations (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
FR2201003A5 (en) * | 1972-09-28 | 1974-04-19 | Bond Prod Ltd | |
US4090464A (en) * | 1975-06-25 | 1978-05-23 | Bishopp John H | Vandal guard sheet |
EP0078391A1 (en) * | 1981-10-28 | 1983-05-11 | Dambach-Templin GmbH & Co. Werbemittel KG | Arrangement for publicity posters on tarpaulins of lorries |
Cited By (11)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
EP0213396A1 (en) * | 1985-08-05 | 1987-03-11 | Ulmer & Jager Werbeagentur | Advertising method using the outside surfaces of lorries, and advertisement carrier therefor |
EP0313499A2 (en) * | 1987-10-23 | 1989-04-26 | Ramon Baguena Molina | Advertising medium for mounting on scaffolding structures |
EP0313499A3 (en) * | 1987-10-23 | 1990-12-05 | Ramon Baguena Molina | Advertising medium for mounting on scaffolding structures |
EP0382478A2 (en) * | 1989-02-07 | 1990-08-16 | Scs Promotion Company Limited | Display device |
EP0382478A3 (en) * | 1989-02-07 | 1991-01-30 | Scs Promotion Company Limited | Display device |
US5058299A (en) * | 1989-02-07 | 1991-10-22 | Scs Promotion Company Limited | Advertising device |
US5373655A (en) * | 1990-03-20 | 1994-12-20 | Scs Promotion Company Limited | Apparatus for mounting advertisement notice |
US5408770A (en) * | 1991-01-10 | 1995-04-25 | Scs Promotion Company Limited | Sheet stretcher including sheet attachment holes and sheet connection means |
US5398436A (en) * | 1991-10-25 | 1995-03-21 | Scs Promotion Company Limited | Visual panel |
US5588236A (en) * | 1991-10-25 | 1996-12-31 | Scs Promotion Company Limited | Visual panel |
EP0980946A1 (en) * | 1998-08-18 | 2000-02-23 | Kurt Steineberg GmbH | Stretchable tarpaulin |
Also Published As
Publication number | Publication date |
---|---|
FR2572832B1 (en) | 1987-01-23 |
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Legal Events
Date | Code | Title | Description |
---|---|---|---|
ST | Notification of lapse |