CN109345355A - A kind of goods marketing management system based on e-commerce platform - Google Patents

A kind of goods marketing management system based on e-commerce platform Download PDF

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Publication number
CN109345355A
CN109345355A CN201811253115.6A CN201811253115A CN109345355A CN 109345355 A CN109345355 A CN 109345355A CN 201811253115 A CN201811253115 A CN 201811253115A CN 109345355 A CN109345355 A CN 109345355A
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China
Prior art keywords
commodity
classification
commerce platform
management system
system based
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Pending
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CN201811253115.6A
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Chinese (zh)
Inventor
吴汉标
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Zhuhai Visual Micro Network Technology Co Ltd
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Zhuhai Visual Micro Network Technology Co Ltd
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Priority to CN201811253115.6A priority Critical patent/CN109345355A/en
Publication of CN109345355A publication Critical patent/CN109345355A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising

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  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Development Economics (AREA)
  • Marketing (AREA)
  • Economics (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The goods marketing management system based on e-commerce platform that the invention discloses a kind of, it issues and safeguards including commodity, commodity classification, basic content, merchandise news, natural quality, detail parameters, sale attribute, commercial specification and the descriptive labelling of commodity are issued and managed for commodity;Shop classification carries out customized classification to commodity for businessman;Items list carries out the upper undercarriage of batch, delete operation and edit operation for showing businessman's merchandise news;Inventory's alarm;For managing inventory's commodity in short supply, the auto-alarming when commodity stocks is not more than alarm threshold value;Commodity import and export;For importing or exporting items list;Goods marketing, for setting marketing rule to the commodity of publication.The present invention facilitates businessman to need effectively to manage commodity in e-commerce platform.

