CN113242442A - E-commerce platform shopping method and system for realizing shopping cart commodity information display - Google Patents

E-commerce platform shopping method and system for realizing shopping cart commodity information display Download PDF

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CN113242442A
CN113242442A CN202110561855.1A CN202110561855A CN113242442A CN 113242442 A CN113242442 A CN 113242442A CN 202110561855 A CN202110561855 A CN 202110561855A CN 113242442 A CN113242442 A CN 113242442A
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commodity
information
live broadcast
obtaining
shopping cart
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CN113242442B (en
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王伟明
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Shenzhen Bee Internet Technology Co ltd
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Tulin Technology Shenzhen Co ltd
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    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/21—Server components or server architectures
    • H04N21/218—Source of audio or video content, e.g. local disk arrays
    • H04N21/2187—Live feed
    • G—PHYSICS
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    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0641—Shopping interfaces
    • G06Q30/0643—Graphical representation of items or shoppers
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/233—Processing of audio elementary streams
    • H04N21/2335—Processing of audio elementary streams involving reformatting operations of audio signals, e.g. by converting from one coding standard to another
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/254—Management at additional data server, e.g. shopping server, rights management server
    • H04N21/2542—Management at additional data server, e.g. shopping server, rights management server for selling goods, e.g. TV shopping
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
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    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866—Management of end-user data
    • H04N21/25891—Management of end-user data being end-user preferences
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/439—Processing of audio elementary streams
    • H04N21/4398—Processing of audio elementary streams involving reformatting operations of audio signals
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/4508—Management of client data or end-user data
    • H04N21/4532—Management of client data or end-user data involving end-user characteristics, e.g. viewer profile, preferences
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/47815—Electronic shopping
    • H—ELECTRICITY
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    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
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    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/488—Data services, e.g. news ticker
    • H04N21/4884—Data services, e.g. news ticker for displaying subtitles

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Abstract

The invention discloses an E-commerce platform shopping method and system for realizing shopping cart commodity information display, wherein the method comprises the following steps: obtaining commodity list information of a first shopping cart; obtaining a first preheating time; obtaining first live comment barrage information; obtaining first purchase intention index information; obtaining first browsing volume information of a commodity to be live-broadcasted; arranging the commodity list information of the first shopping cart in a descending order to obtain the sequential information of commodities to be live-seeded; acquiring first preset live broadcast duration information; inputting the commodity list information of the first shopping cart, the sequence information of the commodities to be live broadcast and the first preset live broadcast duration information into a commodity live broadcast time distribution model to obtain the distribution information of the live broadcast time of each commodity; and displaying the commodities in the commodity list information of the first shopping cart in a live broadcast manner. The technical problem that reasonable time distribution cannot be carried out on live broadcast commodities so that the live broadcast commodities cannot be fully displayed in the prior art is solved.

Description

E-commerce platform shopping method and system for realizing shopping cart commodity information display
Technical Field
The invention relates to the technical field of e-commerce platform shopping, in particular to an e-commerce platform shopping method and system for realizing shopping cart commodity information display.
Background
The essence of live broadcast e-commerce is to bring flow to the e-commerce through live broadcast, thereby achieving the purpose of selling the e-commerce. Live broadcast electricity merchant has reformed the relation of "consumer", "commodity" trade company ", and trade company replaces the commodity that can not speak and communicates with the consumer in live broadcast room, and to the consumer live broadcast easily through direct viewing mode and anchor establishment trust, through show the commodity that will need live broadcast based on live broadcast platform for the consumer knows the commodity characteristic more.
However, in the process of implementing the technical solution of the invention in the embodiments of the present application, the inventors of the present application find that the above-mentioned technology has at least the following technical problems:
because the prior art can not carry out reasonable time distribution to the direct seeding commodity, and then make the direct seeding commodity can not fully demonstrate for the direct seeding effect is unsatisfactory.
Disclosure of Invention
The embodiment of the application solves the problem that the prior art can not reasonably distribute time for direct broadcasting commodities by providing the E-commerce platform shopping method and the system for realizing the commodity information display of the shopping cart, thereby leading the direct seeding merchandise not to be fully displayed, obtaining the preliminary purchase intention and the browsing amount of the consumer by preheating the display before the direct seeding of the shopping cart merchandise, further, based on the preliminary heat of the displayed commodities, preliminary live commodity sequencing can be obtained by performing descending sequencing on the displayed commodities, and then the direct broadcasting time distribution is carried out on the displayed commodities by combining the total direct broadcasting time length, so that each commodity has enough time to be fully displayed, meanwhile, the consumer can further know the details of the commodity, the time distribution of the direct broadcast commodity is optimized, the live broadcast commodity is fully displayed, and the technical effect of the live broadcast efficiency of the commodity is improved.
The embodiment of the application provides an E-commerce platform shopping method for realizing shopping cart commodity information display, wherein the method comprises the following steps: obtaining first shopping cart commodity list information of a first direct broadcasting platform; obtaining first preheating time, wherein the first preheating time is commodity display time before a first anchor carries out network live broadcast; acquiring first live comment barrage information according to the first preheating time; obtaining first purchase intention index information of a first fan group according to the first on-air comment barrage information; obtaining first browsing amount information of the first fan group on the commodities to be live broadcast in the commodity list information of the first shopping cart; based on the first purchase intention index information and the first browsing volume information, performing descending order arrangement on the first shopping cart commodity list information to obtain the sequential information of commodities to be live-broadcasted; acquiring first preset live broadcast duration information; inputting the commodity list information of the first shopping cart, the sequence information of the commodities to be live broadcast and the first preset live broadcast duration information into a commodity live broadcast time distribution model to obtain the distribution information of the live broadcast time of each commodity; and displaying the commodities in the commodity list information of the first shopping cart in a live broadcast mode according to the live broadcast time distribution information of the commodities.
