CN109509023A - A kind of big data intelligent marketing system - Google Patents
A kind of big data intelligent marketing system Download PDFInfo
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- CN109509023A CN109509023A CN201811254585.4A CN201811254585A CN109509023A CN 109509023 A CN109509023 A CN 109509023A CN 201811254585 A CN201811254585 A CN 201811254585A CN 109509023 A CN109509023 A CN 109509023A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0201—Market modelling; Market analysis; Collecting market data
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0253—During e-commerce, i.e. online transactions
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
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Abstract
The present invention relates to marketing system technical fields, especially a kind of big data intelligent marketing system, including system server, the system server has multiple sub- marketing systems by network connection, the system server is connected with sale result module by conducting wire, popularization statistics of the sub- marketing system for complete independently sale, the sub- marketing system includes sales management host, the sales management host is connect by network with system server signal, the sales management host is connected with Administrator Client and salesman's client by network signal, the sales management host is connected with consumption statistic module and sending short messages in groups module by conducting wire, salesman's client is connected with retrieval matching module by conducting wire, the sales management host is connected with deduction computing module by conducting wire.The present invention can targetedly promote commodity, excavate potential customers, improve the working efficiency of marketing system.
Description
Technical field
The present invention relates to marketing system technical field more particularly to a kind of big data intelligent marketing systems.
Background technique
Marketing refers to enterprise's discovery or excavates quasi- consumer demand, from the construction of whole atmosphere and itself product form
Construction goes to promote and sell product, mainly deep-cuts the intension of product, suits quasi- consumer demand, to make consumer deep
The process for understanding the product and then buying.Traditional marketing methods are most important or carried out in a manner of advertisement, but with
The continuous development of internet, marketing mode method are also more diversified；In the client there sold by all kinds of means, this is usually had
The problem of sample: promoted on line whether purchase under line is had an impact, the touching of which channel up to client best channel, how to reduce weight
The folded potential customers for launching advertisement, how finding top-tier customer.A kind of big data intelligent marketing system is needed thus.
Summary of the invention
The purpose of the present invention is to solve disadvantages existing in the prior art, and a kind of big data intelligent marketing proposed
System.
To achieve the goals above, present invention employs following technical solutions:
A kind of big data intelligent marketing system, including system server are designed, the system server has more by network connection
A sub- marketing system, the system server are connected with sale result module by conducting wire, by sale result module to commodity
Information of selling counted, the possible user of specific commodity is promoted to facilitate according to selling situation, system service
Device is used to carry out the whole operation situation of system statistical management, popularization system of the sub- marketing system for complete independently sale
Meter, the sub- marketing system includes sales management host, and the sales management host is connected by network and system server signal
It connects, the sales management host is connected with Administrator Client and salesman's client, Administrator Client by network signal
It is managed for the sub- marketing system, salesman's client logs in sub- marketing system for sales force, obtains commodity and visitor
Family information, in order to pointedly be sold, the sales management host is connected with consumption statistic module and short by conducting wire
Believe group sending module, the information for the commodity that consumption statistic module is used to sell system counts, consequently facilitating targetedly
It is promoted, salesman's client is connected with retrieval matching module by conducting wire, by retrieval matching module to specified
Commodity are retrieved, and system passes through the user list for recording and providing there may be demand of selling for analyzing the commodity, salesman visitor
Family end issues request, pushes merchandise news, the retrieval matching module to specified Client handset end by sending short messages in groups module
It is connected with product promotion module by conducting wire, product promotion module is used to carry out commodity to the designated user that retrieval matching obtains
Information popularization, the way of promotion has mail to promote, short message is promoted, web page interlinkage is promoted, and the sales management host is connected by conducting wire
It is connected to deduction computing module, computing module counts the commodity that salesman sells by deducting a percentage, to calculate each pin
The deduction that the person of selling should obtain.
Preferably, the consumption statistic module connects having time statistical module, classification statistical module, region system by conducting wire
Module, client's statistical module are counted, time statistical module counts the time that commodity are sold, and classification statistical module is to selling quotient
The classification of product is counted, and range statistics module is counted to selling commodity and sell to area, and client's statistical module is used for visitor
The essential information at family is counted, and consumption statistic module statistical data is finally aggregated into sale result mould in each sub- marketing system
In block.
Preferably, the essential information of client includes the age of client, gender, telephone number, posting address, by client
Essential information analyzed, convenient for finding out the consumption habit of client.
