CN113435960A - Virtual article display method and device, electronic equipment and computer readable medium - Google Patents
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Abstract
The embodiment of the disclosure discloses a virtual article display method, a virtual article display device, an electronic device and a computer readable medium. One embodiment of the method comprises: generating an operation information set according to the operation behavior of the target user on the information display page corresponding to the target object; generating a display identification value according to the operation information in the operation information set; in response to determining that the display identification value is greater than a first target value, determining a virtual item according to item identification information of the target item; determining the display position of the virtual article in a recommendation list; and displaying the virtual article at the display position. This embodiment improves the article circulation efficiency.
Description
Technical Field
The embodiment of the disclosure relates to the technical field of computers, in particular to a virtual article display method, a virtual article display device, electronic equipment and a computer readable medium.
Background
With the development and popularization of computer technology, more and more users begin to perform value operations related to articles in an online manner. At present, the method generally adopted is that, first, a user browses an information display interface corresponding to an article, so as to determine the article matching with the user's requirement. A value operation associated with the item is then performed.
However, when the above-described manner is adopted, there are often technical problems as follows:
often not according to the behavior operation of the user (such as viewing evaluation and the like), determining the reduction information related to the articles browsed by the user; in addition, the mode of showing subduction information to the user is comparatively single, is difficult to promote the circulation of article to, cause article circulation efficiency to be lower.
Disclosure of Invention
This summary is provided to introduce a selection of concepts in a simplified form that are further described below in the detailed description. This summary is not intended to identify key features or essential features of the claimed subject matter, nor is it intended to be used to limit the scope of the claimed subject matter.
Some embodiments of the present disclosure propose virtual item display methods, apparatuses, electronic devices and computer readable media to address one or more of the technical problems mentioned in the background section above.
In a first aspect, some embodiments of the present disclosure provide a virtual article display method, the method comprising: generating an operation information set according to the operation behavior of the target user on the information display page corresponding to the target object; generating a display identification value according to the operation information in the operation information set; in response to determining that the display identification value is greater than a first target value, determining a virtual item according to item identification information of the target item; determining the display position of the virtual article in a recommendation list; and displaying the virtual article at the display position.
Optionally, the method further includes: and responding to the fact that the target user clicks the page element corresponding to the virtual article, and popping up a target pop-up window, wherein the target pop-up window is used for displaying the information set of the to-be-selected article corresponding to the virtual article.
Optionally, the target pop-up window includes: confirming the control; and the above method further comprises: and jumping to a target page in response to the fact that the target user clicks the confirmation control and the item attribute value corresponding to the virtual item is larger than a second target value.
Optionally, the method further includes: responding to the settlement operation of the target user on the target page, and randomly generating a random number; and selecting target to-be-selected item information corresponding to the random number from the to-be-selected item information set.
Optionally, the method further includes: and in response to the fact that the target user executes settlement operation on the target article, updating the article attribute value corresponding to the target article according to the target candidate article information.
Optionally, the operation information in the operation information set includes: operating a weight value; and the generating a display identification value according to the operation information in the operation information set includes: and performing weighted summation on operation weight values included in each operation information in the operation information set to generate the display identification value.
Optionally, the determining a virtual article according to the article identification information of the target article includes: sending an information acquisition request to a target server, wherein the information acquisition request comprises: the item identification information and the acquisition request are used for acquiring configuration information of the virtual item.
Optionally, the determining a virtual article according to the article identification information of the target article further includes: and responding to the received configuration information corresponding to the acquisition request sent by the target server, and determining the virtual article according to the configuration information.
Optionally, the determining the display position of the virtual item in the recommendation list includes: determining the position of article display information corresponding to the target article in an article display information queue to generate a target position, wherein the article display information in the article display information queue is the article information displayed in the recommendation list; determining the target position as an initial position, and executing the following processing steps: and selecting the article display information at the initial position from the article display information queue, and determining the initial position as the display position in response to determining that the initial position is different from the target position and the article display information at the initial position is on the same side as the article display information at the target position.
Optionally, the determining a display position of the virtual item in the recommendation list further includes: and adding a target value to the initial position to generate an updated initial position in response to determining that the initial position is the same as the target position or that the article display information at the initial position is different from the article display information at the target position, and executing the processing step again according to the updated initial position.
In a second aspect, some embodiments of the present disclosure provide a virtual item display apparatus, the apparatus comprising: the first generation unit is configured to generate an operation information set according to the operation behavior of the target user on the information display page corresponding to the target article; a second generating unit configured to generate a display identification value according to the operation information in the operation information set; a first determination unit configured to determine a virtual item based on item identification information of the target item in response to determining that the display identification value is greater than a first target value; a second determination unit configured to determine a display position of the virtual item in the recommendation list; and a display unit configured to display the virtual object at the display position.
Optionally, the apparatus further comprises: and responding to the fact that the target user clicks the page element corresponding to the virtual article, and popping up a target pop-up window, wherein the target pop-up window is used for displaying the information set of the to-be-selected article corresponding to the virtual article.
Optionally, the target pop-up window includes: confirming the control; and the above apparatus further comprises: and jumping to a target page in response to the fact that the target user clicks the confirmation control and the item attribute value corresponding to the virtual item is larger than a second target value.
