CN107636714A - Method, the electronics red packet method and system of advertising message transmission - Google Patents

Method, the electronics red packet method and system of advertising message transmission Download PDF

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Publication number
CN107636714A
CN107636714A CN201680000746.XA CN201680000746A CN107636714A CN 107636714 A CN107636714 A CN 107636714A CN 201680000746 A CN201680000746 A CN 201680000746A CN 107636714 A CN107636714 A CN 107636714A
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red packet
electronics red
electronics
electronic document
advertising information
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张毅
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10353744 Canada Ltd
Shenzhen Nic Technology Co Ltd
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10353744 Canada Ltd
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00—Payment architectures, schemes or protocols
    • G06Q20/04—Payment circuits
    • G06Q20/06—Private payment circuits, e.g. involving electronic currency used among participants of a common payment scheme
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00—Payment architectures, schemes or protocols
    • G06Q20/04—Payment circuits
    • G06Q20/06—Private payment circuits, e.g. involving electronic currency used among participants of a common payment scheme
    • G06Q20/065—Private payment circuits, e.g. involving electronic currency used among participants of a common payment scheme using e-cash
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement

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  • Accounting & Taxation (AREA)
  • Engineering & Computer Science (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Theoretical Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • Physics & Mathematics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

A kind of advertising message transmission method, methods described include：Electronics red packet is obtained, the electronics red packet is (110) generated by the e-file of embedded advertising message；The triggering for intercepting operational order in the electronics red packet obtains providing instruction (130)；Instruction is provided in response to described, the electronics red packet is provided, the embedded advertising message (150) is transmitted by the electronics red packet.In addition, also provide a kind of electronics red packet method and system matched with this method.The above method and system can improve the continuity of advertising message, expand the transmission scope of advertising message.

Description

Method, the electronics red packet method and system of advertising information transmitting Technical field
The present invention relates to technical field of internet application, in particular to a kind of method, the electronics red packet method and system of advertising information transmitting.
Background technique
It has been at first to end in receiving end that the transmitting of any information carried out in reality, which is all with transmitting terminal, continuity is not had, identical information can only be transferred to repeatedly different receiving ends by the transmitting repeatedly of identical information, such as by a transmitting terminal by it, to expand the transmitting range of information.
For example, after publication, any user's reception views this advertising information and completes transmitting, and can not actively transmit to other users, the corresponding transmission data end of chain (EOC) of the advertising information, and continuity is low by taking advertising information as an example.
Summary of the invention
Based on this, it is necessary to provide a kind of advertising information transmission method, the method can be improved the continuity of advertising information, expand the transmitting range of advertising information.
In addition, there is a need to provide a kind of electronics red packet implementation method, the method can be realized the electronics red packet for carrying advertising information, and the raising of advertisement information continuity, expand the transmitting range of advertising information.
In addition, there is a need to provide a kind of advertising information transmission system and electronics red packet realizes that system, the system can be improved the continuity of advertising information, expand the transmitting range of advertising information.
In order to solve the above technical problems, will adopt the following technical scheme that
A kind of advertising information transmission method, comprising:
Electronics red packet is obtained, the electronics red packet is generated by being embedded in the electronic document of advertising information；
The triggering for listening to operational order in the electronics red packet obtains providing instruction；
It is instructed in response to the granting, provides the electronics red packet, pass through the advertising information of electronics red packet transmission insertion.
A kind of electronics red packet implementation method, comprising:
Receive the electronics red packet application initiated；
The red packet information being consistent with the electronics red packet application is obtained, and extracts preset electronic document, the electronic document is embedded in advertising information in advance；
It encapsulates the red packet information and electronic document generates electronics red packet, the electronics red packet carries the red packet information and advertising information is transmitted.
A kind of advertising information transmission system, comprising:
Electronics red packet obtains module, and for obtaining electronics red packet, the electronics red packet is generated by being embedded in the electronic document of advertising information；
Module is listened in red packet operation, and the triggering for listening to operational order in the electronics red packet obtains providing instruction；
Respond module is provided, for being instructed in response to the granting, the electronics red packet is provided, passes through the advertising information of electronics red packet transmission insertion.
A kind of electronics red packet realization system, comprising:
Apply for receiving module, for receiving the electronics red packet application initiated；
Message processing module for obtaining the red packet information being consistent with the electronics red packet application, and extracts preset electronic document, and the electronic document is embedded in advertising information in advance；
Transfer module is encapsulated, generates electronics red packet for encapsulating the red packet information and electronic document, the electronics red packet carries the red packet information and advertising information is transmitted.
As shown from the above technical solution, advertising information is embedded in electronic document, the electronic document of this insertion advertising information is for generating electronics red packet, at this time, after obtaining electronics red packet, by the granting instruction by being triggered in electronics red packet, provide electronics red packet, to pass through the advertising information of the granting transmission insertion of electronics red packet, since electronic document is existing always, and the transmitting carried out will be pushed by the electronics red packet that electronic document is realized, so that the advertising information of insertion is transmitted therewith, to improve the continuity of advertising information, the transmitting range of advertising information has also been enlarged.
Detailed description of the invention
Fig. 1 is the flow chart of advertising information transmission method in one embodiment；
Fig. 2 is the flow chart of advertising information transmission method in another embodiment；
Fig. 3 is the flow chart of advertising information transmission method in another embodiment；
Fig. 4 is to instruct in Fig. 1 in response to providing, and provides electronics red packet, passes through the method flow diagram of the advertising information of electronics red packet transmission insertion；
Fig. 5 is the flow chart of advertising information transmission method in another embodiment；
Fig. 6 is the implementation flow chart that the electronic document of advertising information is embedded in one embodiment；
Fig. 7 is the pretreatment that preset electronic document is carried out in Fig. 5, and the method flow diagram of advertising information is embedded in preset electronic document；
Fig. 8 is to instruct in Fig. 1 in response to providing, and provides electronics red packet, transmits the method flow diagram of the advertising information of insertion in another embodiment by electronics red packet；
Fig. 9 is the flow chart of electronics red packet implementation method in one embodiment；
Figure 10 is the flow chart of electronics red packet implementation method in another embodiment；
Figure 11 is the method flow diagram for passing through the operation triggered in electronics red packet in Fig. 6 and providing electronics red packet to target user；
Figure 12 is the flow chart of electronics red packet implementation method in another embodiment；
Figure 13 is the method flow diagram for passing through the operation triggered in electronics red packet in another embodiment and providing electronics red packet to target user；
Figure 14 is the structural schematic diagram of advertising information transmission system in one embodiment；
Figure 15 is the structural schematic diagram of advertising information transmission system in another embodiment；
Figure 16 is the structural schematic diagram of advertising information transmission system in another embodiment；
Figure 17 is the structural schematic diagram of advertising information transmission system in another embodiment；
Figure 18 is the structural schematic diagram of preprocessing module in Figure 17；
Figure 19 is the structural schematic diagram that respond module is provided in Figure 14；
Figure 20 is the structural schematic diagram that electronics red packet realizes system in one embodiment；
Figure 21 is the structural schematic diagram that electronics red packet realizes system in another embodiment；
Figure 22 is the structural schematic diagram that module is provided in Figure 21；
Figure 23 is the structural schematic diagram that electronics red packet realizes system in another embodiment；
Figure 24 is the structural schematic diagram that module is provided in another embodiment.
