CN108596643B - Coupon delivery method, system, device and storage medium - Google Patents
Coupon delivery method, system, device and storage medium Download PDFInfo
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- CN108596643B CN108596643B CN201810177584.8A CN201810177584A CN108596643B CN 108596643 B CN108596643 B CN 108596643B CN 201810177584 A CN201810177584 A CN 201810177584A CN 108596643 B CN108596643 B CN 108596643B
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0221—Re-usable coupons
Abstract
The invention provides a coupon releasing method, a coupon releasing system, a device and a storage medium, wherein the method comprises the following steps: receiving coupon configuration information, configuring a plurality of coupons according to the coupon configuration information, and configuring a first corresponding relation between each coupon and each electronic price tag device; receiving the receiving configuration information, and configuring the receiving rules, the receiving pages and the receiving information of each coupon according to the receiving configuration information; and remotely controlling each electronic price tag device to respectively display the receiving information of the corresponding coupon, so that the user can access the receiving page according to the receiving information to receive the corresponding coupon. The invention realizes that the electronic price tag equipment of each type of commodity is used as the receiving entrance of the single-item coupons and/or the general coupons of the type of commodity, so that the user can receive and use the coupons in the shopping process, and provides a coupon putting mode which is carried out in the shopping process of the customer, is convenient for the marketing of the single-item coupons, is economical and environment-friendly and can be independently controlled by a merchant.
Description
Technical Field
The application relates to the technical field of retail industry, in particular to a coupon delivery method, a coupon delivery system, a coupon delivery device and a coupon storage medium.
Background
In the traditional offline retail scene, the original marketing modes of paper coupons, printing and the like in supermarkets are gradually dislocated and eliminated due to the inconvenience of distribution and storage.
In a new retail business state of online and offline integration, the coupons are always valued by merchants as the most common promotion and marketing modes, and play a great role in improving the purchase conversion rate and the unit price of customers.
Coupon promotions offer irreplaceable advantages over traditional price reduction promotions. The retail pricing system can be protected. Preventing stock stocking and goods fleeing. Meanwhile, the one-to-one accurate marketing of consumers can be realized. Common coupons include: discount coupons, cash coupons, discount coupons, new user coupons, redemption coupons, etc.; according to the application range: brand tickets, general tickets, type tickets, singles tickets, and the like;
in the current process of full-channel transformation, a conventional retail enterprise such as a supermarket or a convenience store lacks a means for improving the purchase transformation rate and the customer order by pushing coupons in the process of customer shopping.
Currently employed coupon delivery means are generally of the following types: printing a bar code on a cashier receipt of a supermarket to push a coupon; printing a two-dimensional code on a news-about commercial advertisement (DM) material of a supermarket store to release a coupon; and (4) putting the coupons in platforms such as public praise, hungry, beautiful group and the like.
The first kind of delivery means has a drawback in that, on the one hand, the user can only be provided with the preference information after the shopping process of the customer is finished. The consumer must arrive the shop next time and can use, meanwhile, the paper coupon is easy to lose, inconvenient to preserve, cause the discount coupon to be checked and sold the rate is very low; on the other hand, the waste of paper can be caused, which is not beneficial to energy saving and environmental protection. In addition, in order to improve the verification and sale rate of the coupons, a special exchange product place is arranged outside the cash register, which causes additional manpower input and disordered channel order, and the verification and sale rate is improved very little.
The second type of releasing means has the defects that on one hand, the receiving page entry of the coupon is simplified, and if only a full-reduced type coupon is configured, the marketing mode of the single coupon cannot be realized; if a plurality of single product coupons are configured on the same getting page, the customer is disturbed, and the single product coupons of the mood instrument are difficult to find conveniently. On the other hand, this method will cause a lot of waste of material printing resources, because the theme of each activity is different, the rule is different, the activity commodity is not right, so the DM material is difficult to reuse, resulting in a lot of waste of material.
The third type of releasing means has the defects that on one hand, the access page of the coupon is also single, and the marketing of the single coupon is not facilitated; on the other hand, the release of the coupons is limited by the platform, and the merchants are difficult to control completely and independently.
Disclosure of Invention
In view of the above-mentioned drawbacks and deficiencies of the prior art, it is desirable to provide a coupon delivery method, system, device and storage medium that facilitate marketing of individual coupons, are economical and environmentally friendly, and can be handled by merchants on their own.
In a first aspect, the present invention provides a coupon delivery method, including:
receiving coupon configuration information, configuring a plurality of coupons according to the coupon configuration information, and configuring a first corresponding relation between each coupon and each electronic price tag device;
receiving the receiving configuration information, and configuring the receiving rules, the receiving pages and the receiving information of each coupon according to the receiving configuration information;
and remotely controlling each electronic price tag device to respectively display the receiving information of the corresponding coupon, so that the user can access the receiving page according to the receiving information to receive the corresponding coupon.
In a second aspect, the present invention provides another coupon delivery method, including:
receiving remote control information;
controlling each electronic price tag device to respectively display the corresponding coupon picking information according to the remote control information, so that a user can access a picking page according to the picking information to pick the corresponding coupon;
the remote control information is generated by configuring a plurality of coupons by the coupon releasing platform according to the received coupon configuration information and the first corresponding relation between each coupon and each electronic price tag device, and configuring the receiving rule, the receiving page and the receiving information of each coupon according to the received receiving configuration information.
