CN200969185Y - Selling site interactive flowing multimedia advertisement machine - Google Patents
Selling site interactive flowing multimedia advertisement machine Download PDFInfo
- Publication number
- CN200969185Y CN200969185Y CN 200620136194 CN200620136194U CN200969185Y CN 200969185 Y CN200969185 Y CN 200969185Y CN 200620136194 CN200620136194 CN 200620136194 CN 200620136194 U CN200620136194 U CN 200620136194U CN 200969185 Y CN200969185 Y CN 200969185Y
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Abstract
The utility model relates to a POS interactive multimedia advertising machine and consists of a RFID electronic tag, an electronic tag reader connected with the system processor, a LCD multicolored liquid crystal displayer, a system power source and a frequency output device. The utility model is characterized in that the LCD multicolored liquid crystal displayer is an operable LCD multicolored liquid crystal displayer and the system processor receives the data provided by the general server from the LAN though the wireless network base station to conduct remote renewal and maintenance. The utility model can make customers look up or view their needed commodity information according to their own will and enables interaction with the customers; the utility model can change the electronic tag and the detailed information of the commodity quickly and conveniently and can realize the quick and effective change, add and delete of the commodity information. Moreover, the utility model has the advantages of simple structure, low cost, steady function, convenient in use, which is widely applicable for the various commodity stores (the market, the supermarket, the specialty store, the storing store and the chain store).
Description
Technical field the utility model belongs to that merchandise news is propagated, the Multimedia Computer Technology field, be specifically related to a kind of be used for commodity promotion, shopping guide sell point (POP) interactive flow multimedia advertisement machine.
Background technology is present, in large supermarket the promotion mode of product is adopted modes such as television advertising, promotional plate, sales promotion person, publicity brochure more.In recent years, people have proposed some novel commodity promotion modes on the basis of existing technology, mainly contain: desk-top commodity displaying machine, digital advertisement machine, desk-top multimedia advertising machine etc.These technology have obtained sufficient application at aspects such as commerce, acoustic image demonstration, database, video making, can allow the consumer by the kinds of goods in the display screen understanding market and the concrete condition of product, thereby play Commdity advertisement, shopping guide, consumption guidance person's effect, but it is fixed on the sales counter or the fixed position, the report content of merchandise news also is relatively-stationary, and inconvenient shopping guide uses.
For satisfying the continuous development and the customer demand in market, address the above problem, applicant has proposed a kind of flow-type multimedia commodity broadcasting system " a kind of multimedia shopping cart " that is specifically designed to the commodity promotion (application number: for for the purpose of the convenient narration, abbreviate " generation machine " as below 200520079112.7) of ecommerce bar code of novel applying RFID technology.Though this multimedia shopping cart has solved the deficiency that above-mentioned prior art exists, and has realized mobile broadcast merchandise news.But on stream, applicant finds that also still there is some weak point in it: 1. can not with purchaser's interaction, the purchaser can't the required commodity of active searching; 2. the renewal workload of merchandise news is huge, is difficult to realize upgrading real-time merchandise news.
The summary of the invention the purpose of this utility model be to provide a kind of can be with purchaser's interaction, can realize upgrading real-time a little interactive flow multimedia advertisement machine of selling of merchandise news.
For achieving the above object, the technical scheme that the utility model is taked is: a kind ofly sell a little interactive flow multimedia advertisement machine, the electronic tag recognizer that comprise the RFID electronic tag, links to each other, LCD colour liquid crystal display device, system power supply and audio output apparatus with system processor, it is characterized in that described LCD colour liquid crystal display device adopts can operate the LCD colour liquid crystal display device, and described system processor is accepted LAN data remote update and the maintenance that director server provides by wireless network base station.
The said system processor also is provided with the backup of USB interface as director server.
