EP2289038A1 - Selection and personalisation system for media - Google Patents

Selection and personalisation system for media

Info

Publication number
EP2289038A1
EP2289038A1 EP20090745587 EP09745587A EP2289038A1 EP 2289038 A1 EP2289038 A1 EP 2289038A1 EP 20090745587 EP20090745587 EP 20090745587 EP 09745587 A EP09745587 A EP 09745587A EP 2289038 A1 EP2289038 A1 EP 2289038A1
Authority
EP
European Patent Office
Prior art keywords
media
medium
system
keywords
film
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
EP20090745587
Other languages
German (de)
French (fr)
Inventor
Thomas Jörg
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Jorg Thomas
Original Assignee
Thomas Jörg
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority to US12776608P priority Critical
Priority to EP08075497 priority
Application filed by Thomas Jörg filed Critical Thomas Jörg
Priority to EP20090745587 priority patent/EP2289038A1/en
Priority to PCT/EP2009/003690 priority patent/WO2009138254A1/en
Publication of EP2289038A1 publication Critical patent/EP2289038A1/en
Application status is Withdrawn legal-status Critical

Links

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/06Buying, selling or leasing transactions

Abstract

The invention relates to a system, by means of which films can be discovered and film packages that are tailored to the individual can be put together and purchased.

Description

SELECTION AND PERSONALIZATION SYSTEM FOR MEDIA

State of the art

If movies are not played in the cinema, film programs are sequentially played in separate channels. In addition to analog channels spread more and more programs are digitally distributed. Individual providers have started to spread digital TV signals via Internet protocols via the World Wide Web. The so-called zapping through multiple channels is widespread. The user on as long for the available channels until he likes an offer, which he looks.

So-called viewer ratings collected through complex statistical systems that are all based on individual sampling and extrapolation. It will be installed measuring devices in a group of selected models for demographic reference spectators, which analyzes their TV consumption. The data obtained are extrapolated to the entire population.

On the Internet, many trailers and film clips to program are available. Movies are organized into galleries by category. You will in windows

shown sites. Even entire movies can be purchased or rented for a fee. In this so-called digital rights management systems (DRM) are used which make the purchased movie file accessible only for a certain time or only to a certain device. The rights information can be read only with technical modules (software or hardware). DRM systems work on a technical incomprehensible to people level.

Free film licenses (so-called non-major films) traded on domestic and international markets. It will be awarded in different territories licenses for different types of analysis. For example: Theatrical, TV and DVD Japanese language version for Japan for 5 years. As a rule, the licensee is obliged to accounting of revenue and expenditure to the licensor. In practice, the control of this settlement is very difficult: For a German licensor it is impossible to understand how many DVDs are now really gone in Japan over the counter. Therefore, revenue guarantees (so-called minimum guarantees or MGs) play a crucial role in the market: Licensor warrants on the basis of experience from its market a minimum turnover and has to pay for contract the corresponding licensor Share (license fee) the same. Money is earned primarily on TV and DVD area. The

Market participants do not believe that they deserve a lot of money at the box office. There are advertising costs (so P & A, Press & Advertising called) just too high. more and more films are produced worldwide and the competition for the declining interest of the audience at the cinema is very intense. Nevertheless films are brought to the movies still. However, market participants do so especially in view of a planned evaluation on DVD; the cinema is currently a big advertising machine for DVD sales.

In blogging area is arrange content for keywords ( "tagging") is widely used. A blog entry, for example, associated with different tags. The tags are grouped into so-called tag clouds. If you click on a day the associated entries are displayed. you can only select one day.

issues

The public is increasingly overwhelmed by the infinite variety. In addition to the hundreds available on cable and satellite channels, customers are bombarded with millions of on the internet programs broadcast. Given these brutal diversity of the audience will quickly lose not only track, but also the desire of exciting content. A real sense of community ( "street sweeper" in the TV) is no more a long time. Sociologists speak of the "atomization of society". At the same time the Internet is estimated as a two-way medium more and more people. It originated forums and social networks in a variety of forms. Here is communicated with each other and discussed their content. Especially the blogosphere so-called growing rapidly. Blogs are personal online diaries. With a sophisticated address system bloggers can take on other already published elsewhere content reference in the published articles they. In the field of online movie sales this discussion area is, however, largely separate from the online shops. The existing systems are proprietary designs and try as possible to foreclose discussion forums.