Specific embodiment
The exemplary embodiment for embodying feature of present invention and advantage will describe in detail in the following description.It should be understood that the present invention there can be various variations in different embodiments, neither depart from the scope of the present invention, and the descriptions and illustrations are essentially for illustration purposes, rather than to limit the present invention.
Fig. 1 shows the method flow that advertising information is transmitted in one embodiment, specifically, this method comprises:
Step 110, electronics red packet is obtained, electronics red packet is generated by being embedded in the electronic document of advertising information.
Electronic document can be any one independent electronic document, for example, picture, Webpage (html file), view Frequency etc..Any advertising information is embedded in electronic document, which can be the form of picture, text even video.
Electronic document by being embedded in advertising information generates electronics red packet, for carrying out the granting of electronics red packet at any time.
It should be noted that the process for obtaining electronics red packet can be the process for directly obtaining generated electronics red packet, it is also possible to the generating process of an electronics red packet, herein without limiting.
The used electronic document for being embedded in advertising information is also possible to what pre-processing obtained, and pattern will be consistent with preset electronics red packet pattern.
Step 130, the triggering for listening to operational order in electronics red packet obtains providing instruction.
The electronic document and red packet information of insertion advertising information are encapsulated in electronics red packet, wherein, red packet information includes the interactive interface and timer of principal amount corresponding to electronics red packet, electronics red packet, the interactive interface of electronics red packet for realizing in the terminal of user for carry out the operation of electronics red packet interface, and then realize electronics red packet in various operational orders triggering.
Therefore, the triggering that just can be realized operational order by the red packet information encapsulated in electronics red packet, for the electronics red packet issuer being currently located, the operational order triggered is to provide instruction.
Step 150, it is instructed in response to providing, provides electronics red packet, pass through the advertising information of electronics red packet transmission insertion.
Electronics red packet issuer carries out the granting of electronics red packet by providing the triggering of instruction, so that the advertising information that electronics red packet carries also is sent out therewith.
Process as described above is applied to electronics red packet issuer, for example, electronics red packet issuer can be the enterprise customer for carrying out the granting of electronics red packet to a large amount of personal users, is also possible to that the personal user of this electronics red packet will be forwarded to other personal users.
In addition, its various channel that also can be applied to progress electronics red packet granting, such as, enterprise customer or personal user entrust the certain default channels for carrying out the granting of electronics red packet, even platform provided by bank etc. is only used for herein as an example, in order to clear explanation.
In the realization of advertising information transmission as described above, electronic document is physical presence, therefore the electronic document for carrying advertising information can truly realize holding and transmitting for advertising information, and then constantly expand transmitting range, and enhance the continuity of advertising information.
In addition, the electronic document for being embedded in advertising information generates electronics red packet, transmitted in a network in the form of electronics red packet, since electronics red packet is there is incentive action, also further promote the expansion of advertising information transmitting range.
In one embodiment, as shown in Fig. 2, method as described above further include:
Step 210, for other users in response to the granting of electronics red packet, the electronics red packet for listening to triggering gets instruction.
The electronics red packet granting carried out includes the dispensing and forwarding of electronics red packet.Wherein, the dispensing of electronics red packet refers to the electronics red packet distribution process carried out using a large number of users as target user, for example, enterprise customer issues a large amount of electronics red packets under a certain scene, a large amount of personal users participate in, and the process of electronics red packet is obtained by the operation of triggering；The forwarding of electronics red packet then refers to the process of that a user sends electronics red packet to other users.
Other users involved in step 210 are the target user during electronics red packet is provided, which is any one or multiple personal users.
As previously described, electronics red packet encapsulates red packet information, red packet information includes the interactive interface of electronics red packet, therefore, when any user responds the granting of electronics red packet by terminal device, the instruction of getting of electronics red packet will be triggered by the interactive interface of electronics red packet, and then realize the access of electronics red packet and fulfil.
Step 230, it obtains electronics red packet and gets instruction, the display of advertising information in instruction progress electronics red packet is got according to electronics red packet, and the red packet information processing electronics red packet that encapsulates by electronics red packet is got.
Obtaining when getting instruction of electronics red packet, on the one hand, the display for the advertising information being embedded in electronic document will be carried out, for example, showing corresponding advertising pictures, text even video etc.；On the other hand, it will consult, even fulfil the electronics red packet currently held.
Specifically, the access of electronics red packet refers to the process of the principal amount for checking that this electronics red packet carries；Electronics red packet fulfils the interaction for referring to and being initiated between bank according to the resource amount of money that red packet information in electronics red packet includes, so that the bank account of user can receive the fund of electronics red packet issuer payment, the interaction between signified bank is the bank of deposit of user With and electronics red packet issuer be used to generate interaction between bank corresponding to electronics red packet.
It should be noted that getting for electronics red packet, can only be consulted as needed, without getting, to the subsequent granting again for getting or being directly used in this electronics red packet of progress；It can also directly be got after access, herein without limiting.
But the advertising information for being embedded in electronics red packet on electronic document, be to be shown during the access of electronics red packet, to guarantee the validity of advertising information, and also can it is subsequent provided again when continued.
In one embodiment, method as described above is as shown in Figure 3, further includes:
Step 310, it by the electronics red packet application of initiation, obtains the red packet information being consistent with electronics red packet application and is embedded in the electronic document of advertising information.
Electronics red packet generation side will receive the electronics red packet application of initiation, which is used to initiate the generation of electronics red packet, to obtain electronics red packet existing for one or batch.
Electronics red packet application included at least electronics red packet principal amount and other attributes.Electronics red packet generation side obtains any user, when the electronics red packet application that i.e. aforementioned enterprise customer or personal user are initiated, electronics red packet application is responded, the red packet information being consistent with principal amount in electronics red packet application and the electronic document for being embedded in ad content are obtained.
