CN107808302A - A kind of advertisement placement method, apparatus and system - Google Patents
A kind of advertisement placement method, apparatus and system Download PDFInfo
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- CN107808302A CN107808302A CN201710849895.XA CN201710849895A CN107808302A CN 107808302 A CN107808302 A CN 107808302A CN 201710849895 A CN201710849895 A CN 201710849895A CN 107808302 A CN107808302 A CN 107808302A
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Abstract
The disclosure provides a kind of advertisement placement method, apparatus and system, is related to technical field of advertisement, can solve the problem that the cost for reducing advertisement putting, improves Consumer's Experience.Concrete technical scheme is:Scanning shows the Quick Response Code of screen display, and Quick Response Code includes the link information of advertisement putting;Quick Response Code is parsed, obtains advertisement putting edit page corresponding with the link information of advertisement putting;Advertisement putting information is set in advertisement putting edit page, and advertisement putting information includes ad content and corresponding play parameter;Preview is carried out to advertisement putting information;Advertisement putting information after preview is sent to server, to cause advertisement putting information is sent to display screen by server to be shown.The present invention is used for advertisement putting.
Description
Technical field
This disclosure relates to technical field of advertisement, more particularly to a kind of advertisement placement method, apparatus and system.
Background technology
Advertisement is one of publicity marketing methods that the information age is commonly used now, and people can be quick by the content in advertisement
Understand its information to be propagated.
Launching for existing conventional ads can be realized by way of billboard house for rent, such as bus station billboard, highway
For billboard etc. when vacant, advertising company can be that these vacant advertisement positions be put out to lease, and therefore, people can be vacant at these
The information of advertisement position house for rent is seen on advertisement position, such as " this advertisement position puts out to lease, and business associate please contact 18888888888 ", the party
Formula not only needs advertising company to put into substantial amounts of man power and material, is also brought to client various not convenient, influences customer experience.
The content of the invention
The embodiment of the present disclosure provides a kind of advertisement placement method, device and system, can reduce the cost of advertisement putting, together
When, improve Consumer's Experience.The technical scheme is as follows:
According to the first aspect of the embodiment of the present disclosure, there is provided a kind of method of advertisement putting, this method include:
Scanning shows the Quick Response Code of screen display, and Quick Response Code includes the link information of advertisement putting;
Quick Response Code is parsed, obtains advertisement putting edit page corresponding with the link information of advertisement putting;
Advertisement putting information is set in advertisement putting edit page, and advertisement putting information includes ad content and correspondingly
Play parameter;
Preview is carried out to advertisement putting information;
Advertisement putting information after preview is sent to server, it is aobvious to cause server to be sent to advertisement putting information
Display screen is shown.
By way of two-dimensional code scanning, setting and dispensing to advertisement putting information are realized, not only reduces advertising company
The cost of advertisement putting, and user is simple and convenient, improves Consumer's Experience.
In one embodiment, ad content includes at least one of picture, word, video.
In one embodiment, play parameter includes:The duration of ad content, reproduction time, broadcasting time, broadcasting are suitable
Sequence, display screen number and corresponding positional information.
In one embodiment, after carrying out preview to advertisement putting information, this method also includes:
Determine whether to be adjusted advertisement putting information according to preview effect;
If so, then advertisement putting information is adjusted, until preview effect meet demand.
By the preview to advertisement putting information, display effect can be not only checked in advance, and can be imitated according to display
Fruit is adjusted to advertisement putting information, improves Consumer's Experience.
In one embodiment, this method also includes:
Auditing result of the reception server to advertisement putting information;
When auditing result is obstructed out-of-date, advertisement putting information is changed, until examination & verification passes through.
By auditing and changing, it can avoid sensitive information occur in advertisement putting information.
In one embodiment, this method also includes:
The pay imformation that the reception server is sent, pay imformation are what server was calculated according to advertisement putting information;
According to pay imformation by electronically carrying out payment of fees.
According to the second aspect of the embodiment of the present disclosure, there is provided a kind of advertisement placement method, including:
The advertisement putting information that mobile terminal is sent is received, advertisement putting information includes ad content and corresponding broadcasting
Parameter;
Advertisement putting information is encoded;
Advertisement putting information after coding is sent to display screen, to cause advertisement putting information of the display screen to coding to enter
Shown after row decoding.
