DE29719394U1 - Vehicle trailer with integrated advertising projection - Google Patents
Vehicle trailer with integrated advertising projectionInfo
- Publication number
- DE29719394U1 DE29719394U1 DE29719394U DE29719394U DE29719394U1 DE 29719394 U1 DE29719394 U1 DE 29719394U1 DE 29719394 U DE29719394 U DE 29719394U DE 29719394 U DE29719394 U DE 29719394U DE 29719394 U1 DE29719394 U1 DE 29719394U1
- Authority
- DE
- Germany
- Prior art keywords
- vehicle trailer
- advertising
- trailer
- projection
- vehicle
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Expired - Lifetime
Links
- 229920005372 Plexiglas® Polymers 0.000 claims description 4
- 229920003023 plastic Polymers 0.000 claims description 4
- 239000004033 plastic Substances 0.000 claims description 4
- 239000004926 polymethyl methacrylate Substances 0.000 claims description 4
- 239000007795 chemical reaction product Substances 0.000 description 1
- 238000010276 construction Methods 0.000 description 1
- 238000005286 illumination Methods 0.000 description 1
Classifications
-
- B—PERFORMING OPERATIONS; TRANSPORTING
- B62—LAND VEHICLES FOR TRAVELLING OTHERWISE THAN ON RAILS
- B62D—MOTOR VEHICLES; TRAILERS
- B62D63/00—Motor vehicles or trailers not otherwise provided for
- B62D63/06—Trailers
- B62D63/08—Component parts or accessories
-
- B—PERFORMING OPERATIONS; TRANSPORTING
- B60—VEHICLES IN GENERAL
- B60R—VEHICLES, VEHICLE FITTINGS, OR VEHICLE PARTS, NOT OTHERWISE PROVIDED FOR
- B60R13/00—Elements for body-finishing, identifying, or decorating; Arrangements or adaptations for advertising purposes
Landscapes
- Engineering & Computer Science (AREA)
- Mechanical Engineering (AREA)
- Chemical & Material Sciences (AREA)
- Combustion & Propulsion (AREA)
- Transportation (AREA)
- Vehicle Waterproofing, Decoration, And Sanitation Devices (AREA)
Description
Die Neuerung betrifft einen einachsigen Fahrzeuganhänger der mittels Festmontage eines Großbildprojektors, Diabilder im Inneren des Anhängers, seitenverkehrt an eine matte Plexiglas- Kunststoffscheibe beleuchtet, um Werbebotschaften und wechselnde Angebote vom ortsansässigem Einzelhandel und Dienstleistern, von Außen zu vermitteln. The innovation concerns a single-axle vehicle trailer that uses a large-screen projector to permanently mount slide images inside the trailer, illuminated laterally on a matte Plexiglas plastic panel, in order to convey advertising messages and changing offers from local retailers and service providers from the outside.
Die herkömmliche Anbringung von Werbebotschaften dieser Art erfolgen über Spannsysteme im Digitaldruck. Die sog. Werbebanner werden mit Hilfe von Gerüstverankerungen auf die Fassade befestigt. Die Fertigung dieses Werbeträgers und dessen Befestigung ist mit sehr hohen Kosten verbunden.The traditional way of attaching advertising messages of this kind is done using tensioning systems in digital printing. The so-called advertising banners are attached to the facade using scaffolding anchors. The production of this advertising medium and its attachment is associated with very high costs.
Desweiteren muß nach Sonnenuntergang der Werbebanner zusätzlich beleuchtet werden. Die Möglichkeit der Motivkorrektur oder die gesamte Motivänderung, beispielsweise durch Sonderaktionen udgl. ist hierbei, schon allein aus Kostengründen, nach Schaltbeginn kaum gegeben.Furthermore, the advertising banner must be additionally illuminated after sunset. The possibility of correcting the motif or changing the motif completely, for example through special promotions etc., is hardly possible after the campaign has started, if only for cost reasons.
Die Neuerung vermeidet die Nachteile sog. Werbebanner durch eine mobile Plazierung der Botschaft ohne jeglicher Befestigungssysteme und zusätzlicher Beleuchtungskörper. Die Aufstellung des Fahrzeuganhängers erfolgt in den Hauptverkehrszeiten und Abendstunden von 16:00Uhr - 23:00Uhr im Gewerbebereich. Somit ist die Werbewirksamkeit durch Leuchtintensität von 400 Watt Leistung, zusammen mit der hoch publikumsfrequentierten Schaltzeit gewährleistet. Das schnelle ändern des Motives ist ebenso gesichert, da die Herstellung der Werbebotschaft über die phototechnische Bildbearbeitung erfolgt. Das Endprodukt des 2,5 &khgr; 2,5 Meter großen Werbebanners stellt sich lediglich als 6 &khgr; 7 Dias dar.The innovation avoids the disadvantages of so-called advertising banners by placing the message in a mobile manner without any fastening systems or additional lighting fixtures. The trailer is set up in the commercial area during peak traffic times and in the evenings from 4 p.m. to 11 p.m. The advertising effectiveness is thus guaranteed by the light intensity of 400 watts, together with the high-traffic switching time. The quick change of the motif is also ensured, as the advertising message is produced using photo-technical image processing. The end product of the 2.5 x 2.5 meter advertising banner is only 6 x 7 slides.
