CN207148910U - Car clothing advertisement putting charge is divided into management system - Google Patents

Car clothing advertisement putting charge is divided into management system Download PDF

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Publication number
CN207148910U
CN207148910U CN201720814277.7U CN201720814277U CN207148910U CN 207148910 U CN207148910 U CN 207148910U CN 201720814277 U CN201720814277 U CN 201720814277U CN 207148910 U CN207148910 U CN 207148910U
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CN
China
Prior art keywords
bonus
advertisement putting
advertisement
agent
car owner
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Expired - Fee Related
Application number
CN201720814277.7U
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Chinese (zh)
Inventor
鲍桂乾
张志国
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Individual
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Individual
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Publication date
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Priority to CN201720814277.7U priority Critical patent/CN207148910U/en
Application granted granted Critical
Publication of CN207148910U publication Critical patent/CN207148910U/en
Expired - Fee Related legal-status Critical Current
Anticipated expiration legal-status Critical

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Abstract

The utility model provides car clothing advertisement putting charge and is divided into management system, and it includes:The system includes carrier end, user, platform end and operator, platform end sets the first bonus, the second bonus, the 3rd bonus for completed advertisement putting task, present system provides a kind of new-type advertisement putting carrier car clothing, advertiser, operator, the co-operation platform of car owner are built, rational interests distribution is carried out between parties, helps lend some impetus to the sound development of car clothing advertisement delivery system.

Description

Car clothing advertisement putting charge is divided into management system
Technical field
It the utility model is related to outdoor advertising and launch technical field, it particularly relates to which car clothing advertisement putting charge is divided into Management system.
Background technology
The jettison system of Current ad, its advertising efficiency are often only capable of the half to produce a desired effect, so, often result in Ample resources, money and waste of time, still, even if advertiser knows that his advertising expense at least wastes more than half, but Due to no actual, more preferable solution, often have to continue current pattern.
Particularly outdoor advertising, often realized using modes such as the significantly posters hung on billboard or building wide Effect is accused, this advertising cost is high, so ineffective.
Car clothing is a kind of new-type outdoor advertising placement carrier, and car owner is using car by the specific car clothing of lease/purchase Advertising display is carried out for advertiser while clothing, remuneration is obtained according to bandwagon effect.Put down in the cooperation of structure advertiser and car owner During platform, it is crucial how agent to be carried out effectively managing and rationally carrying out distribution of interests, therefore, it is necessary to ask foundation One kind charge sharing system, promotes the sound development of the business model.
Utility model content
To solve the above problems, the utility model, which provides car clothing advertisement putting charge, is divided into management system, its specific side Case is as follows:Car clothing advertisement putting charge is divided into management system, it is characterised in that:
The system includes carrier end, user, platform end and operator, wherein:
The advertisement putting is connected with Che Yiwei carriers, Che Yiwei carrier ends, carrier end with cloud service terminal network, and will Carrier end operation advertising display situation, geographical location information upload in real time;The user includes car owner, agent, advertiser, institute State user and account number login platform end is logged in by WEB page/MSN;Advertiser sends want advertisement letter to platform end Cease and pay, the want advertisement information includes:Ad content, advertisement putting scope, advertisement putting beginning and ending time, advertisement putting Scale;Car owner is in platform end registered vehicle information, main parking area information;Operator makes corresponding car according to ad content Clothing, and distribute ID numberings;And determined to perform agent or the car of advertisement putting according to advertisement putting scope, advertisement putting scale It is main;During the advertisement putting, the operation feedback information of platform end real-time reception carrier end, and real-time statistics launch effect, The dispensing effect is using following parameters as foundation:Advertisement receives the quantity of individual, launches duration, launches region;
Platform end sets the first bonus for completed advertisement putting task, and first bonus is car owner's bonus, by All car owners for participating in the advertisement putting are allocated;Allocation model can be by fixed mode or ratio mode;Fixed mode is with wide Announcement audience size is foundation;The allocation proportion of ratio mode accounts for total person-time of ratio by the advertisement putting reception person-time of car owner, thrown Put duration and account for total ratio-dependent for launching duration;
Platform end sets the second bonus for completed advertisement putting task, and second bonus is agent's bonus, Agent's bonus by it is agential association car owner, agential lower-level reseller bonus be multiplied by take out hire coefficient determine;Take out Coefficient is hired to be adjusted according to market situation by operator;
Platform end sets the 3rd bonus, and the 3rd bonus is integration bonus, and the integration bonus is directed to all users, wraps Car owner, agent, advertiser are included, by its accumulated point exchanging into bonus or gift.
Present system provides a kind of new-type advertisement putting carrier-car clothing, the cooperation of advertiser, operator, car owner has been built Platform, rational interests distribution is carried out between parties, helps lend some impetus to the sound development of car clothing advertisement delivery system.
Brief description of the drawings
Fig. 1 is structural representation of the present utility model.
Embodiment
Below in conjunction with the utility model embodiment, the technical scheme in the embodiment of the utility model is carried out clear, complete Site preparation describes, it is clear that described embodiment is only the utility model part of the embodiment, rather than whole embodiments. Based on the embodiment in the utility model, what those of ordinary skill in the art were obtained under the premise of creative work is not made Every other embodiment, belong to the scope of the utility model protection.
Car clothing advertisement putting charge is divided into management system,
It includes carrier end, user, platform end and operator, wherein:
The advertisement putting is connected with Che Yiwei carriers, Che Yiwei carrier ends, carrier end with cloud service terminal network, and will Carrier end operation advertising display situation, geographical location information upload in real time;The user includes car owner, agent, advertiser, institute State user and account number login platform end is logged in by WEB page/MSN;Advertiser sends want advertisement letter to platform end Cease and pay, the want advertisement information includes:Ad content, advertisement putting scope, advertisement putting beginning and ending time, advertisement putting Scale;Car owner is in platform end registered vehicle information, main parking area information;Operator makes corresponding car according to ad content Clothing, and distribute ID numberings;And determined to perform agent or the car of advertisement putting according to advertisement putting scope, advertisement putting scale It is main;During the advertisement putting, the operation feedback information of platform end real-time reception carrier end, and real-time statistics launch effect, The dispensing effect is using following parameters as foundation:Advertisement receives the quantity of individual, launches duration, launches region;
Operator provides the incidence relation of bonus, agent and car owner by platform end to car owner and its association agent, Agential promotion link is scanned by car owner to establish into system;The bonus is based on above-mentioned dispensing effect;
Platform end sets the first bonus for completed advertisement putting task, and first bonus is car owner's bonus, by All car owners for participating in the advertisement putting are allocated;Allocation model can be by fixed mode or ratio mode;Fixed mode is with wide Announcement audience size is foundation;The allocation proportion of ratio mode accounts for total person-time of ratio by the advertisement putting reception person-time of car owner, thrown Put duration and account for total ratio-dependent for launching duration;
Platform end sets the second bonus for completed advertisement putting task, and second bonus is agent's bonus, Agent's bonus by it is agential association car owner, agential lower-level reseller bonus be multiplied by take out hire coefficient determine;Take out Coefficient is hired to be adjusted according to market situation by operator;
Platform end sets the 3rd bonus, and the 3rd bonus is integration bonus, and the integration bonus is directed to all users, wraps Car owner, agent, advertiser are included, by its accumulated point exchanging into bonus or gift.
While there has been shown and described that embodiment of the present utility model, for the ordinary skill in the art, It is appreciated that these embodiments can be carried out with a variety of changes in the case where not departing from principle of the present utility model and spirit, repaiied Change, replace and modification, the scope of the utility model are defined by the appended claims and the equivalents thereof.

