CN113643081A - Information recommendation method, system and storage medium for advertisement display screen - Google Patents
Information recommendation method, system and storage medium for advertisement display screen Download PDFInfo
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- CN113643081A CN113643081A CN202111204323.9A CN202111204323A CN113643081A CN 113643081 A CN113643081 A CN 113643081A CN 202111204323 A CN202111204323 A CN 202111204323A CN 113643081 A CN113643081 A CN 113643081A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0254—Targeted advertisements based on statistics
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0255—Targeted advertisements based on user history
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
Abstract
The application provides an information recommendation method, a system and a storage medium of an advertisement display screen, wherein the method comprises the following steps: the advertisement display screen sends a request message to the communication access point, the request message including: a first coordinate of the advertisement display screen, the request message for requesting the communication access point to return a plurality of focus information of the plurality of terminals located at the first coordinate to the advertisement display screen; the advertisement display screen receives a response message of the communication access point returning the request message, wherein the response message comprises: a plurality of interest information of a plurality of terminals located at the first coordinate; the advertisement display screen respectively inputs the plurality of the attention information into a type recognition model for recognition and confirmation to obtain a plurality of types corresponding to the plurality of the attention information, counts the number of the same type in the plurality of types, extracts the first type with the largest number, and plays the information matched with the first type. The method and the device have the advantage of improving the information recommendation accuracy.
Description
Technical Field
The invention relates to the technical field of Internet and display screens, in particular to an information recommendation method, system and storage medium for an advertisement display screen.
Background
The advertisement display screen belongs to a kind of flat panel display. The screen display device is used for screen display of televisions and computers. The display screen has the advantages of low power consumption, small size and low radiation. With the prevalence of advertisements in office areas, the advertisements of elevators are recommended more and more, but the advertisements of the existing elevators are fixed advertisements, so that the recommendation of advertisement information for users, especially for a plurality of users, cannot be realized, and the user experience is further reduced.
Disclosure of Invention
The embodiment of the invention provides an information recommendation method and system for an advertisement display screen, which can realize recommendation of advertisements of a plurality of users, improve the accuracy of information recommendation and improve the user experience.
In a first aspect, an embodiment of the present invention provides an information recommendation method for an advertisement display screen, where the method includes the following steps:
the advertisement display screen sends a request message to the communication access point, the request message including: a first coordinate of the advertisement display screen, the request message for requesting the communication access point to return a plurality of focus information of the plurality of terminals located at the first coordinate to the advertisement display screen;
the advertisement display screen receives a response message of the communication access point returning the request message, wherein the response message comprises: a plurality of interest information of a plurality of terminals located at the first coordinate;
the advertisement display screen respectively inputs the plurality of the attention information into a type recognition model for recognition and confirmation to obtain a plurality of types corresponding to the plurality of the attention information, counts the number of the same type in the plurality of types, extracts the first type with the largest number, and plays the information matched with the first type.
The technical solution of the first aspect is that the advertisement display screen sends a request message to the communication access point, where the request message includes: a first coordinate of the advertisement display screen, the request message for requesting the communication access point to return a plurality of focus information of the plurality of terminals located at the first coordinate to the advertisement display screen; the advertisement display screen receives a response message of the communication access point returning the request message, wherein the response message comprises: a plurality of interest information of a plurality of terminals located at the first coordinate; the advertisement display screen respectively inputs the plurality of the attention information into a type recognition model for recognition and confirmation to obtain a plurality of types corresponding to the plurality of the attention information, counts the number of the same type in the plurality of types, extracts the first type with the largest number, and plays the information matched with the first type. According to the technical scheme, when a plurality of people are in the elevator room, the plurality of terminals located in the elevator room can be determined through filtering the terminals of the elevator room, then a plurality of pieces of attention information concerned by the plurality of terminals are obtained, then type recognition is carried out on the plurality of pieces of attention information to confirm the information matched with the first type, and then the matched information with the largest attention number can be played in the plurality of terminals of the elevator room, so that the matching degree of the information is improved.
