CN114817809A

CN114817809A - Information display method, device, equipment and storage medium

Info

Publication number: CN114817809A
Application number: CN202210461266.0A
Authority: CN
Inventors: 谭傲楠; 李军; 潘任丹
Original assignee: Beijing ByteDance Network Technology Co Ltd
Current assignee: Beijing ByteDance Network Technology Co Ltd
Priority date: 2022-04-28
Filing date: 2022-04-28
Publication date: 2022-07-29
Also published as: WO2023207490A1

Abstract

The present disclosure relates to an information display method, apparatus, device, and storage medium. The information display method comprises the following steps: displaying an information display page, wherein the information display page comprises a plurality of information items; responding to the target trigger operation of any information item, and determining search result information corresponding to the target information item; wherein the target triggering operation is used for triggering the search of the target information item, and the target information item is the triggered information item; displaying the search result information in a preset area of the information display page; wherein the preset area is determined based on the target information item. According to the embodiment of the disclosure, the search result information corresponding to the interactive operation can be displayed in the original information display page, so that the information acquisition path can be shortened, the information acquisition efficiency of a user can be improved, the information flow of the information display page can be kept uninterrupted, and the immersion of information browsing can be improved.

Description

Information display method, device, equipment and storage medium

Technical Field

The present disclosure relates to the field of search technologies, and in particular, to an information display method, apparatus, device, and storage medium.

Background

Currently, in order to improve the immersion of a user in browsing information, an application having a search function often displays various pieces of information in the form of an information stream (i.e., feed stream). During the process of browsing information, the user can perform interaction operation on the information in which the user is interested so as to trigger the search of the information hit by the interaction operation. For example, a user may click on a recommended search term displayed in an information page to trigger a search for the recommended search term. At this time, the application program will display the obtained search result in a new page, usually in the form of page jump.

However, the information display mode of the skip page for displaying the search result corresponding to the interactive operation needs to skip from the currently displayed information page to a new page, and after the user browses the search result of the new page, the user needs to operate to return to the original information page to continue browsing the feed stream information, so that the operation path for the user to acquire the information is long, the immersion of feed stream information browsing is damaged, and the information acquisition efficiency is low and the user experience is poor.

Disclosure of Invention

In order to solve the technical problem, the present disclosure provides an information display method, apparatus, device and storage medium.

In a first aspect, the present disclosure provides an information display method, including:

displaying an information display page, wherein the information display page comprises a plurality of information items;

responding to the target trigger operation of any information item, and determining search result information corresponding to the target information item; wherein the target triggering operation is used for triggering the search of the target information item, and the target information item is the triggered information item;

displaying the search result information in a preset area of the information display page; wherein the preset area is determined based on the target information item.

In some embodiments, the target information item comprises a target recommended search term or a target multimedia content item.

In some embodiments, in the case that the target information item is the target recommended search word, the target trigger operation includes a trigger operation on the target recommended search word;

or, in the case that the target information item is the target multimedia content item, the target trigger operation includes a forward feedback operation on the multimedia content item.

In some embodiments, in a case where the target information item is the target recommended search word, the search result information is determined based on a search result item obtained by searching for the target recommended search word; the number of the search result items contained in the search result information is determined based on a preset number and/or the number of search intents corresponding to the target recommended search terms;

or, in the case that the target information item is the target multimedia content item, the search result information is determined based on a search result item obtained by searching an associated search word corresponding to the target multimedia content item; wherein the number of the search result items included in the search result information is determined based on at least one of the preset number, the number of the associated search terms, and the number of search intents corresponding to the associated search terms.

In some embodiments, the displaying the search result information in the preset area of the information presentation page includes:

moving other information items in the information display page in the first direction of the target information item along the first direction, determining the vacated area as the preset area, and displaying the search result information in the preset area; the first direction is consistent with the information browsing direction of the information display page;

or moving the target information item and other information items in the first direction of the target information item along the first direction, determining the vacated area as the preset area, and displaying the search result information in the preset area.

In some embodiments, in a case where the search result information includes a plurality of search result items, the displaying of the search result information in the preset area includes:

displaying each search result item in a display style switched in a sliding manner along a second direction in the preset area; wherein the second direction is consistent with the information browsing direction or perpendicular to the information browsing direction.

In some embodiments, in a case that the target information item is a target recommended search term and a plurality of other recommended search terms are also displayed in the display area of the target information item, after determining search result information corresponding to the target information item in response to the target trigger operation on any one of the information items, the method further includes:

and displaying the target recommended search word and each other recommended search word in a navigation style in a display area of the target information item, displaying the target recommended search word in a first preset style, and displaying each other recommended search word in a second preset style.

In some embodiments, after displaying the search result information in the preset area, the method further comprises:

in response to a triggering operation on any other recommended search word, displaying the other recommended search words which are triggered in the first preset style, and displaying the target recommended search word and the other recommended search words which are not triggered in the second preset style;

and displaying the search result information corresponding to the triggered other recommended search words in the preset area.

In some embodiments, in a case where the target information item is a target multimedia content item, the displaying the search result information in a preset area of the information presentation page includes:

determining a display area of the target information item as the preset area, and displaying the target information item and the search result information in a display style switched in a sliding manner along a third direction in the preset area; and the third direction is consistent with the information browsing direction of the information display page or perpendicular to the information browsing direction.