The utility model provides above-mentionedly sells a little interactive flow multimedia advertisement machine, owing to adopted and to have operated the LCD colour liquid crystal display device, make the purchaser select to search or watch the merchandise news that oneself needs, the interactive relationship between formation and the purchaser according to the wish of oneself; Owing to adopted the LAN technology, director server carries out remote maintenance and renewal by wireless network base station to the data of every Device memory storage, can change the electronic tag and the details of commodity quickly and easily, realize merchandise news is revised fast and effectively, added and deletes.In addition, can also be by using the USB interface lastest imformation.This advertisement machine centralized procurement integrates, storage, demonstration, analysis and processing capacity, it is the interactive flow multimedia system that a cover is used for commodity promotion, shopping guide, have advantages such as simple in structure, easy to use, with low cost, stable and reliable for performance, can be widely used in each merchandise sales shop (market, supermarket, brand shop, storage shop, chain store etc.).Efficiently solve in the prior art and can not initiatively retrieve merchandise news and problem that can not fast updating merchandise news by the purchaser.
Appended drawings is the utility model example structure functional-block diagram
Embodiment as shown in the figure, selling among a little interactive flow multimedia advertisement machine embodiment that the utility model provides, comprise RFID electronic tag 1, the electronic tag recognizer 2 that links to each other with system processor 3, can operate LCD colour liquid crystal display device 4, system power supply 5 and audio output apparatus 6, system processor 3 is accepted LAN data remote maintenance and the renewal that director server 8 provides by wireless network base station 9, USB interface 7 is as the backup of director server 8, and system power supply 5 provides IDC12V working power to system.Wherein:
RFID (radio frequency identification, Radio Frequency Identification) is a kind of contactless automatic identification technology.In the RFID electronic tag 1 establishment have extensive stock bar code information (also be called: RFID electronic goods bar code), place it in corresponding commodity before.This label generally is the low electric integrated circuit that has coil, antenna, storer and control system, the commodity bar code of interior dress standard code system.Except that storage needs information transmitted, also must contain certain additional information in the label, as error-checking information etc.;
The frequency range of native system radio frequency identification electronic label is selected high frequency 433.92MHz frequency range for use, the RFID label of uhf band can reach 3 meters transmission range farthest, communication quality is good, utilize wireless radio frequency mode between electronic tag recognizer 2 and electronic tag 1, to carry out contactless bidirectional data transfers, to reach the purpose of Target Recognition and exchanges data;
The details of storage extensive stock comprise: bar code, merchandise classification, range of goods, marque, commodity price, packaging for foodstuff, the commodity place of production, the term of validity, commodity performance introduction, picture, multimedia messages, supplier's situation, merchandise sales site and telephone number or the like in the database of system processor 3.
This multimedia advertising machine is stored in the details of extensive stock and the relevant information of selling a little in the database of system processor 3, plays merchandise news by dual mode to the shopper:
Mode one: before purchaser's trolley (" interactive flow multimedia advertisement machine " is housed) arrival is placed with the commodity of RFID electronic tag 1, the electronic tag recognizer 2 of multimedia advertising machine will receive bar code, after system processor 3 reads the bar code information of receiving, arrive data base querying according to this bar code information again, access the commodity details, at last by operating LCD colour liquid crystal display device 4 and audio output apparatus 6 is reported to the purchaser with multimedia forms such as image, literal, video, sound.
Mode two: the purchaser initiatively utilizes the touch button that can operate on the LCD colour liquid crystal display device 4, the required merchandise news of query search, can operate LCD colour liquid crystal display device 4 purchaser's operation information is delivered to system processor 3, system processor 3 is transferred the information in the database, automatically shows with multimedia forms such as image, literal, video, sound that by operating LCD colour liquid crystal display device 4, audio output apparatus 6 details of reporting out corresponding commodity are to the purchaser.
Claims (2)
1, a kind ofly sells a little interactive flow multimedia advertisement machine, comprise RFID electronic tag (1), the electronic tag recognizer (2) that links to each other with system processor (3), LCD colour liquid crystal display device (4), system power supply (5) and audio output apparatus (6), it is characterized in that described LCD colour liquid crystal display device (4) adopts can operate the LCD colour liquid crystal display device, and described system processor (3) is accepted LAN data remote update and the maintenance that director server (8) provides by wireless network base station (9).
