CN115907890A - Method for displaying commodity information in shop and electronic equipment - Google Patents
Method for displaying commodity information in shop and electronic equipment Download PDFInfo
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Abstract
The embodiment of the application discloses a method for displaying commodity information in a shop and electronic equipment, wherein the method comprises the following steps: receiving a request of browsing the detailed content of the target commodity from a user; acquiring the detailed content of the target commodity and abstract information of a plurality of commodities in a shop to which the target commodity belongs; and displaying a target page, wherein the target page comprises a first container and a second container which are displayed on the same screen, the first container is used for displaying the detailed contents of the target commodity, and the second container is used for displaying summary information of a plurality of commodities in the shop to which the target commodity belongs. According to the embodiment of the application, the exposure rate of the commodities in the shop can be improved at low cost.
Description
Technical Field
The present application relates to the field of information display technologies, and in particular, to a method and an electronic device for displaying information on commodities in a store.
Background
In the commodity information service system, with the increasing trend of fragmentation of user traffic, for a merchant, if the merchant wants to obtain a higher sales volume, an effective way is to fully utilize the fragmentation traffic to increase the exposure rate of the commodities in the store. That is, only if the merchandise in the store is made visible to as many users as possible is it possible to get the opportunity to be clicked and thus the purchase conversion.
In order to achieve the above purpose, in a conventional manner, a merchant usually needs to invest a large amount of cost in the aspects of decoration, operation and the like of a shop page, so as to improve the retention time of a user on the shop page, the exposure rate of a commodity displayed in the shop page, and further the click rate or purchase conversion rate through the visual impact property of the shop page, the attraction of marketing activities and the like. For example, merchants often need to take larger size pictures or the like in store pages to introduce in-store marketing campaigns or the like to attract users to further browse down to specific items in the stores. Among other things, such pictures for shop page "finishing" and the like often also need to be designed by professional designers, and the like. For some small and medium sized or under-operated merchants, there may be a loss of advantage in traffic competition if the store page "finish" is not gorgeous enough.
Therefore, how to help the merchant increase the exposure rate of the commodities in the shop at a low cost becomes a technical problem to be solved by the technical personnel in the field.
Disclosure of Invention
The application provides a method for displaying commodity information in a shop and electronic equipment, which can improve the exposure rate of commodities in the shop with lower cost.
The present application provides the following:
a method for displaying commodity information in a shop comprises the following steps:
receiving a request of browsing the detailed content of the target commodity from a user;
acquiring the detailed content of the target commodity and abstract information of a plurality of commodities in a shop to which the target commodity belongs;
and displaying a target page, wherein the target page comprises a first container and a second container which are displayed on the same screen, the first container is used for displaying the detailed contents of the target commodity, and the second container is used for displaying summary information of a plurality of commodities in the shop to which the target commodity belongs.
The first container and the second container are used for performing left-right split screen display on the same screen in a vertically tiled mode.
The second container displays information of corresponding commodities in the form of information cards, wherein the height of a single information card is smaller than the height of a screen, so that the information cards can be displayed in the same screen range.
Wherein, the first container and the second container can respectively and independently respond to the up-and-down sliding operation.
Wherein, still include:
in response to a state switching request to stow the second container, the second container is switched to a stowed state, and the size of the first container in the width direction is enlarged.
Wherein the state switching request comprises: and clicking a state switching request initiated by a state switching option provided in the target page, or initiating the state switching request in a page left-right sliding mode.
Wherein, still include:
in the first container, the detail contents corresponding to a plurality of commodities displayed in the second container are displayed in a switching manner.
Wherein the plurality of items displayed within the second container comprises the target item;
the switching display of the detail contents corresponding to the plurality of commodities displayed in the second container in the first container comprises the following steps:
if the operation of sliding continuously is received after the detail content of the target commodity displayed in the first container is slid to the top or the bottom, acquiring the detail content corresponding to the last or next commodity of the target commodity in the second container;
and switching the content displayed in the first container to the detail content corresponding to the previous or next commodity.
Wherein, still include:
after the content displayed in the first container is switched to the detail content corresponding to the previous or next commodity, the display focus in the second container is moved to the previous or next commodity.
Wherein, in the first container, the switching display of the detail contents corresponding to the plurality of commodities displayed in the second container includes:
after receiving an operation that a user clicks the information of other commodities in the second container, acquiring the detailed contents corresponding to the clicked other commodities in the second container;
and switching the content displayed in the first container to the detail content corresponding to the other commodities.
The second container is used for displaying summary information of all commodities in the shop to which the target commodity belongs in an information flow mode.
The summary information displayed in the second container includes label information of a corresponding commodity, and the label information is used for displaying advantage information of the corresponding commodity.
A method of displaying merchandise information within a store, comprising:
receiving a request for browsing commodity information in a target store;
and displaying a target page, wherein the target page comprises a first container and a second container which are displayed on the same screen, the second container is used for displaying summary information of a plurality of commodities in the target shop, and the first container is used for switching and displaying detailed contents corresponding to the commodities displayed in the second container.
Wherein, still include:
if the detail content of the current commodity displayed in the first container slides to the top or the bottom and then receives the operation of continuing sliding, acquiring the detail content corresponding to the last or next commodity of the current commodity in the second container;
and switching the content displayed in the first container to the detail content corresponding to the previous or next commodity.
Wherein, still include:
after receiving an operation that a user clicks a target commodity in the second container, acquiring detailed content corresponding to the target commodity;
and switching the content displayed in the first container into the detail content corresponding to the target commodity.
And the first container and the second container are used for performing left-right split screen display on the same screen in a vertical tiling mode.
An apparatus for displaying merchandise information within a store, comprising:
the request receiving unit is used for receiving a request of browsing the detailed contents of the target commodity from a user;
an information acquisition unit configured to acquire details of the target item and summary information of a plurality of items in a store to which the target item belongs;
the page display unit is used for displaying a target page, and the target page comprises a first container and a second container which are displayed on the same screen, wherein the first container is used for displaying the detailed contents of the target commodity, and the second container is used for displaying the summary information of a plurality of commodities in the shop to which the target commodity belongs.