In the Internet sector, there is no easy access to video content, based on discovery. Known from the TV area zapping is not transferable to the Internet. Access to movies via links is complicated and not intuitive. It must first interprets a link text or title image to be viewed. Then the decision must be made: I want to watch this movie. Film discoveries can take place only via a detour through text and image.

In the area of ​​IPTV and TV can be made to individual channels, but not on individual content or dynamically created assemblies.

The spread in the online shops categorization of films by genre does not do justice to the film content, the ambitions and statements of the filmmakers. Movies are assigned to only one category. A film is then a drama or a thriller or a classic. The idea dates back to the real video stores, in which a film can be physically only in a shelf. However, the assignment to a category is arbitrary and very difficult in individual cases, especially for high-quality narrative strategies and well-crafted dramaturgy. The film "American Beauty" is drama, love story, coming-of-age film, social drama, thriller, epic melodrama and tragedy at the same time!

The established DRM systems are not compatible with each other: A encoded with the very popular Windows Media DRM movie file can not be played on devices such as Apple's iPod or iPhone. An acquired in iTunes movie does not work on Microsoft's game console Xbox or Sony's Playstation. Operating systems like Linux are not supported. Customers know that they can barter for the online purchase because of technical incompatibilities only problems and are reluctant to law. If in doubt, a DVD will stop but purchased or downloaded illegally. The hidden files in the film rights information can not be read by the customer. Although economic theories suggest that market can only function well if there is transparency and transaction costs are low, the film license markets of transparency are marked. In the area of ​​Theatrical are indeed published market data (in Europe more viewership in the US exclusively business for "Box Office"), in equal more important DVD area, the sales figures are kept secret by the distribution companies. The delivery figures are only published. The lack of transparency is increased by the fact that is not promptly settled. US majors expect weekly from, usually is billed monthly, Library titles are semi-annually or even annually billed.

Starting from this prior art it is the object of the present invention to provide a system which does not have the shortcomings and drawbacks of the prior art.

Surprisingly, this object is solved by the features of the independent claims. Preferred embodiments of the invention emerge from the subclaims.

About the present system can be put together for the customer personalized movie files or movie packages that are purchased and delivered. A visual DRM simultaneously guarantees safety for the licensor and technical compatibility for the customer (licensee).

It was completely surprising that the task by the inventive Media Select and distribution system can be solved. It offered through media information, a variety of visual auditory and / or audiovisual media comprising movies, books, music, radio plays, audio books, virtual exhibitions or games, several exploitation rights holders or their representatives for the selection and purchase by one participant / spectator. Here, the offer for access can be made comprising a (a) playful and / or (b) systematic approach. The system comprises a central database, a live Encodingsystem, a raw memory, a media storage, a content delivery system, a payment system and a billing and reporting system. By means of the inventive system can be customized easily and quickly a film. Here, the film (feature film) encoded incl. Metadata. Thereafter, a vorencodierter main film is provided, said parameter substantially size, dimension, format or data rate to be determined. In this way, the film is characterized and clearly determined. Trailer then be prepared by, be provided with the specific dimensions of the main film frames. By inserting the personal details of a customer and the signature of the editor in the created frames as well visible title, the movie is personalized. This enables a clear assignment of the film possible and its identification easy and fast.

