CN107590267B - Information-pushing method and device, terminal and readable storage medium storing program for executing based on picture - Google Patents

Information-pushing method and device, terminal and readable storage medium storing program for executing based on picture Download PDF

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Publication number
CN107590267B
CN107590267B CN201710873318.4A CN201710873318A CN107590267B CN 107590267 B CN107590267 B CN 107590267B CN 201710873318 A CN201710873318 A CN 201710873318A CN 107590267 B CN107590267 B CN 107590267B
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China
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recognition result
picture
terminal
application program
identified
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CN107590267A (en
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郑家源
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Wuhan Xingji Meizu Technology Co ltd
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Meizu Technology Co Ltd
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Abstract

The embodiment of the present application discloses a kind of information-pushing method based on picture and device, terminal and readable storage medium storing program for executing, for effectively carrying out information recommendation to user.The embodiment of the present application method includes: to obtain picture to be identified;The picture to be identified is identified, the recognition result of the picture to be identified is obtained;Show the quick entrance of at least one application program of the terminal to match with the recognition result.Implement technical solution of the present invention and corresponding service entrance is matched by the image content identified, to provide service to user, so that significantly more efficient carry out information recommendation to user.

Description

Information-pushing method and device, terminal and readable storage medium storing program for executing based on picture
Technical field
This application involves information technology field more particularly to a kind of information-pushing methods and device based on picture, terminal And readable storage medium storing program for executing.
Background technique
With the development of internet technology, the channel of people's awareness information and mode are also more and more, such as existing net Network search engine can be by the content in identification picture, and to show recognition result and relevant search result, accuracy rate compares Height has been able to satisfy common knowledge figure demand.
However, in the prior art, most of knowledge figure or to search figure engine be only single displaying recognition result is told What content in user's figure is, is had a single function, and people's increasingly harsh demand is insufficient for.
Summary of the invention
The embodiment of the present application provides a kind of information-pushing method based on picture and device, terminal and readable storage medium Matter, for effectively carrying out information recommendation to user.
On the one hand the embodiment of the present application provides a kind of information-pushing method based on picture, specifically include:
Obtain picture to be identified;
The picture to be identified is identified, the recognition result of the picture to be identified is obtained;
Show the quick entrance of at least one application program of the terminal to match with the recognition result.
In some embodiments, at least one application program of the terminal that the displaying matches with the recognition result Fast entrance includes:
Show the quick entrance of at least one application program of the terminal to match with the type of the recognition result;Or Person,
Create and show the quick entrance of at least one application program of the terminal to match with the recognition result;Or Person,
Show at least one application program of the terminal to match with the recognition result quick entrance and with it is described The associated recommendation information of recognition result.
In some embodiments, described that the picture to be identified is identified, obtain the identification of the picture to be identified Result includes:
Identify the clicking rate of the key content and the key content in the picture to be identified;
The key content is ranked up from big to small according to clicking rate to determine that temperature sorts;
Using the preceding M content in temperature sequence as the recognition result, the M is positive integer.
In some embodiments, described to create and show the quick of at least one application program that the match information is provided After entrance, the method also includes:
Receive the selection operation of the quick entrance at least one application program for providing the match information;
In response to the selection operation, corresponding recommendation is shown.
In some embodiments, at least one application program of the terminal that the displaying matches with the recognition result Fast entrance includes:
If the recognition result includes building, terrestrial reference or tourist attractions, at least one tourism application of displaying terminal The quick entrance of program;Alternatively,
If the recognition result includes film or concert, shows and answered at least one of the matched terminal of recognition result With the quick entrance of the booking of program;Alternatively,
If the recognition result includes pet, show and at least one application program of the matched terminal of recognition result Pet buys quick entrance;Alternatively,
If the recognition result includes food, show and at least one application program of the matched terminal of recognition result The quick entrance of Food Purchase.
The embodiment of the present application second aspect also provides a kind of information push-delivery apparatus based on picture, comprising:
Acquiring unit, for obtaining picture to be identified;
Recognition unit obtains the recognition result of the picture to be identified for identifying to the picture to be identified;
Display unit, for show the terminal to match with the recognition result at least one application program fast enter Mouthful.
