CN108335125A - A kind of advertisement launching platform - Google Patents
A kind of advertisement launching platform Download PDFInfo
- Publication number
- CN108335125A CN108335125A CN201710040288.9A CN201710040288A CN108335125A CN 108335125 A CN108335125 A CN 108335125A CN 201710040288 A CN201710040288 A CN 201710040288A CN 108335125 A CN108335125 A CN 108335125A
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- China
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- module
- advertisement
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- advertising campaign
- advertiser
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
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- Business, Economics & Management (AREA)
- Engineering & Computer Science (AREA)
- Accounting & Taxation (AREA)
- Development Economics (AREA)
- Strategic Management (AREA)
- Finance (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Economics (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The invention discloses a kind of advertisement launching platforms, which is characterized in that including：Platform log-in module, instrument board, advertising campaign module, report center, optimization tool module and account management module；Wherein, advertising campaign module includes effort scale, order list and product list；The optimization tool module is made of material audit, crowd's tag control, third party's detection, advertiser's audit and five tool columns of order inquiries；The account management module is broadly divided into basic information management, management three columns of advertiser and rights management.The present invention becomes to be more prone in order to allow advertisement to launch, new advertisement launching platform is had studied, supports user independently to create advertising campaign, publicity orders, while developing powerful report capability, by the data analysis of various dimensions, corrects dispensing scheme for optimization personnel and evidence is provided.
Description
Technical field
The present invention relates to technical field, more particularly to a kind of advertisement launching platform.
Background technology
Scheme is launched in existing advertisement, the dispensing that the placement positions such as channel or column carry out advertisement can only be directed to, without propping up
It holds and carries out advertisement dispensing for certain specific programmes under channel or do not support to carry out for the specific positive under column wide
It accuses and launches, such as：When channel is reviewed, only support that the advertisement for such as Hunan Satellite TV or Jiangsu satellite TV channel is launched, and is not supported
When carrying out advertisement dispensing or video on demand for the specific program such as " making progress every day ", " father where go ", only support for as outstanding
It doubts or the advertisement of the columns such as love is launched, do not support to carry out advertisement dispensing for the specific positive such as " 1942 ", " foundation great cause ".
The specific aim that can not achieve advertisement is launched, and advertisement is launched of poor benefits.
The specific aim that the present invention provides a kind of achievable advertisement launch so that improve advertisement launch benefit advertisement launch it is flat
The problem of platform is those skilled in the art's urgent need to resolve.
Invention content
Benefit is launched in view of this, being launched the present invention provides a kind of specific aim of achievable advertisement and then improving advertisement
Advertisement launching platform.
To achieve the above object, the present invention provides the following technical solutions：
A kind of advertisement launching platform, which is characterized in that including：Platform log-in module, instrument board, advertising campaign module, report
Table center, optimization tool module and account management module；Wherein, advertising campaign module include effort scale, order list and
Product list；The optimization tool module is by material audit, crowd's tag control, third party's detection, advertiser's audit and order
Five tool column compositions of inquiry；The account management module is broadly divided into basic information management, management advertiser and permission pipe
Manage three columns.
It can be seen via above technical scheme that compared with prior art, the present invention becomes more in order to allow advertisement to launch
It is easy to add, and has studied new advertisement launching platform, supports user independently to create advertising campaign, publicity orders, while developing powerful
Report capability correct dispensing scheme for optimization personnel and evidence be provided by the data analysis of various dimensions.
Description of the drawings
In order to more clearly explain the embodiment of the invention or the technical proposal in the existing technology, to embodiment or will show below
There is attached drawing needed in technology description to be briefly described, it should be apparent that, the accompanying drawings in the following description is only this
The embodiment of invention for those of ordinary skill in the art without creative efforts, can also basis
The attached drawing of offer obtains other attached drawings.
Fig. 1 attached drawings are the structural schematic diagram of the present invention.
Specific implementation mode
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete
Site preparation describes, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.It is based on
Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts every other
Embodiment shall fall within the protection scope of the present invention.
It is launched the embodiment of the invention discloses a kind of specific aim of achievable advertisement and then improves advertisement and launch the wide of benefit
Accuse release platform.
