CN110288331B

CN110288331B - Method and equipment for providing resource allocation information

Info

Publication number: CN110288331B
Application number: CN201910576173.0A
Authority: CN
Inventors: 张香桃; 童小林
Original assignee: Shanghai Lianshang Network Technology Co Ltd
Current assignee: Shanghai Lianshang Network Technology Co Ltd
Priority date: 2019-06-28
Filing date: 2019-06-28
Publication date: 2021-04-27
Anticipated expiration: 2039-06-28
Also published as: CN110288331A; WO2020259252A1

Abstract

The method comprises the steps of receiving a resource publishing request sent by first user equipment after a first user performs a payment operation; generating resource distribution information corresponding to the resource publishing request according to the relevant information of the merchant; publishing the resource distribution information according to the resource publishing position information, and displaying the first presentation information in the resource distribution information; responding to a resource allocation request about the resource allocation information sent by second user equipment, transferring resources to a resource account corresponding to the second user equipment, and displaying second presentation information corresponding to the relevant merchant information in the resource allocation information. According to the method and the device, the first presentation information and the second presentation information corresponding to the relevant information of the merchants are respectively displayed when the resource allocation information is issued and allocated, so that the click rate of the user is increased, the information spreading efficiency is improved, and the user is rewarded through resource transfer.

Description

Method and equipment for providing resource allocation information

Technical Field

The present application relates to the field of communications, and more particularly, to a technique for providing resource allocation information.

Background

With the development of the times, resources such as red packets, cash amounts, points, vouchers, virtual coins and the like can be distributed through a network, so that more reasonable and wider application of the resources is realized. More and more users choose to purchase goods online.

To facilitate consumption, in the prior art, a user, after consumption, gets a coupon sent by a merchant, which coupon is available for the user to use next time when the merchant consumes; or, the user can share the coupon provided by the merchant after consumption, and other users can click to receive the coupon shared by the user and directly use the coupon to consume at the merchant.

Disclosure of Invention

It is an object of the present application to provide a method for providing resource allocation information.

According to an aspect of the present application, there is provided a method for providing resource allocation information at a network device, the method comprising:

receiving a resource publishing request sent by first user equipment after a first user executes payment operation, wherein the resource publishing request comprises resource publishing position information set by the first user and merchant related information corresponding to the payment operation, and the merchant related information is acquired in the process of executing the payment operation by the first user;

generating resource allocation information corresponding to the resource issuing request according to the relevant information of the merchant, wherein the resource allocation information comprises merchant account resources corresponding to the relevant information of the merchant and first presentation information corresponding to the relevant information of the merchant;

publishing the resource distribution information according to the resource publishing position information, and displaying the first presentation information in the resource distribution information;

responding to a resource allocation request about the resource allocation information sent by second user equipment, transferring resources to a resource account corresponding to the second user equipment, and displaying second presentation information corresponding to the relevant merchant information in the resource allocation information.

According to another aspect of the present application, there is provided a method for providing resource allocation information at a first user equipment, the method comprising:

detecting a payment operation executed by a first user, and acquiring related information of a merchant corresponding to the payment operation based on the payment operation;

sending a resource publishing request to network equipment, wherein the resource publishing request comprises resource publishing position information set by the first user and merchant related information corresponding to the payment operation;

and presenting the resource distribution information issued by the network equipment at the resource issuing position corresponding to the resource issuing position information based on the resource issuing position information, and presenting first presentation information corresponding to the related information of the merchant in the resource distribution information.

According to another aspect of the present application, there is provided a method for providing resource allocation information at a second user equipment, the method comprising:

sending a resource allocation request regarding the resource allocation information to a network device, wherein the resource allocation information is generated according to the merchant-related information;

and receiving second presentation information corresponding to the relevant merchant information sent by the network equipment, and presenting the second presentation information corresponding to the relevant merchant information in the resource allocation information.

According to an aspect of the present application, there is provided a method for providing resource allocation information, the method comprising:

the method comprises the steps that first user equipment detects payment operation executed by a first user, obtains relevant merchant information corresponding to the payment operation based on the payment operation, and sends a resource publishing request to network equipment, wherein the resource publishing request comprises resource publishing position information set by the first user and relevant merchant information corresponding to the payment operation;

the network equipment receives the resource publishing request, generates resource allocation information corresponding to the resource publishing request according to the relevant information of the merchant, publishes the resource allocation information according to the resource publishing position information, and displays first presentation information in the resource allocation information;

the second user equipment sends a resource allocation request related to the resource allocation information to the network equipment, wherein the resource allocation information is generated according to the relevant merchant information;

the network equipment responds to a resource allocation request about the resource allocation information sent by second user equipment, a resource account corresponding to the second user equipment carries out resource transfer, and second presence information corresponding to the merchant-related information is sent to the second user equipment and is used for showing the second presence information corresponding to the merchant-related information in the resource allocation information;

and the second user equipment receives second presentation information corresponding to the relevant merchant information and displays the second presentation information corresponding to the relevant merchant information in the resource allocation information.

According to an aspect of the present application, there is provided a network device for providing resource allocation information, the device comprising:

a one-to-one module, configured to receive a resource publishing request sent by a first user device after a first user performs a payment operation, where the resource publishing request includes resource publishing position information set by the first user and merchant-related information corresponding to the payment operation, where the merchant-related information is obtained in a process in which the first user performs the payment operation;

a second module, configured to generate resource allocation information corresponding to the resource issuing request according to the merchant-related information, where the resource allocation information includes merchant account resources corresponding to the merchant-related information and first presentation information corresponding to the merchant-related information;

a third module, configured to publish the resource allocation information according to the resource publishing position information, and display the first presence information in the resource allocation information;

and the fourth module is used for responding to a resource allocation request which is sent by second user equipment and is about to the resource allocation information, performing resource transfer on a resource account corresponding to the second user equipment, and displaying second presentation information corresponding to the related information of the merchant in the resource allocation information.

According to another aspect of the present application, there is provided a first user equipment for providing resource allocation information, the apparatus comprising:

the first module is used for detecting payment operation executed by a first user and acquiring related information of a merchant corresponding to the payment operation based on the payment operation;

a second module, configured to send a resource publishing request to a network device, where the resource publishing request includes resource publishing position information set by the first user and merchant-related information corresponding to the payment operation;

and a third module, configured to present, based on the resource publishing position information, the resource allocation information published by the network device at a resource publishing position corresponding to the resource publishing position information, and present, in the resource allocation information, first presentation information corresponding to the merchant related information.

According to yet another aspect of the present application, there is provided a second user equipment for providing resource allocation information, the apparatus comprising:

a third module, configured to send a resource allocation request related to the resource allocation information to a network device, where the resource allocation information is generated according to the merchant-related information;

and a third module and a second module, configured to receive second presence information corresponding to the merchant-related information sent by the network device, and present the second presence information corresponding to the merchant-related information in the resource allocation information.

According to an aspect of the present application, there is provided an apparatus for providing resource allocation information, the apparatus comprising:

a processor; and

a memory arranged to store computer executable instructions that, when executed, cause the processor to perform the operations of any of the methods described above.

According to another aspect of the application, there is provided a computer readable medium storing instructions that, when executed, cause a system to perform the operations of any of the methods described above.

Compared with the prior art, in the issuing process of the resource allocation information, the resource issuing request sent by the first user equipment after the first user executes the payment operation is received, wherein the resource issuing request comprises the resource issuing position information set by the first user and the related merchant information corresponding to the payment operation, and the related merchant information is acquired in the process of executing the payment operation by the first user; based on the payment operation performed by the first user, merchant-related information corresponding to the payment operation is acquired, and a resource issuing request corresponding to the merchant-related information (for example, a merchant identifier) is further generated, so as to generate resource allocation information corresponding to the merchant-related information.

Further, resource allocation information corresponding to the resource issuing request is generated according to the relevant merchant information, wherein the resource allocation information comprises merchant account resources corresponding to the relevant merchant information and first presentation information corresponding to the relevant merchant information; that is, the generated resource allocation information corresponds to the merchant-related information, which is different from the conventional resource allocation information, including the merchant account resource corresponding to the merchant-related information (the merchant-related information corresponds to the payment operation) and the first presence information (e.g., merchant logo, merchant name) corresponding to the merchant-related information.

Further, the resource distribution information is published according to the resource publishing position information, and the first presentation information is displayed in the resource distribution information; the first user can publish the resource allocation information to a specified resource publishing position based on the operation setting, and inform the user who sees the resource allocation information by showing the first presentation information (such as a merchant logo and a merchant name) in the resource allocation information, wherein the resource allocation information (such as a red packet) is related to the merchant-related information (such as sponsored by a merchant A), and the resource allocation information can be used for resource transfer, so that the first presentation information is helpful for the user to notice, and the probability of getting the resource allocation information by clicking of the user can be improved.

In the process that the resource allocation information is requested to be allocated, responding to a resource allocation request about the resource allocation information sent by second user equipment, performing resource transfer to a resource account corresponding to the second user equipment, and displaying second presentation information corresponding to the relevant information of the merchant in the resource allocation information; after the resource transfer is performed on the second user equipment, the second presentation information (e.g., promotion information) corresponding to the relevant information of the merchant is presented in the resource allocation information, which is helpful for propagating the information (e.g., product promotion information of the merchant) relevant to the merchant presented by the second presentation information, and improves the propagation efficiency of the information.