An apparatus for displaying information on merchandise in a store, comprising:
a request receiving unit that receives a request for browsing commodity information in a target store;
the page display unit is used for displaying a target page, the target page comprises a first container and a second container which are displayed on the same screen, the second container is used for displaying summary information of a plurality of commodities in a shop to which the target commodity belongs, and the first container is used for switching and displaying detailed contents corresponding to the commodities displayed in the second container.
A computer-readable storage medium, on which a computer program is stored which, when being executed by a processor, carries out the steps of the method of any of the preceding claims.
An electronic device, comprising:
one or more processors; and
memory associated with the one or more processors for storing program instructions which, when read and executed by the one or more processors, perform the steps of the method of any of the preceding claims.
According to the specific embodiments provided herein, the present application discloses the following technical effects:
according to the embodiment of the application, after a request of a user for browsing the detailed contents of the target commodity is received, the detailed contents of the target commodity can be acquired, and the summary information of a plurality of commodities in a shop to which the target commodity belongs can be acquired and displayed in the target page. The target page can comprise a first container and a second container which are displayed on the same screen, wherein the first container is used for displaying the detailed contents of the target commodity, and the second container is used for displaying summary information of a plurality of commodities in the shop to which the target commodity belongs. Therefore, the same target page not only can have the function of displaying the detailed content of the target commodity, but also can have the function of displaying the summary information of a plurality of commodities in the shop where the target commodity is located, and because the first container and the second container can be displayed on the same screen, the user does not need to rely on the operation of sliding, clicking and the like on the target page, and the decoration condition of the independent shop page, the exposure of the information of the related commodities in the shop can be directly realized through the second container, so that the exposure rate of the commodities in the same shop can be improved in a low-cost mode.
In a preferred embodiment, the first container and the second container can be displayed in a vertically tiled manner, the second container can display the commodity information in the store in the form of information flow, and all the commodities in the same store can be displayed through the second container. Thus, the user can browse the information of all the commodities belonging to the same shop as the currently browsed commodity without entering a separate shop page. Moreover, the first container may also be used to switch and display the detail information corresponding to each commodity displayed in the second container, for example, a user may click a certain commodity in the second container, and switch the content displayed in the first container to the detail content corresponding to the commodity, and so on. Therefore, the commodity detail page and the shop page can be combined into one, and a user can switch and display detailed contents of different commodities in the same page in the process of browsing various commodities in the same shop without page skipping for many times, so that browsing efficiency is improved, and system resources are saved. For the merchant user, the scheme of the embodiment of the application helps the merchant user to realize a mode of 'micro shop', the merchant does not need to spend too much energy or input too much cost in modes such as 'decoration' and 'operation' of the shop, and the exposure rate of the commodity can be effectively improved, so that the merchant can be more involved in the improvement of the quality of the commodity per se and the like, and the improvement of the commodity quality in the system is facilitated on the whole.
Of course, it is not necessary for any product to achieve all of the above-described advantages at the same time for the practice of the present application.
Drawings
In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the drawings required in the embodiments will be briefly described below, it is obvious that the drawings in the following description are only some embodiments of the present application, and it is obvious for those skilled in the art that other drawings can be obtained according to the drawings without creative efforts.
FIG. 1 is a schematic diagram of a system architecture provided by an embodiment of the present application;
FIG. 2 is a flow chart of a first method provided by an embodiment of the present application;
FIG. 3 is a schematic diagram of a page structure provided by an embodiment of the present application;
FIG. 4 is a schematic diagram of an example of a page provided by an embodiment of the present application;
FIG. 5 is a flow chart of a second method provided by embodiments of the present application;
FIG. 6 is a schematic diagram of a first apparatus provided by an embodiment of the present application;
FIG. 7 is a schematic diagram of a second apparatus provided by an embodiment of the present application;
fig. 8 is a schematic diagram of an electronic device provided in an embodiment of the present application.
Detailed Description
The technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application, and it is obvious that the described embodiments are only a part of the embodiments of the present application, and not all of the embodiments. All other embodiments obtained by a person of ordinary skill in the art based on the embodiments in the present application are within the scope of protection of the present application.
In the process of implementing the present application, the inventor of the present application finds that, in a product information service system, a recommended product information stream (Feeds stream) in a front page of a client, a search result information stream after searching through a search entry in the front page, and the like are important traffic distribution sites. In addition, both the recommended product information flow and the search result information flow are usually displayed in units of products. Therefore, in the prior art, the way of obtaining the flow of the store page is generally that the user clicks a link of a certain interested commodity to browse the commodity detail page in the process of browsing the recommended information stream in the top page or after searching through a certain keyword, and in the process of browsing the search result information stream page, the user may wish to view other commodities in the corresponding store in the process of browsing the commodity detail page, and at this time, the user can click an option such as "store" or "enter store" in the commodity detail page to jump to the corresponding store page. In such a shop page, a plurality of commodities associated with the shop can be displayed in a gathering manner, and at this time, the exposure rate of the commodities is affected by the 'decoration' condition of the shop page.
That is, if a user does not enter a shop page from a "shop" entrance therein while browsing a product detail page, other products in his shop cannot be exposed even if a certain merchant "decorates" his shop page to be gorgeous enough. In other words, the action of a user clicking a certain item to browse a detail page (corresponding to a flow rate) can only ensure that one item in the store where the item is located (i.e. the clicked item itself) is exposed, and whether other items in the store can be exposed depends on whether the user jumps from the detail page of the item to the corresponding store page to browse, and the "decoration" condition of the store.