Firstly the need of explanation, electronics red packet generation side can be the specific channel of enterprise customer's commission, be also possible to personal user itself.
For example, electronics red packet generation side can be the red packet business website of enterprise customer's correspondent bank.But for personal user, the electronics red packet application that can also be initiated by the electronics red packet generator response being equipped in terminal device, and then obtain the red packet information being consistent with electronics red packet application and be embedded in the electronic document of advertising information.
It should be noted that the electronic document of insertion advertising information can also be acquired by distally obtaining locally.The electronic document of insertion advertising information is actually to be used as the big envelope of electronics red packet and existing, its define electronics red packet there are patterns, it can be customized setting, be also possible to obtain from the template of default, can also be to get from the electronics red packet once carried out and retained.
Step 330, it encapsulates red packet information and electronic document generates electronics red packet.
Red packet information is embedded into electronic document to the generation that can realize electronics red packet, thus obtained electronics red packet Portable belt red packet information and advertising information.
In one embodiment, the granting of electronics red packet includes the forwarding of electronics red packet between the dispensing and user of electronics red packet in corresponding scene, the advertising information of insertion passes through the dispensing of electronics red packet and is forwarded to each user's transmitting, transmits the advertising information of insertion extensively between each user.
Further, electronics red packet is distal end or locally generates, therefore, the process of step 110 specifically: download the electronics red packet that be remotely generated or extraction locally generates.
As previously described, if electronics red packet generation side is specific channel, after initiating the application of electronics red packet to this specific channel, the electronics red packet applied is downloaded from this specific channel；If electronics red packet generation side is personal user, directly acquired after being locally generated electronics red packet.
In one embodiment, as shown in figure 4, step 150 includes:
Step 151, the corresponding publication address of electronics red packet is obtained by providing instruction triggers.
Step 153, publication address is sent to other users, is embedded in the electronics red packet of advertising information to other users granting by publication address.
The granting of electronics red packet can be realized by the transmission of itself, can also be published in specific Webpage, be realized by the granting of the corresponding network address of this Webpage, wherein the corresponding publication address of the network address, that is, electronics red packet.
User passes through the publication address received, can carry out the access of the corresponding web page page, and then obtain the electronics red packet for being published on Webpage.
It should be noted that the electronics red packet is still to be generated by being embedded in the electronic document of advertising information, therefore, user also carries out the display of advertising information when getting electronics red packet, and can retain the electronics text of insertion advertising information after getting Part so that advertising information is continued, and is constantly transmitted between each user using generating used big envelope as Subsequent electronic red packet.
The realization of advertising information transmitting as described above, since it is in insertion electronic document, therefore, any means can be passed through, such as instant messaging tool, instant messaging tools etc. are transmitted, and any terminal device can be received and be presented, so that the transmitting of advertising information is not necessarily to that platform is relied on to realize, it can cross-system, cross-platform, cross-domain transmission.
In one embodiment, before step 110, method as described above is as shown in Figure 5, further includes:
Step 410, it obtains advertising information and preset electronic document, advertising information is any one or any combination in text, picture and video.
Step 430, the pretreatment for carrying out preset electronic document is embedded in advertising information in preset electronic document.
By process as described above, electronic document will be provided for the transmitting of advertising information and the realization of electronics red packet.It should be further noted that preset electronic document is simple picture, html, a video etc.；And the electronic document of insertion advertising information is arrived by pretreatment that the electronic document preset to this is carried out.
By being embedded in the electronic document of advertising information, it is able in the displaying of electronic document to carry out the static state of respective advertisement information perhaps Dynamic Display and then static or dynamically advertising information is able to be transmitted by electronics red packet simultaneously.
In a preferred embodiment, carrying out pretreated process to preset electronic document by advertising information will be under the action of operation maintenance personnel by back-end realization, to avoid the confusion of advertising information in electronics red packet.
Further, in one embodiment, advertising information includes picture, and preset electronic document is also picture, then step 430 includes:
Using preset electronic document as base map, synthesizes advertising information and preset electronic document obtains the electronic document of insertion advertising information.
When preset electronic document and advertising information is all picture, the integration that pretreated purpose is to obtain image content and the corresponding image content of advertising information in preset electronic document is carried out to preset electronic document, and then guarantee bandwagon effect.
The synthesis process of the advertising information and preset electronic document that are carried out can be accomplished in that
Mode (1) carries out the picture splicing between preset electronic document and advertising information on preset electronic document, and in the stitching portion of advertising information and preset electronic document setting frame or carries out emergence processing, to guarantee display effect；
Mode (2) is synthesized preset electronic document and advertising information as two figure layers, to re-generate single picture；
Mode (3), using preset electronic document as base map, synthesis advertising information obtains single picture, so that being embedded in the electronic document of advertising information in not homologous ray, such as, in IOS, Android or Windows will not due to display scale difference and can not be well matched with together, ensure that bandwagon effect, also will further improve picture rendering speed.
In the concrete realization, it (3) will be realized under the manipulation of operation maintenance personnel as preferred implementation in a manner of.
As shown in fig. 6, any user is the electronics red packet obtained for granting, preset electronic document and advertising information will be chosen, and upload, i.e., executes step 510 in the terminal corresponding to user.
The advertising information uploaded is stored, indicates the preset electronic document associated by it for advertising information, and corresponding file store path is stored into database, is i.e. process indicated by execution step 520 and step 530.
The operation maintenance personnel on backstage carries out the synthesis of preset electronic document and advertising information, the picture synthesized and storage by the file store path stored in database, and corresponding file store path is updated in database, as shown in step 540 to step 560.
The picture for obtaining synthesis is embedded in advertising information in the electronics red packet to obtain the electronics red packet for granting by terminal corresponding to user.
In one embodiment, advertising information is video, step 430 as shown in fig. 7, comprises:
Step 431, the video code conversion for carrying out advertising information obtains the corresponding video file of preset video type institute, and preset video type is the video type that each terminal system is supported.
Preset video type refers to the video type that each terminal is supported.In other words, according to the difference of terminal institute operating system, the video type that each terminal is supported is also different, therefore, by all systems that can be run using terminal as foundation, obtains Various video type, and then as preset video type.
For preset video type, video code conversion is carried out to advertising information and obtains video file corresponding to each preset video type, video file corresponding to the preset video type can play in the terminal for supporting the preset video type.
Step 433, video file is embedded in preset electronic document, obtains the corresponding electronic document of each preset video type institute.
As previously described, for an advertising information, after obtaining video file corresponding to each preset video type, the insertion of video file will be carried out one by one, it is corresponding obtains each preset video type institute, and be embedded in the electronic document of video file.