In a third aspect, the invention provides a coupon delivery platform, which comprises a coupon configuration unit, a picking configuration unit and a remote control unit.
The coupon configuration unit is configured to receive coupon configuration information, configure a plurality of coupons according to the coupon configuration information, and obtain first corresponding relations between the coupons and the electronic price tag devices;
the receiving configuration unit is configured to receive the receiving configuration information and configure the receiving rules, the receiving pages and the receiving information of each coupon according to the receiving configuration information;
the remote control unit is configured to remotely control each electronic price tag device to display the pickup information of the corresponding coupon respectively, so that a user can access the pickup page according to the pickup information to pick up the corresponding coupon.
In a fourth aspect, the present invention provides an electronic price tag system comprising a control device, a communication device and a number of electronic price tag devices, the control device comprising a receiving unit and a control unit.
The receiving unit is configured to receive remote control information;
the control unit is configured to control each electronic price tag device to display the corresponding coupon picking information according to the remote control information, so that a user can access the picking page according to the picking information to pick the corresponding coupon.
The remote control information is generated by configuring a plurality of coupons by the coupon releasing platform according to the received coupon configuration information and the first corresponding relation between each coupon and each electronic price tag device, and configuring the receiving rule, the receiving page and the receiving information of each coupon according to the received receiving configuration information.
In a fifth aspect, the present invention provides a coupon delivery system, which includes the above coupon delivery platform, and a plurality of the above electronic price tag systems.
In a sixth aspect, the present invention also provides an apparatus comprising one or more processors and memory, wherein the memory contains instructions executable by the one or more processors to cause the one or more processors to perform a coupon delivery method provided according to embodiments of the present invention.
In a seventh aspect, the present invention further provides a storage medium storing a computer program, where the computer program makes a computer execute the coupon delivery method provided in accordance with the embodiments of the present invention.
The coupon release method, the system, the equipment and the storage medium provided by the embodiments of the invention are characterized in that a coupon release platform for configuring coupons and picking rules thereof by merchants is arranged, and then the platform remotely controls each electronic price tag equipment according to the configuration of the merchants to respectively display the picking information of the coupons of each commodity, so that the electronic price tag equipment of each commodity is used as a picking inlet of the single coupons and/or the general coupons of the commodity, and a user can pick up and use the coupons in the shopping process, thereby providing a coupon release mode which is performed in the shopping process of the customer, is convenient for the marketing of the single coupons, saves energy and protects environment and can be independently controlled by the merchants;
the coupon release method, the system, the equipment and the storage medium provided by some embodiments of the invention further provide a plurality of convenient coupon getting modes for the user by configuring any one of characteristic information codes such as a display bar code, a two-dimensional code, a multi-dimensional code and the like for the user to scan or prompting the user to carry out NFC (near field communication) or Bluetooth connection, so that the coupon is further taken by the user, and the verification and sale rate of the coupon is further improved;
the coupon release method, the coupon release system, the coupon release device and the storage medium further realize further improvement of the verification and sale rate of the coupon by configuring an LED lamp on the electronic price tag device and controlling the LED lamp to be on or flash constantly to prompt a user to receive the coupon.
Drawings
Other features, objects and advantages of the present application will become more apparent upon reading of the following detailed description of non-limiting embodiments thereof, made with reference to the accompanying drawings in which:
fig. 1 is a flowchart of a coupon delivery method according to an embodiment of the present invention.
Fig. 2 is a flowchart of step S13 in a preferred embodiment of the method shown in fig. 1.
FIG. 3 is a flow diagram of a preferred embodiment of the method shown in FIG. 1.
FIG. 4 is a flow diagram of a preferred embodiment of the method shown in FIG. 1.
Fig. 5 is a flowchart of another coupon delivery method according to an embodiment of the present invention.
FIG. 6 is a flow chart of a preferred embodiment of the method shown in FIG. 5.
Fig. 7 is a schematic structural diagram of a coupon delivery platform according to an embodiment of the present invention.
FIG. 8 is a schematic structural view of a preferred embodiment of the platform shown in FIG. 7.
FIG. 9 is a schematic structural view of a preferred embodiment of the platform shown in FIG. 7.
Fig. 10 is a schematic structural diagram of an electronic price tag system according to an embodiment of the present invention.
Fig. 11 is a schematic structural diagram of an apparatus according to an embodiment of the present invention.
Detailed Description
The present application will be described in further detail with reference to the following drawings and examples. It is to be understood that the specific embodiments described herein are merely illustrative of the relevant invention and not restrictive of the invention. It should be noted that, for convenience of description, only the portions related to the present invention are shown in the drawings.
It should be noted that the embodiments and features of the embodiments in the present application may be combined with each other without conflict. The present application will be described in detail below with reference to the embodiments with reference to the attached drawings.