Drawings

Other features, objects and advantages of the present application will become more apparent upon reading of the following detailed description of non-limiting embodiments thereof, made with reference to the accompanying drawings in which:

FIG. 1 illustrates a system topology in one embodiment of the present application;

FIG. 2 illustrates a flow diagram of a method for providing resource allocation information in one embodiment of the present application;

fig. 3 shows a flow of a method for providing resource allocation information at a network device according to an embodiment of the present application;

fig. 4 shows a flow of a method for providing resource allocation information at a first user equipment according to an embodiment of the present application;

fig. 5 shows a flowchart of a method for providing resource allocation information at a second user equipment according to an embodiment of the present application;

FIG. 6 shows a flow diagram of a method for providing resource allocation information in one embodiment of the present application;

FIG. 7 illustrates functional modules of a network device of one embodiment of the present application;

FIG. 8 illustrates functional modules of a first user device of one embodiment of the present application;

FIG. 9 illustrates functional modules of a second user device of an embodiment of the present application;

FIG. 10 illustrates functional modules of an exemplary system that may be used in various embodiments of the present application.

The same or similar reference numbers in the drawings identify the same or similar elements.

Detailed Description

The present application is described in further detail below with reference to the attached figures.

In a typical configuration of the present application, the terminal, the device serving the network, and the trusted party each include one or more processors (e.g., Central Processing Units (CPUs)), input/output interfaces, network interfaces, and memory.

The Memory may include forms of volatile Memory, Random Access Memory (RAM), and/or non-volatile Memory in a computer-readable medium, such as Read Only Memory (ROM) or Flash Memory. Memory is an example of a computer-readable medium.

Computer-readable media, including both non-transitory and non-transitory, removable and non-removable media, may implement information storage by any method or technology. The information may be computer readable instructions, data structures, modules of a program, or other data. Examples of computer storage media include, but are not limited to, Phase-Change Memory (PCM), Programmable Random Access Memory (PRAM), Static Random-Access Memory (SRAM), Dynamic Random Access Memory (DRAM), other types of Random Access Memory (RAM), Read Only Memory (ROM), electrically Erasable Programmable Read-Only Memory (EEPROM), flash Memory or other Memory technology, Compact Disc Read-Only Memory (CD-ROM), Digital Versatile Discs (DVD) or other optical storage, magnetic cassettes, magnetic tape, magnetic disk storage or other magnetic storage devices, or any other non-transmission medium, which can be used to store information that can be accessed by a computing device.

The device referred to in this application includes, but is not limited to, a user device, a network device, or a device formed by integrating a user device and a network device through a network. The user equipment includes, but is not limited to, any mobile electronic product, such as a smart phone, a tablet computer, etc., capable of performing human-computer interaction with a user (e.g., human-computer interaction through a touch panel), and the mobile electronic product may employ any operating system, such as an android operating system, an iOS operating system, etc. The network Device includes an electronic Device capable of automatically performing numerical calculation and information processing according to a preset or stored instruction, and the hardware includes, but is not limited to, a microprocessor, an Application Specific Integrated Circuit (ASIC), a Programmable Logic Device (PLD), a Field Programmable Gate Array (FPGA), a Digital Signal Processor (DSP), an embedded Device, and the like. The network device includes but is not limited to a computer, a network host, a single network server, a plurality of network server sets or a cloud of a plurality of servers; here, the Cloud is composed of a large number of computers or web servers based on Cloud Computing (Cloud Computing), which is a kind of distributed Computing, one virtual supercomputer consisting of a collection of loosely coupled computers. Including, but not limited to, the internet, a wide area network, a metropolitan area network, a local area network, a VPN network, a wireless Ad Hoc network (Ad Hoc network), etc. Preferably, the device may also be a program running on the user device, the network device, or a device formed by integrating the user device and the network device, the touch terminal, or the network device and the touch terminal through a network.

Of course, those skilled in the art will appreciate that the foregoing is by way of example only, and that other existing or future devices, which may be suitable for use in the present application, are also encompassed within the scope of the present application and are hereby incorporated by reference.

In the description of the present application, "a plurality" means two or more unless specifically limited otherwise.

According to one aspect of the present application, a method for providing resource allocation information is provided. In some embodiments, the method is implemented based on the system shown in fig. 1. For example, according to the resource publishing request of the first user equipment, the network equipment publishes the resource allocation information to the corresponding resource publishing position information, and displays the first presentation information corresponding to the relevant information of the merchant in the resource allocation information; based on one or more second user devices accessing the resource publishing position information, the network device transfers corresponding resource transfer shares to resource accounts of second users corresponding to the one or more second user devices, and second presentation information corresponding to the merchant related information is displayed in the resource allocation information.

As used herein, references to "resources" include, but are not limited to, cash balances, account credits or pre-authorized amounts, account credits, vouchers, redemption codes, etc. in user resource accounts, merchant resource accounts, etc. that are available for consumption by the user directly after pickup, and those skilled in the art will appreciate that these references to "resources" are by way of example only and not limitation to the present application, and any existing or future reference to which the present application may be directed is included within the scope of the present application and is included by reference herein.

According to an aspect of the present application, there is provided a method for providing resource allocation information, the method being implemented based on the topology shown in fig. 1. Referring to fig. 2, the method includes the steps of:

In some embodiments, the first user device and the second user device include, but are not limited to, a mobile phone, a tablet, a laptop, and other computing devices. As shown in fig. 1, information or instructions are transmitted between the first user equipment and the network device, or between the second user equipment and the network device through direct communication between the two devices (such as connection establishment in a wired or wireless manner), or information or instructions are transmitted through communication connection establishment by the network device.

The following describes in detail specific embodiments of the present application from the perspective of a network device, a first user equipment, and a second user equipment, respectively.

Referring to fig. 3, a method for providing resource allocation information at a network device side is provided, the method includes step S101, step S102, step S103, and step S104.

Specifically, in step S101, a network device receives a resource publishing request sent by a first user device after a first user performs a payment operation, where the resource publishing request includes resource publishing position information set by the first user and merchant-related information corresponding to the payment operation, where the merchant-related information is obtained in a process of performing the payment operation by the first user. In some embodiments, the payment operation includes, but is not limited to, a code swipe payment, a click on a related area or a related button presented by the first user device. In some embodiments, the resource publishing request is used to trigger generation of resource allocation information. In some embodiments, the resource post location information is a specified post location (e.g., in a social space, conversation chat) set by the first user. In some embodiments, the merchant-related information corresponds to the payment operation, and the merchant-related information is obtained during the payment operation performed by the first user.

For example, after a merchant a consumes, a first user scans a two-dimensional code of the merchant a through a first user device to perform a payment operation, and based on the payment operation, the first user device obtains merchant-related information (e.g., a merchant name) of the merchant a, for example, a payment serial number corresponding to the payment operation includes the merchant-related information (e.g., the merchant name) of the merchant a. The first user device detects the payment operation performed by the first user, and pops up a setting window of resource publishing position information (for example, the setting window presents options about the resource publishing position information such as "social space", "chat conversation with user b", chat conversation with user c "… … and the like) for publishing the resource allocation information (for example, red package) corresponding to the resource publishing request to a specified position (for example, social space), the first user determines the resource publishing position information through the setting window (for example, by clicking" social space ", determining that the resource publishing position information in the resource publishing request is social space), and sending the resource publishing request to the network device, and the network device publishes the resource allocation information corresponding to the resource publishing request to a location (for example, a social space) corresponding to the set resource publishing location information. Based on the payment operation performed by the first user, merchant-related information corresponding to the payment operation is acquired, and a resource issuing request corresponding to the merchant-related information (for example, a merchant identifier) is further generated, so as to generate resource allocation information corresponding to the merchant-related information.

In step S102, the network device generates resource allocation information corresponding to the resource publishing request according to the merchant-related information, where the resource allocation information includes merchant account resources corresponding to the merchant-related information and first presence information corresponding to the merchant-related information. In some embodiments, the resource allocation information may be used to allocate a resource, for example, the resource allocation information is a red packet, wherein the red packet includes a certain cash amount, and the user can receive the corresponding cash amount by clicking the resource allocation information. The resource allocation information includes merchant account resources corresponding to the merchant-related information, for example, the merchant establishes its own merchant account resources in the network device, and charges (for example, charges a certain cash amount) in the merchant account resources corresponding to the merchant account resources, so as to transfer resources to the resource account corresponding to the second user device. In some embodiments, the first presence information includes, but is not limited to, a merchant logo, a merchant name. In some embodiments, the first presentation information may be obtained after the first user performs a payment operation, for example, the first user performs a payment operation by scanning a two-dimensional code of a merchant, and after the two-dimensional code is scanned, merchant-related information corresponding to the merchant may be obtained (for example, a merchant name or a merchant logo corresponding to the payment serial number may be obtained based on the payment serial number).

For example, the merchant-related information includes merchant identification information of a merchant corresponding to the payment operation, which may be a merchant name. The network device queries a merchant account resource corresponding to the merchant according to the merchant identification information, and generates corresponding resource allocation information (for example, a red packet) based on the merchant account resource, for example, resource transfer is performed from the merchant account resource; and the name of the merchant is taken as first presentation information to be included in the resource allocation information so as to present the first presentation information while publishing the resource allocation information. The resource allocation information is different from the traditional resource allocation information, and includes merchant account resources corresponding to the merchant-related information (the merchant-related information corresponds to the payment operation), and first presence information (e.g., merchant logo, merchant name) corresponding to the merchant-related information.

In step S103, the network device issues the resource allocation information according to the resource issue position information, and displays the first presentation information in the resource allocation information.

For example, based on the resource posting location information (e.g., social space) determined by the first user device through the setting operation in the setting window about the resource posting location information popped up by the payment operation, the network device posts the generated resource allocation information (e.g., red envelope) to the social space of the first user and presents the resource allocation information in the social space. And present the first presentation information (for example, a merchant name of a merchant corresponding to the merchant-related information) in the resource allocation information, for example, the resource allocation information includes a presentation area of the first presentation information, and the first presentation information is presented through the presentation area. The first presentation information (such as a logo of a merchant and a name of the merchant) is presented in the resource allocation information to inform a user who sees the resource allocation information, the resource allocation information (such as a red packet) is related to the related information of the merchant (such as sponsored by the merchant A), and the resource allocation information capable of resource transfer is helpful for the user to notice the first presentation information, so that the probability that the user clicks to receive the resource allocation information can be improved.