Pass through process as described above, the various video types supported by terminal corresponding electronic document has been ready for, the electronic document carries advertising information by video file corresponding to insertion corresponding video type, and then the various video types that terminal is supported can be adapted to, the smoothness that the adaptivity and electronics red packet for improving advertising information transmitting are shown in the terminal.
During as described above, implement similar with specific implementation process illustrated in fig. 6.It can be performed corresponding processing after the advertising information for receiving upload.
Further, as shown in figure 8, step 150 includes:
Step 151, the granting that electronics red packet is carried out by providing instruction triggers, obtains the target user of electronics red packet.
Step 153, the video type that target user supports is obtained by the connection with target user.
It can recognize when establishing connection with target user and obtain the video type of target user's support.For example, target user can initiate to request, upon receipt of the request, according to the attribute of request header (Request Headers), e.g., User-Agent judges that the machine models of terminal obtain the video type of target user's support to server.
Step 155, the video type supported according to target user transmits insertion advertising information electronics red packet to target user, and electronic document corresponds to the video type that target user supports in electronics red packet.
The electronic document for the insertion advertising information that it is supported is transmitted to target user, so that the electronics red packet granting carried out can be adapted with target user, target user being capable of the smooth broadcasting for carrying out advertising information in electronics red packet.
It should be further noted that, user is when carrying out the granting of electronics red packet to target user, it is the granting that electronics red packet is carried out using server as transfer, therefore, it can be also provided by target user in the case and supports the corresponding electronics red packet of video type, advertising information transmitting and the realization of electronics red packet as described above can be suitable for any situation.
In other embodiments, the broadcasting of advertising information can also be realized by being embedded in player in electronic document, and then do not need to focus on the video type that terminal can be supported.
With the development of internet, daily life and every aspect involved in work are by more and more electronizations, and are no longer only limitted to carry out under line, and therefore, electronics red packet comes across in network, to realize the rubescent packet function on line.
In the prior art, the hair of electronics red packet, rob and neck be all based on platform realization, be detached from platform then cannot achieve.Specifically, user, which after receiving red packet, dismantles red packet, gets red packet.If you need to forward red packet, then need to generate a new electronics red packet in platform again, and the link of the electronics red packet is sent to good friend, good friend carries out getting for electronics red packet by being linked on the platform.Overall process complex steps, and the amount of money number of electronics red packet is included in the platform account of the user when detecting that electronics red packet is got, at this point, the transmission data end of chain (EOC) of the electronics red packet, the continuity of data are low.
Therefore, on the basis of aforementioned advertising information is transmitted and realized, a kind of electronics red packet implementation method will be provided, accordingly also to improve the continuity of data.
Fig. 9 shows the method flow that electronics red packet is realized in one embodiment, specifically, this method comprises:
Step 610, the electronics red packet application of initiation is received.
The electronics red packet application can be the application of Mass production electronics red packet, be also possible to the application that personal user generates one or a small amount of several electronics red packets.
Therefore, the application of electronics red packet indicates the electronics red packet quantity of generation, the principal amount of each electronics red packet and other attributes.
Step 630, the red packet information being consistent with electronics red packet application is obtained, and extracts preset electronic document, electronic document is embedded in advertising information in advance.
The acquisition for the red packet information being consistent to electronics red packet application will be along with the interaction of relevant bank.Specifically, since the generation and granting of electronics red packet correspond to the process of freezing of funds and payment that electronics red packet issuer is realized by associated bank account.When electronics red packet issuer generates electronics red packet, the principal amount specified in bank freezing electronics red packet will be triggered.
In addition, also accordingly carrying out the extraction of electronic document, the electronic document for being embedded in advertising information is obtained.
The electronic document of extraction can be customized generation, be also possible to obtain from preset template, and the electronics red packet that can also be once, which is got, to be retained, herein without limiting.
Step 650, it encapsulates red packet information and electronic document generates electronics red packet, electronics red packet carries red packet information and advertising information is transmitted.
Red packet information can be embedded in electronic document, to obtain carrying the electronics red packet of red packet information and advertising information, and then be provided to target user, thus just make that electronics red packet carries red packet information and advertising information is transmitted.
Process as described above is implemented in electronics red packet generation side, and thus just also having obtained being capable of physical presence and the electronics red packet for transmitting in a network.
This electronics red packet is realized by carrier of electronic document, being capable of cross-system, cross-domain transmission so that the transmitting of electronics red packet is without relying on platform to realize.
In one embodiment, electronics red packet is distal end or locally generates, as shown in Figure 10, such as above-mentioned method further include:
Step 710, the electronics red packet that be remotely generated or extraction locally generates is downloaded.
Step 730, electronics red packet is provided to target user by the operation triggered in electronics red packet.
Any user will obtain the electronics red packet of generation, first before providing electronics red packet can be provided after obtaining electronics red packet.
As previously described, the generation of electronics red packet can be what distal end executed, be also possible to locally execute, and therefore, obtain electronics red packet by what the electronics red packet of progress was downloaded and was locally extracted.
After obtaining electronics red packet, target user is obtained according to the operation triggered in electronics red packet, and then provide electronics red packet to this target user.
It should be noted that the granting of electronics red packet includes the forwarding of electronics red packet dispensing and electronics red packet, electronics red packet can be sent in target user by any one mode, so that electronics red packet is held by target user.
Specifically, in one embodiment, the operation triggered in electronics red packet is the operation of distributing electronic red packet, step 730 is as shown in figure 11, comprising:
Step 731a, according to the operation of preset dispensing strategy triggering distributing electronic red packet.
It is pre-configured with dispensing strategy, which includes controlling supply volume, release time, the monitoring of dispensing and the dispensing object etc. that electronics red packet is launched.Wherein, the release time can realize that the timing of electronics red packet is launched；The monitoring of dispensing prompts this for controlling the electronics red packet generated corresponding state in the dispensing currently carried out.
The launch process of electronics red packet will be dispensing that batch electronics red packet is carried out to a large number of users, it is therefore desirable to be monitored to this, in order to be adjusted in time.
Specifically, according to the state of preset dispensing strategy monitoring electronics red packet, and according to the dispensing of the state of electronics red packet adjustment electronics red packet.
The state of electronics red packet includes having got number, not got number, amount of access and release time etc..It is launched in scene in the electronics red packet carried out, amount of access refers to that electronics red packet launches the amount of access of user in the page.Quantity, temporal monitoring and equilibrium are carried out according to the state for monitoring obtained electronics red packet.
