CN107423296B - Searching method and device for searching - Google Patents

Searching method and device for searching Download PDF

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Publication number
CN107423296B
CN107423296B CN201610346319.9A CN201610346319A CN107423296B CN 107423296 B CN107423296 B CN 107423296B CN 201610346319 A CN201610346319 A CN 201610346319A CN 107423296 B CN107423296 B CN 107423296B
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search
search result
recommended
page
keyword
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CN107423296A (en
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陈辉都
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Beijing Sogou Technology Development Co Ltd
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Beijing Sogou Technology Development Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation

Abstract

The application provides a searching method, a searching device and a searching device, wherein the searching method comprises the following steps: in response to a received initial keyword, determining at least two recommended keywords associated with the initial keyword; generating a first portal link for pointing to a second search result page, wherein the second search result page comprises: search results corresponding to the at least two recommended keywords; providing for display a first search results page, the first search results page comprising: search results of the initial keyword and the first entry link. By adopting the embodiment of the application, the searching efficiency, the searching accuracy and the processing performance of the server can be improved, and the searching experience of a user can be further improved.

Description

Searching method and device for searching
Technical Field
The present application relates to the field of search technologies, and in particular, to a search method, a search device, and a search device.
Background
With the rapid development of internet technology, more and more users use search engines to search information interested or needed by themselves in real time through the internet. Generally, a search engine provides an interactive interface, a user can input keywords to trigger a search on the interactive interface, and the search engine displays search result items corresponding to the keywords to the user in a search result page in sequence, so that the user can trigger any search result item conveniently to open a page of result details, and further browse content included in the search result in detail.
Disclosure of Invention
However, the inventor finds in the research process that, with the search method of the prior art, the server only searches for the keyword input by the user, for example, the user wants to find a water heater capable of boiling water quickly, but the user does not know how to express the intention, and only inputs the "water heater" in the input box to trigger the search, and the server only searches for the "water heater", because the actual water heaters are various, the search result of the server includes various types of water heaters, and this may include some types of search result that the user does not need to know, for example, a water heater that is boiling water slowly but saves electricity. Therefore, one-time search cannot meet the search requirement of the user, the user can submit new keywords again or even for multiple times to trigger search, unnecessary or repeated interaction times between the user and the server of the search engine are increased, the server can meet the user requirement only by carrying out search response for multiple times, and the search efficiency and the processing performance of the server are influenced. Further, the search experience of the user is also reduced.
Based on the above, the search scheme is provided, when a user inputs an initial keyword, a plurality of recommended keywords related to the initial keyword can be determined for the user, and then the first entry link pointing to the search result page of the search result including the recommended keywords is presented in the search result page corresponding to the initial keyword, so that the user can directly check the search result page corresponding to the recommended keywords through the first entry link under the condition that the search result of the initial keyword does not meet the requirement, and then can select the search result of the recommended keyword which is interested by the user, so that the search requirement can be met under the condition that the server adopts less search processing times, and the search efficiency and the processing performance of the server are improved. Furthermore, the search experience of the user can be improved.
The application also provides a searching device for ensuring the realization and the application of the method in practice.
The application discloses a search method, which comprises the following steps:
in response to a received initial keyword, determining at least two recommended keywords associated with the initial keyword;
generating a first portal link for pointing to a second search result page, wherein the second search result page comprises: search results corresponding to the at least two recommended keywords;
providing for display a first search results page, the first search results page comprising: search results of the initial keyword and the first entry link.
The application discloses search device includes:
a recommendation keyword determining module, configured to determine, in response to the received initial keyword, a recommendation keyword associated with the initial keyword;
a first portal link generation module, configured to generate a first portal link pointing to a second search result page, where the second search result page includes: search results corresponding to the at least two recommended keywords;
a first display module to provide for display a first search results page, the first search results page comprising: search results of the initial keyword and the first entry link.
In the embodiment of the application, besides the search efficiency and the processing performance of the server can be improved, the search experience of the user is improved, the search results of all recommended keywords can be switched and presented in the second search result page in a tab page searching mode, and all recommended keywords can be presented in the second search result page in a navigation bar mode, so that the user can check and compare the search results of different recommended keywords more conveniently and intuitively, the page click rate in the search result page can be improved, and the user friendliness of the server of the search engine is improved.
Furthermore, the first search result page can show not only the first entry links, but also recommended links of various recommended keywords, so that when a user directly triggers a certain recommended keyword, the search result of the recommended keyword is directly shown in the current search tab page of the second search result page, and search results which may be needed by the user can be quickly and intuitively provided for the user.
Furthermore, the first search result page can also display the attached map link, so that the user can know the specific image of the recommended keyword through the picture on the attached map link, and the user friendliness of the server of the search engine can be improved.
Furthermore, the current search tab page in the second search result page can present a search result of one recommended keyword by default, and when the user triggers other recommended keywords, the search is performed in real time and the search result is returned, so that the phenomenon that the response speed and efficiency are reduced when the server of the search engine searches a plurality of keywords at the same time can be avoided, and the normal work of the server of the search engine is ensured.
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In order to more clearly illustrate the technical solutions in the embodiments of the present application, the drawings needed to be used in the description of the embodiments are briefly introduced below, and it is obvious that the drawings in the following description are only some embodiments of the present application, and it is obvious for those skilled in the art to obtain other drawings based on these drawings without inventive labor.
Fig. 1 is a flowchart of a search method embodiment 1 of the present application;
FIG. 2 is a flow chart of embodiment 2 of the search method of the present application;
fig. 3 is a block diagram showing the structure of embodiment 1 of the search device of the present application;
fig. 4 is a block diagram showing the structure of embodiment 2 of the search device of the present application;
FIG. 5 is a block diagram illustrating an apparatus 800 for searching according to an exemplary embodiment herein;
fig. 6 is a schematic structural diagram of a server in an embodiment of the present application.
Detailed Description
The technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application, and it is obvious that the described embodiments are only a part of the embodiments of the present application, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present application.
Referring to fig. 1, a flowchart of a search method embodiment 1 of the present application is shown, where the present embodiment may be applied to a server of a search engine, and the present embodiment may include the following steps:
step 101: in response to a received initial keyword, at least two recommended keywords associated with the initial keyword are determined.
In this embodiment, when a user opens a portal site of a search engine, a search process in this embodiment may be executed and a search function in this embodiment may be implemented by inputting a keyword into an input box provided by the portal site and triggering a search. The initial keyword is a keyword input by the user in the input box, and the at least two recommended keywords determined in this step are a plurality of other keywords having some association with the initial keyword.
Specifically, the server may maintain a related vocabulary in the database, where the related vocabulary may store a correspondence between the initial keyword and at least two recommended keywords related thereto, and after receiving the initial keyword input by the user, the server may directly match the initial keyword with the recommended keywords related to the initial keyword according to the correspondence in the related vocabulary. For example, the initial keyword input by the user is "gas water heater", and in the related word list, the "gas water heater" has corresponding relations with "instant water heater", "instant water heater" and "water storage water heater", respectively, then the corresponding recommended keyword may be: an instant water heater, an instant water heater and a water storage type water heater.
