CN109583996A - A kind of method for running and system of on-line off-line two-wire purchase - Google Patents
A kind of method for running and system of on-line off-line two-wire purchase Download PDFInfo
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- CN109583996A CN109583996A CN201811338252.XA CN201811338252A CN109583996A CN 109583996 A CN109583996 A CN 109583996A CN 201811338252 A CN201811338252 A CN 201811338252A CN 109583996 A CN109583996 A CN 109583996A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0631—Item recommendations
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0238—Discounts or incentives, e.g. coupons or rebates at point-of-sale [POS]
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0239—Online discounts or incentives
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0639—Item locations
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- Business, Economics & Management (AREA)
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- Strategic Management (AREA)
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- Engineering & Computer Science (AREA)
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- Entrepreneurship & Innovation (AREA)
- Game Theory and Decision Science (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The invention discloses the method for running and system of a kind of on-line off-line two-wire purchase, which comprises by registering the article order information of the shopping cart of user, confirmation needs to push the article of favor information;The favor information under favor information and line on the line of the user terminal push article of registration user.Compared to traditional e-commerce operation mode, by article, the favor information of market and Xian Xia shops is pushed to user to the present invention respectively on line, allows users to enjoy the preferential of article by multiple support channels, realizes client's drainage, to reduce operation cost while improving customer experience.
Description
Technical field
The present invention relates to technical field of electronic commerce more particularly to a kind of method for running that on-line off-line two-wire is purchased and it is
System.
Background technique
The management method of traditional e-commerce is usually that commodity settle accounts on line on line, and commodity carry out under line under line
Clearing, the transaction flow of the two are relatively independent.But such tradition operation mode, on passing siding with can not carry out client under line and draw
Stream causes to influence customer experience, and to increase operation cost with the supply and demand of commodities imbalance under line on line.
Summary of the invention
The technical problem to be solved by the embodiment of the invention is that realizing client's drainage, to improve user experience, reduce
Operation cost.
To solve the above problems, the embodiment of the present invention provides a kind of method for running of on-line off-line two-wire purchase, suitable for counting
It calculates and is executed in equipment, include at least following steps:
According to the article order information of the shopping cart of registration user, confirmation needs to push the article of favor information;Wherein, institute
Stating favor information includes favor information under favor information and line on line;
It is pushed on the line of the article to the user terminal of the registration user preferential under favor information and the line
Information.
Further, the article order information of the shopping cart according to registration user, confirmation need to push favor information
Article, specifically:
According to the article order information of the shopping cart of the registration user, by the article in the article order information, really
Think to need to push the article of the favor information.
Further, further includes:
It is pushed under the line after favor information to the registration user, according to favor information under the line, described in acquisition
The shops address of Xian Xia shops, and the shops address is pushed to the user terminal.
Further, the position for obtaining the Xian Xia shops, and the shops address is pushed to the user terminal,
Specifically:
Search the Xian Xia shops where the article;Wherein, if finding multiple Xian Xia shops, obtain with it is multiple
The one-to-one multiple shops addresses of the Xian Xia shops, and obtain the terminal address of the user terminal;
According to the shops address and the terminal address, the geography of the shops address and the terminal address is obtained
Distance;
According to preset distance range, all doors that the geographic distance is less than the preset distance range are obtained
After shop address is as preferred address, Xiang Suoshu user terminal pushes the preferred address.
Further, the acquisition methods of the terminal address are as follows:
It is positioned by LBS, obtains the terminal address.
Further, in the article order information to be committed according to registration user, confirmation needs to push preferential letter
Before the article of breath, further includes:
The registration request that the user terminal is sent according to user information is responded, the corresponding user of the user information is marked
It is denoted as the registration user.
Further, the embodiment of the present invention also provides a kind of operation system of on-line off-line two-wire purchase, comprising:
Validation of information module, for the article order information to be committed according to registration user, confirmation needs to push preferential
The article of information;Wherein, the favor information includes favor information under favor information and line on line;
Info push module, for pushing the article to the user terminal of the registration user according to the article
Favor information under favor information and the line on the line.
