DE60043383D1 - Adressierbares werbesystem und betriebsverfahren - Google Patents

Adressierbares werbesystem und betriebsverfahren

Info

Publication number
DE60043383D1
DE60043383D1 DE60043383T DE60043383T DE60043383D1 DE 60043383 D1 DE60043383 D1 DE 60043383D1 DE 60043383 T DE60043383 T DE 60043383T DE 60043383 T DE60043383 T DE 60043383T DE 60043383 D1 DE60043383 D1 DE 60043383D1
Authority
DE
Germany
Prior art keywords
operating process
advertising system
addressable advertising
addressable
operating
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Expired - Lifetime
Application number
DE60043383T
Other languages
English (en)
Inventor
William P Lord
Nicholas J Mankovich
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Koninklijke Philips NV
Original Assignee
Koninklijke Philips Electronics NV
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Koninklijke Philips Electronics NV filed Critical Koninklijke Philips Electronics NV
Application granted granted Critical
Publication of DE60043383D1 publication Critical patent/DE60043383D1/de
Anticipated expiration legal-status Critical
Expired - Lifetime legal-status Critical Current

Links

Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00Television systems
    • H04N7/08Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00Television systems
    • H04N7/16Analogue secrecy systems; Analogue subscription systems
    • H04N7/162Authorising the user terminal, e.g. by paying; Registering the use of a subscription channel, e.g. billing
    • H04N7/165Centralised control of user terminal ; Registering at central
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/266Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
    • H04N21/2668Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/433Content storage operation, e.g. storage operation in response to a pause request, caching operations
    • H04N21/4331Caching operations, e.g. of an advertisement for later insertion during playback
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/44Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream or rendering scenes according to encoded video stream scene graphs
    • H04N21/44016Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream or rendering scenes according to encoded video stream scene graphs involving splicing one content stream with another content stream, e.g. for substituting a video clip
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/4508Management of client data or end-user data
    • H04N21/4532Management of client data or end-user data involving end-user characteristics, e.g. viewer profile, preferences
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Business, Economics & Management (AREA)
  • Databases & Information Systems (AREA)
  • Strategic Management (AREA)
  • Marketing (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • Computer Security & Cryptography (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
DE60043383T 1999-08-27 2000-08-03 Adressierbares werbesystem und betriebsverfahren Expired - Lifetime DE60043383D1 (de)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US15103799P 1999-08-27 1999-08-27
US09/606,400 US6944877B1 (en) 1999-08-27 2000-06-29 Closed loop addressable advertising system and method of operation
PCT/EP2000/007681 WO2001017248A1 (en) 1999-08-27 2000-08-03 Closed loop addressable advertising system and method of operation

Publications (1)

Publication Number Publication Date
DE60043383D1 true DE60043383D1 (de) 2010-01-07

Family

ID=26848263

Family Applications (1)

Application Number Title Priority Date Filing Date
DE60043383T Expired - Lifetime DE60043383D1 (de) 1999-08-27 2000-08-03 Adressierbares werbesystem und betriebsverfahren

Country Status (8)

Country Link
US (1) US6944877B1 (de)
EP (1) EP1125436B1 (de)
JP (3) JP2003529234A (de)
KR (1) KR100762720B1 (de)
CN (1) CN1221134C (de)
DE (1) DE60043383D1 (de)
ES (1) ES2336538T3 (de)
WO (1) WO2001017248A1 (de)