The corresponding relation between the initial keyword in the related word list and the plurality of recommended keywords related to the initial keyword can be determined by the server directly according to the distance between the keywords. For example, if the distance between two keywords is smaller than a preset distance threshold, which may be set autonomously by a person skilled in the art, for example, 0.01, etc., it may be determined that there is a correspondence between the two keywords. In practical application, it is assumed that there are a plurality of keywords smaller than the preset distance threshold, and the keywords may be sorted according to the distance, for example, all the keywords satisfying the distance threshold are sorted according to the sequence of the distance from small to large, and the first plurality of keywords are selected as a plurality of recommended keywords corresponding to the initial keyword, so as to store the corresponding relationship between the initial keyword and the plurality of recommended keywords in the related vocabulary.
In addition, for an initial keyword, the server may further calculate, according to historical search data of each of the other keywords, for example, a search heat of each of the other keywords, a number of times or a probability that the user clicks another keyword again from a search result page of the initial keyword to perform a search, and the like, a recommended keyword having an association with the initial keyword through a relevance algorithm (for example, a simhash method). Specifically, for an initial keyword, the weight values of other keywords can be calculated through a correlation algorithm, so that the other keywords are sorted according to the weight values of the keywords, then a plurality of previous keywords are determined as a plurality of recommended keywords corresponding to the initial keyword, and the corresponding relationship between the initial keyword and the recommended keywords can be stored in a related word list.
It should be noted that, in practical applications, a person skilled in the art may select a manner of determining the plurality of recommended keywords associated with the initial keyword from the master according to an application scenario or practical requirements. The specific ways of determining the recommended keywords are different, and the recommended keywords obtained for the same initial keyword are also different, but the different recommended keywords do not affect the implementation of the embodiment of the present application, and therefore, the embodiment of the present application does not make any limitation on the ways of determining the recommended keywords.
Step 102: generating a first portal link for pointing to a second search result page, wherein the second search result page comprises: and searching results corresponding to the at least two recommended keywords.
The search results corresponding to the at least two recommended keywords may be: and respectively taking the at least two recommended keywords as search words to search to obtain search results.
After obtaining a plurality of recommended keywords having associations with the initial keywords, the server generates a first entry link for the search results corresponding to the recommended keywords, and when the first entry link is triggered by the user, the server can provide a second search result page different from the first search result page for display. The second search result page may be used to present search results corresponding to the plurality of recommended keywords determined in step 101. And the search result of the initial keyword input by the user and the generated first entry link can be displayed in the currently opened first search result page. Wherein the first search result page may be a jump page of the web portal opened by the user in step 101, and the second search result page is a second search result page different from the first search result page newly opened in the browser.
Specifically, the server may be implemented in a manner of a URL (Uniform Resource Locator) link when generating the first entry link. For example, assuming that there are 3 recommended keywords determined in step 101 for the initial keyword "gas water heater", for the 3 recommended keywords, the server may generate a first entry link capable of pointing to a second search result page that simultaneously includes search results corresponding to the 3 recommended keywords, respectively. In practical application, if a user triggers the first entry link on the first search result page, the user is equivalent to continuously submit the 3 recommended keywords as search keywords to the server through the browser, the server performs real-time search on the 3 recommended keywords, search results corresponding to the 3 recommended keywords are integrated in the second search result page, and then the second search result page is displayed to the user.
Step 103: providing for display a first search results page, the first search results page comprising: search results of the initial keyword and the first entry link.
Then, the server can provide a search result page comprising the initial keyword and a first entry link, and send the first search result page to the terminal for displaying, so that the user can browse the search result of the initial keyword, and trigger the first entry link to trigger the search of the plurality of recommended keywords.
It is understood that, in practical applications, the first portal link may have different presentation manners, and the first portal link may be presented in any presentation area in the search result page. The following description is given of three preferred embodiments, but in practice, the present invention is not limited to the following embodiments.
In the first presentation manner, the step 103 may specifically include the step a 1:
step A1: and displaying the first entry link as a search result item in a result display area in the first search result page.
The result display area generally refers to a text area below a search box (i.e., an input box provided by a search engine) in a search result page, and is generally used for displaying search results corresponding to search keywords input in the search box.
Specifically, the search results corresponding to the first entry link and the initial keyword may be respectively displayed as search result items in a result display area in the first search result page.
In the first presentation manner, each search result of the initial keyword is presented as each search result item, and the first entry link is also presented as one search result item in the first search result page. If a certain search result item of the initial keyword is triggered by the user, the user can continue to browse the detail page of the search result item; and if the user triggers the search result item comprising the first entry link, the second search result page can be opened, and search results corresponding to the plurality of recommended keywords respectively can be viewed in the second search result page.
Specifically, in order to facilitate the user to browse the search result of the initial keyword first and then browse the search result of the recommended keyword, the first entry link may be displayed as the last search result item in the first search result page. Generally, the user will select to view the search result corresponding to the initial keyword preferentially, and only in the case that the search result corresponding to the initial keyword is not ideal, the user will further want to view the search result corresponding to the recommended keyword. Therefore, an application scenario of the method described in the present application may be that the first entry link pointing to the second search result page is displayed in the last search result item in the result display area of the first search result page, so that when the user finishes viewing the entire content of the first search result page and does not have a satisfactory result, the user may enter the second search result page pointing to the search result corresponding to at least two recommended keywords by clicking on the first entry link, so as to further find the satisfactory search result. In practical applications, the first portal link may also be presented as any one of the search result items in the first search result page.
In a second presentation manner, the step 103 may specifically include the step B1:
step B1: and displaying the first entry link as a search promotion item in a search promotion display area in the first search result page.
The search promotion display area generally refers to a display area located on the right of the result display area, and the search promotion display area is generally used for displaying promotion information corresponding to the search keywords; the promotion information may generally be information that may be of interest to the user in relation to the search keyword, advertisement or merchandise information in relation to the search keyword, encyclopedia or vertical search result links in relation to the search keyword, and so on.
Specifically, the search result corresponding to the initial keyword may be displayed in a result display area in the first search result page as a search result item; and displaying the first entry link as a search promotion item in a search promotion display area in the first search result page. It can be seen that in the second presentation manner, only the search results of the initial keyword are presented in the result presentation area of the first search result page as search result items. And the first entry link is displayed in a search promotion display area in the first search result page as a search promotion item different from the search result item and is displayed to the user as a search promotion item, so that the user can directly enter a second search result page pointing to search results corresponding to at least two recommended keywords by clicking the first entry link if the user wants to know more information related to the search keywords, and more search results corresponding to the recommended keywords related to the initial keywords can be obtained.
