CN112836095A - Object display method, device, electronic equipment, storage medium and program product - Google Patents
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Abstract
The embodiment of the disclosure discloses an object display method, an object display device, an electronic device, a storage medium and a program product, wherein the object display method comprises the following steps: in response to the detection of the entity login operation, acquiring entity attribute information, and determining the category of the entity according to the entity attribute information; acquiring the category of a current display component, and determining the category of an object corresponding to an entity and corresponding candidate object information from an object database according to the matching relationship between the category of the current display component and the category of the entity; and combining the candidate object information to obtain combined object information, displaying the combined object information in the current display assembly to obtain and display a display page. According to the technical scheme, different scheme combinations with strong pertinence can be rapidly generated for different entities, the time and cost spent in scheme experiments and the process of making the scheme are low, the entity area covered by the finally determined scheme is wide, the entity preset operation efficiency and the entity transaction completion rate are favorably improved, and the service quality of an internet platform is improved.
Description
Technical Field
The present disclosure relates to the field of data processing technologies, and in particular, to an object display method and apparatus, an electronic device, a storage medium, and a program product.
Background
With the development of internet technology, more and more service providers provide information, products and services through internet platforms, and more entities prefer to acquire information, products and services through the internet platforms. In order to provide targeted services for different entities, in the prior art, a relatively targeted scheme is usually formulated by collecting a large amount of entity attribute data and entity behavior data, but because the data volume is huge, the time spent in the decision-making experiment and the formulation process is long, the cost is high, and the entity surface covered by the finally-determined scheme is limited, the improvement of the entity preset operation efficiency is not facilitated, the improvement of the entity transaction completion rate is not facilitated, and the improvement of the service quality of an internet platform is also not facilitated.
Disclosure of Invention
The disclosed embodiment provides an object display method, an object display device, an electronic device, a storage medium and a program product.
In a first aspect, an embodiment of the present disclosure provides an object display method.
Specifically, the object display method includes:
in response to the detection of entity login operation, acquiring entity attribute information, and determining the category of the entity according to the entity attribute information;
acquiring the category of a current display component, and determining the category of an object corresponding to an entity and corresponding candidate object information from an object database according to the matching relationship between the category of the current display component and the category of the entity;
and combining the candidate object information to obtain combined object information, and displaying the combined object information in the current display component to obtain and display a display page.
With reference to the first aspect, in a first implementation manner of the first aspect, the entity attribute information includes one or more of the following information: the time difference between the current time and the entity registration time, the times of executing the preset operation by the entity within a first preset time period from the current time, the time difference between the current time and the last execution time of the preset operation by the entity, the preset operation amount, whether the entity uses the rights and interests when executing the preset operation, and the preset operation used rights and interests amount.
With reference to the first aspect and the first implementation manner of the first aspect, in a second implementation manner of the first aspect, the determining, from an object database, an object class and corresponding candidate object information corresponding to an entity according to a matching relationship between the current display component class and the class of the entity includes:
acquiring a preset corresponding relation table between the current display component category and entity category information and the object information;
and searching the corresponding relation table based on the current display component type and the entity type information to obtain the object type information corresponding to the entity and the corresponding candidate object information.
With reference to the first aspect, the first implementation manner of the first aspect, and the second implementation manner of the first aspect, in a third implementation manner of the first aspect, the determining, according to the matching relationship between the current display component category and the category of the entity, an object category corresponding to the entity and corresponding candidate object information from an object database further includes:
and calculating candidate object parameters in the candidate object information according to the current display component category, the entity category and the entity attribute information.
With reference to the first aspect, the first implementation manner of the first aspect, the second implementation manner of the first aspect, and the third implementation manner of the first aspect, in a fourth implementation manner of the first aspect, the displaying the combined object information in the current display component to obtain and display a display page includes:
generating an object loading component corresponding to the current display component type according to the object type, wherein the object loading component is used for loading the combined object information;
and loading the object loading assembly in the current display assembly to obtain and display a display page.
With reference to the first aspect, the first implementation manner of the first aspect, the second implementation manner of the first aspect, the third implementation manner of the first aspect, and the fourth implementation manner of the first aspect, in a fifth implementation manner of the first aspect, the object information includes one or more of the following information: object category information, object content information, object validity period information.
With reference to the first aspect, the first implementation manner of the first aspect, the second implementation manner of the first aspect, the third implementation manner of the first aspect, the fourth implementation manner of the first aspect, and the fifth implementation manner of the first aspect, in a sixth implementation manner of the first aspect, an embodiment of the present disclosure further includes:
and in response to the fact that the entity completes the preset operation based on the combined object is detected, information updating is conducted on the combined object information on the display page, and information updating is conducted on the entity attribute information.