In step S104, the network device, in response to a resource allocation request about the resource allocation information sent by a second user device, performs resource transfer to a resource account corresponding to the second user device, and displays second presence information corresponding to the merchant-related information in the resource allocation information. In some embodiments, each user has its corresponding resource account, and the network device may perform resource transfer from the merchant account resource corresponding to the resource allocation information to the resource account corresponding to the user based on the identification information (e.g., device identifier, device ID) of the user device corresponding to the user.

For example, after the first user a consumes the merchant a, the first user a performs a payment operation by scanning the two-dimensional code of the merchant a, and then sends a resource publishing request to the network device, where the first user a sets to publish the resource allocation information to the social space of the first user a. The network device posts resource allocation information (e.g., a red envelope) in the social space of the first user a based on the resource post request. The second user b sees the resource allocation information in the social space of the first user a through a social application, wherein the resource allocation information shows first presentation information (e.g. logo of the merchant a) about the merchant a, and knows that the resource allocation information is a red packet sponsored by the merchant a. The second user b sends a resource allocation request regarding the resource allocation information to the network device by clicking the resource allocation information. The network device transfers the resource from the merchant account resource of the merchant a to the resource account corresponding to the second user b based on the resource allocation request (for example, transfers a certain cash amount to the resource account corresponding to the second user b), and the second user b can obtain a certain resource share. Further, the network device presents second presence information (e.g., promotional information) about the merchant a in the resource allocation information based on the resource transfer operation performed on the second user b. After the resource transfer is performed on the second user equipment, the second presentation information (e.g., promotion information) corresponding to the relevant information of the merchant is presented in the resource allocation information, which is helpful for propagating the information (e.g., product promotion information of the merchant) relevant to the merchant presented by the second presentation information, and improves the propagation efficiency of the information.

In some embodiments, the method further comprises step S105 (not shown) and step S106 (not shown). In step S105, the network device responds to a resource publishing request sent by the first user device, where the resource publishing request includes merchant-related information corresponding to the payment operation, or responds to a resource allocation request sent by the second user device about the resource allocation information, where the resource allocation request includes merchant-related information corresponding to the payment operation; in step S106, the network device queries, according to the merchant-related information, second presence information corresponding to the merchant-related information. In some embodiments, the second presence information displayed when the resource allocation information is allocated requires the network device to query according to the merchant-related information (e.g., a presence information database is provided in the network device). In some embodiments, the network device triggers, based on the resource publishing request sent by the first user device, an inquiry operation for inquiring the second presence information, for example, when the first user device sends the resource publishing request, the network device inquires the second presence information that needs to be displayed when subsequently generated resource allocation information is allocated, and executes the inquiry operation in advance, which is beneficial to reducing subsequent device resources required in resource allocation; in other embodiments, the network device triggers an inquiry operation on the second presence information based on a resource allocation request sent by the second user device, executes the inquiry operation on the second presence information when the second presence information needs to be presented, and omits the inquiry operation and unnecessary device consumption when no second user clicks to retrieve the resource allocation information.

In some embodiments, the merchant-related information includes merchant identification information of a merchant to which the payment operation corresponds; wherein the step S106 includes: the network equipment queries and obtains second presentation information corresponding to the merchant identification information in a presentation information database according to the merchant identification information; the step S104 includes: and the network equipment responds to a resource allocation request about the resource allocation information sent by second user equipment, performs resource transfer to a resource account corresponding to the second user equipment, and displays second presentation information corresponding to the merchant identification information in the resource allocation information. For example, a presence information database is provided in the network device, and the presence information database includes a plurality of second presence information, where each second presence information has a mapping relationship with its corresponding merchant identification information. The network device responds to a resource publishing request sent by the first user device, wherein the resource publishing request comprises merchant-related information corresponding to the payment operation, or responds to a resource allocation request sent by the second user device and related to the resource allocation information, wherein the resource allocation request comprises merchant-related information corresponding to the payment operation; the relevant information of the merchant includes merchant identification information of a corresponding merchant, and the network device queries corresponding second presentation information (for example, merchant promotion information) in the presentation information database according to the merchant identification information of the merchant, so that when the resource allocation information is allocated, the second presentation information is presented in the resource allocation information.

In some embodiments, the merchant-related information comprises access point identification information for a wireless access point used by the first user device; wherein the step S106 includes: the network equipment determines merchant identification information of merchants covered by the access point identification information according to the access point identification information; the network equipment queries and obtains second presentation information corresponding to the merchant identification information in a presentation information database according to the merchant identification information; the step S104 includes: and the network equipment responds to a resource allocation request about the resource allocation information sent by second user equipment, performs resource transfer to a resource account corresponding to the second user equipment, and displays second presentation information corresponding to the merchant identification information in the resource allocation information.

For example, a presence information database is provided in the network device, and the presence information database includes a plurality of second presence information, where each second presence information has a mapping relationship with its corresponding merchant identification information. The network device responds to a resource publishing request sent by the first user device, wherein the resource publishing request comprises merchant-related information corresponding to the payment operation, or responds to a resource allocation request sent by the second user device and related to the resource allocation information, wherein the resource allocation request comprises merchant-related information corresponding to the payment operation; wherein the merchant-related information comprises access point identification information of a wireless access point used by the first user equipment. And the network equipment determines the identification information of the merchant covered by the access point identification information according to the access point identification information. For example, the access point identification information is access point identification information corresponding to a shopping mall AA, merchant identification information of one or more merchants in the shopping mall AA and the access point identification information have a mapping relationship, and the network device may determine merchant identification information of one or more corresponding merchants according to the access point identification information. When the access point identification information covers merchant identification information of multiple merchants, merchant account resources of the multiple merchants may be included in the resource allocation information (for example, the resource allocation information is sponsored by the multiple merchants), and second presence information corresponding to each merchant is queried in a presence information database through the merchant identification information of the multiple merchants to present the second presence information in the resource allocation information, and correspondingly, when the resource allocation information is published, first presence information corresponding to the merchant identification information of the multiple merchants is presented in the resource allocation information. Further, the network device queries corresponding second presence information (e.g., merchant promotion information) in a presence information database according to the merchant identification information. For presenting the second presence information in the resource allocation information when the resource allocation information is allocated.

In some embodiments, the merchant-related information includes second presence information of a merchant corresponding to the payment operation; wherein the method further comprises step S107 (not shown), in step S107, the network device receives the second presence information sent by the first user equipment. In some embodiments, the first user device obtains the second presence information from the routing device of the merchant corresponding to the payment operation after performing the payment operation. For example, a first user performs a payment operation by scanning a two-dimensional code of a merchant, and obtains merchant-related information (e.g., merchant identification information) corresponding to the payment operation, further, the first user device obtains second presence information (e.g., merchant promotion information) corresponding to the merchant from a routing device corresponding to the merchant, and sends the second presence information to a network device, so that the network device performs resource transfer to a resource account corresponding to a second user device in response to a resource allocation request, sent by the second user device, for the resource allocation information, and displays the second presence information corresponding to the merchant identification information in the resource allocation information.

In some embodiments, the step S104 includes a step S1041 (not shown), a step S1042 (not shown), a step S1043 (not shown), and a step S1044 (not shown).

Specifically, in step S1041, the network device receives a resource allocation request sent by the second user device about the resource allocation information, where the resource allocation information is generated according to the merchant-related information. For example, the second user b sees the resource allocation information (e.g., a red packet) posted by the first user a in the social space of the first user a, and based on a click operation of the second user b on the resource allocation information, the second user device corresponding to the second user b sends a resource allocation request related to the resource allocation information to the network device. The resource allocation information is generated based on merchant-related information, for example, the merchant-related information includes merchant identification information of a merchant a, the resource allocation information includes merchant account resources of the merchant a and first presence information corresponding to the merchant a, so as to perform resource transfer on the second user equipment from the merchant account resources of the merchant a.

In step S1042, the network device determines, in response to the resource allocation request, a resource transfer share corresponding to the second user equipment, where the resource transfer share includes a first resource transfer share and a second resource transfer share. The resource transfer shares include, but are not limited to, a specific cash amount (e.g., 5 dollars). For example, to reward a second user who clicks to earn the resource transfer share, the resource transfer share (e.g., 5-tuple) corresponding to the second user device includes two parts, one part is the first resource transfer share (e.g., 2.5-tuple) and one part is the second resource transfer share (e.g., 2.5-tuple). In some embodiments, the second resource transfer share may be a resource transfer share equal to the first resource transfer share; in some embodiments, the second resource transfer share may also be a fixed value set by the system, or by a corresponding merchant.

In step S1043, the network device transfers the resource transfer share from the merchant account resource corresponding to the resource allocation information to the resource account corresponding to the second user device. For example, the network device includes merchant account resources corresponding to a plurality of merchants, and based on a resource allocation request sent by the second user device, the network device queries merchant account resources corresponding to resource allocation information corresponding to the resource allocation request, and transfers the determined resource transfer share corresponding to the second user device from the merchant account resources to a resource account corresponding to the second user device. For example, the balance in the merchant account resource is 100 yuan, and the network device determines that the resource transfer share corresponding to the second user device is 5 yuan, then the network device transfers 5 yuan from the 100 yuan to the resource account corresponding to the second user device. The balance of the resource account corresponding to the second user equipment is increased by 5 yuan; the balance in the merchant account resources is correspondingly decremented by 5 dollars.

