CN107979616A - Information-pushing method and information transmission system - Google Patents
Information-pushing method and information transmission system Download PDFInfo
- Publication number
- CN107979616A CN107979616A CN201610917536.9A CN201610917536A CN107979616A CN 107979616 A CN107979616 A CN 107979616A CN 201610917536 A CN201610917536 A CN 201610917536A CN 107979616 A CN107979616 A CN 107979616A
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- China
- Prior art keywords
- information
- terminal
- virtual geographic
- geographic boundary
- relation
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Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/02—Services making use of location information
- H04W4/021—Services related to particular areas, e.g. point of interest [POI] services, venue services or geofences
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/52—Network services specially adapted for the location of the user terminal
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/12—Messaging; Mailboxes; Announcements
Landscapes
- Engineering & Computer Science (AREA)
- Computer Networks & Wireless Communication (AREA)
- Signal Processing (AREA)
- User Interface Of Digital Computer (AREA)
- Telephonic Communication Services (AREA)
Abstract
The present invention relates to a kind of information-pushing method and system, the above method includes：S1, obtains the positional information of terminal；S2, the first relation of the terminal and at least one virtual geographic boundary is judged according to the positional information；S3, the information for determining to push to the terminal according to first relation；S4, the terminal is pushed to by definite information.Pass through the technical solution of the embodiment of the present invention, can be according to the relation of terminal and virtual geographic boundary to terminal PUSH message, virtual geographic boundary according to belonging to the position of terminal judges it exactly, and then the store information and/or merchandise news in the virtual geographic boundary are pushed to terminal, so that the information of push is more in line with the demand of terminal owning user.
Description
Technical field
The present invention relates to technical field of data processing, is pushed away in particular to a kind of information-pushing method and a kind of information
Send system.
Background technology
The mode for the terminal pushed information of user generally comprises following several ways in the prior art, one is timing pushes away
Send, namely push a message to user at regular intervals；The second is each new information of server end all disappearing renewal
Breath pushes to user terminal；The third is after user opens application program, accessed to user's push with it and record relevant information.
It is relatively fixed that existing several information push mode pushes scene, has been difficult to meet traffic convenience, user is frequent
Mobile environment instantly.
The content of the invention
How it is intelligently user terminal pushed information that the technical problems to be solved by the invention if being.
For this purpose, the present invention proposes a kind of information-pushing method, including：
S1, obtains the positional information of terminal；
S2, the first relation of the terminal and at least one virtual geographic boundary is judged according to the positional information；
S3, the information for determining to push to the terminal according to first relation；
S4, the terminal is pushed to by definite information.
Preferably, the step S1 is further included：
The positional information is recorded, the track of the terminal is generated according to the positional information of record.
Preferably, the step S2 is further included：
The second relation of the terminal and at least one virtual geographic boundary is judged according to the track；
The step S3 is further included：
The information for determining to push to the terminal according to second relation.
Preferably, at least one virtual geographic boundary includes multiple virtual geographic boundaries, then the step S2 is also wrapped
Include：
First order of the terminal Jing Guo the multiple virtual geographic boundary is judged according to the track；
The step S3 is further included：
The second order to the terminal pushed information is determined according to first order,
Wherein, described information includes merchandise news, store information and/or the recruitment information in virtual geographic boundary.
Preferably, the above method further includes：
At least one virtual geographic boundary is generated according to the instruction received.
The invention also provides a kind of information transmission system, including：
Position acquisition unit, for obtaining the positional information of terminal；
Relation judging unit, for judging the terminal and at least one virtual geographic boundary according to the positional information
First relation；
Information determination unit, for the information for determining to push to the terminal according to first relation；
Information push unit, for definite information to be pushed to the terminal.
Preferably, said system further includes：
Position recording unit, for recording the positional information, the rail of the terminal is generated according to the positional information of record
Mark.
Preferably, the relation judging unit be additionally operable to according to the track judge the terminal with it is at least one virtually
Manage second relation on border；
Described information determination unit is additionally operable to determine the information to terminal push according to second relation.
Preferably, at least one virtual geographic boundary includes multiple virtual geographic boundaries, then the system also includes：
Order determination unit, for judging the of the terminal by the multiple virtual geographic boundary according to the track
One order；
Described information determination unit is additionally operable to be determined to the second suitable of the terminal pushed information according to first order
Sequence,
Wherein, described information includes merchandise news, store information and/or the recruitment information in virtual geographic boundary.
