CN106339911A - Intelligent cloud screen system - Google Patents
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- CN106339911A CN106339911A CN201610745585.9A CN201610745585A CN106339911A CN 106339911 A CN106339911 A CN 106339911A CN 201610745585 A CN201610745585 A CN 201610745585A CN 106339911 A CN106339911 A CN 106339911A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0273—Determination of fees for advertising
- G06Q30/0274—Split fees
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
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Abstract
The invention discloses an intelligent cloud screen system, which comprises a dynamic information display module, an electronic promotion module, an online and offline cross operation module and an advertisement putting profit sharing module. When a commercial tenant carries out advertisement putting through the dynamic information display module of an intelligent cloud screen, electronic promotion information of goods corresponding to the advertisement is generated and sent to the electronic promotion module; the electronic promotion module sends the electronic promotion information to a user; the user purchases corresponding goods through the online and offline cross operation module according to the received electronic promotion information; and the advertisement putting profit sharing module carries out profit sharing on the profits obtained after product advertisement putting. The system achieves a purpose of providing a better and more comprehensive service for the commercial tenants.
Description
Technical field
A kind of the present invention relates to communications field, in particular it relates to intelligent cloud screen system.
Background technology
At present, there are many advertisement screens with office building out of doors, but existing advertisement screen is all broadcasting in circulation
Put the advertising message of some storages, show function thus existing and only possessing information, do not possess the intersection interaction to businessman, do not possess
Informatization to businessman, does not possess the problem that advertisement real-time is shared in the benefit with Real-time Feedback customer information.
Content of the invention
It is an object of the invention to, for the problems referred to above, a kind of intelligent cloud screen system is proposed, to realize Real-time Feedback client
Information, thus the advantage providing more preferably more all-around service for trade company.
For achieving the above object, the technical solution used in the present invention is:
A kind of intelligent cloud screen system, including multidate information display module, electronic promotional module, on-line off-line Cross operation module
It is divided into module with advertisement putting, when trade company carries out advertisement putting by the multidate information display module of intelligent cloud screen, generate and wide
To electronic promotional module, electronic promotional module sends electronic promotional information to user to the electronic promotional information accusing corresponding commodity
Afterwards, user buys after corresponding commodity according to the electronic promotional information receiving through on-line off-line Cross operation module, advertisement putting
It is divided into module to be divided into the income that this Commdity advertisement is thrown in.
Preferably, described multidate information display module multidate information show process particularly as follows:
Intelligent cloud screen initiates trade company's certification request to high in the clouds management system by communication system；
High in the clouds management system passes through communication system return authentication result to intelligence after the trade company's certification request receiving is authenticated
Yun Ping；
High in the clouds management system carries out ad production based on by the demand of the trade company of certification, and the advertisement made is after content auditing
Transmit to resource allocation module；
When resource allocation module receives the playlist request that intelligent cloud screen is sent by communication system, by corresponding played column
Table is sent to intelligent cloud screen by communication system, and intelligent cloud screen shows broadcasting by after the playlist receiving parsing.
Preferably, described electronic promotional module identification code matching process particularly as follows:
User carries out barcode scanning authentication using digital code by intelligent cloud screen, and the picture recognition module of intelligent cloud screen is believed in digital code
Breath is identified analyzing, thus information in digital code is converted into binary data, binary data is transmitted by http interface
To the background server of intelligent cloud screen, after background server receives binary data, by the reward voucher mould in background server
Block is authenticated to the binary data receiving, and certification is called line module in background server and passed through information after passing through
Sending module is sent to user authentication result.
Preferably, the on-line off-line scheduling of resource process of described on-line off-line Cross operation module is particularly as follows: be uploaded to cloud
The commodity of end pipe platform are preserved to the scheduling of resource module of high in the clouds management platform after examination ＆ verification；
The merchandise news of preservation is transmitted and is carried out merchandise news displaying to intelligent cloud screen by scheduling of resource module；User is based on commodity and believes
Breath shows the quantity purchase selecting commodity and corresponding commodity, after then user input phone number carries out payment affirmation, intelligence
Yun Ping ejects and pays Quick Response Code；
User carries out after barcode scanning payment using mobile phone, will pay successful feedback of the information to intelligent cloud screen, intelligent cloud screen receives
After the feedback signal of user, transmission pays and successfully instructs to high in the clouds management platform, and high in the clouds management platform is entered to sequence information
Row record, and issue Electronic Product Code to user.
