CN113391458A

CN113391458A - Novel animation label

Info

Publication number: CN113391458A
Application number: CN202110757733.XA
Authority: CN
Inventors: 王本洪; 周新萍
Original assignee: Shanghai Zhengwei Printing Co ltd
Current assignee: Shanghai Zhengwei Printing Co ltd
Priority date: 2021-07-05
Filing date: 2021-07-05
Publication date: 2021-09-14

Abstract

The invention discloses a novel animation label, which comprises: the lower layer label is fixedly sleeved on the outer peripheral surface of the bottle body, at least one theme pattern is printed on the outer surface of the lower layer label, each theme pattern is formed by overlapping at least two continuous action patterns, and each continuous action pattern is formed by combining a plurality of lower layer Moore grid stripes; and the upper layer label is sleeved on the outer peripheral surface of the bottle body and covers the lower layer label and can rotate around the outer peripheral surface of the bottle body, the outer surface of the upper layer label is divided into at least one image-text printing area and at least one mole grating stripe printing area, propaganda images and texts for shielding the lower layer label are printed on each image-text printing area, and a plurality of upper layer mole grating stripes which generate mole stripe interference with the lower layer mole grating stripes of the theme pattern are printed on each mole grating stripe printing area. The invention has low manufacturing cost, can generate animation effect and enhances the interactive experience of consumers.

Description

Novel animation label

Technical Field

The invention relates to the technical field of labels, in particular to a novel animation label manufactured based on a Moire fringe interference principle.

Background

In the subdivision fields of high-grade three-dimensional pictures or high-grade box packaging and the like, a grating sheet is usually adopted to realize the effect of generating animation by patterns, but the grating sheet has the defects of high price, complex process and the like, so that the grating sheet cannot be popularized and applied in the label industry. In view of the above problems, the applicant has made extensive research and study to find a solution to the above problems, and the technical solutions to be described below have been made in this context.

Disclosure of Invention

The technical problems to be solved by the invention are as follows: the defects of the prior art are overcome, and the novel animation label manufactured based on the Moire fringe interference principle with low manufacturing cost is provided.

The technical problem to be solved by the invention can be realized by adopting the following technical scheme:

a novel animation tag, comprising:

the lower layer label is fixedly sleeved on the outer peripheral surface of the bottle body, at least one theme pattern is printed on the outer surface of the lower layer label, each theme pattern is formed by overlapping at least two continuous action patterns, and each continuous action pattern is formed by combining a plurality of lower layer Moore grid stripes; and

the bottle comprises a bottle body, a lower layer label and an upper layer label, wherein the upper layer label is sleeved on the outer peripheral surface of the bottle body and covers the lower layer label and can rotate around the outer peripheral surface of the bottle body, the outer surface of the upper layer label is divided into at least one image-text printing area and at least one mole grating stripe printing area, propaganda images and texts for shielding the lower layer label are printed on each image-text printing area, and a plurality of upper layer mole grating stripes which generate mole stripe interference with the lower layer mole grating stripes of the theme pattern are printed on each mole grating stripe printing area.

In a preferred embodiment of the present invention, the theme pattern is in several pieces and arranged at intervals in the circumferential direction.

In a preferred embodiment of the invention, these theme patterns are patterns of different themes or series.

In a preferred embodiment of the present invention, the lower layer of the moire pattern and the upper layer of the moire pattern are vertical stripes.

In a preferred embodiment of the present invention, the lower label is a sticker printed label or a wrap-around label.

In a preferred embodiment of the invention, the upper label is made of a transparent material.

In a preferred embodiment of the invention, the overlaminate label is a shrink film label or a wrap around label.

In a preferred embodiment of the present invention, an annular recess is formed in the bottle body at a position of the lower label, and the lower label and the upper label are respectively fitted over the bottom surface of the annular recess of the bottle body.

In a preferred embodiment of the present invention, the bottle is a cylindrical bottle.

Due to the adoption of the technical scheme, the invention has the beneficial effects that: when driving the upper label and rotating around the bottle, a plurality of upper mole grid stripes of upper label produce mole stripe interference with the lower floor mole grid stripe that the theme pattern of lower floor's label corresponds at the rotation in-process for the vision is stayed, produces animation effect, lets the label become more lively, has strengthened consumer's interactive experience. The invention is based on the Moire fringe interference principle to manufacture the label, can realize the animation effect only by printing the corresponding Moire grating fringe on the upper layer label and the lower layer label, does not need to use a grating sheet, has low manufacturing cost and is suitable for large-scale popularization and application.

Drawings

In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, it is obvious that the drawings in the following description are only some embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to the drawings without creative efforts.

Fig. 1 is a schematic structural view of the novel animation label of the present invention mounted on a bottle body.