Subsequently, the personalized and signed frames are encoded as a film, the exact parameters of the main film can be used. the individualized film - - After the trailers are also inserted into the main film, the film is transferred to the customer. By personalizing the customer gets taught that they have acquired a special, tailor-made for him product. Thus, the system of the invention enables quick and easy marking of a film, for which purpose the personal data of the customer are used. The surprisingly provides represents a considerable technical progress, as this digital media that are due soon replaced by the Internet and distributed, include personal markings preferably enable tracking. Also so surprisingly automating the sale of films to be achieved, enabling faster and more efficient sale of digital media as described in the prior art system in which the individual, despite the automation process - the customer - is not neglected, but an individual product receives. The moreover has the effect that the customer identifies with the purchased product and is satisfied with the purchase. In addition, the inventive system offers advantages for retailers and wholesalers because of the personalization of the films an illegal distribution is reduced.

It is preferred that the Media Select and distribution system in addition to the personalization of the film a (i) selection, (ii) Payment and (iii) timely reporting comprises incl. (Iv) Billing. The customer or prospect gets offered through a simple menu structured products, where he can see also this for a short time or watch a trailer. After the customer has something selected, the selection is confirmed by a fast system and the customer receives information about the amount to be paid, the customer can still choose not to purchase the product. Timely reporting via the interest of the customer to a particular product, the information being forwarded to the system. If this is a new customer, he can log in by entering their personal data, the pesönlichen data for the subsequent billing are needed. The data can be stored based on the latest encryption techniques in the system to be able to handle an additional purchase possibly faster and make more convenient for the customer. The customer is then displayed in a clear representation of the amount payable and the customer receives possibly a copy of the document delivered electronically. The prefer embodiment, surprisingly safe an effective data processing and fast forwarding, which run Internet transactions for buyers and sellers optimally and cost-effectively designed.

It is further preferred if the system preferably comprises the following steps: Due to an existing license or cooperation agreement between the exploitation rights owner or its agent and a system operator, the medium is delivered. The medium is just half as stored in the raw storage. Media extracts are selected and encoded both cut-outs and the entire medium in the Encodingsystem as Internet-enabled files and stored in the media storage. Metadata such as titles, summaries, summaries, lists of the cast and crew, preferably including Vita, technical details, awards and contact details are entered into the central database and a consumer price is fixed, the consumer price is determined on the basis of raising statistical data. Customers are offered according to (a) at the presentation of media cutout on the computer screen three functions:

o "Next Media", whereby the next media cutout is triggered,

o "more", the metadata including the consumer price visualized and / or o "Mark", the medium being a watchlist is added.

an analysis of the activation of the three functions, wherein a fast release of the function "Next medium" is stored as uninteresting medium and are stored as interesting cutouts, which are essentially completely viewed and purchased, whereby a group of a plurality of viewers and / or several sales helps a medium to better placement in a trailer-show functions "next media" and "remember" can often be selected arbitrarily the purchase intention by the viewer -.. the potential customer - is transmitted to the system and the already communicated consumer price is transmitted by the central database to the payment system. the preferred embodiment allows surprisingly quick and effective automation of a purchase, where the interests of the customer are taken into account in providing the bid There is no anonymity of the customer. whereby a higher satisfaction of the customer is achieved because their individual requests can be considered on the Internet instead. In addition, the preferred embodiment is surprisingly reliable and flexible, offering every step of the customer various options, which the customer is within a short time in a list proposed by the system selection of media that is specifically tailored to their needs. By the preferred embodiment, the customer-friendliness is so greatly improved.

In a further preferred embodiment, a system is used, and in accordance with (b) transmit a list of media offered by the distribution rights holder or their representatives on a computer screen of a viewer, wherein the selection of the media with keywords associated appears on the screen. In this way, the customer is presented with all the relevant information in a simple and clear presentation. The customer activates or clicks on keywords, the media will be deleted from the selection that are not associated with those keywords and spectators each select / click multiple keywords can. In this way, the number of media offered is continuously reduced while the list of keywords with each click / activate such updates that only the keywords appear on the computer screen, which can be assigned to the media in a reduced number. The preferred use is surprisingly represent a technical advance, as the customer or prospect is not confronted with unnecessary information, but a selection gets displayed which coincides with his interest. This results in a fast, easy, effective and affordable search is possible for the customer. In addition, the customer gets conveyed that his needs are taken into account and therefore experiences an increased satisfaction.

