CN107172468A - A kind of method that advertisement and video are inserted by shops's display screen - Google Patents
A kind of method that advertisement and video are inserted by shops's display screen Download PDFInfo
- Publication number
- CN107172468A CN107172468A CN201710288286.1A CN201710288286A CN107172468A CN 107172468 A CN107172468 A CN 107172468A CN 201710288286 A CN201710288286 A CN 201710288286A CN 107172468 A CN107172468 A CN 107172468A
- Authority
- CN
- China
- Prior art keywords
- shops
- display screen
- video
- mobile terminal
- advertisement
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
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Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/41—Structure of client; Structure of client peripherals
- H04N21/414—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance
- H04N21/41415—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance involving a public display, viewable by several users in a public space outside their home, e.g. movie theatre, information kiosk
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/266—Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
- H04N21/2668—Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/436—Interfacing a local distribution network, e.g. communicating with another STB or one or more peripheral devices inside the home
- H04N21/4363—Adapting the video or multiplex stream to a specific local network, e.g. a IEEE 1394 or Bluetooth® network
- H04N21/43637—Adapting the video or multiplex stream to a specific local network, e.g. a IEEE 1394 or Bluetooth® network involving a wireless protocol, e.g. Bluetooth, RF or wireless LAN [IEEE 802.11]
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/81—Monomedia components thereof
- H04N21/812—Monomedia components thereof involving advertisement data
Abstract
The present invention relates to a kind of method that advertisement and video are inserted by shops's display screen, comprise the following steps：The advertisement and video that need insertion are sent in shops's display screen；The signal for setting up shops's display screen and mobile terminal is connected；Shops's display screen receives the solicited message of mobile terminal and is sent to mobile terminal after being identified；The mobile terminal receives the identification information of shops's display screen and obtains advertisement and the video of insertion, the method of the present invention can be realized convenient by shops's display screen insertion advertisement and video, consumer can download the video information and advertising message of correlation by mobile phone, so as to serve effect well to products propaganda.
Description
Technical field
The present invention relates to shops's display screen field, more particularly to a kind of side that advertisement and video are inserted by shops's display screen
Method.
Background technology
Current shops's display screen, is essentially all to be connected first with external computer, when needing to issue the information of display,
By make on computers corresponding display information and it is synchronous with shops display screen play, in such cases, can only be by special
Shops's display screen is shown with computer, and changes the also cumbersome and current shops's display screen of display information in advertisement
, there are many defects in popularization practical.
The content of the invention
In view of current technology above shortcomings, the present invention provides a kind of shops's display screen that passes through and inserts advertisement and video
Method, method of the invention can realize it is convenient advertisement and video are inserted by shops's display screen, consumer can pass through
Mobile phone downloads the video information and advertising message of correlation, so as to serve well to the effect of products propaganda.
The present invention's adopts the following technical scheme that：
A kind of method that advertisement and video are inserted by shops's display screen, comprises the following steps：
The advertisement and video that need insertion are sent in shops's display screen；
The signal for setting up shops's display screen and mobile terminal is connected；
Shops's display screen receives the solicited message of mobile terminal and is sent to mobile terminal after being identified；
The mobile terminal receives the identification information of shops's display screen and obtains advertisement and the video of insertion.
It is described that the advertisement and video that need insertion are sent in shops's display screen as the preferred technical solution of the present invention
The step of in, by signal receiving module by need insert advertisement and video be sent in shops's display screen.
As the preferred technical solution of the present invention, the step of signal for setting up shops's display screen and mobile terminal is connected
In, shops's display screen is set up signal with mobile terminal by wifi or bluetooth and is connected.
As the preferred technical solution of the present invention, shops's display screen receives the solicited message of mobile terminal and known
The step of not being sent to mobile terminal afterwards includes：
Mobile terminal searches for shops's display screen by focus and sends connection request；
The transmission that shops's display screen receives mobile phone by focus is asked and carries out identification；
Identity identification information is sent to mobile terminal by shops's display screen.
As the preferred technical solution of the present invention, the mobile terminal receives the identification information of shops's display screen and obtained and inserts
The step of advertisement entered and video, includes：
Mobile terminal is received to set up after the identity identification information of shops display screen and is connected with the signal of shops display screen；Set up
Mobile terminal is by shops's display screen foradownloaded video information and checks advertising message after signal connection.
As the preferred technical solution of the present invention, shops's display screen includes embedded display module and embedded signal
Module, the embedded display module is connected with embedded signal module.