Further, the validation of information module is specifically used for:
According to the article order information to be committed of the registration user, by the article in the article order information, really
Think to need to push the article of the favor information.
Further, the info push module is also used to:
It is pushed under the line after favor information to the registration user, according to favor information under the line, described in acquisition
The shops address of Xian Xia shops, and the shops address is pushed to the user terminal.
The implementation of the embodiments of the present invention has the following beneficial effects:
The method for running and system of a kind of on-line off-line two-wire purchase provided in an embodiment of the present invention, described includes: to pass through note
The article order information of the shopping cart of volume user, confirmation need to push the article of favor information;To the user terminal of registration user
Push on the line of article favor information under favor information and line.Compared to traditional e-commerce operation mode, the present invention is by object
The favor information of market and Xian Xia shops is pushed to user to product respectively on line, allows users to enjoy article by multiple support channels
It is preferential, realize client drainage, to reduce operation cost while improving customer experience.
Detailed description of the invention
Fig. 1 is the flow diagram of the method for running for the on-line off-line two-wire purchase that one embodiment of the present of invention provides;
Fig. 2 be another embodiment of the present invention provides on-line off-line two-wire purchase operation system flow diagram.
Specific embodiment
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete
Site preparation description, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.It is based on
Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts every other
Embodiment shall fall within the protection scope of the present invention.
Referring to Figure 1.
It is the process signal of the method for running for the on-line off-line two-wire purchase that one embodiment of the present of invention provides referring to Fig. 1
Figure, as shown in Figure 1, the task processing method includes step S11 to step S12.Each step is specific as follows:
Step S11, according to the article order information of the shopping cart of registration user, confirmation needs to push the object of favor information
Product.
Wherein, favor information includes favor information under favor information and line on line.
Step S12, the favor information under favor information and line on the line of the user terminal push article of registration user.
For step S11, specifically, according to the article order information of the shopping cart of registration user, by article order information
In article, be confirmed as needing to push the article of favor information.
In the present embodiment, when article is added to shopping cart by line upper inlet or line lower inlet by user, according to this
Article generates article favor information under line of favor information and its online lower shops on the line in market on line.Line tripping in
Mouth is located at solid shop/brick and mortar store under line, and line lower inlet can be, but not limited to as barcode scanning gun commonly used in the prior art.
For step S12, in this example, it is assumed that favor information is that 9 foldings are preferential to article on the line in market on line, then
It is preferential to be similarly 9 foldings for favor information under the line of online lower shops.By 9 folding favor informations on line and 9 folding favor informations under line
Simultaneously be sent to user terminal so that user according to demands of individuals in the article selection line purchase or line under buy, to reach
The purpose drained to client.
It should be noted that market is identical with the price of Xian Xia shops on line for article.
In the present embodiment, further include, under registration user's hump lead after favor information, according to favor information under line,
The shops address of Xian Xia shops is obtained, and pushes shops address to user terminal.
Specifically, searching the Xian Xia shops where article.If finding multiple Xian Xia shops, obtain and multiple line Xiamen
Shop multiple shops addresses correspondingly, and obtain the terminal address of user terminal.According to shops address and terminal address, obtain
Take the geographic distance of shops address and terminal address.According to preset distance range, obtains geographic distance and be less than preset distance
After all shops addresses of range are as preferred address, preferred address is pushed to user terminal.
In the present embodiment, it if Xian Xia shops of the result searched where article is unique, is pushed under the line to user
The shops address of shops.If the result searched is that there are multiple Xian Xia shops to possess the article, positioned by LBS, obtains and use
After the terminal address of family terminal, according to preset first distance range, it is assumed that be 3KM, to user terminal push and terminal address
Geographic distance be less than the shops address of 3KM, so that shops be facilitated under the nearest selection line of user to buy or try out the article.
It in the present embodiment, further include the registration request that response user terminal is sent according to user information, by user information
Corresponding user's mark is registration user.
In the present embodiment, if user and nonregistered user, can not receive favor information and line on the line of article simultaneously
Lower favor information.