In step S1044, the network device sends, to the second user device, second presence information corresponding to the merchant-related information, so as to display, in the resource allocation information, the second presence information corresponding to the merchant-related information. For example, the network device sends the second presence information corresponding to the merchant-related information that is queried from the presence information database to the second user device, so that after resource allocation, the second user device presents the second presence information (e.g., merchant promotion information) through the resource allocation information. After the second user obtains the corresponding resource transfer share, more relevant information about the merchant can be known through the second presentation information, and the information transmission efficiency and effect are promoted.

In some embodiments, the step S1042 includes: the network device responds to the resource allocation request to determine a resource transfer share corresponding to the second user device, wherein the resource allocation information includes merchant account resources corresponding to the merchant-related information, and the merchant account resources include resource allocation balance information and resource allocation number information; and the network equipment determines the resource transfer share corresponding to the second user equipment according to the resource allocation balance information and the resource allocation number information, wherein the resource transfer share comprises a first resource transfer share and a second resource transfer share. In some embodiments, the resource allocation information (e.g., red envelope) includes merchant account resources including resource allocation balance information (e.g., a balance in a merchant account) and resource allocation number information (e.g., a number of red envelopes included in a posted red envelope). And the network equipment determines the resource transfer share corresponding to the second user equipment according to the resource allocation balance information and the resource allocation number information. For example, if the resource allocation balance information is 5 yuan and the resource allocation number information is 1, the resource transfer share corresponding to the second user equipment is 5 yuan; for another example, if the resource allocation balance information is 5 yuan and the resource allocation number information is 2, the resource transfer share corresponding to the second user equipment is 2.5 yuan of the average allocation or 1 yuan of the random determination. In some embodiments, the resource transfer shares include a first resource transfer share and a second resource transfer share. See below for the determination of the first resource transfer share and the second resource transfer share.

In some embodiments, the merchant resource account further includes a resource reallocation condition, the step S1042 includes: the network equipment responds to the resource allocation request and determines a first resource transfer share corresponding to the second user equipment; if the first resource transfer share meets the resource reallocation condition, the network device determines a second resource transfer share corresponding to the second user, wherein the resource transfer share includes the first resource transfer share and the second resource transfer share; the step S1043 includes: the network equipment transfers the resource transfer share to a resource account corresponding to the second user equipment from the merchant account resource corresponding to the resource allocation information; the step S1044 includes: and the network equipment sends resource transfer result information and second presentation information corresponding to the merchant related information to the second user equipment, and is used for presenting the resource transfer result information and the second presentation information corresponding to the merchant related information in the resource allocation information. In some embodiments, the network device determines, in response to a resource allocation request sent by a second user device, a first resource transfer share corresponding to the second user device, and determines a second resource transfer share based on the first resource transfer share and a resource reconfiguration condition. In some embodiments, the first resource transfer share is determined by the network device based on an algorithm (e.g., an averaging algorithm, a random algorithm). In some embodiments, the resource reallocation condition is set by the merchant and uploaded into the merchant resource account. In some embodiments, the network device doubles the reward for the second user device based on the first resource transfer share satisfying the resource reallocation condition, e.g., the second resource transfer share is equal to the first resource transfer share; in some embodiments, the network device rewards the second user device based on the first resource transfer share satisfying the resource reallocation condition, for example, the second resource transfer share is a fixed value, and the first resource transfer share and the second resource transfer share are transferred to the resource account corresponding to the second user device.

For example, the merchant resource account includes a resource reallocation condition set by the merchant corresponding to the merchant resource account (for example, the mantissa of the first resource transfer share is 0/2/4/6/8), and the network device responds to the resource allocation request sent by the second user device, and randomly determines that the first resource transfer share corresponding to the second user device is 2.4 yuan, so that the first resource transfer share satisfies the resource reallocation condition. On the premise that the resource reallocation condition is satisfied, the network device doubles the reward for the second user device, for example, it is determined that the resource transfer share corresponding to the second user device includes the first resource transfer share and a second resource transfer share equal to the first resource transfer share. The network device inquires the merchant resource account based on the merchant identification information, and transfers the resource transfer share to the resource account corresponding to the second user device from the merchant account resource. Further, the network device sends resource transfer result information (for example, "you get a double red packet" or "reward red packet is 2.4 yuan") of the resource transfer to the second user device this time and second presentation information (for example, merchant promotion information) corresponding to the merchant related information to the second user device, so as to present the resource transfer result information and the second presentation information in the resource allocation information presented in the second user device. In some embodiments, the resource reallocation condition is set by the corresponding merchant and uploaded into the corresponding merchant resource account in the network device, thereby increasing the autonomous control of the merchant over its resource account. The merchant may set and adjust the resource reallocation condition according to actual needs (e.g., double reward is performed on the second user device when the mantissa of the first resource transfer share is set to 1; and for another example, 5% of the balance in the merchant resource account is transferred to the resource account corresponding to the second user device as the second resource transfer share when the mantissa of the first resource transfer share is set to 2).

In some embodiments, the merchant resource account further includes a resource reallocation condition, the step S1042 includes: the network equipment responds to the resource allocation request and determines a first resource transfer share corresponding to the second user equipment; if the first resource transfer share meets the resource reallocation condition, the network device determines a second resource transfer share corresponding to the second user, wherein the resource transfer share includes the first resource transfer share and the second resource transfer share; the network equipment determines a resource release transfer share corresponding to the first user according to the second resource transfer share; the step S1043 includes: the network equipment transfers the resource transfer share to a resource account corresponding to the second user equipment from the merchant account resource corresponding to the resource allocation information; the network equipment transfers the resource issuing transfer share to a resource account corresponding to the first user equipment from merchant account resources corresponding to the resource allocation information; the step S1044 includes: the network device sends resource transfer result information and second presentation information corresponding to the merchant-related information to the second user device, and is used for presenting the resource transfer result information and the second presentation information corresponding to the merchant-related information in the resource allocation information; and the network equipment sends the resource publishing and transferring result information to the first user equipment. In some embodiments, in order to reward the first user who issues the resource allocation information, the network device performs resource transfer to the resource account corresponding to the first user while performing resource transfer to the resource account corresponding to the second user who sends the resource allocation request. So as to encourage more users to publish the resource allocation information corresponding to the merchant related information corresponding to the payment operation executed by the users.

For example, the merchant resource account includes a resource reallocation condition set by the merchant corresponding to the merchant resource account (for example, the mantissa of the first resource transfer share is 0/2/4/6/8), and the network device responds to the resource allocation request sent by the second user device, and randomly determines that the first resource transfer share corresponding to the second user device is 2.4 yuan, so that the first resource transfer share satisfies the resource reallocation condition. On the premise that the resource reallocation condition is satisfied, the network device doubles the reward for the second user device, for example, it is determined that the resource transfer share corresponding to the second user device includes the first resource transfer share and a second resource transfer share equal to the first resource transfer share. The network device inquires the merchant resource account based on the merchant identification information, and transfers the resource transfer share to the resource account corresponding to the second user device from the merchant account resource. Meanwhile, the network equipment determines the resource publishing transfer share corresponding to the first user according to the second resource transfer share determined after the resource reallocation condition is met, so as to reward the publishing behavior of the first user. In some embodiments, the resource publishing transfer share is determined randomly; in some embodiments, the resource publishing transfer share is equal to the second resource transfer share. Further, the network device transfers the resource transfer share (including the first resource transfer share and the second resource transfer share) from the merchant account resource to the resource account corresponding to the second user device, and transfers the resource publishing transfer share to the resource account corresponding to the first user. Further, the network device sends resource transfer result information (for example, "you get a double red packet" or "reward red packet is 2.4 yuan") of the resource transfer to the second user device this time and second presentation information (for example, merchant promotion information) corresponding to the merchant related information to the second user device, so as to present the resource transfer result information and the second presentation information in the resource allocation information presented in the second user device. Sending resource publishing transfer result information (e.g., "2.4-dollar bonus red pack acquired") to the first user device. In some embodiments, the resource reallocation condition is set by the corresponding merchant and uploaded into the corresponding merchant resource account in the network device, thereby increasing the autonomous control of the merchant over its resource account. The merchant may set and adjust the resource reallocation condition according to actual needs (e.g., double reward is performed on the second user device when the mantissa of the first resource transfer share is set to 1; and for another example, 5% of the balance in the merchant resource account is transferred to the resource account corresponding to the second user device as the second resource transfer share when the mantissa of the first resource transfer share is set to 2).

Corresponding to the method for providing resource allocation information applied to the network device side described above, according to an aspect of the present application, a method for providing resource allocation information applied to the first user device side is provided.

According to an aspect of the present application, a method applied to a first user equipment for providing resource allocation information is provided. Referring to fig. 4, the method includes step S201, step S202, and step S203.

Specifically, in step S201, the first user device detects a payment operation performed by the first user, and obtains merchant-related information corresponding to the payment operation based on the payment operation. In some embodiments, the payment operation includes, but is not limited to, a code swipe payment, a click on a related area or a related button presented by the first user device. For example, the first user performs the payment operation by scanning the merchant's payment two-dimensional code. The first user equipment detects the payment operation, acquires the payment serial number of the time through the scanned two-dimensional code, and can directly acquire the relevant information (such as the name of the merchant) of the merchant based on the payment serial number.

In step S202, the first user device sends a resource publishing request to the network device, where the resource publishing request includes resource publishing position information set by the first user and merchant-related information corresponding to the payment operation. In some embodiments, the resource post location information is a specified post location (e.g., in a social space, conversation chat) set by the first user. For example, the first user device detects the payment operation performed by the first user, and pops up a setting window of resource publishing location information (e.g., a red packet) for publishing resource allocation information (e.g., a "social space", "chat conversation with user b", chat conversation with user c "… …, and other options regarding the resource publishing location information) corresponding to the resource publishing request to a specified location (e.g., a social space), and the first user determines the resource publishing location information through the setting window (e.g., by clicking" social space ", the resource publishing location information in the resource publishing request is determined to be a social space), and further publishes the resource allocation information corresponding to the resource publishing request to a location (e.g., a social space) corresponding to the set resource publishing location information. And sending the resource publishing request to the network device, so that the network device publishes the resource allocation information corresponding to the resource publishing request to a location (for example, a social space) corresponding to the set resource publishing location information.