In view of the above situation, the present application provides a new solution, in which when a user clicks a link of a target product through a page such as a recommended Feeds stream or a product search result information stream, and browses detailed contents of the product, a target page may be displayed, where the target page may include two containers displayed on the same screen, a first container may be used to display the detailed contents of the target product, and a second container may be used to display summary information (for example, a main map thumbnail, a price, a label, and the like) of multiple products in a store where the target product is located. The difference from the conventional item detail page in which recommendation is made for the same store item in a certain area is that:
the above conventional method is to display the detailed content of the current product and the recommended content of other products in the same store in the same container, and such recommended content is usually arranged after the detailed content of the current product, and only when the user finishes browsing the detailed content of the current product and continues to slide down the page, or clicks the "recommended" anchor point in the product detailed page, the recommended information about other products in the same store can be exposed. Also, such recommendation information usually only shows a part of the products in the store, and if the user wants to view all the products in the store, the user still needs to click the "store" option in the product detail page to enter the store page for viewing. In addition, even if there is a product in the recommendation information that the user is interested in, after clicking the link corresponding to the product, the user needs to jump to the detail page of the product for display, and if the user wants to return to the detail page of the product being browsed before, the user needs to find the link of the original product in some way and click to jump.
In the embodiment of the application, the detailed contents of the current target commodity and the summary information of a plurality of commodities in the shop are respectively displayed in the two containers, and the first container and the second container can be displayed on the same screen, that is, the two containers can simultaneously appear in the visual range of the screen. For example, in a specific implementation, the first container and the second container may be displayed in a vertically tiled manner, that is, the second container may be located at a side edge (which may be a right edge or a left edge, etc.) of the first container, that is, the two containers may be arranged side by side in a page height direction. Therefore, as the page is usually displayed from top to bottom, the first container and the second container can be displayed on the same screen as long as the target page is displayed, and the information of more other commodities in the shop where the target commodity is located can be checked while the detailed content of the current target commodity is browsed without any operation performed by a user. The information of such other commodities can be displayed in the form of information cards with smaller sizes, so that information of a plurality of commodities (for example, N commodities, if any) can be displayed in one screen. Therefore, at least N commodities in the shop where a certain target commodity is located can be exposed by clicking the behavior of browsing a detail page by a user. Compared with the prior art, the exposure rate of the commodities in the shop can be increased by N times without depending on the decoration condition of the shop page.
In addition, in the above manner, since the detailed contents of the current target product and the information of the plurality of products in the store are displayed by the two independent containers, the two containers can respond to the operation of the sliding screen independently, for example, in a manner that the first container and the second container are horizontally laid, the content in one container can not be affected by the up-down sliding operation performed in the other container (of course, if the first container slides in the left-right direction, the second container can be switched to the storage state, and at this time, the first container can also be expanded in size in the width direction). Therefore, the information of all the products in the specific store can be displayed through the second container, that is, the information of all the products in the specific store can be displayed in the second container of the target page in the form of information flow and the like while the first container of the target page displays the detailed content of a certain target product. In this way, the product in the shop can be displayed in a "show window" form on the side of the detailed content of a certain product in the shop, and therefore the value of the top recommended product information flow, the search result information flow, and the like in terms of traffic distribution can be exerted to a greater extent. In practical application, even the target page displayed in the embodiment of the application can replace the traditional shop page to realize a 'micro shop' page. In this mode, the merchant does not need to perform excessive decoration on the shop page, so that 'heavy products and light operation' can be realized, namely, the merchant can pay more attention to the product quality and the like, and the investment cost in the aspects of operation and the like is reduced.
Furthermore, the first container in the target page in the embodiment of the application can also realize switching display of detailed contents corresponding to a plurality of commodities in a shop. That is, the first container can be used not only for showing the detailed contents of the current target product, but also for showing the detailed contents of other products in the same shop. Specifically, the linkage between the first container and the second container may also be implemented, for example, after the detail content of the current target product is slid to the top or the bottom in the first container, if the sliding is continued upwards or downwards, the detail content corresponding to the previous or next product of the target product in the second container may be displayed in the first container. Or, the user may click any item summary information in the browsing process of the item summary information displayed in the second container, at this time, the detailed content corresponding to the clicked item in the second container may be displayed in the first container, and so on. That is, with the above-mentioned target page, "two-in-one" of the item detail page and the store page can be realized, if the user needs to view the detail contents of a plurality of different items in the same store, the items in the store are selected in the second container of the target page, and the specific detail contents can be directly viewed in the first container of the current page, during which there is no need to perform a plurality of page jump operations.
From the perspective of system architecture, referring to fig. 1, the embodiment of the application may provide corresponding functions in a product information service system, and specifically, may interact with a user through a client, and after receiving a request for browsing detailed contents of a target product from the user, may obtain the detailed contents of the target product and summary information of a plurality of products in a store to which the target product belongs from a server or a local cache, so as to be loaded into a first container and a second container in a target page for display respectively.
The following describes specific implementations provided in embodiments of the present application in detail.
Example one
First, an embodiment of the present application provides a method for displaying information of commodities in a store from the perspective of the client, where referring to fig. 2, the method may specifically include:
s201: and receiving a browsing request of browsing the detailed content of the target commodity from the user.
Specifically, as described above, the user initiates a request to browse the detailed content of the target product through a variety of channels. For example, in the case where the information flow of the recommended item is presented on the client-side home page, the user may click on the item link of interest in the information flow during browsing of the information flow, so as to initiate a browsing request for the detailed content of the item. Or, after a user initiates a product search through a search entry provided in a page such as a client homepage, a product link of interest in a search result is clicked, so as to initiate a browse request for the detailed content of the product, and so on.
S202: acquiring the detail content of the target commodity and abstract information of a plurality of commodities in a shop to which the target commodity belongs.
After receiving the browsing request, the client may acquire the details of the target product, and in this embodiment, may also acquire summary information of a plurality of products in the store to which the target product belongs. The client may obtain the information from the server, or may obtain the information from a local cache in the case that the target product is not accessed for the first time.