With reference to the first aspect, the first implementation manner of the first aspect, the second implementation manner of the first aspect, the third implementation manner of the first aspect, the fourth implementation manner of the first aspect, the fifth implementation manner of the first aspect, and the sixth implementation manner of the first aspect, in a seventh implementation manner of the first aspect, the embodiment of the present disclosure further includes:
determining the current category of the entity according to the current attribute information of the entity;
determining current candidate object information corresponding to the entity according to the current display component category and the current category of the entity;
and displaying the current combined object information obtained according to the current candidate object information combination in the current display component to obtain and display a corresponding display page.
In a second aspect, an object display apparatus is provided in an embodiment of the present disclosure.
Specifically, the object display device includes:
the first determination module is configured to respond to the detection of entity login operation, acquire entity attribute information and determine the category of the entity according to the entity attribute information;
the second determination module is configured to acquire a current display component type, and determine an object type corresponding to the entity and corresponding candidate object information from an object database according to a matching relation between the current display component type and the entity type;
and the display module is configured to combine the candidate object information to obtain combined object information, display the combined object information in the current display component, and obtain and display a display page.
With reference to the second aspect, in a first implementation manner of the second aspect, the entity attribute information includes one or more of the following information: the time difference between the current time and the entity registration time, the times of executing the preset operation by the entity within a first preset time period from the current time, the time difference between the current time and the last execution time of the preset operation by the entity, the preset operation amount, whether the entity uses the rights and interests when executing the preset operation, and the preset operation used rights and interests amount.
With reference to the second aspect and the first implementation manner of the second aspect, in a second implementation manner of the second aspect, the determining, by the second determining module, a part of the object category corresponding to the entity and corresponding candidate object information from the object database according to the matching relationship between the current display component category and the category of the entity is configured to:
acquiring a preset corresponding relation table between the current display component category and entity category information and the object information;
and searching the corresponding relation table based on the current display component type and the entity type information to obtain the object type information corresponding to the entity and the corresponding candidate object information.
With reference to the second aspect, the first implementation manner of the second aspect, and the second implementation manner of the second aspect, in a third implementation manner of the second aspect, the determining, by the second determining module, the object category corresponding to the entity and the corresponding portion of the candidate object information from the object database according to the matching relationship between the current display component category and the category of the entity may be further configured to:
and calculating candidate object parameters in the candidate object information according to the current display component category, the entity category and the entity attribute information.
With reference to the second aspect, the first implementation manner of the second aspect, the second implementation manner of the second aspect, and the third implementation manner of the second aspect, in a fourth implementation manner of the second aspect, the display module may be configured to display the combined object information in the current display component to obtain a display page and display a portion of the display page, where the portion is configured to:
generating an object loading component corresponding to the current display component type according to the object type, wherein the object loading component is used for loading the combined object information;
and loading the object loading assembly in the current display assembly to obtain and display a display page.
With reference to the second aspect, the first implementation manner of the second aspect, the second implementation manner of the second aspect, the third implementation manner of the second aspect, and the fourth implementation manner of the second aspect, in a fifth implementation manner of the second aspect, the object information includes one or more of the following information: object category information, object content information, object validity period information.
With reference to the second aspect, the first implementation manner of the second aspect, the second implementation manner of the second aspect, the third implementation manner of the second aspect, the fourth implementation manner of the second aspect, and the fifth implementation manner of the second aspect, in a sixth implementation manner of the second aspect, the embodiment of the present disclosure further includes:
and the updating module is configured to respond to the detection that the entity completes the preset operation based on the combined object, perform information updating on the combined object information on the display page, and perform information updating on the entity attribute information.
With reference to the second aspect, the first implementation manner of the second aspect, the second implementation manner of the second aspect, the third implementation manner of the second aspect, the fourth implementation manner of the second aspect, the fifth implementation manner of the second aspect, and the sixth implementation manner of the second aspect, in a seventh implementation manner of the second aspect, the first determining module is further configured to determine the current category of the entity according to the current attribute information of the entity;
the second determination module is further configured to determine current candidate object information corresponding to the entity according to the current display component category and the current category of the entity;
and the display module is also configured to display the current combined object information obtained according to the current candidate object information combination in the current display component to obtain and display a corresponding display page.
In a third aspect, the present disclosure provides an electronic device, including a memory and at least one processor, where the memory is configured to store one or more computer instructions, and where the one or more computer instructions are executed by the at least one processor to implement the method steps of the above object display method.
In a fourth aspect, the disclosed embodiments provide a computer-readable storage medium for storing computer instructions for an object display apparatus, which includes computer instructions for executing the object display method described above as an object display apparatus.
In a fifth aspect, the disclosed embodiments provide a computer program product comprising a computer program/instructions, wherein the computer program/instructions, when executed by a processor, implement the method steps of the above object display method.