An Electronic Shelf price Label (ESL) is an Electronic display device with information transceiving function, and is mainly applied to Electronic labels for displaying price information and related information of articles in supermarkets, convenience stores, pharmacies and the like. The electronic shelf label is placed on a shelf and can replace an electronic display device of a traditional paper price label, each electronic shelf label is connected with a computer database of a shopping mall or an article storage environment through a wired or wireless network, and latest commodity information is displayed through a screen on the electronic shelf label, wherein the screen material comprises but is not limited to LCD, LED, OLED, electronic ink paper and the like.
Types of electronic price tag devices include active electronic price tag devices, passive electronic price tag devices, and the like. An active electronic price tag device is an electronic price tag device that is powered by a built-in power supply device such as a battery. The passive electronic price tag device is an electronic price tag device which is not internally provided with a power supply device and supplies power through an external power supply device such as a power supply device arranged on a shelf or a wireless power supply device.
The various solutions provided by the present invention for coupon delivery using an electronic price tag device will be described in detail below, and are applicable to any of the above types of electronic price tag devices.
Fig. 1 is a flowchart of a coupon delivery method according to an embodiment of the present invention.
As shown in fig. 1, in this embodiment, the present invention provides a coupon delivery method suitable for a coupon delivery platform, including:
s13: receiving coupon configuration information, configuring a plurality of coupons according to the coupon configuration information, and configuring a first corresponding relation between each coupon and each electronic price tag device;
s15: receiving the receiving configuration information, and configuring the receiving rules, the receiving pages and the receiving information of each coupon according to the receiving configuration information;
s17: and remotely controlling each electronic price tag device to respectively display the receiving information of the corresponding coupon, so that the user can access the receiving page according to the receiving information to receive the corresponding coupon.
Specifically, in this embodiment, the coupon delivery platform is configured at the cloud service end, and the merchant can log in the platform through logging in a web page or logging in an app of the mobile terminal, and configure the coupon of each commodity and its getting rule. In more embodiments, the coupon delivery platform can be configured in different environments such as a centralized server according to actual needs, and the same effect can be achieved.
In step S13, after the merchant logs in the coupon delivery platform through the web page or app, the merchant configures the coupon of each commodity, and the web page or app generates coupon configuration information and sends the information to the coupon delivery platform.
And after receiving the coupon configuration information, the coupon delivery platform generates each coupon configured by the merchant according to the coupon configuration information, and configures a first corresponding relation between each coupon and each electronic price tag device.
The types of coupons may include, among other things, single-product coupons, brand coupons, general coupons, and so forth. Because the electronic price tag devices are in one-to-one correspondence with the types of the commodities under normal conditions, the corresponding relations between the single product coupons and the electronic price tag devices are also in one-to-one correspondence; brand coupons typically correspond to a plurality of electronic price tag devices; the universal coupon typically corresponds to all, or most, of the electronic price tag devices in the store's electronic price tag system.
The following describes in detail the arrangement of the first correspondence relationship in the present embodiment with reference to fig. 2. Fig. 2 is a flowchart of step S13 in a preferred embodiment of the method shown in fig. 1. As shown in fig. 2, in this embodiment, step S13 specifically includes:
s131: receiving coupon configuration information;
s133: acquiring a second corresponding relation between each electronic price tag device and the commodity;
s135: configuring a plurality of coupons according to the coupon configuration information;
s137: and matching the commodity corresponding to each coupon with the second corresponding relation so as to configure the first corresponding relation between each coupon and each electronic price tag device.
That is, in this embodiment, after the coupon placement platform receives the coupon configuration information, the latest second correspondence is acquired from the electronic price tag system of each store, so that the product information of the coupon and the product information of the second correspondence are automatically matched to complete the configuration of the first correspondence.
In another embodiment, the second correspondence may be obtained and stored in advance from the electronic price tag systems of the stores, and then the stored second correspondence may be maintained according to the update information sent by the electronic price tag systems.
In further embodiments, the first corresponding relationship may also be configured in other different ways. For example, before the webpage or the app generates the configuration page, information of each electronic price tag device in the electronic price tag system of the corresponding store is acquired, so that the merchant can directly configure the first corresponding relationship in the webpage or the configuration page of the app, and the coupon delivery platform can directly acquire the first corresponding relationship through the coupon configuration information.
In step S15, after configuring the coupons of each product, the merchant needs to configure the getting rules of each coupon, and the web page or app generates getting configuration information according to the configuration of the merchant and sends the getting configuration information to the coupon delivery platform.
And after receiving the receiving configuration information, the coupon releasing platform configures the receiving rules, the receiving pages and the receiving information of the coupons according to the receiving configuration information.
In general, when the electronic price tag device corresponds to the commodity type, the pickup page corresponds to the electronic price tag device. In a special case, for example, when a plurality of electronic price tag devices are provided for the same product, the plurality of electronic price tag devices corresponding to the same product may correspond to the same pickup page.
The following describes the extraction information generated based on different extraction modes respectively:
when the receiving mode of the coupon is configured to obtain the access address of the receiving page through scanning the characteristic information code so as to access the receiving page, the receiving information is configured to be the characteristic information code generated according to the access address of the receiving page; the characteristic information code can be configured into any one of a bar code, a two-dimensional code, a multi-dimensional code and the like;
when the picking mode of the coupon is configured to acquire the access address of the picking page through NFC communication or Bluetooth connection so as to access the picking page, the picking information is configured to be prompt information for prompting a user to carry out NFC communication or Bluetooth connection, and the picking information can also comprise the access address of the picking page.