On the other hand, the application also provides an e-commerce platform shopping system for realizing shopping cart commodity information display, wherein the system comprises: a first obtaining unit: the first obtaining unit is used for obtaining the commodity list information of a first shopping cart of a first direct broadcasting platform; a second obtaining unit: the second obtaining unit is used for obtaining first preheating time, and the first preheating time is commodity display time before the first anchor carries out network live broadcast; a third obtaining unit: the third obtaining unit is used for obtaining first live comment barrage information according to the first preheating time; a fourth obtaining unit: the fourth obtaining unit is used for obtaining first purchase intention index information of a first fan group according to the first on-air comment barrage information; a fifth obtaining unit: the fifth obtaining unit is used for obtaining first browsing volume information of the first fan group on the commodities to be live broadcast in the commodity list information of the first shopping cart; a first arranging unit: the first arranging unit is used for arranging the commodity list information of the first shopping cart in a descending order based on the first purchase intention index information and the first browsing volume information to obtain the sequential information of commodities to be live-broadcasted; a sixth obtaining unit: the sixth obtaining unit is used for obtaining first preset live broadcast duration information; a first input unit: the first input unit is used for inputting the commodity list information of the first shopping cart, the sequence information of the commodities to be live broadcast and the first preset live broadcast duration information into a commodity live broadcast time distribution model to obtain live broadcast time distribution information of each commodity; the first display unit: the first display unit is used for displaying the commodities in the commodity list information of the first shopping cart in a live broadcast mode according to the live broadcast time distribution information of the commodities.
One or more technical solutions provided in the embodiments of the present application have at least the following technical effects or advantages:
preheating through the show before carrying out the live broadcast to shopping cart commodity, can obtain consumer's preliminary purchase intention and browsing volume, and then based on this preliminary heat degree that obtains show commodity, arrange through descending the order to it, can obtain preliminary live broadcast commodity sequencing, and then combine the total live broadcast to carry out live broadcast time distribution to the commodity of show for every commodity has sufficient time to fully demonstrate, the consumer of being convenient for further understands the commodity details simultaneously, the time distribution of optimizing live broadcast commodity has been reached, improve the degree of understanding of consumer to live broadcast commodity, and then improve the technical effect of the live broadcast efficiency of commodity.
The foregoing description is only an overview of the technical solutions of the present application, and the present application can be implemented according to the content of the description in order to make the technical means of the present application more clearly understood, and the following detailed description of the present application is given in order to make the above and other objects, features, and advantages of the present application more clearly understandable.
Drawings
FIG. 1 is a schematic flow chart of an e-commerce platform shopping method for displaying commodity information of a shopping cart according to an embodiment of the present disclosure;
FIG. 2 is a schematic structural diagram of an e-commerce platform shopping system for displaying commodity information of a shopping cart according to an embodiment of the present disclosure;
fig. 3 is a schematic structural diagram of an exemplary electronic device according to an embodiment of the present application.
Description of reference numerals: a first obtaining unit 11, a second obtaining unit 12, a third obtaining unit 13, a fourth obtaining unit 14, a fifth obtaining unit 15, a first arranging unit 16, a sixth obtaining unit 17, a first input unit 18, a first presenting unit 19, a bus 300, a receiver 301, a processor 302, a transmitter 303, a memory 304, and a bus interface 305.
Detailed Description
The embodiment of the application solves the problem that the prior art can not reasonably distribute time for direct broadcasting commodities by providing the E-commerce platform shopping method and the system for realizing the commodity information display of the shopping cart, thereby leading the direct seeding merchandise not to be fully displayed, obtaining the preliminary purchase intention and the browsing amount of the consumer by preheating the display before the direct seeding of the shopping cart merchandise, further, based on the preliminary heat of the displayed commodities, preliminary live commodity sequencing can be obtained by performing descending sequencing on the displayed commodities, and then the direct broadcasting time distribution is carried out on the displayed commodities by combining the total direct broadcasting time length, so that each commodity has enough time to be fully displayed, meanwhile, the consumer can further know the details of the commodity, the time distribution of the direct broadcast commodity is optimized, the live broadcast commodity is fully displayed, and the technical effect of the live broadcast efficiency of the commodity is improved.
Hereinafter, example embodiments according to the present application will be described in detail with reference to the accompanying drawings. It should be apparent that the described embodiments are merely some embodiments of the present application and not all embodiments of the present application, and it should be understood that the present application is not limited to the example embodiments described herein.
Summary of the application
The essence of live broadcast e-commerce is to bring flow to the e-commerce through live broadcast, thereby achieving the purpose of selling the e-commerce. Live broadcast electricity merchant has reformed the relation of "consumer", "commodity" trade company ", and trade company replaces the commodity that can not speak and communicates with the consumer in live broadcast room, and to the consumer live broadcast easily through direct viewing mode and anchor establishment trust, through show the commodity that will need live broadcast based on live broadcast platform for the consumer knows the commodity characteristic more. Because the prior art can not carry out reasonable time distribution to the direct seeding commodity, and then make the direct seeding commodity can not fully demonstrate for the direct seeding effect is unsatisfactory.
In view of the above technical problems, the technical solution provided by the present application has the following general idea:
the embodiment of the application provides an E-commerce platform shopping method for realizing shopping cart commodity information display, wherein the method comprises the following steps: obtaining first shopping cart commodity list information of a first direct broadcasting platform; obtaining first preheating time, wherein the first preheating time is commodity display time before a first anchor carries out network live broadcast; acquiring first live comment barrage information according to the first preheating time; obtaining first purchase intention index information of a first fan group according to the first on-air comment barrage information; obtaining first browsing amount information of the first fan group on the commodities to be live broadcast in the commodity list information of the first shopping cart; based on the first purchase intention index information and the first browsing volume information, performing descending order arrangement on the first shopping cart commodity list information to obtain the sequential information of commodities to be live-broadcasted; acquiring first preset live broadcast duration information; inputting the commodity list information of the first shopping cart, the sequence information of the commodities to be live broadcast and the first preset live broadcast duration information into a commodity live broadcast time distribution model to obtain the distribution information of the live broadcast time of each commodity; and displaying the commodities in the commodity list information of the first shopping cart in a live broadcast mode according to the live broadcast time distribution information of the commodities.