In step S203, the first user equipment presents the resource allocation information issued by the network device at the resource issuing position corresponding to the resource issuing position information based on the resource issuing position information, and presents the first presentation information corresponding to the merchant-related information in the resource allocation information. In some embodiments, the resource allocation information may be used to allocate a resource, for example, the resource allocation information is a red packet, wherein the red packet includes a certain cash amount, and the user can receive the corresponding cash amount by clicking the resource allocation information. The resource allocation information includes merchant account resources corresponding to the merchant-related information, for example, the merchant establishes its own merchant account resources in the network device, and charges (for example, charges a certain cash amount) in the merchant account resources corresponding to the merchant account resources, so as to transfer resources to the resource account corresponding to the second user device. In some embodiments, the first presence information includes, but is not limited to, a merchant logo, a merchant name. In some embodiments, the first presentation information may be obtained after the first user performs a payment operation, for example, the first user performs a payment operation by scanning a two-dimensional code of a merchant, and after the two-dimensional code is scanned, merchant-related information corresponding to the merchant may be obtained (for example, a merchant name or a merchant logo corresponding to the payment serial number may be obtained based on the payment serial number).

In some embodiments, the merchant-related information includes second presence information of a merchant corresponding to the payment operation, and the method further includes step S204 (not shown), in which step S204, the first user device sends the second presence information to the network device. In some embodiments, the first user device obtains the second presence information from the routing device of the merchant corresponding to the payment operation after performing the payment operation. For example, a first user performs a payment operation by scanning a two-dimensional code of a merchant, and obtains merchant-related information (e.g., merchant identification information) corresponding to the payment operation, further, the first user device obtains second presence information (e.g., merchant promotion information) corresponding to the merchant from a routing device corresponding to the merchant, and sends the second presence information to a network device, so that the network device performs resource transfer to a resource account corresponding to a second user device in response to a resource allocation request, sent by the second user device, for the resource allocation information, and displays the second presence information corresponding to the merchant identification information in the resource allocation information.

In some embodiments, the step S202 includes: the first user equipment sends a resource publishing request to network equipment, wherein the resource publishing request comprises resource publishing position information set by the first user and second presentation information of a merchant corresponding to the payment operation. In some embodiments, the resource publishing request sent by the first user equipment to the network equipment includes second presence information corresponding to the payment operation obtained before the resource publishing request is published, and the network equipment can directly provide the second presence information to the corresponding second user equipment according to the second presence information in the resource publishing request in the process of allocating the corresponding resource allocation information, so as to display the second presence information in the resource allocation information presented by the second user equipment.

Corresponding to the above-mentioned methods for providing resource allocation information, which are applied to the network device and the first user equipment, respectively, according to an aspect of the present application, the present application provides a method for providing resource allocation information, which is applied to the second user equipment.

Referring to fig. 5, the method includes step S301 and step S302.

Specifically, in step S301, the second user equipment sends a resource allocation request regarding the resource allocation information to the network device, where the resource allocation information is generated according to the merchant-related information. For example, the second user b sees the resource allocation information (e.g., a red packet) posted by the first user a in the social space of the first user a, and based on a click operation of the second user b on the resource allocation information, the second user device corresponding to the second user b sends a resource allocation request related to the resource allocation information to the network device. The resource allocation information is generated based on merchant-related information, for example, the merchant-related information includes merchant identification information of a merchant a, the resource allocation information includes merchant account resources of the merchant a and first presence information corresponding to the merchant a, so as to perform resource transfer on the second user equipment from the merchant account resources of the merchant a.

In step S302, the second user equipment receives the second presence information corresponding to the merchant-related information sent by the network device, and displays the second presence information corresponding to the merchant-related information in the resource allocation information. For example, the network device sends the second presence information corresponding to the merchant-related information that is queried from the presence information database to the second user device, so that after resource allocation, the second user device presents the second presence information (e.g., merchant promotion information) through the resource allocation information. After the second user obtains the corresponding resource transfer share, more relevant information about the merchant can be known through the second presentation information, and the information transmission efficiency and effect are promoted.

In some embodiments, the step S302 includes: and the second user equipment receives the resource transfer result information sent by the network equipment and second presentation information corresponding to the related merchant information, and displays the resource transfer result information and the second presentation information corresponding to the related merchant information in the resource allocation information. For example, the merchant resource account includes a resource reallocation condition set by the merchant corresponding to the merchant resource account (for example, the mantissa of the first resource transfer share is 0/2/4/6/8), and the network device responds to the resource allocation request sent by the second user device, and randomly determines that the first resource transfer share corresponding to the second user device is 2.4 yuan, so that the first resource transfer share satisfies the resource reallocation condition. On the premise that the resource reallocation condition is satisfied, the network device doubles the reward for the second user device, for example, it is determined that the resource transfer share corresponding to the second user device includes the first resource transfer share and a second resource transfer share equal to the first resource transfer share. The network device inquires the merchant resource account based on the merchant identification information, and transfers the resource transfer share to the resource account corresponding to the second user device from the merchant account resource. Further, the network device sends resource transfer result information (for example, "you get a double red packet" or "reward red packet is 2.4 yuan") of the resource transfer to the second user device this time and second presentation information (for example, merchant promotion information) corresponding to the merchant related information to the second user device, so as to present the resource transfer result information and the second presentation information in the resource allocation information presented in the second user device. In some embodiments, the resource reallocation condition is set by the corresponding merchant and uploaded into the corresponding merchant resource account in the network device, thereby increasing the autonomous control of the merchant over its resource account. The merchant may set and adjust the resource reallocation condition according to actual needs (e.g., double reward is performed on the second user device when the mantissa of the first resource transfer share is set to 1; and for another example, 5% of the balance in the merchant resource account is transferred to the resource account corresponding to the second user device as the second resource transfer share when the mantissa of the first resource transfer share is set to 2).

Fig. 6 is a flowchart illustrating a method for providing resource allocation information according to an embodiment of the present application. In the flowchart, a user a corresponds to a first user device; the user b corresponds to a second user device, and the network device comprises a routing device and a payment server. A user a scans a code to pay consumption amount (payment operation), payment is completed to obtain merchant information (merchant related information), the user a sends a consumption merchant advertisement crown name red packet issuing request (resource issuing request) to a payment server (network equipment), the payment server receives the consumption merchant advertisement crown name red packet issuing request, the payment server displays advertisement setting rules (resource redistribution conditions) based on advertisement information (second presentation information) stored by the payment server and money doubling, searches a red packet account (merchant account resource) of the merchant based on consumption merchant identification (merchant related information), draws a part of money to generate issuing red packet information (resource allocation information), and the red packet issuing request comprises a sending address (resource issuing position information). The payment server posts the red envelope information (resource allocation information) to the social group or circle of friends designated by the user a. And displaying the red envelope information in a social group or a friend circle of a social client of the user equipment. User b sends a red envelope pick-up request (resource allocation request) to the payment server. The payment server receives the red packet getting request, calculates the red packet amount (resource transfer share) which can be obtained by the user b, the mantissa of the amount (first resource transfer share) meets a preset red packet doubling parameter (such as a doubling parameter in a resource redistribution condition), and transfers the obtained red packet amount (including the first resource transfer share and the second resource transfer share) to the payment account (resource account) of the user b. And the payment server sends the message of doubling the money amount of the red envelope obtained by the user b (resource transfer result information) and the advertisement information of the merchant (second presentation information) to the client of the user equipment. And displaying the message (resource transfer result information) that the amount of the user b red envelope is doubled at the social client side of the user equipment and displaying the merchant advertisement information (second presentation information). In some embodiments, before the user a sends the consuming merchant advertisement crown red packet issuing request to the payment server, the user a sends a consuming merchant advertisement pulling request to a routing device corresponding to the consuming merchant, and the routing device sends the advertisement information of the consuming merchant to the user device based on the advertisement information (second presentation information) pulled to the merchant by the consuming merchant identification (merchant identification information).

According to one aspect of the present application, a network device is provided. Referring to fig. 7, the apparatus includes a one-module, a two-module, a three-module, and a four-module.

Specifically, the one-to-one module is configured to receive a resource publishing request sent by a first user device after a first user performs a payment operation, where the resource publishing request includes resource publishing position information set by the first user and merchant-related information corresponding to the payment operation, where the merchant-related information is obtained in a process in which the first user performs the payment operation. In some embodiments, the payment operation includes, but is not limited to, a code swipe payment, a click on a related area or a related button presented by the first user device. In some embodiments, the resource publishing request is used to trigger generation of resource allocation information. In some embodiments, the resource post location information is a specified post location (e.g., in a social space, conversation chat) set by the first user. In some embodiments, the merchant-related information corresponds to the payment operation, and the merchant-related information is obtained during the payment operation performed by the first user.

And a second module, configured to generate resource allocation information corresponding to the resource issuing request according to the merchant-related information, where the resource allocation information includes merchant account resources corresponding to the merchant-related information and first presentation information corresponding to the merchant-related information. In some embodiments, the resource allocation information may be used to allocate a resource, for example, the resource allocation information is a red packet, wherein the red packet includes a certain cash amount, and the user can receive the corresponding cash amount by clicking the resource allocation information. The resource allocation information includes merchant account resources corresponding to the merchant-related information, for example, the merchant establishes its own merchant account resources in the network device, and charges (for example, charges a certain cash amount) in the merchant account resources corresponding to the merchant account resources, so as to transfer resources to the resource account corresponding to the second user device. In some embodiments, the first presence information includes, but is not limited to, a merchant logo, a merchant name. In some embodiments, the first presentation information may be obtained after the first user performs a payment operation, for example, the first user performs a payment operation by scanning a two-dimensional code of a merchant, and after the two-dimensional code is scanned, merchant-related information corresponding to the merchant may be obtained (for example, a merchant name or a merchant logo corresponding to the payment serial number may be obtained based on the payment serial number).