Alternatively, the summary information about the plurality of products in the store to which the target product belongs may not necessarily be stored in the local cache because, in the concrete implementation, the summary information about the plurality of products in the store to which the target product belongs may be changed in real time. Such changes may be reflected in changes in content, for example, items in a store may be on the shelf, off the shelf, etc., and may also be reflected in the ordering between different items. That is, for multiple commodities in the same store, the commodities can be re-ordered by the algorithm at each display, and the ordering can comprehensively consider various factors, including the attributes of the commodities (including whether the commodities are newly shelved, whether the commodities have higher sales, and the like), the similarity with the current target commodity (for example, whether the commodities belong to the same series as the current target commodity, and the like), personalized preference information of the user, and the like (details are not described here about a specific ordering algorithm). Based on the above situation, after receiving a browsing request of a user for a target product, the client obtains summary information about multiple products in a store to which the target product belongs from the server, and the server can calculate the sorting situation of the multiple products in the store through an algorithm and return the respective corresponding summary information to the client.
In the embodiment of the present application, specific information fields may be set in advance for the summary information of a plurality of products in a store, and for example, the specific information fields may mainly include fields such as a main figure (which may be in the form of a thumbnail), a price, and a label of a product. Thus, the server can provide the information of each commodity in the shop on the fields to the client. The specific label information may be used to display the advantage information of the corresponding product, and the label may be added to the product by the server through data statistical analysis, for example, the price may be low, the sales volume may be high, and the popularity may be high.
S203: and displaying a target page, wherein the target page comprises a first container and a second container which are displayed on the same screen, the first container is used for displaying the detailed contents of the target commodity, and the second container is used for displaying the information of a plurality of commodities in the shop to which the target commodity belongs.
After the detailed content of a specific target commodity and the summary information of the commodities in the store to which the target commodity belongs are acquired, a target page can be displayed, and the target page can comprise a first container and a second container which are displayed on the same screen, wherein the first container can be used for displaying the detailed content of the target commodity, and the second container can be used for displaying the summary information of the commodities in the store to which the target commodity belongs.
In a specific implementation manner, the second container may display summary information of a plurality of items in a store to which the target item belongs in the form of an information stream (Feeds stream). The plurality of products described herein may be part of the products in the store, or alternatively, may be all of the products in the store. In other words, in the latter case, all the products in the store can be displayed through the second container, and the exposure of all the products in the store can be realized through the target page provided in the embodiment of the present application without the need for the user to enter a special store page.
Specifically, the same-screen display means that two containers are simultaneously displayed in the same visual space of the screen. In a specific implementation, the on-screen display may be implemented in various ways, for example, the second container may be displayed in a floating layer manner, and the position of the second container relative to the outer frame window may be fixed by adopting a fixed positioning manner for the second container, so that the second container may not slide out of the visible range even if the content in the first container is displayed in a sliding manner up and down. In this floating display mode, the second container may be displayed at any position of the first container, for example, it may be displayed transversely on the top or bottom of the first container, or it may be displayed longitudinally on the left or right side of the first container, etc.
Or, in another more preferred embodiment, the specific first container and the specific second container may also perform the same-screen display of left and right split screens in a vertically tiled manner (of course, the left and right split screens are implemented in the frame window of the same application). When the target page is displayed, the target page is displayed from top to bottom in the height direction, so that the two containers can be naturally displayed on the same screen in the display mode that the two containers are vertically tiled, and the operation of a user on the target page is not depended on. For example, as shown in fig. 3, where 31 is a first container and 32 is a second container, the first container and the second container can be displayed simultaneously as long as the target page is displayed. Of course, in practical applications, it may be default that only the first container is displayed, and then, the user may expand the second container by clicking a related operation option or performing a left-right direction sliding in the first container, so as to form a same-screen display in which the first container and the second container are vertically tiled, and so on. During specific implementation, browsing preferences of the user can be counted according to historical operation records and the like of the user, so that the display modes of the specific first container and the specific second container can be different for users with different preferences. For example, for some users, the first container and the second container may be directly displayed on the same screen, for other users, only the first container may be displayed by default, and then the second container may be displayed under the trigger of the user's interaction, and so on.
Wherein the first container may be larger in size in the width direction than the second container, as shown in fig. 3, in order to more clearly show the details of the target item. And as for the information of the goods displayed in the second container, since only the summary information such as the main thumbnail of the displayed goods, the price, etc. is usually needed, and the information is carried by using the information card with smaller size, the width of the second container is just enough to accommodate the single-column display of the information card. In addition, just because the information cards displayed in the second container are small in size and smaller than the screen height at least in the height direction, the second container can be enabled to display N (N is an integer larger than 1) information cards in the same screen range. For example, as shown in an example at 32 in fig. 3, information of N =6 items may be displayed in the second container within the same screen (of course, the target item currently being displayed in the first container may also be included in the 6 items on the first screen), so that exposure of the 6 items in the same store may be completed by a browsing action in which the user clicks one target item. For example, as shown in fig. 4, in a page display case in an actual application example, assuming that a user clicks a certain paper towel type product from a feed stream of recommended products in a home page, details of the paper towel type product may be included in a displayed target page, summary information of other products in a store where the product is located may be displayed in a second container, and the like. In addition, in particular implementations, a content title, such as "in store good", or the like, may also be displayed in the second container.
In addition, in the case of the above-described one-screen display in which the first container and the second container are vertically tiled, the first container and the second container may also independently respond to the vertical sliding operation. That is, the user can slide the first container and the second container up and down, respectively. For example, if the user wants to view more detailed content of the current target product, a slide-up and down operation may be performed in the area where the first container is located, so that other detailed content slides to the window visible range of the first container, at which time the content in the second container may remain stationary. Alternatively, if the user wants to view summary information of more items in a specific store, a sliding operation up and down may be performed in the area where the second container is located, so that the summary information of other items may slide to the window visible range of the second container, at which time, the content in the first container may remain stationary, and so on.
Besides the two containers can independently respond to the up-and-down sliding operation, the two containers can also realize linkage. Before describing this function, a brief description will first be given of the case in the prior art. In the prior art, since the item detail page and the shop page are independent pages, if the detail contents of a plurality of different items need to be checked, even if the items belong to the same shop, a plurality of jumps among the different pages are required. For example, starting from the detail page of the item 1, if the user wants to browse the detail content of the item 2 in the same store, the link of the item 2 needs to be found from the recommended content of the detail page of the item 1 first, or the user jumps from the detail page of the item 1 into a specific store page, finds the link of the item 2 therein, and then clicks the link of the item 2 to go into the detail page of the item 2 for presentation. If the user then wants to browse the detailed contents of the product 3 in the same store, the user still needs to repeat the above operations, the operation path is long, and the user is not easy to compare between a plurality of different products.