In a second aspect, the present disclosure provides an information display apparatus, the apparatus comprising:

the page display module is used for displaying an information display page, and the information display page comprises a plurality of information items;

the search result information determining module is used for responding to the target triggering operation of any information item and determining the search result information corresponding to the target information item; wherein the target triggering operation is used for triggering the search of the target information item, and the target information item is the triggered information item;

the search result information display module is used for displaying the search result information in a preset area of the information display page; wherein the preset area is determined based on the target information item.

or, in the case that the target information item is the target multimedia content item, the search result information is determined based on a search result item obtained by searching an associated search word corresponding to the target multimedia content item; wherein the number of search result items included in the search result information is determined based on at least one of the preset number, the number of associated search terms, and the number of search intents corresponding to the associated search terms.

In some embodiments, the search result information display module is specifically configured to:

Further, the search result information display module is specifically configured to:

in the case where the search result information contains a plurality of search result items, displaying each of the search result items in a display style switched by sliding in a second direction in the preset area; wherein the second direction is consistent with the information browsing direction or perpendicular to the information browsing direction.

In some embodiments, the information display apparatus further comprises a recommended search term display module for:

and under the condition that the target information item is a target recommended search word and a plurality of other recommended search words are also displayed in the display area of the target information item, after the search result information corresponding to the target information item is determined in response to the target trigger operation on any one information item, displaying the target recommended search word and each of the other recommended search words in a navigation mode, displaying the target recommended search word in a first preset mode, and displaying each of the other recommended search words in a second preset mode in the display area of the target information item.

Further, the information display device further comprises a search term switching module, configured to:

after the search result information is displayed in the preset area, in response to a triggering operation on any other recommended search word, displaying the triggered other recommended search word in the first preset style, and displaying the target recommended search word and the other recommended search words which are not triggered in the second preset style;

determining a display area of the target information item as the preset area under the condition that the target information item is a target multimedia content item, and displaying the target information item and the search result information in a display mode of sliding switching along a third direction in the preset area; and the third direction is consistent with the information browsing direction of the information display page or perpendicular to the information browsing direction.

In a third aspect, the present disclosure provides an electronic device comprising:

a processor;

a memory for storing executable instructions;

the processor is used for reading the executable instructions from the memory and executing the executable instructions to realize the information display method described in any embodiment of the disclosure.

In a fourth aspect, the present disclosure provides a computer-readable storage medium storing a computer program which, when executed by a processor, causes the processor to implement the information display method explained in any of the embodiments of the present disclosure.

The information display method, the information display device, the information display equipment and the storage medium can display an information display page containing a plurality of information items, determine search result information corresponding to a target information item in response to target trigger operation on any information item, and display the search result information in a preset area which is determined based on the target information item and is in the information display page; the method and the device have the advantages that the search result information corresponding to the interactive operation is displayed in the original information display page, the search result information is prevented from being displayed in modes of page jumping, popup window and the like, so that the information acquisition path can be shortened, the information acquisition efficiency of a user is improved, the information flow of the information display page can be kept uninterrupted, and the information browsing immersion is improved.

Drawings

The above and other features, advantages and aspects of various embodiments of the present disclosure will become more apparent by referring to the following detailed description when taken in conjunction with the accompanying drawings. Throughout the drawings, the same or similar reference numbers refer to the same or similar elements. It should be understood that the drawings are schematic and that elements and features are not necessarily drawn to scale.

Fig. 1 is a schematic flow chart of an information display method according to an embodiment of the present disclosure;

fig. 2 is a schematic display diagram of an information presentation page, which is an example of a home page of an application according to an embodiment of the present disclosure;

fig. 3 is a display schematic diagram of an information presentation page exemplified by a landing page provided in the embodiment of the present disclosure;

FIG. 4 is a schematic diagram illustrating a display of a forward feedback operation performed on a target multimedia content item in an application home page according to an embodiment of the disclosure;

fig. 5 is a schematic display diagram of an information presentation page after a forward feedback operation is performed on a target multimedia content item in an application home page according to an embodiment of the present disclosure;

FIG. 6 is a schematic diagram illustrating a display of an information presentation page after a forward feedback operation is performed on a target multimedia content item in an application home page according to an embodiment of the present disclosure;

FIG. 7 is a schematic diagram illustrating a display of a further information presentation page after a forward feedback operation is performed on a target multimedia content item in an application home page according to an embodiment of the present disclosure;

fig. 8 is a display schematic diagram of an information display page after a target trigger operation is performed on a target recommended search term in a landing page according to the embodiment of the present disclosure;

fig. 9 is a display schematic diagram of an information presentation page after switching operation is performed on recommended search terms in a landing page according to the embodiment of the present disclosure;

fig. 10 is a schematic structural diagram of an information display device according to an embodiment of the present disclosure;

fig. 11 is a schematic structural diagram of an electronic device according to an embodiment of the present disclosure.

Detailed Description

Embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. While certain embodiments of the present disclosure are shown in the drawings, it is to be understood that the present disclosure may be embodied in various forms and should not be construed as limited to the embodiments set forth herein, but rather are provided for a more thorough and complete understanding of the present disclosure. It should be understood that the drawings and embodiments of the disclosure are for illustration purposes only and are not intended to limit the scope of the disclosure.

It should be understood that the various steps recited in the method embodiments of the present disclosure may be performed in a different order, and/or performed in parallel. Moreover, method embodiments may include additional steps and/or omit performing the illustrated steps. The scope of the present disclosure is not limited in this respect.

The term "include" and variations thereof as used herein are open-ended, i.e., "including but not limited to". The term "based on" is "based, at least in part, on". The term "one embodiment" means "at least one embodiment"; the term "another embodiment" means "at least one additional embodiment"; the term "some embodiments" means "at least some embodiments". Relevant definitions for other terms will be given in the following description.