The technical scheme provided by the embodiment of the disclosure can have the following beneficial effects:
according to the technical scheme, the entity categories and the rights and interests objects are classified completely, and the display page with strong pertinence to the entity is obtained through the combination of the entity categories and the rights and interests object categories. According to the technical scheme, different scheme combinations with strong pertinence can be rapidly generated for different entities, the time and the cost required in the scheme experiment and formulation process are low, the entity area covered by the finally determined scheme is wide, the entity preset operation efficiency can be improved, the entity transaction completion rate can be improved, and the service quality of an internet platform can be improved.
It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure.
Drawings
Other features, objects, and advantages of the present disclosure will become more apparent from the following detailed description of non-limiting embodiments when taken in conjunction with the accompanying drawings. In the drawings:
fig. 1 illustrates a flowchart of an object display method according to an embodiment of the present disclosure;
fig. 2 illustrates a block diagram of a structure of an object display apparatus according to an embodiment of the present disclosure;
FIG. 3 shows a block diagram of an electronic device according to an embodiment of the present disclosure;
fig. 4 is a schematic structural diagram of a computer system suitable for implementing an object display method according to an embodiment of the present disclosure.
Detailed Description
Hereinafter, exemplary embodiments of the present disclosure will be described in detail with reference to the accompanying drawings so that those skilled in the art can easily implement them. Also, for the sake of clarity, parts not relevant to the description of the exemplary embodiments are omitted in the drawings.
In the present disclosure, it is to be understood that terms such as "including" or "having," etc., are intended to indicate the presence of the disclosed features, numbers, steps, behaviors, components, parts, or combinations thereof, and are not intended to preclude the possibility that one or more other features, numbers, steps, behaviors, components, parts, or combinations thereof may be present or added.
It should be further noted that the embodiments and features of the embodiments in the present disclosure may be combined with each other without conflict. The present disclosure will be described in detail below with reference to the accompanying drawings in conjunction with embodiments.
The technical scheme provided by the embodiment of the disclosure completely classifies the entity types and the rights and interests objects, and obtains the display page with strong pertinence to the entity through the combination of the entity types and the rights and interests object types. According to the technical scheme, different scheme combinations with strong pertinence can be rapidly generated for different entities, the time and the cost required in the scheme experiment and formulation process are low, the entity area covered by the finally determined scheme is wide, the entity preset operation efficiency can be improved, the entity transaction completion rate can be improved, and the service quality of an internet platform can be improved.
Fig. 1 illustrates a flowchart of an object display method according to an embodiment of the present disclosure, as illustrated in fig. 1, the object display method including the following steps S101-S103:
in step S101, in response to detecting an entity login operation, entity attribute information is acquired, and a category of the entity is determined according to the entity attribute information;
in step S102, a current display component category is acquired, and an object category corresponding to the entity and corresponding candidate object information are determined from an object database according to a matching relationship between the current display component category and the category of the entity;
in step S103, the candidate object information is combined to obtain combined object information, and the combined object information is displayed in the current display component to obtain and display a display page.
As mentioned above, with the development of internet technology, more and more service providers provide information, products and services through internet platforms, and more entities prefer to acquire information, products and services through the internet platforms. In order to provide targeted services for different entities, in the prior art, a relatively targeted scheme is usually formulated by collecting a large amount of entity attribute data and entity behavior data, but because the data volume is huge, the time spent in the decision-making experiment and the formulation process is long, the cost is high, and the entity surface covered by the finally-determined scheme is limited, the improvement of the entity preset operation efficiency is not facilitated, the improvement of the entity transaction completion rate is not facilitated, and the improvement of the service quality of an internet platform is also not facilitated.
In view of the above drawbacks, in this embodiment, an object display method is proposed, which classifies entity categories and rights and interests objects more completely, and obtains a display page with strong pertinence to the entity through a combination of the entity categories and the rights and interests object categories. According to the technical scheme, different scheme combinations with strong pertinence can be rapidly generated for different entities, the time and the cost required in the scheme experiment and formulation process are low, the entity area covered by the finally determined scheme is wide, the entity preset operation efficiency can be improved, the entity transaction completion rate can be improved, and the service quality of an internet platform can be improved.
In one embodiment of the present disclosure, the object display method may be applied to a computer, a computing device, an electronic device, a server, a service cluster, and the like that display object data.
In an embodiment of the present disclosure, the entity refers to an entity, such as a user, having certain attribute information, which can perform operations such as registration, login, purchase, and/or transaction.
In an embodiment of the present disclosure, the category of the entity refers to a category of the entity determined according to the attribute information of the entity, different types of entities are correspondingly provided with different object information, and different display pages can be generated by the different object information.
The object refers to object information related to the entity and usable by the entity when performing a preset operation. For example, if the preset operation is a placing transaction, the object may be a right that the entity can use when placing an order, such as a subsidy, a full discount offer, a direct discount offer, a full discount offer, a cashback offer, a coupon return offer, and the like; the object categories may for example include the following categories: no threshold exclusive coupons, full subtractive universal coupons, specific merchant full subtractive coupons, and the like; the object information may include one or more of the following information: object type information such as no threshold ticket and full discount ticket, object content information such as no threshold ticket face value and full discount information, object validity period information such as 24 hours and 7 days, and the like.