In a third presentation manner, the step 103 may specifically include the step C1:
step C1: and displaying the first entry link as a related recommendation in a related recommendation display area in the first search result page.
The related recommendation display area is generally a related recommendation area located below the search box and/or at the bottom of the search result page, and is generally used for displaying search links corresponding to recommendation keywords related to the search keywords, and when a user clicks a certain recommendation keyword in the related recommendation area, the page jumps to a search result page corresponding to the recommendation keyword.
Specifically, the search result corresponding to the initial keyword may be displayed in a result display area in the first search result page as a search result item; and displaying the first entry link as a related recommendation item in a related recommendation display area in the first search result page.
However, when the user wants to know more information related to the search keyword, the user can directly click the first entry link to enter the second search result page pointing to the search results corresponding to at least two recommended keywords, so as to obtain more search results corresponding to the recommended keywords related to the initial keyword.
It should be noted that the method provided in the embodiment of the present application is different from the conventional display of the related recommended links in that the search results corresponding to at least two recommended keywords are integrated in the second search result page opened by triggering the first entry link, and when a user needs to check the search results corresponding to a plurality of recommended keywords, the user does not need to click each recommended keyword in the related recommended area and trigger the search results corresponding to each recommended keyword respectively, and only needs to click the first entry link of the present application, and the search results corresponding to the plurality of recommended keywords can be checked in one search result page; furthermore, in the conventional method, if a user wishes to compare and select search results corresponding to a plurality of recommended keywords, the search result pages corresponding to the recommended keywords need to be opened respectively and switched continuously, and the first entry link of the application enables the user to check the search results corresponding to the recommended keywords in one search result page, so that the search experience of the user is improved.
After the first search result page is presented to the user in step 103, the present embodiment may further include:
step 104: and responding to the triggering operation aiming at the first entry link, and displaying the search results corresponding to the at least two recommended keywords in the second search result page in a mode that one search tag page corresponds to the search result of one recommended keyword.
Because the first portal link to the second search result page is exposed in the first search result page, if the first portal link is triggered (e.g., clicked on, etc.), the server continues to provide a second search result page for exposure that is distinct from the first search result page. The second search result page may include: and searching results corresponding to the at least two recommended keywords. Specifically, the second search result page may respectively show search results of a plurality of recommended keywords in a manner that one search tab page corresponds to one search result.
In the embodiment of the application, each recommended keyword in the second search result page may be displayed in a navigation bar preset on the second search result page, or each recommended keyword in the second search result page is correspondingly displayed in an information tab bar of each search tab page as a name of each search tab page.
For the embodiment of the preset navigation bar, the navigation bar can be arranged at a more prominent position in the second search result page, and the navigation bar can be automatically adjusted according to the number and length of the recommended keywords. In one display mode, the navigation bar may be disposed at the top of the second search result page in a horizontal display bar, and the recommended keywords are arranged horizontally along the navigation bar according to a preset sequence. And in another display mode, the navigation bar can also be arranged on the left side of the second search result page in a vertical display bar mode, and the recommended keywords are vertically arranged along the navigation bar according to a preset sequence. And when a user triggers a certain recommended keyword in the navigation bar by clicking or hovering a mouse and the like, displaying a search tag page corresponding to the recommended keyword in the second search result page.
Specifically, the step 104 may include steps D1 to D3:
step D1: and responding to the triggering operation aiming at the first entry link, and respectively displaying the at least two recommended keywords in a preset sequence in a preset display position on the second search result page.
Assuming that the user triggers the first entry link on the first search result page, the server may preset a navigation bar for displaying the recommended keywords as the preset display position on the provided second search result page, and may respectively display the recommended keywords in the navigation bar according to a preset sequence. The server can also take the tag information column of each search tag page as a preset display position of a plurality of recommended keywords, and in this case, each recommended keyword can be displayed as a name of each search tag page. The preset sequence may be an arrangement sequence of the keywords when determining the recommended keywords in step 101. For example, the recommendation keyword with the smallest distance is located at the first position in the navigation bar, and so on, the recommendation keyword with the largest distance is located at the last position in the navigation bar; or, the recommendation keyword with the highest weight is located at the first position in the navigation bar, and so on, the keyword with the lowest weight in the recommendation keywords is located at the last position in the navigation bar.
Of course, those skilled in the art may also display the recommended keywords in other manners, and only the recommended keywords related to the initial keywords need to be displayed in the navigation bar.
Step D2: and determining the current keywords needing to preferentially display the search result according to a preset recommendation rule.
Step D3: and displaying a search tag page corresponding to the current keyword on the second search result page.
Specifically, a search tab page corresponding to the current keyword is explicitly displayed on the second search result page, and search tab pages corresponding to other recommended keywords are hidden and displayed; and when receiving that a user triggers other recommended keywords by clicking or hovering a mouse and the like, switching the content explicitly shown in the second search result page from the search label page corresponding to the current keyword to the search label page corresponding to the clicked recommended keyword.
In this embodiment, the second search result page may initially present search results for a certain recommended keyword. Then, in practical applications, the server may preset a preset recommendation rule, for example, the recommendation keyword with the smallest distance or the recommendation keyword with the largest weight is taken as the current keyword that needs to show the search result. For example, for the initial keyword "gas water heater", assuming that the recommended keyword with the largest weight is "instant water heater", while the search tab page corresponding to each recommended keyword is displayed in the second search result page, the search tab page corresponding to the "instant water heater" may also be directly displayed in the second search result page; and when the user triggers some other recommended keyword (such as a water storage type water heater), switching the display of the second search result page from the search tab page corresponding to the 'instant water heater' to the search tab page corresponding to the 'water storage type water heater'.
Further, assuming that the current keyword determined according to the preset recommendation rule is the first recommendation keyword "water storage type water heater", at a preset display position, the "water storage type water heater" can be displayed in any display manner such as bold or underline to be distinguished from other recommendation keywords; and displaying each search result item corresponding to the water storage type water heater on the current search tab page corresponding to the current keyword 'water storage type water heater', and if a user triggers a certain search result item of the 'water storage type water heater', skipping to a detail page corresponding to the search result item. And the search results corresponding to other keywords except the current keyword are displayed by replacing the search result corresponding to the current keyword displayed in the current search tab page with the search result corresponding to the triggered other keyword under the condition that the user triggers a certain other corresponding keyword so as to switch the contents of the search tab page.
In order to facilitate the user to directly browse further search results related to the initial keyword or the recommended keyword, respective second entry links corresponding to the recommended keywords may be displayed in respective search tab pages in a second search result page, where the second entry links are used to point to third search result pages corresponding to the recommended keywords, and the third search result page includes: and the search results corresponding to at least two secondary keywords related to the recommended keywords. Accordingly, before step 104, the method may further include:
step F: generating second entry links pointing to third search result pages according to the recommended keywords respectively, wherein the third search result pages comprise: and searching results corresponding to at least two secondary keywords related to the corresponding recommended keywords.