Optionally, the apparatus further comprises: responding to the settlement operation of the target user on the target page, and randomly generating a random number; and selecting target to-be-selected item information corresponding to the random number from the to-be-selected item information set.
Optionally, the apparatus further comprises: and in response to the fact that the target user executes settlement operation on the target article, updating the article attribute value corresponding to the target article according to the target candidate article information.
Optionally, the operation information in the operation information set includes: operating a weight value; and the second generating unit is configured to: and performing weighted summation on operation weight values included in each operation information in the operation information set to generate the display identification value.
Optionally, the first determining unit is configured to: sending an information acquisition request to a target server, wherein the information acquisition request comprises: the item identification information and the acquisition request are used for acquiring configuration information of the virtual item.
Optionally, the first determining unit is configured to: and responding to the received configuration information corresponding to the acquisition request sent by the target server, and determining the virtual article according to the configuration information.
Optionally, the second determination unit is configured to: determining the position of article display information corresponding to the target article in an article display information queue to generate a target position, wherein the article display information in the article display information queue is the article information displayed in the recommendation list; determining the target position as an initial position, and executing the following processing steps: and selecting the article display information at the initial position from the article display information queue, and determining the initial position as the display position in response to determining that the initial position is different from the target position and the article display information at the initial position is on the same side as the article display information at the target position.
Optionally, the second determination unit is configured to: and adding a target value to the initial position to generate an updated initial position in response to determining that the initial position is the same as the target position or that the article display information at the initial position is different from the article display information at the target position, and executing the processing step again according to the updated initial position.
In a third aspect, some embodiments of the present disclosure provide an electronic device, comprising: one or more processors; a storage device having one or more programs stored thereon, which when executed by one or more processors, cause the one or more processors to implement the method described in any of the implementations of the first aspect.
In a fourth aspect, some embodiments of the present disclosure provide a computer readable medium on which a computer program is stored, wherein the program, when executed by a processor, implements the method described in any of the implementations of the first aspect.
The above embodiments of the present disclosure have the following beneficial effects: by the virtual article display method of some embodiments of the present disclosure, article circulation efficiency is improved. The reasons for the low efficiency of article circulation in particular are: the existing method is not operated according to the behaviors of the user (for example, viewing evaluation and the like), the abatement information (for example, a coupon) related to the articles browsed by the user is determined, and in addition, the mode of displaying the abatement information to the user is single. Based on this, in some embodiments of the present disclosure, first, an operation information set is generated according to an operation behavior of the target user on the information display page corresponding to the target item. In practice, when the items browsed by the user meet certain requirements of the user, the user often further refers to information related to the browsed items. For example, the user's requirements are: a thin and powerful notebook computer is needed. When the articles browsed by the user are 'light and thin notebook computers', the user may check configuration information of the articles and information such as purchase evaluation of other users, so as to determine whether the browsed articles meet the requirements. Therefore, the operation information set is generated by determining the operation behavior of the target user. Therefore, the attention degree of the user to the target object can be determined more directly. Furthermore, a display identification value is generated according to the operation information in the operation information set. In practical situations, the weights corresponding to different operation behaviors of the user are often different. For example, the weights corresponding to the item details viewed by the user and the information about the customer service item consulted by the user are different. Therefore, the attention degree of the target user to the target object is quantified by generating the display identification value. Then, in response to determining that the display identification value is greater than a first target value, a virtual item is determined based on item identification information of the target item. And determining reduction information corresponding to the target article through the article identification information, and packaging into a virtual article. Compared with the traditional mode of directly providing the subdued information to the user, the user can interact with the virtual goods. Therefore, the participation degree of the user is improved, and the display mode of the subdued information is enriched. Furthermore, the intention of the user to execute the value operation is promoted to a certain extent, and finally the commodity circulation efficiency is improved. The value operation may be an operation of exchanging a value by a user. Such as a purchase operation. The commodity circulation rate may refer to a commodity discharge rate, i.e. a ratio of a quantity of commodities discharged per unit time to a total quantity of commodities. The abatement information may be information for facilitating a value exchange. Such as a coupon. And secondly, determining the display position of the virtual article in the recommendation list. Finally, the virtual article is displayed at the display position. In practice, when the virtual item is located farther from the target item, the interaction cost (e.g., time cost) of the target user may be increased. Therefore, by determining the display position, the target user can be ensured to promote the interaction between the target user and the virtual article on the premise of consuming less interaction cost.
Drawings
The above and other features, advantages and aspects of various embodiments of the present disclosure will become more apparent by referring to the following detailed description when taken in conjunction with the accompanying drawings. Throughout the drawings, the same or similar reference numbers refer to the same or similar elements. It should be understood that the drawings are schematic and that elements and elements are not necessarily drawn to scale.
FIG. 1 is a schematic diagram of one application scenario of a virtual item display method of some embodiments of the present disclosure;
FIG. 2 is a flow diagram of some embodiments of a virtual item display method according to the present disclosure;
FIG. 3 is a schematic view of an item browsing interface;
FIG. 4 is a schematic view of an information presentation page;
FIG. 5 is a schematic diagram of an object matrix;
FIG. 6 is a schematic illustration of an item flow browsing interface containing virtual items;
FIG. 7 is a flow diagram of further embodiments of a virtual item display method according to the present disclosure;
FIG. 8 is a schematic view showing the positional relationship between the target position and the initial position;
FIG. 9 is a schematic view of a target pop-up window;
FIG. 10 is a schematic illustration of probability intervals;
FIG. 11 is a schematic structural diagram of some embodiments of a virtual good display apparatus according to the present disclosure;
FIG. 12 is a schematic structural diagram of an electronic device suitable for use in implementing some embodiments of the present disclosure.