The invention relates in particular, in one preferred embodiment, a system that includes a variety of visual, auditory and / or audiovisual media, especially movies, TV shows, series, books, music, radio plays, audio books, virtual exhibitions or games, several exploitation rights owner or whose representatives to select and purchase and / or rent by a subscriber / viewers by means of media information comprising a (a) playful and / or (b) systematic access offers. The system includes a raw memory, a Encodingsystem, a database, a media memory, a content delivery system, a payment system and a live Encodingsystem titled generator,

- is delivered to the medium due to an existing license or cooperation agreement between the exploitation rights owner or its agent and the system operator

- the medium quality digital - analog media optionally be digitized - stored in the raw storage is

be a media cut-selected and encoded both cut and the entire medium in the Encodingsystem as Internet-enabled files and made available in the media storage -

- metadata etc as titles, summaries, summaries, lists of the cast and crew, production and distribution companies, festivals, Förerdern and financiers, preferably including Vita, technical details, awards and contact information entered into the central database and a consumer price shall be fixed,

- carrying out an addressing, the address http: //eingrenzende_Stichworte.systemname.topleveldomain/ results in the display of the preview program and optimized with http: //eingrenzende_Stichworte.systemname.topleveldomain/vorschau+ media title, a channel with the selected medium may start with http: //eingrenzende_Stichworte.systemname.topleveldomain/medientitel the metadata including the consumer price visualized

- according to (a) presentation of the media cutout on the computer screen, where three functions are offered:

whereby the next media section is triggered o "next medium" o "more" and the metadata including the consumer price visualized "remember" o where the medium of a watch list will be added and / or

- Analysis of the activation of the three functions, wherein a fast release of the function "Next medium" is stored as uninteresting medium, and cutouts, which are essentially completely viewed and purchased are stored as interesting, creating a group of plural sales a medium better to a placement in a trailer show helps and the functions "next medium" and "remember" arbitrarily can be selected often

- transmission of an intent to purchase one or more media by the viewer - transmission of the previously communicated price consumers by the central database to the payment system

- release payment information, the name and address of the viewer to the payment system and verification of payment by the payment system and report the verification of the payment system to the distribution system.

- Transmission of name and / or email address of the viewer to the Encodingsystem

- transfer of the complete medium from the medium reservoir to the Encodingsystem, the medium is personalized with the name mentioned and / or the email address, the personalization is done in human readable manner, in particular by displaying the name and e-mail address buyer delivered as title image and personalized medium via the content delivery network and the transmission costs will be reported to the database or

- takes place according to b) a transmission of an overview of media offered by the distribution rights holder or their representatives on a computer screen of a viewer, wherein the selection of the media with keywords associated on the screen

- Enable / clicking on keywords, the media will be deleted from the selection that are not associated with these keywords, which the viewer can each activate / click multiple keywords, limiting the number of media offered is continuously reduced while the list of keywords with each click / Enable is updated such that only the keywords appear on the computer screen which can be associated with the media in a reduced number - possibly repeating this process until the amount of media offered has been reduced to a medium.

The system allows surprisingly fast and effective personification of a digital medium and thus represents a technical advance. Also, such a marker to track illegal copies can be used.

Fig. 1 exemplifies the operation of a preferred system.

I. preparations

1.1. License Agreement and Delivery

After the conclusion of a license contract with the operator of the system described, the licensor delivers a film at the Encodingstation. It can be a 35mm print, a video tape or a digital medium.