In one embodiment, before being encoded to advertisement putting information, this method also includes:To advertisement putting information
Audited;
Carrying out coding to advertisement putting information includes:The advertisement putting information passed through to examination & verification encodes.
In one embodiment, ad content includes at least one of picture, word, video.
In one embodiment, the duration of play parameter including ad content, reproduction time, broadcasting time, playing sequence,
Display screen number and corresponding positional information.
According to the third aspect of the embodiment of the present disclosure, there is provided a kind of mobile terminal, including:
Scan module, the Quick Response Code of screen display is shown for scanning, and Quick Response Code includes the link information of advertisement putting;
Parsing module, for parsing Quick Response Code, obtain advertisement putting page corresponding with the link information of advertisement putting
Face;
Setup module, for setting advertisement putting information in advertisement putting edit page, advertisement putting information includes
Ad content and corresponding play parameter;
Previewing module, for carrying out preview to advertisement putting information;
Sending module, for the advertisement putting information after preview to be sent into server, to cause server to throw advertisement
Put information and be sent to display screen and shown.
In one embodiment, ad content includes at least one of picture, word, video.
In one embodiment, play parameter includes:The duration of ad content, reproduction time, broadcasting time, broadcasting are suitable
Sequence, display screen number and corresponding positional information.
In one embodiment, the mobile terminal also includes:Determining module and adjusting module;
Determining module, for determining whether to be adjusted advertisement putting information according to preview effect;
Adjusting module, for when it is determined that adjusting, being adjusted to advertisement putting information, until preview effect meets need
Ask.
In one embodiment, the mobile terminal also includes:Receiving module;
Receiving module, the auditing result for the reception server to advertisement putting information;
Adjusting module, for being obstructed out-of-date when auditing result, advertisement putting information is changed, until examination & verification passes through.
In one embodiment, the mobile terminal also includes:Payment module;
Receiving module, is additionally operable to the pay imformation of the reception server transmission, and pay imformation is server according to advertisement putting
What information was calculated;
Payment module, for carrying out payment of fees according to pay imformation.
According to the fourth aspect of the embodiment of the present disclosure, there is provided a kind of server, including:
Receiving module, for receiving the advertisement putting information of mobile terminal transmission, advertisement putting information is included in advertisement
Appearance and corresponding play parameter;
Coding module, for being encoded to advertisement putting information;
Sending module, for the advertisement putting information after coding to be sent into display screen, to cause display screen to coding
Advertisement putting information is shown after being decoded.
In one embodiment, the server also includes:Auditing module;
Auditing module, for being audited to advertisement putting information;
Coding module, the advertisement putting information for passing through to examination & verification encode.
In one embodiment, ad content includes at least one of picture, word, video.
In one embodiment, the duration of play parameter including ad content, reproduction time, broadcasting time, playing sequence,
Display screen number and corresponding positional information.
According to the 5th of the embodiment of the present disclosure the aspect, there is provided a kind of advertisement delivery system, including display screen, above-mentioned third party
Mobile terminal that any one of face and the third aspect embodiment are provided and above-mentioned fourth aspect and fourth aspect it is any
The server that one embodiment is provided.
It should be appreciated that the general description and following detailed description of the above are only exemplary and explanatory, not
The disclosure can be limited.
Brief description of the drawings
Accompanying drawing herein is merged in specification and forms the part of this specification, shows the implementation for meeting the disclosure
Example, and be used to together with specification to explain the principle of the disclosure.
Fig. 1 is a kind of flow chart for advertisement placement method that the embodiment of the present disclosure provides;
Fig. 2 is a kind of interaction figure for advertisement placement method that the embodiment of the present disclosure provides;
Fig. 3 is a kind of flow chart for advertisement placement method that the embodiment of the present disclosure provides;
Fig. 4 is a kind of structure chart for mobile terminal that the embodiment of the present disclosure provides;
Fig. 5 is a kind of structure chart for mobile terminal that the embodiment of the present disclosure provides;
Fig. 6 is a kind of structure chart for mobile terminal that the embodiment of the present disclosure provides;
Fig. 7 is a kind of structure chart for mobile terminal that the embodiment of the present disclosure provides;
Fig. 8 is a kind of structure chart for server that the embodiment of the present disclosure provides;
Fig. 9 is a kind of structure chart for server that the embodiment of the present disclosure provides.
