CN112004121B - Information publishing method, system and playing terminal - Google Patents

Information publishing method, system and playing terminal Download PDF

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Publication number
CN112004121B
CN112004121B CN201910447267.8A CN201910447267A CN112004121B CN 112004121 B CN112004121 B CN 112004121B CN 201910447267 A CN201910447267 A CN 201910447267A CN 112004121 B CN112004121 B CN 112004121B
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information
playing
background server
people
viewer
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CN112004121A (en
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祖龙涛
姜宁
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Shenzhen Huasheng Software Technology Co ltd
TCL Commercial Information Technology Huizhou Co Ltd
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Shenzhen Huasheng Software Technology Co ltd
TCL Commercial Information Technology Huizhou Co Ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25808Management of client data
    • H04N21/25841Management of client data involving the geographical location of the client
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0255Targeted advertisements based on user history
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0261Targeted advertisements based on user location
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26258Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists for generating a list of items to be played back in a given order, e.g. playlist, or scheduling item distribution according to such list
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213Monitoring of end-user related data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/4508Management of client data or end-user data
    • H04N21/4524Management of client data or end-user data involving the geographical location of the client
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/466Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • H04N21/4668Learning process for intelligent management, e.g. learning user preferences for recommending movies for recommending content, e.g. movies
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/47815Electronic shopping

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
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Abstract

The invention discloses an information issuing method, an information issuing system and a playing terminal, wherein the method comprises the following steps: acquiring information of people and merchant information in a preset area, and uploading the information to a background server; receiving a play list generated by the background server according to the received information; and playing information according to the playlist, and acquiring the state of the viewer and the information playing times. According to the method and the device, targeted information publishing is performed according to the acquired information of nearby people and the acquired merchant information of the accessories, so that the accuracy of message pushing is improved, and the value of information publishing is improved.

Description

Information publishing method, system and playing terminal
Technical Field
The present invention relates to the field of computer application technologies, and in particular, to an information distribution method, system, and play terminal.
Background
In the existing information issuing system, a user can upload various legal playing resources and then issue the legal playing resources to a specified playing terminal, and relevant information is not issued according to the characteristics of surrounding people, but the information to be issued is sent out in a universal way without purpose, so that the value of issuing the information cannot be improved. And at present, a plurality of merchants have online and offline services to be popularized, each person basically has a smart phone of the person, apps of various merchants are installed on the smart phones, and the apps have the function of checking people nearby, but users cannot actively open the apps to see the popularization of the merchants when walking, waiting for cars, sitting in elevators and queuing for buying orders, so that the issued information is not targeted, and the value of information issuing cannot be effectively improved.
Accordingly, the prior art is yet to be improved and developed.
Disclosure of Invention
The invention mainly aims to provide an information issuing method, an information issuing system and a playing terminal, and aims to solve the problems that information issuing is not performed on surrounding people and merchants and the information issuing value cannot be improved in the prior art.
In order to achieve the above object, the present invention provides an information distribution method, including the steps of:
acquiring information of people and merchant information in a preset area, and uploading the information to a background server;
receiving a play list generated by the background server according to the received information;
and playing information according to the playlist, and acquiring the state of the viewer and the information playing times.
Optionally, the information publishing method further includes, before obtaining information of people and merchant in the preset area and uploading the information to the background server:
acquiring position information of an area where a playing terminal is located in real time;
and pre-binding with the background server.
Optionally, the information publishing method includes the steps of obtaining information of people and merchant in a preset area and uploading the information to a background server:
acquiring information of people and merchant information in a preset area according to the acquired position information and the started preset software;
and establishing communication connection with the background server, and sending the acquired information of the people and the merchant information to the background server.
Optionally, the information publishing method, wherein the step of receiving the playlist generated by the backend server according to the information of the people nearby and the information of the merchants nearby includes:
after the acquired information of the people and the merchant information are sent to the background server, the background server is instructed to analyze the information of the people and the merchant information, and a corresponding broadcast list is automatically generated;
and receiving a play list which is sent by the background server and matched with people and merchants in the current preset area.
