CN107172448A - The method for managing video and audio - Google Patents

The method for managing video and audio Download PDF

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Publication number
CN107172448A
CN107172448A CN201710463219.9A CN201710463219A CN107172448A CN 107172448 A CN107172448 A CN 107172448A CN 201710463219 A CN201710463219 A CN 201710463219A CN 107172448 A CN107172448 A CN 107172448A
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China
Prior art keywords
video
audio
data
information
characteristic parameter
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CN201710463219.9A
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Chinese (zh)
Inventor
梁程峰
黄叶青
刘斌
付强
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Universal Wisdom Technology Beijing Co Ltd
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Universal Wisdom Technology Beijing Co Ltd
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Priority to CN201710463219.9A priority Critical patent/CN107172448A/en
Publication of CN107172448A publication Critical patent/CN107172448A/en
Pending legal-status Critical Current

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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/231Content storage operation, e.g. caching movies for short term storage, replicating data over plural servers, prioritizing data for deletion
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/40Information retrieval; Database structures therefor; File system structures therefor of multimedia data, e.g. slideshows comprising image and additional audio data
    • G06F16/41Indexing; Data structures therefor; Storage structures
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/40Information retrieval; Database structures therefor; File system structures therefor of multimedia data, e.g. slideshows comprising image and additional audio data
    • G06F16/48Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/234Processing of video elementary streams, e.g. splicing of video streams or manipulating encoded video stream scene graphs
    • H04N21/23418Processing of video elementary streams, e.g. splicing of video streams or manipulating encoded video stream scene graphs involving operations for analysing video streams, e.g. detecting features or characteristics
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26208Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints
    • H04N21/26241Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints involving the time of distribution, e.g. the best time of the day for inserting an advertisement or airing a children program
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data

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  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Theoretical Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Signal Processing (AREA)
  • General Physics & Mathematics (AREA)
  • Databases & Information Systems (AREA)
  • Physics & Mathematics (AREA)
  • Marketing (AREA)
  • Development Economics (AREA)
  • General Engineering & Computer Science (AREA)
  • Finance (AREA)
  • Accounting & Taxation (AREA)
  • Strategic Management (AREA)
  • Data Mining & Analysis (AREA)
  • Game Theory and Decision Science (AREA)
  • General Business, Economics & Management (AREA)
  • Library & Information Science (AREA)
  • Economics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Software Systems (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The present invention relates to a kind of method for managing video and audio, the method for the management video and audio includes:Play management server and receive the first video/audio, and be stored in first kind video/audio storehouse;First video/audio includes the characteristic parameter of the first video and audio source data and the first video/audio;First data ID is generated according to the first video and audio source data;Play characteristic parameter of the management server according to the first video/audio, the match query Second Type video/audio in Second Type video/audio storehouse, it is determined that one or more second video/audios matched with the characteristic parameter with the first video/audio;Obtain one or more second data ID of one or more second video/audios;The corresponding informance of the first video and audio source data and one or more second video/audios is generated according to the first data ID and one or more second data ID;Corresponding informance storage is managed into database to corresponding informance.

