CN107464140A - Marketing management method and system based on integration - Google Patents

Marketing management method and system based on integration Download PDF

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Publication number
CN107464140A
CN107464140A CN201710657836.2A CN201710657836A CN107464140A CN 107464140 A CN107464140 A CN 107464140A CN 201710657836 A CN201710657836 A CN 201710657836A CN 107464140 A CN107464140 A CN 107464140A
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China
Prior art keywords
integration
consumption
publisher
business
information
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Chinese (zh)
Inventor
曾立军
陈智勇
李钦珑
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Shenzhen Uxun Information Technology Co Ltd
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Shenzhen Uxun Information Technology Co Ltd
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Priority to CN201710657836.2A priority Critical patent/CN107464140A/en
Publication of CN107464140A publication Critical patent/CN107464140A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0213Consumer transaction fees
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0222During e-commerce, i.e. online transactions

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  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Engineering & Computer Science (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Financial Or Insurance-Related Operations Such As Payment And Settlement (AREA)

Abstract

The present invention provides a kind of marketing management method and system based on integration, and wherein method includes, and announces step:The announcement request of integration publisher is received, to announce integration publisher and its relevant information;Query steps:The inquiry request of integration consumption business is received, qualified integration publisher and its relevant information are fed back into integration consumption business;Signing step:The subscription request of integration consumption business is received, receives the signing accreditation request of integration publisher, to be contracted to integration publisher and integration consumption business;Consume step:The consumption-related information that integration consumption business sends is received, and corresponding integration publisher is deducted points according to consumption-related information, and deduction of points result is fed back into integration consumption business;Settle accounts step:Statistics integration consumption business's caused overall consumption information list in setting time section, and prompt corresponding integration publisher to carry out reimbursement of expense according to overall consumption information list.