Description

A kind of goods marketing management system based on e-commerce platform
Technical field
The present invention relates to technical field of electronic commerce, particularly relate to a kind of goods marketing management based on e-commerce platform System.
Background technique
Enterprise's Electronic Commercial platform is built upon enterprising movable virtual network and the guarantee of being engaged in of doing business of Internet The management environment that commercial affairs are smoothly runed;Be coordinate, integrate information flow, material stream, cash flow orderly, association, high efficiency flow weight Want place.Enterprise, businessman can make full use of the network infrastructure of e-commerce platform offer, payment platform, security platform, pipe The shared resources such as platform carry out the business activity of oneself effectively, at low cost.
The construction of Enterprise's Electronic Commercial platform, the realization of not only primary shopping online, it can effectively exist The sum of Internet upper framework safety be easy to extend business framework system, realize B2B (business to business), B2C (enterprise to Family), the application environments such as C2C (user to user) and ABC mode (agent, businessman, consumer), push e-commerce in The development of state.
Businessman needs effectively to manage commodity in e-commerce platform.
Summary of the invention
The present invention proposes a kind of goods marketing management system based on e-commerce platform, facilitates businessman flat in e-commerce Platform needs effectively to manage commodity.
The technical scheme of the present invention is realized as follows:
A kind of goods marketing management system based on e-commerce platform, including
Commodity publication and maintenance, issue and manage for commodity the commodity classifications of commodity, basic content, merchandise news, from Right attribute, detail parameters, sale attribute, commercial specification and descriptive labelling;
Shop classification carries out customized classification to commodity for businessman;
Items list carries out the upper undercarriage of batch, delete operation and edit operation for showing businessman's merchandise news;
Inventory's alarm, for managing inventory's commodity in short supply, the auto-alarming when commodity stocks is not more than alarm threshold value;
Commodity import and export, for importing or exporting items list;
Goods marketing, for setting marketing rule to the commodity of publication.
In a kind of goods marketing management system based on e-commerce platform of the present invention, the commodity classification is E-commerce platform is the platform classification of commodity configuration;The basic content includes commodity classification, commodity title, commodity pair mark Topic, Brand and commodity picture;The merchandise news includes standard price, commodity amount, inventory count, market price, cost Valence, commodity weight and commodity sequence;The natural quality be and the associated attribute of the commodity classification;Detail parameters are electronics quotient Business platform is the commodity parameter of commodity configuration;The sale attribute is product colour, and the commercial specification is product size;It is described Descriptive labelling is the customized text descriptive labelling of businessman.
In a kind of goods marketing management system based on e-commerce platform of the present invention, the commodity classification Depth is three-level.
In a kind of goods marketing management system based on e-commerce platform of the present invention, the shop classification Depth is second level.
In a kind of goods marketing management system based on e-commerce platform of the present invention, the commodity are led Out, for exporting items list after screening according to commodity classification, product name, commodity article No..
In a kind of goods marketing management system based on e-commerce platform of the present invention, the commodity are led Out, for being grouped export items list according to commodity classification.
In a kind of goods marketing management system based on e-commerce platform of the present invention, the commodity are led Out, it is also used to download the Merchandise Template document of three-level classification, by rule filling relevant field, and the document is imported, to complete quotient Product information batch imports.
In a kind of goods marketing management system based on e-commerce platform of the present invention, the marketing rule packet Include completely subtract, completely folding, discount coupon, exempt from postal, X part Y folding, combo promotion, participate in platform activity and present, wherein X is whole greater than 0 Number, Y are greater than 0 less than 10.
The beneficial effects of the present invention are: facilitate businessman to need effectively to manage commodity in e-commerce platform.
Detailed description of the invention
In order to more clearly explain the embodiment of the invention or the technical proposal in the existing technology, to embodiment or will show below There is attached drawing needed in technical description to be briefly described, it should be apparent that, the accompanying drawings in the following description is only this Some embodiments of invention for those of ordinary skill in the art without creative efforts, can be with It obtains other drawings based on these drawings.
Fig. 1 is a kind of functional block of goods marketing management system one embodiment based on e-commerce platform of the present invention Figure;
Fig. 2 is the schematic diagram of items list one embodiment;
Fig. 3 is completely to subtract regular interface;
Fig. 4 is the regular interface of full folding;
Fig. 5 is discount coupon list.
Specific embodiment
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete Site preparation description, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.It is based on Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts every other Embodiment shall fall within the protection scope of the present invention.
As depicted in figs. 1 and 2, the goods marketing management system based on e-commerce platform that the invention proposes a kind of, packet It includes
Commodity publication and maintenance, issue and manage for commodity the commodity classifications of commodity, basic content, merchandise news, from Right attribute, detail parameters, sale attribute, commercial specification and descriptive labelling;
Shop classification carries out customized classification to commodity for businessman;
Items list carries out the upper undercarriage of batch, delete operation and edit operation for showing businessman's merchandise news;
Inventory's alarm, for managing inventory's commodity in short supply, the auto-alarming when commodity stocks is not more than alarm threshold value;
Commodity import and export, for importing or exporting items list;