The embodiment of the present invention provides a kind of method for running of on-line off-line two-wire purchase, the object of the shopping cart by registering user
Product order information, confirmation need to push the article of favor information;It is preferential on the line of the user terminal push article of registration user
Favor information under information and line.Compared to traditional e-commerce operation mode, the present invention will be under article on line market and line
The favor information of shops is pushed to user respectively, allows users to enjoy the preferential of article by multiple support channels, realizes that client draws
Stream, to reduce operation cost while improving customer experience.
In addition to this, according to the geographical location of user, the Xian Xia shops neighbouring to user's push is enabled users to convenient and efficient
Ground finds Xian Xia shops and carries out experience in kind, to further improve customer experience degree.
Please refer to Fig. 2.
Referring to fig. 2, be a kind of on-line off-line two-wire purchase that one embodiment of the present of invention provides operation system structure
Schematic diagram, comprising:
Validation of information module 101, for the article order information according to the shopping cart for registering user, confirmation needs to push excellent
The article of favour information.
Wherein, favor information includes favor information under favor information and line on line.
In the present embodiment, validation of information module 101 is specifically used for, and is believed according to the article order of the shopping cart of registration user
Breath, the article in article order information is confirmed as needing to push the article of favor information.
In the present embodiment, when article is added to shopping cart by line upper inlet or line lower inlet by user, according to this
Article generates article favor information under line of favor information and its online lower shops on the line in market on line.Line tripping in
Mouth is located at solid shop/brick and mortar store under line, can be, but not limited to as barcode scanning gun commonly used in the prior art.
Info push module 102, for pushing preferential letter on the line of article to the user terminal of registration user according to article
Favor information under breath and line.
In this example, it is assumed that favor information is that 9 foldings are preferential to article on the line in market on line, then lower shops online
It is preferential to be similarly 9 foldings for favor information under line.It sends use simultaneously by 9 folding favor informations on line and 9 folding favor informations under line
Family terminal so that user according to demands of individuals in the article selection line purchase or line under buy, thus reach client drainage
Purpose.
It should be noted that market is identical with the price of Xian Xia shops on line for article.
In the present embodiment, info push module 102 is also used to, after the favor information under registration user's hump lead, root
According to favor information under line, the shops address of Xian Xia shops is obtained, and pushes shops address to user terminal.
Specifically, searching the Xian Xia shops where article.If finding multiple Xian Xia shops, obtain and multiple line Xiamen
Shop multiple shops addresses correspondingly, and obtain the terminal address of user terminal.According to shops address and terminal address, obtain
Take the geographic distance of shops address and terminal address.According to preset distance range, obtains geographic distance and be less than preset distance
After all shops addresses of range are as preferred address, preferred address is pushed to user terminal.
In the present embodiment, it if Xian Xia shops of the result searched where article is unique, is pushed under the line to user
The shops address of shops.If the result searched is that there are multiple Xian Xia shops to possess the article, positioned by LBS, obtains and use
After the terminal address of family terminal, according to preset first distance range, it is assumed that be 3KM, to user terminal push and terminal address
Geographic distance be less than the shops address of 3KM, so that shops be facilitated under the nearest selection line of user to buy or try out the article.
It in the present embodiment, further include the registration request that response user terminal is sent according to user information, by user information
Corresponding user's mark is registration user.
In the present embodiment, if user and nonregistered user, can not receive favor information and line on the line of article simultaneously
Lower favor information.
The embodiment of the present invention provides the method for running and system of a kind of on-line off-line two-wire purchase, which comprises passes through
The article order information of the shopping cart of user is registered, confirmation needs to push the article of favor information;User to registration user is whole
Favor information under favor information and line on the line of end push article.Compared to traditional e-commerce operation mode, the present invention will
The favor information of market and Xian Xia shops is pushed to user to article respectively on line, allows users to enjoy object by multiple support channels
Preferential, realization client's drainage, to reduce operation cost while improving customer experience of product.
In addition to this, according to the geographical location of user, the Xian Xia shops neighbouring to user's push is enabled users to convenient and efficient
Ground finds Xian Xia shops and carries out experience in kind, to further improve customer experience degree.