Detailed Description
Embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. While certain embodiments of the present disclosure are shown in the drawings, it is to be understood that the disclosure may be embodied in various forms and should not be construed as limited to the embodiments set forth herein. Rather, these embodiments are provided for a more thorough and complete understanding of the present disclosure. It should be understood that the drawings and embodiments of the disclosure are for illustration purposes only and are not intended to limit the scope of the disclosure.
It should be noted that, for convenience of description, only the portions related to the related invention are shown in the drawings. The embodiments and features of the embodiments in the present disclosure may be combined with each other without conflict.
It should be noted that the terms "first", "second", and the like in the present disclosure are only used for distinguishing different devices, modules or units, and are not used for limiting the order or interdependence relationship of the functions performed by the devices, modules or units.
It is noted that references to "a", "an", and "the" modifications in this disclosure are intended to be illustrative rather than limiting, and that those skilled in the art will recognize that "one or more" may be used unless the context clearly dictates otherwise.
The names of messages or information exchanged between devices in the embodiments of the present disclosure are for illustrative purposes only, and are not intended to limit the scope of the messages or information.
The present disclosure will be described in detail below with reference to the accompanying drawings in conjunction with embodiments.
Fig. 1 is a schematic diagram of an application scenario of a virtual article display method of some embodiments of the present disclosure.
In the application scenario of fig. 1, first, the computing device 101 may generate an operation information set 103 according to an operation behavior of a target user on an information presentation page corresponding to a target item 102; secondly, the computing device 101 may generate a display identification value 104 according to the operation information in the operation information set 103; then, the computing device 101 may determine a virtual item 107 based on the item identification information 106 of the target item 102 in response to determining that the display identification value 104 is greater than the first target value 105; further, the computing device 101 may determine a display position 108 of the virtual item 107 in the recommendation list; finally, the computing device 101 may display the virtual item 107 at the display location 108.
The computing device 101 may be hardware or software. When the computing device is hardware, it may be implemented as a distributed cluster composed of multiple servers or terminal devices, or may be implemented as a single server or a single terminal device. When the computing device is embodied as software, it may be installed in the hardware devices enumerated above. It may be implemented, for example, as multiple software or software modules to provide distributed services, or as a single software or software module. And is not particularly limited herein.
It should be understood that the number of computing devices in FIG. 1 is merely illustrative. There may be any number of computing devices, as implementation needs dictate.
With continued reference to fig. 2, a flow 200 of some embodiments of a virtual item display method according to the present disclosure is shown. The virtual article display method comprises the following steps:
In some embodiments, an execution subject of the virtual article display method (e.g., the computing device 101 shown in fig. 1) may generate an operation information set according to an operation behavior of a target user on an information presentation page corresponding to a target article. The target user may be a user who operates a target terminal. For example, the target terminal may be a "mobile phone" and the target terminal may be a "tablet computer". The target terminal may be a terminal in which a target program is installed. The target program may be a program for displaying information on an article. The object program may include an item browsing interface. The item browsing interface may include thumbnail information corresponding to a plurality of items. For example, the thumbnail information may include a display picture corresponding to the article. The display picture may correspond to a jump connection. The target user may browse the thumbnail information corresponding to the plurality of items included in the item browsing interface by sliding, clicking, and the like. The target user can also jump to the information display page corresponding to the target item from the jump connection corresponding to the target item by clicking the thumbnail information corresponding to the target item. The information display page may be a page for displaying attribute information of the target item. The attribute information may include, but is not limited to, any one of the following: article display pictures, article titles and article specification information. The execution body may determine, in a point-burying manner, an operation behavior of the target user on the information presentation page corresponding to the target item. For example, the execution subject may determine, by way of a semi-buried point, an operation behavior of the target user on the information presentation page corresponding to the target item. The execution subject may determine, in a manner of visually embedding points, an operation behavior of the target user on the information display page corresponding to the target item. The operation information in the operation information set may include, but is not limited to, at least one of the following: an operation identification value and an operation value. The above-mentioned operation values may characterize the corresponding degree of importance of the operation. Wherein, the above operation values can be configured manually.
As an example, the item browsing interface described above may be as shown in fig. 3. Wherein, the item browsing interface 301 may include thumbnail information 302 corresponding to a plurality of items. For example, the thumbnail information corresponding to "item D" may include: the display picture corresponding to the article D and the article title DD brand oven.
As yet another example, the information presentation page may be as shown in fig. 4. The information display page may include: an article display picture 401, an article title 402, article specification information 403, and an operation control area 404. The operation control area 404 may be an area including a control for executing a value operation.