Optionally, the information publishing method, wherein the content of the playlist includes: at least one of a video, text, web page, link, picture, PDF, and a live stream link.
Optionally, the information publishing method, wherein the playing of the information publishing according to the playlist and the obtaining of the state of the viewer and the number of times of playing the information include:
after receiving the play list sent by the background server, acquiring the content of the play list to play information, and acquiring the state of a viewer through a camera;
and counting the playing times of the information every a preset period, and sending the state and the playing times of the viewer to the background server.
Optionally, the information publishing method, wherein the playing of the information publishing according to the playlist and obtaining the state of the viewer and the number of times of playing the information further include:
and when the preset time period is reached, searching the historical attention information of the viewer, acquiring the information which is interested by the viewer, feeding back the information to the background server, and sending a demand for calling the matched information of the viewer.
In addition, to achieve the above object, the present invention further provides a broadcasting terminal, where at least one broadcasting terminal is provided, and the broadcasting terminal includes: the information distribution system comprises a memory, a processor and an information distribution program which is stored on the memory and can run on the processor, wherein the information distribution program realizes the steps of the information distribution method when being executed by the processor.
In addition, in order to achieve the above object, the present invention further provides an information distribution system, wherein the information distribution system includes the above-mentioned play terminal;
the information distribution system further includes: the playing terminal comprises a background server and a client, wherein the background server is in communication connection with the playing terminal, and the client is in communication connection with the background server;
the client logs in the background server through the Internet to register and pay, and uploads information resources on the information publishing platform;
the background server is used for receiving the information of people and the merchant information in the preset area sent by the playing terminal, analyzing the information of people and the merchant information, automatically generating a corresponding playing list according to the information resources uploaded by the client and sending the corresponding playing list to the playing terminal;
the background server is also used for receiving the state and the playing times of the viewer sent by the playing terminal and sending the state and the playing times to the client for confirmation;
and the client is also used for automatically deducting the fee after confirming the information sent by the background server.
In addition, to achieve the above object, the present invention also provides a storage medium storing an information distribution program that realizes the steps of the information distribution method as described above when executed by a processor.
According to the invention, the information of people nearby and the information of merchants nearby are acquired through the playing terminal, the background server issues some specific contents (information) to the playing terminal for playing according to the information of people nearby and the information of merchants nearby, and the playing terminal feeds back the state and the playing times of the viewer to the background server, so that the information is automatically, flexibly and timely accurately issued, and convenience is brought to people nearby and users.
Drawings
FIG. 1 is a flow chart of a preferred embodiment of the information distribution method of the present invention;
FIG. 2 is a flow chart of step S10 in the preferred embodiment of the information distribution method of the present invention;
FIG. 3 is a flow chart of step S20 in the preferred embodiment of the information distribution method of the present invention;
FIG. 4 is a flowchart of step S30 in the preferred embodiment of the information distribution method of the present invention;
FIG. 5 is a diagram illustrating an operating environment of a playback terminal according to a preferred embodiment of the present invention;
FIG. 6 is a functional schematic diagram of an information distribution system of the present invention;
fig. 7 is a flow chart illustrating an information distribution process between devices in a preferred embodiment of the information distribution system of the present invention.
Detailed Description
In order to make the objects, technical solutions and advantages of the present invention clearer and clearer, the present invention is further described in detail below with reference to the accompanying drawings and examples. It should be understood that the specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention.
As shown in fig. 1, the information distribution method according to the preferred embodiment of the present invention includes the following steps:
and S10, acquiring information of people and merchant information in a preset area, and uploading the information to a background server.
Fig. 2 is a flowchart of step S10 in the information distribution method according to the present invention.