In this step, when providing the second search result page, because the plurality of recommended keywords corresponding to the initial keyword are already determined, the server may further determine a plurality of secondary keywords corresponding to each recommended keyword according to the correspondence stored in the related word list, and then search each secondary keyword, and link the second entry of the search result pointing to each secondary keyword, and display the search result in the search tag page corresponding to the corresponding recommended keyword.
For example, if one of the recommended keywords corresponding to the initial keyword "gas water heater" is "instant water heater", and the "instant water heater" has two related secondary keywords "child water heater" and "air water heater", the server may search the search results of the two secondary keywords "child water heater" and "air water heater", integrate the two search results in a third search result page, and generate a second entry link pointing to the third search result page for the third search result page. Therefore, the server can display the second entry link in the search tab page corresponding to the recommended keyword 'instant water heater' in the second search result page, so that when the search result of the recommended keyword 'instant water heater' cannot satisfy the user, the user can directly trigger the second entry link on the search tab page corresponding to the 'instant water heater', and accordingly the third search result page is opened to check the search results of the secondary keywords 'children type water heater' and 'air type water heater'.
Of course, in this embodiment, only the example of the third search result page is given, but in practical application, according to the manner of step F, the third entry link pointing to the fourth search result page may be continuously displayed in the search tab page of the third search result page, and so on, and in case that the performance of the server is good enough, the nth entry link pointing to the N +1 th search result page may be displayed in the search tab page of the nth search result page in a nested manner, it can be understood that the generation manner of each level of search result pages is similar, and it is sufficient to refer to the relevant description in embodiments 1 and 2. And N is a natural number greater than 1, so that the user can conveniently view related search results.
Therefore, in the embodiment of the application, when the user inputs the initial keyword, a plurality of recommended keywords related to the initial keyword can be determined for the user, and then the first entry link pointing to the search result page comprising the recommended keywords is also displayed in the search result page corresponding to the initial keyword, so that the user can directly check the search results of the recommended keywords through the first entry link under the condition that the search results of the initial keyword do not meet the requirement, and then can select the search results of the recommended keywords interested by the user to check, so that the search requirement can be met under the condition that the server adopts less search processing times, and the search efficiency and the processing performance of the server are improved. Furthermore, the search experience of the user can be improved.
In addition, the embodiment can improve the search efficiency and the processing performance of the server, improve the search experience of the user, and can also switch and present the search results of each recommended keyword in the second search result page in a tab page search manner, and present each recommended keyword in the second search result page in a navigation bar manner, so that the user can more conveniently and intuitively view and compare the search results of different recommended keywords, thereby not only improving the page click rate in the search result page, but also improving the user friendliness of the server of the search engine.
Furthermore, the current search tab page in the second search result page can present a search result of one recommended keyword by default, and when the user triggers other recommended keywords, the search is performed in real time and the search result is returned, so that the phenomenon that the response speed and efficiency are reduced when the server of the search engine searches a plurality of keywords at the same time can be avoided, and the normal work of the server of the search engine is ensured.
Referring to fig. 2, a flowchart of embodiment 2 of a search method according to the present application is shown, where the present embodiment may be applied to a server of a search engine, and the present embodiment may include the following steps:
step 201: in response to a received initial keyword, at least two recommended keywords associated with the initial keyword are determined.
Step 202: a first portal link is generated for pointing to a second search results page.
Wherein the second search result page may include: and searching results corresponding to the at least two recommended keywords.
The implementation manners of step 201 and step 202 may refer to embodiment 1, and are not described herein again.
Step 203: and generating a recommendation link corresponding to each recommendation keyword, wherein the recommendation link is used for pointing to the second search result page.
The present embodiment is different from embodiment 1 in that, in addition to generating the first entry link, the present embodiment also generates a recommendation link corresponding to each recommendation keyword. Wherein each recommendation link may point to: and the second search result page comprises search results corresponding to the at least two recommended keywords.
In this embodiment, if the second search result page is a search result in which a plurality of recommended keywords are presented in a one-to-one correspondence manner on a plurality of search tab pages, when a user opens the second search result page by triggering a recommended link corresponding to a certain recommended keyword in the first search result page, the search tab page corresponding to the recommended keyword may be directly presented preferentially on the second search result page. For example, assuming that a plurality of recommended keywords including "water storage type water heater", "instant water heater", and the like are displayed, assuming that the user triggers a recommended link corresponding to "water storage type water heater", a search tab page including a search result of "water storage type water heater" is preferentially displayed in the second search result page, search results of other recommended keywords are used as contents to be displayed in the hidden search tab page, and when the user switches from the current keyword to other hidden recommended keywords, the corresponding search results are displayed in the corresponding search tab page.
The recommendation links and the first entry link can be integrated together in the first search result page to be displayed for the user, and specifically, the recommendation links can be displayed according to a preset sequence. The preset sequence may refer to the detailed description of the preset sequence in step C1, and will not be described herein again.
Specifically, the first entry link and the recommended link corresponding to each recommended keyword may be displayed in the first search result page as search result items in a result display area. Or, the first entry link and the recommendation link corresponding to each recommendation keyword may also be displayed in a search promotion display area in the first search result page as search promotion items. Or, the first entry link may be displayed in a result display area in the first search result page as a search result item, and the recommendation links corresponding to the recommendation keywords may be displayed in a search promotion display area in the first search result page as search promotion items. Or, the first entry link and the recommendation link corresponding to each recommendation keyword may be displayed as a relevant recommendation in a relevant recommendation display area in the first search result page. Or, the first entry link is used as a search result item to be displayed in a result display area in the first search result page, and the recommendation link corresponding to each recommendation keyword is used as a relevant recommendation to be displayed in a relevant recommendation display area in the first search result page.
Specifically, the recommended links may be collectively displayed near the display area of the first portal link (for example, below the display area of the first portal link), or may be provided in a pull-down menu of the first portal link, and each recommended link may be displayed only when the user clicks a pull-down button of the first portal link. The corresponding recommended keywords can be shown at the display positions of the recommended links, so that a user can selectively trigger a certain recommended link which is interested after seeing the content of each recommended keyword.
Step 204: searching recommendation drawings corresponding to the recommendation keywords in a preset gallery, and generating a drawing link corresponding to the recommendation keywords according to the recommendation drawings, wherein the drawing link is used for pointing to: and the second search result page comprises search results corresponding to the at least two recommended keywords.
In this embodiment, after the recommendation links corresponding to the recommendation keywords are generated, the recommendation drawings corresponding to one or more recommendation keywords may be determined according to the relationship between the recommendation keywords and the drawings, and then a drawing link is generated according to the recommendation drawings, where the drawing link is also used to point to a second search result page including search results corresponding to the recommendation keywords. The figure link can also be a URL link, triggering the figure link is equivalent to triggering search of a plurality of recommended keywords, and then the search results of the recommended keywords are displayed in a second search result page, and the second search result page displays the search tag page corresponding to the recommended keywords corresponding to the figure link.