As still another example, the operation behavior of the target user may include: "click on" customer service control ' "," click on "purchase control '", and "click on" favorite control ' ". The operation identification value corresponding to the "customer service control" may be "0001". The operation identification value corresponding to the "purchase control" may be "0002". The operation identification value corresponding to the "favorite control" may be "0003". The operation value corresponding to the above-mentioned "customer service control" may be "0.1". The operation value corresponding to the "purchase control" may be "0.2". The operation value corresponding to the "favorite control" may be "0.1". The corresponding set of operation information may be: { [ operation identification value: "001", operation value: "0.1" ], [ operation identification value: "002", operation value: "0.2" ], [ operation identification value: "003", operation value: "0.1"]}.
In some embodiments, the execution subject may generate the display identification value according to the operation information in the operation information set. The display identification value may represent the attention degree of the target user to the target object.
As an example, the execution body may add operation values included in the respective operation information in the operation information set to generate the display identification value. For example, the set of operational information may be: { [ operation identification value: "001", operation value: "0.1" ], [ operation identification value: "002", operation value: "0.2" ], [ operation identification value: "003", operation value: "0.1"]}. The generated display identification value may be 0.4, which is the sum of the operation values "0.1", "0.2", and "0.1".
In some embodiments, the executing entity may determine the virtual item based on item identification information of the target item in response to determining that the display identification value is greater than the first target value. The first target value may be manually set, and is used to represent whether to push the virtual item to the target program. For example, the first target value may be 0.2. The virtual item may be an item that includes at least one piece of abatement information corresponding to the target item. For example, the subduction information may be a coupon corresponding to the target item. The article identification information may be information for identifying the target article. For example, the item identification information may be an item number corresponding to the target item. The execution subject may acquire, according to the item identification information, reduction information of the target item from a target database through an SQL (Structured Query Language) statement to generate the virtual item. The target database may be a database for storing abatement information corresponding to the item.
And step 204, determining the display position of the virtual item in the recommendation list.
In some embodiments, the determining, by the executing entity, the display position of the virtual item in the recommendation list may include:
firstly, determining the position of the target object in the recommendation list.
The recommendation list may include at least one piece of thumbnail information corresponding to the item browsing interface.
As an example, the executing entity may determine, by traversing the recommendation list, a position corresponding to an item whose item identification information is the same as that included in the target item, as the position of the target item in the recommendation list.
For example, the position of the target item in the recommendation list may be [2, 2 ]. Wherein the first number in [ ] represents the row number and the second number represents the column number.
And secondly, determining the article display mode information of the recommendation list.
The item display mode information may represent a display mode of the thumbnail information included in the recommendation list on the item browsing interface.
As an example, the article display mode information may be "double row display". The "double-row display" may represent that the thumbnail information in the recommendation list is displayed in two rows in the item browsing interface. The above article display mode information may be "three-column display". The three-column display can represent that the thumbnail information in the recommendation list is arranged in three columns in the item browsing interface for display.
As an example, this may be as shown in fig. 3. Wherein, the thumbnail information in fig. 3 is "double row show".
And thirdly, constructing a target matrix according to the article display mode information.
As an example, the article display mode information may be "double row display". The second dimension of the target matrix is 2. The first dimension of the target matrix may be determined by the following equation:
wherein S represents the first dimension. N represents the above-mentioned at least one acetalThe number of thumbnail information in the thumbnail information. F represents the second dimension.
Indicating rounding up.
And fourthly, determining the position of the target object in the recommended list and surrounding coordinate values to obtain a coordinate value set.
As an example, a schematic diagram of the target matrix as shown in fig. 5. Wherein, fig. 5 includes: a position 502 of the target item in the recommendation list and three coordinate points 501 (diagonal background) around the position 502 of the target item in the recommendation list. For example, the location 502 of the target item in the recommendation list may be [2, 2 ]. The resulting set of coordinate values may be { [1, 2], [2, 1], [3, 2 }.
And fifthly, randomly selecting a coordinate value from the coordinate value set as the display position.
As an example, the coordinates corresponding to the above display position may be [2, 1 ].
In some embodiments, the execution agent may display the virtual object at the display position.
As an example, a schematic view of an item browsing interface including the virtual item described above may be as shown in fig. 6. Wherein, fig. 6 may include: a virtual article 601. For example, the virtual object 601 may be a red-envelope style object. The target user can randomly pop up the reduction information corresponding to the target object by clicking the virtual object. For example, the popped abatement information may be "no threshold, 50-dollar coupon".