Wherein the entity attribute information may include one or more of the following information: the time difference between the current time and the entity registration time is used for representing the length of the entity registration time; the number of times of executing the preset operation by the entity within a first preset time period from the current time, and the time difference between the current time and the last execution time of the preset operation by the entity are used for representing the activity of the entity; presetting an operation amount; whether the entity uses the rights and interests when executing the preset operation; the amount of the right to use by the operation is preset, and the like.
As mentioned above, the category of the entity may be determined according to the entity attribute information, for example, if the time difference between the entity registration time and the current time does not exceed the first duration, it belongs to the low-experience-value entity category; if the time difference between the entity registration time and the current time exceeds a first time length but does not exceed a second time length, the entity registration time belongs to the entity category of the experience value; if the time difference between the entity registration time and the current time exceeds a second duration, the entity registration time belongs to the entity category with high empirical value; the more times of executing the preset operation by the entity within a first preset time period from the current time, the shorter the time difference between the current time and the last time of executing the preset operation by the entity is, the higher the activity of the entity is, otherwise, the lower the activity is; entities with larger average amount of placed orders and larger number of commodities included in each order can be considered as business entities; entities with smaller average amounts placed and smaller quantities of items included in each order may be considered personal entities; after the entity is issued with the rights and interests, the entity with the obviously rising unit quantity can be regarded as the entity with stronger conversion, and conversely, the entity without the obviously rising unit quantity can be regarded as the entity with weaker conversion; the single entity with higher proportion of the right in the order can be regarded as the entity with higher validity of the right; a less privileged entity in the single order that uses the right may be considered a less effective entity for the right; and so on. Therefore, the entities can be classified into a plurality of categories of entities based on the entity attribute information.
In one embodiment of the present disclosure, the display component refers to a channel display component for displaying a channel page, a store display component for displaying a store page, a specific page display component for displaying a specific page, and the like.
In an embodiment of the present disclosure, the object database refers to a database for storing objects having different categories.
In one embodiment of the present disclosure, the object-to-be-combined information refers to object-to-be-combined information obtained by performing full-or differential-combination based on the candidate object information. The term "full-amount combination" refers to that all candidate objects participate in the final combination object, that is, the final combination object includes all candidate objects, and the term "deficit combination" refers to that only part of the candidate objects participate in the final combination object, that is, the final combination object includes only part of the candidate objects.
In an embodiment of the present disclosure, the step of determining, in the step S102, an object class and corresponding candidate object information corresponding to the entity from an object database according to a matching relationship between the current display component class and the entity class may include the following steps:
acquiring a preset corresponding relation table between the current display component category and entity category information and the object information;
and searching the corresponding relation table based on the current display component type and the entity type information to obtain the object type information corresponding to the entity and the corresponding candidate object information.
In this embodiment, in order to make different resource policies for entities with different characteristics, select an object more suitable for a certain entity, and improve the activity and the conversion of the entity, a corresponding relationship table between the current display component type and the entity type information, and the object type information and the corresponding object information needs to be preset, that is, in the display component of the current type, which type and specific object information need to be configured for the current entity type, and then the corresponding relationship table is searched by using the current display component type and the entity type information, so that the object type information and the corresponding candidate object information corresponding to the entity can be obtained.
As mentioned above, in order to implement different resource policies for entities with different characteristics, so as to make the entity experience the best, the categories to which the entities belong need to be finely divided to cover a wider entity range, and corresponding object information more suitable for the entity category is set for each entity category, for example, for entities with a low empirical value category, an easier operation right such as no threshold exclusive ticket, full reduction exclusive ticket, etc. can be set for the entities; for entities of high-experience value category without specificity, regular interests such as full-discount general coupons and the like can be set for the entities; for entities with stronger conversions or more effective use of equity, coupons from different merchants with moderate amounts issued on a regular basis, etc. may be set … …. For example, in the current display component category, a certain entity may obtain two or more rights at the same time, different rights may be set to the same or different rights amounts and validity periods, different rights may be set to be mutually exclusive or not, and the corresponding relationship table is searched based on the current display component category and the entity category information, that is, there may be two or more object category information corresponding to the entity and corresponding candidate object information. The above setting of the object information corresponding to different display component categories and entity categories is only an exemplary illustration, and a person skilled in the art may perform specific setting according to the needs of practical application and the characteristics of the display component categories, the entity categories and the object information, and the disclosure does not specifically limit the same.
In an embodiment of the present disclosure, the step of determining, in the step S102, an object class and corresponding candidate object information corresponding to the entity from an object database according to a matching relationship between the current display component class and the entity class may further include the following steps:
and calculating candidate object parameters in the candidate object information according to the current display component category, the entity category and the entity attribute information.