In a second aspect, there is provided an information recommendation system for an advertisement display screen, the system comprising: an advertisement display screen and a communication access point; wherein the content of the first and second substances,
an advertisement display screen for sending a request message to a communication access point, the request message comprising: a first coordinate of the advertisement display screen, the request message for requesting the communication access point to return a plurality of focus information of the plurality of terminals located at the first coordinate to the advertisement display screen;
the communication access point is used for broadcasting and sending information acquisition information to all terminals in a communication range, and the information acquisition information comprises a first coordinate; receiving a plurality of pieces of attention information returned by a plurality of terminals, wherein the terminals are terminals located at a first coordinate;
the advertisement display screen is further used for receiving a response message of the communication access point returning the request message, and the response message comprises: a plurality of interest information of a plurality of terminals located at the first coordinate; respectively inputting the plurality of pieces of attention information into a type recognition model for recognition and confirmation to obtain a plurality of types corresponding to the plurality of pieces of attention information, counting the number of the same types in the plurality of types, extracting the first type with the largest number, and playing information matched with the first type.
In a system provided by a second aspect of the present application, an advertisement display screen sends a request message to a communication access point, the request message including: a first coordinate of the advertisement display screen, the request message for requesting the communication access point to return a plurality of focus information of the plurality of terminals located at the first coordinate to the advertisement display screen; the advertisement display screen receives a response message of the communication access point returning the request message, wherein the response message comprises: a plurality of interest information of a plurality of terminals located at the first coordinate; the advertisement display screen respectively inputs the plurality of the attention information into a type recognition model for recognition and confirmation to obtain a plurality of types corresponding to the plurality of the attention information, counts the number of the same type in the plurality of types, extracts the first type with the largest number, and plays the information matched with the first type. Therefore, when a plurality of people are in the elevator room, the plurality of terminals located in the elevator room can be determined through filtering the terminals of the elevator room, then a plurality of pieces of attention information concerned by the plurality of terminals are obtained, then type recognition is carried out on the plurality of pieces of attention information to confirm information matched with the first type, and then matched information with the largest attention quantity can be played in the plurality of terminals of the elevator room, so that the matching degree of the information is improved.
In a third aspect, a computer-readable storage medium is provided, which stores a program for electronic data exchange, wherein the program causes a terminal to execute the method provided in the first aspect.
Drawings
In order to more clearly illustrate the technical solutions in the embodiments of the present invention, the drawings needed to be used in the description of the embodiments are briefly introduced below, and it is obvious that the drawings in the following description are some embodiments of the present invention, and it is obvious for those skilled in the art to obtain other drawings based on these drawings without creative efforts.
Fig. 1 is a schematic structural diagram of an advertisement display screen.
Fig. 2 is a flowchart illustrating an information recommendation method for an advertisement display screen.
Fig. 3 is a schematic structural diagram of an information recommendation system of an advertisement display screen according to an embodiment of the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are some, not all, embodiments of the present invention. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
The terms "first," "second," "third," and "fourth," etc. in the description and claims of the invention and in the accompanying drawings are used for distinguishing between different objects and not for describing a particular order. Furthermore, the terms "include" and "have," as well as any variations thereof, are intended to cover non-exclusive inclusions. For example, a process, method, system, article, or apparatus that comprises a list of steps or elements is not limited to only those steps or elements listed, but may alternatively include other steps or elements not listed, or inherent to such process, method, article, or apparatus.
Reference herein to "an embodiment" means that a particular feature, result, or characteristic described in connection with the embodiment can be included in at least one embodiment of the invention. The appearances of the phrase in various places in the specification are not necessarily all referring to the same embodiment, nor are separate or alternative embodiments mutually exclusive of other embodiments. It is explicitly and implicitly understood by one skilled in the art that the embodiments described herein can be combined with other embodiments.