For example, being provided with the dispensing that two scenes carry out electronics red packet, wherein for each scene, electronics red packet issuer can be an enterprise customer, be also possible to multiple enterprise customers.And for an enterprise customer, the dispensing of itself electronics red packet generated can be carried out in two scenes.
Specifically, terminating the throwing of electronics red packet in the scene when arrival time release time limit value of electronics red packet in a scene It puts, and preparation is distributed to another scene in the excess electron red packet that the scene is launched, data and temporal monitoring and equilibrium just thus are carried out to electronics red packet.
Step 733a, according to the dispensing for launching strategy progress electronics red packet in corresponding scene, to respond the operation of distributing electronic red packet.
It according to the electronics red packet dispensing that certain dispensing strategy is carried out is carried out in corresponding scene, the display interface which will be presented in terminal device and provide, and the dispensing of electronics red packet in the scene is presented by certain dynamic effect.
Step 735a detects the user's operation in scene in the dispensing of electronics red packet, and obtains target user according to user's operation, and electronics red packet is issued to target user.
In the dispensing of electronics red packet, the operation of user is detected by the display interface that electronics red packet for rendering is launched, such as, detect the operation for robbing red packet that any user is triggered, to obtain target user, and then electronics red packet is sent to target user, so that target user holds this electronics red packet.
It is launched by the batch that this process realizes electronics red packet, the electronics red packet of Mass production is launched to a large number of users, so that the electronics red packet generated is held by a large number of users, and is constantly circulated between each user, with being continuously increased for circulation number, transmission data-link is also constantly increasing.
For the realization that electronics red packet is launched, it is applied in various scenes according to the dispensing being arranged in strategy is launched.Such as, for handling for business a certain in bank, the publication address of electronics red packet will be carried in success transacting business notice, after detecting bank-user success transacting business, the notice of successfully transacting business is sent to bank-user, can carry out getting for electronics red packet so that user consults and clicks directly on the publication address of electronics red packet.
In this electronics red packet during getting, the display for the prompt page that advertising information and electronics red packet to carrying are got, so that user consults and then completes getting for electronics red packet.
It follows that can be distributed in the specific page in the dispensing of electronics red packet, and electronics red packet is sent to by target user by the transmission of corresponding access address.
Further, in the present embodiment, after step 730, as shown in figure 12, method as described above further include:
Step 810, in the granting that electronics red packet is carried out to target user, the storage of electronics red packet in target user is carried out, the electronics red packet of storage is got instruction triggers by electronics red packet and paid according to the designated amounts between red packet information initiation associated bank.
Step 830, electronics red packet to be stored reach carry out electronics red packet after the threshold value of setting get prompt.
During target user obtains electronics red packet by triggering user's operation, for example, during target user robs red packet, by the way that when the user's operation of triggering meets prerequisite, electronics red packet is got in determination, and is stored.
Page prompts are carried out after the electronics red packet of storage reaches the threshold value of setting, has been expired with prompt for storing the space of electronics red packet, user is needed to get electronics red packet, to get the space of cleaning storage by electronics red packet, so as to continue to store electronics red packet.
In any electronics red packet of storage, when listening to electronics red packet and getting instruction, triggering carries out the access of electronics red packet and fulfils, the designated amounts payment process being necessarily accompanied between associated bank in the process.
Wherein, described associated bank refers to the bank of deposit of electronics red packet dispensing side and the bank of deposit of target user.In the getting of electronics red packet, the bank of deposit for also initiating electronics red packet dispensing side releases the principal amount freezed in electronics red packet dispensing side bank account, and is transferred accounts to the bank account of target user.
Pass through process as described above, the operation behavior in electronics red packet is had detected, and carries out the storage of electronics red packet, thus will avoid the malicious operation occurred to obtain electronics red packet, the hit rate algorithm for optimizing electronics red packet realizes effective control in the dispensing of electronics red packet.
In one embodiment, the operation triggered in electronics red packet is the operation of forwarding electronic red packet, and as shown in figure 13, step 730 includes:
Step 731b detects the operation of the forwarding electronic red packet triggered in electronics red packet.
Step 733b obtains target user according to the operation of forwarding electronic red packet, and carries out the forwarding of electronics red packet to target user.
It is different from the dispensing of electronics red packet, the electronics red packet for triggering the operation of forwarding electronic red packet is that a user is held, it can be the electronics red packet that user holds and do not get, it is also possible to user local generated, for example, generated by the red packet generator for calling own terminal equipment to be configured.
By the forwarding triggered in electronics red packet, so that the electronics red packet is sent to another user by the terminal device being currently located, i.e., in the terminal device of target user, so that target user holds the electronics red packet.
Wherein, it should be noted that on the one hand, the electronics red packet forwarding carried out to target user can be the forwarding of practical electronics red packet, the forwarding of the publication address of the publication page where being also possible to electronics red packet；
On the other hand, the electronics red packet forwarding realized can be realized by any means in terminal device, for example, the tools such as communication module, short message application, social application, mail that red packet generator is had by oneself, it will be determined herein without limiting according to user preferences or actual scene.
By process as described above, electronics red packet is constantly transmitted between each user, will further increase transmission data-link as a result, has very high electronics red packet circulation efficiency.
In one embodiment, red packet information as described above further comprises timer, method as above further include:
The transmitting of electronics red packet is monitored, to record the transmitting data of electronics red packet, and the timer carried in the red packet information for passing through electronics red packet carries out the Validity control of electronics red packet.
In the transmitting of electronics red packet, electronics red packet is constantly forwarded, forwarding is all by the data of record forwarding every time, the data include target user, address information and the hop count etc. of forwarding, and send the data in the red packet manager of distal end, in order to which the transmitting to electronics red packet is monitored and is controlled.
On the other hand, due to having carried timer in electronics red packet, timer sets effective time, and for controlling the validity of electronics red packet, therefore, forwarding must all carry out each time in the effective time content of electronics red packet, for example, effective time can be 24 hours.
With the forwarding of electronics red packet, hop count is more, advertising information degree of transitivity entrained by it is also more, by way of user it is more, therefore, for primary forwarding in compared with the prior art, the transmission data-link of electronics red packet is greatly increased, while also substantially increasing the data continuity of advertising information, is provided convenience to obtain the relevant data of more users, and then be conducive to increase data source, it precisely launches and lays the foundation for subsequent advertising information.
In addition, it should be noted that, the realization of electronics red packet as described above is not needed based on platform, such as any third-party platform, after user generates and issues electronics red packet, corresponding principal amount is frozen in its bank account, until freezing the releasing of corresponding principal amount and being forwarded in bank account corresponding to other users when other users acknowledge receipt of simultaneously this electronics red packet of successful redemption.