Description

Marketing management method and system based on integration
Technical field
The present invention relates to field of computer technology, more particularly to a kind of marketing management method and system based on integration.
Background technology
One of integration marketing marketing methods most wide as current coverage rate, each businessman utilizes the mode for integrating rebating Client is granted, feedback, with the distance between the client and trade company of furthering, strengthen customer loyalty, enliven client.
Two kinds of common at present integration marketing models have:
(1) trade company independently issues:Accumulating card, point certificate card etc. are issued, is then accumulated using integration or point certificate, works as product Tire out after reaching certain numerical value, reduced or remitted or granted service.
(2) association of trade company is added:Collaborating marketing, and share marketing cost equally.
Existing integration marketing model the defects of existing is:
(1) each businessman independently proposes brand of marketing, and carries out independent marketing for own brand, marketing spends input Huge, brand promotion influence power is small, obtains that objective degree is low, and customer group's growth rate is slow in a short time.
(2) during Collaborating marketing, expense allocation is uneven, and transboundary marketing is difficult.When the businessman in some field forms company union When, it will usually initiated to carry out Collaborating marketing popularization activity by businessman, during Collaborating marketing, due to single business can not be counted Family is to marketing result conversion ratio and percentage contribution, so can only just use the pattern that marketing cost is shared equally.But this pattern For the large-scale trade company in part in company union, marketing cost is paid, but can not have on customers' flow too big Lifting, marketing cost share it is unreasonable, then will hinder Collaborating marketing development.
The content of the invention
The technical problem to be solved in the present invention is to provide a kind of marketing management method and system based on integration, and integration is sent out Do business and docked with integration consumption business, then obtained in a manner of forming Collaborating marketing, and for marketing cost according to integration consumption business's water conservancy diversion The actual amount obtained is shared, fairer and more reasonable.
In order to solve the above technical problems, technical scheme provided by the invention is:
On the one hand, the present invention provides a kind of marketing management method based on integration, including:
Announce step:The announcement request of integration publisher is received, and is asked according to announcing to integration publisher and integration The relevant information of publisher is announced;
Query steps:The inquiry request of integration consumption business is received, and is issued qualified integration according to inquiry request The relevant information of business and integration publisher feed back to integration consumption business;
Signing step:The subscription request of integration consumption business is received, and receives the signing accreditation request of integration publisher, and According to subscription request and signing accreditation request, integration publisher and integration consumption business are contracted;
Consume step:The consumption-related information that integration consumption business sends is received, and according to consumption-related information to corresponding Integration publisher is deducted points, and deduction of points result is fed back into integration consumption business;
Settle accounts step:Statistics integration consumption business's caused overall consumption information list in setting time section, and according to always disappearing The corresponding integration publisher of charge information list prompting carries out reimbursement of expense.
Further, consume step specifically,
The consumption-related information that integration consumption business sends is received, and consumption-related information is sent to corresponding integration distribution Business is audited;
The consumption msu message that integration publisher feeds back to is received, and according to consumption msu message to integration publisher's button Point, and deduction of points result is sent to integration and consumes business.
Further, settle accounts step specifically,
Statistics integration consumption business's caused overall consumption information list in setting time section;
Reconciliation information is sent to corresponding integration publisher according to overall consumption information list;
Receive the reconciliation result that integration publisher feeds back to;
Integration publisher is prompted to carry out reimbursement of expense to integration consumption business and transaction platform according to reconciliation result.
Further, integrating the relevant information of publisher includes, and integrates pricing information, brand styles, brand influence.
Further, reconciliation information includes, amount payable, water conservancy diversion marketing charge ratio, water conservancy diversion income, transaction platform charge Ratio, transaction platform amount receivable.
Further, consumption-related information includes, client identity information, integration consumption number.
On the other hand, the present invention provides a kind of marketing management system based on integration, including:
Announce unit, for receive integration publisher announcement request, and according to announce request to integration publisher and The relevant information of integration publisher is announced;
Query unit, the inquiry request of consumption business is integrated for receiving, and according to inquiry request by qualified integration The relevant information of publisher and integration publisher feed back to integration consumption business;
Contract unit, for receive integrate consumption business subscription request, and receive integration publisher signing accreditation please Ask, and according to subscription request and signing accreditation request, integration publisher and integration consumption business are contracted;