In step S17, the coupon delivering platform sends the getting information of each coupon to the electronic price tag system of the corresponding store, so as to remotely control each electronic price tag device to display the getting information of the corresponding coupon. When the pickup information is configured as prompt information, the access address of each pickup page needs to be sent to the electronic price tag system of the corresponding store.
When a user shops at a store, the user can obtain single product coupons, brand coupons and general coupons corresponding to any commodity by scanning the characteristic information code on the electronic price tag device of the commodity or performing NFC (near field communication)/Bluetooth connection. After receiving the coupon, the received coupon can be used when cash settlement is carried out again. In this embodiment, the coupon verification function can be configured independently, and the coupon verification can be completed only by being in communication connection with the coupon release platform and the cash register background respectively. Further preferably, the coupon verification function can also be integrated into the coupon delivery platform, which will be described in detail below.
FIG. 3 is a flow diagram of a preferred embodiment of the method shown in FIG. 1. In a preferred embodiment, as shown in fig. 3, each electronic price tag device is further configured with an LED lamp, and the method further comprises:
s18: the LED lights of each electronic price tag device are remotely controlled to light or flash to prompt the user to pick up the coupon.
In particular, the approach is generally used to prompt the user which items are configured with coupons when only a portion of the items are configured with coupons; or only prompting the commodities configured with the coupons of the current key marketing.
Further preferably, different types of coupons may also be prompted by different control means, such as, for example, single coupon prompts by flashing at shorter intervals, brand coupons by flashing at longer intervals, different categories of coupons by displaying different colors, and so forth. The above listed flashing strategies are only examples, but not limited to them, and different prompting strategies can be configured according to actual needs, and all the same technical effects can be achieved.
FIG. 4 is a flow diagram of a preferred embodiment of the method shown in FIG. 1. In a preferred embodiment, as shown in fig. 4, the coupon verification function is integrated in the platform, and the method further comprises:
s19: and receiving the coupon verification and cancellation information, verifying and canceling the coupon received by the user according to the coupon verification and cancellation information, and returning a verification and cancellation result. And the coupon cancellation information is generated by a cash register system for cash register of the received coupon used by the user.
Specifically, when a user settles the account by using the received coupon at the cash register terminal, the cash register terminal submits the relevant information of the coupon to the cash register background, and the cash register background generates coupon verification information according to the information submitted by the cash register terminal and sends the coupon verification information to the coupon release platform for verification.
And after receiving the coupon verification information, the coupon releasing platform verifies the coupon according to the coupon received by the user, judges whether verification is successful, and returns a verification result to the cash register background so that the cash register background can finally finish settlement.
Fig. 5 is a flowchart of another coupon delivery method according to an embodiment of the present invention. The method shown in fig. 5 may be performed in conjunction with any of the methods shown in fig. 1, 2, and 4. As shown in fig. 5, the present invention provides another coupon delivery method suitable for an electronic price tag system, including:
s23: receiving remote control information;
s25: and controlling each electronic price tag device to respectively display the receiving information of the corresponding coupon according to the remote control information so that a user can access the receiving page according to the receiving information to receive the corresponding coupon.
The remote control information is generated by configuring a plurality of coupons by the coupon releasing platform according to the received coupon configuration information and the first corresponding relation between each coupon and each electronic price tag device, and configuring the receiving rule, the receiving page and the receiving information of each coupon according to the received receiving configuration information.
Specifically, in the embodiment, the electronic price tag system comprises a control device, a communication device and a plurality of electronic price tag devices, and the control device is used for controlling each electronic price tag device according to the remote control information sent by the coupon putting platform. In more embodiments, the electronic price tag system can be configured into various different architectures commonly used in the field according to actual requirements, and the same technical effect can be achieved as long as the electronic price tag devices can be controlled to respectively display the getting information of the corresponding coupons under the remote control of the coupon release platform, so that a user can access the getting page according to the getting information to get the corresponding coupons.
For the configuration and the release principle of the coupon release platform in the method shown in fig. 5, reference may be made to the methods shown in fig. 1, 2, and 4, which are not described herein again.
FIG. 6 is a flow chart of a preferred embodiment of the method shown in FIG. 5. The method illustrated in fig. 6 may be performed in conjunction with the method illustrated in fig. 3.
In a preferred embodiment, as shown in fig. 6, each electronic price tag device is configured with an LED light, the method further comprising:
s27: and controlling the LED lamps of the electronic price tag devices to be always on or flash according to the remote control information so as to prompt a user to receive the coupons.
The control principle of the method shown in fig. 6 can refer to the method shown in fig. 3, and is not described herein again.
Fig. 7 is a schematic structural diagram of a coupon delivery platform according to an embodiment of the present invention. The platform shown in fig. 7 may perform the method shown in fig. 1 or fig. 3, respectively.
As shown in fig. 7, in the present embodiment, the present invention provides a coupon delivery platform 10, which includes a coupon configuration unit 13, a pickup configuration unit 15, and a remote control unit 17.