The principal amount of middle electronics red packet is stored into platform account compared with the prior art, electronics red packet transmits/receives the record that amount of money transfer is only carried out in platform, either for sending the user of electronics red packet still for receiving the user of electronics red packet, actual principal amount is all in platform account, thus just carry out the band safety problem of fund, there is the financial risks of third-party platform, and it is relatively complicated to withdraw deposit.
And in electronics red packet as described above, the corresponding principal amount of electronics red packet directly circulates in corresponding bank account with the transmitting of electronics red packet, and and resource risk is not present, it is highly-safe, and simplicity of withdrawing deposit.
Advertising information transmitting and the realization of electronics red packet provided herein being capable of Support center framework and distributed structure/architecture.
Wherein, center framework uses the framework of server, including bank server, user terminal and accessing control server, and bank server is for handling cash flow, monitoring and the publication for consulting the granting situation of electronics red packet, audit electronics red packet；User terminal can be enterprise UE terminal, and the state for initiating the application of electronics red packet, electronics red packet is consulted；Accessing control server is then used to carry out data maintenance.
In the electronics red packet that framework is realized at this center, user directly can rob red packet on the Webpage provided by bank, with the red packet that the Webpage obtained through bank is issued, and store.
In distributed structure/architecture, electronic document can be picture file, be packaged to obtain electronics red packet, and the included resolver of each electronics red packet with picture file, without relying on platform that can realize self-operating.
For example, electronic document is presented in the user terminal in the form of picture thumbnail insertion link under image file, Directly advertising information, red packet information can be presented on picture file.
In addition, it directly locally can carry out a series of processes involved in electronics red packet as described above, and relevant data processing is locally being carried out, without relying on server.
In addition, in one embodiment, further correspondingly providing a kind of advertising information transmission system, as shown in figure 14, which includes that electronics red packet obtains module 910, module 930 is listened in red packet operation and provides respond module 950, in which:
Electronics red packet obtains module 910, and for obtaining electronics red packet, electronics red packet is generated by being embedded in the electronic document of advertising information；
Module 930 is listened in red packet operation, and the triggering for listening to operational order in electronics red packet obtains providing instruction；
Respond module 950 is provided, for being instructed in response to providing, electronics red packet is provided, passes through the advertising information of electronics red packet transmission insertion.
In one embodiment, as shown in figure 15, which further includes getting to listen to module 1010 and get processing module 1030, in which:
It gets and listens to module 1010, for other users in response to the granting of electronics red packet, the electronics red packet for listening to triggering gets instruction；
It processing module 1030 is got, gets instruction for obtaining electronics red packet, the display that instruction carries out advertising information in electronics red packet is got according to electronics red packet, and the red packet information processing electronics red packet encapsulated by electronics red packet is got.
In another embodiment, as shown in figure 16, which further includes application respond module 1010 and package module 1130, in which:
Apply for respond module 1110, for the electronics red packet application by initiating, obtains the red packet information being consistent with electronics red packet application and be embedded in the electronic document of advertising information；
Package module 1130 generates electronics red packet for encapsulating red packet information and electronic document.
In one embodiment, the granting of electronics red packet includes the forwarding of electronics red packet between the dispensing and user of electronics red packet in corresponding scene, and the advertising information of insertion passes through the dispensing of electronics red packet and is forwarded to each user's transmitting.
In one embodiment, as shown in figure 17, which further includes preparatory acquisition module 1210 and preprocessing module 1230, in which:
Module 1210 is obtained in advance, and for obtaining advertising information and preset electronic document, advertising information is any one or any combination in text, picture and video.
Preprocessing module 1230 is embedded in advertising information in preset electronic document for carrying out the pretreatment of preset electronic document.
In one embodiment, advertising information includes picture, preset electronic document is picture, then the preprocessing module 1230 is further used for synthesizing advertising information using preset electronic document as base map and preset electronic document obtaining the electronic document of insertion advertising information.In one embodiment, advertising information is video, and as shown in figure 18, preprocessing module 1230 includes video code conversion unit 1231 and video embedded unit 1233, in which:
Video code conversion unit 1231, the video code conversion for carrying out advertising information obtain the corresponding video file of preset video type institute, and preset video type is the video type that each terminal system is supported.
Video embedded unit 1233 obtains the corresponding electronic document of each preset video type institute for video file to be embedded in preset electronic document.
Further, in the present embodiment, as shown in figure 19, providing respond module 950 includes target user's acquiring unit 951, type acquiring unit 953 and red packet transfer unit 955, in which:
Target user's acquiring unit 951 obtains the target user of electronics red packet for carrying out the granting of electronics red packet by providing instruction triggers.
Type acquiring unit 953, for obtaining the video type that target user supports by the connection with target user.
Red packet transfer unit 955, the video type for supporting according to target user transmit electronics red packet to target user, and electronic document corresponds to the video type that target user supports in electronics red packet.
In addition, in one embodiment, further correspondingly providing a kind of electronics red packet realization system, as shown in figure 20, this is System includes application receiving module 1310, message processing module 1330 and encapsulation transfer module 1350, in which:
Apply for receiving module 1310, for receiving the electronics red packet application initiated.
Message processing module 1330 for obtaining the red packet information being consistent with electronics red packet application, and extracts preset electronic document, and electronic document is embedded in advertising information in advance.
Transfer module 1350 is encapsulated, generates electronics red packet for encapsulating red packet information and electronic document, electronics red packet carries red packet information and advertising information is transmitted.
In one embodiment, electronics red packet is distal end or locally generates that the system is as shown in figure 21, further includes that electronics red packet obtains module 1410 and provides module 1430, in which:
Electronics red packet obtains module 1410, the electronics red packet locally generated for downloading be remotely generated or extraction.
Module 1430 is provided, provides electronics red packet to target user for the operation by triggering in electronics red packet.
In one embodiment, the operation triggered in electronics red packet is the operation of distributing electronic red packet, provides module 1430 as shown in figure 22, including publication trigger unit 1431a, dispensing unit 1433a and user's operation response unit 1435a, in which:
Trigger unit 1431a is issued, for the operation according to preset dispensing strategy triggering distributing electronic red packet.
Unit 1433a is launched, for carrying out the dispensing of electronics red packet in corresponding scene according to dispensing strategy, to respond the operation of distributing electronic red packet.
User's operation response unit 1435a obtains target user for detecting the user's operation in scene in the dispensing of electronics red packet, and according to user's operation, electronics red packet is issued to target user.