The above embodiments of the present disclosure have the following beneficial effects: by the virtual article display method of some embodiments of the present disclosure, article circulation efficiency is improved. The reasons for the low efficiency of article circulation in particular are: the existing method is not operated according to the behaviors of the user (for example, viewing evaluation and the like), the abatement information (for example, a coupon) related to the articles browsed by the user is determined, and in addition, the mode of displaying the abatement information to the user is single. Based on this, in some embodiments of the present disclosure, first, an operation information set is generated according to an operation behavior of the target user on the information display page corresponding to the target item. In practice, when the items browsed by the user meet certain requirements of the user, the user often further refers to information related to the browsed items. For example, the user's requirements are: a thin and powerful notebook computer is needed. When the articles browsed by the user are 'light and thin notebook computers', the user may check configuration information of the articles and information such as purchase evaluation of other users, so as to determine whether the browsed articles meet the requirements. Therefore, the operation information set is generated by determining the operation behavior of the target user. Therefore, the attention degree of the user to the target object can be determined more directly. Furthermore, a display identification value is generated according to the operation information in the operation information set. In practical situations, the weights corresponding to different operation behaviors of the user are often different. For example, the weights corresponding to the item details viewed by the user and the information about the customer service item consulted by the user are different. Therefore, the attention degree of the target user to the target object is quantified by generating the display identification value. Then, in response to determining that the display identification value is greater than a first target value, a virtual item is determined based on item identification information of the target item. And determining reduction information corresponding to the target article through the article identification information, and packaging into a virtual article. Compared with the traditional mode of directly providing the subdued information to the user, the user can interact with the virtual goods. Therefore, the participation degree of the user is improved, and the display mode of the subdued information is enriched. Furthermore, the intention of the user to execute the value operation is promoted to a certain extent, and finally the commodity circulation efficiency is improved. The value operation may be an operation of exchanging a value by a user. Such as a purchase operation. The commodity circulation rate may refer to a commodity discharge rate, i.e. a ratio of a quantity of commodities discharged per unit time to a total quantity of commodities. The abatement information may be information for facilitating a value exchange. Such as a coupon. And secondly, determining the display position of the virtual article in the recommendation list. Finally, the virtual article is displayed at the display position. In practice, when the virtual item is located farther from the target item, the interaction cost (e.g., time cost) of the target user may be increased. Therefore, by determining the display position, the target user can be ensured to promote the interaction between the target user and the virtual article on the premise of consuming less interaction cost.
With further reference to fig. 7, a flow 700 of further embodiments of a virtual item display method is illustrated. The process 700 of the virtual article display method includes the following steps:
In some embodiments, the specific implementation of step 701 and the technical effect thereof may refer to step 201 in those embodiments corresponding to fig. 2, and are not described herein again.
In some embodiments, the execution subject may perform a weighted summation on operation weight values included in each operation information in the operation information set to generate the display identification value. The operation information in the operation information set may include: the weight value is manipulated. The above operation weight value may represent the interest level of the user. In practical situations, when a user is interested in an article, more information related to the interested article can be viewed as much as possible, and therefore, the user interest degree corresponding to different operations can be quantified through the operation weight value.
The execution subject may perform weighted summation on operation weight values included in each operation information in the operation information set through the following formula:
wherein T represents the display identification value. Q represents the number of operation information in the operation information set. i represents a serial number. a represents an operation weight value included in the operation information set. a isiAnd the operation weight value is used for representing the operation weight value included in the ith operation information in the operation information set. b represents a weight. biAnd representing the weight corresponding to the operation weight value included in the ith operation information in the operation information set. For example, the operation weight value included in the operation information, and the weight corresponding to the operation weight value may be manually configured.
In some embodiments, the execution main body may send the information acquisition request to the target server by a wired connection or a wireless connection. The information obtaining request may include: the article identification information. The obtaining request may be used to obtain configuration information of the virtual article. Wherein, the configuration information may include: and at least one full minus information corresponding to the target object and a probability value corresponding to the full minus information. The probability value may represent a probability corresponding to the full-minus information in the random drawing.
As an example, the configuration information may be: { [ "5-element discount coupon", 0.6], [ "25-element discount coupon", 0.3], [ "30-element discount coupon", 0.05], [ "40-element discount coupon", 0.05 }. Wherein, the configuration information comprises at least one full minus information in order.
In some embodiments, the executing agent may determine, in response to receiving configuration information corresponding to the acquisition request sent by the target server, the virtual article according to the configuration information.
As an example, the virtual article may include a "discount coupon" corresponding to at least one full-minus message included in the full-minus message.
In some embodiments, the execution subject determines a display position of the virtual item in the recommendation list. May include the steps of:
the first step is to determine the position of the article display information corresponding to the target article in the article display information queue to generate a target position.
The article display information in the article display information queue may be the article information displayed in the recommendation list.
As an example, the article display information queue may be: [ article display information A, article display information B, article display information C, article display information D, and article display information F ].
Secondly, determining the target position as an initial position, and executing the following processing steps:
a first substep of selecting the article display information at the initial position from the article display information queue, and determining the initial position as the display position in response to determining that the initial position is different from the target position and the article display information at the initial position is the same side as the article display information at the target position.
As an example, fig. 8 is a schematic diagram of a positional relationship between the target position and the initial position. As shown in fig. 8, it is illustrated how to determine whether the article display information at the initial position is the same side as the article display information at the above-mentioned target position in the case of the "three-column display" and the "two-column display". The determining step may determine whether the second dimensional coordinate value in the coordinate corresponding to the target position is the same as the second dimensional coordinate value in the coordinate corresponding to the initial position, so as to determine whether the article display information at the initial position is the same as the article display information at the target position. For example, in the case of "three column show," the coordinates corresponding to the target position 801 may be [1, 3 ]. The initial position 802 may correspond to coordinates of [2, 3 ]. At this time, it is assumed that the article display information at the initial position 802 is the same as the article display information at the target position 801. As another example, in the case of a "two-line presentation," the target location 801 may correspond to coordinates of [1, 2 ]. The initial position 802 may correspond to coordinates of [2, 2 ]. At this time, it is assumed that the article display information at the initial position 802 is the same as the article display information at the target position 801.
