DE102018003004A1 - Advertising broadcast system with light sources for sports networks - Google Patents

Abstract

A luminous medium used in sports advertising display networks, comprising a luminous medium (1) formed by a mesh / mesh - optical fiber, e-textile, e-knit, electroluminescent thread / fiber, etc., or preferably strips of LEDs (2) Activated to reproduce a specific logo (M), ad, informal or similar message. The medium (1) receives a receiver (3) which communicates with a processor (4). After being fastened by a clamp, braid or other conventional connection means on the surface of the meshes of the sports net (R), the medium (1) is held in such a way that the brightness is strategically aligned to the public's view. In this state, the processor (4) is set with a properly set logical programming to a point that allows communication by radio frequency (F) with the receiver (3) of the luminous medium (1), so that when the player a point makes, the processor (4) emits a signal that is received and read by the receiver (3) of the luminous medium (1). This, in turn, reproduces the brightness by activating the LEDs, which are properly arranged to produce a logo image (M) to be displayed. In this way, an effective possibility for advertising a plurality of commercials (M) is created, wherein a substantial advantage of the sports network (R) is the sports news in games such as football, tennis, volleyball, etc. in sports facilities, arenas, stadiums, etc . to promote.

Description

The present invention relates to a device which has been developed for lighting means and is preferably composed of meshes with strips of LEDs which are activated to reproduce a logo, a display message or the like and integrated in their circuit a signal receiver. The light bulb is part of sports networks for football, tennis or other sports and is used for remote communication with a preprogrammed processor. At the time points are taken during the sporting event, the processor sends a coded signal to the receiver of the illuminant, which in turn responds to the signals by projecting predetermined luminous images by activating the LEDs, and thus in stages, arenas , Sports halls and other sites enabling the sending of advertisements or advertising.

Background of the invention

As known, and this is the background of the invention, advertising is extremely popular in sporting events. To this end, totems and posters are installed at selected locations of the stadiums, sports facilities, arenas and other similar venues to constantly display company logos of various types, such as sports shops, shoes, clothing, banking systems and numerous trade and industry sectors. In this connection, the patent document MU 8 900 631-3 entitled "Speech Esportiva Com Mensagens Publicitario Na Forma Subliminar e / ou Diretiva" can be mentioned, where a sports network receives advertising messages in a subliminal and / or direct manner. Thus, the nets used to determine the spaces of the gate (in football, handball) divide up division elements of the course (in tennis, in volleyball) and thus viewer sites that are important for sending advertising during a sporting event. These images are usually fixed to the net threads themselves or projected in different colors during football match, for example, on the goal post or during a volleyball game on the net.

Despite this commercial, these conventional means are capable of producing only the desired color difference between the meshes of the mesh or a simple painting on a cloth to produce the desired image. This type of advertising is therefore limited and unable to provide a variety of information. In the event that the content of the advertisement changes, it is necessary to exchange all the sports networks that have to be thrown away when exchanging a new network with content for advertising.

Brief description of the invention

Due to these drawbacks mentioned, the inventor has developed the illuminant capable of being used for the meshes of sports and game nets by being integrated into the meshes themselves. Such means, formed by LEDs, are able to automatically activate to reproduce the desired advertisement by communication with a processor for given information during the sporting event, with a system illuminating the advertisement at certain times in many sporting events ,

• 1 eine perspektivische Ansicht der Leuchtmedien mit ihren LEDs und dem Signalempfänger, die auf der hinteren Oberfläche eines Fußball-Torpfostens angeordnet sind, und zwar zusammen mit ihrem Prozessor (der sich in einiger Entfernung befindet);
• 2 eine Ansicht gemäß der vorherigen Figur, wobei die Medien in geeigneter Weise in den Maschen des Sportnetzes befestigt sind und der Prozessor auf eine Weise angeordnet ist, die eine Verbindung mit dem Empfänger ermöglicht;
• 3 eine Ansicht gemäß der vorherigen Figur, bei der der Prozessor in vorbestimmten Zeitspannen ein Signal aussendet, das von dem Empfänger der Beleuchtungsmedien empfangen wird;
• 4 eine Ansicht gemäß der vorherigen Figur, bei der der Empfänger der Beleuchtungsmedien das Signal empfängt, das von dem Prozessor kommt und das Logo reproduziert, das durch die Anordnung der LEDs sichtbar ist.