In the embodiment of the application, after the user initiates the access to the detailed contents of the target commodity, the displayed first container in the target page can also be used for switching and displaying the detailed contents corresponding to a plurality of commodities in the shop. That is, the first container can be used not only for showing the detailed contents of the current target product, but also for showing the detailed contents of other products in the same shop. For example, in one mode, after the user slides the detail content of the current target product displayed in the first container to the top or the bottom, if the user continues to slide upward or downward, the previous or next product of the target product in the second container may be determined, the detail content corresponding to the previous or next product is obtained, and then the content displayed in the first container may be switched to the detail content corresponding to the previous or next product. That is, if the target article previously displayed in the first container is article a and in the second container, article B is arranged behind article a, if the user performs the downward sliding operation in the area where the first container is located until the user slides to the bottom of the detail content of article a, and still continues the downward sliding, the content displayed in the first container may be switched to the detail content of article B.
In addition, after the content displayed in the first container is switched to the detail content corresponding to the previous or next commodity, the display focus in the second container can be synchronously moved to the previous or next commodity. That is to say, in the initial state, since the detail content of the target product that the user requests to access is displayed in the first container, at this time, the display focus in the second container may be located on the target product, that is, the summary information of the target product is displayed in the selected state, and for example, the summary information may be specifically displayed in a manner of highlighting or the like to be distinguished from information of other products. In this state, if the user has slid to the top or bottom of the detail content of the target product in a manner of sliding up and down in the first container, and at this time, the user still continues to slide, the detail content of the previous or next product of the current target product may be loaded into the first container for displaying according to the sorting condition of the product in the second container, and at the same time, the display focus in the second container may be moved to the previous or next product, that is, the summary information of the previous or next product may be displayed in a selected state.
Or, in another mode, the user may click the summary information of any commodity in the process of browsing the summary information of the commodity displayed in the second container, and at this time, the detail content corresponding to the clicked commodity in the second container may be displayed in the first container. That is, assuming that the detail content of the item a is currently displayed in the first container, and summary information of a plurality of items in the store in which the item a is located is displayed in the second container, the user can click the summary information of the item of interest at any time in the process of sliding up and down in the area in which the second container is located to view the items in the store, for example, click the item D, and then the detail content of the item D can be displayed in the first container.
That is, with the target page provided in the embodiments of the present application, "two-in-one" of the item detail page and the store page can be realized, if a user needs to view the detail contents of multiple different items in the same store, the item in the store is selected in the second container of the target page, and the specific detail contents can be directly viewed in the first container of the current page, during which there is no need to perform multiple page jump operations. In addition, the convenient detailed content switching mode can also facilitate the comparison of detailed contents of different commodities in the same shop by the user.
It should be noted that, in particular implementations, in order to meet different access requirements of various users, particular second containers may also include an expanded state and a collapsed state. In general, the second container may default to the expanded state, and in this case, after receiving a state switching request for storing the second container, the client may switch the second container to the stored state, and may further expand the size of the first container in the width direction, that is, may be displayed in a state of a general product detail sheet. For example, a state switching option provided in the target page, as shown at 41 in fig. 4, a "collapse" button may be provided, and at this time, the user may initiate the state switching request by clicking the operation option or the like. After collapsing the second container, a specific "collapse" button may be presented as "expand", which the user may switch the second container back to the expanded state by clicking again on the button. Or, in the case that the first container and the second container are tiled vertically, the state switching request can be initiated by sliding the page left and right. For example, if the second container is located at the right side of the first container, the second container may be switched to the collapsed state by performing a rightward sliding operation within the range of the first container. After stowage, the second container may also be switched back to the expanded state by performing a sliding operation to the left.
In short, according to the embodiment of the application, after a request of a user for browsing the detailed content of a target commodity is received, the detailed content of the target commodity can be acquired, and summary information of a plurality of commodities in a shop to which the target commodity belongs can be acquired and displayed in a target page. The target page can comprise a first container and a second container which are displayed on the same screen, wherein the first container is used for displaying the detailed contents of the target commodity, and the second container is used for displaying summary information of a plurality of commodities in the shop to which the target commodity belongs. Therefore, the same target page not only can have the function of displaying the detailed contents of the target commodity, but also can have the function of displaying the summary information of a plurality of commodities in the shop where the target commodity is located, and because the first container and the second container can be displayed on the same screen, the user does not need to perform sliding, clicking and other operations on the target page, and the user does not need to rely on the decoration condition of the independent shop page, the exposure of the information of the related commodities in the shop can be directly realized through the second container, and therefore the exposure rate of the commodities in the same shop can be improved in a low-cost mode.
In a preferred embodiment, the first container and the second container can be displayed in a vertically tiled manner, the second container can display the commodity information in the store in the form of information flow, and all the commodities in the same store can be displayed through the second container. Thus, the user can browse the information of all the commodities belonging to the same store as the currently browsed commodity without entering a separate store page. Moreover, the first container may also be used to switch and display the detail information corresponding to each commodity displayed in the second container, for example, a user may click a certain commodity in the second container, switch the content displayed in the first container to the detail content corresponding to the commodity, and so on. Therefore, the commodity detail page and the shop page can be combined into one, and a user can switch and display detailed contents of different commodities in the same page in the process of browsing various commodities in the same shop without page skipping for many times, so that browsing efficiency is improved, and system resources are saved. For the merchant user, the scheme of the embodiment of the application helps the merchant user to realize a mode of 'micro shop', the merchant does not need to spend too much energy or invest too much cost in modes of 'decoration', operation and the like of the shop, the exposure rate of the commodity can be effectively improved, and therefore the merchant can be more concentrated on improving the quality of the commodity and the like, and the overall improvement of the quality of the commodity in the system is facilitated.