As shown in fig. 2, the step S10 includes:
s11, acquiring information of people and merchant information in a preset area according to the acquired position information and the started preset software;
and S12, establishing communication connection with the background server, and sending the acquired information of the people and the merchant to the background server.
Specifically, before the step S10, the method further includes that a playing terminal (including a plurality of playing terminals installed in different areas, for example, an advertisement display screen in an elevator in an office building, a display screen on a bus station, an advertisement large screen on a square, and the like) can be pre-bound with the background server in a network registration manner, and only the pre-bound playing terminal can communicate with the background server and receive and send instructions.
The method includes that the playing terminal needs to acquire information of a large number of people and merchants around a preset area (for example, within a range of 500 meters, the range is not limited here, that is, people and merchants around the playing terminal are generally referred to as 500 meters), the position of the playing terminal itself needs to be located first, the playing terminal can acquire position information of the area in real time through a self-contained GPS module, or the playing terminal can determine position information of the mobile terminal according to a WIFI hotspot accessed by the playing terminal by capturing the WIFI hotspot accessed by the playing terminal.
After the playing terminal acquires the position information of itself, the information of people and nearby merchants in the preset area can be acquired according to the current position information, but the acquisition of the information of people and nearby merchants in the preset area can be realized by acquiring the function of people or merchants in the vicinity through preset software, for example, the preset software can include software with a function of finding an Tencent map, a high-definition map, a Baidu map, or other social and shopping software, after starting one such software, the information of people and merchant in the preset area (for example, a range of 500 meters or 1000 meters around the current position is taken as an origin, the size of the range can be set according to requirements) can be acquired, for example, the acquired people in the vicinity (for example, in the range of 500 meters) are taken as 100 people, screening can be performed according to screening conditions, for example, women with the age of 20-30 stages are selected, and information suitable for the selected people to view (for example, information of women with the age of 20-30 stages such as skin care products, diet advertisements, and diet recipes and the like) is published according to the characteristics of the screened people.
One or more playing terminals in the invention are bound with the background server and can communicate with the background server through a network in real time, so that the playing terminals can send the acquired information of people and merchant information in the preset area to the background server in real time for the background server to perform data analysis.
And S20, receiving a play list generated by the background server according to the received information.
Please refer to fig. 3, which is a flowchart of step S20 in the information distribution method according to the present invention.
As shown in fig. 3, the step S20 includes:
s21, after the acquired information of the people and the merchant information are sent to the background server, the background server is instructed to analyze the information of the people and the merchant information, and a corresponding broadcast list is automatically generated;
and S22, receiving the play list which is sent by the background server and matched with the people and the merchants in the current preset area.
Specifically, after the playing terminal sends the obtained information of the person and the merchant information in the preset area to the backend server, the backend server may analyze the information of the person and the information of the nearby merchants, for example, the proportion of the male and the female, and the distribution of each age stage (for example, the WeChat may obtain the information of the nearby person, and may know the approximate information of the person in the preset area, for example, the information of the male and the female, the age, and the like).
Because a user or a client (the user may be an individual, thinks of an individual who pushes advertisements or an individual operated by a merchant) logs in the background server through the internet in advance to register and pay (including prepayment, payment for subsequent payment of information or advertisement release), and uploads information resources on the information release platform, the information resources include various advertisement information, recruitment information, finding revelation and the like, the information can be in the format of video, text, web pages, links, pictures, PDF, live streaming links and the like, the information is legal and real information which is manually checked (contents uploaded by a publisher are checked by a manager) and is sent to the play terminal for playing without screening and matching, so that the information is completely useless for the audience, the content which is interested by the audience cannot be seen, and the contra of the audience can be caused, and the effect of information release cannot be achieved.