Preferably, said system further includes：
Border generation unit, for generating at least one virtual geographic boundary according to the instruction received.
By the technical solution of above-described embodiment, can be disappeared according to the relation of terminal and virtual geographic boundary to terminal push
Breath, the virtual geographic boundary according to belonging to the position of terminal judges it exactly, and then push the virtual geographic boundary to terminal
In store information and/or merchandise news so that the information of push is more in line with the demand of terminal owning user.
Brief description of the drawings
The features and advantages of the present invention can be more clearly understood by reference to attached drawing, attached drawing is schematically without that should manage
Solve to carry out any restrictions to the present invention, in the accompanying drawings：
Fig. 1 shows the schematic flow diagram of information-pushing method according to an embodiment of the invention；
Fig. 2 shows the schematic diagram of virtual geographic boundary according to an embodiment of the invention；
Fig. 3 shows the schematic diagram in shop in virtual geographic boundary according to an embodiment of the invention；
Fig. 4 shows the schematic block diagram of information transmission system according to an embodiment of the invention.
Embodiment
It is to better understand the objects, features and advantages of the present invention, below in conjunction with the accompanying drawings and specific real
Mode is applied the present invention is further described in detail.It should be noted that in the case where there is no conflict, the implementation of the application
Feature in example and embodiment can be mutually combined.
Many details are elaborated in the following description to facilitate a thorough understanding of the present invention, still, the present invention may be used also
To be implemented using other different from other modes described here, therefore, protection scope of the present invention and from described below
Specific embodiment limitation.
As shown in Figure 1, information-pushing method according to an embodiment of the invention includes：
S1, obtains the positional information of terminal；
S2, the first relation of terminal and at least one virtual geographic boundary is judged according to positional information；
S3, the information pushed according to the true directional terminals of the first relation；
S4, terminal is pushed to by definite information.
Virtual geographic boundary in the present embodiment is also referred to as geography fence (Geo-fencing), it belongs to LBS
A kind of application of (Location Based Service, based on location-based service).In the present embodiment and in following embodiments really
Fixed first relation and the second relation can be based on postgtresql databases, using PostGIS, Cube, Earthdistance
Series of functions progress computing Deng offer obtains.
Terminal in the present embodiment and following embodiments can be user terminal.User terminal can be：Electronic Paper, hand
Any product or component with display function such as machine, tablet computer, television set, laptop, Digital Frame, navigator.
Through this embodiment, can be according to the relation of terminal and virtual geographic boundary to terminal PUSH message, according to terminal
Position judge virtual geographic boundary belonging to it exactly, and then push the store information in the virtual geographic boundary to terminal
And/or merchandise news, so that the information of push is more in line with the demand of terminal owning user.
Wherein, the first relation can be located at including terminal within virtual geographic boundary, terminal be located at virtual geographic boundary it
Outside, the distance of terminal to virtual geographic boundary is less than pre-determined distance etc..
By taking the virtual geographic boundary described in Fig. 2 as an example, Baidu mansion, HuiHuang International, ring are included in virtual geographic boundary
Foreign mansion, Hua Kong mansions etc. are built.
When terminal is in the virtual geographic boundary, such as Baidu's software information can be pushed to terminal and (such as is installed
Recommend, update notifying), information in certain shop etc. in the recruitment information of certain company, Hua Kong mansions in HuiHuang International so that user can
Quickly to arrive at the corresponding building of above- mentioned information, quickly to be bought or to be interviewed.Specifically, as shown in figure 3, working as user
In virtual geographic boundary, the specific location of user, such as terminal can also be further determined that apart from 5 meters of toyshop, distance
9 meters of clothes shop, apart from 12 meters of art shop, then can be when pushing store information, by the distance in shop to terminal also at the same time
Terminal is pushed to, so as to user's more intuitive understanding current location.
It is less than 100 meters when terminal is in outside the virtual geographic boundary, and apart from virtual geographic boundary, then can be to terminal
The sales promotion information in certain shop in Huan Yang mansions is pushed, to improve the possibility that user enters the virtual geographic boundary, is on the one hand increased
Add the potential customer in the virtual geographic boundary, on the other hand buy commodity sales promotion nearby easy to user.
Preferably, step S1 is further included：
Record position information, the track of terminal is generated according to the positional information of record.
According to this embodiment, it can the movement locus of clear and definite terminal, so as to analyze virtual geographic boundary structure whether conjunction
Reason.