Preferably, described advertisement putting be divided into module information issue and feedback procedure particularly as follows:
Businessman uploads after advertising message completes ad production, the advertisement made after the broadcasting of intelligent cloud screen, after intelligent cloud screen
Platform server inserts record by the collection advertisement of api interface, and by big data, precisely advertisement recommended models are set up in analysis, are
Businessman is precisely thrown in.
Preferably, corresponding playlist is sent to intelligent cloud screen by resource allocation module by communication system, specially
Intelligent cloud screen obtains playlist by api interface and prepares file, and playlist prepares file, and file format is json form.
Preferably, described digital code dynamically generates, and intelligent cloud screen image identification module carries out Dynamic Recognition, institute to digital code
State that digital code is dynamic to be generated particularly as follows: on the basis of the essential information of collection digital code, increase cloud screen id, current time, excellent
Favour volume identification and by the key of key server acquisition request carry out sha1 sign laggard line code obscure.
Preferably, by big data, precisely analysis is set up in advertisement recommended models, particularly as follows:
Intelligent cloud screen collect advertisement insert record, by elk mode partitioned storage collect insert record, the principle of subregion is adopted
Divided with related to business, and scanned for by elasticsearch software, then used using kibana software
The friendly interaction in family, and use algorithm with regress analysis method and proposed algorithm, under the auxiliary of machine learning algorithm, complete paired data divides
Analysis is thus set up " advertisement-user-produce effects " model.
Preferably, described advertisement insert record, the frequency that inserts including advertisement, duration, flow of the people, unit interval artificial abortion
Amount, classification or number of clicks.
Preferably, the index of " advertisement-user-produce effects " model includes, unique user advertisement putting duration, throw in number,
Throw in area, throw in classification, artificial abortion's situation, single screen broadcasting time or all example prices.
Technical scheme has the advantages that
Technical scheme, merchandise news is shown, the identification of electronic promotional information, on-line off-line transaction and to commodity
Show and the income of transaction is divided into.While Real-time Feedback customer information, it is more preferably more omnibearing to be that trade company provides
Service.
Below by drawings and Examples, technical scheme is described in further detail.
Brief description
Fig. 1 is the theory diagram of the intelligent cloud screen system described in the embodiment of the present invention；
Fig. 2 is the data transfer schematic diagram that the multidate information described in the embodiment of the present invention is shown；
Fig. 3 is the specifically used flow chart of the identification code coupling described in the embodiment of the present invention；
Fig. 4 is the on-line off-line scheduling of resource flow chart described in the embodiment of the present invention；
Fig. 5 is the flow chart that the information described in the embodiment of the present invention is issued and fed back；
Fig. 6 is the electronic circuitry of the signal conditioning circuit described in the embodiment of the present invention.
Specific embodiment
Below in conjunction with accompanying drawing, the preferred embodiments of the present invention are illustrated it will be appreciated that preferred reality described herein
Apply example to be merely to illustrate and explain the present invention, be not intended to limit the present invention.
As shown in figure 1, a kind of intelligent cloud screen system, including multidate information display module, electronic promotional module, line are reached the standard grade
Lower Cross operation module and advertisement putting are divided into module, and trade company carries out advertisement throwing by the multidate information display module of intelligent cloud screen
When putting, the electronic promotional information of generation and advertisement corresponding commodity to electronic promotional module, believed by electronic promotional module by electronic promotional
Breath sends to user, and user buys corresponding commodity according to the electronic promotional information receiving through on-line off-line Cross operation module
Afterwards, advertisement putting is divided into module and is divided into the income that this Commdity advertisement is thrown in.