The invention automatically generates a corresponding playlist according to the analysis result by the background server according to the result of analyzing the information of people in a preset area and the information of nearby merchants, the playlist is the information which is selected in a targeted way from the information data uploaded by the client, and the format of the resource information in the playlists can be one or more (at least one) of video, characters, web pages, links, pictures, PDF (Portable document Format) and live stream links, and the invention does not limit the format of the information; the generated playlist is suitable for current crowds or merchants to watch; for example, the background server selects advertisement information for maintaining beauty and keeping young from the information uploaded by the uploader and issues the advertisement information to the playing terminal (at this time, women of 20-30 years old who often see the playing content of the playing terminal are more, and naturally, after seeing the advertisements, the women can improve the value of advertisement propaganda and avoid the waste of advertisement resources).
The background server sends the playlist suitable for matching with a certain one of the playing terminals to the playing terminal, because there may be more than one playing terminal, for example, one background server is bound with a plurality of playing terminals in different regions at the same time, and the recommended playlists are definitely different, the background server is required to send respective corresponding playlists to different playing terminals, and the content of the playlists may be more than one, for example, several types of advertisement information are listed on one playlist, and are played in sequence according to the playing sequence.
And step S30, playing information according to the playlist, and acquiring the state of a viewer and the information playing times.
Please refer to fig. 4, which is a flowchart of step S30 in the information distribution method according to the present invention.
As shown in fig. 4, the step S30 includes:
s31, after receiving the playlist sent by the background server, acquiring the content of the playlist to play information, and acquiring the state of a viewer through a camera;
and S32, counting the playing times of the information every other preset period, and sending the state and the playing times of the viewer to the background server.
Specifically, after the play list sent by the background server is received by the play terminal, information playing is carried out according to the content of the obtained play list, when the play list contains a plurality of play contents, the play contents are sequentially played according to the play sequence of the play list, the play can be circularly played after the completion of the play, the play times are increased, and in the process of playing at each time, the camera of the play terminal can obtain the state of a viewer in real time and can obtain the state only when the viewer watches the play list, the state can be obtained through monitoring of the camera, the situation that the viewer does not shoot a scene is avoided, and time waste when a follow-up user analyzes the scene is avoided.
Therefore, the state of the viewer is acquired through the camera of the playing terminal, the effectiveness and the value of the playing content can be evaluated by the information publisher according to the expression of the viewer to the current playing content, and the situation that worthless information or advertisements are delivered is avoided.
In addition, the playing terminal may also count the number of times of playing the information at predetermined intervals (for example, one week or two weeks, which is not limited, and can be set by the user according to actual requirements), so that the information publisher can know the frequency of playing the information of each piece of information later, and can adjust the uploaded information according to actual situations.
And the playing terminal sends the state and the playing times of the viewer to the background server every other preset period, and the background server receives the state and the playing times and then carries out the next processing.
Further, the playing terminal may also preset a time period (for example, one or two months, the time may be set slightly longer, which is convenient for higher accuracy of statistical information), and when the time period is reached, the playing terminal may search historical attention information of the viewer (for example, feedback and attention of the viewer in an interactive link, which is exactly the content related to the viewer), obtain information interested by the viewer, and feed back the information to the background server, so as to send a demand for retrieving related information interested by the viewer (information and resources that need to be played at the playing terminal are obtained according to interests of the viewer, that is, information matching is performed according to interests of the viewer).
Further, as shown in fig. 5, based on the above information publishing method, the present invention also provides a corresponding player terminal, where the player terminal includes a processor 10, a memory 20, and a display 30. Fig. 5 shows only some of the components of the cast terminal, but it is to be understood that not all of the shown components are required to be implemented, and that more or fewer components may be implemented instead.
The storage 20 may be an internal storage unit of the playback terminal in some embodiments, for example, a hard disk or a memory of the playback terminal. The memory 20 may also be an external storage device of the playback terminal in other embodiments, such as a plug-in hard disk, a Smart Media Card (SMC), a Secure Digital (SD) Card, a Flash memory Card (Flash Card), and the like, which are equipped on the playback terminal. Further, the memory 20 may also include both an internal storage unit and an external storage device of the cast terminal. The memory 20 is used for storing application software installed in the broadcast terminal and various data, such as program codes of the installed broadcast terminal. The memory 20 may also be used to temporarily store data that has been output or is to be output. In one embodiment, the memory 20 stores an information distribution program 40, and the information distribution program 40 can be executed by the processor 10, so as to implement the information distribution method in the present application.