For better understanding of the above technical solutions, the following detailed descriptions will be provided in conjunction with the drawings and the detailed description of the embodiments.
Example one
As shown in fig. 1, an embodiment of the present application provides an e-commerce platform shopping method for implementing shopping cart commodity information display, where the method includes:
step S100: obtaining first shopping cart commodity list information of a first direct broadcasting platform;
specifically, the essence of live telecast is to bring traffic to the telecast through live telecast, thereby achieving the purpose of selling to the telecast. Live broadcast electricity merchant has reformed the relation of "consumer", "commodity" trade company ", and trade company replaces the commodity that can not speak and communicates with the consumer in live broadcast room, and to the consumer live broadcast easily through direct viewing mode and anchor establishment trust, through show the commodity that will need live broadcast based on live broadcast platform for the consumer knows the commodity characteristic more. Further, in this embodiment of the application, the first live broadcast platform includes a live broadcast platform such as a shake live broadcast and a flight live broadcast, and the first shopping cart commodity list information refers to that commodities needing live broadcast are uniformly added to a commodity list of a shopping cart for consumers to know and screen psychographic products.
Step S200: obtaining first preheating time, wherein the first preheating time is commodity display time before a first anchor carries out network live broadcast;
step S300: acquiring first live comment barrage information according to the first preheating time;
specifically, the first preheating time refers to the display time of the goods on the live broadcast platform before live broadcast delivery is performed, the first live broadcast comment barrage information includes the purchase intention of the displayed goods by the consumer, inquiry information of certain goods and the like, and the goods are preheated and displayed before live broadcast, so that the consumer can know the general situation of the goods in advance, and the purchase intention of the consumer is clarified.
Step S400: obtaining first purchase intention index information of a first fan group according to the first on-air comment barrage information;
step S500: obtaining first browsing amount information of the first fan group on the commodities to be live broadcast in the commodity list information of the first shopping cart;
specifically, the first purchase intention index information clearly shows the purchase intention of a consumer to a displayed commodity, for example, if the consumer clearly wants to purchase a certain commodity, a serial number corresponding to the commodity can be added to a live broadcast bullet screen, a background worker can count the serial number, the commodity with the largest number of occurrences of the serial number is subjected to priority live broadcast, and the like, the first browsing amount information is the click browsing amount of the consumer to the displayed commodity, and the purchase intention of the consumer can be visually known by counting the browsing amount of the commodity.
Step S600: based on the first purchase intention index information and the first browsing volume information, performing descending order arrangement on the first shopping cart commodity list information to obtain the sequential information of commodities to be live-broadcasted;
step S700: acquiring first preset live broadcast duration information;
specifically, the purchase intention and the browsing amount of the displayed commodities of the consumer are known to be obtained, the displayed commodities can be arranged in a descending order based on the purchase intention and the browsing amount, the purchase intention is highest, the commodities with the largest browsing amount are displayed in a priority live broadcast mode, otherwise, the purchase intention is lowest, the commodities with the smallest browsing amount are displayed in a delayed live broadcast mode, the purchase intention of the consumer is met, the first preset live broadcast time length information is the total time length of the commodities which need to be displayed in a live broadcast mode, the live broadcast time of the commodities is convenient to plan and distribute in a unified mode, and the consumer can know the information of each commodity in detail.
Step S800: inputting the commodity list information of the first shopping cart, the sequence information of the commodities to be live broadcast and the first preset live broadcast duration information into a commodity live broadcast time distribution model to obtain the distribution information of the live broadcast time of each commodity;
specifically, the commodity live broadcast time distribution model is a data training model, input parameters can be calculated in a unified mode, an optimal result can be calculated conveniently, live broadcast time distribution of each commodity can be calculated through the combination of a commodity list, a live broadcast sequence and live broadcast time length, live broadcast time distribution information of each commodity is live broadcast time distribution of each commodity, and distribution results obtained through calculation are accurate based on model training.
Step S900: and displaying the commodities in the commodity list information of the first shopping cart in a live broadcast mode according to the live broadcast time distribution information of the commodities.
Particularly, preheat through the show before living broadcast to shopping cart commodity, can obtain consumer's preliminary purchase intention and browsing volume, and then based on this preliminary heat degree that obtains show commodity, arrange through descending the order to it, can obtain preliminary live broadcast commodity sequencing, and then combine the total live broadcast duration to carry out live broadcast time distribution to the commodity of show, make every commodity all have sufficient time to fully demonstrate, the consumer of being convenient for further understands the commodity details simultaneously, the time distribution of optimizing live broadcast commodity has been reached, improve consumer's the degree of understanding of direct broadcast commodity, and then improve the technological effect of the live broadcast efficiency of commodity.
Further, the embodiment of the application further comprises:
step S1010: obtaining a second fan group, wherein the second fan group is a fan group newly added in the process of network live broadcast by the first anchor;
step S1020: obtaining second purchase intention index information and second browsing volume information of the second fan group on the to-be-live broadcast commodity;
step S1030: constructing a real-time heat change map of the to-be-live-broadcast commodity according to the first purchase intention index information, the first browsing volume information, the second purchase intention index information and the second browsing volume information;
step S1040: and dynamically adjusting the distribution information of the live broadcast time of each commodity according to the real-time heat change diagram to obtain the redistribution information of the live broadcast time of each commodity.