Preferably, as shown in Fig. 2 multidate information display module multidate information show process particularly as follows:
Intelligent cloud screen initiates trade company's certification request to high in the clouds management system by communication system；
High in the clouds management system passes through communication system return authentication result to intelligence after the trade company's certification request receiving is authenticated
Yun Ping；
High in the clouds management system carries out ad production based on by the demand of the trade company of certification, and the advertisement made is after content auditing
Transmit to resource allocation module；
When resource allocation module receives the playlist request that intelligent cloud screen is sent by communication system, by corresponding played column
Table is sent to intelligent cloud screen by communication system, and intelligent cloud screen shows broadcasting by after the playlist receiving parsing.
Preferably, corresponding playlist is sent to intelligent cloud screen by resource allocation module by communication system, specially
Intelligent cloud screen obtains playlist by api interface and prepares file, and playlist prepares file, and file format is json form.
Playlist is prepared file content and is included: control title, control height-width, controlled attribute, result of broadcast and broadcasting frequency.
Preferably, as shown in figure 3, the identification code matching process of electronic promotional module particularly as follows:
User carries out barcode scanning authentication using digital code by intelligent cloud screen, and the picture recognition module of intelligent cloud screen is believed in digital code
Breath is identified analyzing, thus information in digital code is converted into binary data, binary data is transmitted by http interface
To the background server of intelligent cloud screen, after background server receives binary data, by the reward voucher mould in background server
Block is authenticated to the binary data receiving, and certification is called line module in background server and passed through information after passing through
Sending module is sent to user authentication result.
Preferably, described digital code dynamically generates, and intelligent cloud screen image identification module carries out Dynamic Recognition, institute to digital code
State that digital code is dynamic to be generated particularly as follows: on the basis of the essential information of collection digital code, increase cloud screen id, current time, excellent
Favour volume identification and by the key of key server acquisition request carry out sha1 sign laggard line code obscure.
Certification is called line module in background server and by information sending module, authentication result is sent after passing through
To user, particularly as follows:
Authenticate successfully: the picture recognition module of intelligent cloud screen, binary data is uploaded, after certification success, by binary number
According in identification code confirm preferential species, obtain corresponding information, by information sending module by under offers content and authenticating result
It is sent to user；
Failed authentication: then pass through the result, mate corresponding information, be issued to user.
In failed authentication, failed authentication is divided into three kinds of situations, be respectively as follows: reward voucher out of date, using or illegal.
Digital code, including one-dimension code and Quick Response Code.
Binary data sends in the background server of intelligent cloud screen by http interface, will be using base64 coding staff
The obtained data after binary data is encoded of formula is stored in data base and preserves, and is stored in data base and adopts incremental mode, that is,
First determine whether to whether there is this data in data base, write direct if do not existed, if any partly identical, then difference section is write
Enter.
Base64 is to be most commonly used on network transmitting one of coded system of 8bit syllabified code, and everybody can check
Rfc2045～rfc2049, has the detail specification of mime above.Base64 coding can be used for transmitting under http environment longer
Identification information.For example, in java persistence system hibernate, just employ base64 longer by one
Unique identifier (the generally uuid of 128-bit) is encoded to a character string, as in http list and http get url
Parameter.In other application programs, also usually needing binary data coding is to be suitable for being placed on url(to include hiding list
Domain) in form.Now, unreadable property is had using base64 coding, that is, coded data will not by people with the naked eye straight
Connect and see.
Using first being processed to coding of graphics and verifying in decoding process, if consistent, carry out above-mentioned signature again
Process compare, after all passing through, then carry out data in data base and compare, final identifying user.
Preferably, as shown in figure 4, the on-line off-line scheduling of resource process of on-line off-line Cross operation module particularly as follows: on
Reach during the commodity of high in the clouds management platform are preserved to the scheduling of resource module of high in the clouds management platform after the examination ＆ verification；
The merchandise news of preservation is transmitted and is carried out merchandise news displaying to intelligent cloud screen by scheduling of resource module；User is based on commodity and believes
Breath shows the quantity purchase selecting commodity and corresponding commodity, after then user input phone number carries out payment affirmation, intelligence
Yun Ping ejects and pays Quick Response Code；
User carries out after barcode scanning payment using mobile phone, will pay successful feedback of the information to intelligent cloud screen, intelligent cloud screen receives
After the feedback signal of user, transmission pays and successfully instructs to high in the clouds management platform, and high in the clouds management platform is entered to sequence information
Row record, and issue Electronic Product Code to user.