In order to further enhance the pertinence of the selection of the entity object, improve the activity and the conversion of the entity, and enhance the experience of the entity, the candidate object parameters in the candidate object information are further calculated according to the current display component category, the category of the entity, and the entity attribute information, wherein the candidate object parameters may include one or more of the following parameters: an amount of the object, an object threshold, an object expiration date, and so forth. The current display component category, the entity category, and the calculation relationship between the entity attribute information and the candidate object parameter may be set according to the requirements of the actual application, which is not specifically limited by the present disclosure.
In an embodiment of the present disclosure, the step of displaying the combined object information in the current display component in step S103 to obtain and display a display page may include the following steps:
generating an object loading component corresponding to the current display component type according to the object type, wherein the object loading component is used for loading the combined object information;
and loading the object loading assembly in the current display assembly to obtain and display a display page.
In this embodiment, when displaying the object information, first, an object loader corresponding to a current display component is generated according to the object category, for example, when the object category is a specific store coupon and the display component is a store display component for displaying a store page, the generated object loader is a component for displaying the specific store coupon on the store display component, and so on; and finally, loading the generated object loading component on the current display component to obtain a display page.
In an embodiment of the present disclosure, the method may further include the steps of:
and in response to the fact that the entity completes the preset operation based on the combined object is detected, information updating is conducted on the combined object information on the display page, and information updating is conducted on the entity attribute information.
In order to provide a timely and accurate data basis for the calculation of subsequent object information, improve the accuracy of object information calculation, further improve the transaction completion rate of entities, and improve the service quality of internet platforms, in this embodiment, if it is detected that an entity uses the combined object when completing the preset operation, that is, the preset operation is completed based on the combined object, information update is performed on the combined object information on the display page, for example, a used object in the combined object is deleted, and meanwhile, considering that the completion of the preset operation of the entity may cause a change in the category of the entity, for example, the entity with the lowest activity may be changed into an entity with a certain activity due to the fact that the entity has made the same order, therefore, information update is also performed on the entity attribute information to perform subsequent loop operation, and the accuracy of entity classification is improved.
In an embodiment of the present disclosure, the method may further include the steps of:
determining the current category of the entity according to the current attribute information of the entity;
determining current candidate object information corresponding to the entity according to the current display component category and the current category of the entity;
and displaying the current combined object information obtained according to the current candidate object information combination in the current display component to obtain and display a corresponding display page.
In this embodiment, after the object information and the entity attribute information are both updated, the steps of determining the entity category, determining the object information, generating a display page, and the like need to be performed again, that is, the current category of the entity needs to be determined according to the current attribute information after the entity is updated, then the current candidate object information corresponding to the entity is determined according to the current display component category and the current category of the entity, and finally the current combined object information obtained according to the combination of the current candidate object information is displayed in the current display component, so that the corresponding display page is obtained and displayed.
The following are embodiments of the disclosed apparatus that may be used to perform embodiments of the disclosed methods.
Fig. 2 illustrates a block diagram of a structure of an object display apparatus according to an embodiment of the present disclosure, which may be implemented as part or all of an electronic device by software, hardware, or a combination of both. As shown in fig. 2, the object display apparatus includes:
the first determining module 201 is configured to, in response to detecting an entity login operation, obtain entity attribute information, and determine a category of the entity according to the entity attribute information;
a second determining module 202, configured to obtain a current display component category, and determine an object category corresponding to an entity and corresponding candidate object information from an object database according to a matching relationship between the current display component category and the category of the entity;
and the display module 203 is configured to combine the candidate object information to obtain combined object information, display the combined object information in the current display component, obtain a display page, and display the display page.
As mentioned above, with the development of internet technology, more and more service providers provide information, products and services through internet platforms, and more entities prefer to acquire information, products and services through the internet platforms. In order to provide targeted services for different entities, in the prior art, a relatively targeted scheme is usually formulated by collecting a large amount of entity attribute data and entity behavior data, but because the data volume is huge, the time spent in the decision-making experiment and the formulation process is long, the cost is high, and the entity surface covered by the finally-determined scheme is limited, the improvement of the entity preset operation efficiency is not facilitated, the improvement of the entity transaction completion rate is not facilitated, and the improvement of the service quality of an internet platform is also not facilitated.
In view of the above-mentioned drawbacks, in this embodiment, an object display apparatus is proposed, which classifies the entity category and the rights object more completely, and obtains a display page having strong pertinence to the entity by combining the entity category and the rights object category. According to the technical scheme, different scheme combinations with strong pertinence can be rapidly generated for different entities, the time and the cost required in the scheme experiment and formulation process are low, the entity area covered by the finally determined scheme is wide, the entity preset operation efficiency can be improved, the entity transaction completion rate can be improved, and the service quality of an internet platform can be improved.
In an embodiment of the present disclosure, the object display apparatus may be implemented as a computer, a computing device, an electronic device, a server, a service cluster, or the like that displays object data.