It should be noted that the terms "first", "second", and the like in the present disclosure are only used for distinguishing different devices, modules or units, and are not used for limiting the order or interdependence relationship of the functions performed by the devices, modules or units.

It is noted that references to "a", "an", and "the" modifications in this disclosure are intended to be illustrative rather than limiting, and that those skilled in the art will recognize that "one or more" may be used unless the context clearly dictates otherwise.

The names of messages or information exchanged between devices in the embodiments of the present disclosure are for illustrative purposes only, and are not intended to limit the scope of the messages or information.

The information display method provided by the embodiment of the disclosure is applicable to the situation that the search result of the information interested in the user is fed back and displayed to the user in the scene of displaying the information in an information flow mode. The method may be performed by an information display apparatus, which may be implemented by software and/or hardware, which may be integrated in an electronic device having a display function. The electronic device may include, but is not limited to, a mobile terminal such as a smart phone, a Personal Digital Assistant (PDA), a Tablet PC, a PMP (portable multimedia player), a vehicle-mounted terminal (e.g., a car navigation terminal), a notebook Computer, a wearable device, etc., and a stationary terminal such as a Digital television, a desktop Computer, etc.

The information display method provided by the embodiment of the present disclosure is first described below with reference to fig. 1 to 9.

Fig. 1 shows a schematic flow chart of an information display method provided by an embodiment of the present disclosure. As shown in fig. 1, the information display method may include the steps of:

s110, displaying an information display page, wherein the information display page comprises a plurality of information items.

The information display page is a page for displaying various information in an information flow mode. The information presentation page may be, for example, a home page of an application having a search function, in which a plurality of pieces of recommended information are presented; or a search result page obtained by searching the search terms is shown; the system can also be a landing page for displaying the detailed content of a certain piece of information; but also an intermediate page between the home page or search results page, and landing page, showing pieces of relevant information, and so on.

The information item refers to a piece of information containing certain content, and occupies a certain display area in the page. In the disclosed embodiment, the information item may be a recommended search term or a multimedia content item. The recommended search word is a search word which is determined by the search engine server according to at least one aspect of the current search hotspot, the content of a certain information item, search behavior data authorized by the user and the like and is recommended to be displayed to the user so as to search and guide the user.

Specifically, the electronic device displays an information presentation page in response to user interaction within the application. For example, a user launches an application, and the electronic device displays a home page; a user inputs a search word to search, and the electronic equipment displays a search result page; the user clicks a certain piece of information in the home page or the search result page, and the electronic equipment displays a middle page or a landing page and the like. In the information presentation page, the electronic device displays a plurality of information items.

Referring to fig. 2, the electronic device 200 displays an information presentation page 201 such as an application top page, and a plurality of information items are displayed in the information presentation page 201. These information items include recommended multimedia content items 202, such as pieces of information replacing specific information contents with "+," X "and picture icons in fig. 2. The information items may also include recommendation keywords 203 corresponding to some multimedia content items 202, such as "recommendation keyword 1" and "recommendation keyword 2" contained below the first recommended multimedia content item 202 in fig. 2 and associated with the first recommended multimedia content item 202.

Referring to fig. 3 again, the electronic device 300 displays an information presentation page 301, such as a landing page corresponding to a certain multimedia content item, and a plurality of information items are displayed in the information presentation page 301. These information items include the detail content 302 of the above-described multimedia content item published by "xxxx periodicals", and a plurality of recommended search terms 303 associated with the detail content 302 and a plurality of multimedia content items 304 associated with the detail content 302, which are displayed below the detail content 302.

And S120, responding to the target trigger operation of any information item, and determining the search result information corresponding to the target information item.

Wherein the target information item is a triggered information item. As explained above, the target information item includes a triggered recommended search term (i.e., a target recommended search term) or a triggered multimedia content item (i.e., a target multimedia content item).

Wherein the target triggering operation is used for triggering the search of the target information item. It is understood that the target triggering operation is an interaction triggering operation on the target information item, and the interaction triggering operation can trigger the electronic device to perform search processing on the basis of the target information item.

In an example, in the case where the target information item is a target recommended search word, the target trigger operation includes a trigger operation on the target recommended search word. When the target information item triggered by the user is the target recommended search word, the target triggering operation is a triggering operation for the target recommended search word, and the triggering operation may be, for example, a contact operation such as clicking and touching, or a non-contact operation such as voice control or eye movement control. For example, referring to fig. 2, the target trigger operation may be a click operation on "recommend search word 1"; for another example, referring to fig. 3, the target trigger operation may be a click operation on "recommend search word 2".

In another example, where the target information item is a target multimedia content item, the target trigger operation comprises a forward feedback operation on the multimedia content item. When the target information item triggered by the user is the target multimedia content item, the target trigger operation is a trigger operation representing interest in the target multimedia content item, namely a forward feedback operation. The forward feedback operation may be a forward interactive operation such as approval, sharing, and comment on the multimedia content item, a selection operation on a forward feedback option set in the application program, an interactive gesture for executing the forward feedback set in the application program, and the like.

For example, referring to FIG. 2, a leftward swipe gesture is provided in the application to characterize a negative feedback function for multimedia content item 202, and a rightward swipe gesture to characterize a positive feedback function for multimedia content item 202. When the user performs a right swipe gesture on the target multimedia content item 202 at the third bar, which indicates that the target multimedia content item 202 is interested in by the user, the gesture performing effect can be as shown in fig. 4. In fig. 4, the electronic device 400 moves the target multimedia content item 402 to the right in the information presentation page 401 and displays favorite or favorite icons in the left free area thereof. When the user triggers the picture, the forward feedback operation for the target multimedia content item 402 is completed.