Consumer unit, for receiving the consumption-related information for integrating consumption business and sending, and according to consumption-related information to phase The integration publisher answered is deducted points, and deduction of points result is fed back into integration consumption business;
Clearing unit, consumption business's caused overall consumption information list in setting time section is integrated for counting, and according to The corresponding integration publisher of overall consumption information list prompting carries out reimbursement of expense.
Further, consumer unit is specifically used for,
The consumption-related information that integration consumption business sends is received, and consumption-related information is sent to corresponding integration distribution Business is audited;
The consumption msu message that integration publisher feeds back to is received, and according to consumption msu message to integration publisher's button Point, and deduction of points result is sent to integration and consumes business.
Further, clearing unit is specifically used for,
Statistics integration consumption business's caused overall consumption information list in setting time section;
Reconciliation information is sent to corresponding integration publisher according to overall consumption information list;
Receive the reconciliation result that integration publisher feeds back to;
Integration publisher is prompted to carry out reimbursement of expense to integration consumption business and transaction platform according to reconciliation result.
Further, reconciliation information includes, amount payable, water conservancy diversion marketing charge ratio, water conservancy diversion income, transaction platform charge Ratio, transaction platform amount receivable.
Marketing management method and system provided by the invention based on integration, by integration publisher and integration consumption business couple Connect, in a manner of forming Collaborating marketing, and the actual amount then obtained for marketing cost according to integration consumption business water conservancy diversion is divided Stand, it is fairer and more reasonable.
It should be noted that the marketing management method and system provided by the invention based on integration, integration publisher passes through Integration is consumed client's water conservancy diversion to integration consumption business, and the volume of the flow of passengers of consumption business is so integrated with increase, then, integration consumption Business needs to pay a certain proportion of marketing cost to integration publisher.In addition, integration publisher be also required to it is certain from what is obtained Part expense is paid in the marketing cost of ratio to transaction platform.
Brief description of the drawings
Fig. 1 is the flow chart of the marketing management method provided in an embodiment of the present invention based on integration;
Fig. 2 is the particular flow sheet that step is consumed in the marketing management method provided in an embodiment of the present invention based on integration;
Fig. 3 is the particular flow sheet that step is settled accounts in the marketing management method provided in an embodiment of the present invention based on integration;
Fig. 4 is the block diagram of the marketing management system provided in an embodiment of the present invention based on integration.
Embodiment
The present invention is further illustrated below by specific embodiment, it should be understood, however, that, these embodiments are only It is used for specifically describing in more detail, and is not to be construed as limiting the present invention in any form.
Embodiment one
The marketing management method based on integration provided with reference to Fig. 1, the present embodiment, including:
Announce step S1:The announcement request of integration publisher is received, and is asked according to announcing to integration publisher and product Distribute the relevant information done business to be announced;
Query steps S2:The inquiry request of integration consumption business is received, and is sent out qualified integration according to inquiry request The relevant information for doing business and integrating publisher feeds back to integration consumption business;
Step of contracting S3:The subscription request of integration consumption business is received, and receives the signing accreditation request of integration publisher, And according to subscription request and signing accreditation request, integration publisher and integration consumption business are contracted;
Consume step S4:The consumption-related information that integration consumption business sends is received, and according to consumption-related information to corresponding Integration publisher deducted points, and will deduction of points result feed back to integration consumption business;
Settle accounts step S5:Statistics integration consumption business's caused overall consumption information list in setting time section, and according to total The corresponding integration publisher of consumption information list prompting carries out reimbursement of expense.
Marketing management method provided in an embodiment of the present invention based on integration, by integration publisher and integration consumption business couple Connect, in a manner of forming Collaborating marketing, and the actual amount then obtained for marketing cost according to integration consumption business water conservancy diversion is divided Stand, it is fairer and more reasonable.
It should be noted that the marketing management method provided in an embodiment of the present invention based on integration, integration publisher passes through Integration is consumed client's water conservancy diversion to integration consumption business, and the volume of the flow of passengers of consumption business is so integrated with increase, then, integration consumption Business needs to pay a certain proportion of marketing cost to integration publisher.In addition, integration publisher be also required to it is certain from what is obtained Part expense is paid in the marketing cost of ratio to transaction platform.