And the third module is used for publishing the resource distribution information according to the resource publishing position information and displaying the first presentation information in the resource distribution information. For example, based on the resource posting location information (e.g., social space) determined by the first user device through the setting operation in the setting window about the resource posting location information popped up by the payment operation, the network device posts the generated resource allocation information (e.g., red envelope) to the social space of the first user and presents the resource allocation information in the social space. And present the first presentation information (for example, a merchant name of a merchant corresponding to the merchant-related information) in the resource allocation information, for example, the resource allocation information includes a presentation area of the first presentation information, and the first presentation information is presented through the presentation area. The first presentation information (such as a logo of a merchant and a name of the merchant) is presented in the resource allocation information to inform a user who sees the resource allocation information, the resource allocation information (such as a red packet) is related to the related information of the merchant (such as sponsored by the merchant A), and the resource allocation information capable of resource transfer is helpful for the user to notice the first presentation information, so that the probability that the user clicks to receive the resource allocation information can be improved.

And the fourth module is used for responding to a resource allocation request which is sent by second user equipment and is about to the resource allocation information, performing resource transfer to a resource account corresponding to the second user equipment, and displaying second presentation information corresponding to the related information of the merchant in the resource allocation information. In some embodiments, each user has its corresponding resource account, and the network device may perform resource transfer from the merchant account resource corresponding to the resource allocation information to the resource account corresponding to the user based on the identification information (e.g., device identifier, device ID) of the user device corresponding to the user.

Here, the specific implementation of the above one-to-one module, two-to-two module, one-to-three module and one-to-four module is the same as or similar to the embodiment of steps S101, S102, S103 and S104 in fig. 3, and therefore, the detailed description is omitted, and the detailed implementation is incorporated herein by reference.

In some embodiments, the apparatus further comprises a five module (not shown) and a six module (not shown). A fifth module, configured to respond to a resource publishing request sent by the first user equipment, where the resource publishing request includes merchant-related information corresponding to the payment operation, or respond to a resource allocation request sent by the second user equipment and related to the resource allocation information, where the resource allocation request includes merchant-related information corresponding to the payment operation; and the sixth module is used for inquiring second presentation information corresponding to the related information of the merchant according to the related information of the merchant. The specific implementation manners of the five modules and the six modules are the same as or similar to the embodiments of the step S105 and the step S106, and therefore, the detailed description is omitted, and the detailed implementation manners are incorporated herein by reference.

In some embodiments, the merchant-related information includes merchant identification information of a merchant to which the payment operation corresponds; the first module, the second module and the third module are used for inquiring and acquiring second presentation information corresponding to the merchant identification information in a presentation information database according to the merchant identification information; the four modules are used for: responding to a resource allocation request about the resource allocation information sent by second user equipment, performing resource transfer to a resource account corresponding to the second user equipment, and displaying second presentation information corresponding to the merchant identification information in the resource allocation information. The specific implementation manners of the six modules and the four modules are the same as or similar to the embodiments of the step S106 and the step S104, and therefore, the detailed description is omitted, and the detailed implementation manners are included herein by reference.

In some embodiments, the merchant-related information comprises access point identification information for a wireless access point used by the first user device; wherein the six modules are configured to: determining merchant identification information of merchants covered by the access point identification information according to the access point identification information; inquiring in a presentation information database according to the merchant identification information to obtain second presentation information corresponding to the merchant identification information; the four modules are used for: responding to a resource allocation request about the resource allocation information sent by second user equipment, performing resource transfer to a resource account corresponding to the second user equipment, and displaying second presentation information corresponding to the merchant identification information in the resource allocation information. The specific implementation manners of the six modules and the four modules are the same as or similar to the embodiments of the step S106 and the step S104, and therefore, the detailed description is omitted, and the detailed implementation manners are included herein by reference.

In some embodiments, the merchant-related information includes second presence information of a merchant corresponding to the payment operation; wherein the device further comprises a seventh module (not shown) for receiving the second presence information sent by the first user equipment. The seventh module is the same as or similar to the embodiment of the step S107, and therefore is not described herein again, and is included herein by reference.

In some embodiments, the one quad module includes one quad one module (not shown), one quad two module (not shown), one quad three module (not shown), and one quad four module (not shown). A fourth-to-first module, configured to receive a resource allocation request sent by a second user equipment regarding the resource allocation information, where the resource allocation information is generated according to the merchant-related information; a fourth and second module, configured to determine, in response to the resource allocation request, a resource transfer share corresponding to the second user equipment, where the resource transfer share includes a first resource transfer share and a second resource transfer share; a fourth module and a third module, configured to transfer the resource transfer share from the merchant account resource corresponding to the resource allocation information to a resource account corresponding to the second user equipment; and a fourth module is configured to send second presence information corresponding to the merchant-related information to the second user equipment, and is configured to present the second presence information corresponding to the merchant-related information in the resource allocation information. The specific implementation manners of the one-four-one module, the one-four-two module, the one-four-three module, and the one-four module are respectively the same as or similar to the embodiments of the step S1041, the step S1042, the step S1043, and the step S1044, and therefore, the detailed description is omitted, and the detailed descriptions are incorporated herein by reference.

In some embodiments, the one-fourth-second module is configured to determine, in response to the resource allocation request, a resource transfer share corresponding to the second user equipment, where the resource allocation information includes a merchant account resource corresponding to the merchant-related information, and the merchant account resource includes resource allocation balance information and resource allocation number information; and determining a resource transfer share corresponding to the second user equipment according to the resource allocation balance information and the resource allocation number information, wherein the resource transfer share comprises a first resource transfer share and a second resource transfer share. The specific implementation manner of the first, second, third and fourth modules is the same as or similar to the embodiment of the step S1042, and therefore, the detailed description thereof is omitted, and the detailed implementation manner is incorporated herein by reference.

In some embodiments, the merchant resource account further comprises a resource reallocation condition, the one-two-module to: determining a first resource transfer share corresponding to the second user equipment in response to the resource allocation request; if the first resource transfer share meets the resource reallocation condition, determining a second resource transfer share corresponding to the second user, wherein the resource transfer share comprises the first resource transfer share and the second resource transfer share; the one-four-three module is used for: transferring the resource transfer share to a resource account corresponding to the second user equipment from merchant account resources corresponding to the resource allocation information; the four modules are used for: and sending resource transfer result information and second presentation information corresponding to the merchant related information to the second user equipment, wherein the second presentation information is used for presenting the resource transfer result information and the second presentation information corresponding to the merchant related information in the resource allocation information. The specific implementation manners of the first four-two module, the first four-three module, and the first four-four module are respectively the same as or similar to the embodiments of the step S1042, the step S1043, and the step S1044, and therefore, the detailed description is omitted, and the detailed description is incorporated herein by reference.

In some embodiments, the merchant resource account further comprises a resource reallocation condition, the one-two-module to: determining a first resource transfer share corresponding to the second user equipment in response to the resource allocation request; if the first resource transfer share meets the resource reallocation condition, determining a second resource transfer share corresponding to the second user, wherein the resource transfer share comprises the first resource transfer share and the second resource transfer share; determining a resource release transfer share corresponding to the first user according to the second resource transfer share; the one-four-three module is used for: transferring the resource transfer share to a resource account corresponding to the second user equipment from merchant account resources corresponding to the resource allocation information; transferring the resource issuing transfer share to a resource account corresponding to the first user equipment from merchant account resources corresponding to the resource allocation information; the four modules are used for: sending resource transfer result information and second presentation information corresponding to the merchant-related information to the second user equipment, so as to present the resource transfer result information and the second presentation information corresponding to the merchant-related information in the resource allocation information; and sending resource publishing transfer result information to the first user equipment. The specific implementation manners of the first four-two module, the first four-three module, and the first four-four module are respectively the same as or similar to the embodiments of the step S1042, the step S1043, and the step S1044, and therefore, the detailed description is omitted, and the detailed description is incorporated herein by reference.

Corresponding to the network device described above, according to another aspect of the present application, there is provided a first user equipment. Referring to fig. 8, the apparatus includes two-in-one modules, two-in-two modules, and two-in-three modules.

Specifically, the first module is configured to detect a payment operation performed by a first user, and obtain, based on the payment operation, merchant-related information corresponding to the payment operation; in some embodiments, the payment operation includes, but is not limited to, a code swipe payment, a click on a related area or a related button presented by the first user device. For example, the first user performs the payment operation by scanning the merchant's payment two-dimensional code. The first user equipment detects the payment operation, acquires the payment serial number of the time through the scanned two-dimensional code, and can directly acquire the relevant information (such as the name of the merchant) of the merchant based on the payment serial number.

A second module, configured to send a resource publishing request to a network device, where the resource publishing request includes resource publishing position information set by the first user and merchant-related information corresponding to the payment operation; in some embodiments, the resource post location information is a specified post location (e.g., in a social space, conversation chat) set by the first user. For example, the first user device detects the payment operation performed by the first user, and pops up a setting window of resource publishing location information (e.g., a red packet) for publishing resource allocation information (e.g., a "social space", "chat conversation with user b", chat conversation with user c "… …, and other options regarding the resource publishing location information) corresponding to the resource publishing request to a specified location (e.g., a social space), and the first user determines the resource publishing location information through the setting window (e.g., by clicking" social space ", the resource publishing location information in the resource publishing request is determined to be a social space), and further publishes the resource allocation information corresponding to the resource publishing request to a location (e.g., a social space) corresponding to the set resource publishing location information. And sending the resource publishing request to the network device, so that the network device publishes the resource allocation information corresponding to the resource publishing request to a location (for example, a social space) corresponding to the set resource publishing location information.