Preferably, step S2 is further included：
The second relation of terminal and at least one virtual geographic boundary is judged according to track；
Step S3 is further included：
The information pushed according to the true directional terminals of the second relation.
In the present embodiment, certain point clicked on track can also show the point corresponding time.Since track includes using
The position that family terminal reaches in the past, therefore the second relation can include the position relationship of terminal and multiple virtual geographic boundaries, example
Such as order of the terminal Jing Guo certain several virtual geographic boundary；In continuous virtual geographic boundary, terminal is without virtually
Manage border etc..
Since the position that user once reached for oneself has memory, pushed and believed to terminal according to the second relation
Breath, such as terminal are once located in some virtual geographic boundary, then the shop in the virtual geographic boundary can be pushed to user
Information and/or merchandise news are spread, while the position of the virtual geographic boundary can be pushed, and/or the position in specific shop etc., with
Just user quickly recalls and arrives at.
Preferably, at least one virtual geographic boundary includes multiple virtual geographic boundaries, then step S2 is further included：
First order of the terminal Jing Guo multiple virtual geographic boundaries is judged according to track；
Step S3 is further included：
According to the second of the true directional terminals pushed information of the first order sequentially,
Wherein, information includes merchandise news, store information and/or the recruitment information in virtual geographic boundary.Certainly, commodity
Information can also include sales promotion information, promotion period etc., and store information can also include store location, shop title etc., recruitment
Information can include recruitment company, position vacant, recruitment emolument etc..
The incidence relation of the second order and the first order can be a variety of in the present embodiment, such as the second order can be with the
One order positive correlation, or with the first order inverse correlation.By the second order with exemplified by the first order inverse correlation, such as according to track
Judge terminal with this by virtual geographic boundary A, virtual geographical editor B and virtual geographic boundary C, then can be successively to terminal
The information in virtual geographic boundary C, the information in virtual geographic boundary B and the information in virtual geographic boundary A are had an high regard for, due to void
It is the virtual geographic boundary that user finally passes through to intend geographical frontier C, and user is generally the most clear to virtual geographic boundary C impression
It is clear, and user current location is nearest apart from virtual geographic boundary C, therefore pushed at first for terminal in virtual geographic boundary C
Information, is conducive to user and carries out quick memory and quickly return.
Preferably, the above method further includes：
At least one virtual geographic boundary is generated according to the instruction received.
According to the present embodiment, analysis personnel are facilitated to repaint virtual geographic boundary, as shown in Fig. 2, can be by virtual
Virtual key in key zone is operated.Such as some virtual geographic boundary can be selected per year, by second by first
A button can select some position, and circular or oval virtual geographic boundary can be formed by the 3rd button, by the
Four buttons can manually adjust track or track drafting, and selected curve generation can be determined virtually by the 5th button
Border is managed, broken line virtual geographic boundary can be formed by six press keys.
As shown in figure 4, the invention also provides a kind of information transmission system 100, the system in the present embodiment can be set
In server side, server can include location-server and application server, and wherein location-server can be with receiving terminal
Positional information, application server can judge the first relation of terminal and at least one virtual geographic boundary according to positional information,
And the information pushed according to the true directional terminals of the first relation, and definite information is pushed into terminal, said system 100 is wrapped
Include：
Position acquisition unit 101, for obtaining the positional information of terminal；
Relation judging unit 102, for judging the first of terminal and at least one virtual geographic boundary according to positional information
Relation；
Information determination unit 103, for the information pushed according to the true directional terminals of the first relation；
Information push unit 104, for definite information to be pushed to terminal.
Preferably, said system 100 further includes：
Position recording unit 105, for record position information, according to the track of the positional information of record generation terminal.
Preferably, relation judging unit 102 is additionally operable to judge terminal and at least one virtual geographic boundary according to track
Second relation；
Information determination unit 103 is additionally operable to the information pushed according to the true directional terminals of the second relation.
Preferably, at least one virtual geographic boundary includes multiple virtual geographic boundaries, then system 100 further includes：
Order determination unit 106, for judging first order of the terminal Jing Guo multiple virtual geographic boundaries according to track；
Information determination unit 103 is additionally operable to the second order according to the true directional terminals pushed information of the first order,
Wherein, information includes merchandise news, store information and/or the recruitment information in virtual geographic boundary.
Preferably, said system 100 further includes：
Border generation unit 107, for generating at least one virtual geographic boundary according to the instruction received.