And a second substep of adding a target value to the initial position to generate an updated initial position in response to determining that the initial position is the same as the target position or that the article display information at the initial position is different from the article display information at the target position, and executing the processing step again according to the updated initial position.
As an example, the above target value may be 1. In the "double row presentation case", the above target value may be 2. In the "three column presentation case", the above target value may be 3.
In some embodiments, the specific implementation of step 706 and the technical effect thereof may refer to step 205 in those embodiments corresponding to fig. 2, and are not described herein again
And step 707, in response to determining that the target user clicks the page element corresponding to the virtual article, popping up a target popup.
In some embodiments, the execution subject may pop up the target popup in response to determining that the target user clicks on the page element corresponding to the virtual item. The target pop-up window may include at least one full minus message corresponding to the virtual article. Wherein, the target pop-up window may include: and confirming the control. For example, the confirmation control may be a button.
As an example, fig. 9 shows a schematic view of a target pop-up window. The target popup may include a confirmation control 901. The target user can click the confirmation control to enable the pointer in the target popup to rotate.
In some embodiments, the execution subject may jump to the target page in response to determining that the target user clicks the confirmation control and the item attribute value corresponding to the virtual item is greater than the second target value. For example, the item attribute value may be a price corresponding to the virtual item. The second target value may be 0. The target page may be a page for completing a value operation corresponding to the virtual item. The destination page may be, for example, a payment interface.
In some embodiments, the execution agent may randomly generate a random number in response to determining that the target user completed the settlement operation at the target page. The execution main body can determine whether the target user completes settlement operation on the target page according to the order state of the payment order corresponding to the virtual article. The random number may be a random number between 0 and 1. For example, the execution body may generate the random number by:
import random
random.random()。
as an example, the random number may be 0.626.
And 710, selecting target article information to be selected corresponding to the random number from the article information set to be selected.
In some embodiments, the execution main body selects target candidate item information corresponding to the random number from the candidate item information set, where the execution main body may first construct a probability interval according to configuration information corresponding to the virtual item. And then, determining target to-be-selected article information corresponding to the random number according to the probability interval.
As an example, the candidate item information set may be: { [ "5-element discount coupon", 0.5], [ "10-element discount coupon", 0.3], [ "15-element discount coupon", 0.05], [ "20-element discount coupon", 0.05], [ "25-element discount coupon", 0.05], [ "30-element discount coupon", 0.05 }. The probability interval may be as shown in fig. 10. Wherein, the probability interval may include: interval a, interval B, interval C, interval D, interval E and interval F. Wherein the interval a corresponds to a "5-tuple coupon". The section B corresponds to "10-yuan discount coupon". Section C corresponds to a "15-dollar coupon". The interval D corresponds to "20-yuan vouchers". The interval "E" corresponds to "25-element discount coupon". The interval "F" corresponds to "30-element discount coupon". For example, the random number may be 0.626. The target candidate item information corresponding to the random number "0.626" may be a "10-dollar coupon".
And 711, in response to determining that the target user performs a settlement operation on the target item, updating an item attribute value corresponding to the target item according to the information of the target item to be selected.
In some embodiments, the executing agent may update the item attribute value corresponding to the target item according to the target candidate item information in response to determining that the target user performs a settlement operation on the target item. Wherein the item attribute value may be indicative of a value of the target item. For example, the item attribute value may be a price of the target item. The execution main body may perform a difference between the article attribute value and the target candidate article information, so as to update the article attribute value corresponding to the target article. For example, the item attribute value may be "100-yuan", and the updated item attribute value may be "90-yuan".
As can be seen from fig. 7, compared with the description of some embodiments corresponding to fig. 2, in the present disclosure, first, a target popup is introduced, which increases the interaction between the target user and the virtual article, and enriches the display manner of the subducted information. In addition, the use process of the virtual article is perfected. Thus, the user's will to perform the value operation is promoted to some extent. Further improving the article circulation efficiency.
With further reference to fig. 11, as an implementation of the methods illustrated in the above figures, the present disclosure provides some embodiments of a virtual article display apparatus, which correspond to those illustrated in fig. 2, and which may be particularly applicable in various electronic devices.
As shown in fig. 11, the virtual item display apparatus 1100 of some embodiments includes: a first generation unit 1101, a second generation unit 1102, a first determination unit 1103, a second determination unit 1104, and a display unit 1105. The first generating unit 1101 is configured to generate an operation information set according to an operation behavior of a target user on an information display page corresponding to a target item; a second generating unit 1102 configured to generate a display identification value according to the operation information in the operation information set; a first determination unit 1103 configured to determine a virtual item according to item identification information of the target item in response to determining that the display identification value is greater than a first target value; a second determining unit 1104 configured to determine a display position of the virtual item in the recommendation list; a display unit 1105 configured to display the virtual item at the display position.
In some optional implementations of some embodiments, the apparatus 1100 further includes: and responding to the fact that the target user clicks the page element corresponding to the virtual article, and popping up a target pop-up window, wherein the target pop-up window is used for displaying the information set of the to-be-selected article corresponding to the virtual article.
Optionally, the target pop-up window includes: confirming the control; and the apparatus 1100 further comprises: and jumping to a target page in response to the fact that the target user clicks the confirmation control and the item attribute value corresponding to the virtual item is larger than a second target value.