When user carries out barcode scanning payment using mobile phone, the means of payment that intelligent cloud screen is supported includes, and nfc pays, wechat is propped up
Pay or Alipay pays.
In payment process, transaction data uses exclusive vpn passage and encrypted transmission.Encrypted transmission is to adopt prior art
The encryption method of middle transaction data, encryption method is the encryption method of existing online payment.
It is uploaded to the commodity of high in the clouds management platform, including physical goods, virtual goodses, Li Ka or o2o certificate.
Preferably, as shown in figure 5, advertisement putting be divided into module information issue and feedback procedure particularly as follows:
Businessman uploads after advertising message completes ad production, the advertisement made after the broadcasting of intelligent cloud screen, after intelligent cloud screen
Platform server inserts record by the collection advertisement of api interface, and by big data, precisely advertisement recommended models are set up in analysis, are
Businessman is precisely thrown in.
Preferably, by big data, precisely analysis is set up in advertisement recommended models, particularly as follows:
Intelligent cloud screen collect advertisement insert record, by elk mode partitioned storage collect insert record, the principle of subregion is adopted
Divided with related to business, and scanned for by elasticsearch software, then used using kibana software
The friendly interaction in family, and use algorithm with regress analysis method and proposed algorithm, under the auxiliary of machine learning algorithm, complete paired data divides
Analysis is thus set up " advertisement-user-produce effects " model.Preferably, described advertisement insert record, the frequency that inserts including advertisement,
Duration, flow of the people, unit interval flow of the people, classification or number of clicks.
Preferably, the index of " advertisement-user-produce effects " model includes, unique user advertisement putting duration, throw in number,
Throw in area, throw in classification, artificial abortion's situation, single screen broadcasting time or all example prices.
Businessman uploads the advertisement putting functional module to cloud screen management platform for the advertising message thus completing ad production tool
Body is: uploads setting picture, the resource of video, audio frequency or html5, carries out html to the time of resource, frequency or cut scene
Dynamic setting.
Based on high in the clouds management platform is according to trade company of existing bank, China Unionpay's merchant data and user card punching data, lead to
Cross: weighting, conversion, mixing, combinations of features, stacking, feature expansion, first rank set up advertisement recommended models, complete the essence of advertisement
Quasi- input.
Using the data message collected, including the frequency, duration, flow of the people, unit interval flow of the people, classification, number of clicks
Etc. data item.Stored by elk mode.Partition holding principle is using related to business (by throwing in place classification, as (business surpasses, family
Outward, chain, can manage, cuisines etc.), with a point sky in data, point hour, point save, region-by-region stores) divided.Pass through
Elasticsearch(software scans for, using kibana software carry out user friendly interaction (query interface is provided, friendly
Data exhibiting form etc.)." advertisement-user-produce effects " model (leading indicator: single use of oneself is set up on the basis of big data
Family advertisement putting duration, input number, input area, input classification, artificial abortion's situation, single screen broadcasting time, all example prices etc.).
Mainly use algorithm with regress analysis method and proposed algorithm, in the analysis having assisted paired data of machine learning algorithm.
Regression analyses (regression analysis) are to determine complementary quantitation between two or more parameter
A kind of statistical analysis technique of relation. with quite varied, regression analyses, according to the number of the independent variable being related to, can be divided into unitary
Regression analyses and multiple regression analysis；According to the relationship type between independent variable and dependent variable, can be divided into linear regression analyses and
If nonlinear regression analyses. in regression analyses, only include an independent variable and a dependent variable, and the relation of the two can use
Straight line approximate representation, if this regression analyses are referred to as simple linear regression analysis. and regression analyses include two or two
Individual above independent variable, and be linear relationship between dependent variable and independent variable, then referred to as multiple linear regression analysis
Proposed algorithm is one of computer major algorithm, and by some mathematical algorithms, (content-based recommendation, based on collaborative
The recommendation filtered, is recommended based on correlation rule, is recommended based on effectiveness, and knowledge based is recommended, combined recommendation, mainly recommends method
Contrast) thus it is speculated that going out the thing that user may like.