Example two
In the first embodiment, after receiving a request for a user to access details of a target product, the display mode of a specific target page is introduced, which shows that the product details page can be "integrated with a shop page", and summary information of a plurality of products in a specific shop is displayed in the form of a side "shop window" in the product details page. In other embodiments, the user may be provided with other ways to access such a target page. For example, as described above, in the solution provided in the embodiment of the present application, a "micro shop" mode may be provided for a merchant, and therefore, the target page may also directly replace a conventional shop page, and when a consumer user needs to visit a shop page of a certain merchant, the consumer user may directly present the target page provided in the embodiment of the present application. Therefore, the user can check the summary information of a plurality of commodities in the shop in the second container in the target page, and can switch and display the detailed contents corresponding to the commodities through the first container.
Therefore, in the second embodiment, there is also provided a method for displaying information on merchandise in a store, which may include, referring to fig. 5:
s501: a request to browse merchandise information in a targeted store is received.
Access to such browsing of merchandise information in the target store may be provided in a variety of ways, such as, for example, recommendation in the "good-daily" module of the client's top page, or recommendation directly in the "guess-you like" Feeds stream of the client's top page, or some relevant store information may be provided in the search results stream after the user initiates the search, etc. The user may initiate a request to browse merchandise information in the targeted store in a variety of ways as described above.
S502: and displaying a target page, wherein the target page comprises a first container and a second container which are displayed on the same screen, the second container is used for displaying summary information of a plurality of commodities in the target shop, and the first container is used for performing switching display on detailed contents corresponding to the commodities displayed in the second container.
After receiving a request for browsing commodity information in a target store, a target page can be displayed, and similarly to the first embodiment, the target page may also include a first container and a second container displayed on the same screen, specifically, the two containers may also be displayed on the same screen in a left-right split screen manner by being vertically tiled, and so on. The second container may be configured to display summary information of a plurality of items in the target store, and the first container may be configured to perform a switching display on details corresponding to the plurality of items displayed in the second container. In particular, since there may be a certain order among the plurality of commodities displayed in the second container, in the initial state, the detailed content of a certain commodity in the plurality of commodities may be displayed by default in the first container, for example, the detailed content of the first commodity in the second container, and so on. And then, the detailed contents of the commodities shown in the first container can be switched in a mode of automatically broadcasting commodities in the second window in turn. Or the detailed contents of the commodities displayed in the first container can be switched under the trigger of user operation. For example, as described in the first embodiment, when the user slides up and down in the first container to the top or to the bottom, the detail content of the product displayed in the first container is switched to the detail content of the product that is the last or next to the current product in the second container. Or, when the user clicks a specific commodity in the second container, switching the detail content of the commodity displayed in the first container to the detail content corresponding to the clicked commodity in the second container, and so on.
For the parts of the second embodiment that are not described in detail, reference may be made to the descriptions of the first embodiment and other parts in the specification of the present application, and details are not repeated here.
It should be noted that, in the embodiments of the present application, the user data may be used, and in practical applications, the user-specific personal data may be used in the scheme described herein within the scope permitted by the applicable law, under the condition of meeting the requirements of the applicable law and regulations in the country (for example, the user explicitly agrees, the user is informed, etc.).
In correspondence with the first embodiment, the present application further provides an apparatus for displaying information of merchandise in a store, and referring to fig. 6, the apparatus may include:
a request receiving unit 601, configured to receive a request for browsing details of a target product from a user;
an information acquisition unit 602 configured to acquire details of the target item and summary information of a plurality of items in a store to which the target item belongs;
the page display unit 603 is configured to display a target page, where the target page includes a first container and a second container displayed on the same screen, where the first container is used to display details of the target product, and the second container is used to display summary information of multiple products in a store to which the target product belongs.
And the first container and the second container are used for performing left-right split screen display on the same screen in a vertical tiling mode.
Specifically, the second container displays information of corresponding commodities in the form of information cards, wherein the height of a single information card is smaller than the height of a screen, so that a plurality of information cards can be displayed in the same screen range.
The first container and the second container can respectively and independently respond to the up-and-down sliding operation.
In a specific implementation, the apparatus may further include:
a state switching unit configured to switch the second container to the stowed state and expand a size of the first container in the width direction in response to a state switching request for stowing the second container.
Wherein the state switching request comprises: and clicking a state switching request initiated by a state switching option provided in the target page, or initiating the state switching request in a page left-right sliding mode.
Furthermore, the apparatus may further include:
and the content switching unit is used for switching and displaying the detailed contents corresponding to the commodities displayed in the second container in the first container.
Specifically, the plurality of commodities displayed in the second container include the target commodity;
in this case, the content switching unit may specifically be configured to:
if the operation of sliding continuously is received after the detail content of the target commodity displayed in the first container is slid to the top or the bottom, acquiring the detail content corresponding to the last or next commodity of the target commodity in the second container;
and switching the content displayed in the first container to the detail content corresponding to the previous or next commodity.
In addition, the apparatus may further include:
and the focus following and moving unit is used for moving the display focus in the second container to the previous or next commodity after the content displayed in the first container is switched to the detail content corresponding to the previous or next commodity.
Or, the content switching unit may specifically be configured to:
after receiving an operation that a user clicks the information of other commodities in the second container, acquiring the detailed contents corresponding to the clicked other commodities in the second container;
and switching the content displayed in the first container into the detail content corresponding to the other commodities.
The second container is used for displaying summary information of all commodities in the shop to which the target commodity belongs in the form of information flow.
The summary information displayed in the second container comprises label information of corresponding commodities, and the label information is used for displaying advantage information of the corresponding commodities.
In accordance with the second embodiment, the present application further provides an apparatus for displaying information of merchandise in a store, and referring to fig. 7, the apparatus may include:
a request receiving unit 701 configured to receive a request for browsing product information in a target store;
the page displaying unit 702 is configured to display a target page, where the target page includes a first container and a second container displayed on the same screen, the second container is used to display summary information of multiple commodities in a store to which the target commodity belongs, and the first container is used to switch and display detailed contents corresponding to the multiple commodities displayed in the second container.