Description

The method for managing video and audio
Technical field
The present invention relates to communication technical field, more particularly to a kind of method for managing video and audio.
Background technology
The development of progress and human material's civilization with society, the life of people is more and more depended on using broadcasting Video and audio needed for platform viewing, or using netcast platform using network video and audio is watched online.And it is flat with playing The operation and development of platform itself, each playing platform export advertisement while video and audio is provided the user to user, by this The mode of kind obtains profit at advertiser.
At present, advertisement is divided into before being played out before playing video and audio by each playing platform generally according to advertising strategy Signpost and signposted after being played out after playing video and audio, but signpost before how accurately controlling and after signpost The node that video and audio occurs when playing, so that orderly switches between video and audio and advertisement, as each playing platform Need one of technological difficulties of solution.
The content of the invention
The purpose of the present invention be for prior art defect there is provided it is a kind of manage video and audio method, according to film Characteristic information be identified, match and associate video/audio with the characteristic information identical of film, such as can be advertisement Deng, thus improve association video/audio and film between correlation and specific aim, strengthen association video/audio broadcast The effect put.
To achieve the above object, the invention provides a kind of method for managing video and audio, the method for the management video and audio Including:
Play management server and receive the first video/audio, and be stored in first kind video/audio storehouse;Described One video/audio includes the characteristic parameter of the first video and audio source data and the first video/audio;First video/audio For first kind video/audio;
First data ID is generated according to the first video and audio source data;
The characteristic parameter that management server is played according to first video/audio, in Second Type video and audio number According to match query Second Type video/audio in storehouse, it is determined that matching with the characteristic parameter with first video/audio One or more Second Type video/audios;
Obtain one or more second data ID of one or more of Second Type video/audios;
The first video and audio source data is generated according to the first data ID and one or more of second data ID With the corresponding informance of one or more second video and audio source datas;
Corresponding informance storage is managed into database to corresponding informance.
It is preferred that, described according to the first data ID and one or more of second data ID generations described first After video/audio and the corresponding informance of one or more of second video and audio source datas, methods described also includes:
Attribute information is added to the first video and audio source data according to the corresponding informance.
It is preferred that, methods described also includes:
Play management server and receive the 3rd video/audio, the 3rd video/audio is Second Type video and audio number According to;
3rd video/audio is stored in Second Type video/audio storehouse;3rd video/audio includes 3rd video and audio source data and characteristic;The 3rd video and audio source data has the 3rd data ID;
Inquired about according to the characteristic of the 3rd video and audio source data in the first kind video/audio storehouse With the first video/audio characteristic parameter corresponding with the characteristic, so as to obtain one or more first kind Video/audio;
Obtain one or more data ID of one or more first kind video/audios;
According to the data ID and the 3rd data ID, one or more of first kind video/audios are updated Corresponding informance, and update the corresponding informance management database.
It is preferred that, the characteristic parameter of first video/audio includes:First category information, the first rating information and One or more in one duration information;
The characteristic parameter of second video/audio includes:Second category information, the second rating information and the second duration One or more in information.
It is further preferred that the characteristic parameter for playing management server according to the first video/audio, in Equations of The Second Kind Match query Second Type video/audio in type video/audio storehouse, it is determined that with the characteristic parameter with the first video/audio The one or more Second Type video/audios matched are specially:
The broadcasting management server is respectively to first category letter and second category information, the first rating information and the Two rating informations, the first duration information are matched with the second duration information, determine the first category letter and the Equations of The Second Kind Other information is identical, first rating information is identical with second rating information and first duration information with it is described Second Type video/audio described in second duration information identical.
The method of management video and audio provided in an embodiment of the present invention, is identified according to the characteristic information to film, matches Go out and associate video/audio with the characteristic information identical of film, such as can be advertisement etc., so as to improve association video and audio Correlation and specific aim between data and film, strengthen the effect that association video/audio is played.
Brief description of the drawings
Fig. 1 is the flow chart of the method for management video and audio provided in an embodiment of the present invention;
Fig. 2 updates the method that corresponding informance manages database for the method for management video and audio provided in an embodiment of the present invention Flow chart.
Embodiment
Below by drawings and examples, technical scheme is described in further detail.
In order to be better understood from technical scheme, firstly for the application scenarios of player method proposed by the present invention It is introduced.
A kind of player method provided in an embodiment of the present invention, the broadcasting for carrying out video and audio with playing platform, and Playing platform also needs to play advertisement while video and audio is played.Its method flow diagram is as shown in figure 1, comprise the following steps:
Step 110, the first video/audio is received, and is stored in first kind video/audio storehouse;
Specifically, playing management server receives the first video/audio that user terminal is sent, and by the first video and audio Data storage is in first kind video/audio storehouse.
First video/audio is first kind video/audio.First kind video/audio can be understood as user and think The video and audio to be watched, and the first video/audio is some specific video/audio in first kind video/audio, It can be understood as some specific video and audio that user needs to watch, such as certain collection TV play or certain film.
First video/audio includes the characteristic parameter of the first video and audio source data and the first video/audio.