And a third module, configured to present, based on the resource publishing position information, the resource allocation information published by the network device at a resource publishing position corresponding to the resource publishing position information, and present, in the resource allocation information, first presentation information corresponding to the merchant related information. In some embodiments, the resource allocation information may be used to allocate a resource, for example, the resource allocation information is a red packet, wherein the red packet includes a certain cash amount, and the user can receive the corresponding cash amount by clicking the resource allocation information. The resource allocation information includes merchant account resources corresponding to the merchant-related information, for example, the merchant establishes its own merchant account resources in the network device, and charges (for example, charges a certain cash amount) in the merchant account resources corresponding to the merchant account resources, so as to transfer resources to the resource account corresponding to the second user device. In some embodiments, the first presence information includes, but is not limited to, a merchant logo, a merchant name. In some embodiments, the first presentation information may be obtained after the first user performs a payment operation, for example, the first user performs a payment operation by scanning a two-dimensional code of a merchant, and after the two-dimensional code is scanned, merchant-related information corresponding to the merchant may be obtained (for example, a merchant name or a merchant logo corresponding to the payment serial number may be obtained based on the payment serial number).

In some embodiments, the merchant-related information includes second presence information of a merchant corresponding to the payment operation, and the device further includes a second-fourth module (not shown) configured to send the second presence information to a network device. The specific implementation manners of the two or four modules are respectively the same as or similar to the embodiment of the step S204, and therefore, the detailed description is omitted, and the detailed implementation manners are included herein by reference.

In some embodiments, the two modules are to: and sending a resource publishing request to network equipment, wherein the resource publishing request comprises resource publishing position information set by the first user and second presentation information of a merchant corresponding to the payment operation. The specific implementation manners of the two modules are respectively the same as or similar to the embodiment of the step S202, and therefore are not described herein again, and are included herein by reference.

Corresponding to the network device and the first user equipment, according to another aspect of the present application, a second user equipment is provided. Referring to fig. 9, the apparatus includes three-in-one modules and three-in-two modules.

Specifically, the system comprises a third module, a fourth module and a fourth module, wherein the third module is used for sending a resource allocation request about the resource allocation information to a network device, and the resource allocation information is generated according to the relevant merchant information; for example, the second user b sees the resource allocation information (e.g., a red packet) posted by the first user a in the social space of the first user a, and based on a click operation of the second user b on the resource allocation information, the second user device corresponding to the second user b sends a resource allocation request related to the resource allocation information to the network device. The resource allocation information is generated based on merchant-related information, for example, the merchant-related information includes merchant identification information of a merchant a, the resource allocation information includes merchant account resources of the merchant a and first presence information corresponding to the merchant a, so as to perform resource transfer on the second user equipment from the merchant account resources of the merchant a.

And a third module and a second module, configured to receive second presence information corresponding to the merchant-related information sent by the network device, and present the second presence information corresponding to the merchant-related information in the resource allocation information. For example, the network device sends the second presence information corresponding to the merchant-related information that is queried from the presence information database to the second user device, so that after resource allocation, the second user device presents the second presence information (e.g., merchant promotion information) through the resource allocation information. After the second user obtains the corresponding resource transfer share, more relevant information about the merchant can be known through the second presentation information, and the information transmission efficiency and effect are promoted.

In some embodiments, the thirty-two module is to: and receiving resource transfer result information sent by the network equipment and second presentation information corresponding to the merchant related information, and presenting the resource transfer result information and the second presentation information corresponding to the merchant related information in the resource allocation information. The specific implementation manners of the three or two modules are respectively the same as or similar to the embodiment of the step S302, and therefore, the detailed description is omitted, and the detailed implementation manners are included herein by reference.

The present application also provides a computer readable storage medium having stored thereon computer code which, when executed, performs a method as in any one of the preceding.

The present application also provides a computer program product, which when executed by a computer device, performs the method of any of the preceding claims.

The present application further provides a computer device, comprising:

one or more processors;

a memory for storing one or more computer programs;

the one or more computer programs, when executed by the one or more processors, cause the one or more processors to implement the method of any preceding claim.

FIG. 10 illustrates an exemplary system that can be used to implement the various embodiments described herein;

in some embodiments, as shown in fig. 10, the system 1000 can be implemented as any one of the network device, the first user device, or the second user device in the various described embodiments. In some embodiments, system 1000 may include one or more computer-readable media (e.g., system memory or NVM/storage 1020) having instructions and one or more processors (e.g., processor(s) 1005) coupled with the one or more computer-readable media and configured to execute the instructions to implement modules to perform the actions described herein.

For one embodiment, system control module 1010 may include any suitable interface controllers to provide any suitable interface to at least one of the processor(s) 1005 and/or to any suitable device or component in communication with system control module 1010.

The system control module 1010 may include a memory controller module 1030 to provide an interface to the system memory 1015. Memory controller module 1030 may be a hardware module, a software module, and/or a firmware module.

System memory 1015 may be used to load and store data and/or instructions, for example, for system 1000. For one embodiment, system memory 1015 may include any suitable volatile memory, such as suitable DRAM. In some embodiments, the system memory 1015 may include a double data rate type four synchronous dynamic random access memory (DDR4 SDRAM).

For one embodiment, system control module 1010 may include one or more input/output (I/O) controllers to provide an interface to NVM/storage 1020 and communication interface(s) 1025.

For example, NVM/storage 1020 may be used to store data and/or instructions. NVM/storage 1020 may include any suitable non-volatile memory (e.g., flash memory) and/or may include any suitable non-volatile storage device(s) (e.g., one or more Hard Disk drive(s) (HDD (s)), one or more Compact Disc (CD) drive(s), and/or one or more Digital Versatile Disc (DVD) drive (s)).

NVM/storage 1020 may include storage resources that are physically part of a device on which system 1000 is installed or may be accessed by the device and not necessarily part of the device. For example, NVM/storage 1020 may be accessed over a network via communication interface(s) 1025.

Communication interface(s) 1025 may provide an interface for system 1000 to communicate over one or more networks and/or with any other suitable device. System 1000 may communicate wirelessly with one or more components of a wireless network according to any of one or more wireless network standards and/or protocols.

For one embodiment, at least one of the processor(s) 1005 may be packaged together with logic for one or more controller(s) of the system control module 1010, e.g., memory controller module 1030. For one embodiment, at least one of the processor(s) 1005 may be packaged together with logic for one or more controller(s) of the system control module 1010 to form a System In Package (SiP). For one embodiment, at least one of the processor(s) 1005 may be integrated on the same die with logic for one or more controller(s) of the system control module 1010. For one embodiment, at least one of the processor(s) 1005 may be integrated on the same die with logic of one or more controllers of the system control module 1010 to form a system on a chip (SoC).

In various embodiments, system 1000 may be, but is not limited to being: a server, a workstation, a desktop computing device, or a mobile computing device (e.g., a laptop computing device, a handheld computing device, a tablet, a netbook, etc.). In various embodiments, system 1000 may have more or fewer components and/or different architectures. For example, in some embodiments, system 1000 includes one or more cameras, a keyboard, a Liquid Crystal Display (LCD) screen (including a touch screen display), a non-volatile memory port, multiple antennas, a graphics chip, an Application Specific Integrated Circuit (ASIC), and speakers.

It should be noted that the present application may be implemented in software and/or a combination of software and hardware, for example, implemented using Application Specific Integrated Circuits (ASICs), general purpose computers or any other similar hardware devices. In one embodiment, the software programs of the present application may be executed by a processor to implement the steps or functions described above. Likewise, the software programs (including associated data structures) of the present application may be stored in a computer readable recording medium, such as RAM memory, magnetic or optical drive or diskette and the like. Additionally, some of the steps or functions of the present application may be implemented in hardware, for example, as circuitry that cooperates with the processor to perform various steps or functions.

In addition, some of the present application may be implemented as a computer program product, such as computer program instructions, which when executed by a computer, may invoke or provide methods and/or techniques in accordance with the present application through the operation of the computer. Those skilled in the art will appreciate that the form in which the computer program instructions reside on a computer-readable medium includes, but is not limited to, source files, executable files, installation package files, and the like, and that the manner in which the computer program instructions are executed by a computer includes, but is not limited to: the computer directly executes the instruction, or the computer compiles the instruction and then executes the corresponding compiled program, or the computer reads and executes the instruction, or the computer reads and installs the instruction and then executes the corresponding installed program. Computer-readable media herein can be any available computer-readable storage media or communication media that can be accessed by a computer.

Communication media includes media by which communication signals, including, for example, computer readable instructions, data structures, program modules, or other data, are transmitted from one system to another. Communication media may include conductive transmission media such as cables and wires (e.g., fiber optics, coaxial, etc.) and wireless (non-conductive transmission) media capable of propagating energy waves such as acoustic, electromagnetic, RF, microwave, and infrared. Computer readable instructions, data structures, program modules, or other data may be embodied in a modulated data signal, for example, in a wireless medium such as a carrier wave or similar mechanism such as is embodied as part of spread spectrum techniques. The term "modulated data signal" means a signal that has one or more of its characteristics set or changed in such a manner as to encode information in the signal. The modulation may be analog, digital or hybrid modulation techniques.

By way of example, and not limitation, computer-readable storage media may include volatile and nonvolatile, removable and non-removable media implemented in any method or technology for storage of information such as computer-readable instructions, data structures, program modules or other data. For example, computer-readable storage media include, but are not limited to, volatile memory such as random access memory (RAM, DRAM, SRAM); and non-volatile memory such as flash memory, various read-only memories (ROM, PROM, EPROM, EEPROM), magnetic and ferromagnetic/ferroelectric memories (MRAM, FeRAM); and magnetic and optical storage devices (hard disk, tape, CD, DVD); or other now known media or later developed that can store computer-readable information/data for use by a computer system.