1.2. Equipment and encoding

The delivered film data is digitized if necessary and initially stored unchanged in a storage system. Metadata such as movie titles, summaries, summaries, lists of the cast and crew, movie posters,

Subtitles, etc. are entered into a central database. The information supplied by the licensor are brought by an editorial in a consistent and uniform shape and translated into several languages. It is a film representing cut selected. If a so-called trailer is present, it is also processed. There is a price for each version and each territory to which the film may be sold determined. new films are selected for promotion every day.

1.3. Encoding Encoding In the movies are encoded the currently accepted standards in the Internet-compatible files in accordance with and compresses (Vorencoding) and in a further storage system (Content Delivery Network) held ready for retrieval. 2. User Story

2.1.A selection of a suitable film about preview Zapping

Input: The customer enters an address in the address bar of his browser or clicks a link pointing to the system on a foreign website. It is communicated to the customer's IP address to the selection system. Technical Procedure: The system selects the product to be advertised on this day films from the central database. Using the IP address of the site

(Territory) determined by the customer. The customer only films are advertised or sold which he can buy in its territory. The Appropriate film clips are retrieved from the content delivery system and played in the loaded in the customer's browser video player. Output: The customer is filling a film clip displayed screen. He can click three functions (Fig. 2):

• Next movie: This feature allows to solve the next film clip or trailer from • Film Info: With this function, you get to a page on which you can learn more about the film.

• Note: This feature adds to the film to a watchlist

Next film "and" Save "can often be selected arbitrarily. The clicks on these three functions are analyzed. Film clips, which are often clicked away with "Next film" are not so often alluded. Film clips, which are often noticed and later bought are played more often. So the program of promotional space is continuously optimized by the system. will quickly click away as "the film is not interesting," interpreted. clippings, which are often looked over, are recognized as interesting. The assessment also the statistical analysis of the relationship Trailer Demonstration / Purchase flows. Trailer often lead their demonstration at a purchase are recognized as interesting. trailer whose presentation often lead to a purchase are not interesting. This optimization is based on direct user feedback from viewers community. it emphasizes the communion of the audience, which help a good movie to a better place in the trailer show and it as another certain extent recommend common users an editorial mixed into this purely performance-chart system innovations and promotions one effect:.. the customer can then click in the simplest way by proffered films due to the film excerpt, he can decide whether he likes the film or not.. studies have shown that a customer can see after a few seconds neckline, one can say whether he would like to pursue a movie or not. Many clicks and many customers, the promotional area is also automatically optimized continuously.

2.1.B selection of a suitable film about overview System / Tagging

As an alternative to Zapping means "Next film" The customer can access a clear systematically structured promotional space. Here, the user is first confronted with a list of all movies offered. This selection system works not only with movies but with all sorts of objects. For example, even with furniture (oa eg actors), cars, food, beverages, personal input. with a sophisticated system based on Stichwortezuordungen it can reduce the amount of movies:

a. Each symbol are assigned a plurality of keywords. An icon representing an object. In this case a movie. The number of keywords is unlimited. It maintained a balance between often use and rare keywords. In the overview area all symbols are first seen. In a list of all the keywords listed. This keyword list can be structured by categories. They are ordered by the number of assignments to the current set of symbols. b. If you touch the pointer a keyword, all marked with the tag symbols are highlighted. c. By clicking on the keyword, the set of symbols is reduced: It can now be seen only the symbols that are associated with the clicked keyword. At the same time the list of keywords will be updated: There are now only see keywords that are associated with the objects of the current (reduced) amount.

This process can be repeated until the amount has been reduced to an icon. It can be selected to reduce the amount of symbols as many keywords. Already selected symbols can also be deselected at any time. The respective update the keyword list displayed guarantees that only keywords are to see what are the current symbol set in relation.

This system is available both for films and for films dedicated filmmaker.