Furthermore, it is necessary to illustrate, in the present embodiment, the function for integrating publisher is that the integration issued is determined Valency, couple integration contracted with it consumption business are publicized and promoted, and expenditure integration actual cost caused by consumption, collect product Marketing value expense etc. caused by after shunting is logical.The function of transaction platform is to undertake the price of integration publisher and issue price, Registration integration publisher and the contract signing relationship of integration consumption business, carry out allocation settlement, to adding to expense caused by integration circulation The mechanism of transaction platform carries out brand promotion, collects marketing cost etc..The function of integration consumption business is that selection integration publisher enters Row signing, earning integration actual cost caused by consumption, caused marketing value expense etc. after expenditure integration circulation.
Preferably, as illustrated in fig. 2, consume step S4 specifically,
Step S4.1:The consumption-related information that integration consumption business sends is received, and consumption-related information is sent to correspondingly Integration publisher audited;
Step S4.2:The consumption msu message that integration publisher feeds back to is received, and according to consumption msu message to integration Publisher is deducted points, and deduction of points result is sent to integration and consumes business.
In the present embodiment, client can hold the integration of integration publisher, have signing to close to any family and integration publisher The integration consumption business of system carries out integration consumption, and when client carries out integration consumption, is submitted and consumed to platform from integration consumption business The consumption-related information is forwarded to integration publisher and checked and deducted points consumption by relevant information, afterwards, transaction platform, is consumed Consumption result is informed into transaction platform after completion, and integration consumption business is transmitted to by transaction platform, business is finally consumed by integration Purchased service content is provided client.
Specifically, consumption-related information includes, client identity information, integration consumption number.
It is further preferred that as illustrated in fig. 3, clearing step S5 specifically,
Step S5.1:Statistics integration consumption business's caused overall consumption information list in setting time section;
Step S5.2:Reconciliation information is sent to corresponding integration publisher according to overall consumption information list;
Step S5.3:Receive the reconciliation result that integration publisher feeds back to;
Step S5.4:Integration publisher is prompted to carry out expense branch to integration consumption business and transaction platform according to reconciliation result Pay.
In the present embodiment, transaction platform starts clearance flow eventually in day, collects and is consumed caused by the same day each integration consumption business Data.
Specifically, transaction platform consumes the overall consumption information of business according to single integration, and collect statistics go out to consume fee to be charged, The marketing cost according to caused by fee to be charged and corresponding integration transaction simultaneously, calculates and actually closes the account, more specific Ground, the computational methods actually closed the account are:
Fee to be charged-marketing cost expenditure=is actually closed the account
More specifically, marketing cost expenditure charges ratio with that should charge for the water conservancy diversion marketing that integration publisher pre-establishes Product, i.e.
Fee to be charged * water conservancy diversion marketing charge ratio=marketing cost expenditure
In addition, transaction platform forms reconciliation information, and reconciliation information is issued to correspondingly according to the overall consumption information collected Integration publisher carry out reconciliation verification, specifically, reconciliation information includes, amount payable, water conservancy diversion marketing charge ratio, water conservancy diversion receive Enter, transaction platform charge ratio, transaction platform amount receivable.After reconciliation is errorless, transaction platform is according to integration publisher's After ratio of sharing in the benefit deducts corresponding platform service charge, help integrates publisher and transfers spending amount to corresponding integration consumption business In appointed bank's account.More specifically, platform service charge is:
Marketing cost expenditure * transaction platform charge ratio=platform service charges
It is further preferred that the relevant information of integration publisher includes, pricing information, brand styles, brand influence are integrated Power.In the present embodiment, integration consumption business can be according to the integration pricing information of integration publisher, brand styles, brand influence Judge whether to be contracted with integration publisher etc. information.
Embodiment two
With reference to Fig. 4, the present embodiment provides a kind of marketing management system based on integration, including:
Announce unit 1, for receive integration publisher announcement request, and according to announce request to integration publisher and The relevant information of integration publisher is announced;
Query unit 2, the inquiry request of consumption business is integrated for receiving, and according to inquiry request by qualified integration The relevant information of publisher and integration publisher feed back to integration consumption business;
Contract unit 3, for receive integrate consumption business subscription request, and receive integration publisher signing accreditation please Ask, and according to subscription request and signing accreditation request, integration publisher and integration consumption business are contracted;
Consumer unit 4, for receiving the consumption-related information for integrating consumption business and sending, and according to consumption-related information to phase The integration publisher answered is deducted points, and deduction of points result is fed back into integration consumption business;
Clearing unit 5, consumption business's caused overall consumption information list in setting time section is integrated for counting, and according to The corresponding integration publisher of overall consumption information list prompting carries out reimbursement of expense.