The processor 10 may be a Central Processing Unit (CPU), microprocessor or other data Processing chip in some embodiments, and is used for running program codes stored in the memory 20 or Processing data, such as executing the information issuing method.
The display 30 may be an LED display, a liquid crystal display, a touch-sensitive liquid crystal display, an OLED (Organic Light-Emitting Diode) touch panel, or the like in some embodiments. The display 30 is used for displaying information at the playback terminal and for displaying a visual user interface. The components 10-30 of the cast terminal communicate with each other via a system bus.
In one embodiment, when the processor 10 executes the information distribution program 40 in the memory 20, the following steps are implemented:
acquiring information of people and merchant information in a preset area, and uploading the information to a background server;
receiving a play list generated by the background server according to the received information;
and playing information according to the playlist, and acquiring the state of the viewer and the information playing times.
The method comprises the following steps of obtaining information of people and merchant information in a preset area, and uploading the information to a background server:
acquiring position information of an area where a playing terminal is located in real time;
and pre-binding with the background server.
The steps of acquiring information of people and merchant information in a preset area and uploading the information to the background server comprise:
acquiring information of people and merchant information in a preset area according to the acquired position information and the started preset software;
and establishing communication connection with the background server, and sending the acquired information of the people and the merchant information to the background server.
The step of receiving the play list generated by the background server according to the information of the nearby people and the information of the nearby merchants comprises the following steps:
after the acquired information of the people and the merchant information are sent to the background server, the background server is instructed to analyze the information of the people and the merchant information, and a corresponding broadcast list is automatically generated;
and receiving a play list which is sent by the background server and matched with people and merchants in the current preset area.
Wherein the content of the playlist includes: at least one of a video, text, web page, link, picture, PDF, and a live stream link.
The step of playing the information distribution according to the play list and acquiring the state of the viewer and the information playing times comprises the following steps:
after receiving the playlist sent by the background server, acquiring the content of the playlist to play information, and acquiring the state of a viewer through a camera;
and counting the playing times of the information every a preset period, and sending the state and the playing times of the viewer to the background server.
The playing of information distribution according to the play list and the obtaining of the state of the viewer and the number of information playing times further comprise:
and when the preset time period is reached, searching the historical attention information of the viewer, acquiring the information in which the viewer is interested, feeding back the information to the background server, and sending a demand for calling the matched information of the viewer.
As shown in fig. 6, the present invention further provides an information distribution system, wherein the information distribution system includes the above-mentioned broadcasting terminal 400(s);
the information distribution system further includes: a background server 200 establishing a communication connection with the playing terminal 400, and a client 100 (i.e. a user side) in communication connection with the background server 200;
the client 100 logs in the background server 200 through the internet to register and pay fees, and uploads information resources on the information publishing platform 300;
the background server 200 is configured to receive information of people and merchant information in a preset area, which are sent by the play terminal 400, analyze the information of people and the merchant information, automatically generate a corresponding playlist according to information resources uploaded by the client 100, and send the playlist to the play terminal 400;
the background server 200 is further configured to receive the viewer status and the playing times sent by the playing terminal 400, and send the viewer status and the playing times to the client 100 for confirmation;
the client 100 is further configured to automatically deduct a fee after confirming the information sent by the background server 200.
The broadcasting terminal 400 includes a broadcasting statistic function, a function of collecting information about people nearby, a function of collecting information about merchants nearby, a function of collecting a response status of a viewer, and a function of communicating with the backend server 200.
The background server 200 has a resource uploading function, a resource auditing function, and an automatic information release selection function.