Preferably, the system server passes through signal wire by conducting wire link sort memory module, classification storage module
It is connected with merchandising database, the merchandising database is connected with inventory statistics module by conducting wire, passes through classification storage module pair
Sale result result is stored, and for the information preservation of storage into merchandising database, inventory statistics module believes the commodity of preservation
Breath is counted, so that analysis be facilitated to obtain the consumption habit of client.
Preferably, the system server is connected with fault warning module by conducting wire, and fault warning module is for being
System warns administrative staff when occurring abnormal, is warned specifically by alarm flash lamp, is warned by buzzer
Show and warned by sending SMS Tip and mail, the system server is connected with price publicity mould by network signal
Block, by website, into system, sales force and client announce the price of commodity, convenient for keeping the transparency of commodity price.
Preferably, the system server is connected with System Financial account and fund appropriation module by network signal, is
System accounts of finance is for being temporarily stored for appropriating to the fund of sales force, by fund appropriation module to user's accounts of finance
It is appropriated funds, user's accounts of finance is the accounts of finance of each sales force oneself, is calculated in deduction computing module each
After the specific deduction of sales force, deduction is appropriated to it by fund appropriation module.
Preferably, the sales management host is connected with registration login module, user information database and identity by conducting wire and tests
Module is demonstrate,proved, the sales force in system is registered as by registration login module and completes the login of system, that succeeds in registration disappears
The relevant information of expense personnel is stored in user information database, and the identity that authentication module is used for the consumption personnel to login carries out
Verifying, authentication module is by fingerprint authentication, gesture password verifying, key login authentication and recognition of face verifying to registrant
Identity verified.
Preferably, the sales management host is connected with integral statistical module and accumulated point exchanging module by conducting wire, is mentioning
At after calculating and completing, sales force can select for deduction to be converted into integral, integral statistical module i.e. to the integral of conversion into
Row statistics, integral can conversion services or cash, exchange operated by accumulated point exchanging module.
A kind of big data intelligent marketing system proposed by the present invention, beneficial effect are: the present invention uses sale result mould
Block counts the sales situation of commodity and is recorded in merchandising database, convenient for analyzing the sale habit for obtaining user,
To excavate potential client, and it is provided with self-marketing sale system, it can be quickly complete by multiple independently operated sub- marketing systems
At the sales promotion of commodity.
Detailed description of the invention
Fig. 1 is a kind of system block diagram of big data intelligent marketing system proposed by the present invention；
Fig. 2 is a kind of system block diagram of the sub- marketing system of big data intelligent marketing system proposed by the present invention.
Specific embodiment
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete
Site preparation description, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.
Referring to Fig.1-2, a kind of big data intelligent marketing system, including system server, system server are connected by network
Multiple sub- marketing systems are connected to, system server is connected with sale result module by conducting wire, by sale result module to quotient
The information of selling of product is counted, and is promoted so that basis be facilitated to sell situation to the possible user of specific commodity, system clothes
Device be engaged in for the whole operation situation progress statistical management to system, popularization system of the sub- marketing system for complete independently sale
Meter, sub- marketing system include sales management host, and sales management host is connect by network with system server signal, sale pipe
Reason host is connected with Administrator Client and salesman's client by network signal, and Administrator Client is used for the sub- sale system
System is managed, and salesman's client logs in sub- marketing system for sales force, commodity and customer information is obtained, in order to needle
Property is sold, sales management host is connected with consumption statistic module and sending short messages in groups module, consumption statistic by conducting wire
The information for the commodity that module is used to sell system counts, consequently facilitating targetedly being promoted, salesman client
End is connected with retrieval matching module by conducting wire, is retrieved by retrieving matching module to specified commodity, system is by dividing
The user list for recording and providing there may be demand of selling of the commodity is analysed, salesman's client issues request, passes through short message group
It sends out module and pushes merchandise news to specified Client handset end, retrieve matching module by conducting wire and be connected with product promotion module,
Product promotion module is used to carry out the information popularization of commodity to the designated user that retrieval matching obtains, and the way of promotion has mail to push away
Extensively, short message is promoted, web page interlinkage is promoted, and sales management host is connected with deduction computing module by conducting wire, is calculated by deduction
Module counts the commodity that salesman sells, to calculate the deduction that each salesman should obtain.
Consumption statistic module connects having time statistical module, classification statistical module, range statistics module, client by conducting wire
Statistical module, time statistical module count the time that commodity are sold, classification statistical module to sell the classifications of commodity into
Row statistics, range statistics module are counted to selling commodity and sell to area, and client's statistical module is used for the basic letter to client
Breath is counted, and consumption statistic module statistical data is finally aggregated into sale result module in each sub- marketing system.