2.2. Payment After the user has made known its intention to buy, the central database received the award for the film or the film package to a (external or internal) payment system. It is also possible to have a balance in the selection system. In this case the purchase works particularly fast. When interacting with the payment system first name and name of the customer is detected (Personal).

2.3. Personalization of the movie files

In Injecting system of neutral film is personalized. is concrete, is inserted at the beginning of the film in the film in the process, a title that identifies the buyer of the film. Since the customer does not want to wait long for the provision of the movie files after successful payment process, are available for this personalization few seconds. The encoding of a film can avail with konventionllen methods more than twice the length of a film at the time. So that the customer does not have to wait for hours, while the main feature was already finished vorencodiert (see 1.3). In Injecting system is now only the short piece of film in which the identity of the customer can be seen, encoded (Trailer). This is then inserted into the vorencodierten main movie. The entire movie does not have to be re-encoded as: It saves a lot of time. For this to work, the short newly created personalized trailer must be exactly the same specifications include how the vorencodierte main movie itself Input:. Personal details of the customers at the Injecting System (name, eg first name) in conjunction with a reference to the want to personalize movie notified. In order to optimize system performance even more

Injecting systems exist. The load is evenly distributed to the existing systems. In this case, a database is implemented in which notes which system which films are and thus can be processed. Technical Sequence: a. Determining the parameters of the main film vorencodierten: are queried the Spezifiktaionen vorencodierten the main film: Codec, pixel resolution, pixel aspect ratio, data rate. the parameters (Command) is reconstructed from this information, which was used to vorzuencodieren the long main movie. b. Prepare a short trailer is: These frames with the (specified in item 1) dimensions of the main film is first created and inserted personal details of the customers in these images as the title. c. The short trailer will be created: The frames with personalized titles are encoded with exactly the same parameters, so that the trailer has exactly the same specifications as the vorencodierte main movie. d. The short trailer is inserted into the long main film. To this end, only the headers of new personalized video files are recreated. The video data itself is read from the already encoded files present.

Output: the new header and the video data is passed to the existing system on the Injecting- Web server to download to the customer. With this approach, the new encoding the main film one saves. The new file must not be re-written to the hard disk of Injecting-system. The new personalized movie file is transmitted via the web server directly to the customer and stored there. Thus, the main film lying on the Injecting system does not even need to be changed. The short trailer can be inserted into the main vorencodierten film during the download. Effect: At the customer within a few seconds begins after you click on the download link his film to download a personalized movie files, without having to wait long. If he reads the title with his name, it is immediately clear that this is a copy for his personal use in the present file. Each person can read, can understand easily who owns the movie file. While it is technically possible to remove this title. but we believe that the customer but will be very careful in practice, as was made him aware that the file was personalized for him and modified. You can never tell with certainty whether in addition to the title of another identification features were hidden in the film.

2.4 Billing / Reporting

Input: The licensor may at any time call an updated in real-time report.

Technical Procedure: The database information on the

Licensors are entitled to income from the sale (License-fee) is stored. These can in which the customer is located, depending on the (language) version of the film and of the territory, be different. The currently calculated at the moment of sale License Fee is paid directly into their user account of the licensor.

Output: Shown is the licensor broken down by film versions and territories:

• Number trailer suggestions to users

• Number of visits to the homepage of the film ( "more")

• Number of sales (incl. Exact time of sale "timestamp")

• Current accounting effect: The licensor may use as if it were its own system the system. He has full control over all content and has his money on his account.