The client 100 refers to an information publisher, such as a smart phone of the information publisher, and can log in the backend server 200 via the internet to register and pay a fee, and upload information resources (such as advertisements that are desired to be played) on the information publishing platform 300.
Further, as shown in fig. 7, the information distribution process of the present invention is implemented as follows (the interaction process of each terminal device):
step S101, start;
step S102, a client logs in a background server through the Internet to register and pay (equivalent to opening a personal account for issuing information), and uploads information resources (such as various advertisement information) on an information issuing platform;
step S103, the playing terminal acquires information of people and merchant in a preset area according to the acquired position information of the playing terminal and the started preset software;
step S104, the playing terminal and the background server establish communication connection (binding) through a network in advance, and the obtained information of the people and the merchant is sent to the background server;
s105, the background server analyzes the information of the person and the information of the merchant and automatically generates a corresponding playlist according to the information resources uploaded by the client;
step S106, after receiving the play list sent by the background server, the playing terminal acquires the content of the play list to play information;
s107, the playing terminal acquires the state of the viewer through the camera when playing the information, counts the playing times of the information at intervals of a preset period, and sends the state and the playing times of the viewer to a background server;
step S108, the background server receives the state and the playing times of the viewer sent by the playing terminal;
step S109, the background server sends the state and the playing times of the viewer to the client for confirmation (equivalent to a feedback means for the client, so as to avoid that the client cannot see any information release effect and experience is poor);
step S110, the client confirms the information sent by the background server and then automatically deducts the fee (the issued information needs to be charged, and the client confirms the information and then automatically deducts the fee in the account registered by the client);
and step S111, ending.
The present invention also provides a storage medium, wherein the storage medium stores an information distribution program, and the information distribution program realizes the steps of the information distribution method as described above when executed by a processor.
In summary, the present invention provides an information publishing method, system and playing terminal, where the method includes: acquiring information of people and merchant information in a preset area, and uploading the information to a background server; receiving a play list generated by the background server according to the received information; and playing information according to the playlist, and acquiring the state of the viewer and the information playing times. According to the method and the device, targeted information publishing is performed according to the acquired information of nearby people and the acquired merchant information of the accessory, so that the accuracy of pushing the message is improved, and the value of the information publishing is improved.
Of course, it will be understood by those skilled in the art that all or part of the processes of the methods of the above embodiments may be implemented by a computer program instructing relevant hardware (such as a processor, a controller, etc.), and the program may be stored in a computer readable storage medium, and when executed, the program may include the processes of the above method embodiments. The storage medium may be a memory, a magnetic disk, an optical disk, etc.
It will be understood that the invention is not limited to the examples described above, but that modifications and variations will occur to those skilled in the art in light of the above teachings, and that all such modifications and variations are considered to be within the scope of the invention as defined by the appended claims.

Claims (7)

1. An information distribution method, characterized in that the information distribution method comprises the steps of:
acquiring information of people and merchant information in a preset area, and uploading the information to a background server;
receiving a play list generated by the background server according to the received information;
playing information according to the playlist, and acquiring the state of a viewer and the information playing times;
the step of playing the information according to the playlist and acquiring the state of the viewer and the number of times of playing the information comprises the following steps:
after receiving the play list sent by the background server, acquiring the content of the play list to play information, and acquiring the state of a viewer through a camera;
counting the playing times of the information every other preset period, and sending the state and the playing times of the viewer to the background server;
the method comprises the steps that the state of a viewer is obtained through a camera of a playing terminal, and the effectiveness and the value of playing content are evaluated according to the expression of the viewer on the current playing content;
the method for acquiring the information of the people and the merchant information in the preset area and uploading the information to the background server further comprises the following steps:
acquiring position information of an area where a playing terminal is located in real time;
pre-binding with the background server;
the method comprises the steps that the playing terminal acquires position information of a located area in real time through a self-contained GPS module, or determines the position information of the mobile terminal according to a WIFI hotspot accessed by the playing terminal by capturing the WIFI hotspot accessed by the playing terminal;
the steps of acquiring information of people and merchant information in a preset area and uploading the information to the background server comprise:
acquiring information of people and merchant information in a preset area according to the acquired position information and the started preset software;
establishing communication connection with the background server, and sending the acquired information of the people and the merchant information to the background server;
after a certain preset software on the playing terminal is started, the information of people and the information of merchants in a preset area are obtained, screening is carried out according to screening conditions, and therefore information suitable for people to watch is selected according to the characteristics of the screened people to be published.