The intelligent cloud screen of technical solution of the present invention is the b/s framework based on high in the clouds management, and client is connect with server communication
Mouth adopts restful framework, and data adds aes using different key and adds the transmission of sha1 encrypted signature.Overall architecture includes multidate information
Displaying, editing saving examination ＆ verification, scheduling of resource, advertisement putting, data collection analysis, commercial articles vending, broadcasting setting, cloud screen terminal conduit
Reason, payment management, information issue module.Access between these modules and communicated using oauth authorization identifying mode, data is believed
Breath is described using json.Using tight coupling from systematic design discipline, each module can realize dynamic load, make entirety
Platform is more flexible, controllability is strong.
Resource height system operation principle, system is divided into two big ingredients.Part I user behavior attribute collection, the
Two part advertising resource distributed in demand are (by the duration of advertisement putting, the frequency of advertisement putting, advertisement putting be ageing, advertisement
Throw in the instantaneous volume of the flow of passengers).(throw in area, release time, throw in type picture by the attribute of the advertisement to the passing input of user
Or advertisement, impressions, input duration, input place), frequency (so that an advertisement inserts duration 30 seconds as a example, can be broadcast for one minute
Put 2 times, one hour 120 times), the attribute such as classification (temporarily including: food and drink, real estate, brand, Shang Chao, guild hall, chain, general merchandise etc.)
Collection, on big data engine analysis, using proposed algorithm.Complete the making to user advertising demand, and be pushed to user
Throw in.
In order to ensure that resource allocation module can process the playlist request of multiple intelligent cloud screens, resource allocation mould simultaneously
The information request managing listings based on intelligent cloud screen id address are preserved, information request managing listings are used for according to intelligent cloud screen in block
User's flowing time of resettlement and user's amount of flow of this resettlement, the request to intelligent cloud screen carries out grade classification, when
Resource allocation module receives from during the request of multiple intelligent cloud screens with conflicting, the high intelligent cloud screen of preferential answering grade
Request, information request managing listings be according to be arranged on intelligent cloud screen photographic head collection customer flow information enter action
State updates.Intelligent cloud screen grade as being arranged on a ground is higher than to be arranged on the intelligent cloud screen on b ground, but when intelligence with being arranged on b
Can photographic head collection on cloud screen flow of the people when increasing suddenly, resource allocation module will be arranged on the intelligent cloud screen on b ground
Level adjustment is higher than the intelligent cloud screen being arranged on a ground, but in order to ensure rapidity and the definitiveness of transmission data, photographic head is simultaneously
It is not to resource allocation module by the real-time information transmission of collection, but the user's flow process in setting time section is carried out statistical
After analysis, transmit after maximum customer flow, minimum customer flow and the packing of average customer flow to resource allocation module, its setting
Time can be 10 minutes, 15 minutes and 20 minutes etc..
Intelligent cloud screen passes through itself microwave induced, change of record unit time flow of the people.Screen is determined by change in value
Smoke (cloud) curtain advertisement shows size.Induction system triggers cloud screen ad system automatically, and this system realizes the advertisement of cloud screen by comparing
Push.User passes through cloud screen barcode scanning, obtains cell-phone number and the identification code of user, calculates this user in cloud according to this two conditions
Behavior in screen system, is that user recommends corresponding advertising display.