The coupon configuration unit 13 is configured to receive coupon configuration information, configure a plurality of coupons according to the coupon configuration information, and configure a first corresponding relationship between each coupon and each electronic price tag device;
the receiving configuration unit 15 is configured to receive the receiving configuration information, and configure the receiving rules, the receiving pages and the receiving information of each coupon according to the receiving configuration information;
the remote control unit 17 is configured to remotely control each electronic price tag device 21 to display the pickup information of the corresponding coupon, respectively, so that the user accesses the pickup page according to the pickup information to pick up the corresponding coupon.
The coupon configuration information and the pickup configuration information respectively received by the coupon configuration unit 13 and the pickup configuration unit 15 are sent by the merchant through the configuration terminal 30, and the configuration terminal may be any fixed terminal or mobile terminal as long as the configuration terminal can log in the coupon delivery platform 10 through a web page or app for configuration.
In the embodiment, since the coupon release platform 10 is not configured with the coupon verification unit, it needs to be used with the verification device 40 to complete verification of the coupon.
In a preferred embodiment, the remote control unit 17 is further configured to remotely control each electronic price tag device 21 to display the characteristic information code of the corresponding coupon, respectively, so that the user can access the corresponding pickup page by scanning the characteristic information code to pick up the corresponding coupon.
In a preferred embodiment, the remote control unit 17 is further configured to remotely control each electronic price tag device 21 to display prompt information, so that the user can obtain an access address of a coupon getting page corresponding to the scanned electronic price tag device through NFC communication or bluetooth connection to get the corresponding coupon.
In a preferred embodiment, the remote control unit 17 is further configured to remotely control the LED lights of each electronic price tag device 21 to be constantly on or flashing to prompt the user to take the coupon.
The coupon delivery principle of the platform shown in fig. 7 specifically refers to the methods shown in fig. 1 and fig. 3, and the details are not repeated here.
FIG. 8 is a schematic structural view of a preferred embodiment of the platform shown in FIG. 7. The platform shown in fig. 8 may correspondingly perform the method shown in fig. 2.
As shown in FIG. 8, in a preferred embodiment, the coupon configuration unit 13 includes a receiving subunit 131, an obtaining subunit 133, a configuration subunit 135, and a matching subunit 137.
The receiving subunit 131 is configured to receive coupon configuration information;
the obtaining subunit 133 is configured to obtain a second corresponding relationship between each electronic price tag device 21 and the product;
the configuration subunit 135 is configured to configure a number of coupons based on the coupon configuration information;
the matching sub-unit 137 is configured to match the goods corresponding to each coupon with the second correspondence to configure the first correspondence of each coupon with each electronic price tag device 21.
The configuration principle of the platform shown in fig. 8 refers to the method shown in fig. 2, and is not described herein again.
FIG. 9 is a schematic structural view of a preferred embodiment of the platform shown in FIG. 7. The platform shown in fig. 9 may correspondingly perform the method shown in fig. 4.
As shown in FIG. 9, in a preferred embodiment, the coupon delivery platform 10 also includes a coupon verification unit 19.
The coupon verification unit 19 is configured to receive the coupon verification information, verify the coupon received by the user according to the coupon verification information, and return a verification result. Wherein the coupon cancellation information is generated by a cash register system for cash register of the received coupon used by the user.
The principle of verification of the platform shown in fig. 9 is described with reference to the method shown in fig. 4, and will not be described herein.
Fig. 10 is a schematic structural diagram of an electronic price tag system according to an embodiment of the present invention. The system shown in fig. 10 may correspondingly perform the methods shown in fig. 5-6.
As shown in fig. 10, in the present embodiment, the present invention also provides an electronic price tag system 20 including a control device 22, a communication device 23, and a plurality of electronic price tag devices 21, the control device 22 including a receiving unit 221 and a control unit 223.
The receiving unit 221 is configured to receive remote control information;
the control unit 223 is configured to control each electronic price tag device 21 to display the pickup information of the corresponding coupon, respectively, according to the remote control information, so that the user accesses the pickup page according to the pickup information to pickup the corresponding coupon.
The remote control information is generated by configuring a plurality of coupons by the coupon releasing platform according to the received coupon configuration information and the first corresponding relation between each coupon and each electronic price tag device 21, and configuring the receiving rule, the receiving page and the receiving information of each coupon according to the received receiving configuration information.
In a preferred embodiment, the control unit 223 is further configured to control each electronic price tag device 21 to display the characteristic information code of the corresponding coupon, so that the user can access the corresponding pickup page by scanning the characteristic information code to pick up the corresponding coupon.
In a preferred embodiment, the control unit 223 is further configured to control each electronic price tag device 21 to display the prompt information, so that the user can obtain the access address of the pickup page of the coupon corresponding to the scanned electronic price tag device through NFC communication or bluetooth connection to pick up the corresponding coupon.
In a preferred embodiment, the control unit 223 is further configured to control the LED lamp of each electronic price tag device 21 to be normally on or flash according to the remote control information to prompt the user to take the coupon.
The invention also provides a coupon release system, which comprises the coupon release platform provided by any one of the embodiments and a plurality of electronic price tag systems provided by any one of the embodiments.