As the preferred technical solution of the present invention, the embedded signal module includes signal receiving module, data storage
Module, signal transmitting module and identification module, the signal transmitting module respectively with the embedded display module, data storage
Module is connected with mobile terminal, the signal receiving module respectively with the data storage module, identification module and mobile terminal
It is connected.
As the preferred technical solution of the present invention, the signal receiving module, signal transmitting module be based on bluetooth or
WIFI signal receiving module, signal transmitting module.
The invention has the advantages that：1st, it can realize and advertisement and video are easily inserted by shops's display screen,
Consumer can download the video information and advertising message of correlation by mobile phone, so as to serve well to products propaganda
Effect；2nd, shops's display screen includes embedded display module and embedded signal module, embedded display module and embedded letter
Number module is connected, it is possible to achieve is easily shown, and display screen can be controlled with portable.
Brief description of the drawings
Technical scheme in order to illustrate the embodiments of the present invention more clearly, below by using required in embodiment
Accompanying drawing is briefly described, it should be apparent that, drawings in the following description are only some embodiments of the present invention, for ability
For the those of ordinary skill of domain, on the premise of not paying creative work, it can also be obtained according to these accompanying drawings other attached
Figure.
Fig. 1 is the schematic flow sheet that the inventive method is implemented.
Fig. 2 is control circuit diagram of the invention.
Embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Site preparation is described, it is clear that described embodiment is only a part of embodiment of the invention, rather than whole embodiments.It is based on
Embodiment in the present invention, it is every other that those of ordinary skill in the art are obtained under the premise of creative work is not made
Embodiment, belongs to the scope of protection of the invention.
As shown in Figure 1 and Figure 2, the present invention provides a kind of by shops's display screen insertion advertisement and the method for video, including with
Lower step：
Step S1：The advertisement and video that need insertion are sent in shops's display screen, mould is received specifically by signal
The advertisement and video that need insertion are sent in shops's display screen by block, further preferably, and signal receiving module is based on bluetooth
Or WIFI signal receiving module, for example, the advertisement and video that need insertion can be sent to shops and be shown by mobile phone
In screen；
Step S2：The signal for setting up shops's display screen and mobile terminal is connected, for example, shops's display screen by wifi or
Bluetooth is set up signal with mobile terminal and is connected, and mobile terminal is preferably mobile phone or tablet personal computer；
Step S3：Shops's display screen receives the solicited message of mobile terminal and is sent to after being identified mobile whole
End, is specifically included：Step S3a：Mobile terminal searches for shops's display screen by focus and sends connection request, for example, can be with
To carry out focus search by mobile phone wifi form, further, sent and asked by the form of short message, scanning can also be passed through
The form request of Quick Response Code is set up with display screen to be connected；Step S3b：The transmission that shops's display screen receives mobile phone by focus please
Ask and carry out identification；Step S3c：Identity identification information is sent to mobile terminal by shops's display screen, for example, passing through backstage
The form for sending short message passes through request；
Step S4：The mobile terminal receives the identification information of shops's display screen and obtains advertisement and the video of insertion, tool
Body includes step S4a：Mobile terminal receives the signal company set up after the identity identification information of shops's display screen with shops's display screen
Connect, can be that wifi or Bluetooth signal are connected；Step S4b：Mobile terminal after signal connection is set up to pass through under shops's display screen
Carry video information and check advertising message, it is convenient by shops's display screen insertion advertisement and video, consumption so as to realize
Person can download the video information and advertising message of correlation by mobile phone, so as to serve effect well to products propaganda
Really, be particularly suitable for shops's volume of the flow of passengers compare it is big in the case of, when consumer needs the situation of equipotential, can be regarded by shops
Frequency gives up time of equipotential, can lift the service effectiveness of shops, and can improve the agitation of consumer's equipotential, can be with
Advertisement is inserted by video, the effect of publicity of shops's product is improved.
In a preferred but unrestricted embodiment of the invention, shops's display screen includes embedded display module and embedded
Signaling module, the embedded display module is connected with embedded signal module, and such a structure can greatly reduce issue display
The step of information, and can be with cost-effective and storage area, as long as being specially to pass through embedded signal module, it would be desirable to show
Information be sent to embedded signal module, embedded signal module by the information transmission of reception to embedded display module, it is embedding
Enter formula display module to be shown the information received, the working space of display screen can be greatlyd save, for example, commonly use all
A computer and a computer room are needed, and substantial amounts of cost and step can be saved.As Fig. 2 is, the inside electricity in the present invention
Road connection diagram.