Embodiment
Here exemplary embodiment will be illustrated in detail, its example is illustrated in the accompanying drawings.Following description is related to
During accompanying drawing, unless otherwise indicated, the same numbers in different accompanying drawings represent same or analogous key element.Following exemplary embodiment
Described in embodiment do not represent all embodiments consistent with the disclosure.On the contrary, they be only with it is such as appended
The example of the consistent apparatus and method of some aspects be described in detail in claims, the disclosure.
The embodiment of the present disclosure provides a kind of advertisement placement method, as shown in figure 1, the advertisement placement method includes following step
Suddenly:
101st, scanning shows the Quick Response Code of screen display.
Quick Response Code (2-dimensional bar code) is flat with certain specific geometric figure according to certain rule
The chequered with black and white graphic recording data symbol information of face (on two-dimensional directional) distribution;Structure is dexterously utilized on coding
Into " 0 " of computer-internal logical foundations, the concept of " 1 " bit stream, several geometrical bodies corresponding with binary system are used
To represent word numerical information, by image input device or photoelectric scanning device automatically identifying and reading to realize that information automatically processes.
In an embodiment of the present invention, the Quick Response Code shown in display screen includes the link information of advertisement putting.For
The Quick Response Code shown in display screen can be previously generated, and directly launch and shown to display screen;Can also be by display screen
In Quick Response Code generating means real-time dynamic generations, the Quick Response Code of dynamic generation is shown in display screen.
Can be the mobile terminal with scan function for the Quick Response Code shown in scanning display screen, such as intelligent hand
Machine, tablet personal computer etc..
102nd, Quick Response Code is parsed, obtains advertisement putting edit page corresponding with the link information of advertisement putting.
It can be realized for step 102 by two kinds of different modes:A kind of is to parse the two dimension shown in display screen
Code, obtains the link information of advertisement putting in Quick Response Code, by the link information of the advertisement putting, jumps directly to advertisement putting
Edit page;Another kind is to parse the Quick Response Code shown in display screen, obtains the link information of advertisement putting in Quick Response Code, this is wide
The download page that the link information launched is connected to the application program (APP) of advertisement putting editor is accused, journey is applied by downloading this
Sequence, into advertisement putting edit page.
The 103rd, advertisement putting information is set in advertisement putting editing interface.
Advertisement putting information includes ad content and corresponding play parameter.Wherein, ad content include picture, word,
At least one of video.It is the playing duration of play parameter including ad content, reproduction time, broadcasting time, playing sequence, aobvious
Display screen number and corresponding positional information.
On the basis of step 102, step 103 can be the advertisement putting that directly redirects of link information in advertisement putting
Being set on edit page needs to launch ad content and corresponding play parameter;The advertisement putting editor downloaded can also be click on
Application program, into the edit page of advertisement putting, being set on the edit page of the advertisement putting needs to launch in advertisement
Appearance and corresponding play parameter.
104th, preview is carried out to advertisement putting information.
, can be in the advertisement of setting when user completes the setting to advertisement putting information in advertisement putting edit page
Hold and carry out preview, check preview effect.
105th, the advertisement putting information after preview is sent to server, to cause server to send advertisement putting information
Shown to display screen.
In one embodiment of the invention, server, can after the advertisement putting information of mobile terminal transmission is received
So that advertisement putting information directly is sent into display screen, ad content of the display screen in advertisement putting information and corresponding broadcast
Parameter is put to be shown.Certainly, server can also be audited to the advertisement putting information of reception, the advertisement that examination & verification is passed through
Impression information is sent to display screen and shown.
In one embodiment of the invention, server, can when receiving the advertisement putting information of mobile terminal transmission
To be encoded to advertisement putting information, the advertisement putting information after coding is sent to display screen, display screen is to the wide of coding
Accuse after impression information is decoded and show.Encoding and decoding are carried out to advertisement putting information, are realizing the compression to advertisement putting information
Ensure the accuracy of advertisement putting information while encrypted transmission.
It should be noted that the display screen shown herein to advertisement putting information, can be that two are shown in step 101
Tie up code display screen, other display screens that can also be selected by advertisement putting edit page, the present invention to this without limitation.