In an embodiment of the present disclosure, the entity refers to an entity, such as a user, having certain attribute information, which can perform operations such as registration, login, purchase, and/or transaction.
In an embodiment of the present disclosure, the category of the entity refers to a category of the entity determined according to the attribute information of the entity, different types of entities are correspondingly provided with different object information, and different display pages can be generated by the different object information.
The object refers to object information related to the entity and usable by the entity when performing a preset operation. For example, if the preset operation is a placing transaction, the object may be a right that the entity can use when placing an order, such as a subsidy, a full discount offer, a direct discount offer, a full discount offer, a cashback offer, a coupon return offer, and the like; the object categories may for example include the following categories: no threshold exclusive coupons, full subtractive universal coupons, specific merchant full subtractive coupons, and the like; the object information may include one or more of the following information: object type information such as no threshold ticket and full discount ticket, object content information such as no threshold ticket face value and full discount information, object validity period information such as 24 hours and 7 days, and the like.
Wherein the entity attribute information may include one or more of the following information: the time difference between the current time and the entity registration time is used for representing the length of the entity registration time; the number of times of executing the preset operation by the entity within a first preset time period from the current time, and the time difference between the current time and the last execution time of the preset operation by the entity are used for representing the activity of the entity; presetting an operation amount; whether the entity uses the rights and interests when executing the preset operation; the amount of the right to use by the operation is preset, and the like.
As mentioned above, the category of the entity may be determined according to the entity attribute information, for example, if the time difference between the entity registration time and the current time does not exceed the first duration, it belongs to the low-experience-value entity category; if the time difference between the entity registration time and the current time exceeds a first time length but does not exceed a second time length, the entity registration time belongs to the entity category of the experience value; if the time difference between the entity registration time and the current time exceeds a second duration, the entity registration time belongs to the entity category with high empirical value; the more times of executing the preset operation by the entity within a first preset time period from the current time, the shorter the time difference between the current time and the last time of executing the preset operation by the entity is, the higher the activity of the entity is, otherwise, the lower the activity is; entities with larger average amount of placed orders and larger number of commodities included in each order can be considered as business entities; entities with smaller average amounts placed and smaller quantities of items included in each order may be considered personal entities; after the entity is issued with the rights and interests, the entity with the obviously rising unit quantity can be regarded as the entity with stronger conversion, and conversely, the entity without the obviously rising unit quantity can be regarded as the entity with weaker conversion; the single entity with higher proportion of the right in the order can be regarded as the entity with higher validity of the right; a less privileged entity in the single order that uses the right may be considered a less effective entity for the right; and so on. Therefore, the entities can be classified into a plurality of categories of entities based on the entity attribute information.
In one embodiment of the present disclosure, the display component refers to a channel display component for displaying a channel page, a store display component for displaying a store page, a specific page display component for displaying a specific page, and the like.
In an embodiment of the present disclosure, the object database refers to a database for storing objects having different categories.
In one embodiment of the present disclosure, the object-to-be-combined information refers to object-to-be-combined information obtained by performing full-or differential-combination based on the candidate object information. The term "full-amount combination" refers to that all candidate objects participate in the final combination object, that is, the final combination object includes all candidate objects, and the term "deficit combination" refers to that only part of the candidate objects participate in the final combination object, that is, the final combination object includes only part of the candidate objects.
In an embodiment of the present disclosure, the portion of the second determining module 202 that determines the object class and the corresponding candidate object information corresponding to the entity from the object database according to the matching relationship between the current display component class and the class of the entity may be configured to:
acquiring a preset corresponding relation table between the current display component category and entity category information and the object information;
and searching the corresponding relation table based on the current display component type and the entity type information to obtain the object type information corresponding to the entity and the corresponding candidate object information.
In this embodiment, in order to make different resource policies for entities with different characteristics, select an object more suitable for a certain entity, and improve the activity and the conversion of the entity, a corresponding relationship table between the current display component type and the entity type information, and the object type information and the corresponding object information needs to be preset, that is, in the display component of the current type, which type and specific object information need to be configured for the current entity type, and then the corresponding relationship table is searched by using the current display component type and the entity type information, so that the object type information and the corresponding candidate object information corresponding to the entity can be obtained.
As mentioned above, in order to implement different resource policies for entities with different characteristics, so as to make the entity experience the best, the categories to which the entities belong need to be finely divided to cover a wider entity range, and corresponding object information more suitable for the entity category is set for each entity category, for example, for entities with a low empirical value category, an easier operation right such as no threshold exclusive ticket, full reduction exclusive ticket, etc. can be set for the entities; for entities of high-experience value category without specificity, regular interests such as full-discount general coupons and the like can be set for the entities; for entities with stronger conversions or more effective use of equity, coupons from different merchants with moderate amounts issued on a regular basis, etc. may be set … …. For example, in the current display component category, a certain entity may obtain two or more rights at the same time, different rights may be set to the same or different rights amounts and validity periods, different rights may be set to be mutually exclusive or not, and the corresponding relationship table is searched based on the current display component category and the entity category information, that is, there may be two or more object category information corresponding to the entity and corresponding candidate object information. The above setting of the object information corresponding to different display component categories and entity categories is only an exemplary illustration, and a person skilled in the art may perform specific setting according to the needs of practical application and the characteristics of the display component categories, the entity categories and the object information, and the disclosure does not specifically limit the same.