In a preferred but unrestricted embodiment of the invention, embedded signal module includes signal receiving module, data
Storage module, signal transmitting module and identification module, signal transmitting module respectively with embedded display module, data storage module
It is connected with mobile terminal, signal receiving module is connected with the data storage module, identification module and mobile terminal respectively, can be with
Realize and the video and advertising message that need insertion are sent to data storage module, then pass through mobile terminal and embedded signal
Module sets up connection, it is possible to achieve the video information and advertising message of correlation are downloaded by mobile phone.
In a preferred but unrestricted embodiment of the invention, signal receiving module, signal transmitting module are based on bluetooth
Or WIFI signal receiving module, signal transmitting module, it is possible to achieve convenient shops's display screen and the mobile terminal set up
Signal is connected.
The method and traditional shops's display screen that advertisement and video are inserted by shops's display screen of the present invention is enumerated below
The situation contrast of releasing advertisements, as shown in table 1.
Table 1
From table 1, it can be seen that the method that the present invention inserts advertisement and video by shops's display screen, sky can be saved
Between and cost, and display effect is stable, and need not guard, and can save human cost；Change display information more
It is convenient, and multiple display modes can be realized.
The feelings of the display methods and the display methods of traditional shops's display screen of shops's display screen of the present invention are enumerated below
Condition is contrasted, as shown in table 2.
Table 2
From table 2, it can be seen that display methods of the invention, with cost-effective, and display effect is stable, and
It need not guard, human cost can be saved；Display information is changed more preferably to facilitate.In detail below concrete application the present invention reality
Apply example.
Embodiment one：In the chain eatery that Jiangsu is famous, the display screen of each shops is before 2014
Individually shown, for example, show some sales promotion information, the introduction of new vegetable, the feelings for needing to be shown in shops's display screen
The content that needs are shown is added under condition, first on pair computer being connected with the display screen, adding procedure is comparatively laborious, and sometimes
The computer of display can be touched by waiting often imprudence, and imprudence is changed to the content of display, so as to can cause
Very big loss；And changed in the content to display nor easily.Through statistics, single shops showed in 1 year
The number of times that screen breaks down is between 5-15 times, the influence to brand is quite big；The chain has used the present invention within 2015
Method shops's display screen is managed, all shops can be managed collectively by background system, can also single management；
Flow of the people based on each shops is different, have selected single shops's management mode, after the method by using the present invention, statistics
Get off, the number of times broken down in 1 year is 0, and is changed also more convenient to the content of display.So as to substantially improve
, there is not the complaint of client, customer complaint reduces 90% yet in the display effect of shops's display screen.
Embodiment two：In the chain eatery that Shanghai is famous, each shops uses routine before 2014
Display screen carries out dispensing advertisement, for example, show some sales promotion information, the introduction of new vegetable, the effect of publicity is unsatisfactory, passes through
The basic product information that publicity is understood without client of investigation, even if in the case of having guest to need equipotential, also no guest goes master
The dynamic information for understanding advertisement；After 2016 using the display methods and device in the present invention, guest passes through when equipotential
Mobile phone sets up the connection of signal with shops's display screen, can obtain video information from shops's display screen, can dismiss equipotential
Time, it is possible to reduce the number of dropouts of guest, and, it is necessary to the exploitation of this shops be inserted, so that real before viewing video
Show and advertisement and video are inserted by shops's display screen, that is, met the demand that guest's equipotential is killed time, also meet businessman
To the demand of demonstration, and by investigation, after using half a year, client significantly improves to the cognition degree of product, improves
40%.
The foregoing is only a specific embodiment of the invention, but protection scope of the present invention is not limited thereto, any
Those skilled in the art is in technical scope disclosed by the invention, the change or replacement that can be readily occurred in, and all should
It is included within the scope of the present invention.Therefore, protection scope of the present invention should using the scope of the claims as
It is accurate.
Claims (8)
1. a kind of method that advertisement and video are inserted by shops's display screen, it is characterised in that comprise the following steps：
The advertisement and video that need insertion are sent in shops's display screen；
The signal for setting up shops's display screen and mobile terminal is connected；
Shops's display screen receives the solicited message of mobile terminal and is sent to mobile terminal after being identified；
The mobile terminal receives the identification information of shops's display screen and obtains advertisement and the video of insertion.