Claims (1)

1. car clothing advertisement putting charge is divided into management system, it is characterised in that:
The system includes carrier end, user, platform end and operator, wherein:
The advertisement putting is connected with Che Yiwei carriers, Che Yiwei carrier ends, carrier end with cloud service terminal network, and by carrier End operation advertising display situation, geographical location information upload in real time;The user includes car owner, agent, advertiser, the use Family logs in account number by WEB page/MSN and logs in platform end;Advertiser sends want advertisement information simultaneously to platform end Payment, the want advertisement information include:Ad content, advertisement putting scope, advertisement putting beginning and ending time, advertisement putting rule Mould;Car owner is in platform end registered vehicle information, main parking area information;Operator makes corresponding car clothing according to ad content, And distribute ID numberings;And determined to perform the agent or car owner of advertisement putting according to advertisement putting scope, advertisement putting scale; During the advertisement putting, the operation feedback information of platform end real-time reception carrier end, and real-time statistics launch effect, the throwing Effect is put using following parameters as foundation:Advertisement receives individual amount and measuring and calculating distance, launches duration, launches region, the advertisement Receive the MAC Address quantity that individual amount is detected extremely by network probe to determine;
Operator provides the incidence relation of bonus, agent and car owner by platform end to car owner and its association agent, by car The agential promotion link of main scanning is established into system;The bonus is based on above-mentioned dispensing effect;The agent adopts Differentiated control pattern is taken, every one-level agent administration respective regions and its lower-level reseller, associates dealer and directly under business personnel Grid-based management system;
Platform end sets the first bonus for completed advertisement putting task, and first bonus is car owner's bonus, by owning The car owner for participating in the advertisement putting is allocated;Allocation model can be by fixed mode or ratio mode;Fixed mode with advertisement by Mode amount is foundation;When the allocation proportion of ratio mode is accounted for total person-time of ratio, launched by the advertisement putting reception person-time of car owner It is long to account for total ratio-dependent for launching duration;
Platform end sets the second bonus for completed advertisement putting task, and second bonus is agent's bonus, described Agent's bonus by it is agential association car owner, agential lower-level reseller bonus be multiplied by take out hire coefficient determine;Take out servant system Number is adjusted by operator according to market situation;
Platform end sets the 3rd bonus, and the 3rd bonus is integration bonus, and the integration bonus is directed to all users, including car Master, agent, advertiser, by its accumulated point exchanging into bonus or gift.
CN201720814277.7U 2017-07-07 2017-07-07 Car clothing advertisement putting charge is divided into management system Expired - Fee Related CN207148910U (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201720814277.7U CN207148910U (en) 2017-07-07 2017-07-07 Car clothing advertisement putting charge is divided into management system

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201720814277.7U CN207148910U (en) 2017-07-07 2017-07-07 Car clothing advertisement putting charge is divided into management system

Publications (1)

Publication Number Publication Date
CN207148910U true CN207148910U (en) 2018-03-27

Family

ID=61672242

Family Applications (1)

Application Number Title Priority Date Filing Date
CN201720814277.7U Expired - Fee Related CN207148910U (en) 2017-07-07 2017-07-07 Car clothing advertisement putting charge is divided into management system

Country Status (1)

Country Link
CN (1) CN207148910U (en)

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CF01 Termination of patent right due to non-payment of annual fee

Granted publication date: 20180327

Termination date: 20180707

CF01 Termination of patent right due to non-payment of annual fee