Referring to fig. 1, fig. 1 provides an advertisement display screen, which may be specifically: the method specifically comprises the following steps: the device comprises a processor, a memory, a communication unit and a display screen; the advertisement display screen may be an advertisement display screen of an IOS system, an android system, or the like, or may be an advertisement display screen of another system, for example, a grand mend or the like. The advertisement display screen can be installed in office areas, such as office buildings, halls, elevators and the like, and in practical application, the advertisement display screen can be installed in other positions according to actual needs.
The recommendation of information of multiple persons in an elevator is a problem to be solved, the existing recommendation of information is only to be specific to a single person, namely, the recommendation of information of a single person is available at some time, but in the case of a real office area, the elevator is difficult to be specific to a single person, so the recommendation of information of a single person is not applicable, and an information recommendation method for multiple persons is needed to realize accurate recommendation of information and improve the information recommendation effect.
Referring to fig. 2, fig. 2 provides an information recommendation method for an advertisement display screen, which is shown in fig. 2 and is executed by the advertisement display screen shown in fig. 1, which may be an advertisement display screen in an elevator, and the method includes the following steps:
step S201, the advertisement display screen sends a request message to the communication access point, wherein the request message comprises: a first coordinate of the advertisement display screen, the request message for requesting the communication access point to return a plurality of focus information of the plurality of terminals located at the first coordinate to the advertisement display screen;
for example, the above-mentioned attention information may specifically be: the names of the apps that are run by the plurality of terminals within the set time may be web page links viewed by the plurality of terminals within the set time.
Step S202, the advertisement display screen receives a response message of the request message returned by the communication access point, wherein the response message comprises: a plurality of interest information of a plurality of terminals located at the first coordinate;
step S203, the advertisement display screen respectively inputs the plurality of the attention information into a type recognition model for recognition and confirmation to obtain a plurality of types corresponding to the plurality of the attention information, counts the number of the same type in the plurality of types, extracts the first type with the largest number, and plays the information matched with the first type.
For example, the type recognition model may be specifically a classifier, such as a neural network model, a deep neural network model, or the like, and may also be other existing classifiers, and the present application does not limit the specific representation form of the classifier.
In an actual elevator scene, because the position of an elevator is relatively fixed, the first coordinate of the elevator is basically fixed (because the coordinates do not contain height information, the first coordinate of the elevator is a fixed coordinate); therefore, the terminals with the same coordinate as the first coordinate are all located in the elevator, the corresponding attention information is determined to be sent to the advertisement display screen, and the advertisement display screen can know which information the terminals located in the elevator pay attention to specifically, so that the matched information is played in a targeted mode.
The technical scheme provided by the application sends a request message to a communication access point, wherein the request message comprises: a first coordinate of the advertisement display screen, the request message for requesting the communication access point to return a plurality of focus information of the plurality of terminals located at the first coordinate to the advertisement display screen; the advertisement display screen receives a response message of the communication access point returning the request message, wherein the response message comprises: a plurality of interest information of a plurality of terminals located at the first coordinate; the advertisement display screen respectively inputs the plurality of the attention information into a type recognition model for recognition and confirmation to obtain a plurality of types corresponding to the plurality of the attention information, counts the number of the same type in the plurality of types, extracts the first type with the largest number, and plays the information matched with the first type. According to the technical scheme, when a plurality of people are in the elevator room, the plurality of terminals located in the elevator room can be determined through filtering the terminals of the elevator room, then a plurality of pieces of attention information concerned by the plurality of terminals are obtained, then type recognition is carried out on the plurality of pieces of attention information to confirm the information matched with the first type, and then the matched information with the largest attention number can be played in the plurality of terminals of the elevator room, so that the matching degree of the information is improved.
For example, the playing the information matched with the first type may specifically include:
searching to obtain a plurality of information matched with the first type, selecting the first information with the highest degree of similarity from the plurality of information, comparing the first information with the plurality of concerned information to determine a plurality of degrees of similarity, if the maximum value of the plurality of degrees of similarity is smaller than a set threshold, determining the first information as the information matched with the first type, if the maximum value of the plurality of degrees of similarity is larger than the set threshold, selecting the second information with the second highest degree of similarity from the plurality of information, performing similarity matching operation on the second information to obtain a plurality of degrees of similarity, and if the maximum value of the plurality of degrees of similarity is smaller than the set threshold, determining the second information as the information matched with the first type.