In another embodiment, as shown in figure 23, which further includes memory module 1510 and gets cue module 1530, in which:
Memory module 1510 in the granting carried out for electronics red packet to target user, carries out the storage of electronics red packet in target user, and the electronics red packet of storage gets instruction triggers by electronics red packet and initiates according to red packet information designated amounts payment between associated bank.
Get cue module 1530, reach for electronics red packet to be stored carry out electronics red packet after the threshold value of setting get prompt.
In one embodiment, providing module 1430 further includes red packet monitoring unit, which is used to monitor the state of electronics red packet, and the dispensing of electronics red packet is adjusted according to the state of electronics red packet.
In one embodiment, the operation triggered in electronics red packet is the operation of forwarding electronic red packet, which as shown in figure 24, including operates detection unit 1431b and retransmission unit 1433b, in which:
Detection unit 1610 is operated, for detecting the operation of the forwarding electronic red packet triggered in electronics red packet.
Retransmission unit 1630 for obtaining target user according to the operation of forwarding electronic red packet, and carries out the forwarding of electronics red packet to target user.
In one embodiment, red packet information includes timer, the system further includes red packet transmitting control module, red packet transmitting control module is used to monitor the transmitting of electronics red packet, to record the transmitting data of electronics red packet, and the timer carried in the red packet information for passing through electronics red packet carries out the Validity control of electronics red packet.
Those of ordinary skill in the art will appreciate that realizing that all or part of the steps of above-described embodiment may be implemented by hardware, relevant hardware can also be instructed to complete by program, the program can store in a kind of computer readable storage medium, storage medium mentioned above can be read-only memory, disk or CD etc..
Although describing the present invention with reference to several exemplary embodiments, it is to be understood that, term used is explanation and term exemplary, and not restrictive.The spirit or essence that can be embodied in a variety of forms due to the present invention without departing from invention, it is to be understood that, above embodiment is not limited to any of the foregoing details, and the whole change and modification that should widely explain, therefore be fallen into claim or its equivalent scope within the spirit and scope of the appended claims all should be appended claims and be covered.

Claims (30)

  1. A kind of advertising information transmission method characterized by comprising
    Electronics red packet is obtained, the electronics red packet is generated by being embedded in the electronic document of advertising information；
    The triggering for listening to operational order in the electronics red packet obtains providing instruction；
    It is instructed in response to the granting, provides the electronics red packet, pass through the advertising information of electronics red packet transmission insertion.
  2. The method according to claim 1, wherein the method also includes:
    For other users in response to the granting of the electronics red packet, the electronics red packet for listening to triggering gets instruction；
    It obtains the electronics red packet and gets instruction, the display that instruction carries out advertising information in the electronics red packet, and getting by electronics red packet described in the red packet information processing of electronics red packet encapsulation are got according to the electronics red packet.
  3. Method according to claim 1 or 2, which is characterized in that the method also includes:
    By the electronics red packet application of initiation, obtains the red packet information being consistent with the electronics red packet application and be embedded in the electronic document of advertising information；
    It encapsulates the red packet information and electronic document generates electronics red packet.
  4. According to the method for claim 1, it is characterized in that, the granting of the electronics red packet includes the forwarding of electronics red packet between the dispensing and user of electronics red packet in corresponding scene, and the advertising information of the insertion is by the dispensing of the electronics red packet and is forwarded to each user's transmitting.
  5. The method according to claim 1, wherein before the step of acquisition electronics red packet, the method also includes:
    It obtains advertising information and preset electronic document, the advertising information is any one or any combination in text, picture and video；
    The pretreatment for carrying out the preset electronic document is embedded in the advertising information in the preset electronic document.
  6. According to the method for claim 5, it is characterized in that, the advertising information includes picture, the preset electronic document is picture, the pretreatment for carrying out the preset electronic document, the step of being embedded in the advertising information in the preset electronic document include:
    Using the preset electronic document as base map, synthesizes the advertising information and preset electronic document obtains the electronic document for being embedded in the advertising information.
  7. According to the method described in claim 5, it is characterized in that, the advertising information includes video, the pretreatment for carrying out the preset electronic document, the step of being embedded in the advertising information in the preset electronic document includes:
    The video code conversion for carrying out advertising information obtains the corresponding video file of preset video type institute, and the preset video type is the video type that each terminal system is supported；
    The video file is embedded in the preset electronic document, obtains the corresponding electronic document of each preset video type institute.
  8. The method according to the description of claim 7 is characterized in that it is described in response to the granting instruct, provide the electronics red packet, by the electronics red packet transmission insertion the advertising information the step of include:
    The granting that the electronics red packet is carried out by the granting instruction triggers, obtains the target user of the electronics red packet；
    The video type that the target user supports is obtained by the connection with the target user；
    The video type supported according to the target user transmits electronics red packet to the target user, and electronic document corresponds to the video type that the target user supports in the electronics red packet.
  9. A kind of electronics red packet implementation method characterized by comprising
    Receive the electronics red packet application initiated；
    The red packet information being consistent with the electronics red packet application is obtained, and extracts preset electronic document, the electronic document is embedded in advertising information in advance；
    It encapsulates the red packet information and electronic document generates electronics red packet, the electronics red packet carries the red packet information and advertising information is transmitted.
  10. According to the method described in claim 9, it is characterized in that, the electronics red packet be distal end or locally generate, the method also includes:
    Download the electronics red packet that be remotely generated or extraction locally generates；
    The electronics red packet is provided to target user by the operation triggered in the electronics red packet.
  11. According to the method described in claim 10, it is characterized in that, the operation triggered in the electronics red packet is to issue the operation of the electronics red packet, described the step of providing the electronics red packet to target user by the operation triggered in the electronics red packet, includes:
    The operation of the electronics red packet is issued according to preset dispensing strategy triggering；
    According to the dispensing launched strategy and carry out the electronics red packet in corresponding scene, to respond the operation of the publication electronics red packet；
    The user's operation in the scene is detected in the dispensing of the electronics red packet, and the target user is obtained according to the user's operation, and the electronics red packet is issued to the target user.
  12. According to the method for claim 11, which is characterized in that after described the step of providing the electronics red packet to target user by the operation triggered in the electronics red packet, the method also includes:
    In the granting that the electronics red packet is carried out to the target user, the storage of electronics red packet in the target user is carried out, the electronics red packet of storage is got instruction triggers by electronics red packet and paid according to the designated amounts between red packet information initiation associated bank；
    The electronics red packet to be stored reach carry out the electronics red packet after the threshold value of setting get prompt.