3. Address System

All pages are always accessible via logically deducible and easy to remember or to communicate URLs. Mentioned in 2.1.B tags are included in the URL: A preview can be contacted at: http: //systemname.topleveldomain/vorschau+filmtitel http://cinexe.com/vorschau+fremd

A movie Web address is: http: //systemname.topleveldomain/filmtitel http://cinexe.com/fremd

A person is accessible at http: //systemname.topleveldomain/Vorname_Nachname http://cinexe.com/Thomas_Joerg

In these URLs restrictive keywords can also be included: http: //mehrere_stichworte.systemname.topleveldomain/vorschau+filmtitel http: //mehrere_stichworte.systemname.topleveldomain/filmtitel http: //mehrere_stichworte.systemname.topleveldomain/vorname_nachname

Examples: http://berlin_action.cinexe.com/vorschau+fremd http: // berlin_action. cinexe.com/fremd http://berlin_action.cinexe.com/Thomas_Joerg

This simple addressing makes the system compatible with all web-based Internet services. Movies can be linked to blogs and many more social networks, other websites. It will not establish a closed system. The World Wide Web is seen as a system in itself. The present system is seamlessly integrated into www.

Claims

claims
1. Media Select and distribution system that a variety of visual auditory and / or audiovisual media, especially movies, books, music, radio plays, audio books, virtual exhibitions or games, several exploitation rights owners or their representatives to select and buy by a participant / spectator means serving media information, comprising a (a) playful and / or (b) systematic access, characterized by a central database, a live Encodingsystem, a raw memory,
Media storage, a content delivery system, a payment system and an accounting and reporting system whereby a film is personalized by the following steps:
encode the main movie incl. Metadata
■ providing a vorencodierten main movie,
determining the parameters of vorencodierten main movie (size, dimensions, format, data rate,
Preparation of trailers by providing frames with the specific dimensions of the main movie,
■ inserting the personal of a customer and the signature of the
Publisher in the created frames as well visible title,
encoding the personalized and signed individual images as a movie with exactly the same parameters as the main movie and
Insert the trailers in the main movie.
■ transmission of the individualized film to the customer.
2. System according to the preceding claim, characterized in that it comprises in addition to the process steps for personalizing the film a (i) selection, (ii) Payment and (iii) timely reporting incl. (Iv) Billing.
3. System according to any one of the preceding claims, characterized in that it comprises the following steps:
■ As a result of an existing license or cooperation agreement between the exploitation rights owner or its agent and a system operator, the medium is delivered.
■ The medium is stored in the raw memory.
■ Media clips are selected and encoded both cut and the entire medium in the Encodingsystem as Internet-enabled files and stored in the media storage.
■ metadata such as titles, summaries, summaries, lists of the cast and crew, preferably including Vita, technical details, awards and contact details are entered into the central database and a consumer price is fixed, the consumer price is determined on the basis of raising statistical data,
According to (a) at the presentation of media cutout on the computer screen three functions are offered:
o "Next Media", whereby the next media cutout is triggered,
o "more", the metadata including the consumer price visualized and / or
o "Mark", the medium is added, and a watchlist
an analysis of the activation of the three functions is performed using a fast triggering of the function "Next medium" is stored as uninteresting medium and are stored as interesting cutouts, which are essentially completely viewed and purchased, whereby a group of a plurality of viewers and / or more sales helps a medium to better placement in a trailer-show and the functions "next medium" and "remember" arbitrarily can be selected often
takes place a transmission of a purchase intention by the viewer and
the transmission of the previously announced consumer price by the central database is carried to the payment system.
4. Use according to one of the preceding claims, characterized in that
carried out according to (b) a transmission of an overview of media offered by the distribution rights holder or their representatives on a computer screen of a viewer, wherein the selection of the media with keywords associated appears on the screen,
■ Enable / clicking of keywords, wherein the media from the
Selection are deleted that are not associated with these keywords, which the viewer can each activate / click multiple keywords, limiting the number of media offered is continuously reduced while the list of keywords will be updated with each click / activate such that only the
Keywords appear on the computer screen which can be associated with the media in a reduced number.
