CN104540029A - Outdoor mobile multimedia system and method for carrying out interaction operation based on system - Google Patents
Outdoor mobile multimedia system and method for carrying out interaction operation based on system Download PDFInfo
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- CN104540029A CN104540029A CN201410855768.7A CN201410855768A CN104540029A CN 104540029 A CN104540029 A CN 104540029A CN 201410855768 A CN201410855768 A CN 201410855768A CN 104540029 A CN104540029 A CN 104540029A
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- playback equipment
- multimedia playback
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- mobile multimedia
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L65/00—Network arrangements, protocols or services for supporting real-time applications in data packet communication
- H04L65/60—Network streaming of media packets
- H04L65/61—Network streaming of media packets for supporting one-way streaming services, e.g. Internet radio
- H04L65/612—Network streaming of media packets for supporting one-way streaming services, e.g. Internet radio for unicast
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
- H04N21/47202—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting content on demand, e.g. video on demand
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
- H04N21/4722—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/60—Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client
- H04N21/61—Network physical structure; Signal processing
- H04N21/6156—Network physical structure; Signal processing specially adapted to the upstream path of the transmission network
- H04N21/6181—Network physical structure; Signal processing specially adapted to the upstream path of the transmission network involving transmission via a mobile phone network
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- Engineering & Computer Science (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Databases & Information Systems (AREA)
- Human Computer Interaction (AREA)
- Computer Networks & Wireless Communication (AREA)
- Mobile Radio Communication Systems (AREA)
Abstract
The invention relates to the field of interaction media, in particular to an outdoor mobile multimedia system and a method for carrying out interaction operation based on the system. A Wi-Fi module connected to a mobile multimedia device is utilized, a user can utilize a carried mobile communication terminal device for communicating with a mobile multimedia playing device through a wireless local area network constructed by the Wi-Fi module, and then achieve double-screen interaction advertisement experiencing or game playing with the mobile multimedia playing device, hot software and audio/video files can be provided and downloaded by users for free, the experience of advertising audience of outdoor mobile multimedia is improved greatly, impression on advertisement content from the users is deepened, and therefore the win-win situation of the advertising audience and advertisers is achieved.
Description
Technical field
The present invention relates to field of interactive media, particularly relate to a kind of outdoor moving multimedia system and carry out the method for interactive operation based on this system.
Background technology
Along with the development of society and the progress of science and technology, the rhythm of life of people is more and more faster, and require the renewal of information and propagate to want rapidly in time, especially in recent years along with the develop rapidly of the communication technology, consumer-elcetronics devices is widely used.
Taxi is as the vehicles important in people's life, and when taking taxi, passenger will obtain peripheral information and generally propagate equipment, as interactive display device etc. by driver's oral instructions or taxi information; But, Information Communication equipment on current taxi is only the input that the form broadcasted carries out advertisement, and the reception that passenger can only be passive, cannot carry out interactively experience, so just cannot provide personalized information for the demand of different passenger, and then make customer experience poor.
Summary of the invention
In order to promote customer experience, the application describes a kind of outdoor multimedia system, comprising:
Mobile multimedia playback equipment, is fixedly installed on a vehicle, with play multimedia information;
Cloud Server, is pre-stored with cloud service data, is connected with described mobile multimedia playback equipment by wireless network;
Wi-Fi module, is fixedly installed on the described vehicles, communicates to connect with described mobile multimedia playback equipment;
Mobile communication terminal device, utilizes described Wi-Fi module and described mobile multimedia playback equipment to carry out data interaction, and downloads described cloud service data by described mobile multimedia playback equipment.
As a preferred embodiment, described in above-mentioned outdoor multimedia system, mobile multimedia playback equipment comprises:
Memory module, prestores interaction data and multimedia file;
Processing module, is connected with described memory module and described Wi-Fi module respectively;
Wherein, described mobile communication terminal device transfers described interaction data by described processing module, to carry out data interaction operation between described multimedia play equipment.
As a preferred embodiment, described in above-mentioned outdoor multimedia system, mobile multimedia playback equipment also comprises:
Touch screen unit, is connected with described processing module, for the interactive operation between user and described mobile multimedia playback equipment;
Wherein, described processing module is transferred described multimedia file and is play by described touch screen unit.