A brief description will further clarify the invention discussed herein with reference to the following drawings, in which:

• 1 a perspective view of the light sources with their LEDs and the signal receiver, which are arranged on the rear surface of a football goal post, together with its processor (which is located at some distance);
• 2 a view according to the previous figure, wherein the media are suitably fastened in the mesh of the sports network and the processor is arranged in a manner which allows a connection with the receiver;
• 3 a view according to the previous figure, in which the processor emits a signal at predetermined time intervals, which is received by the receiver of the illumination media;
• 4 a view according to the previous figure, in which the receiver of the illumination media receives the signal that comes from the processor and reproduces the logo that is visible by the arrangement of the LEDs.

As can be seen from the accompanying drawings, the in 1 shown illuminating medium on sports nets for a display sending system a luminous medium ( 1 consisting of a grid / mesh with an array of strips of LEDs ( 2 ) arranged to be activated to convey a particular logo, ad, information or similar message. This medium is in a receiver ( 3 ) integrated with a processor ( 4 ) communicates. His installation is the luminous medium ( 1 ) is connected by a cable to an electrical power network (not shown) and (by clamping, braiding or other common connection means) on the surface of the mesh of the sports network ( R ), Limiters of the space sectors in volleyball, tennis and similar sports and other events, so that the lighting is operationally focused on public viewing arenas, sports venues, stadiums and other similar places. Under these conditions, the processor ( 4 ) with its correctly set logical program fixed on one point, the communication by radio frequency ( R ) with the receiver ( 3 ) of the luminous medium ( 1 ).

In this way, the processor sends ( 4 ) during the sporting event and according to the logical program, a radio signal frequency ( F ), as in 3 shown, which is received and received by the recipient ( 3 ) of the luminous medium ( 1 ) is read. In due course, the said medium ( 1 ) Reproduce brightness by deactivating the LEDs, which are arranged neatly around the logo image ( M ) to be conveyed, as in 4 shown. In this way, an effective way is ensured of promoting a plurality of advertisements, whereby from one essential point, namely the sports networks ( R ) Is used to promote through the LEDs the sports reports when playing football, tennis, volleyball, etc.

For the system in question it is obvious that the illuminated medium ( 1 ) can be obtained from any luminous fabric, such as light fibers, e-textile, e-knit, LEDs, electroluminescent / fiber, etc. It should also be noted that the communication between the processor ( 4 ) and the recipient ( 3 ) of the luminous medium ( 1 ) can be done by wiring, which in some cases leads to a shorter reaction time.

Claims (2)

Illuminated sports network for an advertising display system comprising a luminous medium (1) formed from a mesh / mesh of optical fibers, e-textile, e-knit, electroluminescent yarn / fiber, etc., or preferably an array of strips of LEDs (2) arranged to be activated to reproduce a particular logo (M), as well as displays, informal or similar messages, said medium (1) being integrated with a receiver (3) associated with a processor (4) communicates and said medium (1) is connected by cables to a source of electrical power (not shown), characterized in that by clamping, braiding or other known connection means on the surface of the meshes of the sports net (R) of gate posts for Football, handball and other sports, limiter of sectors is fixed at volleyball, tennis and other sports fields, so that the brightness is strategically on d The public's view in arenas, sports venues, stadiums and similar sports grounds is aimed at sports competitions. Ad system after Claim 1 wherein the processor (4) is set correctly with its logic programming and is to be fixed at a point enabling communication by means of radio frequency (F) with the receiver (3) of the luminous medium (1) during any sporting event, characterized in that when points are marked (gate, point or other type of counting) a deactivation of the LEDs is triggered to thereby cleanly generate the image of the logo (M) of an informal or to-be-transmitted message.

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