The method for the advertisement putting that the embodiment of the present disclosure provides, scanning show the Quick Response Code of screen display, wrapped in Quick Response Code
Include the link information of advertisement putting;Quick Response Code is parsed, obtains advertisement putting page corresponding with the link information of advertisement putting
Face;Advertisement putting information is set in advertisement putting edit page, and advertisement putting information includes ad content and corresponding broadcast
Put parameter;Preview is carried out to advertisement putting information;Advertisement putting information after preview is sent to server, to cause server
Advertisement putting information is sent into display screen to be shown.By way of two-dimensional code scanning, realize to advertisement putting information
Set and launch, not only reduce the cost of advertising company's advertisement putting, and user is simple and convenient, improves Consumer's Experience.
Based on the advertisement placement method described in embodiment corresponding to above-mentioned Fig. 1, it is with reference to the entirety shown in Fig. 2
System structural representation, advertisement placement method is specifically described.Wherein, the overall system structure in the embodiment of the present disclosure includes
Display screen, mobile terminal and server.Shown in reference picture 2, the advertisement placement method that the present embodiment provides comprises the following steps:
201st, mobile scanning terminal shows the Quick Response Code of screen display.
202nd, Quick Response Code is parsed, obtains advertisement putting edit page corresponding with the link information of advertisement putting.
203rd, advertisement putting information is set in advertisement putting edit page.
204th, preview is carried out to advertisement putting information.
Description for step 201~step 204, the description to step 101~step 104 is specifically referred to, herein not
Repeat again.
205th, determine whether to be adjusted advertisement putting information according to preview effect.
When preview effect is unsatisfactory for the requirement of user, it is determined that being adjusted to advertisement putting information, then step is performed
206;When preview effect meets the requirement of user, without being adjusted to advertisement putting information, then step 207 is performed.
206th, advertisement putting information is adjusted, step 204 is performed after adjustment.
It is that advertisement putting after adjustment is believed in step 204 it should be noted that after being adjusted to advertisement putting information
Breath carries out preview.
207th, the advertisement putting information after preview is sent to server.
When preview effect meets the requirement of user, without being adjusted to advertisement putting information, directly by advertisement putting
Information is sent to server;When preview effect is unsatisfactory for the requirement of user, it is necessary to be adjusted to advertisement putting information, until
Meet that user requires, and then the advertisement putting information after final adjustment is sent to server.
208th, server is audited to advertisement putting information.
Server is audited to the ad content in advertisement putting information, to ensure that ad content does not have sensitive information
Etc. the content for being unsuitable for playing.
209th, mobile terminal the reception server sends auditing result.
When ad content has sensitive information, auditing result is by not performing step 210;When in ad content without quick
When feeling information, auditing result is by performing step 211.
210th, when auditing result is obstructed out-of-date, advertisement putting information is modified, until examination & verification passes through.
After examination & verification passes through, step 211 is performed.
211st, the advertisement putting information passed through to examination & verification encodes.
In an embodiment of the present invention, when the advertisement for needing to launch is image or video, server is to advertisement putting
Signal auditing is by rear, startup image acquisition units collection advertisement putting information, after carrying out Image Coding to advertisement putting information
Display screen is sent to, that is, performs step 212.Image Coding is carried out to advertisement putting information, it is possible to achieve to advertisement putting information
Compression encryption, ensure advertisement putting information accuracy.
212nd, advertisement putting information after coding is sent to display screen.
213rd, display screen is shown after being decoded to the advertisement putting information after coding.
In one embodiment of the invention, the Rcv decoder in display screen according to decoding protocol to the advertisement after coding
Impression information is decoded, and the ad content and play parameter in decoded advertisement putting information are shown.
214th, pay imformation is calculated according to advertisement putting information in server.
Wherein, pay imformation is what server was calculated according to advertisement putting information.Specifically, when server is receiving
During the advertisement putting information sent to mobile terminal, server is according to the duration of ad content, reproduction time, broadcasting time, aobvious
The information such as display screen number and corresponding positional information calculates advertisement putting expense, and the movement of user is sent to by pay imformation
Terminal.
It is understood that the pay imformation that server is calculated, can be counted when receiving advertisement putting information
It is obtaining or be calculated after in advertisement putting signal auditing.
215th, pay imformation is sent to mobile terminal, the pay imformation that mobile terminal the reception server is sent by server.
216th, mobile terminal according to pay imformation by electronically carrying out payment of fees.