In a specific implementation, the apparatus may further include:
a first detail content obtaining unit, configured to obtain detail content corresponding to a previous or next item of the current item in the second container if the detail content of the current item displayed in the first container slides to the top or the bottom and then receives a sliding continuation operation;
and the first switching display unit is used for switching the content displayed in the first container into the detail content corresponding to the previous or next commodity.
Alternatively, the apparatus may further include:
the second detail content acquisition unit is used for acquiring the detail content corresponding to the target commodity after receiving the operation of clicking the target commodity in the second container by the user;
and the second switching and displaying unit is used for switching the content displayed in the first container into the detail content corresponding to the target commodity.
The first container and the second container can be used for displaying left and right split screens in the same screen in a vertical tiling mode.
In addition, the present application also provides a computer readable storage medium, on which a computer program is stored, which when executed by a processor implements the steps of the method described in any of the preceding method embodiments.
And an electronic device comprising:
one or more processors; and
a memory associated with the one or more processors for storing program instructions that, when read and executed by the one or more processors, perform the steps of the method of any of the preceding method embodiments.
Where fig. 8 illustrates an architecture of an electronic device, for example, device 800 may be a mobile phone, a computer, a digital broadcast terminal, a messaging device, a game console, a tablet device, a medical device, a fitness device, a personal digital assistant, an aircraft, and the like.
Referring to fig. 8, device 800 may include one or more of the following components: processing component 802, memory 804, power component 806, multimedia component 808, audio component 810, input/output (I/O) interface 812, sensor component 814, and communication component 816.
The processing component 802 generally controls overall operation of the device 800, such as operations associated with display, telephone calls, data communications, camera operations, and recording operations. The processing element 802 may include one or more processors 820 to execute instructions to perform all or a portion of the steps of the methods provided by the disclosed solution. Further, the processing component 802 can include one or more modules that facilitate interaction between the processing component 802 and other components. For example, the processing component 802 can include a multimedia module to facilitate interaction between the multimedia component 808 and the processing component 802.
The memory 804 is configured to store various types of data to support operation at the device 800. Examples of such data include instructions for any application or method operating on device 800, contact data, phonebook data, messages, pictures, videos, and so forth. The memory 804 may be implemented by any type or combination of volatile or non-volatile memory devices such as Static Random Access Memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic or optical disks.
The power component 806 provides power to the various components of the device 800. The power components 806 may include a power management system, one or more power supplies, and other components associated with generating, managing, and distributing power for the device 800.
The multimedia component 808 includes a screen that provides an output interface between the device 800 and a user. In some embodiments, the screen may include a Liquid Crystal Display (LCD) and a Touch Panel (TP). If the screen includes a touch panel, the screen may be implemented as a touch screen to receive an input signal from a user. The touch panel includes one or more touch sensors to sense touch, slide, and gestures on the touch panel. The touch sensor may not only sense the boundary of a touch or slide action, but also detect the duration and pressure associated with the touch or slide operation. In some embodiments, the multimedia component 808 includes a front facing camera and/or a rear facing camera. The front-facing camera and/or the rear-facing camera may receive external multimedia data when the device 800 is in an operating mode, such as a shooting mode or a video mode. Each front camera and rear camera may be a fixed optical lens system or have a focal length and optical zoom capability.
The audio component 810 is configured to output and/or input audio signals. For example, the audio component 810 includes a Microphone (MIC) configured to receive external audio signals when the device 800 is in an operational mode, such as a call mode, a recording mode, and a voice recognition mode. The received audio signals may further be stored in the memory 804 or transmitted via the communication component 816. In some embodiments, audio component 810 also includes a speaker for outputting audio signals.
The I/O interface 812 provides an interface between the processing component 802 and peripheral interface modules, which may be keyboards, click wheels, buttons, etc. These buttons may include, but are not limited to: a home button, a volume button, a start button, and a lock button.
The sensor assembly 814 includes one or more sensors for providing various aspects of state assessment for the device 800. For example, the sensor assembly 814 may detect the open/closed state of the device 800, the relative positioning of components, such as a display and keypad of the device 800, the sensor assembly 814 may also detect a change in the position of the device 800 or a component of the device 800, the presence or absence of user contact with the device 800, orientation or acceleration/deceleration of the device 800, and a change in the temperature of the device 800. Sensor assembly 814 may include a proximity sensor configured to detect the presence of a nearby object without any physical contact. The sensor assembly 814 may also include a light sensor, such as a CMOS or CCD image sensor, for use in imaging applications. In some embodiments, the sensor assembly 814 may also include an acceleration sensor, a gyroscope sensor, a magnetic sensor, a pressure sensor, or a temperature sensor.
In an exemplary embodiment, the device 800 may be implemented by one or more Application Specific Integrated Circuits (ASICs), digital Signal Processors (DSPs), digital Signal Processing Devices (DSPDs), programmable Logic Devices (PLDs), field Programmable Gate Arrays (FPGAs), controllers, micro-controllers, microprocessors or other electronic components for performing the above-described methods.
In an exemplary embodiment, a non-transitory computer-readable storage medium comprising instructions, such as the memory 804 comprising instructions, executable by the processor 820 of the device 800 to perform the methods provided by the present disclosure is also provided. For example, the non-transitory computer readable storage medium may be a ROM, a Random Access Memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, and the like.
From the above description of the embodiments, it is clear to those skilled in the art that the present application can be implemented by software plus a necessary general hardware platform. Based on such understanding, the technical solutions of the present application may be essentially or partially implemented in the form of a software product, which may be stored in a storage medium, such as a ROM/RAM, a magnetic disk, an optical disk, etc., and includes several instructions for enabling a computer device (which may be a personal computer, a server, or a network device, etc.) to execute the method according to the embodiments or some parts of the embodiments of the present application.