The technical scheme is mainly used for avoiding recommending the same played information to the user, and because the effect of watching the information again is not high if the similarity is high, the similarity needs to be compared and confirmed, and the information with the high similarity is filtered, so that the information with the low similarity and the high popularity is played.
For example, if the maximum value of the plurality of similarity degrees is greater than the set threshold, the method may further include:
and when the first type is determined to be a financial type, identifying the first information to determine a keyword of the first information, if the keyword comprises stock information, extracting a concept in which the stock information is positioned, acquiring a K-line graph of the ETF fund corresponding to the concept, and determining the K-line graph of the ETF fund corresponding to the concept as information matched with the first type.
For example, if the keyword is a sponsor security, the concept of the sponsor security is determined to be a dealer concept, a K-line graph of an ETF fund of the dealer is extracted, and the K-line graph is determined to be played information.
For example, if the maximum value of the plurality of similarity degrees is greater than the set threshold, the method may further include:
when the first type is determined to be a financial type, identifying the first information to determine a keyword of the first information, if the keyword comprises stock information, extracting a concept where the stock information is located, if the concept does not comprise an ETF fund, extracting a plurality of stock information contained in the concept, inquiring the first stock with the highest length from the stock information, and if the first stock is different from the stock information contained in the keyword, determining a K-line graph of the first stock as information matched with the first type.
For the information of stock class, the bibliographic stock is generally the stock with the highest long width, and has a leading effect on the whole concept, so that the K-line graph recommendation of the first stock with the highest long width corresponding to the bibliographic stock can be better prompted for the user.
Referring to fig. 3, fig. 3 provides an information recommendation system for an advertisement display screen, the system including: an advertisement display 301 and a communication access point 302; the advertisement display screen 301 and the communication access point 302 are connected in a wireless manner, which may be a wireless communication manner, including but not limited to: WIFI, bluetooth, but of course also mobile communication networks, such as 2G, CDMA, LTE, NR, etc. The communication access point 302 may specifically be: AP, base station, relay station, etc. As an example of this, it is possible to provide,
an advertisement display screen for sending a request message to a communication access point, the request message comprising: a first coordinate of the advertisement display screen, the request message for requesting the communication access point to return a plurality of focus information of the plurality of terminals located at the first coordinate to the advertisement display screen;
the communication access point is used for broadcasting and sending information acquisition information to all terminals in a communication range, and the information acquisition information comprises a first coordinate; receiving a plurality of pieces of attention information returned by a plurality of terminals, wherein the terminals are terminals located at a first coordinate;
and after receiving the information acquisition message sent by the broadcast, the terminal equipment acquires a first coordinate, compares the first coordinate with a local coordinate, returns the attention information of the terminal to the communication access point when the first coordinate is consistent with the local coordinate, and discards the information acquisition message if the first coordinate is inconsistent with the local coordinate.
The advertisement display screen is further used for receiving a response message of the communication access point returning the request message, and the response message comprises: a plurality of interest information of a plurality of terminals located at the first coordinate; respectively inputting the plurality of pieces of attention information into a type recognition model for recognition and confirmation to obtain a plurality of types corresponding to the plurality of pieces of attention information, counting the number of the same types in the plurality of types, extracting the first type with the largest number, and playing information matched with the first type.