  13. According to the method for claim 11, which is characterized in that the described the step of electronics red packet is provided to target user by the operation triggered in the electronics red packet further include:
    The state of the electronics red packet is monitored, and adjusts the dispensing of the electronics red packet according to the state of the electronics red packet.
  14. According to the method described in claim 10, it is characterized in that, the operation triggered in the electronics red packet is to forward the operation of the electronics red packet, described the step of providing the electronics red packet to target user by the operation triggered in the electronics red packet, includes:
    Detect the operation of the forwarding electronics red packet triggered in the electronics red packet；
    Target user is obtained according to the operation of the forwarding electronics red packet, and carries out the forwarding of the electronics red packet to the target user.
  15. According to the method described in claim 9, it is characterized in that, the red packet information includes timer, the method also includes:
    The transmitting of the electronics red packet is monitored, to record the transmitting data of the electronics red packet, and the timer carried in the red packet information for passing through electronics red packet carries out the Validity control of the electronics red packet.
  16. A kind of advertising information transmission system characterized by comprising
    Electronics red packet obtains module, and for obtaining electronics red packet, the electronics red packet is generated by being embedded in the electronic document of advertising information；
    Module is listened in red packet operation, and the triggering for listening to operational order in the electronics red packet obtains providing instruction；
    Respond module is provided, for being instructed in response to the granting, the electronics red packet is provided, passes through the advertising information of electronics red packet transmission insertion.
  17. System according to claim 16, which is characterized in that the system also includes:
    It gets and listens to module, for other users in response to the granting of the electronics red packet, the electronics red packet for listening to triggering gets instruction；
    Processing module is got, gets instruction for obtaining the electronics red packet, the display that instruction carries out advertising information in the electronics red packet, and getting by electronics red packet described in the red packet information processing of electronics red packet encapsulation are got according to the electronics red packet.
  18. System according to claim 16 or 17, which is characterized in that the system also includes:
    Apply for respond module, for the electronics red packet application by initiating, obtains the red packet information being consistent with the electronics red packet application and be embedded in the electronic document of advertising information；
    Package module generates electronics red packet for encapsulating the red packet information and electronic document.
  19. System according to claim 16, it is characterized in that, the granting of the electronics red packet includes the forwarding of electronics red packet between the dispensing and user of electronics red packet in corresponding scene, and the advertising information of the insertion is by the dispensing of the electronics red packet and is forwarded to each user's transmitting.
  20. System according to claim 16, which is characterized in that the system also includes:
    Module is obtained in advance, and for obtaining advertising information and preset electronic document, the advertising information is any one or any combination in text, picture and video；
    Preprocessing module is embedded in the advertising information in the preset electronic document for carrying out the pretreatment of the preset electronic document.
  21. System according to claim 20, it is characterized in that, the advertising information includes picture, the preset electronic document is picture, the preprocessing module is further used for synthesizing the advertising information using the preset electronic document as base map and preset electronic document obtains the electronic document for being embedded in the advertising information.
  22. System according to claim 20, which is characterized in that the advertising information is video, and the preprocessing module includes:
    Video code conversion unit, the video code conversion for carrying out advertising information obtain the corresponding video file of preset video type institute, and the preset video type is the video type that each terminal system is supported；
    Video embedded unit obtains the corresponding electronic document of each preset video type institute for the video file to be embedded in the preset electronic document.
  23. System according to claim 22, which is characterized in that the granting respond module includes:
    Target user's acquiring unit obtains the target user of the electronics red packet for carrying out the granting of the electronics red packet by the granting instruction triggers；
    Type acquiring unit, for obtaining the video type that the target user supports by the connection with target user；
    Red packet transfer unit, the video type for supporting according to the target user transmit electronics red packet to the target user, and electronic document corresponds to the video type that the target user supports in the electronics red packet.
  24. A kind of electronics red packet realization system characterized by comprising
    Apply for receiving module, for receiving the electronics red packet application initiated；
    Message processing module for obtaining the red packet information being consistent with the electronics red packet application, and extracts preset electronic document, and the electronic document is embedded in advertising information in advance；
    Transfer module is encapsulated, generates electronics red packet for encapsulating the red packet information and electronic document, the electronics red packet carries the red packet information and advertising information is transmitted.
  25. System according to claim 24, which is characterized in that the electronics red packet is to generate distally or locally, the system also includes:
    Electronics red packet obtains module, the electronics red packet locally generated for downloading be remotely generated or extraction；
    Module is provided, provides the electronics red packet to target user for the operation by triggering in the electronics red packet.
  26. System according to claim 25, which is characterized in that the operation triggered in the electronics red packet is to issue the operation of the electronics red packet, and the granting module includes:
    Trigger unit is issued, for issuing the operation of the electronics red packet according to preset dispensing strategy triggering；
    Unit is launched, for launching the tactful dispensing for carrying out the electronics red packet in corresponding scene according to described, to respond the operation of the publication electronics red packet；
    User's operation response unit obtains the target user for detecting the user's operation in the scene in the dispensing of the electronics red packet, and according to the user's operation, the electronics red packet is issued to the target user.
  27. System according to claim 26, which is characterized in that the system also includes:
    Memory module, in the granting carried out for the electronics red packet to the target user, the storage of electronics red packet in the target user is carried out, the electronics red packet of storage is got instruction triggers by electronics red packet and paid according to the designated amounts between red packet information initiation associated bank；
    Get cue module, reach for the electronics red packet to be stored carry out the electronics red packet after the threshold value of setting get prompt.
  28. System according to claim 26, which is characterized in that the granting module further include:
    Red packet monitoring unit for monitoring the state of the electronics red packet, and adjusts according to the state of the electronics red packet dispensing of the electronics red packet.
  29. System according to claim 25, which is characterized in that the operation triggered in the electronics red packet is to forward the operation of the electronics red packet, and the granting module includes:
    Detection unit is operated, for detecting the operation of the forwarding electronics red packet triggered in the electronics red packet；
    Retransmission unit for obtaining target user according to the operation of the forwarding electronics red packet, and carries out the forwarding of the electronics red packet to the target user.
  30. System according to claim 24, which is characterized in that the red packet information includes timer, the system also includes:
    Red packet transmits control module, and for monitoring the transmitting of the electronics red packet, to record the transmitting data of the electronics red packet, and the timer carried in the red packet information for passing through electronics red packet carries out the Validity control of the electronics red packet.
CN201680000746.XA 2016-02-06 2016-03-31 Method, the electronics red packet method and system of advertising message transmission Pending CN107636714A (en)

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Application publication date: 20180126