Goods marketing, for setting marketing rule to the commodity of publication.
In a kind of goods marketing management system based on e-commerce platform of the present invention, the commodity classification is E-commerce platform is the platform classification of commodity configuration;The basic content includes commodity classification, commodity title, commodity pair mark Topic, Brand and commodity picture;The merchandise news includes standard price, commodity amount, inventory count, market price, cost Valence, commodity weight and commodity sequence;The natural quality be and the associated attribute of the commodity classification;Detail parameters are electronics quotient Business platform is the commodity parameter of commodity configuration;The sale attribute is product colour, and the commercial specification is product size;It is described Descriptive labelling is the customized text descriptive labelling of businessman.
In a kind of goods marketing management system based on e-commerce platform of the present invention, the commodity classification Depth is three-level.
In a kind of goods marketing management system based on e-commerce platform of the present invention, the shop classification Depth is second level.
In a kind of goods marketing management system based on e-commerce platform of the present invention, the commodity are led Out, for exporting items list after screening according to commodity classification, product name, commodity article No..
In a kind of goods marketing management system based on e-commerce platform of the present invention, the commodity are led Out, for being grouped export items list according to commodity classification.
In [whole] Shipping Options Page of items list, [export commodity] button is clicked, can be exported complete in your current shop Portion's commodity.With every 100 commodity for one group, system can be grouped automatically for commodity export, and click grouping button will carry out derived File download, derived file format are xls.It can be exported in conjunction with search condition or Shipping Options Page screening.
In a kind of goods marketing management system based on e-commerce platform of the present invention, the commodity are led Out, it is also used to download the Merchandise Template document of three-level classification, by rule filling relevant field, and the document is imported, to complete quotient Product information batch imports.
In items list, button is clicked and [imports commodity], the page, which will pop up, imports interface, you can be under at this interface The Merchandise Template document for carrying the classification of some three-level by rule filling relevant field, and imports the document, to complete merchandise news batch Amount imports.Firstly the need of corresponding commodity template is downloaded, [downloading of commodity template] unfolded classification selection in interface is clicked, is System can list platform classification bound in shop, select a three-level classification, click [downloading] button, can download template.Under The template file format of load is xls, it is proposed that opens editor, ' one-piece dress ' of experience data used below using office execl For classification template:
The obtained xls file of downloading is opened, the included merchandise news word of ' one-piece dress ' classification has been listed in file Section.It can start to add commodity below field, single file at most adds 30 commodity (containing sku).
PS: if using execl, after having added commodity data, it is proposed that select table to remove format entirely, to prevent There is extra format when only saving, causes importing file unsuccessful.The specific format description of each field please be detailed in following table:
In a kind of goods marketing management system based on e-commerce platform of the present invention, the marketing rule packet Include completely subtract, completely folding, discount coupon, exempt from postal, X part Y folding, combo promotion, participate in platform activity and present, wherein X is whole greater than 0 Number, Y are greater than 0 less than 10.
As shown in figure 3, being completely to subtract regular interface shown in figure, click and enter the rule addition page after adding, in the page Rule name is added, addition participates in the commodity of the rule, and Rule content is arranged, may participate in number, applicable grade and platform, have Effect phase etc. is saved, and rule is added successfully.Note: the date need to rising one day after for the regular current time of addition.After addition Rule can edit it before Pending The Entry Into Force, delete operation.
As shown in figure 4, being full folding rule shown in figure, enters the rule addition page after clicking addition, added in the page Rule name, addition participate in the commodity of the rule, and Rule content is arranged, may participate in number, applicable grade and platform, validity period Etc. being saved, rule is added successfully.Note: the date need to rising one day after for the regular current time of addition.Rule after addition It can be edited before Pending The Entry Into Force, delete operation.
As shown in figure 5, discount coupon shown in figure, enters the discount coupon addition page after clicking addition, adds in the page excellent Favour certificate Name and Description, addition participate in the commodity of the rule, are arranged Rule content (completely subtracting), and generation quantity is limited with quantity is got System, applicable grade and platform, getting timeliness and validity period etc. is saved, and discount coupon adds successfully.Note: the effective date needs After getting the date.Discount coupon after addition can edit it before not providing, delete operation.
In discount coupon list, the feelings that the current active state of discount coupon and discount coupon are got, used can be checked Condition.When activity occurs abnormal, moreover it is possible to cancellation operation, termination activity will be carried out.
Discount coupon can divide according to the time is got: Unclaimed, can get, terminate to get, three kinds of active states.Discount coupon according to Can be divided using the time: wait in coming into force, coming into force, failed, three kinds of states
Discount coupon is tracked in discount coupon list is got number and service condition.
The beneficial effects of the present invention are: facilitate businessman to need effectively to manage commodity in e-commerce platform.
Above-mentioned technical proposal discloses improvement of the invention, the technology contents not being disclosed in detail, can be by art technology Personnel are achieved by the prior art.
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the invention, all in essence of the invention Within mind and principle, any modification, equivalent replacement, improvement and so on be should all be included in the protection scope of the present invention.