And series signals modulate circuit between the display screen of intelligent cloud screen and control circuit, signal conditioning circuit such as Fig. 6 institute
Show, including, audion t1, audion t2, audion t3 and operational amplifier a1, the base series electric capacity c2 of audion t1, three
The base series electric capacity c1 of pole pipe t2, one end of electric capacity c2 is connected with the base stage of audion t1, the other end and three of this electric capacity c2
Series resistance r1 between the base stage of pole pipe t2, is sequentially connected in series electric capacity c3 and resistance between the collector and emitter of audion t1
R3, is sequentially connected in series resistance r0 and resistance r2 between the colelctor electrode of audion t1 and base stage, the base stage of audion t2 and colelctor electrode it
Between be sequentially connected in series resistance r5 and resistance r6, node between resistance r5 and resistance r6 ground connection, the base stage of audion t2 and emitter stage
Between series resistance r4, series resistance r0 between the colelctor electrode of the emitter stage of audion t2 and audion t1, audion t2 send out
Node between emitter-base bandgap grading and resistance r0 is connected with one end of electric capacity c4, the other end ground connection of electric capacity c4, the emitter stage of audion t2
Series resistance r8 and the outfan of operational amplifier a1 between, the node between the emitter stage of audion t2 and resistance r8 and power supply
Vcc connects, series capacitance c5 between the inverting input of the colelctor electrode of audion t2 and operational amplifier a1, operational amplifier a1
In-phase input end and the colelctor electrode of audion t2 between series resistance r6, the in-phase input end of operational amplifier a1 and outfan
Between series resistance r7, series resistance r9 between the base stage of the outfan of operational amplifier a1 and audion t3, operational amplifier
Series resistance r8 between the colelctor electrode of the outfan of a1 and audion t3, the in-phase input end of operational amplifier a1 and audion t3
Emitter stage between series resistance r10.
Illustrate: the consumer in Fig. 3 and Fig. 4 is user.
Finally it is noted that the foregoing is only the preferred embodiments of the present invention, it is not limited to the present invention,
Although being described in detail to the present invention with reference to the foregoing embodiments, for a person skilled in the art, it still may be used
To modify to the technical scheme described in foregoing embodiments, or equivalent is carried out to wherein some technical characteristics.
All any modification, equivalent substitution and improvement within the spirit and principles in the present invention, made etc., should be included in the present invention's
Within protection domain.
Claims (10)
1. a kind of intelligent cloud screen system is it is characterised in that include, multidate information display module, electronic promotional module, on-line off-line
Cross operation module and advertisement putting are divided into module, and trade company carries out advertisement putting by the multidate information display module of intelligent cloud screen
When, generate and the electronic promotional information of advertisement corresponding commodity to electronic promotional module, electronic promotional module is by electronic promotional information
Send to user, user buys corresponding commodity according to the electronic promotional information receiving through on-line off-line Cross operation module
Afterwards, advertisement putting is divided into module and is divided into the income that this Commdity advertisement is thrown in.
2. intelligent cloud screen system according to claim 1 is it is characterised in that the dynamic letter of described multidate information display module
Breath displaying process particularly as follows:
Intelligent cloud screen initiates trade company's certification request to high in the clouds management system by communication system；
High in the clouds management system passes through communication system return authentication result to intelligence after the trade company's certification request receiving is authenticated
Yun Ping；
High in the clouds management system carries out ad production based on by the demand of the trade company of certification, and the advertisement made is after content auditing
Transmit to resource allocation module；
When resource allocation module receives the playlist request that intelligent cloud screen is sent by communication system, by corresponding played column
Table is sent to intelligent cloud screen by communication system, and intelligent cloud screen shows broadcasting by after the playlist receiving parsing.
3. intelligent cloud screen system according to claim 1 is it is characterised in that the identification code of described electronic promotional module mates
Process particularly as follows:
User carries out barcode scanning authentication using digital code by intelligent cloud screen, and the picture recognition module of intelligent cloud screen is believed in digital code
Breath is identified analyzing, thus information in digital code is converted into binary data, binary data is transmitted by http interface
To the background server of intelligent cloud screen, after background server receives binary data, by the reward voucher mould in background server
Block is authenticated to the binary data receiving, and certification is called line module in background server and passed through information after passing through
Sending module is sent to user authentication result.
