DE8227142U1 - Business, advertising and business card - Google Patents

Description

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/ Business, advertising and business cards

The present innovation relates to something similar to printed matter Product with an overall image consisting of at least one image part and at least one text part. In the following, business cards, business cards, advertising cards, letterheads and brochures should be such a product and the like can be understood.

Such products are usually manufactured using a printing process (letterpress, gravure or Offset printing), where reproducing illustrations, especially color images, complicates production and more expensive, as it is known to be necessary for multi-color printing, starting from the multi-colored original photographic way to produce color separations that serve as master copies for the production of the printing forms.

The present innovation is based on the task of creating a product of the type mentioned above, which can be made in a much simpler way and in which the manufacturing costs, in particular with small editions, can be reduced considerably.

This object is achieved according to the innovation by the features of the characterizing part of claim 1.

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Because the overall picture is produced completely by phototechnical and pnotochemi seem and no longer on In terms of printing technology, the manufacturing costs compared to printed products are above all at considerably reduce small print runs. In addition, true-to-life color reproduction is possible. A color shift as this can occur with multi-color printing, is avoided.

! i In the following, the object | the present innovation described in more detail. It shows purely schematically:

Fig. 1 a business card according to the innovation, and FIG. 2 shows an explanation of a possible manufacturing method for the business card according to FIG Fig. 1 serving illustration

In Fig. 1 a business card is shown, which is formed by an image part 1 and a text part 2, has a colored overall image and consists of a photochemically developed photographic paper 3. In the Making the business card is simultaneous with the photographic layer of the photographic paper the image part 1 and the text part 2 have been exposed and then developed. The manufacture of the business card thus took place in a phototechnical way without the use of printing machines.

The following are possible methods of manufacture

the new business card explained.

A color photograph is taken of the object to be reproduced in the image part 1, e.g. a person produced, which is available as a negative (or positive). Separately, i.e. without image part 1, the text part captured photographically in the desired arrangement. After developing the corresponding Film negatives (or positives) placed one on top of the other so that together they create the desired overall picture of the business card result. The negatives assembled in this way are held in a mask and used as a master copy. of which copies are made in the usual way in photography. These copies now form the manufacture business cards made from photographic paper. The production is thus carried out on a phototechnical basis and photochemical way without the use of conventional printing machines. In the same way you can also cover the back of the business card with a text

will see. !

Another manufacturing option will now be explained with reference to FIG.

The text part 6 is generated on the screen 4 of a film setting machine for phototypesetting. Before will! The image part 5 is projected from a negative (or positive) on the same screen of the film setting machine. The |

Text part 6 is then own with the film setting machine Means in the desired order around or next to the

projected image 5 fitted, as can be seen from FIG is. The fitted text part 6 is then also provided in the correct arrangement with means The negative (or positive) of the image part 5 and that of the Text part 6 v / earth afterwards placed on top of one another and copied as explained above. Aligning the both negatives (or positives) is unnecessary.

Instead of copying the combined or superimposed negatives and / or positives directly (contact copying) , can be enlarged or reduced when projecting onto photosensitive paper. In this case, too, conventional printing machines are not required.

In another variant of the manufacturing process a recording of the image part is first made, which is stored on a video tape. The text part is stored on a magnetic tape, the storage of the image part and the text part preferably in one and the same cassette takes place.

This is followed by both the image part stored on video tape and the text part stored on magnetic tape projected onto a screen such as a liquid crystal panel. With means known per se Image and text part brought into the correct mutual position in order to create the desired overall picture, which is then stored in a memory. from

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The end products are then produced in the form of copies of this stored overall image. To this end the stored overall picture is displayed on a screen, e.g.

on a liquid crystal plate, generated again and exposed on 5 egg photographic paper, which then on

■ developed photochemically. The manufacture of the

\ Copies can be made using the contact copying method. It is

«Of course also possible from the master copy

Make enlargements or reductions. 10

The entire manufacturing process can be fully automated, e.g. by a computer-controlled device.

The production of high quality products is very easy and especially with small editions more cost-effective compared to products manufactured using printing technology. In addition, the overall picture appears which - as explained - e''ne on phototechnical Path generated copy is in bright, true-to-life colors, which is only possible with the path of a multi-color print ϊϊ la'u.i.wanu to θΓΓθίΟϋθΐι xsw.

Claims (5)

SCHÜTZAKSPHÜECHE 1. Business, advertising and business card, with one off at least one image part and at least one text part existing overall image, characterized in that the Overall image (1, 2) is a phototechnical copy. 2 »Card according to claim 1, characterized in that it is a photographic part exposed and developed simultaneously with the image part (1) and the text part (2) Has layer. 3. Card according to claim 2, characterized in that the photographic layer is arranged on a carrier is. 4. Card according to one of claims 1-3, characterized in that it is at least partially from one There is photographic paper, the image part (1) and the on the side of the photographic layer Text part (2) carries. 5. Card according to one of claims 1 - 4, characterized in that that they are map, leaf or arc shaped is trained.