In some embodiments, the display unit is specifically used for:
Show the quick entrance of at least one application program of the terminal to match with the type of the recognition result;Or Person,
Create and show the quick entrance of at least one application program of the terminal to match with the recognition result;Or Person,
Show at least one application program of the terminal to match with the recognition result quick entrance and with it is described The associated recommendation information of recognition result.
In some embodiments, the recognition unit includes:
Identification module, for identification clicking rate of the key content in the picture to be identified and the key content;
Sorting module, for being ranked up from big to small the key content according to clicking rate to determine that temperature sorts;
Determining module, for using the preceding M content in temperature sequence as the recognition result, the M to be positive whole Number.
In some embodiments, described device further include:
Receiving unit, for receiving the quick entrance for being directed at least one application program for providing the match information Selection operation;
Response unit, for showing corresponding recommendation in response to the selection operation.
In some embodiments, the display unit is specifically used for:
If the recognition result includes building, terrestrial reference or tourist attractions, at least one tourism application of displaying terminal The quick entrance of program;Alternatively,
If the recognition result includes film or concert, shows and answered at least one of the matched terminal of recognition result With the quick entrance of the booking of program;Alternatively,
If the recognition result includes pet, show and at least one application program of the matched terminal of recognition result Pet buys quick entrance;Alternatively,
If the recognition result includes food, show and at least one application program of the matched terminal of recognition result The quick entrance of Food Purchase.
The embodiment of the present application third aspect also provides a kind of computer installation, and computer installation includes processor, processor Realize that any embodiment of first aspect or first aspect is based on figure when for executing the computer program stored in memory The step of information-pushing method of piece.
The embodiment of the present application fourth aspect also provides a kind of computer readable storage medium, is stored thereon with computer journey Sequence, any embodiment of realization first aspect or first aspect is based on the information of picture when computer program is executed by processor The step of method for pushing.
As can be seen from the above technical solutions, the embodiment of the present application, which has the advantage that, obtains picture to be identified;To described Picture to be identified is identified, the recognition result of the image content of the picture to be identified is obtained;Display and the image content The service entrance that matches of recognition result.In the embodiment of the present application, by the image content identified, corresponding clothes are matched Business entrance, to provide service to user, so that significantly more efficient carry out information recommendation to user.
Detailed description of the invention
Fig. 1 is the implementation example figure of the possible information-pushing method based on picture of one kind provided by the embodiments of the present application;
Fig. 2, which is that one kind provided by the embodiments of the present application is possible, applies exemplary diagram;
Fig. 3 is alternatively possible application exemplary diagram provided by the embodiments of the present application;
Fig. 4 is alternatively possible application exemplary diagram provided by the embodiments of the present application;
Fig. 5 A is alternatively possible application exemplary diagram provided by the embodiments of the present application;
Fig. 5 B is alternatively possible application exemplary diagram provided by the embodiments of the present application;
Fig. 5 C is alternatively possible application exemplary diagram provided by the embodiments of the present application;
Fig. 5 D is alternatively possible application exemplary diagram provided by the embodiments of the present application;
Fig. 6 is one embodiment schematic diagram of the information push-delivery apparatus provided by the embodiments of the present application based on picture;
Fig. 7 is another embodiment schematic diagram of the information push-delivery apparatus provided by the embodiments of the present application based on picture.
Specific embodiment
The embodiment of the present application provides a kind of information-pushing method based on picture and device, terminal and readable storage medium Matter, for providing service to user, so that significantly more efficient carry out information recommendation to user.
In order to make those skilled in the art more fully understand application scheme, below in conjunction in the embodiment of the present application Attached drawing, the technical scheme in the embodiment of the application is clearly and completely described, it is clear that described embodiment is only The embodiment of the application a part, instead of all the embodiments.
It is described in detail separately below.
The description and claims of this application and term " first ", " second ", " third " " in above-mentioned attached drawing The (if present)s such as four " are to be used to distinguish similar objects, without being used to describe a particular order or precedence order.It should manage The data that solution uses in this way are interchangeable under appropriate circumstances, so that the embodiments described herein can be in addition to illustrating herein Or the sequence other than the content of description is implemented.