The above is a preferred embodiment of the present invention, it is noted that for those skilled in the art
For, various improvements and modifications may be made without departing from the principle of the present invention, these improvements and modifications are also considered as
Protection scope of the present invention.
Those of ordinary skill in the art will appreciate that realizing all or part of the process in above-described embodiment method, being can be with
Relevant hardware is instructed to complete by computer program, the program can be stored in a computer-readable storage medium
In, the program is when being executed, it may include such as the process of the embodiment of above-mentioned each method.Wherein, the storage medium can be magnetic
Dish, CD, read-only memory (Read-Only Memory, ROM) or random access memory (Random Access
Memory, RAM) etc..
Claims (9)
1. a kind of method for running of on-line off-line two-wire purchase, which is characterized in that include at least following steps:
According to the article order information of the shopping cart of registration user, confirmation needs to push the article of favor information;Wherein, described excellent
Favour information includes favor information under favor information and line on line;
Favor information under favor information and the line is pushed on the line of the article to the user terminal of the registration user.
2. the method for running of on-line off-line two-wire purchase according to claim 1, which is characterized in that described according to registration user
Shopping cart article order information, confirmation needs to push the article of favor information, specifically:
The article in the article order information is confirmed as according to the article order information of the shopping cart of the registration user
Need to push the article of the favor information.
3. the method for running of on-line off-line two-wire purchase according to claim 1, which is characterized in that further include:
After the favor information under the registration user push line, according to favor information under the line, obtain under the line
The shops address of shops, and the shops address is pushed to the user terminal.
4. the method for running of on-line off-line two-wire purchase according to claim 3, which is characterized in that described to obtain under the line
The position of shops, and the shops address is pushed to the user terminal, specifically:
Search the Xian Xia shops where the article;Wherein, if finding multiple Xian Xia shops, obtain with it is multiple described
The one-to-one multiple shops addresses of Xian Xia shops, and obtain the terminal address of the user terminal;
According to the shops address and the terminal address, obtain the shops address and the terminal address it is geographical away from
From;
According to preset distance range, all shops of the geographic distance less than the preset distance range are obtained
After location is as preferred address, Xiang Suoshu user terminal pushes the preferred address.
5. the method for running of on-line off-line two-wire purchase according to claim 4, which is characterized in that the terminal address obtains
Take method are as follows:
It is positioned by LBS, obtains the terminal address.
6. the method for running of on-line off-line two-wire purchase according to claim 1, which is characterized in that used described according to registration
The article order information to be committed at family, confirmation need to push before the article of favor information, further includes:
The registration request that the user terminal is sent according to user information is responded, is by the corresponding user's mark of the user information
The registration user.
7. a kind of operation system of on-line off-line two-wire purchase characterized by comprising
Validation of information module, for the article order information to be committed according to registration user, confirmation needs to push favor information
Article;Wherein, the favor information includes favor information under favor information and line on line;
Info push module, for being pushed described in the article to the user terminal of the registration user according to the article
Favor information under favor information and the line on line.
8. the operation system of on-line off-line two-wire purchase according to claim 7, which is characterized in that the validation of information module
It is specifically used for:
Article in the article order information is confirmed as according to the article order information to be committed of the registration user
Need to push the article of the favor information.
9. the operation system of on-line off-line two-wire purchase according to claim 7, which is characterized in that the info push module
It is also used to:
After the favor information under the registration user push line, according to favor information under the line, obtain under the line
The shops address of shops, and the shops address is pushed to the user terminal.
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CN201811338252.XA CN109583996A (en) | 2018-11-09 | 2018-11-09 | A kind of method for running and system of on-line off-line two-wire purchase |
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Cited By (3)
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CN111768222A (en) * | 2020-06-04 | 2020-10-13 | 石家庄景道电子商务有限公司 | On-line marketing business model of entity circulation channel |
CN111915329A (en) * | 2020-07-30 | 2020-11-10 | 上海数策软件股份有限公司 | Personalized recommendation method and system based on after-sale scenes in automobile industry |
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