Marketing management system provided in an embodiment of the present invention based on integration, by integration publisher and integration consumption business couple Connect, in a manner of forming Collaborating marketing, and the actual amount then obtained for marketing cost according to integration consumption business water conservancy diversion is divided Stand, it is fairer and more reasonable.
It should be noted that the marketing management system provided in an embodiment of the present invention based on integration, integration publisher passes through Integration is consumed client's water conservancy diversion to integration consumption business, and the volume of the flow of passengers of consumption business is so integrated with increase, then, integration consumption Business needs to pay a certain proportion of marketing cost to integration publisher.In addition, integration publisher be also required to it is certain from what is obtained Part expense is paid in the marketing cost of ratio to transaction platform.
Furthermore, it is necessary to illustrate, in the present embodiment, the function for integrating publisher is that the integration issued is determined Valency, couple integration contracted with it consumption business are publicized and promoted, and expenditure integration actual cost caused by consumption, collect product Marketing value expense etc. caused by after shunting is logical.The function of transaction platform is to undertake the price of integration publisher and issue price, Registration integration publisher and the contract signing relationship of integration consumption business, carry out allocation settlement, to adding to expense caused by integration circulation The mechanism of transaction platform carries out brand promotion, collects marketing cost etc..The function of integration consumption business is that selection integration publisher enters Row signing, earning integration actual cost caused by consumption, caused marketing value expense etc. after expenditure integration circulation.
Preferably, consumer unit 4 is specifically used for,
The consumption-related information that integration consumption business sends is received, and consumption-related information is sent to corresponding integration distribution Business is audited;
The consumption msu message that integration publisher feeds back to is received, and according to consumption msu message to integration publisher's button Point, and deduction of points result is sent to integration and consumes business.
In the present embodiment, client can hold the integration of integration publisher, have signing to close to any family and integration publisher The integration consumption business of system carries out integration consumption, and when client carries out integration consumption, is submitted and consumed to platform from integration consumption business The consumption-related information is forwarded to integration publisher and checked and deducted points consumption by relevant information, afterwards, transaction platform, is consumed Consumption result is informed into transaction platform after completion, and integration consumption business is transmitted to by transaction platform, business is finally consumed by integration Purchased service content is provided client.
It is further preferred that clearing unit 5 is specifically used for,
Statistics integration consumption business's caused overall consumption information list in setting time section;
Reconciliation information is sent to corresponding integration publisher according to overall consumption information list;
Receive the reconciliation result that integration publisher feeds back to;
Integration publisher is prompted to carry out reimbursement of expense to integration consumption business and transaction platform according to reconciliation result.
In the present embodiment, transaction platform starts clearance flow eventually in day, collects and is consumed caused by the same day each integration consumption business Data.
Specifically, transaction platform consumes the overall consumption information of business according to single integration, and collect statistics go out to consume fee to be charged, The marketing cost according to caused by fee to be charged and corresponding integration transaction simultaneously, calculates and actually closes the account, more specific Ground, the computational methods actually closed the account are:
Fee to be charged-marketing cost expenditure=is actually closed the account
More specifically, marketing cost expenditure charges ratio with that should charge for the water conservancy diversion marketing that integration publisher pre-establishes Product, i.e.
Fee to be charged * water conservancy diversion marketing charge ratio=marketing cost expenditure
In addition, transaction platform forms reconciliation information, and reconciliation information is issued to correspondingly according to the overall consumption information collected Integration publisher carry out reconciliation verification, specifically, reconciliation information includes, amount payable, water conservancy diversion marketing charge ratio, water conservancy diversion receive Enter, transaction platform charge ratio, transaction platform amount receivable.After reconciliation is errorless, transaction platform is according to integration publisher's After ratio of sharing in the benefit deducts corresponding platform service charge, help integrates publisher and transfers spending amount to corresponding integration consumption business In appointed bank's account.More specifically, platform service charge is:
Marketing cost expenditure * transaction platform charge ratio=platform service charges
It is further preferred that the relevant information of integration publisher includes, pricing information, brand styles, brand influence are integrated Power.In the present embodiment, integration consumption business can be according to the integration pricing information of integration publisher, brand styles, brand influence Judge whether to be contracted with integration publisher etc. information.
Although present invention has been a certain degree of description, it will be apparent that, do not departing from the spirit and scope of the present invention Under the conditions of, the appropriate change of each condition can be carried out.It is appreciated that the invention is not restricted to the embodiment, and it is attributed to right It is required that scope, it includes the equivalent substitution of each factor.