When user receives pay imformation, entered by modes such as e-payment (wechat, Alipay etc.) or Electronic Transfers
Row payment.According to described by step 214, as user before auditing result is received paying, if advertisement putting information is not
Examination & verification passes through, and the expense paid can be returned user by server.Certainly, user can also be carried out in advance when associating payment account
Storage, when advertisement putting signal auditing by when, server carries out expense deduction from the user account of pre-stored.
In an embodiment of the present invention, with reference to shown in figure 3, billboard is exactly the large-scale mosaic display screen of one side, is shown
Display screen carries out house for rent interface after starting, a Quick Response Code is shown on interface of putting out to lease:" this advertisement position puts out to lease, and business associate please scan
Quick Response Code ", the client of any desired advertisement putting, Quick Response Code can be scanned via mobile phone and enter access customer (client) interface, entered
After the simple system of real name of row is registered and associates payment accounts, the information such as advertising pictures/video are uploaded in advertisement editing interface, and select
Dispensing mode, including time/area/rental period etc., meanwhile, server (server) is according to dispensing single duration/billboard lease
Duration/whether the information such as prime time carries out assessment of fees quotation, client can check aobvious in pre- launch process in mobile phone terminal
Show effect, completing lease expenses after the advertising results that client confirms to launch is paid, and server is carried out to picture/video of dispensing
Examine, it is ensured that advertisement does not have to pass during sensitive information, and is shown by display screen, completes advertisement putting.The program can
To support the carousel of multiple advertisements, tune to broadcast, intercut or shuffle.
The method for the advertisement putting that the embodiment of the present disclosure provides, scanning show the Quick Response Code of screen display, wrapped in Quick Response Code
Include the link information of advertisement putting;Quick Response Code is parsed, obtains advertisement putting page corresponding with the link information of advertisement putting
Face;Advertisement putting information is set in advertisement putting edit page, and advertisement putting information includes ad content and corresponding broadcast
Put parameter;Preview is carried out to advertisement putting information, the advertisement putting information after preview is sent to server, to cause server
Advertisement putting information is sent into display screen to be shown.By way of two-dimensional code scanning, realize to advertisement putting information
Set and launch, not only reduce the cost of advertising company's advertisement putting, and user is simple and convenient, improves Consumer's Experience.
Based on the method for the advertisement putting described in embodiment corresponding to above-mentioned Fig. 1 and Fig. 2, following is disclosure device
Embodiment, it can be used for performing embodiments of the present disclosure.
The embodiment of the present disclosure provides a kind of mobile terminal, as shown in figure 4, the mobile terminal 40 includes:Scan module 401,
Parsing module 402, setup module 403, previewing module 404 and sending module 405;
Scan module 401, the Quick Response Code of screen display is shown for scanning, and Quick Response Code includes the link letter of advertisement putting
Breath;
Parsing module 402, for parsing Quick Response Code, obtain advertisement putting editor corresponding with the link information of advertisement putting
The page;
Setup module 403, for setting advertisement putting information in advertisement putting edit page, wrapped in advertisement putting information
Include ad content and corresponding play parameter;
Previewing module 404, for carrying out preview to advertisement putting information;
Sending module 405, for the advertisement putting information after preview to be sent into server, to cause server by advertisement
Impression information is sent to display screen and shown.
In one embodiment, ad content includes at least one of picture, word, video.
In one embodiment, play parameter includes:The duration of ad content, reproduction time, broadcasting time, broadcasting are suitable
Sequence, display screen number and corresponding positional information.
In one embodiment, as shown in figure 5, mobile terminal 40 also includes:Determining module 406 and adjusting module 407;
Determining module 406, for determining whether to be adjusted advertisement putting information according to preview effect;
Adjusting module 407, for when it is determined that adjusting, being adjusted to advertisement putting information, until preview effect meets
Demand.
In one embodiment, as shown in fig. 6, mobile terminal 40 also includes:Receiving module 408;
Receiving module 408, the auditing result for the reception server to advertisement putting information;
Adjusting module 407, for being obstructed out-of-date when auditing result, advertisement putting information is changed, until examination & verification passes through.
In one embodiment, as shown in fig. 7, mobile terminal 40 also includes:Payment module 409;
Receiving module 407, is additionally operable to the pay imformation of the reception server transmission, and pay imformation is that server is thrown according to advertisement
Put what information was calculated;
Payment module 409, for carrying out payment of fees according to pay imformation.