Specifically, in order to obtain heat change information of the displayed commodities in real time, further, in the process of live broadcast, new fans are added into the live broadcast, and also new fans are added and quit, the second fan group is a fan group which is newly added in the process of network live broadcast, the second purchase intention index information and the second browsing amount information are the heat influence on the displayed commodities after the fans are newly added into the live broadcast, and further a real-time heat change graph of the live broadcast commodities is constructed based on the commodity heat before and in the process of live broadcast, the real-time heat change graph can be reduced due to the fact that a person exits from the live broadcast, and can also be increased due to the fact that a person adds into the live broadcast, so that dynamic change is presented, and a worker in a live broadcast room can dynamically adjust time distribution information of the commodities based on the real-time heat change graph to further obtain live broadcast time redistribution information of the commodities, and based on the fact that the heat change information of the displayed commodities is obtained in real time, the live broadcast time distribution of the commodities is adjusted in real time, and the live broadcast commodities can be fully displayed.
Further, the embodiment of the application further comprises:
step S1050: according to the real-time heat degree change diagram, a first commodity data set and a second commodity data set are obtained, wherein the first commodity data set is a commodity set higher than a preset heat degree value, and the second commodity data set is a commodity set lower than the preset heat degree value;
step S1060: obtaining a first commodity set average heat value corresponding to the first commodity data set, and obtaining a second commodity set average heat value corresponding to the second commodity data set;
step S1070: obtaining a first live broadcast time length corresponding to the first commodity data set and a second live broadcast time length corresponding to the second commodity data set based on the first preset live broadcast time length information, the average heat value of the first commodity set and the average heat value of the second commodity set, wherein the second live broadcast time length is longer than the first live broadcast time length;
step S1080: and performing live broadcast display on the second commodity data set according to the second live broadcast time length.
Specifically, in order to more specifically perform the distribution of the live broadcast time based on the commodity heat value, the preset heat value is a preset general heat value of the commodity, which may be set to 50, the first commodity data set is a commodity set higher than the preset heat value, that is, the heat degrees of the first commodity set are all higher than 50, which indicates that the purchase intention of the consumer for the first commodity set is strong, the second commodity data set is a commodity set lower than the preset heat value, that is, the heat degrees of the second commodity set are all lower than 50, which indicates that the purchase intention of the consumer for the second commodity set is low, and at the same time, the average heat values of the first commodity set are calculated by averaging the commodity heat values higher than 50 because the commodity heat degrees of the first commodity data set are different and have a difference of 60 or 90, similarly, the average heat value of the second commodity set is obtained by performing average calculation on the commodity heat values lower than 50, and then comprehensively calculating a first live broadcast time length corresponding to the first commodity data set and a second live broadcast time length corresponding to the second commodity data set based on the total live broadcast time length, the average heat value of the first commodity set and the average heat value of the second commodity set, it is noted that the second live broadcast time length is higher than the first live broadcast time length, because the average heat value of the first commodity data set is higher, it indicates that the purchase intention of people is stronger, so that the distribution of the live broadcast time can be properly reduced, and the purchase intention of people cannot be greatly influenced, otherwise, the distribution of the time of the second commodity data set can be properly increased, because the heat value of the second commodity set is lower, if the live broadcast time of the second commodity set is properly prolonged, people have enough time to fully know commodities, the purchase intention of the commodities with low popularity can be improved, more specific distribution of live broadcast time based on the commodity popularity value is achieved, the understanding degree of the live broadcast commodities of consumers is further improved, and the technical effect of live broadcast efficiency of the commodities is further improved.
Further, the embodiment of the application further comprises:
step S1110: obtaining a first joining user in the second fan group, wherein the first joining user is a user suffering from hearing impairment;
step S1120: obtaining first information of commodities to be purchased according to the first joining user, wherein the first information of the commodities to be purchased is contained in the commodity list information of the first shopping cart;
step S1130: judging whether the first commodity information to be purchased is finished live broadcast or not;
step S1140: if the first commodity information to be purchased is finished live broadcasting, first playback information is obtained;
step S1150: acquiring first recorded and played audio information according to the first playback and recorded and played information;
step S1160: inputting the first recorded and broadcast audio information into a voice conversion database to obtain first recorded and broadcast subtitle information;
step S1170: and sending the first recorded and broadcast caption information to the live broadcast platform client of the first joining user for commodity display.
Specifically, in order to meet the experience of different users on the live broadcast process and improve the live broadcast efficiency, further, the first joining user is a user who enters the live broadcast later and has hearing impairment, the first commodity information to be purchased is a commodity that the first joining user wants to purchase, and further, whether the first commodity information to be purchased is finished the live broadcast is judged, that is, whether the live broadcast field of the first commodity information to be purchased has passed, if so, the first playback recorded broadcast information about the first commodity to be purchased can be obtained, because the first joining user has hearing impairment, considering that the knowledge about the commodity is not very thorough, the recorded broadcast audio information can be subjected to voice conversion, so that the explanation of the first commodity to be purchased by the main broadcast is converted into text subtitles, and the first recorded broadcast subtitle information is a detailed text record of the first commodity to be purchased, and then will first recorded broadcast subtitle information send to the live broadcast platform client of first joining user carries out commodity show, and then has satisfied different users and to live the experience of process and feel, promotes different users and to live the participation degree and the experience of process and feel.
Further, the embodiment of the application further comprises:
step S1171: obtaining first characteristic label information of the first commodity information to be purchased;
step S1172: adding the first feature label information to a display part corresponding to the first to-be-purchased commodity information to obtain first feature label information;
step S1173: and simultaneously sending the first feature mark information to the live broadcast platform client of the first joining user for commodity display.
Specifically, the first feature tag information is a feature description of the first to-be-purchased commodity information, for example, if the commodity that the first joining user wants to purchase is a wardrobe, the first feature tag information includes component composition, assembly steps, cautionary items, and the like, and then feature labeling is performed on components of each part of the wardrobe based on the feature tags, that is, how to assemble the two boards, what structure is adopted for assembly, patterns after assembly, and the like, and then the text label based on the first feature tag and the recorded subtitle are simultaneously sent to the live broadcast platform client of the first joining user for commodity display, so that the user can conveniently know the commodity to be purchased in detail.