Referring to Fig. 1, Fig. 1 is the reality of the possible information-pushing method based on picture of one kind provided by the embodiments of the present application Apply example diagram, this method can include:
101, picture to be identified is obtained;
When user with friend networks when chatting, if receiving a picture of friend's transmission, however friend is not understood The concrete meaning of the picture is sent, then can generate picture recognition request by triggering knowledge figure function, so that information push dress It sets and obtains the picture to be identified or user in brush circle of friends or browsing friend's multidate information, if seen interested When picture, if it is desired to knowing source and the artistic conception of the picture, picture recognition request can also be generated by triggering knowledge figure function, So that information push-delivery apparatus obtains the picture to be identified.In practical application, information push-delivery apparatus obtains the mode of picture to be identified There are many, for example, the figure that information push-delivery apparatus receives the picture of user's captured in real-time or user selects in local picture library The picture etc. that the communication contact person of piece or user are sent to user, specifically herein without limitation.
Wherein, in practical application, information push-delivery apparatus is device having a display function, such as television set, computer, mobile phone Or tablet computer etc., specifically herein without limitation.
Optionally, which can be for photo, network picture or expression packet etc., specifically herein without limitation.
102, picture to be identified is identified, obtains the recognition result of picture to be identified;
After obtaining picture to be identified, Object identifying is carried out to the picture to be identified, to identify the main of picture to be identified Feature.In practical application, picture recognition may include the following steps: 1, picture inputs: picture is acquired to input The processing of computer progress picture;2, picture pre-processes: thin including background separation, image enhancement, the binaryzation of image and image The processing such as change, wherein background separation is by image district and background separation, to avoid carrying out in the region of not effective information special Sign is extracted, and is improved picture feature and is extracted and matched precision;The purpose of image enhancement is improving image quality, and it is original to restore it Structure;The binaryzation of image be by picture from greyscale image transitions be bianry image;Image thinning is clear but non-uniform Bianry image is converted into the dotted line image that line width is only a pixel;3, picture feature is extracted: can sufficiently indicate this for The form of the feature of image uniqueness numerical value is expressed, for example, available 4096 data of the picture of a width 64*64, This initial data in measurement space is obtained by transformation can most reflect the feature of classification essence in feature space;4, picture point Class: in picture system, the picture of input will be matched with tens of up to a hundred or even thousands of a pictures, when in order to reduce search Between, reduce the complexity calculated, need for picture to be assigned in different image libraries in a kind of accurate consistent method, 5, picture Matching: in pretreatment and on the basis of feature extraction, by test image feature currently entered and the template image that saves in advance Feature is compared, and by the similarity degree between them, judges whether consistent.
In the present embodiment, after obtaining picture to be identified, then the key content of the picture to be identified is identified.Practical application In, image identification method can be first passed through and determine picture similar with picture to be identified.It can specifically search for, pass through on network Similarity comparison obtains the similar pictures with picture similarity to be identified more than preset threshold value.After getting similar pictures, further The description information of the similar pictures is obtained, specifically can extract description information in the webpage where similar pictures.For example, certain Similar picture that a user uploads in some webpage, then not searching only for the similar figure when searching for description information The information in main patch where piece, can also search for information of the user in subsequent patch, can also be in the reply of other users It is searched in patch, specifically herein without limitation.After obtaining description information, key content can be extracted from description information.Example It such as, include " there is hip-hop in China ", " GAI " etc., then the competition of variety show " there is hip-hop in China " can be selected in description information Hand GAI is determined as key content;Or.It include " Eiffel Tower ", " France " etc. that can be famous by France in description information " Eiffel Tower is determined as key content at sight spot." it should be noted that if when the keyword for including in description information has multiple, The word frequency that each keyword occurs can be counted, according to the sequential selection preset number keyword of word frequency from big to small as crucial Content can also select preset number keyword as key content at any time, and specific the application is without limitation.