Attached drawing 1 is please referred to, is a kind of advertisement launching platform disclosed by the invention, specifically includes：
Platform log-in module, instrument board, advertising campaign module, report center, optimization tool module and account management module；
Wherein, advertising campaign module includes effort scale, order list and product list；The optimization tool module is examined by material
Five core, crowd's tag control, third party's detection, advertiser's audit and order inquiries tool column compositions；The account management
Module is broadly divided into basic information management, management three columns of advertiser and rights management.
The present invention has studied new advertisement launching platform, supports user in order to allow advertisement dispensing to become to be more prone to
It is autonomous to create advertising campaign, publicity orders, while powerful report capability is developed, it is excellent by the data analysis of various dimensions
Change personnel correct dispensing scheme and provide evidence.
Each embodiment is described by the way of progressive in this specification, the highlights of each of the examples are with other
The difference of embodiment, just to refer each other for identical similar portion between each embodiment.For device disclosed in embodiment
For, since it is corresponded to the methods disclosed in the examples, so description is fairly simple, related place is said referring to method part
It is bright.
The foregoing description of the disclosed embodiments enables those skilled in the art to implement or use the present invention.
Various modifications to these embodiments will be apparent to those skilled in the art, as defined herein
General Principle can be realized in other embodiments without departing from the spirit or scope of the present invention.Therefore, of the invention
It is not intended to be limited to the embodiments shown herein, and is to fit to and the principles and novel features disclosed herein phase one
The widest range caused.
Claims (1)
1. a kind of advertisement launching platform, which is characterized in that including：Platform log-in module, instrument board, advertising campaign module, report
Center, optimization tool module and account management module；Wherein, advertising campaign module includes effort scale, order list and production
Product list；The optimization tool module is looked by material audit, crowd's tag control, third party's detection, advertiser's audit and order
Ask five tool column compositions；The account management module is broadly divided into basic information management, management advertiser and rights management
Three columns.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710040288.9A CN108335125A (en) | 2017-01-19 | 2017-01-19 | A kind of advertisement launching platform |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710040288.9A CN108335125A (en) | 2017-01-19 | 2017-01-19 | A kind of advertisement launching platform |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN108335125A true CN108335125A (en) | 2018-07-27 |
Family
ID=62922131
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201710040288.9A Pending CN108335125A (en) | 2017-01-19 | 2017-01-19 | A kind of advertisement launching platform |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN108335125A (en) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112215642A (en) * | 2020-10-12 | 2021-01-12 | 上海酷量信息技术有限公司 | Automatic change many platforms of advertisement delivery system |
Citations (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20130159096A1 (en) * | 2011-12-16 | 2013-06-20 | Ram Santhanagopal | Ranked user graph for social advertisement targeting |
| CN103514550A (en) * | 2012-06-15 | 2014-01-15 | 北京力美科技有限公司 | Mobile advertisement joint-pricing method and system |
| CN105117939A (en) * | 2015-08-25 | 2015-12-02 | 深圳前海餐台之尚媒体科技有限公司 | Cooperative advertisement delivery system and method |
-
2017
- 2017-01-19 CN CN201710040288.9A patent/CN108335125A/en active Pending
Patent Citations (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20130159096A1 (en) * | 2011-12-16 | 2013-06-20 | Ram Santhanagopal | Ranked user graph for social advertisement targeting |
| CN103514550A (en) * | 2012-06-15 | 2014-01-15 | 北京力美科技有限公司 | Mobile advertisement joint-pricing method and system |
| CN105117939A (en) * | 2015-08-25 | 2015-12-02 | 深圳前海餐台之尚媒体科技有限公司 | Cooperative advertisement delivery system and method |
Non-Patent Citations (1)
| Title |
|---|
| 石路遥: "广告投放数据管理平台的设计与实现", 《中国优秀硕士学位论文全文数据库 信息科技辑》 * |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112215642A (en) * | 2020-10-12 | 2021-01-12 | 上海酷量信息技术有限公司 | Automatic change many platforms of advertisement delivery system |
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| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| RJ01 | Rejection of invention patent application after publication | ||
| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20180727 |