Further, according to the second live broadcast duration, live broadcast display is performed on the second commodity data set, and step S1080 further includes:
step S1081: obtaining a third commodity and a fourth commodity according to the second commodity data set, wherein the heat degrees of the third commodity and the fourth commodity are both lower than the preset heat degree value;
step S1082: obtaining a third heat weight ratio corresponding to the third commodity and a fourth heat weight ratio corresponding to the fourth commodity;
step S1083: calculating the third popularity weight ratio and the fourth popularity weight ratio based on the second live broadcast time length to obtain a third live broadcast time length corresponding to the third commodity and a fourth live broadcast time length corresponding to the fourth commodity;
step S1084: and performing live broadcast display on the second commodity data set according to the third live broadcast time length and the fourth live broadcast time length.
Specifically, in order to further perform time allocation on the displayed merchandise with a heat value lower than 50, further, the heat values of the third merchandise and the fourth merchandise are both lower than the preset heat value, the heat value of the third merchandise may be 10, the heat value of the fourth merchandise may be 40, and the like, the third heat weight proportion may be understood as one fifth of the weight proportion of the heat value 10 of the third merchandise to the heat value 50, and similarly, the fourth heat weight proportion may be understood as four fifth of the heat value, and further, the live broadcast time is planned based on the merchandise with a heat value lower than 50, the third heat weight proportion and the fourth heat weight proportion are subjected to weight calculation, so that a third live broadcast time corresponding to the third merchandise and a fourth live broadcast time corresponding to the fourth merchandise can be obtained, the third live broadcast time is 40 minutes, the fourth live broadcast time may be 10 minutes, and the like, and the time allocation on the displayed merchandise with a heat value lower than 50 is further achieved, thereby further explaining the commodity in detail.
Further, the step S800 of inputting the first shopping cart commodity list information, the to-be-live-broadcast commodity sequence information, and the first preset live broadcast duration information into a commodity live broadcast time distribution model to obtain live broadcast time distribution information of each commodity further includes:
step S810: inputting the first shopping cart commodity list information, the commodity sequence information to be live broadcast and the first preset live broadcast duration information into a commodity live broadcast time distribution model, wherein the commodity live broadcast time distribution model is obtained by training through multiple groups of training data, and each group of training data in the multiple groups of training data comprises: the first shopping cart commodity list information, the to-be-live-broadcast commodity sequence information, the first preset live broadcast duration information and identification information used for identifying live broadcast time distribution information of each commodity;
step S820: and obtaining a first distribution result of the commodity live broadcast time distribution model, wherein the first distribution result is distribution information of each commodity live broadcast time.
Specifically, in order to obtain more accurate live broadcast time distribution information of each commodity, the commodity list information of the first shopping cart, the sequence information of the commodities to be live broadcast, and the first preset live broadcast time information may be input into a commodity live broadcast time distribution model for training. The commodity live broadcast time distribution model is a neural network model, namely a neural network model in machine learning, and is described on the basis of a neuron mathematical model. Briefly, it is a mathematical model. In the embodiment of the application, the commodity list information of the first shopping cart, the sequence information of the commodities to be live broadcast and the first preset live broadcast duration information are input into a commodity live broadcast time distribution model for training, and the neural network model is trained by using the marked commodity live broadcast time distribution information.
Further, the process of the commodity live time allocation model is substantially a process of supervised learning. The plurality of groups of training data are specifically: the system comprises a first shopping cart commodity list information, a to-be-live-broadcast commodity sequence information, a first preset live broadcast duration information and identification information used for identifying live broadcast time distribution information of commodities. And outputting a first distribution result by the commodity direct broadcast time distribution model through inputting the commodity list information of the first shopping cart, the sequence information of the commodities to be subjected to direct broadcast and the first preset direct broadcast duration information. The output information is verified with the live broadcast time distribution information of each commodity playing a role in identification, if the output information is consistent with the live broadcast time distribution information requirement of each commodity playing a role in identification, the data supervised learning is completed, and then the next group of data supervised learning is carried out; and if the output information is inconsistent with the requirement of the distribution information of the live broadcast time of each commodity playing the identification role, the neural network learning model adjusts itself until the output result of the neural network learning model is consistent with the requirement of the distribution information of the live broadcast time of each commodity playing the identification role, and then the supervised learning of the next group of data is carried out. The neural network learning model is continuously corrected and optimized through training data, the accuracy of the neural network learning model in processing the information is improved through the process of supervised learning, and the technical effect that the information is more accurately distributed to the commodity live broadcast time is achieved.
To sum up, the e-commerce platform shopping method and the e-commerce platform shopping system for realizing shopping cart commodity information display provided by the embodiment of the application have the following technical effects:
1. preheating through the show before carrying out the live broadcast to shopping cart commodity, can obtain consumer's preliminary purchase intention and browsing volume, and then based on this preliminary heat degree that obtains show commodity, arrange through descending the order to it, can obtain preliminary live broadcast commodity sequencing, and then combine the total live broadcast to carry out live broadcast time distribution to the commodity of show for it all has sufficient time to fully demonstrate to make every commodity, the consumer of being convenient for further knows the commodity details simultaneously, the time distribution of optimizing live broadcast commodity has been reached, improve the degree of understanding of consumer to live broadcast commodity, and then improve the technical effect of the live broadcast efficiency of commodity.