5. system, preferably to one of the preceding claims, a variety of visual, auditory and / or audiovisual media, especially movies, TV shows, series, books, music, radio plays, audio books, virtual exhibitions or games, several exploitation rights owners or their providing representative to select and purchase and / or rent by a subscriber / viewers by means of media information comprising a (a) playful and / or (b) systematic access, characterized by a raw memory, Encodingsystem, a database, a media storage, a content delivery system, a payment system and a live Encodingsystem with title generator,
- is delivered to the medium due to an existing license or cooperation agreement between the exploitation rights owner or its agent and the system operator
- the medium in quality digital - analog media optionally be digitized - is stored in the raw storage
be a media cut-selected and encoded both cut and the entire medium in the Encodingsystem as Internet-enabled files and made available in the media storage -
- Metadata for example, title, content information, summaries,
Lists of the cast and crew, production and distribution companies, festivals, Förerdern and financiers etc, preferably including Vita, technical details, awards and contact information entered into the central database and a consumer price shall be fixed,
- carrying out an addressing, the address http: //eingrenzende_Stichworte.systemname.topleveldomain/ results in the display of the preview program and optimized with http: //eingrenzende_Stichworte.systemname.topleveldomain/vorschau+ media title, a channel with the selected medium may start with http: //eingrenzende_Stichworte.systemname.topleveldomain/medientitel the metadata including the consumer price visualized
- according to (a) presentation of the media cutout on the computer screen, with three functions are available: o whereby the next media section is triggered "Next Media" "more" and the metadata o including the consumer price visualized and / or "remember" o where the medium is added to a watch list
- Analysis of the activation of the three functions, wherein a fast release of the function "Next medium" is stored as uninteresting medium, and cutouts, which are essentially completely viewed and purchased are stored as interesting, creating a group of plural sales a medium better to a placement in a trailer show helps and the functions "next medium" and "remember" arbitrarily can be selected often
- submission of a purchase intention for one or more media through the Viewers
- transmission of the previously announced consumer price by the central database to the payment system
- release payment information, the name and address of the viewer to the payment system and verification of payment by the payment system and report the verification of the payment system to the distribution system.
- Transmission of name and / or email address of the viewer to the Encodingsystem
- transfer of the complete medium from the medium reservoir to the
Encodingsystem, the medium is personalized with the name mentioned and / or the email address, the personalization is done in human readable manner, in particular by displaying the name and e-mail address of the buyer as the title of the picture and the personalized media about delivered the content delivery network and the transmission costs will be reported to the database or
- in accordance with b) a transmission of a search result by the
occurs exploitation rights owners or their representatives media distributed on a computer screen of a viewer, wherein the selection of the media with keywords associated appears on the screen
- Enable / clicking of keywords, wherein the media from the
Selection are deleted that are not associated with these keywords, which the viewer can each activate / click multiple keywords, limiting the number of media offered is continuously reduced while the list of keywords will be updated with each click / activate such that only the
Keywords appear on the computer screen which can be associated with the media in a reduced number
- optionally repeating this process until the amount of media offered has been reduced to a medium.
EP20090745587 2008-05-14 2009-05-14 Selection and personalisation system for media Withdrawn EP2289038A1 (en)

Priority Applications (4)

Application Number Priority Date Filing Date Title
US12776608P true 2008-05-14 2008-05-14
EP08075497 2008-05-14
EP20090745587 EP2289038A1 (en) 2008-05-14 2009-05-14 Selection and personalisation system for media
PCT/EP2009/003690 WO2009138254A1 (en) 2008-05-14 2009-05-14 Selection and personalisation system for media

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
EP20090745587 EP2289038A1 (en) 2008-05-14 2009-05-14 Selection and personalisation system for media

Publications (1)

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EP2289038A1 true EP2289038A1 (en) 2011-03-02

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EP20090745587 Withdrawn EP2289038A1 (en) 2008-05-14 2009-05-14 Selection and personalisation system for media

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US (1) US20110179434A1 (en)
EP (1) EP2289038A1 (en)
CN (1) CN102027501A (en)
WO (1) WO2009138254A1 (en)

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CN102027501A (en) 2011-04-20
WO2009138254A1 (en) 2009-11-19

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