Optionally, the apparatus 1100 further includes: responding to the settlement operation of the target user on the target page, and randomly generating a random number; and selecting target to-be-selected item information corresponding to the random number from the to-be-selected item information set.
Optionally, the apparatus 1100 further includes: and in response to the fact that the target user executes settlement operation on the target article, updating the article attribute value corresponding to the target article according to the target candidate article information.
Optionally, the operation information in the operation information set includes: operating a weight value; and the second generating unit 1102 described above is configured to: and performing weighted summation on operation weight values included in each operation information in the operation information set to generate the display identification value.
Optionally, the first determining unit 1103 is configured to: sending an information acquisition request to a target server, wherein the information acquisition request comprises: the item identification information and the acquisition request are used for acquiring configuration information of the virtual item.
Optionally, the first determining unit 1103 is configured to: and responding to the received configuration information corresponding to the acquisition request sent by the target server, and determining the virtual article according to the configuration information.
Optionally, the second determining unit 1104 is configured to: determining the position of article display information corresponding to the target article in an article display information queue to generate a target position, wherein the article display information in the article display information queue is the article information displayed in the recommendation list; determining the target position as an initial position, and executing the following processing steps: and selecting the article display information at the initial position from the article display information queue, and determining the initial position as the display position in response to determining that the initial position is different from the target position and the article display information at the initial position is on the same side as the article display information at the target position.
Optionally, the second determining unit 1104 is configured to: and adding a target value to the initial position to generate an updated initial position in response to determining that the initial position is the same as the target position or that the article display information at the initial position is different from the article display information at the target position, and executing the processing step again according to the updated initial position.
It will be understood that the elements described in the apparatus 1100 correspond to various steps in the method described with reference to fig. 2. Thus, the operations, features, and advantages described above with respect to the method are also applicable to the apparatus 1100 and the units included therein, and are not described herein again.
Referring now to FIG. 12, a block diagram of an electronic device (such as computing device 101 shown in FIG. 1)1200 suitable for use in implementing some embodiments of the present disclosure is shown. The electronic device shown in fig. 12 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present disclosure.
As shown in fig. 12, the electronic device 1200 may include a processing means (e.g., a central processing unit, a graphics processor, etc.) 1201 that may perform various appropriate actions and processes in accordance with a program stored in a Read Only Memory (ROM)1202 or a program loaded from a storage device 1208 into a Random Access Memory (RAM) 1203. In the RAM 1203, various programs and data necessary for the operation of the electronic apparatus 1200 are also stored. The processing apparatus 1201, the ROM 1202, and the RAM 1203 are connected to each other by a bus 1204. An input/output (I/O) interface 1205 is also connected to bus 1204.
Generally, the following devices may be connected to the I/O interface 1205: input devices 1206 including, for example, a touch screen, touch pad, keyboard, mouse, camera, microphone, accelerometer, gyroscope, or the like; output devices 1207 including, for example, a Liquid Crystal Display (LCD), speakers, vibrators, or the like; storage devices 1208 including, for example, magnetic tape, hard disk, etc.; and a communication device 1209. The communication device 1209 may allow the electronic apparatus 1200 to communicate wirelessly or by wire with other apparatuses to exchange data. While fig. 12 illustrates an electronic device 1200 having various means, it is to be understood that not all illustrated means are required to be implemented or provided. More or fewer devices may alternatively be implemented or provided. Each block shown in fig. 12 may represent one device or may represent a plurality of devices as desired.
In particular, according to some embodiments of the present disclosure, the processes described above with reference to the flow diagrams may be implemented as computer software programs. For example, some embodiments of the present disclosure include a computer program product comprising a computer program embodied on a computer readable medium, the computer program comprising program code for performing the method illustrated in the flow chart. In some such embodiments, the computer program may be downloaded and installed from a network through the communication device 1209, or installed from the storage device 1208, or installed from the ROM 1202. The computer program, when executed by the processing apparatus 1201, performs the functions defined in the methods of some embodiments of the present disclosure.
It should be noted that the computer readable medium described in some embodiments of the present disclosure may be a computer readable signal medium or a computer readable storage medium or any combination of the two. A computer readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples of the computer readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In some embodiments of the disclosure, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. In some embodiments of the present disclosure, however, a computer readable signal medium may include a propagated data signal with computer readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: electrical wires, optical cables, RF (radio frequency), etc., or any suitable combination of the foregoing.
In some embodiments, the clients, servers may communicate using any currently known or future developed network Protocol, such as HTTP (HyperText Transfer Protocol), and may interconnect with any form or medium of digital data communication (e.g., a communications network). Examples of communication networks include a local area network ("LAN"), a wide area network ("WAN"), the Internet (e.g., the Internet), and peer-to-peer networks (e.g., ad hoc peer-to-peer networks), as well as any currently known or future developed network.
The computer readable medium may be embodied in the electronic device; or may exist separately without being assembled into the electronic device. The computer readable medium carries one or more programs which, when executed by the electronic device, cause the electronic device to: generating an operation information set according to the operation behavior of the target user on the information display page corresponding to the target object; generating a display identification value according to the operation information in the operation information set; in response to determining that the display identification value is greater than a first target value, determining a virtual item according to item identification information of the target item; determining the display position of the virtual article in a recommendation list; and displaying the virtual article at the display position.