Example two
Based on the same inventive concept as the e-commerce platform shopping method for realizing the display of the commodity information of the shopping cart in the previous embodiment, the invention also provides an e-commerce platform shopping system for realizing the display of the commodity information of the shopping cart, as shown in fig. 2, the system comprises:
the first obtaining unit 11: the first obtaining unit 11 is configured to obtain first shopping cart commodity list information of a first direct broadcasting platform;
the second obtaining unit 12: the second obtaining unit 12 is configured to obtain a first preheating time, where the first preheating time is a commodity display time before the first anchor performs live webcast;
the third obtaining unit 13: the third obtaining unit 13 is configured to obtain first live comment barrage information according to the first preheating time;
the fourth obtaining unit 14: the fourth obtaining unit 14 is configured to obtain first purchase intention index information of a first fan group according to the first on-air comment barrage information;
the fifth obtaining unit 15: the fifth obtaining unit 15 is configured to obtain first browsing amount information of the first fan group on the to-be-live-broadcast commodities in the first shopping cart commodity list information;
first arranging unit 16: the first arranging unit 16 is configured to perform descending order arrangement on the first shopping cart commodity list information based on the first purchase intention index information and the first browsing volume information, and obtain sequential information of commodities to be live-broadcasted;
sixth obtaining unit 17: the sixth obtaining unit 17 is configured to obtain first preset live broadcast duration information;
first input unit 18: the first input unit 18 is configured to input the first shopping cart commodity list information, the to-be-live-broadcast commodity sequence information, and the first preset live broadcast duration information into a commodity live broadcast time distribution model, so as to obtain live broadcast time distribution information of each commodity;
first display unit 19: the first display unit 19 is configured to display the commodities in the commodity list information of the first shopping cart in a live broadcast manner according to the live broadcast time distribution information of the commodities.
Further, the system further comprises:
a seventh obtaining unit: the seventh obtaining unit is configured to obtain a second fan group, where the second fan group is a fan group newly added in the process of performing network live broadcast by the first anchor;
an eighth obtaining unit: the eighth obtaining unit is configured to obtain second purchase intention index information and second browsing volume information of the second fan group on the to-be-live-broadcast commodity;
a first building unit: the first construction unit is used for constructing a real-time heat change diagram of the to-be-live-broadcast commodity according to the first purchase intention index information, the first browsing volume information, the second purchase intention index information and the second browsing volume information;
a first adjusting unit: the first adjusting unit is used for dynamically adjusting the distribution information of the live broadcast time of each commodity according to the real-time heat change diagram to obtain the redistribution information of the live broadcast time of each commodity.
Further, the system further comprises:
a ninth obtaining unit: the ninth obtaining unit is configured to obtain a first commodity data set and a second commodity data set according to the real-time heat variation graph, where the first commodity data set is a commodity set higher than a preset heat value, and the second commodity data set is a commodity set lower than the preset heat value;
a tenth obtaining unit: the tenth obtaining unit is configured to obtain a first commodity set average heat value corresponding to the first commodity data set, and obtain a second commodity set average heat value corresponding to the second commodity data set;
an eleventh obtaining unit: the eleventh obtaining unit is configured to obtain a first live broadcast time corresponding to the first commodity data set and a second live broadcast time corresponding to the second commodity data set based on the first preset live broadcast time information, the average heat value of the first commodity set, and the average heat value of the second commodity set, where the second live broadcast time is longer than the first live broadcast time;
a second display unit: and the second display unit is used for carrying out live broadcast display on the second commodity data set according to the second live broadcast time length.
Further, the system further comprises:
a twelfth obtaining unit: the twelfth obtaining unit is configured to obtain a first joining user in the second fan group, where the first joining user is a user with hearing impairment;
a thirteenth obtaining unit: the thirteenth obtaining unit is configured to obtain information of a first item to be purchased according to the first joining user, where the information of the first item to be purchased is included in the information of the item list of the first shopping cart;
a first judgment unit: the first judging unit is used for judging whether the first to-be-purchased commodity information is finished live broadcasting or not;
a fourteenth obtaining unit: the fourteenth obtaining unit is configured to obtain first playback information if the first to-be-purchased commodity information is finished being live broadcast;
a fifteenth obtaining unit: the fifteenth obtaining unit is configured to obtain first recorded and played audio information according to the first playback and recorded and played information;
a second input unit: the second input unit is used for inputting the first recorded and broadcast audio information into a voice conversion database to obtain first recorded and broadcast subtitle information;
a first transmission unit: the first sending unit is used for sending the first recorded and broadcast caption information to the live broadcast platform client of the first joining user for commodity display.
Further, the system further comprises:
a sixteenth obtaining unit: the sixteenth obtaining unit is configured to obtain first feature tag information of the first to-be-purchased commodity information;
a first adding unit: the first adding unit is used for adding the first feature label information to a display part corresponding to the first to-be-purchased commodity information to obtain first feature mark information;
a second transmitting unit: and the second sending unit is used for sending the first feature mark information to the live broadcast platform client of the first joining user for commodity display.
Further, the system further comprises:
a seventeenth obtaining unit: the seventeenth obtaining unit is configured to obtain a third commodity and a fourth commodity according to the second commodity data set, where the heat degrees of the third commodity and the fourth commodity are both lower than the preset heat degree value;
an eighteenth obtaining unit: the eighteenth obtaining unit is configured to obtain a third heat weight ratio corresponding to the third commodity and obtain a fourth heat weight ratio corresponding to the fourth commodity;
the first calculation unit: the first calculating unit is configured to calculate the third popularity weight ratio and the fourth popularity weight ratio based on the second live broadcast time length to obtain a third live broadcast time length corresponding to the third commodity and a fourth live broadcast time length corresponding to the fourth commodity;
a third display unit: and the third display unit is used for carrying out live broadcast display on the second commodity data set according to the third live broadcast time length and the fourth live broadcast time length.
Further, the system further comprises:
a third input unit: the third input unit is used for inputting the first shopping cart commodity list information, the commodity sequence information to be live broadcast and the first preset live broadcast duration information into a commodity live broadcast time distribution model, the commodity live broadcast time distribution model is obtained through training of multiple groups of training data, wherein each group of training data in the multiple groups of training data comprises: the first shopping cart commodity list information, the to-be-live-broadcast commodity sequence information, the first preset live broadcast duration information and identification information used for identifying live broadcast time distribution information of each commodity;
a nineteenth obtaining unit: the nineteenth obtaining unit is configured to obtain a first distribution result of the distribution model of the live broadcast time of the commodities, where the first distribution result is distribution information of the live broadcast time of each commodity.