The related information of the key content is obtained by the key content identified, for example, if the key content identified For " Eiffel Tower ", related information includes: " Eiffel Tower picture ", " Eiffel Tower ticket price ", " Ai Feier iron Tower diamond ring quotation " and " Eiffel Tower simple picture " etc., statistics obtain the temperature of these related informations and are ranked up, wherein The temperature of related information can be related to the clicking rate of related information or volumes of searches, in practical application, general clicking rate or Volumes of searches is bigger, and corresponding temperature is also higher.It is assumed that the clicking rate of " Eiffel Tower picture " is 1,800,000, " Eiffel Tower The clicking rate of ticket price " is 2,300,000, and " quotation of Eiffel Tower diamond ring " is 210,000, and " Eiffel Tower simple picture " is 730,000, Then available temperature is ordered as " Eiffel Tower ticket price " > " Eiffel Tower picture " > Eiffel Tower simple picture " > " quotation of Eiffel Tower diamond ring ", in practical application, temperature can be sorted in preceding M content as recognition result, M is Positive integer, such as.In the example, when M is 2, then " Eiffel Tower ticket price " and " Eiffel Tower picture " is identification As a result, furthermore it is also possible to randomly choosing N number of content from related information without temperature sequence as recognition result, therefore identifying As a result method of determination is specifically herein without limitation.
103, the quick entrance of at least one application program of the terminal to match with recognition result is shown.
After the recognition result for obtaining picture to be identified, at least one application of the terminal to match with recognition result is shown The quick entrance of program.Specific exhibition method may include following several:
1, the quick entrance of at least one application program of the terminal to match with the type of the recognition result is shown;
It determines the type of recognition result, and determines the type of type and the recognition result in the installation procedure of terminal Matched application program, for example, recognition result are " there is hip-hop in China ", are variety show, and type can be divided into video, The quick entrance that can then show associated video playout software on a terminal screen, such as iqiyi.com APP, Tencent video APP or youku.com APP etc..
Optionally, the application category to match with the type of recognition result can also be found out in application market, and Preset number application program is selected from the category, and the quick entrance of the preset number application program is shown to user, For example, recognition result is " there is hip-hop in China ", it is variety show, type can be divided into video, just from the video of application market Highest 3 video softwares of download are selected in software, to show its quick entrance to user.
For ease of understanding, as shown in Fig. 2, applying exemplary diagram for one kind provided by the embodiments of the present application is possible.Wherein, scheme 2 display tops are picture to be identified, and display middle section is that " film is " when happiness is struck for the recognition result of picture to be identified Door " " basic description, wherein the type of " film " when happiness is knocked at the door " " can be defined as film, and determined according to the type 2 application programs of the terminal to match, such as " watching movie " and " Love movie ", user can watch view by the two Frequently, and using the application icon of the two as its quick entrance, direction user is shown under the display of Fig. 2.
2, create and show the quick entrance of at least one application program of the terminal to match with the recognition result;
I.e. after the recognition result for obtaining picture to be identified, at least the one of the determining terminal to match with the recognition result A application program, and then create and show the quick entrance of at least one application program.As shown in figure 3, implementing for the application The alternatively possible application exemplary diagram that example provides.Wherein, Fig. 3 display top is picture to be identified, and display middle section is pair In the basic description of the recognition result " film " when happiness is knocked at the door " " of picture to be identified, the terminal that matches with the recognition result Application program may include " ticket booking APP " and " film review APP ", can be " opal APP " and " bean cotyledon film in practical application APP ", such as the film ticket " when happiness is knocked at the door " can be bought by application program " opal APP " user, pass through application program " bean cotyledon film " user can find the film review etc. " when happiness is knocked at the door ", and fast enter using the application icon of the two as it Mouthful, direction user is shown under the display of Fig. 2.
3, show at least one application program of the terminal to match with the recognition result quick entrance and with institute State the associated recommendation information of recognition result.
On the basis of the 2nd kind of exhibition method, the 3rd kind of exhibition method further includes showing recommendation associated with recognition result Information, as shown in figure 4, being alternatively possible application exemplary diagram provided by the embodiments of the present application.Wherein, Fig. 3 display top is Picture to be identified, display middle section are that recognition result " film " when happiness is knocked at the door " " of picture to be identified is substantially retouched It states, the application program of the terminal to match with the recognition result includes " ticket booking APP " and " film review APP ", can be in practical application " opal APP " and " bean cotyledon film APP ", wherein further including recommendation associated with recognition result in each matched application program Breath.
In conclusion exhibition method is specifically herein without limitation.