Wherein the search information result is related information of a search result obtained by triggering execution of a search process based on related content of the target information item. The search result information may include at least one search result item. The search result item is a piece of feedback information obtained by the search.

Specifically, after detecting a target triggering operation of a user on a target information item, the electronic device triggers a search process on the target information item. For example, a search term may be determined from the target information item and then sent to the search engine server. The search engine server performs information retrieval on the search terms, obtains a plurality of search result items after comprehensive sequencing, and feeds back at least one search result item to the electronic equipment. The electronic device may then generate search result information based on each received search result item according to relevant settings of the search result display (e.g., a number limit for the search result items, a summary content setting for the search result items displayed in the page, etc.).

And S130, displaying the search result information in a preset area of the information display page.

The preset area is a preset display area which is used for displaying search result information corresponding to the target information item and is arranged in the information display page. In the embodiment of the present disclosure, the preset area is determined based on the target information item. For example, the preset region is set in the peripheral region of the target information item to further increase the consistency of the information browsing by the user, thereby further improving the information acquisition efficiency and the immersion of information browsing.

Specifically, after the electronic device obtains the search result information, a preset area in the information presentation page can be determined according to the target information item, and the search result information is displayed in the preset area. Therefore, the electronic equipment can insert the search result information corresponding to the target information item interested by the user into the proper position of the information display page for the user to continuously check, the problem that the user frequently jumps to the page or operates the popup window to check the information is avoided, the continuity of information display is improved, the immersion of information browsing and the information acquisition efficiency are improved, and the user experience is also improved.

The information display method provided by the embodiment of the disclosure can display an information display page including a plurality of information items, determine search result information corresponding to a target information item in response to a target trigger operation on any information item, and display the search result information in a preset area determined based on the target information item in the information display page; the method and the device have the advantages that the search result information corresponding to the interactive operation is displayed in the original information display page, the search result information is prevented from being displayed in modes of page jumping, popup window and the like, so that the information acquisition path can be shortened, the information acquisition efficiency of a user is improved, the information flow of the information display page can be kept uninterrupted, and the information browsing immersion is improved.

In some embodiments, in the case where the target information item is a target recommended search word, the search result information is determined based on a search result item obtained by searching for the target recommended search word.

Specifically, when the target information item is a target recommended search word, the electronic device sends the target recommended search word to the search engine server for search processing, and receives a plurality of corresponding search result items. In this case, the above-mentioned search result information is generated from at least one of these search result items. The number of search result items for generating the search result information is determined according to a preset number preset by the user, or is determined according to the number of search intents corresponding to the target recommended search word, or is determined comprehensively according to the preset number and the number of the search intents. Therefore, the search result information can accurately and comprehensively reflect the content corresponding to the target recommended search word.

The above-mentioned search intention (also referred to as "user intention") refers to the most important object to be achieved when searching through the search engine server, i.e., the search object that the search word can cover, which is determined according to the object recommendation search word. When the target recommended search word is the precise search word, it corresponds to a search intention. When the target recommended search word is an extensive search word, it corresponds to a plurality of search intents.

In one example, when the target recommended search word is a ambiguous word, each word meaning may correspond to a search intention. For example, if the target recommendation search word is "lie XX", which corresponds to three word meanings of "poetry lie XX", "game character lie XX", and "song lie XX", the three word meanings are determined as the corresponding three search intentions.

In another example, when the target recommended search term is an extensive search term covering multiple topics or multiple dimensions, each topic or dimension may correspond to a search intent. For example, if the target recommendation search term is "dress" which covers dimensions that may include "crowd", "season", "material", "pattern", etc., then the four dimensions may be determined to correspond to four search intents. For another example, the target recommended search word is "lily", which covers four topics including "plant", "flower", "traditional Chinese medicine", "food material", and the like, and then the four topics are determined as corresponding four search intents.

In other embodiments, where the target information item is a target multimedia content item, the search result information is determined based on a search result item obtained by searching for an associated search term corresponding to the target multimedia content item.

The related search terms are search terms with certain relevance to the target multimedia content item, and can be obtained by performing information extraction on the target multimedia content item. A manner of extracting the associated search terms from the target multimedia content item may be, for example, extracting information from a title or text content of the target multimedia content item to obtain at least one extracted keyword, and determining the extracted keyword as the associated search term; or after obtaining each extracted keyword according to the above process, screening each extracted keyword according to search behavior data authorized by the user and/or the current search hotspot, and determining the screening result as an associated search term.

Specifically, in the case that the target information item is a target multimedia content item, the electronic device sends the target multimedia content item or an associated search term determined according to the target multimedia content item to a search engine server for search processing, and receives a plurality of corresponding search result items. In this case, the above-mentioned search result information is generated from at least one of these search result items. The number of the search result items for generating the search result information can be determined according to at least one of the preset number, the number of the associated search terms and the number of the search intents corresponding to the associated search terms, so that the search result information can be ensured to accurately and comprehensively reflect the content corresponding to the target multimedia content item.

In one example, the number of search result items of the search result information generated as described above may be determined according to a preset number set in advance by a user. For example, the number of search result items is greater than or equal to a preset number.

In another example, the number of search result items that generate search result information is determined according to the number of associated keywords. For example, the number of search result items is greater than or equal to the number of associated search terms.