The mobile terminal that the embodiment of the present disclosure provides, scanning show the Quick Response Code of screen display, and Quick Response Code includes advertisement
The link information of dispensing;Quick Response Code is parsed, obtains advertisement putting edit page corresponding with the link information of advertisement putting;Wide
Accuse to launch and advertisement putting information is set in edit page, advertisement putting information includes ad content and corresponding play parameter;
Preview is carried out to advertisement putting information, the advertisement putting information after preview is sent to server, to cause server by advertisement
Impression information is sent to display screen and shown.By way of two-dimensional code scanning, realize setting to advertisement putting information and
Launch, not only reduce the cost of advertising company's advertisement putting, and user is simple and convenient, improves Consumer's Experience.
The embodiment of the present disclosure provides a kind of server, as shown in figure 8, the server 80 includes:
Receiving module 801, for receiving the advertisement putting information of mobile terminal transmission, advertisement putting information includes advertisement
Content and corresponding play parameter;
Coding module 802, for being encoded to advertisement putting information;
Sending module 803, for the advertisement putting information after coding to be sent into display screen, to cause display screen to coding
Advertisement putting information decoded after show.
In one embodiment, as shown in figure 9, server 80 also includes:Auditing module 804;
Auditing module 804, for being audited to advertisement putting information;
Coding module 802, the advertisement putting information for passing through to examination & verification encode.
In one embodiment, ad content includes at least one of picture, word, video;Play parameter includes wide
Accuse duration, reproduction time, broadcasting time, playing sequence, display screen number and the corresponding positional information of content.
The server that the embodiment of the present disclosure provides, receive the advertisement putting information that mobile terminal is sent, advertisement putting information
Include ad content and corresponding play parameter;Advertisement putting information is encoded;By the advertisement putting information after coding
Display screen is sent to, to cause advertisement putting information of the display screen to coding to be shown after decoding.By believing advertisement putting
Breath is encoded, it is possible to achieve the compression encryption to advertisement putting information, ensures the accuracy of advertisement putting information.
The present invention discloses embodiment and additionally provides a kind of advertisement delivery system, including corresponding to display screen, Fig. 4~Fig. 7 in fact
Apply any server of embodiment description corresponding to any mobile terminal and Fig. 8~Fig. 9 of example description.
Based on the advertisement placement method described in embodiment corresponding to above-mentioned Fig. 1 and Fig. 2, the embodiment of the present disclosure also provides
A kind of computer-readable recording medium, for example, non-transitorycomputer readable storage medium can be read-only storage (English:
Read Only Memory, ROM), random access memory (English:Random Access Memory, RAM), CD-ROM, magnetic
Band, floppy disk and optical data storage devices etc..Computer instruction is stored with the storage medium, for performing above-mentioned Fig. 1 and Fig. 2 pairs
The advertisement placement method described in embodiment answered, here is omitted.
Those skilled in the art will readily occur to the disclosure its after considering specification and putting into practice disclosure disclosed herein
Its embodiment.The application is intended to any modification, purposes or the adaptations of the disclosure, these modifications, purposes or
Person's adaptations follow the general principle of the disclosure and including the undocumented common knowledges in the art of the disclosure
Or conventional techniques.Description and embodiments are considered only as exemplary, and the true scope of the disclosure and spirit are by following
Claim is pointed out.
It should be appreciated that the precision architecture that the disclosure is not limited to be described above and is shown in the drawings, and
And various modifications and changes can be being carried out without departing from the scope.The scope of the present disclosure is only limited by appended claim.
Claims (13)
1. a kind of advertisement placement method, it is characterised in that methods described includes:
Scanning shows the Quick Response Code of screen display, and the Quick Response Code includes the link information of advertisement putting;
The Quick Response Code is parsed, obtains advertisement putting edit page corresponding with the link information of the advertisement putting;
In the advertisement putting edit page set advertisement putting information, the advertisement putting information include ad content and
Corresponding play parameter;
Preview is carried out to the advertisement putting information;
The advertisement putting information after preview is sent to server, to cause the server by the advertisement putting information
Display screen is sent to be shown.