To implement this step, the server may maintain a gallery in which the correspondence of the recommended keywords with the drawings is stored. One recommended keyword may correspond to one drawing, or a plurality of recommended keywords corresponding to one initial keyword may all correspond to one drawing. For example, a picture of a certain water heater has a corresponding relation with the recommended keyword "water storage type water heater". Then, when the recommendation keyword determined in step 201 includes "water storage type water heater", the picture of the corresponding water heater may be taken as the recommendation drawing in this step, and a drawing link is generated for the recommendation drawing, and the drawing link may point to a second search result page including the search results corresponding to the at least two recommendation keywords, and what is preferentially shown in the search tab page in the second search result page is the search result of "water storage type water heater".
It is understood that the correspondence between the recommended links and the drawings can also be included in the gallery as well. Because the recommended keywords and the recommended links are in one-to-one correspondence, the step can be realized no matter the correspondence between the recommended keywords and the drawings or the correspondence between the recommended links and the drawings.
In particular, the drawing link may be presented in a location near the recommended link or the first portal link. In order to make the user more intuitively know the recommended keywords more vividly, for example, for the recommended drawing of the storage water heater, the drawing link seen by the user can be a picture of the actual water heater. Of course, the drawing links may also be presented in the link presentation area, for example, below the last recommended link. Of course, these are merely examples of ways to present links to the drawings and should not be construed as limiting the embodiments of the present application.
Step 205: providing for display a first search results page, the first search results page comprising: the search result of the initial keyword, the first entry link, the recommendation link and the figure link.
In this step, the first search result page provided by the server may include the search result of the initial keyword, the first entry link, the recommended link obtained in step 203, and the drawing link obtained in step 204. It is understood that in the case where step 204 is not performed by performing only step 203, the first search result page may not include a figure link therein; in the case where step 203 and step 204 are performed simultaneously, the recommendation link and the drawing link may be included in the first search result page at the same time.
It will be appreciated that the recommended link and the drawing link may be presented in a presentation area near the presentation first portal link to facilitate a user in selectively triggering any of the first portal link, the recommended link, or the drawing link. Correspondingly, after step 205, this embodiment may further include step 206 to step 207:
step 206: and responding to the trigger operation aiming at the recommended link or the figure link, and determining the recommended keywords corresponding to the trigger operation as the current keywords needing to preferentially display the search result.
In this embodiment, after the first search result page shows the recommended link and the attached graph link, the user may click on the recommended link or the attached graph link, and accordingly, generation of the second search result page may be triggered, and the search result of the corresponding recommended keyword is shown on the second search result page. The server may determine that the recommended keyword corresponding to the recommended link or the figure link clicked by the user is a current keyword for which the search result needs to be presented on the current search tab page on the second search result page. The recommended keywords corresponding to each recommended link and each figure link may be the same keyword or different keywords, which does not affect the implementation of the embodiment of the present application.
Step 207: and displaying the search tag page corresponding to the current keyword on the second search result page.
Then, the server displays a search tab page corresponding to the current keyword on the provided second search result page, and the search tab page includes the search result corresponding to the current keyword. If the recommended links displayed according to the preset sequence are the 3 rd recommended link triggered by the user, a search tab page corresponding to the 3 rd recommended link is correspondingly displayed on the second search result page, and the search tab page comprises the search result of the 3 rd recommended keyword.
In addition, in practical application, if a user triggers a certain recommended link or a drawing link, it is likely that the user focuses most on the search result of the recommended keyword corresponding to the recommended link or the drawing link, the recommended keyword corresponding to the recommended link or the drawing link may also be displayed as the first keyword in the navigation bar in the second search result page, and accordingly, the search result of the recommended keyword is naturally displayed in the first search tab page in the second search result page. Then, for this embodiment, after step 205, this embodiment may further include step F1 to step F3:
step F1: and responding to the trigger operation aiming at the recommended link or the figure link, and determining the recommended keywords corresponding to the trigger operation as the first keywords which need to preferentially display the search result and are positioned at the first position in the preset sequence.
In this embodiment, assuming that a user triggers a certain recommended link or a drawing link, the server may directly use a recommended keyword corresponding to the triggered recommended link or drawing link as a first keyword that needs to be displayed at a preset display position in the second search result page, for example, in a preset navigation bar, and a search result corresponding to the first keyword is displayed on a first search tab page in the second search result page. For example, if it is assumed that the recommended links are the 3 rd recommended links triggered by the user, the 3 rd recommended keyword corresponding to the 3 rd recommended link is displayed as the first recommended keyword in the navigation bar in the manner of step D1, and each search result item of the 3 rd recommended keyword is displayed in the current search tab page.
Step F2: and in the preset display position on the second search result page, displaying the first keywords in the first position, and respectively displaying other keywords in the preset display position except the first position according to the preset sequence.
Then, the first keyword is displayed at a preset display position on the second search result page, for example, a first keyword in a preset navigation bar, and other keywords are respectively displayed at other positions in the navigation bar according to a preset sequence. For example, if the user clicks the 3 rd recommended link, the recommended keyword 3 corresponding to the 3 rd recommended link is displayed as the first primary keyword in the navigation bar, and other recommended keywords except the recommended keyword 3 are still presented in the navigation bar according to the preset sequence after the recommended keyword 3, that is, the recommended keyword 3, the recommended keyword 1, the recommended keyword 2, the recommended keyword 4, and so on.
Step F3: and displaying the search result corresponding to the primary keyword in a first search tag page on the second search result page.
The server may then present the search results for the primary keywords as individual search result items to be presented in the first search tab page on the second search result page.
In this embodiment, the first search result page may show not only the first entry link but also recommended links of various recommended keywords, so that when a user directly triggers a certain recommended keyword, a search result of the recommended keyword is shown in the current search tab page of the second search result page, and search results that may be needed by the user are provided to the user more quickly and intuitively.
Furthermore, the first search result page can also display the attached map link, so that the user can know the specific image of the recommended keyword through the picture on the attached map link, and the user friendliness of the server of the search engine can be improved.
For simplicity of explanation, the foregoing method embodiments are described as a series of acts or combinations, but those skilled in the art will appreciate that the present application is not limited by the order of acts, as some steps may occur in other orders or concurrently with other steps based on the disclosure herein. Further, those skilled in the art should also appreciate that the embodiments described in the specification are preferred embodiments and that the acts and modules referred to are not necessarily required in this application.
Corresponding to the method provided by the above-mentioned embodiment 1 of a search method in the present application, referring to fig. 3, the present application further provides an embodiment 1 of a search apparatus, in this embodiment, the apparatus may be integrated on a server of a search engine, and the apparatus may include:
a determine recommended keywords module 301 for determining at least two recommended keywords associated with the initial keyword in response to the received initial keyword.