In yet another example, the number of search result items for which search result information is generated is determined based on the number of associated search terms and the number of search intents corresponding to each associated search term. For example, the number of search result items is greater than or equal to the cumulative sum of the number of search intents corresponding to each associated search term.

In yet another example, the number of search result items for which search result information is generated is determined according to two or three of the above-mentioned preset number, the number of associated search terms, and the number of search intents corresponding to each associated search term. For example, the average, minimum, or maximum of the above two or three numbers is calculated, and the resultant is taken as the number of search result items.

In some embodiments, in the case that the target information item is the target multimedia content item, the displaying the search result information in the preset area of the information presentation page in S130 includes: and determining a display area of the target information item as a preset area, and displaying the target information item and the search result information in a display style switched in a sliding manner along the third direction in the preset area.

And the third direction is consistent with the information browsing direction of the information display page or is perpendicular to the information browsing direction. The information browsing direction is the direction in which new information appears in the information stream. For example, the newly added information appears below the screen, and the information browsing direction is downward; the new information appears above the screen, and the information browsing direction is upward.

Specifically, in this embodiment, because the target multimedia content item occupies a display area with a certain size, the electronic device may determine the display area where the target information item is located as a preset area, and simultaneously display the target information item and the corresponding search result information in the preset area. For easy viewing, the target information item and the search result information may be set as information cards that can be switched by sliding in the third direction. It will be appreciated that the display size of each information card may be reduced in order to enable more information to be displayed.

Taking the forward feedback operation on the target multimedia content item 202 in the third bar in fig. 2 as an example, the target information item and the corresponding search result information thereof may be displayed in the display area where the target multimedia content item 202 is located, and the display effect thereof may be as shown in fig. 5.

Referring to fig. 5, the electronic device 500 displays a target multimedia content item 502 (display content is exemplified by "X") and its corresponding search result information 503 (display content is exemplified by "#") in a display region of the third information item of the information presentation page 501 in a display style that is slid and switched in the left-right direction.

The above example is the case of the third direction and the direction perpendicular to the information browsing direction. Then, for the case where the third direction coincides with the information browsing direction of the information presentation page, the target multimedia content item 502 and the search result information 503 may both be set as long-striped information cards, and each long-striped information card may be displayed in a display region of the third information item of the information presentation page 501 in a display style switched by sliding in the up-down direction.

In other embodiments, the displaying the search result information in the preset area of the information presentation page in S130 includes: and moving other information items in the information display page in the first direction of the target information item along the first direction, determining the vacated area as a preset area, and displaying the search result information in the preset area.

The first direction is consistent with the information browsing direction of the information display page. The other information items refer to information items that are not triggered among the information items contained in the information presentation page.

Specifically, in the present embodiment, the electronic device sets the preset region as the display region that is immediately adjacent in the first direction to the display region of the target information item. In this case, the electronic device moves each other information item in the information presentation page in the first direction of the target information item to the first direction for a certain distance to obtain a blank area, and the blank area is a preset area. Then, the electronic device displays the search result information in the preset area.

Taking the example that the target recommended search word 203 in fig. 2 is triggered and the information browsing direction is downward, the search result information may be displayed in a display area immediately below the target recommended search word 203, and the display effect is as shown in fig. 6.

Referring to fig. 6, the electronic device 600 moves down a certain distance of each other information item below the target recommended search term 602 in the information presentation page 601, and determines an area left after the movement as a preset area. Then, the search result information 603 corresponding to the target recommended search word 602 is displayed in the preset area (the display content is exemplified by "#"). As can be seen, search result information 603 is displayed interposed between the recommended search term and the second item of multimedia content. Therefore, the search result information can be continuously displayed according to the display mode of the information flow, and the continuity of information browsing is further improved.

Taking the forward feedback operation of the target multimedia content item 202 in the third bar in fig. 2 and the information browsing direction is downward as an example, the search result information can be displayed in the display area immediately below the target multimedia content item 202, and the display effect is as shown in fig. 6.

Referring to fig. 6, the electronic device 600 moves down a certain distance of each other information item below the target multimedia content item 604 in the information presentation page 601, and determines an area vacated after the movement as a preset area. Then, the search result information 605 corresponding to the target multimedia content item 604 is displayed in the preset area.

In still other embodiments, the displaying the search result information in the preset area of the information presentation page in S130 includes: and moving the target information item and other information items in the first direction of the target information item along the first direction, determining the vacated area as a preset area, and displaying the search result information in the preset area.

Specifically, in the present embodiment, the electronic device sets the preset region as the display region immediately adjacent in the fourth direction to the display region of the target information item. The fourth direction is opposite to the first direction, namely, opposite to the information browsing direction of the information display page. In this case, the electronic device moves the target information item and other information items in the information presentation page in the first direction of the target information item to the first direction for a certain distance to obtain a blank area, and the blank area is a preset area. Then, the electronic device displays the search result information in the preset area.

Taking the forward feedback operation of the target multimedia content item 202 in the third bar in fig. 2 and the information browsing direction is downward as an example, the search result information can be displayed in the display area immediately above the target multimedia content item 202, and the display effect is as shown in fig. 7.

Referring to fig. 7, the electronic device 700 moves the target multimedia content item 702 and each of the other information items below the target multimedia content item 702 downward by a certain distance in the information presentation page 701, and determines an area vacated after the movement as a preset area. Then, the search result information 703 corresponding to the target multimedia content item 702 is displayed in the preset area.

In some embodiments, in a case where the search result information includes a plurality of search result items, the displaying of the search result information in the preset area in the above embodiments includes: in the preset area, each search result item is displayed in a display style switched by sliding in the second direction.