Specifically, when the present invention is applied in each application scenarios in practical application, for example, if the recognition result packet Pet is included, then shows and buys quick entrance and and pet with the pet of at least one application program of the matched terminal of recognition result Associated recommendation information, as shown in Figure 5A;If the recognition result includes building, terrestrial reference or tourist attractions, displaying terminal The quick entrance of at least one tourism application program and with the associated recommendation information in the building, terrestrial reference or tourist attractions, such as scheme Shown in 5B;Alternatively, showing at least one with the matched terminal of recognition result if the recognition result includes film or concert The quick entrance of the booking of a application program and with film or the associated recommendation information of concert, as shown in Figure 5 C;Alternatively, if described Recognition result includes food, then shows fast to enter with the Food Purchase of at least one application program of the matched terminal of recognition result Mouthful and with the associated recommendation information of practice, as shown in Figure 5 D.In practical application, there are also other application scenarios, specific the application No longer illustrate one by one.
In addition, in the quick entrance at least one application program for showing the terminal to match with recognition result to user When, user is received for the selection operation of the quick entrance of at least one application program for providing the match information, is somebody's turn to do If selection operation can be terminal be touch screen display when, the corresponding position of the quick entrance of user click application program, in response to The selection operation, terminal show the corresponding recommendation.
The information-pushing method based on picture of the embodiment of the present application is described above, the application is implemented below The information push-delivery apparatus based on picture of example is introduced, referring to Fig. 6, Fig. 6 is the letter based on picture of the embodiment of the present application Cease one embodiment figure of driving means, wherein being somebody's turn to do the information push-delivery apparatus based on picture includes:
Acquiring unit 601, for obtaining picture to be identified;
Recognition unit 602 obtains the identification knot of the picture to be identified for identifying to the picture to be identified Fruit;
Display unit 603, for show the terminal to match with the recognition result at least one application program it is fast Prompt entrance.
Optionally, the display unit 603 is specifically used for:
Show the quick entrance of at least one application program of the terminal to match with the type of the recognition result;Or Person,
Create and show the quick entrance of at least one application program of the terminal to match with the recognition result;Or Person,
Show at least one application program of the terminal to match with the recognition result quick entrance and with it is described The associated recommendation information of recognition result.
Optionally, the recognition unit 602 includes:
Identification module 6021, for identification click of the key content and the key content in the picture to be identified Rate;
Sorting module 6022, for being ranked up from big to small the key content according to clicking rate to determine that temperature is arranged Sequence;
Determining module 6023, for using the preceding M content in temperature sequence as the recognition result, the M to be Positive integer.
Optionally, the information push-delivery apparatus based on picture further include:
Receiving unit 604 is directed to the quick of at least one application program for providing the match information for receiving The selection operation of entrance;
Response unit 605, for showing corresponding recommendation in response to the selection operation.
Optionally, the display unit 603 is specifically used for:
If the recognition result includes building, terrestrial reference or tourist attractions, at least one tourism application of displaying terminal The quick entrance of program;Alternatively,
If the recognition result includes film or concert, shows and answered at least one of the matched terminal of recognition result With the quick entrance of the booking of program;Alternatively,
If the recognition result includes pet, show and at least one application program of the matched terminal of recognition result Pet buys quick entrance;Alternatively,
If the recognition result includes food, show and at least one application program of the matched terminal of recognition result The quick entrance of Food Purchase.
The information push-delivery apparatus based on picture of the embodiment of the present application is described above, the application is implemented below The structure of the information push-delivery apparatus based on picture of example is introduced, referring to Fig. 7, Fig. 7 is the embodiment of the present application based on figure One embodiment figure of the information push-delivery apparatus of piece.The information push-delivery apparatus based on picture of the embodiment includes: processor 701, it transceiver 703, display 704, memory 702 and is stored in the memory 702 and can be on the processor The computer program of operation, such as the program of information displaying method.Wherein, transceiver 703 is for executing step shown in FIG. 1 101, it is communicated for terminal and other equipment or network, processor 701 is used for for realizing step 102, display 704 Execute step 103.Alternatively, the processor 701, transceiver 703, display 704 and memory 702 execute the calculating Realize the function of each module/unit in above-mentioned each Installation practice, such as transceiver 703 for realizing shown in Fig. 6 when machine program The function of acquiring unit 601 in embodiment, for realizing based on picture information push-delivery apparatus and other equipment or network into Row communication, display 704 for realizing display unit 603 in embodiment illustrated in fig. 6 function.