As a preferred embodiment, above-mentioned outdoor multimedia system also comprises:
Power module, is connected with the electric energy output interface of the described vehicles and described mobile multimedia playback equipment respectively, powers for this mobile multimedia playback equipment and described Wi-Fi module.
As a preferred embodiment, described in above-mentioned outdoor multimedia system, power module comprises:
DC conversion modules, is connected with the DC output end of described mobile multimedia playback equipment and the described vehicles respectively, exports described mobile multimedia playback equipment after changing with the electric energy exported by the described vehicles.
As a preferred embodiment, above-mentioned outdoor multimedia system also comprises:
Wireless mobile communications module, is connected with described mobile multimedia playback equipment and described Cloud Server respectively;
Wherein, described mobile multimedia playback equipment carries out data interaction by described wireless mobile communications module through mobile radio networks and described Cloud Server.
As a preferred embodiment, described in above-mentioned outdoor multimedia system, mobile multimedia playback equipment also comprises:
Microcontroller, is connected with the meter be arranged on the described vehicles, to obtain and/the power-off that powers on of mobile multimedia playback equipment according to the On/Off signal controlling of described meter.
The application also describes a kind of method of interactive operation, and be applied in the interactive operation that mobile communication terminal device and mobile multimedia playback equipment carry out, based on the outdoor multimedia system described in above-mentioned any one, described method comprises:
Mobile communication terminal device is established a communications link by Wi-Fi module and described mobile multimedia playback equipment;
Utilize the interactive operation of touch screen unit triggers, described mobile communication terminal device transfers the interaction data be stored in described mobile multimedia playback equipment by described Wi-Fi module, to control the message that described touch screen unit is play.
As a preferred embodiment, the method for above-mentioned interactive operation also comprises:
After described mobile communication terminal device and described mobile multimedia playback equipment establish a communications link, from the Cloud Server communicated to connect with this mobile multimedia playback equipment, download cloud service data by described mobile multimedia playback equipment.
As a preferred embodiment, in the method for above-mentioned interactive operation:
Described cloud service data comprise multimedia file and application file.
In sum, owing to have employed technique scheme, the present invention proposes a kind of outdoor moving multimedia system and carries out the method for interactive operation based on this system, by utilizing the Wi-Fi module connecting setting on moving multimedia equipment, mobile communication terminal device user being utilized carry is (as mobile phone, panel computer etc.) by above-mentioned Wi-Fi module build WLAN (wireless local area network) and mobile multimedia playback equipment realize interconnecting, and then to realize and advertisement that mobile multimedia playback equipment realizes two-screen Interactive is experienced or plays games, and such as popular software and audio-video document can be provided for user's free download, greatly to improve the experience of outdoor moving multimedia advertising audient, deepen user to the impression of ad content, to realize commercial audience and gray doulbe-sides' victory.
Accompanying drawing explanation
Fig. 1 is the structural representation of outdoor moving multimedia system in the application one embodiment;
Fig. 2 is the structural representation of the another kind of building form of the multimedia system of outdoor moving shown in Fig. 1;
Fig. 3 is the schematic flow sheet realizing double screen interactive operation method in the application one embodiment.
Embodiment
Outdoor moving multimedia system in the application and carry out the method for interactive operation based on this system, as the advertisement multimedia equipment in taxi on the mobile terminal device that can be applicable to outdoor media advertisement, also can be applicable on the multimedia advertising equipment of outdoor fixing multimedia advertising board or indoor, as long as it can peripheral hardware or integrated Wi-Fi module, realize the functions such as the game of two-screen Interactive or advertisement experience to make itself and mobile communication terminal device.
For convenience of explanation, just be described for the mobile multimedia advertising equipment (i.e. multimedia vehicle mounted equipment) be placed in taxi below, and the mobile communication terminal device only carried with the passenger taking taxi in this embodiment is (as mobile phone, panel computer etc.) be described for example, in the middle of the application of reality, those skilled in the art can according to real needs by external or integrated short-distance wireless communication device on other multimedia advertising equipment, all be interpreted as in the scope of the application's request protection with the double screen interactive operation realizing electric room.