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JP2002354449A (ja) * 2001-05-28 2002-12-06 Tatsuya Ishii 広告配信方法及びテレビ放送受信機
EP1267572A2 (de) * 2001-06-11 2002-12-18 Canal+ Technologies Société Anonyme Verbesserungen im Bereich von Fernsehprogrammverteilung
US7631327B2 (en) * 2001-08-08 2009-12-08 Accenture Global Services Gmbh Enhanced custom content television
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US7721320B2 (en) * 2001-09-27 2010-05-18 Nokia Corporation Storage of audio/visual program data with associated promotional material
KR20030080804A (ko) * 2002-04-11 2003-10-17 삼성전자주식회사 압축된 오디오/비디오 데이터가 기록된 저장매체의재생장치 및 그 제어방법
US8131133B2 (en) * 2002-04-16 2012-03-06 Roth David A System and method for modifying broadcast signals in closed circuit systems
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US20050108091A1 (en) * 2003-11-14 2005-05-19 John Sotak Methods, systems and computer program products for providing resident aware home management
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US8074248B2 (en) 2005-07-26 2011-12-06 Activevideo Networks, Inc. System and method for providing video content associated with a source image to a television in a communication network
US20070201829A1 (en) * 2006-02-21 2007-08-30 Patel Atul D System and method of providing advertisements during DVD playback
US7975310B2 (en) * 2006-06-14 2011-07-05 Microsoft Corporation Offline playback of advertising supported media
US7836511B2 (en) * 2006-06-14 2010-11-16 Microsoft Corporation Enforcing advertisement playback for downloaded media content
US20070294292A1 (en) * 2006-06-14 2007-12-20 Microsoft Corporation Advertising transfer and playback on portable devices
US9826197B2 (en) 2007-01-12 2017-11-21 Activevideo Networks, Inc. Providing television broadcasts over a managed network and interactive content over an unmanaged network to a client device
US8155202B2 (en) 2007-01-12 2012-04-10 Activevideo Networks, Inc. System and method for encoding scrolling raster images
US8249912B2 (en) * 2008-02-20 2012-08-21 Sebastian Elliot Method for determining, correlating and examining the causal relationships between media program and commercial content with response rates to advertising and product placement
CA2728797A1 (en) * 2008-06-25 2010-04-22 Activevideo Networks, Inc. Providing television broadcasts over a managed network and interactive content over an unmanaged network to a client device
US8392942B2 (en) 2008-10-02 2013-03-05 Sony Corporation Multi-coded content substitution
KR101564392B1 (ko) * 2009-01-16 2015-11-02 삼성전자주식회사 사용자의 관심도에 기초한 감상물 자동제공방법 및 이를 적용한 비디오 기기
AU2011315950B2 (en) 2010-10-14 2015-09-03 Activevideo Networks, Inc. Streaming digital video between video devices using a cable television system
EP2695388B1 (de) 2011-04-07 2017-06-07 ActiveVideo Networks, Inc. Latenzreduktion in videoverteilungsnetzwerken mit adaptiver bitrate
WO2013106390A1 (en) 2012-01-09 2013-07-18 Activevideo Networks, Inc. Rendering of an interactive lean-backward user interface on a television
US9123084B2 (en) 2012-04-12 2015-09-01 Activevideo Networks, Inc. Graphical application integration with MPEG objects
CN103458268A (zh) * 2012-05-28 2013-12-18 中兴通讯股份有限公司 媒体数据的发送方法及装置
WO2014145921A1 (en) 2013-03-15 2014-09-18 Activevideo Networks, Inc. A multiple-mode system and method for providing user selectable video content
US9219922B2 (en) 2013-06-06 2015-12-22 Activevideo Networks, Inc. System and method for exploiting scene graph information in construction of an encoded video sequence
US9572742B2 (en) 2015-01-15 2017-02-21 Jack Larry Chadwick Relaxation device
KR20170076430A (ko) * 2015-12-24 2017-07-04 삼성전자주식회사 전자 장치 및 그 제어 방법
HUE054845T2 (hu) * 2016-11-28 2021-10-28 Aicuris Gmbh & Co Kg Az N-[5-(amino-szulfonil)-4-metil-1,3-tiazol-2-il]-N-metil-2-[4-(2-piridinil)fenil]acetamid szabad bázis maleát sója, gyógyászati készítmények, elõállítási eljárások és Herpes vírusok kezelésére történõ alkalmazások
CN108810578A (zh) * 2017-05-05 2018-11-13 赵阳 应用于用户终端的广告插播方法及系统

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JP3425159B2 (ja) * 1992-02-06 2003-07-07 コーニンクレッカ フィリップス エレクトロニクス エヌ ヴィ コマーシャル広告方法、及びコマーシャル広告発生装置
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JP3082820B2 (ja) * 1993-11-25 2000-08-28 ソニー株式会社 受信装置およびデジタルデータ受信処理方法
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JP3488027B2 (ja) * 1996-10-28 2004-01-19 株式会社Pfu ビジネス情報受配信コントロールシステム及び方法
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Also Published As

Publication number Publication date
WO2001017248A1 (en) 2001-03-08
US6944877B1 (en) 2005-09-13
JP2014003666A (ja) 2014-01-09
JP2003529234A (ja) 2003-09-30
KR100762720B1 (ko) 2007-10-09
EP1125436A1 (de) 2001-08-22
JP5483369B2 (ja) 2014-05-07
JP2012029311A (ja) 2012-02-09
JP5809209B2 (ja) 2015-11-10
CN1327685A (zh) 2001-12-19
EP1125436B1 (de) 2009-11-25
ES2336538T3 (es) 2010-04-14
CN1221134C (zh) 2005-09-28
KR20010083927A (ko) 2001-09-03

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Legal Events

Date Code Title Description
8364 No opposition during term of opposition