Illustratively, the computer program can be divided into one or more module/units, one or more A module/unit is stored in the memory, and is executed by the processor, to complete the present invention.It is one or more A module/unit can be the series of computation machine program instruction section that can complete specific function, and the instruction segment is for describing institute State implementation procedure of the computer program in the server.For example, the computer program can be divided into transceiver module And processing module, each module concrete function are as follows: transceiver module is mainly used for the transmission-receiving function of server, and processing module is mainly used In functionally and logically handling to server.
The terminal can be desktop PC, notebook, palm PC and cloud server etc. and calculate equipment.It is described Server may include, but be not limited only to, processor, memory.It will be understood by those skilled in the art that schematic diagram described in Fig. 7 is only It is only the example of the information push-delivery apparatus based on picture, does not constitute the restriction to the information push-delivery apparatus based on picture, it can be with Including components more more or fewer than diagram, certain components or different components are perhaps combined, such as described based on picture Information push-delivery apparatus can also include input-output equipment, network access equipment, bus etc..
Alleged processor can be central processing unit (central processing unit, CPU), can also be it His general processor, digital signal processor (digital signal processor, DSP), specific integrated circuit (application specific integrated circuit, ASIC), ready-made programmable gate array (field- Programmable gate array, FPGA) either other programmable logic device, discrete gate or transistor logic, Discrete hardware components etc..General processor can be microprocessor or the processor is also possible to any conventional processor Deng the processor is the control centre of the server, utilizes each portion of various interfaces and the entire server of connection Point.
The memory can be used for storing the computer program and/or module, and the processor is by operation or executes Computer program in the memory and/or module are stored, and calls the data being stored in memory, described in realization The various functions of server.The memory can mainly include storing program area and storage data area, wherein storing program area can Application program needed for storage program area, at least one function (such as sound-playing function, image player function etc.) etc.;It deposits Storage data field, which can be stored, uses created data (such as audio data, phone directory etc.) etc. according to mobile phone.In addition, memory It may include high-speed random access memory, can also include nonvolatile memory, such as hard disk, memory, plug-in type hard disk, Intelligent memory card (smart media card, SMC), secure digital (secure digital, SD) card, flash card (flash Card), at least one disk memory, flush memory device or other volatile solid-state parts.
If the integrated module/unit of the information push-delivery apparatus based on picture is realized in the form of SFU software functional unit And when sold or used as an independent product, it can store in a computer readable storage medium.Based on such Understand, the present invention realizes all or part of the process in above-described embodiment method, can also instruct phase by computer program The hardware of pass is completed, and the computer program can be stored in a computer readable storage medium, which exists When being executed by processor, it can be achieved that the step of above-mentioned each embodiment of the method.Wherein, the computer program includes computer journey Sequence code, the computer program code can be source code form, object identification code form, executable file or certain intermediate shapes Formula etc..The computer-readable medium may include: any entity or device, note that can carry the computer program code Recording medium, USB flash disk, mobile hard disk, magnetic disk, CD, computer storage, read-only memory (read-only memory, ROM), Random access memory (random access memory, RAM), electric carrier signal, telecommunication signal and software distribution medium Deng.It should be noted that the content that the computer-readable medium includes can be real according to legislation in jurisdiction and patent The requirement trampled carries out increase and decrease appropriate, such as in certain jurisdictions, according to legislation and patent practice, computer-readable medium It does not include electric carrier signal and telecommunication signal.
It is apparent to those skilled in the art that for convenience and simplicity of description, the system of foregoing description, The specific work process of device and unit, can refer to corresponding processes in the foregoing method embodiment, and details are not described herein.
In several embodiments provided herein, it should be understood that disclosed system, device and method can be with It realizes by another way.For example, the apparatus embodiments described above are merely exemplary, for example, the unit It divides, only a kind of logical function partition, there may be another division manner in actual implementation, such as multiple units or components It can be combined or can be integrated into another system, or some features can be ignored or not executed.Another point, it is shown or The mutual coupling, direct-coupling or communication connection discussed can be through some interfaces, the indirect coupling of device or unit It closes or communicates to connect, can be electrical property, mechanical or other forms.