Various changes and specific examples of the e-commerce platform shopping method for realizing shopping cart commodity information display in the first embodiment of fig. 1 are also applicable to the e-commerce platform shopping system for realizing shopping cart commodity information display in the present embodiment, and through the foregoing detailed description of the e-commerce platform shopping method for realizing shopping cart commodity information display, those skilled in the art can clearly know an implementation method of the e-commerce platform shopping system for realizing shopping cart commodity information display in the present embodiment, so for the brevity of the description, detailed description is not repeated again.
EXAMPLE III
The electronic device of the embodiment of the present application is described below with reference to fig. 3.
Fig. 3 illustrates a schematic structural diagram of an electronic device according to an embodiment of the present application.
Based on the inventive concept of the e-commerce platform shopping method for realizing the shopping cart commodity information display in the embodiment, the invention also provides an e-commerce platform shopping system for realizing the shopping cart commodity information display, wherein a computer program is stored on the e-commerce platform shopping system, and when the program is executed by a processor, the steps of any one of the methods of the e-commerce platform shopping system for realizing the shopping cart commodity information display are realized.
Where in fig. 3 a bus architecture (represented by bus 300), bus 300 may include any number of interconnected buses and bridges, bus 300 linking together various circuits including one or more processors, represented by processor 302, and memory, represented by memory 304. The bus 300 may also link together various other circuits such as peripherals, voltage regulators, power management circuits, and the like, which are well known in the art, and therefore, will not be described any further herein. A bus interface 305 provides an interface between the bus 300 and the receiver 301 and transmitter 303. The receiver 301 and the transmitter 303 may be the same element, i.e., a transceiver, providing a means for communicating with various other systems over a transmission medium. The processor 302 is responsible for managing the bus 300 and general processing, and the memory 304 may be used for storing data used by the processor 302 in performing operations.
The embodiment of the application provides an E-commerce platform shopping method for realizing shopping cart commodity information display, wherein the method comprises the following steps: obtaining first shopping cart commodity list information of a first direct broadcasting platform; obtaining first preheating time, wherein the first preheating time is commodity display time before a first anchor carries out network live broadcast; acquiring first live comment barrage information according to the first preheating time; obtaining first purchase intention index information of a first fan group according to the first on-air comment barrage information; obtaining first browsing amount information of the first fan group on the commodities to be live broadcast in the commodity list information of the first shopping cart; based on the first purchase intention index information and the first browsing volume information, performing descending order arrangement on the first shopping cart commodity list information to obtain the sequential information of commodities to be live-broadcasted; acquiring first preset live broadcast duration information; inputting the commodity list information of the first shopping cart, the sequence information of the commodities to be live broadcast and the first preset live broadcast duration information into a commodity live broadcast time distribution model to obtain the distribution information of the live broadcast time of each commodity; and displaying the commodities in the commodity list information of the first shopping cart in a live broadcast mode according to the live broadcast time distribution information of the commodities.
As will be appreciated by one skilled in the art, embodiments of the present invention may be provided as a method, system, or computer program product. Accordingly, the present invention may take the form of an entirely hardware embodiment, an entirely software embodiment or an embodiment combining software and hardware aspects. Furthermore, the present invention may take the form of a computer program product embodied on one or more computer-usable storage media (including, but not limited to, disk storage, CD-ROM, optical storage, and the like) having computer-usable program code embodied therein.
The present invention is described with reference to flowchart illustrations and/or block diagrams of methods, apparatus (systems), and computer program products according to embodiments of the invention. It will be understood that each flow and/or block of the flow diagrams and/or block diagrams, and combinations of flows and/or blocks in the flow diagrams and/or block diagrams, can be implemented by computer program instructions. These computer program instructions may be provided to a processor of a general purpose computer, special purpose computer, embedded processor, or other programmable data processing apparatus to produce a machine, such that the instructions, which execute via the processor of the computer or other programmable data processing apparatus, create a system for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be stored in a computer-readable memory that can direct a computer or other programmable data processing apparatus to function in a particular manner, such that the instructions stored in the computer-readable memory produce an article of manufacture including an instruction system which implement the function specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be loaded onto a computer or other programmable data processing apparatus to cause a series of operational steps to be performed on the computer or other programmable apparatus to produce a computer implemented process such that the instructions which execute on the computer or other programmable apparatus provide steps for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
While preferred embodiments of the present invention have been described, additional variations and modifications in those embodiments may occur to those skilled in the art once they learn of the basic inventive concepts. Therefore, it is intended that the appended claims be interpreted as including preferred embodiments and all such alterations and modifications as fall within the scope of the invention.
It will be apparent to those skilled in the art that various changes and modifications may be made in the present invention without departing from the spirit and scope of the invention. Thus, if such modifications and variations of the present invention fall within the scope of the claims of the present invention and their equivalents, the present invention is also intended to include such modifications and variations.

Claims (9)

1. An e-commerce platform shopping method for realizing shopping cart commodity information display, wherein the method comprises the following steps:
obtaining first shopping cart commodity list information of a first direct broadcasting platform;
obtaining first preheating time, wherein the first preheating time is commodity display time before a first anchor carries out network live broadcast;
acquiring first live comment barrage information according to the first preheating time;
obtaining first purchase intention index information of a first fan group according to the first on-air comment barrage information;
obtaining first browsing amount information of the first fan group on the commodities to be live broadcast in the commodity list information of the first shopping cart;
based on the first purchase intention index information and the first browsing volume information, performing descending order arrangement on the first shopping cart commodity list information to obtain the sequential information of commodities to be live-broadcasted;
acquiring first preset live broadcast duration information;
inputting the commodity list information of the first shopping cart, the sequence information of the commodities to be live broadcast and the first preset live broadcast duration information into a commodity live broadcast time distribution model to obtain the distribution information of the live broadcast time of each commodity;
and displaying the commodities in the commodity list information of the first shopping cart in a live broadcast mode according to the live broadcast time distribution information of the commodities.