Computer program code for carrying out operations for embodiments of the present disclosure may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, Smalltalk, C + +, and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any type of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or the connection may be made to an external computer (for example, through the Internet using an Internet service provider).
The flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present disclosure. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and/or flowchart illustration, and combinations of blocks in the block diagrams and/or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.
The units described in some embodiments of the present disclosure may be implemented by software, and may also be implemented by hardware. The described units may also be provided in a processor, and may be described as: a processor includes a first generation unit, a second generation unit, a first determination unit, a second determination unit, and a display unit. Here, the names of these units do not constitute a limitation to the unit itself in some cases, and for example, the first generation unit may also be described as a "unit that generates operation information corresponding to the operation behavior of the above-described target user on the information presentation page corresponding to the target item".
The functions described herein above may be performed, at least in part, by one or more hardware logic components. For example, without limitation, exemplary types of hardware logic components that may be used include: field Programmable Gate Arrays (FPGAs), Application Specific Integrated Circuits (ASICs), Application Specific Standard Products (ASSPs), systems on a chip (SOCs), Complex Programmable Logic Devices (CPLDs), and the like.
The foregoing description is only exemplary of the preferred embodiments of the disclosure and is illustrative of the principles of the technology employed. It will be appreciated by those skilled in the art that the scope of the invention in the embodiments of the present disclosure is not limited to the specific combination of the above-mentioned features, but also encompasses other embodiments in which any combination of the above-mentioned features or their equivalents is made without departing from the inventive concept as defined above. For example, the above features and (but not limited to) technical features with similar functions disclosed in the embodiments of the present disclosure are mutually replaced to form the technical solution.
Claims (13)
1. A virtual item display method, comprising:
generating an operation information set according to the operation behavior of the target user on the information display page corresponding to the target object;
generating a display identification value according to the operation information in the operation information set;
in response to determining that the display identification value is greater than a first target value, determining a virtual item according to item identification information of the target item;
determining a display position of the virtual item in a recommendation list;
and displaying the virtual article at the display position.
2. The method of claim 1, wherein the method further comprises:
and responding to the fact that the target user clicks the page element corresponding to the virtual article, and popping up a target pop-up window, wherein the target pop-up window is used for displaying the information set of the article to be selected corresponding to the virtual article.
3. The method of claim 2, wherein the target pop comprises: confirming the control; and
the method further comprises the following steps:
and jumping to a target page in response to the fact that the target user clicks the confirmation control and the item attribute value corresponding to the virtual item is larger than a second target value.
4. The method of claim 3, wherein the method further comprises:
randomly generating a random number in response to determining that the target user completes a settlement operation on the target page;
and selecting target to-be-selected item information corresponding to the random number from the to-be-selected item information set.
5. The method of claim 4, wherein the method further comprises:
and in response to the fact that the target user executes settlement operation on the target article, updating the article attribute value corresponding to the target article according to the target article information to be selected.
6. The method of claim 1, wherein the operational information in the set of operational information comprises: operating a weight value; and
generating a display identification value according to the operation information in the operation information set, including:
and performing weighted summation on operation weight values included in each operation information in the operation information set to generate the display identification value.
7. The method of claim 1, wherein the determining a virtual item from item identification information of the target item comprises:
sending an information acquisition request to a target server, wherein the information acquisition request comprises: the item identification information and the acquisition request are used for acquiring the configuration information of the virtual item.
8. The method of claim 7, wherein the determining a virtual item from item identification information of the target item further comprises:
and responding to the received configuration information corresponding to the acquisition request sent by the target server, and determining the virtual article according to the configuration information.
9. The method of claim 1, wherein the determining a display position of the virtual item in a recommendation list comprises:
determining the position of the article display information corresponding to the target article in an article display information queue to generate a target position, wherein the article display information in the article display information queue is the article information displayed in the recommendation list;
determining the target position as an initial position, and executing the following processing steps:
and selecting the article display information at the initial position from the article display information queue, and determining the initial position as the display position in response to determining that the initial position is different from the target position and the article display information at the initial position is on the same side as the article display information at the target position.
10. The method of claim 9, wherein the determining a display position of the virtual item in a recommendation list further comprises:
and adding a target value to the initial position to generate an updated initial position in response to determining that the initial position is the same as the target position or that the article display information at the initial position is different from the article display information at the target position, and executing the processing step again according to the updated initial position.
11. A virtual item display device comprising:
the first generation unit is configured to generate an operation information set according to the operation behavior of the target user on the information display page corresponding to the target article;
a second generating unit configured to generate a display identification value according to the operation information in the operation information set;
a first determination unit configured to determine a virtual item according to item identification information of the target item in response to determining that the display identification value is greater than a first target value;
a second determination unit configured to determine a display position of the virtual item in a recommendation list;
a display unit configured to display the virtual item at the display position.
12. An electronic device, comprising:
one or more processors;
a storage device having one or more programs stored thereon;
when executed by the one or more processors, cause the one or more processors to implement the method of any one of claims 1-10.
13. A computer-readable medium, on which a computer program is stored, wherein the program, when executed by a processor, implements the method of any one of claims 1 to 10.
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