Below in conjunction with accompanying drawing, the specific embodiment of the present invention is further described:
Fig. 1 is the structural representation of outdoor moving multimedia system in the application one embodiment; Fig. 2 is the structural representation of the another kind of building form of the multimedia system of outdoor moving shown in Fig. 1; As shown in Figure 1-2, in the present embodiment, outdoor moving multimedia system comprises:
The vehicles, the present embodiment is described in detail for taxi (also easily extensible is applied in the public transport such as bus, subway certainly) the most common, namely this taxi is provided with the output port (being generally the direct current port of 12V) of engine, meter and power supply.
Mobile multimedia playback equipment, comprises power module, microcontroller, processing module (CPU), touch-screen equipment and memory module (as RAM/FLASH etc.).Above-mentioned power module is connected with the output port (output of the direct current namely shown in Fig. 1 and 2) of power supply and the power input of processing module respectively, the applicable voltage of follow-up power consumption equipment (as processing module etc.) and/or electric current is converted to, line output of going forward side by side with electric energy output port of power source exported.
Preferably, this power module can comprise DC conversion modules and/or energy-storage module, after the direct current that above-mentioned output port of power source exports is converted to the applicable direct current of follow-up power consumption equipment by this DC conversion modules, again the direct current after conversion is exported, carried out work normally to make follow-up equipment; Above-mentioned energy-storage module then can be storage battery, carries out the deposit of electric energy when taxi is powered, and when taxi is stopped power supply, can be used for meeting an urgent need to other power electronic equipment such as follow-up processing modules, and can normally work time of one.
Further, above-mentioned microcontroller, then respectively with the engine of taxi, meter and electricity consumption module are connected with processing module, this microcontroller is mainly for detection of the startup of engine or closed condition, and control power module is powered when starting state being detected, start shooting to make mobile multimedia playback equipment and enter holding state (now display screen power-off, for saves energy), and when detecting that engine is closed condition, then control just this mobile multimedia playback equipment to be shut down (just by display screen power-off while shutdown) after power module normally runs on default time period (as 5 minutes etc.), again the mobile multimedia playback equipment equipment mainly caused in order to pre-anti-misoperation that shut down is repeatedly restarted after the time period of presetting, while the passenger just got on the bus also can be allowed timely to experience multimedia messages immediately.
In addition, when detecting and alarm is in startup (or operation) state, microcontroller just detects meter (or empty wagons row) and is in cut out or running status (namely meter is turned down and started valuation operation); If meter is in closed condition, then this mobile multimedia playback equipment is in holding state all the time, and display screen is also in off-position always simultaneously, for saving electric energy; If meter is in running status, then this mobile multimedia playback equipment then brings into operation, and display screen also goes up electric-opening, with normal play multimedia file or carry out interactive operation with user.Namely according to the unlatching of engine-operated state and meter or closed condition, by controlling, power module makes mobile multimedia playback equipment carry out running to above-mentioned microcontroller, standby or shutdown.
Preferably, above-mentioned mobile multimedia playback equipment can be fixedly installed on the top at the assistant driver seat back side of taxi, so that arrange the normal driving that passenger's play multimedia information does not affect again driver backward simultaneously.
Further, above-mentioned processing module is also connected with touch-screen equipment and memory module respectively, to carry out the input of advertising message by touch-screen equipment by transferring in memory module pre-stored interaction data and/or multimedia file or to carry out mutual operation with user.
Further, the outdoor moving multimedia system in the present embodiment also comprises radio mobile communication module, Wi-Fi module, GPS module, Cloud Server and mobile communication terminal device, this radio mobile communication module, Wi-Fi module and GPS module three modules all can be arranged at outside mobile multimedia playback equipment separately as shown in Figure 1, also can integratedly as shown in Figure 2 be arranged on mobile multimedia playback equipment with the equipment of as a whole, certainly also can independent or any two carry out integrated with the main body module of mobile multimedia playback equipment, as long as it can realize the correlation function that the application sets forth, and the structure that can preferably arrange in the middle of the application of reality as shown in Figure 2, so that space in the saving vehicles and facilitate installation and maintenance etc.
Further, above-mentioned radio mobile communication module can be the mobile communications network of the various standards such as 2G/3G/4G, to make processing module be connected with the Cloud Server of far-end by this wireless communication module, and then uploading data to this Cloud Server carries out storing or downloaded stored is stored to local memory module in the cloud service data of this Cloud Server.