The technical scheme provided by the application sends a request message to a communication access point, wherein the request message comprises: a first coordinate of the advertisement display screen, the request message for requesting the communication access point to return a plurality of focus information of the plurality of terminals located at the first coordinate to the advertisement display screen; the advertisement display screen receives a response message of the communication access point returning the request message, wherein the response message comprises: a plurality of interest information of a plurality of terminals located at the first coordinate; the advertisement display screen respectively inputs the plurality of the attention information into a type recognition model for recognition and confirmation to obtain a plurality of types corresponding to the plurality of the attention information, counts the number of the same type in the plurality of types, extracts the first type with the largest number, and plays the information matched with the first type. According to the technical scheme, when a plurality of people are in the elevator room, the plurality of terminals located in the elevator room can be determined through filtering the terminals of the elevator room, then a plurality of pieces of attention information concerned by the plurality of terminals are obtained, then type recognition is carried out on the plurality of pieces of attention information to confirm the information matched with the first type, and then the matched information with the largest attention number can be played in the plurality of terminals of the elevator room, so that the matching degree of the information is improved.
As an example of this, it is possible to provide,
the advertisement display screen is specifically used for searching to obtain a plurality of information matched with a first type, selecting first information with the highest degree of similarity from the plurality of information, comparing the first information with a plurality of attention information to determine a plurality of degrees of similarity, if the maximum value of the plurality of degrees of similarity is smaller than a set threshold, determining the first information as information matched with the first type, if the maximum value of the plurality of degrees of similarity is larger than the set threshold, selecting second information with the second highest degree of similarity from the plurality of information, performing similarity matching operation on the second information to obtain a plurality of degrees of similarity, and if the maximum value of the plurality of degrees of similarity is smaller than the set threshold, determining the second information as information matched with the first type.
For example, if the maximum value of the plurality of similarity degrees is greater than the set threshold value;
the advertisement display screen is further used for identifying the first information to determine a keyword of the first information when the first type is determined to be a financial type, extracting a concept where the stock information is located if the keyword comprises the stock information, acquiring a K line graph of the ETF fund corresponding to the concept, and determining the K line graph of the ETF fund corresponding to the concept as information matched with the first type.
For example, if the maximum value of the plurality of similarity degrees is greater than the set threshold value;
when the first type is determined to be a financial type, identifying the first information to determine a keyword of the first information, if the keyword comprises stock information, extracting a concept where the stock information is located, if the concept does not comprise an ETF fund, extracting a plurality of stock information contained in the concept, inquiring the first stock with the highest length from the stock information, and if the first stock is different from the stock information contained in the keyword, determining a K-line graph of the first stock as information matched with the first type.
For example, the advertisement display screen in the embodiment of the present application may also be used to perform the refinement scheme, the alternative scheme, and the like of the embodiment shown in fig. 2, which are not described herein again.
An embodiment of the present invention further provides a computer storage medium, wherein the computer storage medium stores a computer program for electronic data exchange, and the computer program enables a computer to execute part or all of the steps of any one of the information recommendation methods for an advertisement display screen described in the above method embodiments.
Embodiments of the present invention also provide a computer program product including a non-transitory computer-readable storage medium storing a computer program operable to cause a computer to perform some or all of the steps of any one of the information recommendation methods for an advertisement display screen as set forth in the above method embodiments.
It should be noted that, for simplicity of description, the above-mentioned method embodiments are described as a series of acts or combination of acts, but those skilled in the art will recognize that the present invention is not limited by the order of acts, as some steps may be performed in other orders or concurrently according to the present invention. Further, those skilled in the art should also appreciate that the embodiments described in the specification are exemplary embodiments and that the acts and modules illustrated are not necessarily required to practice the invention.
In the foregoing embodiments, the descriptions of the respective embodiments have respective emphasis, and for parts that are not described in detail in a certain embodiment, reference may be made to related descriptions of other embodiments.
In the embodiments provided in the present application, it should be understood that the disclosed apparatus may be implemented in other manners. For example, the above-described embodiments of the apparatus are merely illustrative, and for example, the division of the units is only one type of division of logical functions, and there may be other divisions when actually implementing, for example, a plurality of units or components may be combined or may be integrated into another system, or some features may be omitted, or not implemented. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection of some interfaces, devices or units, and may be an electric or other form.
The units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units can be selected according to actual needs to achieve the purpose of the solution of the embodiment.
In addition, functional units in the embodiments of the present invention may be integrated into one processing unit, or each unit may exist alone physically, or two or more units are integrated into one unit. The integrated unit may be implemented in the form of a receiving hardware or a receiving software program module.