Fig. 11 is a schematic structural diagram of an apparatus according to an embodiment of the present invention.
As shown in fig. 11, as another aspect, the present application also provides an apparatus 1100 including one or more Central Processing Units (CPUs) 1101 that can perform various appropriate actions and processes according to a program stored in a Read Only Memory (ROM)1102 or a program loaded from a storage section 1108 into a Random Access Memory (RAM) 1103. In the RAM1103, various programs and data necessary for the operation of the device 1100 are also stored. The CPU1101, ROM1102, and RAM1103 are connected to each other by a bus 1104. An input/output (I/O) interface 1105 is also connected to bus 1104.
The following components are connected to the I/O interface 1105: an input portion 1106 including a keyboard, mouse, and the like; an output portion 1107 including a signal output unit such as a Cathode Ray Tube (CRT), a Liquid Crystal Display (LCD), and a speaker; a storage section 1108 including a hard disk and the like; and a communication section 1109 including a network interface card such as a LAN card, a modem, or the like. The communication section 1109 performs communication processing via a network such as the internet. A driver 1110 is also connected to the I/O interface 1105 as necessary. A removable medium 1111 such as a magnetic disk, an optical disk, a magneto-optical disk, a semiconductor memory, or the like is mounted on the drive 1110 as necessary, so that a computer program read out therefrom is mounted into the storage section 1108 as necessary.
In particular, according to an embodiment of the present disclosure, the coupon delivery method described in any of the above embodiments may be implemented as a computer software program. For example, embodiments of the present disclosure include a computer program product comprising a computer program tangibly embodied on a machine-readable medium, the computer program comprising program code for executing a coupon delivery method. In such an embodiment, the computer program may be downloaded and installed from a network through the communication portion 1109 and/or installed from the removable medium 1111.
As yet another aspect, the present application also provides a computer-readable storage medium, which may be the computer-readable storage medium included in the apparatus of the above-described embodiment; or it may be a separate computer readable storage medium not incorporated into the device. The computer readable storage medium stores one or more programs for use by one or more processors in performing the coupon delivery methods described herein.
The flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present invention. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and/or flowchart illustration, and combinations of blocks in the block diagrams and/or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.
The units or modules described in the embodiments of the present application may be implemented by software or hardware. The described units or modules may also be provided in a processor, for example, each of the described units may be a software program provided in a computer or a mobile intelligent device, or may be a separately configured hardware device. Wherein the designation of a unit or module does not in some way constitute a limitation of the unit or module itself.
The above description is only a preferred embodiment of the application and is illustrative of the principles of the technology employed. It will be appreciated by those skilled in the art that the scope of the invention herein disclosed is not limited to the particular combination of features described above, but also encompasses other arrangements formed by any combination of the above features or their equivalents without departing from the spirit of the present application. For example, the above features may be replaced with (but not limited to) features having similar functions disclosed in the present application.
Claims (21)
1. A coupon delivery method, comprising:
receiving coupon configuration information, configuring a plurality of types of coupons according to the coupon configuration information, and configuring a first corresponding relation between each coupon and each electronic price tag device;
receiving configuration information, and configuring the receiving rules, the receiving pages and the receiving information of the coupons according to the receiving configuration information;
remotely controlling each electronic price tag device to respectively display the receiving information of the corresponding coupon, so that a user can access the receiving page according to the receiving information to receive the corresponding coupon;
wherein the receiving coupon configuration information, configuring a plurality of types of coupons according to the coupon configuration information, and the first correspondence of each coupon to each electronic price tag device comprises:
receiving coupon configuration information;
acquiring a second corresponding relation between each electronic price tag device and the commodity;
configuring a plurality of types of coupons according to the coupon configuration information;
and matching the commodity corresponding to each coupon with the second corresponding relation so as to configure a first corresponding relation between each coupon and each electronic price tag device, wherein each electronic price tag device in the first corresponding relation corresponds to at least one coupon.
2. The method of claim 1, further comprising:
receiving coupon verification and cancellation information, verifying and canceling the coupon received by the user according to the coupon verification and cancellation information, and returning a verification and cancellation result; and the coupon cancellation information is generated by a cash register system through cash register of the coupon received by the user.
3. The method according to claim 1 or 2, wherein the pickup information includes a characteristic information code generated from an access address of a pickup page of the coupon; the characteristic information code includes any one of: bar codes, two-dimensional codes and multi-dimensional codes;
the remotely controlling each electronic price tag device to respectively display the pickup information of the corresponding coupon, so that a user can access the pickup page according to the pickup information to pick up the corresponding coupon comprises the following steps:
and remotely controlling each electronic price tag device to respectively display the characteristic information codes of the corresponding coupons so that a user can access the corresponding pickup pages by scanning the characteristic information codes to pick up the corresponding coupons.
4. The method of claim 1 or 2, wherein the pickup information comprises a prompt to prompt the user to perform NFC communication or bluetooth connection;
the remotely controlling each electronic price tag device to respectively display the pickup information of the corresponding coupon, so that a user can access the pickup page according to the pickup information to pick up the corresponding coupon comprises the following steps:
and remotely controlling each electronic price tag device to respectively display the prompt information so that a user can acquire the access address of the picking page of the coupon corresponding to the scanned electronic price tag device through NFC (near field communication) or Bluetooth connection to pick the corresponding coupon.