FIG. 2 is a schematic diagram of the structure of one embodiment of the underlying label of the novel animated label of the present invention.

Fig. 3 is a schematic structural diagram of an embodiment of an upper label of the novel animation label of the invention.

Fig. 4 is a schematic diagram of the graphic effect of the upper and lower labels of the present invention after lamination.

Fig. 5 is a schematic diagram of the animation effect exhibited by the novel animation label in the using process.

Detailed Description

In order to make the technical means, the creation characteristics, the achievement purposes and the effects of the invention easy to understand, the invention is further explained below by combining the specific drawings.

Referring to fig. 1, a novel animation label is shown, comprising a lower label 100 and an upper label 200.

Referring to fig. 2 in conjunction with fig. 1, the lower label 100 is fixedly fitted over the outer circumferential surface of the bottle body 10, and is not rotatable. Two theme patterns 110 with different themes or series are printed on the outer surface of the lower label 100 at intervals along the circumferential direction, each theme pattern 110 is formed by overlapping at least two continuous action patterns 111, each continuous action pattern 111 is formed by combining a plurality of lower mole grid stripes 111a, and the lower mole grid stripes 111a are vertical stripe combinations. Of course, the number of the theme patterns 110 is not limited to the number in the present embodiment, and it should be set according to the animation theme to be exhibited, and it should be set to at least one, up to the number that can be accommodated by the circumferential length of the bottle body. In order to ensure the continuity of the operation of the continuous operation patterns 111, at least two continuous operation patterns are combined. In this embodiment, the lower label 100 may be a self-adhesive printed label or a wrap-around label, which is selected according to the labeling machine.

Referring to fig. 3 in conjunction with fig. 1, the upper label 200 is fitted over the outer circumference of the bottle body 10 and covers the lower label 100 and can rotate around the outer circumference of the bottle body 10, i.e., the upper label 200 is not completely fixed. In this embodiment, the upper label 200 is made of a transparent material, preferably a shrink film label or a rotatable wrap around label.

The outer surface of the upper label 200 is divided into an image-text printing area 210 and two moire

pattern printing areas

220a, 220b, and the two moire

pattern printing areas

220a, 220b are respectively located at both sides of the image-text printing area 210. Of course, the number and arrangement positions of the image-text printing area 210 and the moire fringe printing area 220 are not limited to the embodiment, and they should be designed according to the user's requirement. The graphic printing area 210 of the upper label 200 is printed with a user-designed propaganda graphic which shields the lower label 100. The moire

pattern printing regions

220a and 220b are printed with a plurality of upper moire patterns 221 at intervals, the upper moire patterns 221 are vertical patterns, and the upper moire patterns 221 are matched with the lower moire patterns 111 of the continuous motion pattern 110 of the lower label 100.

In order to prevent the upper label 200 from slipping off when rotating, an annular recess 11 is formed at the position of the bottle body 10 on the lower label 100, and the lower label 100 and the upper label 200 are respectively fitted on the bottom surface of the annular recess 11 of the bottle body 10. Further, the bottle 10 is configured as a cylindrical bottle, making it easier for the upper label 200 to rotate.

When the upper label 200 is driven to rotate around the bottle 10, the upper moire grating stripes 211 of the upper label 200 generate moire interference with the lower moire grating stripes 111 corresponding to the continuous motion patterns 110 of the lower label 100 in the rotation process, as shown in fig. 4, so that the visual persistence is realized, an animation effect is generated, as shown in fig. 5, the label becomes more vivid, and the interaction experience of consumers is enhanced.

The foregoing shows and describes the general principles and broad features of the present invention and advantages thereof. It will be understood by those skilled in the art that the present invention is not limited to the embodiments described above, which are described in the specification and illustrated only to illustrate the principle of the present invention, but that various changes and modifications may be made therein without departing from the spirit and scope of the present invention, which fall within the scope of the invention as claimed. The scope of the invention is defined by the appended claims and equivalents thereof.

Claims

1. A novel animation tag, comprising:

2. The novel animated label of claim 1 wherein the theme pattern is in a plurality of panels and is circumferentially spaced.

3. A novel animated label according to claim 2 wherein the theme patterns are patterns of different themes or series.

4. The novel animated label of claim 1 wherein the lower and upper moire patterns are both vertical stripes.

5. The novel animated label of claim 1 wherein the lower label is a self-adhesive printed label or a wraparound label.

6. The novel animated label of claim 1 wherein the upper label is made of a transparent material.

7. The novel animated label of claim 1 wherein the upper label is a shrink film label or a wrap around label.

8. The novel animated label of claim 1 wherein an annular depression is formed in the bottle body at the location of the lower label, and the lower label and the upper label are respectively fitted over the bottom surface of the annular depression of the bottle body.

9. The novel animated label of claim 8 wherein the body is a cylindrical body.