Claims (8)

1. a kind of goods marketing management system based on e-commerce platform, it is characterised in that: including
Commodity publication and maintenance are issued and are managed for commodity the commodity classification of commodity, basic content, merchandise news, belong to naturally Property, detail parameters, sale attribute, commercial specification and descriptive labelling;
Shop classification carries out customized classification to commodity for businessman;
Items list carries out the upper undercarriage of batch, delete operation and edit operation for showing businessman's merchandise news;
Inventory's alarm, for managing inventory's commodity in short supply, the auto-alarming when commodity stocks is not more than alarm threshold value;
Commodity import and export, for importing or exporting items list;
Goods marketing, for setting marketing rule to the commodity of publication.
2. a kind of goods marketing management system based on e-commerce platform according to claim 1, it is characterised in that: institute Stating commodity classification is the platform classification that e-commerce platform is commodity configuration;The basic content includes commodity classification, commodity mark Topic, commodity subtitle, Brand and commodity picture;The merchandise news include standard price, commodity amount, inventory count, Market price, cost price, commodity weight and commodity sequence;The natural quality be and the associated attribute of the commodity classification;In detail Parameter is the commodity parameter that e-commerce platform is commodity configuration;The sale attribute is product colour, and the commercial specification is Product size;The descriptive labelling is the customized text descriptive labelling of businessman.
3. a kind of goods marketing management system based on e-commerce platform according to claim 1 or 2, feature exist In: the depth of the commodity classification is three-level.
4. a kind of goods marketing management system based on e-commerce platform according to claim 1, it is characterised in that: institute The depth for stating shop classification is second level.
5. a kind of goods marketing management system based on e-commerce platform according to claim 1, it is characterised in that: institute It states commodity to import and export, for exporting items list after screening according to commodity classification, product name, commodity article No..
6. a kind of goods marketing management system based on e-commerce platform, feature exist according to claim 1 or 5 In: the commodity import and export, for being grouped export items list according to commodity classification.
7. a kind of goods marketing management system based on e-commerce platform according to claim 1, it is characterised in that: institute It states commodity to import and export, is also used to download the Merchandise Template document of three-level classification, by rule filling relevant field, and import this article Shelves are imported with completing merchandise news batch.
8. a kind of goods marketing management system based on e-commerce platform according to claim 1, it is characterised in that: institute State marketing rule include completely subtract, completely folding, discount coupon, exempt from postal, X part Y folding, combo promotion, participation platform activity and present, wherein X For the integer greater than 0, Y is greater than 0 less than 10.
CN201811253115.6A 2018-10-25 2018-10-25 A kind of goods marketing management system based on e-commerce platform Pending CN109345355A (en)

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Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN110852835A (en) * 2019-10-22 2020-02-28 广州原子网络科技有限公司 Electronic commerce operation management platform
CN111369314A (en) * 2020-02-27 2020-07-03 上海百秋电子商务有限公司 E-commerce multi-platform multi-shop shared inventory allocation method
CN111612513A (en) * 2020-04-11 2020-09-01 上海淇玥信息技术有限公司 Resource allocation method and device based on business project information and electronic equipment
CN112860635A (en) * 2021-02-08 2021-05-28 北京安锐卓越信息技术股份有限公司 Marketing material management system
CN114549050A (en) * 2022-01-19 2022-05-27 威富通科技有限公司 Method, device, equipment and medium for managing equity commodities

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JP2016076194A (en) * 2014-10-02 2016-05-12 株式会社ネクストステージ Ec site-linked inventory management system
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CN107403349A (en) * 2016-05-19 2017-11-28 湖南移商动力网络技术有限公司 A kind of mobile terminal wechat distribution system and its method
CN107516230A (en) * 2016-06-17 2017-12-26 长沙海商网络技术有限公司 A kind of multi-platform internet marketing mall system by all kinds of means of multi-mode

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Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN110852835A (en) * 2019-10-22 2020-02-28 广州原子网络科技有限公司 Electronic commerce operation management platform
CN111369314A (en) * 2020-02-27 2020-07-03 上海百秋电子商务有限公司 E-commerce multi-platform multi-shop shared inventory allocation method
CN111612513A (en) * 2020-04-11 2020-09-01 上海淇玥信息技术有限公司 Resource allocation method and device based on business project information and electronic equipment
CN112860635A (en) * 2021-02-08 2021-05-28 北京安锐卓越信息技术股份有限公司 Marketing material management system
CN114549050A (en) * 2022-01-19 2022-05-27 威富通科技有限公司 Method, device, equipment and medium for managing equity commodities

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Application publication date: 20190215