A generate first portal link module 302 configured to generate a first portal link pointing to a second search result page, wherein the second search result page includes: and searching results corresponding to the at least two recommended keywords.
A first display module 303, configured to provide for display a first search result page, where the first search result page includes: search results of the initial keyword and the first entry link.
The first display module 303 may specifically include:
a first display sub-module for displaying the first entry link as a search result item in a result display area in the first search result page; or the like, or, alternatively,
the second display sub-module is used for displaying the first entry link as a search promotion item in a search promotion display area in the first search result page; or the like, or, alternatively,
and the third display sub-module is used for displaying the first entry link as a related recommendation in a related recommendation display area in the first search result page.
Wherein, this embodiment can also include:
a second display module 304, configured to, in response to a trigger operation for the first entry link, display search results corresponding to the at least two recommended keywords in the second search result page in a manner that one search tab page corresponds to a search result of one recommended keyword.
Specifically, the second display module 304 may specifically include:
the first display keyword submodule is used for responding to the triggering operation aiming at the first entry link, and respectively displaying the at least two recommendation keywords in a preset sequence in a preset display position on the second search result page; the first determining submodule is used for determining the current keywords needing to preferentially display the search results according to the preset recommendation rule; and the first display result sub-module is used for displaying the search tag page corresponding to the current keyword on the second search result page.
The first display keyword submodule may specifically be configured to:
displaying each recommended keyword in a navigation bar preset in the second search result page; or displaying each recommended keyword in an information tag column of the search tag page corresponding to each recommended keyword in the second search result page.
When the recommended keywords are displayed in a navigation bar preset in the second search result page, the navigation bar is arranged at the top of the second search result page in a transverse display bar mode, and the recommended keywords are transversely arranged along the navigation bar according to a preset sequence; or the navigation bar is arranged on the left side of the second search result page in a vertical display bar mode, and the recommended keywords are vertically arranged along the navigation bar according to a preset sequence.
Wherein, this embodiment can also include:
a second entry link generation module, configured to generate a second entry link pointing to each third search result page according to each recommended keyword, where the third search result page includes: search results corresponding to at least two secondary keywords related to the corresponding recommended keywords; correspondingly, each search tab page of the second search result page further includes: and the second entry links correspond to the recommended keywords.
Therefore, in the embodiment of the application, when the user inputs the initial keyword, a plurality of recommended keywords related to the initial keyword can be determined for the user, the first entry link pointing to the search result page of the search result including the recommended keywords is presented in the search result page corresponding to the initial keyword, and therefore, the user can directly check the search result page corresponding to the recommended keywords through the first entry link under the condition that the search result of the initial keyword does not meet the requirement, and then can select the search result of the recommended keyword interested by the user, so that the search requirement can be met under the condition that the server adopts less search processing times, and the search efficiency and the processing performance of the server are improved. Furthermore, the search experience of the user can be improved.
Corresponding to the method provided by the above-mentioned embodiment 2 of a search method in the present application, referring to fig. 4, the present application further provides an embodiment 2 of a search apparatus, and in this embodiment, the apparatus may also be integrated on a server, and the apparatus may include:
a determine recommended keywords module 301 for determining at least two recommended keywords associated with the initial keyword in response to the received initial keyword.
A generate first portal link module 302 configured to generate a first portal link pointing to a second search result page, wherein the second search result page includes: and searching results corresponding to the at least two recommended keywords.
A recommendation link generation module 401, configured to generate recommendation links corresponding to the recommendation keywords, where the recommendation links are used to point to: the second search results page.
A graph searching module 402, configured to search a preset graph library for a recommended graph corresponding to each recommended keyword.
A graph link generation module 403, configured to generate a graph link corresponding to each recommended keyword according to the recommended graph, where the graph link is used to point to: the second search results page.
A first display module 303, configured to provide for display a first search result page, where the first search result page includes: the search result of the initial keyword, the first entry link, the recommendation link and the figure link.
Wherein, this embodiment can also include:
and a current keyword determining module 404, configured to respond to the trigger operation for the recommended link or the drawing link, and determine a recommended keyword corresponding to the trigger operation as a current keyword for which a search result needs to be displayed.
And a first display result module 405, configured to display the search result of the current keyword on the second search result page to obtain a search tab page corresponding to the current keyword.
Wherein, this embodiment can also include:
and the primary keyword determining module is used for responding to the trigger operation aiming at the recommended link or the figure link, and determining the recommended keywords corresponding to the trigger operation as the first primary keywords which need to preferentially display the search result and are positioned at the first position in the preset sequence.
And the second display result module is used for displaying the search result corresponding to the primary keyword in the first search tag page of the second search result page.
In this embodiment, the first search result page may show not only the first entry link but also recommended links of various recommended keywords, so that when a user directly triggers a certain recommended keyword, the search result of the recommended keyword is directly shown in the current search tab page of the second search result page, and search results that may be needed by the user are provided to the user more quickly and intuitively.
Furthermore, the first search result page can also display the attached map link, so that the user can know the specific image of the recommended keyword through the picture on the attached map link, and the user friendliness of the server of the search engine can be improved.
With regard to the apparatus in the above-described embodiment, the specific manner in which each module performs the operation has been described in detail in the embodiment related to the method, and will not be elaborated here.
Fig. 5 is a block diagram illustrating an apparatus 800 for searching according to an example embodiment. For example, the apparatus 800 may be a mobile phone, a computer, a digital broadcast terminal, a messaging device, a game console, a tablet device, a medical device, an exercise device, a personal digital assistant, and the like.
Referring to fig. 5, the apparatus 800 may include one or more of the following components: processing component 802, memory 804, power component 806, multimedia component 808, audio component 810, input/output (I/O) interface 812, sensor component 814, and communication component 816.
The processing component 802 generally controls overall operation of the device 800, such as operations associated with display, telephone calls, data communications, camera operations, and recording operations. The processing elements 802 may include one or more processors 820 to execute instructions to perform all or a portion of the steps of the methods described above. Further, the processing component 802 can include one or more modules that facilitate interaction between the processing component 802 and other components. For example, the processing component 802 can include a multimedia module to facilitate interaction between the multimedia component 808 and the processing component 802.
The memory 804 is configured to store various types of data to support operation at the device 800. Examples of such data include instructions for any application or method operating on device 800, contact data, phonebook data, messages, pictures, videos, and so forth. The memory 804 may be implemented by any type or combination of volatile or non-volatile memory devices such as Static Random Access Memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic or optical disks.
Power components 806 provide power to the various components of device 800. The power components 806 may include a power management system, one or more power supplies, and other components associated with generating, managing, and distributing power for the apparatus 800.