2, according to claim 1ly sell a little interactive flow multimedia advertisement machine, it is characterized in that said system processor (3) also is provided with the USB interface (7) as director server (8) backup.
Priority Applications (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN 200620136194 CN200969185Y (en) | 2006-11-16 | 2006-11-16 | Selling site interactive flowing multimedia advertisement machine |
| PCT/CN2007/071066 WO2008058488A1 (en) | 2006-11-16 | 2007-11-15 | Portable multimedia device |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN 200620136194 CN200969185Y (en) | 2006-11-16 | 2006-11-16 | Selling site interactive flowing multimedia advertisement machine |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN200969185Y true CN200969185Y (en) | 2007-10-31 |
Family
ID=38968759
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN 200620136194 Expired - Fee Related CN200969185Y (en) | 2006-11-16 | 2006-11-16 | Selling site interactive flowing multimedia advertisement machine |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN200969185Y (en) |
Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101593335A (en) * | 2008-05-30 | 2009-12-02 | 看尚(北京)数字传媒科技有限公司 | Commodity sales counter and its implementation |
| CN101572043B (en) * | 2008-12-17 | 2011-05-18 | 上海金铱星电子科技有限公司 | LCD screen advertisement device assembled on shopping trolley |
| CN106960362A (en) * | 2017-03-09 | 2017-07-18 | 安徽豪威商用显示科技有限公司 | A kind of Retail chain mutually shows new system |
| CN108257536A (en) * | 2018-01-20 | 2018-07-06 | 潘路希 | Shopping guide's instrument is intelligently understood in commodity packaging |
| CN109285294A (en) * | 2018-10-19 | 2019-01-29 | 杭州吉橙科技有限公司 | A kind of commercialization large-size screen monitors are mutually given pleasure to system |
-
2006
- 2006-11-16 CN CN 200620136194 patent/CN200969185Y/en not_active Expired - Fee Related
Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101593335A (en) * | 2008-05-30 | 2009-12-02 | 看尚(北京)数字传媒科技有限公司 | Commodity sales counter and its implementation |
| CN101572043B (en) * | 2008-12-17 | 2011-05-18 | 上海金铱星电子科技有限公司 | LCD screen advertisement device assembled on shopping trolley |
| CN106960362A (en) * | 2017-03-09 | 2017-07-18 | 安徽豪威商用显示科技有限公司 | A kind of Retail chain mutually shows new system |
| CN108257536A (en) * | 2018-01-20 | 2018-07-06 | 潘路希 | Shopping guide's instrument is intelligently understood in commodity packaging |
| CN109285294A (en) * | 2018-10-19 | 2019-01-29 | 杭州吉橙科技有限公司 | A kind of commercialization large-size screen monitors are mutually given pleasure to system |
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Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C14 | Grant of patent or utility model | ||
| GR01 | Patent grant | ||
| ASS | Succession or assignment of patent right |
Owner name: ZHANG JIANQIANG |
|
| C41 | Transfer of patent application or patent right or utility model | ||
| COR | Change of bibliographic data |
Free format text: CORRECT: ADDRESS; FROM: 730000 12TH FLOOR, CHENGGUAN PROPERTY BUILDING, NO.11, YONGCHANG ROAD, CHENGGUAN DISTRICT, LANZHOU CITY, GANSU PROVINCE TO: 201204 ROOM 901, NO.22, LANE 77, FANGDIAN ROAD, SHANGHAI CITY |
|
| TR01 | Transfer of patent right |
Effective date of registration: 20100701 Address after: 201204 Shanghai City 77 Fangdian Road No. 22, room 901 Co-patentee after: Zhang Jianqiang Patentee after: Ren Guomin Address before: 730000, 12 building, Chengguan property building, 11 Yongchang Road, Chengguan District, Gansu, Lanzhou Patentee before: Ren Guomin |
|
| CF01 | Termination of patent right due to non-payment of annual fee |
Granted publication date: 20071031 Termination date: 20141116 |
|
| EXPY | Termination of patent right or utility model |