In an embodiment of the present disclosure, the second determining module 202, according to the matching relationship between the current display component category and the category of the entity, may be further configured to determine an object category corresponding to the entity and a corresponding portion of the candidate object information from an object database, and further configured to:
and calculating candidate object parameters in the candidate object information according to the current display component category, the entity category and the entity attribute information.
In order to further enhance the pertinence of the selection of the entity object, improve the activity and the conversion of the entity, and enhance the experience of the entity, the candidate object parameters in the candidate object information are further calculated according to the current display component category, the category of the entity, and the entity attribute information, wherein the candidate object parameters may include one or more of the following parameters: an amount of the object, an object threshold, an object expiration date, and so forth. The current display component category, the entity category, and the calculation relationship between the entity attribute information and the candidate object parameter may be set according to the requirements of the actual application, which is not specifically limited by the present disclosure.
In an embodiment of the present disclosure, the portion of the display module 203 that displays the combined object information in the current display component, and obtains and displays the display page may be configured to:
generating an object loading component corresponding to the current display component type according to the object type, wherein the object loading component is used for loading the combined object information;
and loading the object loading assembly in the current display assembly to obtain and display a display page.
In this embodiment, when displaying the object information, first, an object loader corresponding to a current display component is generated according to the object category, for example, when the object category is a specific store coupon and the display component is a store display component for displaying a store page, the generated object loader is a component for displaying the specific store coupon on the store display component, and so on; and finally, loading the generated object loading component on the current display component to obtain a display page.
In an embodiment of the present disclosure, the apparatus may further include:
and the updating module is configured to respond to the detection that the entity completes the preset operation based on the combined object, perform information updating on the combined object information on the display page, and perform information updating on the entity attribute information.
In order to provide a timely and accurate data basis for the calculation of subsequent object information, improve the accuracy of object information calculation, further improve the transaction completion rate of entities, and improve the service quality of internet platforms, in this embodiment, if it is detected that an entity uses the combined object when completing the preset operation, that is, the preset operation is completed based on the combined object, information update is performed on the combined object information on the display page, for example, a used object in the combined object is deleted, and meanwhile, considering that the completion of the preset operation of the entity may cause a change in the category of the entity, for example, the entity with the lowest activity may be changed into an entity with a certain activity due to the fact that the entity has made the same order, therefore, information update is also performed on the entity attribute information to perform subsequent loop operation, and the accuracy of entity classification is improved.
In one embodiment of the present disclosure, the first and second electrodes are,
the first determining module is further configured to determine a current category of the entity according to the current attribute information of the entity;
the second determination module is further configured to determine current candidate object information corresponding to the entity according to the current display component category and the current category of the entity;
and the display module is also configured to display the current combined object information obtained according to the current candidate object information combination in the current display component to obtain and display a corresponding display page.
In this embodiment, after the object information and the entity attribute information are both updated, the steps of determining the entity category, determining the object information, generating a display page, and the like need to be performed again, that is, the current category of the entity needs to be determined according to the current attribute information after the entity is updated, then the current candidate object information corresponding to the entity is determined according to the current display component category and the current category of the entity, and finally the current combined object information obtained according to the combination of the current candidate object information is displayed in the current display component, so that the corresponding display page is obtained and displayed.
The present disclosure also discloses an electronic device, fig. 3 shows a block diagram of an electronic device according to an embodiment of the present disclosure, and as shown in fig. 3, the electronic device 300 includes a memory 301 and a processor 302; wherein,
the memory 301 is used to store one or more computer instructions, which are executed by the processor 302 to implement the above-described method steps.
Fig. 4 is a schematic structural diagram of a computer system suitable for implementing a positioning data processing method according to an embodiment of the present disclosure.
As shown in fig. 4, the computer system 400 includes a processing unit 401 that can execute various processes in the above-described embodiments according to a program stored in a Read Only Memory (ROM)402 or a program loaded from a storage section 408 into a Random Access Memory (RAM) 403. In the RAM403, various programs and data necessary for the operation of the system 400 are also stored. The processing unit 401, the ROM402, and the RAM403 are connected to each other via a bus 404. An input/output (I/O) interface 405 is also connected to bus 404.