5. The method of claim 1 or 2, wherein the electronic price tag device is configured with an LED light;
the method further comprises the following steps:
and the LED lamp of each electronic price tag device is remotely controlled to be constantly on or flash to prompt a user to receive the coupons.
6. A coupon delivery method, comprising:
receiving remote control information;
controlling each electronic price tag device to respectively display the corresponding coupon picking information according to the remote control information, so that a user can access a picking page according to the picking information to pick the corresponding coupon;
the remote control information is generated by configuring a plurality of types of coupons by a coupon releasing platform according to received coupon configuration information and a first corresponding relation between each coupon and each electronic price tag device, and configuring a receiving rule, a receiving page and receiving information of each coupon according to the received receiving configuration information;
a first correspondence of each of said coupons with each electronic price tag device is determined by: acquiring a second corresponding relation between each electronic price tag device and the commodity;
and matching the commodity corresponding to each coupon with the second corresponding relation so as to configure a first corresponding relation between each coupon and each electronic price tag device, wherein each electronic price tag device in the first corresponding relation corresponds to at least one coupon.
7. The method of claim 6, wherein the pickup information comprises a characteristic information code generated from an access address of a pickup page of the coupon; the characteristic information code includes any one of: bar codes, two-dimensional codes and multi-dimensional codes;
the controlling each electronic price tag device to respectively display the getting information of the corresponding coupon according to the remote control information so that a user can access a getting page according to the getting information to get the corresponding coupon comprises the following steps:
and controlling each electronic price tag device to respectively display the characteristic information codes of the corresponding coupons so that the user can access the corresponding pickup pages by scanning the characteristic information codes to pick up the corresponding coupons.
8. The method of claim 6, wherein the pickup information comprises a prompt to prompt a user to perform an NFC communication or a Bluetooth connection;
the controlling each electronic price tag device to respectively display the getting information of the corresponding coupon according to the remote control information so that a user can access a getting page according to the getting information to get the corresponding coupon comprises the following steps:
and controlling each electronic price tag device to respectively display the prompt information so that a user can acquire the access address of the picking page of the coupon corresponding to the scanned electronic price tag device through NFC (near field communication) or Bluetooth connection to pick the corresponding coupon.
9. The method of claim 6, wherein the electronic price tag device is configured with an LED light, the method further comprising:
and controlling the LED lamps of the electronic price tag devices to be normally on or flash according to the remote control information so as to prompt a user to receive coupons.
10. A coupon delivery platform, comprising:
the coupon configuration unit is used for receiving coupon configuration information, configuring a plurality of types of coupons according to the coupon configuration information, and configuring a first corresponding relation between each coupon and each electronic price tag device;
the receiving configuration unit is used for receiving configuration information and configuring receiving rules, receiving pages and receiving information of the coupons according to the receiving configuration information;
the remote control unit is configured to remotely control each electronic price tag device to display the corresponding coupon picking information respectively, so that a user can access the picking page according to the picking information to pick the corresponding coupon;
wherein the coupon configuration unit includes:
a receiving subunit configured to receive coupon configuration information;
the acquisition subunit is configured to acquire a second corresponding relationship between each electronic price tag device and the commodity;
the configuration subunit is used for configuring a plurality of types of coupons according to the coupon configuration information;
and the matching subunit is configured to match the commodities corresponding to the coupons with the second corresponding relationship, so as to configure a first corresponding relationship between each coupon and each electronic price tag device, wherein each electronic price tag device in the first corresponding relationship corresponds to at least one coupon.
11. The platform of claim 10, further comprising:
the coupon verification and cancellation unit is configured to receive coupon verification and cancellation information, verify and cancel the coupon received by the user according to the coupon verification and cancellation information, and return a verification and cancellation result; and the coupon cancellation information is generated by a cash register system through cash register of the coupon received by the user.
12. The platform of claim 10 or 11, wherein the pickup information includes a characteristic information code generated from an access address of a pickup page of the coupon; the characteristic information code includes any one of: bar codes, two-dimensional codes and multi-dimensional codes;
the remote control unit is further configured to remotely control each electronic price tag device to display the characteristic information codes of the corresponding coupons respectively, so that a user can access the corresponding pickup pages by scanning the characteristic information codes to pick up the corresponding coupons.
13. The platform of claim 10 or 11, wherein the pickup information comprises a prompt to prompt a user to engage in NFC communication or bluetooth connection;
the remote control unit is further configured to remotely control each electronic price tag device to display the prompt information respectively, so that a user can obtain an access address of a pickup page of a coupon corresponding to the scanned electronic price tag device through NFC (near field communication) or Bluetooth connection to pickup the corresponding coupon.
14. The platform of claim 10 or 11, wherein the electronic price tag device is configured with an LED light;
the remote control unit is further configured to remotely control the LED lights of each of the electronic price tag devices to light or blink constantly to prompt a user to receive a coupon.