The second direction is consistent with the information browsing direction or perpendicular to the information browsing direction.

Specifically, according to the above description about the search result information, there is a case where a plurality of search result items are included in the search result information, and at this time, in order to display more information and improve convenience of information viewing, the electronic device may set each search result item as an information card that is switched by sliding along the second direction. It will be appreciated that the display size of each information card may be reduced in order to enable more information to be displayed.

Taking the forward feedback operation of the target multimedia content item 202 in the third bar in fig. 2, for example, with the information browsing direction facing downward, each search result item may be displayed in a display style switched by sliding along the second direction in a preset area immediately below the target multimedia content item 202. The display effect is shown in fig. 6 and 7 according to the difference of the second direction.

Referring to fig. 6, the electronic device 600 determines a preset area immediately below the target multimedia content item 604 in the information presentation page 601 in the manner described in the above embodiments. Then, in the preset area, each search result item in the search result information 605 corresponding to the display target multimedia content item 604 is displayed in a display style switched by sliding in the left-right direction.

Referring to fig. 7, the electronic device 700 determines a preset area immediately above the target multimedia content item 702 in the information presentation page 701 in the manner described in the embodiments above. Then, each search result item included in the search result information 703 corresponding to the target multimedia content item 702 may be set as a long information card, and each long information card may be displayed in a display style switched by sliding in the up-down direction in the preset region.

In some embodiments, in a case where the target information item is a target recommended search word and a plurality of other recommended search words are also displayed in the display area of the target information item, after S120, the information display method further includes: and in the display area of the target information item, displaying the target recommended search word and other recommended search words in a navigation style, displaying the target recommended search word in a first preset style, and displaying other recommended search words in a second preset style.

And the other recommended search terms refer to the recommended search terms which are not triggered. The first preset style and the second preset style are preset control display styles, and the display effect of the first preset style is more prominent than that of the second preset style.

Specifically, in order to save display space and prompt a user to switch the recommended search terms to view corresponding search result information under the condition that the information item is a plurality of recommended search terms, that is, the target recommended search term and a plurality of other recommended search terms are displayed in a multi-row or multi-column manner in the same display area, the electronic device may display the target recommended search term and each of the other recommended search terms as a navigation pattern, display the target recommended search term in a first preset pattern that is relatively prominent, and display each of the other recommended search terms in a second preset pattern. Therefore, the user can know that the currently selected recommended search word is the target recommended search word, and the information displayed in the preset area is the search result information corresponding to the target recommended search word.

Taking the example that the target recommended search word 303 (i.e., "recommended search word 2") is triggered in fig. 3 and the information browsing direction is downward, the electronic device may display search result information corresponding to the "recommended search word 2" in a preset area immediately below the target recommended search word 303, and display each recommended search word in a navigation style, where the display effect may be as shown in fig. 8.

Referring to fig. 8, in an information presentation page 801, an electronic device 800 displays each recommended search term 802 in a navigation style, displays a target recommended search term "recommended search term 2" in a first preset style in which a control line and a text in the control are bold, and displays each other recommended search term in a second preset style in which the control line and the text in the control are not bold. In addition, the electronic device 800 also displays search result information 803 corresponding to "recommended search word 2" in a preset area below each recommended search word 802.

Further, on the basis of the above embodiment, after the search result information is displayed in the preset area, the information display method further includes: responding to the triggering operation of any other recommended search word, displaying the triggered other recommended search word in a first preset mode, and displaying the target recommended search word and the other recommended search words which are not triggered in a second preset mode; and displaying the search result information corresponding to the triggered other recommended search words in a preset area.

Specifically, on the basis of the embodiment in which the recommended search terms are displayed in the navigation style, the user may switch the recommended search terms to view search result information corresponding to different recommended search terms.

Referring to fig. 8, when the user performs a click operation on "recommended search word 4" in each of the other recommended search words, the electronic device 800 may detect the click operation, interchange display styles of the target recommended search word (i.e., "recommended search word 2") and the triggered other recommended search word (i.e., "recommended search word 4"), and switch search result information 803 corresponding to "recommended search word 2" displayed in a preset area below each recommended search word 802 to search result information corresponding to "recommended search word 4", with a display effect as shown in fig. 9.

Referring to fig. 9, in an information presentation page 901, the electronic device 900 displays each recommended search term 902 in a navigation style, displays the triggered other recommended search terms "recommended search term 4" in a first preset style in which a control line and a text in the control are thickened, moves the display position of the "recommended search term 4" to a position relatively ahead in the navigation area, and displays the target recommended search term "recommended search term 2" and each of the other recommended search terms that are not triggered in a second preset style in which the control line and the text in the control are not thickened. Meanwhile, the electronic device 900 displays search result information 903 corresponding to "recommended search word 4" in a preset area below each recommended search word 902.

The following is an embodiment of an information display apparatus provided in an embodiment of the present disclosure, and the apparatus and the information display method of each embodiment belong to the same inventive concept, and details that are not described in detail in the embodiment of the information display apparatus may refer to the embodiment of the information display method.

Fig. 10 shows a schematic structural diagram of an information display device provided in an embodiment of the present disclosure. As shown in fig. 10, the information display apparatus 1000 may include:

the page display module 1010 is configured to display an information display page, where the information display page includes a plurality of information items;

a search result information determining module 1020, configured to determine, in response to a target trigger operation on any information item, search result information corresponding to the target information item; the target triggering operation is used for triggering the search of a target information item, and the target information item is a triggered information item;

a search result information display module 1030 configured to display search result information in a preset area of the information display page; wherein the preset area is determined based on the target information item.