The embodiments in the present specification are described in a progressive manner, and the same and similar parts among the embodiments are referred to each other, and each embodiment focuses on the differences from the other embodiments. In particular, the system or system embodiments are substantially similar to the method embodiments and therefore are described in a relatively simple manner, and reference may be made to some of the descriptions of the method embodiments for related points. The above-described system and system embodiments are merely illustrative, and the units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the modules may be selected according to actual needs to achieve the purpose of the solution of the present embodiment. One of ordinary skill in the art can understand and implement without inventive effort.
The method for displaying the commodity information in the shop and the electronic device provided by the application are introduced in detail, a specific example is applied in the description to explain the principle and the implementation of the application, and the description of the embodiment is only used for helping to understand the method and the core idea of the application; meanwhile, for a person skilled in the art, according to the idea of the present application, the specific embodiments and the application range may be changed. In view of the above, the description should not be taken as limiting the application.
Claims (14)
1. A method for displaying commodity information in a shop, comprising:
receiving a request of browsing the detailed content of the target commodity from a user;
acquiring the detailed content of the target commodity and abstract information of a plurality of commodities in a shop to which the target commodity belongs;
and displaying a target page, wherein the target page comprises a first container and a second container which are displayed on the same screen, the first container is used for displaying the detailed contents of the target commodity, and the second container is used for displaying the summary information of a plurality of commodities in the shop to which the target commodity belongs.
2. The method of claim 1,
the first container and the second container are used for performing left-right split screen display on the same screen in a vertical tiling mode.
3. The method of claim 2,
the second container is used for displaying information of corresponding commodities in the form of information cards, wherein the height of a single information card is smaller than the height of the screen, so that a plurality of information cards can be displayed in the same screen range.
4. The method of claim 2,
the first container and the second container can respectively and independently respond to the up-and-down sliding operation.
5. The method of claim 2, further comprising:
in response to a state switching request for stowing the second container, the second container is switched to a stowed state, and the size of the first container in the width direction is enlarged.
6. The method of claim 5,
the state switching request includes: and clicking a state switching request initiated by a state switching option provided in the target page, or initiating the state switching request in a page left-right sliding mode.
7. The method of claim 1, further comprising:
in the first container, the detail contents corresponding to a plurality of commodities displayed in the second container are displayed in a switching manner.
8. The method of claim 7,
the plurality of items displayed within the second container comprises the target item;
the switching display of the detail contents corresponding to the commodities displayed in the second container in the first container comprises the following steps:
if the operation of sliding continuously is received after the detail content of the target commodity displayed in the first container is slid to the top or the bottom, acquiring the detail content corresponding to the last or next commodity of the target commodity in the second container;
and switching the content displayed in the first container to the detail content corresponding to the previous or next commodity.
9. The method of claim 8, further comprising:
after the content displayed in the first container is switched to the detail content corresponding to the previous or next commodity, the display focus in the second container is moved to the previous or next commodity.
10. The method of claim 7,
the switching display of the detail contents corresponding to the plurality of commodities displayed in the second container in the first container comprises the following steps:
after receiving an operation that a user clicks the information of other commodities in the second container, acquiring the detailed contents corresponding to the clicked other commodities in the second container;
and switching the content displayed in the first container to the detail content corresponding to the other commodities.
11. The method according to any one of claims 1 to 10,
the second container is used for displaying summary information of all commodities in the shop to which the target commodity belongs in the form of information flow.
12. A method for displaying commodity information in a shop, comprising:
receiving a request for browsing commodity information in a target store;
and displaying a target page, wherein the target page comprises a first container and a second container which are displayed on the same screen, the second container is used for displaying summary information of a plurality of commodities in the target shop, and the first container is used for switching and displaying detailed contents corresponding to the commodities displayed in the second container.
13. A computer-readable storage medium, on which a computer program is stored which, when being executed by a processor, carries out the steps of the method according to any one of claims 1 to 12.
14. An electronic device, comprising:
one or more processors; and
a memory associated with the one or more processors for storing program instructions that, when read and executed by the one or more processors, perform the steps of the method of any of claims 1 to 12.
Priority Applications (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202211186254.8A CN115907890A (en) | 2022-09-27 | 2022-09-27 | Method for displaying commodity information in shop and electronic equipment |
| PCT/CN2023/072115 WO2024066138A1 (en) | 2022-09-27 | 2023-01-13 | Method for displaying commodity information in store, and electronic device |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202211186254.8A CN115907890A (en) | 2022-09-27 | 2022-09-27 | Method for displaying commodity information in shop and electronic equipment |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN115907890A true CN115907890A (en) | 2023-04-04 |
Family
ID=86479545
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN202211186254.8A Pending CN115907890A (en) | 2022-09-27 | 2022-09-27 | Method for displaying commodity information in shop and electronic equipment |
Country Status (2)
| Country | Link |
|---|---|
| CN (1) | CN115907890A (en) |
| WO (1) | WO2024066138A1 (en) |
Family Cites Families (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| JP2006099706A (en) * | 2004-09-03 | 2006-04-13 | U-Shop Digitallink Co Ltd | Commodity trade assist device and computer program |
| CN109543098A (en) * | 2018-10-25 | 2019-03-29 | 北京奇虎科技有限公司 | A kind of update method and device of web advertisement |
| CN111506243B (en) * | 2019-01-31 | 2023-07-14 | 阿里巴巴(江西)有限公司 | Page information processing method and device and electronic equipment |
| CN113298603A (en) * | 2020-12-02 | 2021-08-24 | 阿里巴巴集团控股有限公司 | Commodity object information display method and device and electronic equipment |
| CN113656026A (en) * | 2021-06-11 | 2021-11-16 | 阿里巴巴新加坡控股有限公司 | Commodity object information display method and device |
-
2022
- 2022-09-27 CN CN202211186254.8A patent/CN115907890A/en active Pending
-
2023
- 2023-01-13 WO PCT/CN2023/072115 patent/WO2024066138A1/en unknown
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| Publication number | Publication date |
|---|---|
| WO2024066138A1 (en) | 2024-04-04 |
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