2. according to the method for claim 1, it is characterised in that the ad content is included in picture, word, video extremely
Few one kind;The duration of the play parameter including ad content, reproduction time, broadcasting time, playing sequence, display screen number and
Corresponding positional information.
3. according to the method for claim 1, it is characterised in that after the progress preview to the advertisement putting information,
Methods described also includes:
Determine whether to be adjusted the advertisement putting information according to preview effect;
If so, then the advertisement putting information is adjusted, until preview effect meet demand.
4. according to the method for claim 1, it is characterised in that methods described also includes:
Receive auditing result of the server to the advertisement putting information;
When the auditing result is obstructed out-of-date, the advertisement putting information is changed, until examination & verification passes through.
5. a kind of advertisement placement method, it is characterised in that methods described includes:
The advertisement putting information that mobile terminal is sent is received, the advertisement putting information includes ad content and corresponding broadcasting
Parameter;
The advertisement putting information is encoded;
The advertisement putting information after coding is sent to display screen, to cause advertisement of the display screen to the coding to throw
Put after information is decoded and show.
6. according to the method for claim 5, it is characterised in that it is described the advertisement putting information is encoded before,
Methods described also includes:
The advertisement putting information is audited;
It is described coding is carried out to the advertisement putting information to include:The advertisement putting information passed through to examination & verification encodes.
7. according to the method for claim 5, it is characterised in that the ad content is included in picture, word, video extremely
Few one kind;The duration of the play parameter including ad content, reproduction time, broadcasting time, playing sequence, display screen number and
Corresponding positional information.
A kind of 8. mobile terminal, it is characterised in that including:
Scan module, the Quick Response Code of screen display is shown for scanning, and the Quick Response Code includes the link information of advertisement putting;
Parsing module, for parsing the Quick Response Code, obtain advertisement putting corresponding with the link information of the advertisement putting and compile
Collect the page;
Setup module, for setting advertisement putting information in the advertisement putting edit page, in the advertisement putting information
Including ad content and corresponding play parameter;
Previewing module, for carrying out preview to the advertisement putting information;
Sending module, for the advertisement putting information after preview to be sent into server, to cause the server by institute
State advertisement putting information and be sent to display screen and shown.
9. mobile terminal according to claim 8, it is characterised in that the mobile terminal also includes:
Determining module, for determining whether to be adjusted the advertisement putting information according to preview effect;
Adjusting module, for when it is determined that adjusting, being adjusted to the advertisement putting information, until preview effect meets need
Ask.
10. mobile terminal according to claim 8, it is characterised in that the mobile terminal also includes:Receiving module;
The receiving module, for receiving auditing result of the server to the advertisement putting information;
The adjusting module, for being obstructed out-of-date when the auditing result, the advertisement putting information is changed, until examination & verification is logical
Cross.
A kind of 11. server, it is characterised in that including:
Receiving module, for receiving the advertisement putting information of mobile terminal transmission, the advertisement putting information is included in advertisement
Appearance and corresponding play parameter;
Coding module, for being encoded to the advertisement putting information;
Sending module, for the advertisement putting information after coding to be sent into display screen, to cause the display screen to institute
State coding advertisement putting information decoded after show.
12. server according to claim 11, it is characterised in that the server also includes:Auditing module;
The auditing module, for being audited to the advertisement putting information;
The coding module, the advertisement putting information for passing through to examination & verification encode.
13. a kind of advertisement delivery system, it is characterised in that including the mobile end described in display screen, any one of claim 7~10
Server described in end and any one of claim 11~12.
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CN110619538A (en) * | 2019-08-05 | 2019-12-27 | 深圳市炬力北方微电子有限公司 | Advertisement effect tracking method and related equipment thereof |
CN110446086A (en) * | 2019-08-30 | 2019-11-12 | 上海麦界信息技术有限公司 | The method and apparatus for flexibly launching advertisement is realized on a kind of big screen display device of tradition |
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CN111932304A (en) * | 2020-08-03 | 2020-11-13 | 深圳市杰和科技发展有限公司 | Multi-page advertisement carousel control method and device based on browser |
CN114301961A (en) * | 2020-11-30 | 2022-04-08 | 海信视像科技股份有限公司 | Equipment interaction method and display equipment |
CN112863327B (en) * | 2021-02-17 | 2023-02-28 | 上海沐朝科技有限公司 | Sign board screen projection method and system based on code scanning technology |
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