The information display device 1000 provided by the embodiment of the present disclosure can display an information display page including a plurality of information items, determine search result information corresponding to a target information item in response to a target trigger operation on any information item, and display the search result information in a preset area in the information display page, the preset area being determined based on the target information item; the method and the device have the advantages that the search result information corresponding to the interactive operation is displayed in the original information display page, the search result information is prevented from being displayed in modes of page jumping, popup window and the like, so that the information acquisition path can be shortened, the information acquisition efficiency of a user is improved, the information flow of the information display page can be kept uninterrupted, and the information browsing immersion is improved.

In some embodiments, in the case that the target information item is a target recommended search word, the target triggering operation includes a triggering operation on the target recommended search word;

alternatively, in the case where the target information item is a target multimedia content item, the target trigger operation comprises a forward feedback operation on the multimedia content item.

In some embodiments, in a case where the target information item is a target recommended search word, the search result information is determined based on a search result item obtained by searching for the target recommended search word; the number of the search result items contained in the search result information is determined based on the preset number and/or the number of the search intentions corresponding to the target recommended search words;

or, in the case that the target information item is a target multimedia content item, the search result information is determined based on a search result item obtained by searching for an associated search term corresponding to the target multimedia content item; wherein the number of search result items included in the search result information is determined based on at least one of a preset number, a number of associated search terms, and a number of search intents corresponding to the associated search terms.

In some embodiments, the search result information display module 1030 is specifically configured to:

moving other information items in the information display page in the first direction of the target information item along the first direction, determining the vacated area as a preset area, and displaying search result information in the preset area; the first direction is consistent with the information browsing direction of the information display page;

or moving the target information item and other information items in the first direction of the target information item along the first direction, determining the vacated area as a preset area, and displaying the search result information in the preset area.

Further, the search result information display module 1030 is specifically configured to:

in the case where the search result information contains a plurality of search result items, displaying each search result item in a display style switched by sliding in the second direction in a preset area; the second direction is consistent with the information browsing direction or perpendicular to the information browsing direction.

In some embodiments, the information display apparatus 1000 further comprises a recommended search term display module for:

under the condition that the target information item is a target recommended search word and a plurality of other recommended search words are also displayed in the display area of the target information item, after search result information corresponding to the target information item is determined in response to a target trigger operation on any information item, the target recommended search word and the other recommended search words are displayed in the display area of the target information item in a navigation mode, the target recommended search word is displayed in a first preset mode, and the other recommended search words are displayed in a second preset mode.

Further, the information display apparatus 1000 further includes a search term switching module configured to:

after the search result information is displayed in the preset area, responding to the triggering operation of any other recommended search word, displaying the triggered other recommended search word in a first preset mode, and displaying the target recommended search word and the other recommended search words which are not triggered in a second preset mode;

and displaying the search result information corresponding to the triggered other recommended search words in a preset area.

determining a display area of the target information item as a preset area under the condition that the target information item is the target multimedia content item, and displaying the target information item and the search result information in a display style switched in a sliding manner along the third direction in the preset area; and the third direction is consistent with the information browsing direction of the information display page or perpendicular to the information browsing direction.

The information display device provided by the embodiment of the disclosure can execute the information display method provided by any embodiment of the disclosure, and has corresponding functional modules and beneficial effects of the execution method.

It should be noted that, in the embodiment of the information display apparatus, the modules included in the embodiment are only divided according to functional logic, but are not limited to the above division as long as the corresponding functions can be implemented; in addition, specific names of the functional modules are only used for distinguishing one functional module from another, and are not used for limiting the protection scope of the present disclosure.

Embodiments of the present disclosure also provide an electronic device that may include a processor and a memory, which may be used to store executable instructions. The processor may be configured to read the executable instructions from the memory and execute the executable instructions to implement the information display method in the foregoing embodiments.

Fig. 11 shows a schematic structural diagram of an electronic device provided in an embodiment of the present disclosure.

As shown in fig. 11, the electronic device 1100 may include a processing means (e.g., a central processing unit, a graphics processor, etc.) 1101 that may perform various appropriate actions and processes in accordance with a program stored in a Read Only Memory (ROM)1102 or a program loaded from a storage means 1108 into a Random Access Memory (RAM) 1103. In the RAM 1103, various programs and data necessary for the operation of the information processing apparatus 1100 are also stored. The processing device 1101, the ROM 1102, and the RAM 1103 are connected to each other by a bus 1104. An input/output interface (I/O interface) 1105 is also connected to bus 1104.

Generally, the following devices may be connected to the I/O interface 1105: input devices 1106 including, for example, a touch screen, touch pad, keyboard, mouse, camera, microphone, accelerometer, gyroscope, etc.; output devices 1107 including, for example, Liquid Crystal Displays (LCDs), speakers, vibrators, and the like; storage devices 1108, including, for example, magnetic tape, hard disk, etc.; and a communication device 1109. The communication means 1109 may allow the electronic device 1100 to communicate wirelessly or wiredly with other devices to exchange data.

It should be noted that the electronic device 1100 shown in fig. 11 is only an example, and should not bring any limitation to the functions and the scope of the application of the embodiments of the present disclosure. That is, while fig. 11 illustrates an electronic device 1100 having various means, it is to be understood that not all illustrated means are required to be implemented or provided. More or fewer devices may alternatively be implemented or provided.