2. The method of claim 1, wherein the method further comprises:
obtaining a second fan group, wherein the second fan group is a fan group newly added in the process of network live broadcast by the first anchor;
obtaining second purchase intention index information and second browsing volume information of the second fan group on the to-be-live broadcast commodity;
constructing a real-time heat change map of the to-be-live-broadcast commodity according to the first purchase intention index information, the first browsing volume information, the second purchase intention index information and the second browsing volume information;
and dynamically adjusting the distribution information of the live broadcast time of each commodity according to the real-time heat change diagram to obtain the redistribution information of the live broadcast time of each commodity.
3. The method of claim 2, wherein the method further comprises:
according to the real-time heat degree change diagram, a first commodity data set and a second commodity data set are obtained, wherein the first commodity data set is a commodity set higher than a preset heat degree value, and the second commodity data set is a commodity set lower than the preset heat degree value;
obtaining a first commodity set average heat value corresponding to the first commodity data set, and obtaining a second commodity set average heat value corresponding to the second commodity data set;
obtaining a first live broadcast time length corresponding to the first commodity data set and a second live broadcast time length corresponding to the second commodity data set based on the first preset live broadcast time length information, the average heat value of the first commodity set and the average heat value of the second commodity set, wherein the second live broadcast time length is longer than the first live broadcast time length;
and performing live broadcast display on the second commodity data set according to the second live broadcast time length.
4. The method of claim 3, wherein the method further comprises:
obtaining a first joining user in the second fan group, wherein the first joining user is a user suffering from hearing impairment;
obtaining first information of commodities to be purchased according to the first joining user, wherein the first information of the commodities to be purchased is contained in the commodity list information of the first shopping cart;
judging whether the first commodity information to be purchased is finished live broadcast or not;
if the first commodity information to be purchased is finished live broadcasting, first playback information is obtained;
acquiring first recorded and played audio information according to the first playback and recorded and played information;
inputting the first recorded and broadcast audio information into a voice conversion database to obtain first recorded and broadcast subtitle information;
and sending the first recorded and broadcast caption information to the live broadcast platform client of the first joining user for commodity display.
5. The method of claim 4, wherein the method further comprises:
obtaining first characteristic label information of the first commodity information to be purchased;
adding the first feature label information to a display part corresponding to the first to-be-purchased commodity information to obtain first feature label information;
and simultaneously sending the first feature mark information to the live broadcast platform client of the first joining user for commodity display.
6. The method of claim 3, wherein the live presentation of the second merchandise data set according to the second live duration further comprises:
obtaining a third commodity and a fourth commodity according to the second commodity data set, wherein the heat degrees of the third commodity and the fourth commodity are both lower than the preset heat degree value;
obtaining a third heat weight ratio corresponding to the third commodity and a fourth heat weight ratio corresponding to the fourth commodity;
calculating the third popularity weight ratio and the fourth popularity weight ratio based on the second live broadcast time length to obtain a third live broadcast time length corresponding to the third commodity and a fourth live broadcast time length corresponding to the fourth commodity;
and performing live broadcast display on the second commodity data set according to the third live broadcast time length and the fourth live broadcast time length.
7. The method of claim 1, wherein the inputting the first shopping cart commodity list information, the order information of the commodities to be live broadcast and the first preset live broadcast duration information into a commodity live broadcast time distribution model to obtain live broadcast time distribution information of each commodity, further comprises:
inputting the first shopping cart commodity list information, the commodity sequence information to be live broadcast and the first preset live broadcast duration information into a commodity live broadcast time distribution model, wherein the commodity live broadcast time distribution model is obtained by training through multiple groups of training data, and each group of training data in the multiple groups of training data comprises: the first shopping cart commodity list information, the to-be-live-broadcast commodity sequence information, the first preset live broadcast duration information and identification information used for identifying live broadcast time distribution information of each commodity;
and obtaining a first distribution result of the commodity live broadcast time distribution model, wherein the first distribution result is distribution information of each commodity live broadcast time.
8. An e-commerce platform shopping system for realizing shopping cart commodity information display, wherein the system comprises:
a first obtaining unit: the first obtaining unit is used for obtaining the commodity list information of a first shopping cart of a first direct broadcasting platform;
a second obtaining unit: the second obtaining unit is used for obtaining first preheating time, and the first preheating time is commodity display time before the first anchor carries out network live broadcast;
a third obtaining unit: the third obtaining unit is used for obtaining first live comment barrage information according to the first preheating time;
a fourth obtaining unit: the fourth obtaining unit is used for obtaining first purchase intention index information of a first fan group according to the first on-air comment barrage information;
a fifth obtaining unit: the fifth obtaining unit is used for obtaining first browsing volume information of the first fan group on the commodities to be live broadcast in the commodity list information of the first shopping cart;
a first arranging unit: the first arranging unit is used for arranging the commodity list information of the first shopping cart in a descending order based on the first purchase intention index information and the first browsing volume information to obtain the sequential information of commodities to be live-broadcasted;
a sixth obtaining unit: the sixth obtaining unit is used for obtaining first preset live broadcast duration information;
a first input unit: the first input unit is used for inputting the commodity list information of the first shopping cart, the sequence information of the commodities to be live broadcast and the first preset live broadcast duration information into a commodity live broadcast time distribution model to obtain live broadcast time distribution information of each commodity;
the first display unit: the first display unit is used for displaying the commodities in the commodity list information of the first shopping cart in a live broadcast mode according to the live broadcast time distribution information of the commodities.
9. An e-commerce platform shopping system for enabling display of shopping cart merchandise information, comprising a memory, a processor and a computer program stored on the memory and executable on the processor, wherein the processor implements the steps of the method of any one of claims 1-7 when executing the program.
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CN114897573A (en) * 2022-04-21 2022-08-12 北京有竹居网络技术有限公司 Commodity information processing method and device, readable medium and electronic equipment

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