2. a kind of method that advertisement and video are inserted by shops's display screen according to claim 1, it is characterised in that institute
The advertisement and video that insertion will be needed by stating are sent in the step in shops's display screen, and insertion will be needed by signal receiving module
Advertisement and video be sent in shops's display screen.
3. a kind of method that advertisement and video are inserted by shops's display screen according to claim 1, it is characterised in that institute
State in setting up the step of the signal of shops's display screen and mobile terminal is connected, shops's display screen by wifi or bluetooth with
Mobile terminal sets up signal connection.
4. a kind of method that advertisement and video are inserted by shops's display screen according to claim 1, it is characterised in that institute
Shops's display screen is stated to receive the solicited message of mobile terminal and the step of being sent to mobile terminal after being identified include：
Mobile terminal searches for shops's display screen by focus and sends connection request；
The transmission that shops's display screen receives mobile phone by focus is asked and carries out identification；
Identity identification information is sent to mobile terminal by shops's display screen.
5. according to any a kind of described methods that advertisement and video are inserted by shops's display screen of claim 1-4, its feature
It is, the mobile terminal receives the identification information of shops's display screen and included the step of obtaining advertisement and the video of insertion：
Mobile terminal is received to set up after the identity identification information of shops display screen and is connected with the signal of shops display screen；
Mobile terminal is set up after signal connection by shops's display screen foradownloaded video information and checking advertising message.
6. a kind of method that advertisement and video are inserted by shops's display screen according to claim 5, it is characterised in that institute
Stating shops's display screen includes embedded display module and embedded signal module, the embedded display module and embedded signal
Module is connected.
7. a kind of method that advertisement and video are inserted by shops's display screen according to claim 6, it is characterised in that institute
Stating embedded signal module includes signal receiving module, data storage module, signal transmitting module and identification module, the signal
Sending module is connected with the embedded display module, data storage module and mobile terminal respectively, the signal receiving module
It is connected respectively with the data storage module, identification module and mobile terminal.
8. a kind of method that advertisement and video are inserted by shops's display screen according to claim 6, it is characterised in that institute
Signal receiving module, signal transmitting module are stated for the signal receiving module based on bluetooth or WIFI, signal transmitting module.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710288286.1A CN107172468A (en) | 2017-04-27 | 2017-04-27 | A kind of method that advertisement and video are inserted by shops's display screen |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710288286.1A CN107172468A (en) | 2017-04-27 | 2017-04-27 | A kind of method that advertisement and video are inserted by shops's display screen |
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|---|---|
| CN107172468A true CN107172468A (en) | 2017-09-15 |
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| Application Number | Title | Priority Date | Filing Date |
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| CN201710288286.1A Pending CN107172468A (en) | 2017-04-27 | 2017-04-27 | A kind of method that advertisement and video are inserted by shops's display screen |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN108985848A (en) * | 2018-07-23 | 2018-12-11 | 广州新路信息科技有限公司 | A kind of shop promotional advertisement information issuing system |
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| CN103226781A (en) * | 2013-04-17 | 2013-07-31 | 北京尚秀生活科技有限公司 | Interactive system for advertisement player |
| CN103854200A (en) * | 2012-12-05 | 2014-06-11 | 北京鼎元丰和科技有限公司 | Promotion system and method of mobile internet content resources |
| CN104540029A (en) * | 2014-12-31 | 2015-04-22 | 触动多媒体技术（上海）有限公司 | Outdoor mobile multimedia system and method for carrying out interaction operation based on system |
-
2017
- 2017-04-27 CN CN201710288286.1A patent/CN107172468A/en active Pending
Patent Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102664964A (en) * | 2012-05-16 | 2012-09-12 | 冯钧 | Open WIFI (Wireless Fidelity) network advertisement media system |
| CN103854200A (en) * | 2012-12-05 | 2014-06-11 | 北京鼎元丰和科技有限公司 | Promotion system and method of mobile internet content resources |
| CN103226781A (en) * | 2013-04-17 | 2013-07-31 | 北京尚秀生活科技有限公司 | Interactive system for advertisement player |
| CN104540029A (en) * | 2014-12-31 | 2015-04-22 | 触动多媒体技术（上海）有限公司 | Outdoor mobile multimedia system and method for carrying out interaction operation based on system |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN108985848A (en) * | 2018-07-23 | 2018-12-11 | 广州新路信息科技有限公司 | A kind of shop promotional advertisement information issuing system |
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| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20170915 |
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| RJ01 | Rejection of invention patent application after publication |