The integrated units, if implemented in the form of software program modules and sold or used as stand-alone products, may be stored in a computer readable memory. Based on such understanding, the technical solution of the present invention may be embodied in the form of a software product, which is stored in a memory and includes several instructions for causing a computer device (which may be a personal computer, a server, a network device, or the like) to execute all or part of the steps of the method according to the embodiments of the present invention. And the aforementioned memory comprises: a U-disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a removable hard disk, a magnetic or optical disk, and other various media capable of storing program codes.
Those skilled in the art will appreciate that all or part of the steps in the methods of the above embodiments may be implemented by associated hardware instructed by a program, which may be stored in a computer-readable memory, which may include: flash Memory disks, Read-Only memories (ROMs), Random Access Memories (RAMs), magnetic or optical disks, and the like.
The above embodiments of the present invention are described in detail, and the principle and the implementation of the present invention are explained by applying specific embodiments, and the above description of the embodiments is only used to help understanding the method of the present invention and the core idea thereof; meanwhile, for a person skilled in the art, according to the idea of the present invention, there may be variations in the specific embodiments and the application scope, and in summary, the content of the present specification should not be construed as a limitation to the present invention.
Claims (9)
1. An information recommendation method for an advertisement display screen is characterized by comprising the following steps:
the advertisement display screen sends a request message to the communication access point, the request message including: a first coordinate of the advertisement display screen, the request message for requesting the communication access point to return a plurality of focus information of the plurality of terminals located at the first coordinate to the advertisement display screen;
the advertisement display screen receives a response message of the communication access point returning the request message, wherein the response message comprises: a plurality of interest information of a plurality of terminals located at the first coordinate;
the advertisement display screen respectively inputs the plurality of the attention information into a type recognition model for recognition and confirmation to obtain a plurality of types corresponding to the plurality of the attention information, counts the number of the same type in the plurality of types, extracts the first type with the largest number, and plays the information matched with the first type.
2. The method according to claim 1, wherein the playing the information matching the first type specifically comprises:
searching to obtain a plurality of information matched with the first type, selecting the first information with the highest degree of similarity from the plurality of information, comparing the first information with the plurality of concerned information to determine a plurality of degrees of similarity, if the maximum value of the plurality of degrees of similarity is smaller than a set threshold, determining the first information as the information matched with the first type, if the maximum value of the plurality of degrees of similarity is larger than the set threshold, selecting the second information with the second highest degree of similarity from the plurality of information, performing similarity matching operation on the second information to obtain a plurality of degrees of similarity, and if the maximum value of the plurality of degrees of similarity is smaller than the set threshold, determining the second information as the information matched with the first type.
3. The method of claim 2, wherein if a maximum value of the plurality of similarities is greater than a set threshold, the method further comprises:
and when the first type is determined to be a financial type, identifying the first information to determine a keyword of the first information, if the keyword comprises stock information, extracting a concept in which the stock information is positioned, acquiring a K-line graph of the ETF fund corresponding to the concept, and determining the K-line graph of the ETF fund corresponding to the concept as information matched with the first type.
4. The method of claim 2, wherein if a maximum value of the plurality of similarities is greater than a set threshold, the method further comprises:
when the first type is determined to be a financial type, identifying the first information to determine a keyword of the first information, if the keyword comprises stock information, extracting a concept where the stock information is located, if the concept does not comprise an ETF fund, extracting a plurality of stock information contained in the concept, inquiring the first stock with the highest length from the stock information, and if the first stock is different from the stock information contained in the keyword, determining a K-line graph of the first stock as information matched with the first type.