The following components are connected to the I/O interface 405: an input section 406 including a keyboard, a mouse, and the like; an output section 407 including a display device such as a Cathode Ray Tube (CRT), a Liquid Crystal Display (LCD), and the like, and a speaker; a storage section 408 including a hard disk and the like; and a communication section 409 including a network interface card such as a LAN card, a modem, or the like. The communication section 409 performs communication processing via a network such as the internet. A driver 410 is also connected to the I/O interface 405 as needed. A removable medium 411 such as a magnetic disk, an optical disk, a magneto-optical disk, a semiconductor memory, or the like is mounted on the drive 410 as necessary, so that a computer program read out therefrom is mounted into the storage section 408 as necessary. The processing unit 401 may be implemented as a CPU, a GPU, a TPU, an FPGA, an NPU, or other processing units.
The flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present disclosure. In this regard, each block in the flowcharts or block diagrams may represent a module, a program segment, or a portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and/or flowchart illustration, and combinations of blocks in the block diagrams and/or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.
The units or modules described in the embodiments of the present disclosure may be implemented by software or hardware. The units or modules described may also be provided in a processor, and the names of the units or modules do not in some cases constitute a limitation of the units or modules themselves.
As another aspect, the present disclosure also provides a computer-readable storage medium, which may be the computer-readable storage medium included in the apparatus in the above-described embodiment; or it may be a separate computer readable storage medium not incorporated into the device. The computer readable storage medium stores one or more programs for use by one or more processors in performing the methods described in the present disclosure.
The foregoing description is only exemplary of the preferred embodiments of the disclosure and is illustrative of the principles of the technology employed. It will be appreciated by those skilled in the art that the scope of the invention in the present disclosure is not limited to the specific combination of the above-mentioned features, but also encompasses other embodiments in which any combination of the above-mentioned features or their equivalents is possible without departing from the inventive concept. For example, the above features and (but not limited to) the features disclosed in this disclosure having similar functions are replaced with each other to form the technical solution.
Claims (10)
1. An object display method comprising:
in response to the detection of entity login operation, acquiring entity attribute information, and determining the category of the entity according to the entity attribute information;
acquiring the category of a current display component, and determining the category of an object corresponding to an entity and corresponding candidate object information from an object database according to the matching relationship between the category of the current display component and the category of the entity;
and combining the candidate object information to obtain combined object information, and displaying the combined object information in the current display component to obtain and display a display page.
2. The method of claim 1, the entity attribute information comprising one or more of the following information: the time difference between the current time and the entity registration time, the times of executing the preset operation by the entity within a first preset time period from the current time, the time difference between the current time and the last execution time of the preset operation by the entity, the preset operation amount, whether the entity uses the rights and interests when executing the preset operation, and the preset operation used rights and interests amount.
3. The method according to claim 1 or 2, wherein the determining the object class corresponding to the entity and the corresponding candidate object information from the object database according to the matching relationship between the current display component class and the class of the entity comprises:
acquiring a preset corresponding relation table between the current display component category and entity category information and the object information;
and searching the corresponding relation table based on the current display component type and the entity type information to obtain the object type information corresponding to the entity and the corresponding candidate object information.
4. The method of claim 3, wherein the determining the object class and the corresponding candidate object information corresponding to the entity from the object database according to the matching relationship between the current display component class and the class of the entity further comprises:
and calculating candidate object parameters in the candidate object information according to the current display component category, the entity category and the entity attribute information.
5. An object display apparatus, comprising:
the first determination module is configured to respond to the detection of entity login operation, acquire entity attribute information and determine the category of the entity according to the entity attribute information;
the second determination module is configured to acquire a current display component type, and determine an object type corresponding to the entity and corresponding candidate object information from an object database according to a matching relation between the current display component type and the entity type;
and the display module is configured to combine the candidate object information to obtain combined object information, display the combined object information in the current display component, and obtain and display a display page.
6. The apparatus of claim 5, the entity attribute information comprising one or more of: the time difference between the current time and the entity registration time, the times of executing the preset operation by the entity within a first preset time period from the current time, the time difference between the current time and the last execution time of the preset operation by the entity, the preset operation amount, whether the entity uses the rights and interests when executing the preset operation, and the preset operation used rights and interests amount.
7. The apparatus according to claim 5 or 6, wherein the part of the second determining module that determines the object class corresponding to the entity and the corresponding candidate object information from the object database according to the matching relationship between the current display component class and the class of the entity is configured to:
acquiring a preset corresponding relation table between the current display component category and entity category information and the object information;
and searching the corresponding relation table based on the current display component type and the entity type information to obtain the object type information corresponding to the entity and the corresponding candidate object information.
8. An electronic device comprising a memory and at least one processor; wherein the memory is to store one or more computer instructions, wherein the one or more computer instructions are to be executed by the at least one processor to implement the method steps of any one of claims 1-4.
9. A computer-readable storage medium having stored thereon computer instructions, characterized in that the computer instructions, when executed by a processor, carry out the method steps of any of claims 1-4.
10. A computer program product comprising computer programs/instructions, wherein the computer programs/instructions, when executed by a processor, implement the method steps of any of claims 1-4.
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