The essential information of client includes the age of client, gender, telephone number, posting address, by the basic of client
Information is analyzed, convenient for finding out the consumption habit of client.
System server is connected with commodity number by signal wire by conducting wire link sort memory module, classification storage module
According to library, merchandising database is connected with inventory statistics module by conducting wire, is carried out by classification storage module to sale result result
Storage, for the information preservation of storage into merchandising database, inventory statistics module counts the merchandise news of preservation, thus side
Just analysis obtains the consumption habit of client.
System server is connected with fault warning module by conducting wire, and fault warning module is used for when system occurs abnormal
Administrative staff are warned, transmission is warned, warned by buzzer and passed through specifically by alarm flash lamp
SMS Tip and mail are warned, and system server is connected with price publicity module by network signal, by website to being
Sales force and client announce the price of commodity in uniting, convenient for keeping the transparency of commodity price.
System server is connected with System Financial account and fund appropriation module by network signal, and System Financial account is used
It in being temporarily stored for appropriating to the fund of sales force, is appropriated funds, is used to user's accounts of finance by fund appropriation module
Family accounts of finance is the accounts of finance of each sales force oneself, calculates the tool of each sales force in deduction computing module
After body deduction, deduction is appropriated to it by fund appropriation module.
Sales management host is connected with registration login module, user information database and authentication module by conducting wire, passes through
Registration login module is registered as the sales force in system and completes the login of system, the correlation of the consumption personnel to succeed in registration
Information is stored in user information database, and authentication module is used to verify the identity of the consumption personnel of login, and identity is tested
Module is demonstrate,proved to carry out the identity of registrant by fingerprint authentication, gesture password verifying, key login authentication and recognition of face verifying
Verifying.
Sales management host is connected with integral statistical module and accumulated point exchanging module by conducting wire, calculates completion in deduction
Afterwards, sales force can select for deduction to be converted into integral, and integral statistical module counts the integral of conversion, integrate energy
Enough conversion services or cash, exchange are operated by accumulated point exchanging module.
The foregoing is only a preferred embodiment of the present invention, but scope of protection of the present invention is not limited thereto,
Anyone skilled in the art in the technical scope disclosed by the present invention, according to the technique and scheme of the present invention and its
Inventive concept is subject to equivalent substitution or change, should be covered by the protection scope of the present invention.
Claims (8)
1. a kind of big data intelligent marketing system, including system server, it is characterised in that: the system server passes through network
Multiple sub- marketing systems are connected with, the system server is connected with sale result module by conducting wire, passes through sale result mould
Block counts the information of selling of commodity, promotes so that basis be facilitated to sell situation to the possible user of specific commodity,
System server is used to carry out statistical management to the whole operation situation of system, and the sub- marketing system is sold for complete independently
Popularization statistics, the sub- marketing system includes sales management host, the sales management host pass through network and system service
The connection of device signal, the sales management host are connected with Administrator Client and salesman's client by network signal, manage
Member's client is managed for the sub- marketing system, and salesman's client logs in sub- marketing system for sales force, is obtained
Commodity and customer information, in order to pointedly be sold, the sales management host is connected with consumption statistic by conducting wire
The information of module and sending short messages in groups module, the commodity that consumption statistic module is used to sell system counts, consequently facilitating having
It is pointedly promoted, salesman's client is connected with retrieval matching module by conducting wire, by retrieving matching module
Specified commodity to be retrieved, system provides user list there may be demand by analyzing the record of selling of the commodity,
Salesman's client issues request, pushes merchandise news, the retrieval to specified Client handset end by sending short messages in groups module
Matching module is connected with product promotion module by conducting wire, product promotion module be used for the designated user that retrieval matching obtains into
It does business the information popularizations of product, the way of promotion has mail to promote, short message is promoted, web page interlinkage is promoted, and the sales management host is logical
It crosses conducting wire and is connected with deduction computing module, computing module counts the commodity that salesman sells by deducting a percentage, to calculate
The deduction that each salesman should obtain out.
2. a kind of big data intelligent marketing system according to claim 1, it is characterised in that: the consumption statistic module is logical
Cross conducting wire connection having time statistical module, classification statistical module, range statistics module, client's statistical module, time statistical module
The time that commodity are sold is counted, classification statistical module counts the classification for selling commodity, range statistics module pair
It sells commodity and sells to area and counted, client's statistical module is for counting the essential information of client, each height sale
Consumption statistic module statistical data is finally aggregated into sale result module in system.