Claims (10)

  1. A kind of 1. marketing management method based on integration, applied to integration circulation transaction platform, it is characterised in that including:
    Announce step:Receive integration publisher announcement request, and according to it is described announce request to it is described integration publisher and The relevant information of the integration publisher is announced;
    Query steps:The inquiry request of integration consumption business is received, and is issued qualified integration according to the inquiry request The relevant information of business and the integration publisher feed back to the integration consumption business;
    Signing step:The subscription request of integration consumption business is received, and receives the signing accreditation request of integration publisher, and according to The subscription request and the signing accreditation request, contract to the integration publisher and the integration consumption business;
    Consume step:The consumption-related information that integration consumption business sends is received, and according to the consumption-related information to corresponding Integration publisher is deducted points, and deduction of points result is fed back into the integration consumption business;
    Settle accounts step:Statistics integration consumption business's caused overall consumption information list in setting time section, and always disappeared according to described The corresponding integration publisher of charge information list prompting carries out reimbursement of expense.
  2. 2. the marketing management method according to claim 1 based on integration, it is characterised in that the consumption step is specific For,
    The consumption-related information that integration consumption business sends is received, and the consumption-related information is sent to corresponding integration distribution Business is audited;
    The consumption msu message that the integration publisher feeds back to is received, and the integration is sent out according to the consumption msu message Do business deduction of points, and deduction of points result is sent to the integration consumption business.
  3. 3. the marketing management method according to claim 1 based on integration, it is characterised in that the clearing step is specific For,
    Statistics integration consumption business's caused overall consumption information list in setting time section;
    Reconciliation information is sent to corresponding integration publisher according to the overall consumption information list;
    Receive the reconciliation result that integration publisher feeds back to;
    Integration publisher is prompted to carry out reimbursement of expense to integration consumption business and transaction platform according to the reconciliation result.
  4. 4. the marketing management method according to claim 1 based on integration, it is characterised in that the phase of the integration publisher Closing information includes, and integrates pricing information, brand styles, brand influence.
  5. 5. the marketing management method according to claim 3 based on integration, it is characterised in that the reconciliation information includes, Amount payable, water conservancy diversion marketing charge ratio, water conservancy diversion income, transaction platform charge ratio, transaction platform amount receivable.
  6. 6. the marketing management method according to claim 1 based on integration, it is characterised in that the consumption-related information bag Include, client identity information, integration consumption number.
  7. A kind of 7. marketing management system based on integration, applied to integration circulation transaction platform, it is characterised in that including:
    Unit is announced, request is announced to the integration publisher for receiving the announcement request of integration publisher, and according to described And the relevant information of the integration publisher is announced;
    Query unit, the inquiry request of consumption business is integrated for receiving, and according to the inquiry request by qualified integration The relevant information of publisher and the integration publisher feed back to the integration consumption business;
    Signing unit, the subscription request of consumption business is integrated for receiving, and receives the signing accreditation request for integrating publisher, and According to the subscription request and the signing accreditation request, the integration publisher and the integration consumption business are contracted;
    Consumer unit, for receiving the consumption-related information for integrating consumption business and sending, and according to the consumption-related information to phase The integration publisher answered is deducted points, and deduction of points result is fed back into the integration consumption business;
    Clearing unit, consumption business's caused overall consumption information list in setting time section is integrated for counting, and according to described The corresponding integration publisher of overall consumption information list prompting carries out reimbursement of expense.
  8. 8. the marketing management system according to claim 7 based on integration, it is characterised in that the consumer unit is specifically used In,
    The consumption-related information that integration consumption business sends is received, and the consumption-related information is sent to corresponding integration distribution Business is audited;
    The consumption msu message that the integration publisher feeds back to is received, and the integration is sent out according to the consumption msu message Do business deduction of points, and deduction of points result is sent to the integration consumption business.
  9. 9. the marketing management system according to claim 7 based on integration, it is characterised in that the clearing unit is specifically used In,
    Statistics integration consumption business's caused overall consumption information list in setting time section;
    Reconciliation information is sent to corresponding integration publisher according to the overall consumption information list;
    Receive the reconciliation result that integration publisher feeds back to;
    Integration publisher is prompted to carry out reimbursement of expense to integration consumption business and transaction platform according to the reconciliation result.
  10. 10. the marketing management system according to claim 9 based on integration, it is characterised in that the reconciliation information includes, Amount payable, water conservancy diversion marketing charge ratio, water conservancy diversion income, transaction platform charge ratio, transaction platform amount receivable.
CN201710657836.2A 2017-08-03 2017-08-03 Marketing management method and system based on integration Pending CN107464140A (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN109003164A (en) * 2018-07-17 2018-12-14 物遇(上海)网络科技有限公司 Based on the two-way instant conclusion of the business system and method for freely fixing a price under whole transaction context

Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101038659A (en) * 2007-04-17 2007-09-19 刘群峰 Sales promotion system and method thereof

Patent Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101038659A (en) * 2007-04-17 2007-09-19 刘群峰 Sales promotion system and method thereof

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN109003164A (en) * 2018-07-17 2018-12-14 物遇(上海)网络科技有限公司 Based on the two-way instant conclusion of the business system and method for freely fixing a price under whole transaction context

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Application publication date: 20171212