4. intelligent cloud screen system according to claim 1 is it is characterised in that the line of described on-line off-line Cross operation module
Lower scheduling of resource process of reaching the standard grade is particularly as follows: the commodity being uploaded to high in the clouds management platform are preserved to high in the clouds management platform after examination ＆ verification
Scheduling of resource module in；
The merchandise news of preservation is transmitted and is carried out merchandise news displaying to intelligent cloud screen by scheduling of resource module；User is based on commodity and believes
Breath shows the quantity purchase selecting commodity and corresponding commodity, after then user input phone number carries out payment affirmation, intelligence
Yun Ping ejects and pays Quick Response Code；
User carries out after barcode scanning payment using mobile phone, will pay successful feedback of the information to intelligent cloud screen, intelligent cloud screen receives
After the feedback signal of user, transmission pays and successfully instructs to high in the clouds management platform, and high in the clouds management platform is entered to sequence information
Row record, and issue Electronic Product Code to user.
5. intelligent cloud screen system according to claim 1 is it is characterised in that the information that described advertisement putting is divided into module is sent out
Cloth and feedback procedure particularly as follows:
Businessman uploads after advertising message completes ad production, the advertisement made after the broadcasting of intelligent cloud screen, after intelligent cloud screen
Platform server inserts record by the collection advertisement of api interface, and by big data, precisely advertisement recommended models are set up in analysis, are
Businessman is precisely thrown in.
6. intelligent cloud screen system according to claim 2 is it is characterised in that resource allocation module is by corresponding playlist
Sent to intelligent cloud screen by communication system, specially intelligent cloud screen obtains playlist by api interface and prepares file, plays
File is prepared in list, and file format is json form.
7. the information of intelligent cloud screen according to claim 3 is issued and feedback method is it is characterised in that described digital code is moved
State generates, and intelligent cloud screen image identification module carries out Dynamic Recognition to digital code, and described digital code dynamically generates particularly as follows: adopting
On the basis of the essential information of collection digital code, increase cloud screen id, current time, coupon identifications and by key server
The key of acquisition request carries out the sha1 laggard line code of signature to be obscured.
8. the information of intelligent cloud screen according to claim 5 is issued and feedback method is it is characterised in that smart by big data
Quasi- analysis is set up in advertisement recommended models, particularly as follows:
Intelligent cloud screen collect advertisement insert record, by elk mode partitioned storage collect insert record, the principle of subregion is adopted
Divided with related to business, and scanned for by elasticsearch software, then used using kibana software
The friendly interaction in family, and use algorithm with regress analysis method and proposed algorithm, under the auxiliary of machine learning algorithm, complete paired data divides
Analysis is thus set up " advertisement-user-produce effects " model.
9. the information of the intelligent cloud screen according to claim 5 or 8 is issued and feedback method is it is characterised in that described advertisement
Insert record, the frequency, duration, flow of the people, unit interval flow of the people, classification or the number of clicks inserting including advertisement.
10. intelligent cloud screen according to claim 8 information issue and feedback method it is characterised in that " advertisement-user-
Produce effects " index of model includes, unique user advertisement putting duration, throw in number, throw in area, throw in classification, artificial abortion's situation,
Single screen broadcasting time or all example prices.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610745585.9A CN106339911A (en) | 2016-08-29 | 2016-08-29 | Intelligent cloud screen system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610745585.9A CN106339911A (en) | 2016-08-29 | 2016-08-29 | Intelligent cloud screen system |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN106339911A true CN106339911A (en) | 2017-01-18 |
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| CN201610745585.9A Pending CN106339911A (en) | 2016-08-29 | 2016-08-29 | Intelligent cloud screen system |
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| CN106651474A (en) * | 2017-02-14 | 2017-05-10 | 奇纬光电新材料（中国）有限公司 | Intelligent shopping guide system |
| CN108540828A (en) * | 2018-04-11 | 2018-09-14 | 西安万像电子科技有限公司 | The processing method and system of multi-medium data, storage medium, processor |
| CN110197408A (en) * | 2018-02-26 | 2019-09-03 | 苏宁易购集团股份有限公司 | It supports value the price method for early warning and system of commodity |
| CN112528134A (en) * | 2020-10-20 | 2021-03-19 | 河北三川科技有限公司 | Electronic commodity information pushing method based on hotel check-in personnel |
| CN114677185A (en) * | 2022-05-26 | 2022-06-28 | 深圳市虎瑞科技有限公司 | Intelligent large-screen advertisement intelligent recommendation system and recommendation method thereof |
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