3. a kind of big data intelligent marketing system according to claim 2, it is characterised in that: the essential information of client includes
The age of client, gender, telephone number, posting address are analyzed by the essential information to client, convenient for finding out client's
Consumption habit.
4. a kind of big data intelligent marketing system according to claim 2, it is characterised in that: the system server passes through
Conducting wire link sort memory module, classification storage module are connected with merchandising database by signal wire, and the merchandising database is logical
It crosses conducting wire and is connected with inventory statistics module, sale result result is stored by classification storage module, the information of storage is protected
It is stored in merchandising database, inventory statistics module counts the merchandise news of preservation, so that analysis be facilitated to obtain client's
Consumption habit.
5. a kind of big data intelligent marketing system according to claim 1, it is characterised in that: the system server passes through
Conducting wire is connected with fault warning module, and fault warning module is used to warn administrative staff when system occurs abnormal, have
Body is to be warned by alarm flash lamp, warning is carried out by buzzer and warned by sending SMS Tip and mail
Show, the system server is connected with price publicity module by network signal, by website into system sales force and visitor
The price of commodity is announced at family, convenient for keeping the transparency of commodity price.
6. a kind of big data intelligent marketing system according to claim 1, it is characterised in that: the system server passes through
Network signal is connected with System Financial account and fund appropriation module, and System Financial account is for being temporarily stored for appropriating to pin
The fund for selling personnel is appropriated funds by fund appropriation module to user's accounts of finance, and user's accounts of finance is each sale
The accounts of finance of personnel oneself is dialled after deduction computing module calculates the specific deduction of each sales force by fund
It pays module and appropriates deduction to it.
7. a kind of big data intelligent marketing system according to claim 1, it is characterised in that: the sales management host is logical
Cross conducting wire and be connected with registration login module, user information database and authentication module, be registered as by registering login module be
Sales force in system and the login for completing system, the relevant information of the consumption personnel to succeed in registration are stored in user information database
In, authentication module is used to verify the identity of the consumption personnel of login, and authentication module passes through fingerprint authentication, hand
The identity of registrant is verified in gesture password authentification, key login authentication and recognition of face verifying.
8. a kind of big data intelligent marketing system according to claim 1, it is characterised in that: the sales management host is logical
Cross conducting wire and be connected with integral statistical module and accumulated point exchanging module, after deduction is calculated and is completed, sales force can select by
Deduction is converted into integral, and integral statistical module is to count to the integral of conversion, integral can conversion services or cash, convert
It changes and is operated by accumulated point exchanging module.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
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| CN201811254585.4A CN109509023A (en) | 2018-10-26 | 2018-10-26 | A kind of big data intelligent marketing system |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201811254585.4A CN109509023A (en) | 2018-10-26 | 2018-10-26 | A kind of big data intelligent marketing system |
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| CN109509023A true CN109509023A (en) | 2019-03-22 |
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| CN201811254585.4A Pending CN109509023A (en) | 2018-10-26 | 2018-10-26 | A kind of big data intelligent marketing system |
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Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN110866808A (en) * | 2019-11-14 | 2020-03-06 | 溜溜(广州)云科技有限公司 | New retail community shopping guide center management system |
| CN111292131A (en) * | 2020-02-13 | 2020-06-16 | 界首市微盟网络信息科技有限公司 | Intelligent whole-network sales management system |
| CN117541277A (en) * | 2023-10-07 | 2024-02-09 | 烟台海颐软件股份有限公司 | Intelligent electric power marketing platform |
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| CN108230118A (en) * | 2018-01-31 | 2018-06-29 | 深圳市海淇展示文化有限公司 | A kind of merchandise display system based on internet |
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| US20170004532A1 (en) * | 2005-02-18 | 2017-01-05 | Nativo, Inc. | Brand monitoring and marketing system |
| CN104820863A (en) * | 2015-03-27 | 2015-08-05 | 北京智慧图科技有限责任公司 | Consumer portrait generation method and device |
| CN107516234A (en) * | 2016-06-17 | 2017-12-26 | 安徽鑫淘电子商务有限公司 | Micro- accurate client's marketing platform of visitor |
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Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN110866808A (en) * | 2019-11-14 | 2020-03-06 | 溜溜(广州)云科技有限公司 | New retail community shopping guide center management system |
| CN111292131A (en) * | 2020-02-13 | 2020-06-16 | 界首市微盟网络信息科技有限公司 | Intelligent whole-network sales management system |
| CN117541277A (en) * | 2023-10-07 | 2024-02-09 | 烟台海颐软件股份有限公司 | Intelligent electric power marketing platform |
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Application publication date: 20190322 |