Technical scheme is described in detail above in association with attached drawing, it is contemplated that in the prior art, traditional information pushes away
Mode is sent to be difficult to meet user demand., can be according to terminal and virtual geography by the technical solution of the embodiment of the present invention
The relation on border is to terminal PUSH message, the virtual geographic boundary according to belonging to the position of terminal judges it exactly, Jin Erxiang
Terminal pushes store information and/or merchandise news in the virtual geographic boundary, so that the information of push is more in line with terminal institute
Belong to the demand of user.
In the present invention, term " first " and " second " are only used for description purpose, and it is not intended that instruction or hint phase
To importance.Term " multiple " refers to two or more, unless otherwise restricted clearly.
The foregoing is only a preferred embodiment of the present invention, is not intended to limit the invention, for the skill of this area
For art personnel, the invention may be variously modified and varied.Within the spirit and principles of the invention, that is made any repaiies
Change, equivalent substitution, improvement etc., should all be included in the protection scope of the present invention.
Claims (10)
- A kind of 1. information-pushing method, it is characterised in that including：S1, obtains the positional information of terminal；S2, the first relation of the terminal and at least one virtual geographic boundary is judged according to the positional information；S3, the information for determining to push to the terminal according to first relation；S4, the terminal is pushed to by definite information.
- 2. information-pushing method according to claim 1, it is characterised in that the step S1 is further included：The positional information is recorded, the track of the terminal is generated according to the positional information of record.
- 3. information-pushing method according to claim 2, it is characterised in that the step S2 is further included：The second relation of the terminal and at least one virtual geographic boundary is judged according to the track；The step S3 is further included：The information for determining to push to the terminal according to second relation.
- 4. information-pushing method according to claim 3, it is characterised in that at least one virtual geographic boundary includes Multiple virtual geographic boundaries, then the step S2 further include：First order of the terminal Jing Guo the multiple virtual geographic boundary is judged according to the track；The step S3 is further included：The second order to the terminal pushed information is determined according to first order,Wherein, described information includes merchandise news, store information and/or the recruitment information in virtual geographic boundary.
- 5. information-pushing method according to any one of claim 1 to 3, it is characterised in that further include：At least one virtual geographic boundary is generated according to the instruction received.
- A kind of 6. information transmission system, it is characterised in that including：Position acquisition unit, for obtaining the positional information of terminal；Relation judging unit, for judging the first of the terminal and at least one virtual geographic boundary according to the positional information Relation；Information determination unit, for the information for determining to push to the terminal according to first relation；Information push unit, for definite information to be pushed to the terminal.
- 7. information transmission system according to claim 6, it is characterised in that further include：Position recording unit, for recording the positional information, the track of the terminal is generated according to the positional information of record.
- 8. information transmission system according to claim 7, it is characterised in that the relation judging unit is additionally operable to according to institute State the second relation that track judges the terminal and at least one virtual geographic boundary；Described information determination unit is additionally operable to determine the information to terminal push according to second relation.
- 9. information transmission system according to claim 8, it is characterised in that at least one virtual geographic boundary includes Multiple virtual geographic boundaries, then the system also includes：Order determination unit, for judging that the terminal is first suitable Jing Guo the multiple virtual geographic boundary according to the track Sequence；Described information determination unit be additionally operable to according to first order determine to the terminal pushed information second order,Wherein, described information includes merchandise news, store information and/or the recruitment information in virtual geographic boundary.
- 10. the information transmission system according to any one of claim 6 to 9, it is characterised in that further include：Border generation unit, for generating at least one virtual geographic boundary according to the instruction received.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610917536.9A CN107979616A (en) | 2016-10-21 | 2016-10-21 | Information-pushing method and information transmission system |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610917536.9A CN107979616A (en) | 2016-10-21 | 2016-10-21 | Information-pushing method and information transmission system |
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| CN107979616A true CN107979616A (en) | 2018-05-01 |
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| CN201610917536.9A Pending CN107979616A (en) | 2016-10-21 | 2016-10-21 | Information-pushing method and information transmission system |
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| CN109150950A (en) * | 2018-05-28 | 2019-01-04 | 马鞍山马文化传媒有限公司 | A kind of advertisement sending method surpassed based on quotient |
| CN112653755A (en) * | 2020-12-18 | 2021-04-13 | 北京百度网讯科技有限公司 | Information pushing method and device for vehicle, client, server and medium |
| CN113194109A (en) * | 2020-01-14 | 2021-07-30 | 百度在线网络技术（北京）有限公司 | Method and device for pushing information |
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Application publication date: 20180501 |