2. The information distribution method according to claim 1, wherein the step of receiving the play list generated by the backend server according to the information of the nearby people and the information of the nearby merchants comprises:
after the acquired information of the people and the merchant information are sent to the background server, the background server is instructed to analyze the information of the people and the merchant information, and a corresponding broadcast list is automatically generated;
and receiving a play list which is sent by the background server and matched with people and merchants in the current preset area.
3. The information distribution method according to claim 2, wherein the content of the playlist includes: at least one of a video, text, web page, link, picture, PDF, and a live stream link.
4. The information distribution method according to claim 1, wherein the playing the information according to the playlist, and after obtaining the viewer status and the information playing times, further comprises:
and when the preset time period is reached, searching the historical attention information of the viewer, acquiring the information in which the viewer is interested, feeding back the information to the background server, and sending a demand for calling the matched information of the viewer.
5. A kind of broadcast terminal, characterized by that, the said broadcast terminal is at least one, the said broadcast terminal includes: memory, processor and information distribution program stored on the memory and executable on the processor, the information distribution program when executed by the processor implementing the steps of the information distribution method as claimed in any one of claims 1-4.
6. An information distribution system characterized by comprising the play terminal according to claim 5;
the information distribution system further includes: the playing terminal comprises a background server and a client, wherein the background server is in communication connection with the playing terminal, and the client is in communication connection with the background server;
the client logs in the background server through the Internet to register and pay, and uploads information resources on the information publishing platform;
the background server is used for receiving the information of people and the merchant information in the preset area sent by the playing terminal, analyzing the information of people and the merchant information, automatically generating a corresponding playing list according to the information resources uploaded by the client and sending the corresponding playing list to the playing terminal;
the background server is also used for receiving the state and the playing times of the viewer sent by the playing terminal and sending the state and the playing times to the client for confirmation;
the client is also used for automatically deducting the fee after confirming the information sent by the background server;
the background server is specifically configured to: after receiving the play list sent by the background server, acquiring the content of the play list to play information, and acquiring the state of a viewer through a camera; counting the playing times of the information every other preset period, and sending the state and the playing times of the viewer to the background server;
the method comprises the steps that the state of a viewer is obtained through a camera of a playing terminal, and the effectiveness and the value of playing content are evaluated according to the expression of the viewer on the current playing content;
acquiring position information of an area where a playing terminal is located in real time;
pre-binding with the background server;
the playing terminal acquires the position information of the area in real time through a GPS module of the playing terminal, or determines the position information of the mobile terminal according to the WIFI hotspot accessed by the playing terminal by capturing the WIFI hotspot accessed by the playing terminal;
acquiring information of people and merchant information in a preset area according to the acquired position information and the started preset software;
establishing communication connection with the background server, and sending the acquired information of the people and the merchant to the background server;
after a certain preset software on the playing terminal is started, the information of people and the information of merchants in a preset area are obtained, screening is carried out according to screening conditions, and therefore information suitable for people to watch is selected according to the characteristics of the screened people to be published.
7. A storage medium characterized in that the storage medium stores an information distribution program that realizes the steps of the information distribution method according to any one of claims 1 to 4 when executed by a processor.
CN201910447267.8A 2019-05-27 2019-05-27 Information publishing method, system and playing terminal Active CN112004121B (en)

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