Der Neuerung liegt die Aufgabe zugrunde, ein wesentlich kostengünstigeres, mobileres, flexibleres sowie aussagekräftigeres Werbebanner zu entwickeln, das speziell in Hauptverkaufs- bzw. Verkehrszeiten seinen Auftritt findet und zusätzlich nicht beleuchtet werden muß.The innovation is based on the task of developing a significantly more cost-effective, mobile, flexible and meaningful advertising banner that is particularly suitable for use during peak sales or traffic times and does not need to be illuminated.
Diese Aufgabe wird erfindungsgemäß dadurch erfüllt, daß durch die integrierte Ausleuchtung die Werbebotschaft verstärkt wird und durch die Projektion und Konstruktion des mobilen Fahrzeuganhängers, keinerlei Befestigungssysteme oder Beleuchtungskörper auf der Fassade oder Gerüst notwendig sind. Es wird der Wirkungsgrad eines mobilen "Leuchtkastens" als Werbebotschaft erreicht.This task is achieved according to the invention in that the advertising message is reinforced by the integrated lighting and the projection and construction of the mobile vehicle trailer means that no fastening systems or lighting fixtures are required on the facade or scaffolding. The effectiveness of a mobile "light box" as an advertising message is achieved.
Durch die Herstellung über phototechnische Bildbearbeitung werden schnelle Änderungen durch Austausch des Dias während der Schaltzeit möglich, die zudem die Hersteilungskosten des Werbebanners erheblich minimieren. Die Kosten gestalten sich daher auch für den Mittelstand als erschwinglich und eröffnet neue Märkte.By producing the banner using photo-technical image processing, quick changes are possible by replacing the slide during the advertising period, which also significantly minimizes the production costs of the advertising banner. The costs are therefore affordable even for medium-sized companies and open up new markets.
Figur 1, in der Anlage zeigt die Betrachtung des Fahrzeuganhängers, (1) des Projektors, (2) den Beleuchtwinke! (3) mit dem seitenverkehrt projektiertem Bild auf die Plexiglas- Kunststoffscheibe, (4) zur Lesbarkeit von Außen. Figure 1, in the attachment, shows the view of the vehicle trailer, (1) the projector, (2) the angle of illumination! (3) with the image projected in reverse onto the Plexiglas plastic pane, (4) for readability from outside.
Claims (7)
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
DE29719394U DE29719394U1 (en) | 1997-11-03 | 1997-11-03 | Vehicle trailer with integrated advertising projection |
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
DE29719394U DE29719394U1 (en) | 1997-11-03 | 1997-11-03 | Vehicle trailer with integrated advertising projection |
Publications (1)
Publication Number | Publication Date |
---|---|
DE29719394U1 true DE29719394U1 (en) | 1998-02-19 |
Family
ID=8048025
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
DE29719394U Expired - Lifetime DE29719394U1 (en) | 1997-11-03 | 1997-11-03 | Vehicle trailer with integrated advertising projection |
Country Status (1)
Country | Link |
---|---|
DE (1) | DE29719394U1 (en) |
Cited By (4)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
DE20021746U1 (en) | 2000-12-22 | 2001-02-15 | Fuchs, Jennifer, 72297 Seewald | Display device for vehicles |
CN102289284A (en) * | 2011-08-05 | 2011-12-21 | 上海源珅多媒体有限公司 | Spherical interactive induction protection device |
CN104091550A (en) * | 2014-07-31 | 2014-10-08 | 广西佳微电子科技有限公司 | Advertising vehicle |
EP3441121A1 (en) * | 2017-08-09 | 2019-02-13 | Philippe André Constant Ligot | Mobile projection device for luminous scenography |
-
1997
- 1997-11-03 DE DE29719394U patent/DE29719394U1/en not_active Expired - Lifetime
Cited By (7)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
DE20021746U1 (en) | 2000-12-22 | 2001-02-15 | Fuchs, Jennifer, 72297 Seewald | Display device for vehicles |
CN102289284A (en) * | 2011-08-05 | 2011-12-21 | 上海源珅多媒体有限公司 | Spherical interactive induction protection device |
CN104091550A (en) * | 2014-07-31 | 2014-10-08 | 广西佳微电子科技有限公司 | Advertising vehicle |
CN104091550B (en) * | 2014-07-31 | 2016-08-24 | 广西佳微科技股份有限公司 | A kind of loudspeaker van |
EP3441121A1 (en) * | 2017-08-09 | 2019-02-13 | Philippe André Constant Ligot | Mobile projection device for luminous scenography |
FR3070015A1 (en) * | 2017-08-09 | 2019-02-15 | Andre Constant Ligot Philippe | MOBILE PROJECTION DEVICE FOR LIGHT SCENOGRAPHY |
US11288984B2 (en) | 2017-08-09 | 2022-03-29 | Philippe André Constant LIGOT | Mobile projection device for projection mapping |
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Legal Events
Date | Code | Title | Description |
---|---|---|---|
R086 | Non-binding declaration of licensing interest | ||
R207 | Utility model specification |
Effective date: 19980402 |
|
R156 | Lapse of ip right after 3 years |
Effective date: 20010901 |