Further, above-mentioned mobile communication terminal device can be the electronic equipments such as the mobile phone of passenger or panel computer, and realizes the interconnection and interflow with processing module by the WLAN (wireless local area network) that Wi-Fi module builds.Concrete, this mobile communication terminal device transfers storage interaction data in a storage module by processing module, and utilize touching display screen to realize the double screen interactive operation with mobile communication terminal device, the interactively advertisement provided with the experience of degree of depth shake-up multimedia play equipment or game etc.
Preferably, above-mentioned mobile communication terminal device also utilizes the free download of radio mobile communication module such as audio-video document or software to carry out storing and running to local the memory of mobile communication terminal device self (i.e. in) by above-mentioned processing module.
Further, above-mentioned GPS module also can provide positional information to processing module, to make the current residing position of this mobile communication terminal device learning promptly and accurately.
Fig. 3 is the schematic flow sheet realizing double screen interactive operation method in the application one embodiment, as shown in Figure 3, based on the interactive operation method that said system is carried out, can be applicable in the interactive operation that mobile communication terminal device and mobile multimedia playback equipment carry out, the method comprises:
First, the WLAN (wireless local area network) utilizing mobile communication terminal device to be built by Wi-Fi module and mobile multimedia playback equipment are established a communications link.
Secondly, after utilizing the interactive operation of touch screen unit triggers, mobile communication terminal device transfers the interaction data be stored in mobile multimedia playback equipment by Wi-Fi module, to control the message that touch screen unit is play.
Meanwhile, above-mentioned mobile communication terminal device also downloads cloud service data (as multimedia file and/or application file etc.) by mobile multimedia playback equipment from the Cloud Server communicated to connect with this mobile multimedia playback equipment.
Concrete:
In the middle of the application of reality, after the engine signals be arranged on taxi is opened, the mobile phone power-on that passenger carries, and the display screen of mobile multimedia playback equipment such as to only have open at the meter signal, and (namely empty-plate turns down duplicate removal car passenger status, hereinafter referred to as loaded vehicle signal) Shi Caihui opens screen, and namely now screen just can play multimedia advertisement.And screen is then closed when meter signal at stop (namely empty-plate rolls up empty wagons without passenger status, hereinafter referred to as empty wagons signal).
In addition, after the engine signals of taxi is turned off, mobile multimedia playback equipment can't shut down at once, need to wait for that the time period of setting just shut down after five minutes, so just guaranteeing that driver's misoperation or short stay can not cause mobile multimedia playback equipment again to be started shooting, the multimedia messages (comprising the information such as sound and image) that mobile multimedia playback equipment is play can also be experienced when there being passenger loading immediately.
Preferably, the interactive advertisement ingenious of some tools or ad game etc. are pre-stored with in the memory module of mobile multimedia playback equipment or Cloud Server, when clicking the advertising logo of display screen display after passenger loading, mobile multimedia playback equipment will open mobile phone Wi-Fi function according to content (as some interactive advertisement or the ad game) prompt passengers of broadcasting and the network settings of the Wi-Fi structure of mobile multimedia playback equipment configuration (can be also open mode by the title of the Wi-Fi of prompting connection and password etc. certainly, the communication equipment that before such passenger even gets on the bus after getting on the bus, it carries all can connect this network automatically).Then passenger just can realize interconnection by Wi-Fi, is namely connected the game realizing two-screen Interactive and experience advertisement or play in advertisement with mobile multimedia playback equipment by mobile phone, to deepen customer experience.
In sum, owing to have employed technique scheme, the application proposes a kind of outdoor moving multimedia system and carries out the method for interactive operation based on this system, by utilizing the Wi-Fi module connecting setting on moving multimedia equipment, mobile communication terminal device user being utilized carry is (as mobile phone, panel computer etc.) by above-mentioned Wi-Fi module build WLAN (wireless local area network) and mobile multimedia playback equipment realize interconnecting, and then to realize and advertisement that mobile multimedia playback equipment realizes two-screen Interactive is experienced or plays games, and such as popular software and audio-video document can be provided for user's free download, greatly to improve the experience of outdoor moving multimedia advertising audient, deepen user to the impression of ad content, to realize commercial audience and gray doulbe-sides' victory.
By illustrating and accompanying drawing, giving the exemplary embodiments of the ad hoc structure of embodiment, based on the present invention's spirit, also can do other conversion.Although foregoing invention proposes existing preferred embodiment, but these contents are not as limitation.