5. An information recommendation system for an advertisement display screen, the system comprising: an advertisement display screen and a communication access point; wherein the content of the first and second substances,
an advertisement display screen for sending a request message to a communication access point, the request message comprising: a first coordinate of the advertisement display screen, the request message for requesting the communication access point to return a plurality of focus information of the plurality of terminals located at the first coordinate to the advertisement display screen;
the communication access point is used for broadcasting and sending information acquisition information to all terminals in a communication range, and the information acquisition information comprises a first coordinate; receiving a plurality of pieces of attention information returned by a plurality of terminals, wherein the terminals are terminals located at a first coordinate;
the advertisement display screen is further used for receiving a response message of the communication access point returning the request message, and the response message comprises: a plurality of interest information of a plurality of terminals located at the first coordinate; respectively inputting the plurality of pieces of attention information into a type recognition model for recognition and confirmation to obtain a plurality of types corresponding to the plurality of pieces of attention information, counting the number of the same types in the plurality of types, extracting the first type with the largest number, and playing information matched with the first type.
6. The system of claim 5,
the advertisement display screen is specifically used for searching to obtain a plurality of information matched with a first type, selecting first information with the highest degree of similarity from the plurality of information, comparing the first information with a plurality of attention information to determine a plurality of degrees of similarity, if the maximum value of the plurality of degrees of similarity is smaller than a set threshold, determining the first information as information matched with the first type, if the maximum value of the plurality of degrees of similarity is larger than the set threshold, selecting second information with the second highest degree of similarity from the plurality of information, performing similarity matching operation on the second information to obtain a plurality of degrees of similarity, and if the maximum value of the plurality of degrees of similarity is smaller than the set threshold, determining the second information as information matched with the first type.
7. The system of claim 6, wherein if a maximum value of the plurality of similarities is greater than a set threshold;
the advertisement display screen is further used for identifying the first information to determine a keyword of the first information when the first type is determined to be a financial type, extracting a concept where the stock information is located if the keyword comprises the stock information, acquiring a K line graph of the ETF fund corresponding to the concept, and determining the K line graph of the ETF fund corresponding to the concept as information matched with the first type.
8. The system of claim 7, wherein if a maximum value of the plurality of similarities is greater than a set threshold;
when the first type is determined to be a financial type, identifying the first information to determine a keyword of the first information, if the keyword comprises stock information, extracting a concept where the stock information is located, if the concept does not comprise an ETF fund, extracting a plurality of stock information contained in the concept, inquiring the first stock with the highest length from the stock information, and if the first stock is different from the stock information contained in the keyword, determining a K-line graph of the first stock as information matched with the first type.
9. A computer-readable storage medium storing a program for electronic data exchange, wherein the program causes a terminal to perform the method as provided in any one of claims 1-4.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202111204323.9A CN113643081A (en) | 2021-10-15 | 2021-10-15 | Information recommendation method, system and storage medium for advertisement display screen |
Applications Claiming Priority (1)
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| CN202111204323.9A CN113643081A (en) | 2021-10-15 | 2021-10-15 | Information recommendation method, system and storage medium for advertisement display screen |
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| CN108182613A (en) * | 2018-03-21 | 2018-06-19 | 北京望远传媒有限公司 | It is collected based on MAC Address and orients method for pushing with the intelligent advertisement positioned |
| CN108347651A (en) * | 2017-01-24 | 2018-07-31 | 北京康得新创科技股份有限公司 | Playback method, the apparatus and system of pushed information |
| CN111275467A (en) * | 2018-12-04 | 2020-06-12 | 山东快发网络科技有限公司 | Method and device for delivering advertisement |
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| CN1794825A (en) * | 2005-02-25 | 2006-06-28 | 华为技术有限公司 | Method of implementing directional in mobile data |
| CN108347651A (en) * | 2017-01-24 | 2018-07-31 | 北京康得新创科技股份有限公司 | Playback method, the apparatus and system of pushed information |
| CN107220847A (en) * | 2017-05-16 | 2017-09-29 | 百度在线网络技术（北京）有限公司 | Advertisement placement method, device, server, computer equipment and computer-readable recording medium |
| CN108182613A (en) * | 2018-03-21 | 2018-06-19 | 北京望远传媒有限公司 | It is collected based on MAC Address and orients method for pushing with the intelligent advertisement positioned |
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