The unit as illustrated by the separation member may or may not be physically separated, aobvious as unit The component shown may or may not be physical unit, it can and it is in one place, or may be distributed over multiple In network unit.It can select some or all of unit therein according to the actual needs to realize the mesh of this embodiment scheme 's.
It, can also be in addition, each functional unit in each embodiment of the application can integrate in one processing unit It is that each unit physically exists alone, can also be integrated in one unit with two or more units.Above-mentioned integrated list Member both can take the form of hardware realization, can also realize in the form of software functional units.
The above, above embodiments are only to illustrate the technical solution of the application, rather than its limitations;It still can be with It modifies the technical solutions described in the foregoing embodiments, or part of technical characteristic is replaced;And these It modifies or replaces, corresponding technical solution is not made to be detached from the range of each embodiment technical solution of the application.

Claims (6)

1. a kind of information-pushing method based on picture characterized by comprising
Obtain picture to be identified;
The picture to be identified is identified, the recognition result of the picture to be identified is obtained;
Show the quick entrance of at least one application program of the terminal to match with the recognition result;
Described to identify to the picture to be identified, the recognition result for obtaining the picture to be identified includes:
Identify the clicking rate of the key content and the key content in the picture to be identified;
The key content is ranked up from big to small according to clicking rate to determine that temperature sorts;
Using the preceding M content in temperature sequence as the recognition result, the M is positive integer;
The quick entrance for showing at least one application program of terminal to match with the recognition result includes:
If the recognition result includes building, terrestrial reference or tourist attractions, at least one tourism application program of displaying terminal Quick entrance;Alternatively,
If the recognition result includes film or concert, shows and apply journey at least one of the matched terminal of recognition result The quick entrance of the booking of sequence;Alternatively,
If the recognition result includes pet, the pet at least one application program of the matched terminal of recognition result is shown Buy quick entrance;Alternatively,
If the recognition result includes food, the food at least one application program of the matched terminal of recognition result is shown Buy quick entrance.
2. the method according to claim 1, wherein terminal that the displaying matches with the recognition result The quick entrance of at least one application program includes:
Show the quick entrance of at least one application program of the terminal to match with the type of the recognition result;Alternatively,
Create and show the quick entrance of at least one application program of the terminal to match with the recognition result;Alternatively,
Show at least one application program of the terminal to match with the recognition result quick entrance and with the identification As a result associated recommendation information.
3. according to the method described in claim 2, it is characterized in that, the creation and showing matches with the recognition result After the quick entrance of at least one application program of terminal, the method also includes:
Receive the selection operation of the quick entrance of at least one application program of the terminal to match for the recognition result;
In response to the selection operation, corresponding recommendation is shown.
4. a kind of information push-delivery apparatus based on picture characterized by comprising
Acquiring unit, for obtaining picture to be identified;
Recognition unit obtains the recognition result of the picture to be identified for identifying to the picture to be identified;
Display unit, the quick entrance of at least one application program for showing the terminal to match with the recognition result;
The recognition unit includes:
Identification module, for identification clicking rate of the key content in the picture to be identified and the key content;
Sorting module, for being ranked up from big to small the key content according to clicking rate to determine that temperature sorts;
Determining module, for using the preceding M content in temperature sequence as the recognition result, the M to be positive integer;
The display unit is specifically used for:
If the recognition result includes building, terrestrial reference or tourist attractions, at least one tourism application program of displaying terminal Quick entrance;Alternatively,
If the recognition result includes film or concert, shows and apply journey at least one of the matched terminal of recognition result The quick entrance of the booking of sequence;Alternatively,
If the recognition result includes pet, the pet at least one application program of the matched terminal of recognition result is shown Buy quick entrance;Alternatively,
If the recognition result includes food, the food at least one application program of the matched terminal of recognition result is shown Buy quick entrance.
5. device according to claim 4, which is characterized in that the display unit is specifically used for:
Show the quick entrance of at least one application program of the terminal to match with the type of the recognition result;Alternatively,
Create and show the quick entrance of at least one application program of the terminal to match with the recognition result;Alternatively,
Show at least one application program of the terminal to match with the recognition result quick entrance and with the identification As a result associated recommendation information.
6. a kind of readable storage medium storing program for executing, is stored thereon with computer program, which is characterized in that the computer program is by processor It is realized when execution such as the step of any one of claim 1-3 the method.
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