In particular, according to an embodiment of the present disclosure, the processes described above with reference to the flowcharts may be implemented as computer software programs. For example, embodiments of the present disclosure include a computer program product comprising a computer program carried on a non-transitory computer readable medium, the computer program containing program code for performing the method illustrated by the flow chart. In such embodiments, the computer program may be downloaded and installed from a network via the communication device 1109, or installed from the storage device 1108, or installed from the ROM 1102. The computer program, when executed by the processing device 1101, performs the above-described functions defined in the information display method of any embodiment of the present disclosure.

Embodiments of the present disclosure also provide a computer-readable storage medium storing a computer program, which, when executed by a processor, causes the processor to implement an information display method in any of the embodiments of the present disclosure.

It should be noted that the computer readable medium in the present disclosure can be a computer readable signal medium or a computer readable storage medium or any combination of the two. A computer readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples of the computer readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the present disclosure, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. In contrast, in the present disclosure, a computer readable signal medium may comprise a propagated data signal with computer readable program code embodied therein, either in baseband or as part of a carrier wave. Such a propagated data signal may take any of a variety of forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: electrical wires, optical cables, RF (radio frequency), etc., or any suitable combination of the foregoing.

In some embodiments, the clients, servers may communicate using any currently known or future developed network protocol, such as HTTP, and may be interconnected with any form or medium of digital data communication (e.g., a communication network). Examples of communication networks include a local area network ("LAN"), a wide area network ("WAN"), the Internet (e.g., the Internet), and peer-to-peer networks (e.g., ad hoc peer-to-peer networks), as well as any currently known or future developed network.

The computer readable medium may be embodied in the electronic device; or may exist separately without being assembled into the electronic device.

The computer readable medium carries one or more programs which, when executed by the electronic device, cause the electronic device to perform the steps of the information display method described in any of the embodiments of the present disclosure.

In embodiments of the present disclosure, computer program code for carrying out operations of the present disclosure may be written in any combination of one or more programming languages, including but not limited to an object oriented programming language such as Java, Smalltalk, C + +, and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any type of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or the connection may be made to an external computer (for example, through the Internet using an Internet service provider).

The flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of apparatus, methods and computer program products according to various embodiments of the present disclosure. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and/or flowchart illustration, and combinations of blocks in the block diagrams and/or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.

The functions described herein above may be performed, at least in part, by one or more hardware logic components. For example, without limitation, exemplary types of hardware logic components that may be used include: field Programmable Gate Arrays (FPGAs), Application Specific Integrated Circuits (ASICs), Application Specific Standard Products (ASSPs), systems on a chip (SOCs), Complex Programmable Logic Devices (CPLDs), and the like.

In the context of this disclosure, a machine-readable medium may be a tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. The machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium may include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any suitable combination of the foregoing. More specific examples of a machine-readable storage medium would include an electrical connection based on one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

The foregoing description is only exemplary of the preferred embodiments of the disclosure and is illustrative of the principles of the technology employed. It will be appreciated by those skilled in the art that the scope of the disclosure herein is not limited to the particular combination of features described above, but also encompasses other combinations of features described above or equivalents thereof without departing from the spirit of the disclosure. For example, the above features and (but not limited to) the features disclosed in this disclosure having similar functions are replaced with each other to form the technical solution.

Further, while operations are depicted in a particular order, this should not be understood as requiring that such operations be performed in the particular order shown or in sequential order. Under certain circumstances, multitasking and parallel processing may be advantageous. Likewise, while several specific implementation details are included in the above discussion, these should not be construed as limitations on the scope of the disclosure. Certain features that are described in the context of separate embodiments can also be implemented in combination in a single embodiment. Conversely, various features that are described in the context of a single embodiment can also be implemented in multiple embodiments separately or in any suitable subcombination.

Although the subject matter has been described in language specific to structural features and/or methodological acts, it is to be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or acts described above. Rather, the specific features and acts described above are disclosed as example forms of implementing the claims.

Claims

1. An information display method, comprising:

2. The method of claim 1, wherein the target information item comprises a target recommended search term or a target multimedia content item.

3. The method according to claim 2, wherein in the case that the target information item is the target recommended search word, the target trigger operation comprises a trigger operation on the target recommended search word;

4. The method according to claim 2, wherein in a case where the target information item is the target recommended search word, the search result information is determined based on a search result item obtained by searching for the target recommended search word; the number of the search result items contained in the search result information is determined based on a preset number and/or the number of search intents corresponding to the target recommended search terms;

5. The method of claim 1, wherein the displaying the search result information in the preset area of the information presentation page comprises:

6. The method of claim 5, wherein in the case that the search result information contains a plurality of search result items, the displaying the search result information in the preset area comprises:

7. The method according to claim 5, wherein in a case where the target information item is a target recommended search word and a plurality of other recommended search words are also displayed in a display area of the target information item, after determining search result information corresponding to the target information item in response to a target trigger operation on any one of the information items, the method further comprises:

8. The method of claim 7, wherein after displaying the search result information in the preset area, the method further comprises:

9. The method according to claim 1, wherein, in a case that the target information item is a target multimedia content item, the displaying the search result information in a preset area of the information presentation page comprises:

10. An information display device characterized by comprising:

11. An electronic device, comprising:

a processor;

a memory for storing executable instructions;

wherein the processor is used for reading the executable instructions from the memory and executing the executable instructions to realize the information display method of any one of the above claims 1-9.

12. A computer-readable storage medium, characterized in that the storage medium stores a computer program which, when executed by a processor, causes the processor to implement the information display method of any one of the preceding claims 1 to 9.