15. An electronic price tag system is characterized by comprising a control device, a communication device and a plurality of electronic price tag devices;
the control apparatus includes:
a receiving unit configured to receive remote control information;
the control unit is configured to control each electronic price tag device to respectively display the corresponding coupon picking information according to the remote control information, so that a user can access a picking page according to the picking information to pick the corresponding coupon;
the remote control information is generated by configuring a plurality of types of coupons by a coupon releasing platform according to received coupon configuration information and a first corresponding relation between each coupon and each electronic price tag device, and configuring a receiving rule, a receiving page and receiving information of each coupon according to the received receiving configuration information;
a first correspondence of each of said coupons with each electronic price tag device is determined by: acquiring a second corresponding relation between each electronic price tag device and the commodity;
and matching the commodity corresponding to each coupon with the second corresponding relation so as to configure a first corresponding relation between each coupon and each electronic price tag device, wherein each electronic price tag device in the first corresponding relation corresponds to at least one coupon.
16. The system of claim 15, wherein the pickup information includes a characteristic information code generated from an access address of a pickup page of the coupon; the characteristic information code includes any one of: bar codes, two-dimensional codes and multi-dimensional codes;
the control unit is further configured to control each electronic price tag device to display the characteristic information codes of the corresponding coupons respectively, so that a user can access the corresponding pickup pages by scanning the characteristic information codes to pick up the corresponding coupons.
17. The system of claim 15, wherein the pickup information comprises a prompt to prompt the user to perform NFC communication or bluetooth connection;
the control unit is further configured to control each electronic price tag device to display the prompt information respectively, so that a user can obtain an access address of a pickup page of a coupon corresponding to the scanned electronic price tag device through NFC (near field communication) or Bluetooth connection to pickup the corresponding coupon.
18. The system of claim 15, wherein the electronic price tag device is configured with an LED light;
the control unit is further configured to control the LED lamp of each electronic price tag device to be normally on or flash according to the remote control information so as to prompt a user to receive a coupon.
19. A coupon delivery system comprising a coupon delivery platform according to any one of claims 10-14 and a plurality of electronic price tag systems according to any one of claims 15-18.
20. An apparatus, characterized in that the apparatus comprises:
one or more processors;
a memory for storing one or more programs,
the one or more programs, when executed by the one or more processors, cause the one or more processors to perform the method recited in any of claims 1-9.
21. A storage medium storing a computer program, characterized in that the program, when executed by a processor, implements the method according to any one of claims 1-9.
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201810177584.8A CN108596643B (en) | 2018-03-05 | 2018-03-05 | Coupon delivery method, system, device and storage medium |
| PCT/CN2019/070427 WO2019169948A1 (en) | 2018-03-05 | 2019-01-04 | Coupon delivery method, system, devices, and storage medium |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201810177584.8A CN108596643B (en) | 2018-03-05 | 2018-03-05 | Coupon delivery method, system, device and storage medium |
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| CN108596643B (en) * | 2018-03-05 | 2020-11-03 | 北京麦丰网络科技有限公司 | Coupon delivery method, system, device and storage medium |
| CN110033331A (en) * | 2019-04-19 | 2019-07-19 | 广东小天才科技有限公司 | A kind of distribution method of discount coupon, system and terminal device |
| CN112116373A (en) * | 2019-06-20 | 2020-12-22 | 浙江汉朔电子科技有限公司 | Coupon delivery method, device, equipment and storage medium |
| CN110913342A (en) * | 2019-11-08 | 2020-03-24 | 杭州智控网络有限公司 | Price Tag system NFC Tag function-based market promotion method |
| CN111768229B (en) * | 2020-06-23 | 2023-10-13 | 北京思特奇信息技术股份有限公司 | Forward rule control system based on card |
| CN112347344A (en) * | 2020-09-27 | 2021-02-09 | 北京淇瑀信息科技有限公司 | Management method and device for multi-period additional resource certificate and electronic equipment |
| CN113112291A (en) * | 2021-04-01 | 2021-07-13 | 深圳市移卡科技有限公司 | Method, device and equipment for selecting rights and interests type ticket code and readable storage medium |
| CN113312892B (en) * | 2021-06-10 | 2024-04-23 | 车智互联（北京）科技有限公司 | Coupon generation method, computing device and storage medium |
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| US20060091203A1 (en) * | 2001-05-04 | 2006-05-04 | Anton Bakker | Systems and methods for the identification and presenting of information |
| CN102982473A (en) * | 2012-12-01 | 2013-03-20 | 上海照恒科技有限公司 | Electronic coupon pushing system and method |
| CN103578019A (en) * | 2013-10-22 | 2014-02-12 | 钱大宏 | ESL-based differential price management and payment system and method |
| CN105809218A (en) * | 2016-03-11 | 2016-07-27 | 嘉兴瀚腾物联网科技有限公司 | Interactive electronic price tag control system and control method thereof |
| CN205645150U (en) * | 2016-05-09 | 2016-10-12 | 田旭 | Commodity electron price tag |
| CN206921406U (en) * | 2017-07-14 | 2018-01-23 | 宋华文 | A kind of electronic display system of commodity price tag |
| CN108596643B (en) * | 2018-03-05 | 2020-11-03 | 北京麦丰网络科技有限公司 | Coupon delivery method, system, device and storage medium |
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