The multimedia component 808 includes a screen that provides an output interface between the device 800 and a user. In some embodiments, the screen may include a Liquid Crystal Display (LCD) and a Touch Panel (TP). If the screen includes a touch panel, the screen may be implemented as a touch screen to receive an input signal from a user. The touch panel includes one or more touch sensors to sense touch, slide, and gestures on the touch panel. The touch sensor may not only sense the boundary of a touch or slide action, but also detect the duration and pressure associated with the touch or slide operation. In some embodiments, the multimedia component 808 includes a front facing camera and/or a rear facing camera. The front-facing camera and/or the rear-facing camera may receive external multimedia data when the device 800 is in an operating mode, such as a shooting mode or a video mode. Each front camera and rear camera may be a fixed optical lens system or have a focal length and optical zoom capability.
The audio component 810 is configured to output and/or input audio signals. For example, the audio component 810 includes a Microphone (MIC) configured to receive external audio signals when the apparatus 800 is in an operational mode, such as a call mode, a recording mode, and a voice recognition mode. The received audio signals may further be stored in the memory 804 or transmitted via the communication component 816. In some embodiments, audio component 810 also includes a speaker for outputting audio signals.
The I/O interface 812 provides an interface between the processing component 802 and peripheral interface modules, which may be keyboards, click wheels, buttons, etc. These buttons may include, but are not limited to: a home button, a volume button, a start button, and a lock button.
The sensor assembly 814 includes one or more sensors for providing various aspects of state assessment for the device 800. For example, the sensor assembly 814 may detect the open/closed state of the device 800, the relative positioning of the components, such as a display and keypad of the apparatus 800, the sensor assembly 814 may also detect a change in position of the apparatus 800 or a component of the apparatus 800, the presence or absence of user contact with the apparatus 800, orientation or acceleration/deceleration of the apparatus 800, and a change in temperature of the apparatus 800. Sensor assembly 814 may include a proximity sensor configured to detect the presence of a nearby object without any physical contact. The sensor assembly 814 may also include a light sensor, such as a CMOS or CCD image sensor, for use in imaging applications. In some embodiments, the sensor assembly 814 may also include an acceleration sensor, a gyroscope sensor, a magnetic sensor, a pressure sensor, or a temperature sensor.
The communication component 816 is configured to facilitate communications between the apparatus 800 and other devices in a wired or wireless manner. The device 800 may access a wireless network based on a communication standard, such as WiFi, 2G or 3G, or a combination thereof. In an exemplary embodiment, the communication component 816 receives a broadcast signal or broadcast associated information from an external broadcast management system via a broadcast channel. In an exemplary embodiment, the communications component 816 further includes a Near Field Communication (NFC) module to facilitate short-range communications. For example, the NFC module may be implemented based on Radio Frequency Identification (RFID) technology, infrared data association (IrDA) technology, Ultra Wideband (UWB) technology, Bluetooth (BT) technology, and other technologies.
In an exemplary embodiment, the apparatus 800 may be implemented by one or more Application Specific Integrated Circuits (ASICs), Digital Signal Processors (DSPs), Digital Signal Processing Devices (DSPDs), Programmable Logic Devices (PLDs), Field Programmable Gate Arrays (FPGAs), controllers, micro-controllers, microprocessors or other electronic components for performing the above-described methods.
In an exemplary embodiment, a non-transitory computer-readable storage medium comprising instructions, such as the memory 804 comprising instructions, executable by the processor 820 of the device 800 to perform the above-described method is also provided. For example, the non-transitory computer readable storage medium may be a ROM, a Random Access Memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, and the like.
A non-transitory computer readable storage medium having instructions therein, which when executed by a processor of a mobile terminal, enable the mobile terminal to perform a search method, the search method comprising: in response to a received initial keyword, determining at least two recommended keywords associated with the initial keyword; generating a first portal link for pointing to a second search result page, wherein the second search result page comprises: search results corresponding to the at least two recommended keywords; providing for display a first search results page, the first search results page comprising: search results of the initial keyword and the first entry link.
Fig. 6 is a schematic structural diagram of a server in an embodiment of the present invention. The server 1900 may vary widely by configuration or performance and may include one or more Central Processing Units (CPUs) 1922 (e.g., one or more processors) and memory 1932, one or more storage media 1930 (e.g., one or more mass storage devices) storing applications 1942 or data 1944. Memory 1932 and storage medium 1930 can be, among other things, transient or persistent storage. The program stored in the storage medium 1930 may include one or more modules (not shown), each of which may include a series of instructions operating on a server. Still further, a central processor 1922 may be provided in communication with the storage medium 1930 to execute a series of instruction operations in the storage medium 1930 on the server 1900.
The server 1900 may also include one or more power supplies 1926, one or more wired or wireless network interfaces 1950, one or more input-output interfaces 1958, one or more keyboards 1956, and/or one or more operating systems 1941, such as Windows Server, Mac OS XTM, UnixTM, LinuxTM, FreeBSDTM, etc.
Other embodiments of the invention will be apparent to those skilled in the art from consideration of the specification and practice of the invention disclosed herein. This invention is intended to cover any variations, uses, or adaptations of the invention following, in general, the principles of the invention and including such departures from the present disclosure as come within known or customary practice within the art to which the invention pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the invention being indicated by the following claims.
It will be understood that the invention is not limited to the precise arrangements described above and shown in the drawings and that various modifications and changes may be made without departing from the scope thereof. The scope of the invention is only limited by the appended claims
The above description is only for the purpose of illustrating the preferred embodiments of the present invention and is not to be construed as limiting the invention, and any modifications, equivalents, improvements and the like that fall within the spirit and principle of the present invention are intended to be included therein.

Claims (19)

1. A method of searching, the method comprising:
in response to a received initial keyword, determining at least two recommended keywords associated with the initial keyword;
generating a first portal link for pointing to a second search result page, wherein the second search result page comprises: search results corresponding to the at least two recommended keywords;
providing for display a first search results page, the first search results page comprising: search results of the initial keyword and the first entry link;
responding to the triggering operation aiming at the first entry link, and displaying the search results corresponding to the at least two recommended keywords in the second search result page in a mode that one search tag page corresponds to the search result of one recommended keyword;
generating a recommendation link corresponding to each recommended keyword, wherein the recommendation link is used for pointing to a search tag page corresponding to the recommended keyword in the second search result page;
the first search results page further includes: and displaying the recommended links according to a preset sequence.
2. The method according to claim 1, wherein the displaying the search results corresponding to the at least two recommended keywords in the second search result page in a manner that one search tab page corresponds to the search results of one recommended keyword in response to the triggering operation for the first entry link comprises:
displaying the at least two recommended keywords in a preset display position on the second search result page in response to a triggering operation for the first entry link;
determining current keywords needing to preferentially display the search results according to a preset recommendation rule;
and displaying a search tag page corresponding to the current keyword on the second search result page.
3. The method of claim 2, wherein the displaying the at least two recommended keywords in a preset display position on the second search result page comprises:
displaying each recommended keyword in a navigation bar preset in the second search result page;
or the like, or, alternatively,
and displaying each recommended keyword on an information tag column of the search tag page corresponding to each recommended keyword in the second search result page.