An embodiment according to the present application comprises an apparatus comprising a memory for storing computer program instructions and a processor for executing the program instructions, wherein the computer program instructions, when executed by the processor, trigger the apparatus to perform a method and/or a solution according to the aforementioned embodiments of the present application.

It will be evident to those skilled in the art that the present application is not limited to the details of the foregoing illustrative embodiments, and that the present application may be embodied in other specific forms without departing from the spirit or essential attributes thereof. The present embodiments are therefore to be considered in all respects as illustrative and not restrictive, the scope of the application being indicated by the appended claims rather than by the foregoing description, and all changes which come within the meaning and range of equivalency of the claims are therefore intended to be embraced therein. Any reference sign in a claim should not be construed as limiting the claim concerned. Furthermore, it is obvious that the word "comprising" does not exclude other elements or steps, and the singular does not exclude the plural. A plurality of units or means recited in the apparatus claims may also be implemented by one unit or means in software or hardware. The terms first, second, etc. are used to denote names, but not any particular order.

Claims

1. A method for providing resource allocation information at a network device, wherein the method comprises:

generating resource allocation information corresponding to the resource issuing request according to the relevant information of the merchant, wherein the resource allocation information comprises merchant account resources corresponding to the relevant information of the merchant and first presentation information corresponding to the relevant information of the merchant, and the merchant account resources comprise resource reallocation conditions;

receiving a resource allocation request which is sent by second user equipment and relates to the resource allocation information, wherein the resource allocation information is generated according to the relevant information of the merchant;

determining a first resource transfer share corresponding to the second user equipment in response to the resource allocation request; if the first resource transfer share meets the resource reallocation condition, determining a second resource transfer share corresponding to the second user, wherein the resource transfer shares include the first resource transfer share and the second resource transfer share;

transferring the resource transfer share to a resource account corresponding to the second user equipment from merchant account resources corresponding to the resource allocation information;

and sending resource transfer result information and second presentation information corresponding to the merchant related information to the second user equipment, wherein the second presentation information is used for presenting the resource transfer result information and the second presentation information corresponding to the merchant related information in the resource allocation information.

2. The method of claim 1, wherein the method further comprises:

responding to a resource publishing request sent by the first user equipment, wherein the resource publishing request comprises merchant-related information corresponding to the payment operation, or responding to a resource allocation request sent by the second user equipment and related to the resource allocation information, wherein the resource allocation request comprises merchant-related information corresponding to the payment operation;

and inquiring second presentation information corresponding to the relevant information of the merchant according to the relevant information of the merchant.

3. The method of claim 2, wherein the merchant-related information includes merchant identification information for a merchant to which the payment operation corresponds;

the querying, according to the relevant merchant information, second presence information corresponding to the relevant merchant information includes:

inquiring in a presentation information database according to the merchant identification information to obtain second presentation information corresponding to the merchant identification information;

the responding to the resource allocation request about the resource allocation information sent by the second user equipment, performing resource transfer to the resource account corresponding to the second user equipment, and displaying the second presentation information corresponding to the relevant merchant information in the resource allocation information includes:

responding to a resource allocation request about the resource allocation information sent by second user equipment, performing resource transfer to a resource account corresponding to the second user equipment, and displaying second presentation information corresponding to the merchant identification information in the resource allocation information.

4. The method of claim 3, wherein the merchant-related information comprises access point identification information for a wireless access point used by the first user device;

the querying, according to the merchant identification information, in a presence information database to obtain second presence information corresponding to the merchant identification information includes:

determining merchant identification information of merchants covered by the access point identification information according to the access point identification information;

the responding to the resource allocation request about the resource allocation information sent by the second user equipment, performing resource transfer to the resource account corresponding to the second user equipment, and displaying the second presentation information corresponding to the merchant identification information in the resource allocation information includes:

5. The method of claim 3, wherein the merchant-related information includes second presence information for a merchant to which the payment operation corresponds;

wherein the method further comprises:

and receiving the second presentation information sent by the first user equipment.

6. The method of claim 1, wherein the merchant resource account further comprises a resource reallocation condition, the determining a corresponding first resource transfer share for the second user device in response to the resource allocation request; if the first resource transfer share meets the resource reallocation condition, determining a second resource transfer share corresponding to the second user, where the resource transfer shares include the first resource transfer share and the second resource transfer share, including:

determining a first resource transfer share corresponding to the second user equipment in response to the resource allocation request;

if the first resource transfer share meets the resource reallocation condition, determining a second resource transfer share corresponding to the second user, wherein the resource transfer share comprises the first resource transfer share and the second resource transfer share;

determining a resource release transfer share corresponding to the first user according to the second resource transfer share;

the transferring the resource transfer share from the merchant account resource corresponding to the resource allocation information to the resource account corresponding to the second user equipment includes:

transferring the resource issuing transfer share to a resource account corresponding to the first user equipment from merchant account resources corresponding to the resource allocation information;

the sending, to the second user equipment, the resource transfer result information and the second presence information corresponding to the merchant-related information, to be used for presenting, in the resource allocation information, the resource transfer result information and the second presence information corresponding to the merchant-related information, includes:

sending resource transfer result information and second presentation information corresponding to the merchant-related information to the second user equipment, so as to present the resource transfer result information and the second presentation information corresponding to the merchant-related information in the resource allocation information;

and sending resource publishing transfer result information to the first user equipment.

7. A method at a first user equipment for providing resource allocation information, wherein the method comprises:

presenting resource allocation information issued by the network device at a resource issuing position corresponding to the resource issuing position information based on the resource issuing position information, and presenting first presentation information corresponding to the merchant-related information in the resource allocation information, wherein the resource allocation information includes merchant account resources corresponding to the merchant-related information and first presentation information corresponding to the merchant-related information, the merchant account resources include resource reallocation conditions, and the resource allocation information is used for the network device to determine a first resource transfer share corresponding to a second user device in response to a resource allocation request about the resource allocation information sent by the second user device; if the first resource transfer share meets the resource reallocation condition, determining a second resource transfer share corresponding to the second user, wherein the resource transfer share comprises the first resource transfer share and the second resource transfer share; transferring the resource transfer share to a resource account corresponding to the second user equipment from merchant account resources corresponding to the resource allocation information; and sending resource transfer result information and second presentation information corresponding to the merchant related information to the second user equipment, wherein the second presentation information is used for presenting the resource transfer result information and the second presentation information corresponding to the merchant related information in the resource allocation information.

8. The method of claim 7, wherein the merchant-related information includes second presence information for a merchant to which the payment operation corresponds, the method further comprising:

and sending the second presence information to a network device.

9. The method of claim 8, wherein the sending a resource publishing request to a network device, wherein the resource publishing request includes resource publishing location information set by the first user and merchant-related information corresponding to the payment operation, comprises:

and sending a resource publishing request to network equipment, wherein the resource publishing request comprises resource publishing position information set by the first user and second presentation information of a merchant corresponding to the payment operation.

10. A method at a second user equipment for providing resource allocation information, wherein the method comprises:

sending a resource allocation request related to the resource allocation information to a network device, wherein the resource allocation information is generated according to the merchant-related information, the resource allocation information includes merchant account resources corresponding to the merchant-related information and first presence information corresponding to the merchant-related information, the merchant account resources include a resource reallocation condition, and the network device determines a first resource transfer share corresponding to a second user device in response to the resource allocation request related to the resource allocation information sent by the second user device; if the first resource transfer share meets the resource reallocation condition, determining a second resource transfer share corresponding to the second user, wherein the resource transfer share comprises the first resource transfer share and the second resource transfer share; transferring the resource transfer share to a resource account corresponding to the second user equipment from merchant account resources corresponding to the resource allocation information;

and receiving resource transfer result information sent by the network equipment and second presentation information corresponding to the merchant related information, and presenting the second presentation information corresponding to the merchant related information in the resource allocation information.

11. The method according to claim 10, wherein the receiving second presence information corresponding to the merchant-related information sent by the network device and presenting the second presence information corresponding to the merchant-related information in the resource allocation information includes:

and receiving resource transfer result information sent by the network equipment and second presentation information corresponding to the merchant related information, and presenting the resource transfer result information and the second presentation information corresponding to the merchant related information in the resource allocation information.

12. A method for providing resource allocation information, wherein the method comprises:

the network equipment receives a resource allocation request which is sent by second user equipment and relates to the resource allocation information, wherein the resource allocation information comprises merchant account resources corresponding to the merchant related information and first presentation information corresponding to the merchant related information, the merchant account resources comprise resource reallocation conditions, and the resource allocation information is generated according to the merchant related information; determining a first resource transfer share corresponding to the second user equipment in response to the resource allocation request; if the first resource transfer share meets the resource reallocation condition, determining a second resource transfer share corresponding to the second user, wherein the resource transfer shares include the first resource transfer share and the second resource transfer share; transferring the resource transfer share to a resource account corresponding to the second user equipment from merchant account resources corresponding to the resource allocation information; sending resource transfer result information and second presentation information corresponding to the merchant-related information to the second user equipment, so as to present the resource transfer result information and the second presentation information corresponding to the merchant-related information in the resource allocation information;

and the second user equipment receives resource transfer result information and second presentation information corresponding to the related merchant information, and presents the second presentation information corresponding to the related merchant information in the resource allocation information.

13. An apparatus for providing resource allocation information, wherein the apparatus comprises:

a processor; and

a memory arranged to store computer executable instructions that, when executed, cause the processor to perform the operations of the method of any of claims 1 to 11.

14. A computer-readable medium storing instructions that, when executed, cause a system to perform the operations of any of the methods of claims 1-11.