For a person skilled in the art, after reading above-mentioned explanation, various changes and modifications undoubtedly will be apparent.Therefore, appending claims should regard the whole change and correction of containing true intention of the present invention and scope as.In Claims scope, the scope of any and all equivalences and content, all should think and still belong to the intent and scope of the invention.
Claims (10)
1. an outdoor multimedia system, is characterized in that, comprising:
Mobile multimedia playback equipment, is fixedly installed on a vehicle, with play multimedia information;
Cloud Server, is pre-stored with cloud service data, is connected with described mobile multimedia playback equipment by wireless network;
Wi-Fi module, is fixedly installed on the described vehicles, communicates to connect with described mobile multimedia playback equipment;
Mobile communication terminal device, utilizes described Wi-Fi module and described mobile multimedia playback equipment to carry out data interaction, and downloads described cloud service data by described mobile multimedia playback equipment.
2. outdoor multimedia system according to claim 1, is characterized in that, described mobile multimedia playback equipment comprises:
Memory module, prestores interaction data and multimedia file;
Processing module, is connected with described memory module and described Wi-Fi module respectively;
Wherein, described mobile communication terminal device transfers described interaction data by described processing module, to carry out data interaction operation between described multimedia play equipment.
3. outdoor multimedia system according to claim 2, is characterized in that, described mobile multimedia playback equipment also comprises:
Touch screen unit, is connected with described processing module, for the interactive operation between user and described mobile multimedia playback equipment;
Wherein, described processing module is transferred described multimedia file and is play by described touch screen unit.
4. outdoor multimedia system according to claim 1, is characterized in that, described system also comprises:
Power module, is connected with the electric energy output interface of the described vehicles and described mobile multimedia playback equipment respectively, powers for this mobile multimedia playback equipment and described Wi-Fi module.
5. outdoor multimedia system according to claim 4, is characterized in that, described power module comprises:
DC conversion modules, is connected with the DC output end of described mobile multimedia playback equipment and the described vehicles respectively, exports described mobile multimedia playback equipment after changing with the electric energy exported by the described vehicles;
Energy-storage module, is connected with the DC output end of described DC conversion modules and the described vehicles respectively.
6. outdoor multimedia system according to claim 1, is characterized in that, described system also comprises:
Wireless mobile communications module, is connected with described mobile multimedia playback equipment and described Cloud Server respectively;
Wherein, described mobile multimedia playback equipment carries out data interaction by described wireless mobile communications module through mobile radio networks and described Cloud Server.
7. outdoor multimedia system according to claim 1, is characterized in that, described mobile multimedia playback equipment also comprises:
Microcontroller, is connected with the meter be arranged on the described vehicles, to obtain and/the power-off that powers on of mobile multimedia playback equipment according to the On/Off signal controlling of described meter.
8. a method for interactive operation, is characterized in that, based on the outdoor multimedia system in claim 1 ~ 7 described in any one, described method comprises:
Mobile communication terminal device sets up communication linkage by Wi-Fi module and described mobile multimedia playback equipment;
Utilize the interactive operation of touch screen unit triggers, described mobile communication terminal device transfers the interaction data be stored in described mobile multimedia playback equipment by described Wi-Fi module, to control the message that described touch screen unit is play.
9. the method for interactive operation according to claim 8, is characterized in that, described method also comprises:
After described mobile communication terminal device and described mobile multimedia playback equipment establish a communications link, from the Cloud Server communicated to connect with this mobile multimedia playback equipment, download cloud service data by described mobile multimedia playback equipment.
10. the method for interactive operation according to claim 9, is characterized in that, in described method:
Described cloud service data comprise multimedia file and application file.
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| Application Number | Priority Date | Filing Date | Title |
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| CN201410855768.7A CN104540029A (en) | 2014-12-31 | 2014-12-31 | Outdoor mobile multimedia system and method for carrying out interaction operation based on system |
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| CN201410855768.7A CN104540029A (en) | 2014-12-31 | 2014-12-31 | Outdoor mobile multimedia system and method for carrying out interaction operation based on system |
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| CN107172468A (en) * | 2017-04-27 | 2017-09-15 | 吴花 | A kind of method that advertisement and video are inserted by shops's display screen |
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