4. The method according to claim 3, wherein when each recommended keyword is displayed in a navigation bar preset in the second search result page,
the navigation bar is arranged at the top of the second search result page in a transverse display bar mode, and the recommended keywords are transversely arranged along the navigation bar according to a preset sequence;
or the like, or, alternatively,
the navigation bar is arranged on the left side of the second search result page in a vertical display bar mode, and the recommended keywords are vertically arranged along the navigation bar according to a preset sequence.
5. The method of claim 1, further comprising:
searching a recommended drawing corresponding to each recommended keyword in a preset drawing library;
generating a figure link corresponding to each recommended keyword according to the recommended figure, wherein the figure link is used for pointing to the second search result page;
correspondingly, the first search result page further comprises: and the drawings displayed according to a preset sequence are linked.
6. The method of claim 1, further comprising:
responding to the trigger operation aiming at the recommended link or the figure link, and determining the recommended keywords corresponding to the trigger operation as the current keywords needing to preferentially display the search result;
and displaying the search tag page corresponding to the current keyword on the second search result page.
7. The method of claim 1, further comprising:
responding to the trigger operation aiming at the recommended link or the figure link, and determining the recommended keywords corresponding to the trigger operation as the primary keywords needing to preferentially display the search result;
and displaying the search result corresponding to the primary keyword in the first search tag page of the second search result page.
8. The method of claim 1, further comprising:
generating a second entry link pointing to a third search result page according to each recommended keyword, wherein the third search result page comprises: search results corresponding to at least two secondary keywords related to the recommended keywords;
correspondingly, each search tab page of the second search result page further includes: and the second entry link corresponds to each recommended keyword.
9. The method of claim 1, wherein providing for display the first search results page comprises:
displaying the first entry link as a search result item in a result display area in the first search result page; or the like, or, alternatively,
displaying the first entry link as a search promotion item in a search promotion display area in the first search result page; or the like, or, alternatively,
and displaying the first entry link as a related recommendation in a related recommendation display area in the first search result page.
10. A search apparatus, characterized in that the apparatus comprises:
a recommendation keyword determining module, configured to determine, in response to the received initial keyword, at least two recommendation keywords associated with the initial keyword;
a first portal link generation module, configured to generate a first portal link pointing to a second search result page, where the second search result page includes: search results corresponding to the at least two recommended keywords;
a first display module to provide for display a first search results page, the first search results page comprising: search results of the initial keyword and the first entry link;
the second display module is used for responding to the triggering operation aiming at the first entry link and displaying the search results corresponding to the at least two recommended keywords in a mode that one search tag page corresponds to the search result of one recommended keyword in the second search result page;
a recommendation link generation module, configured to generate recommendation links corresponding to the recommendation keywords respectively, where the recommendation links are used to point to search tag pages corresponding to the recommendation keywords in the second search result page;
the first search results page further includes: and displaying the recommended links according to a preset sequence.
11. The apparatus according to claim 10, wherein the second display module specifically comprises:
the first display keyword submodule is used for responding to the triggering operation aiming at the first entry link, and respectively displaying the at least two recommendation keywords in a preset sequence in a preset display position on the second search result page;
the first determining submodule is used for determining the current keywords needing to preferentially display the search results according to the preset recommendation rule;
and the first display result sub-module is used for displaying the search tag page corresponding to the current keyword on the second search result page.
12. The apparatus of claim 11, wherein the first presentation keyword submodule is specifically configured to:
displaying each recommended keyword in a navigation bar preset in the second search result page;
or the like, or, alternatively,
and displaying each recommended keyword on an information tag column of the search tag page corresponding to each recommended keyword in the second search result page.
13. The apparatus according to claim 12, wherein when each recommended keyword is displayed in a navigation bar preset in the second search result page,
the navigation bar is arranged at the top of the second search result page in a transverse display bar mode, and the recommended keywords are transversely arranged along the navigation bar according to a preset sequence;
or the like, or, alternatively,
the navigation bar is arranged on the left side of the second search result page in a vertical display bar mode, and the recommended keywords are vertically arranged along the navigation bar according to a preset sequence.
14. The apparatus of claim 10, further comprising:
the figure searching module is used for searching a recommended figure corresponding to each recommended keyword in a preset gallery;
and the figure link generation module is used for generating figure links corresponding to the recommendation keywords according to the recommendation figures, and the figure links are used for pointing to: the second search results page;
correspondingly, the first search result page further comprises: and the drawings displayed according to a preset sequence are linked.
15. The apparatus of claim 10, further comprising:
a current keyword determining module, configured to respond to a trigger operation for the recommended link or the attached drawing link, and determine a recommended keyword corresponding to the trigger operation as a current keyword for which a search result needs to be displayed;
and the first display result module is used for displaying the search result of the current keyword on the search tag page corresponding to the current keyword on the second search result page.
16. The apparatus of claim 10, further comprising:
the first keyword determining module is used for responding to the trigger operation aiming at the recommended link or the figure link, and determining the recommended keywords corresponding to the trigger operation as first keywords which need to preferentially display the search result and are positioned at the first position in the preset sequence;
and the second display result module is used for displaying the search result corresponding to the primary keyword in the first search tag page of the second search result page.
17. The apparatus of claim 10, further comprising:
a second entry link generation module, configured to generate a second entry link pointing to each third search result page according to each recommended keyword, where the third search result page includes: search results corresponding to at least two secondary keywords related to the corresponding recommended keywords;
correspondingly, each search tab page of the second search result page further includes: and the second entry links correspond to the recommended keywords.
18. The apparatus according to claim 10, wherein the first display module 303 specifically comprises:
a first display sub-module for displaying the first entry link as a search result item in a result display area in the first search result page; or the like, or, alternatively,
the second display sub-module is used for displaying the first entry link as a search promotion item in a search promotion display area in the first search result page; or the like, or, alternatively,
and the third display sub-module is used for displaying the first entry link as a related recommendation in a related recommendation display area in the first search result page.
19. An apparatus for searching, comprising a memory, and one or more programs, wherein the one or more programs are stored in the memory and configured to be executed by the one or more processors, the one or more programs comprising instructions for:
in response to a received initial keyword, determining at least two recommended keywords associated with the initial keyword;
generating a first portal link for pointing to a second search result page, wherein the second search result page comprises: search results corresponding to the at least two recommended keywords;
providing for display a first search results page, the first search results page comprising: search results of the initial keyword and the first entry link;
responding to the triggering operation aiming at the first entry link, and displaying the search results corresponding to the at least two recommended keywords in the second search result page in a mode that one search tag page corresponds to the search result of one recommended keyword;
generating a recommendation link corresponding to each recommended keyword, wherein the recommendation link is used for pointing to a search tag page corresponding to the recommended keyword in the second search result page;
the first search results page further includes: and displaying the recommended links according to a preset sequence.
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