First video and audio source data is the video/audio of the first video/audio, for example the video and audio number of certain collection TV play According to.The characteristic parameter of first video/audio is believed for the feature of the Second Type video/audio needed for first video/audio Breath, including:One or more in first category information, the first rating information and the first duration information.Wherein, movie category is believed Breath can be understood as video and audio subject matter classification information, such as war subject matter or comedy subject matter;Rating information can be understood as regarding sound The rating information of frequency, such as it is acute to children watching TV or TV play of with slight violence information makes a distinction according to rating information; Duration information can be understood as watch the video and audio required time range, such as within 100 minutes, 100 minutes -150 points Clock, more than 150 minutes etc..
Further specifically, Second Type video/audio is stored in the second video/audio storehouse.The first kind regards sound Frequency evidence and Second Type video/audio are that can carry out output video/audio.With first kind video/audio and The relation of one video/audio is the same, and Second Type video/audio can be understood as the general name of the second video/audio.Second Video/audio is some specific Second Type video/audio, such as some advertisement.
Second Type video/audio includes the characteristic parameter of the second video and audio source data and the second video/audio.Second Video and audio source data is the video/audio of the second video/audio.Second video and audio source data characteristic parameter and the first video and audio The characteristic parameter of source data is corresponding, and the characteristic parameter of the second video/audio includes:Second category information, the second rating information With the one or more in the second duration information.Second category information, the second rating information and the second duration information and the first kind Other information, the first rating information and the first duration information implication are identical.
For ease of statement, in following elaborate process, following concept is illustrated respectively and illustrated:
A, the first video/audio is illustrated with TV play data instance;
B, first kind video/audio is illustrated with TV play class data instance;
C, the first video and audio source data is illustrated by taking TV play source data as an example;
D, the characteristic parameter of the first video/audio is illustrated by taking TV play data parameters as an example;
E, the second video/audio is illustrated by taking ad data as an example;
F, Second Type video/audio is illustrated with commercial paper data instance;
G, the second video and audio source data is illustrated with advertisement source data instance;
H, the characteristic parameter of the second video/audio is illustrated by taking ad data parameter as an example.
Step 120, the first data ID is generated according to the first video and audio source data;
Specifically, identity informations of the first data ID for identification TV play data, the tool of can be one have coding rule The numbering of body, i.e. TV play data ID.Each TV play data includes a unique TV play data ID.Play management Server generates a unique TV play data ID according to TV play source data, to distinguish other TV play source datas.
In a specific example, TV play A TV play data ID is " A01 ", the characteristic parameter of TV play data For " needing to paste video/audio after pasting video/audio and needs one before two ".
Step 130, it is determined that regarding sound with the characteristic parameter with the first video/audio matches one or more second Frequency evidence;
Specifically, as described above, commercial paper data include second category information, the second rating information and the second duration information In one or more.Management server is played by first category letter and second category information, the first rating information and second point Level information, the first duration information are matched with the second duration information, determine first category believe it is identical with second category information, the One rating information is identical with the second rating information and the first duration information and the second duration information identical ad data.
Step 140, one or more second data ID of one or more second video/audios are obtained;
Specifically, commercial paper data also include the second data ID, i.e. ad data ID.With TV play data ID and TV play The relation of class data is the same, and ad data ID is the identity information of identification ad data, and can be specially one has coding rule Specific numbering.
Management server is played according to one or more ad datas of determination, one or more commercial paper data phases are obtained The one or more ad data ID answered.
Step 150, the first video and audio source data and one is generated according to the first data ID and one or more second data ID The corresponding informance of individual or multiple second video and audio source datas;
Specifically, ad data also includes Second Type video and audio source data, i.e. advertisement source data, and each advertisement source number According to an all corresponding unique ad data ID.Equally, each TV play source data corresponds to a unique TV play data ID。
Play management server and TV play source data is determined according to TV play data ID first, and it is true according to ad data ID Determine ad data.Then TV play source number is generated according to TV play data ID and one or more ad data ID corresponding relation According to the corresponding informance with one or more advertisement source datas.
Step 160, corresponding informance storage is managed into database to corresponding informance;
Managed specifically, playing management server and storing corresponding informance to corresponding informance in database, for follow-up defeated Go out TV play source data and advertisement source data.
More excellent, management server is played after generation corresponding informance, is added according to corresponding informance into TV play source data Additive attribute information, to determine the order of the output between TV play source data and advertisement source data.
It is further preferred that in a practical situation, the ad data in advertising database will not keep constant, therefore, It is determined that match with the characteristic parameter with TV play data one or more ad datas when, with TV play data One or more advertisement source datas that characteristic parameter matches can change with the change of advertising database.
Fig. 2 updates the method that corresponding informance manages database for the method for management video and audio provided in an embodiment of the present invention Flow chart.As shown in Fig. 2 when the video/audio in advertising database changes, carrying out following steps.
Step 210, the 3rd video/audio is received, and the 3rd video/audio is stored in Second Type video/audio In storehouse;
Specifically, the 3rd video/audio is similarly ad data with ad data.Ad data is in advertising database Existing video/audio, the 3rd video/audio updates the ad data to be updated in advertising database for needs.
For ease of statement, the 3rd video/audio is illustrated by taking ad data to be updated as an example below.
Ad data to be updated include the 3rd video and audio source data and characteristic, i.e., ad data source data to be updated and Characteristic, ad data source data to be updated has the 3rd data ID, i.e., ad data ID to be updated.
Step 220, one or more first kind video/audios are obtained;
Specifically, play management server according to characteristic match query and characteristic in TV play class database The characteristic parameter of corresponding TV play data, one or more corresponding TVs are obtained according to the characteristic parameter of TV play data Acute class data.
Step 230, one or more data ID of one or more first kind video/audios are obtained;
Specifically, each TV play class data corresponds to a unique data ID, i.e. TV play class ID.Play management Server according to one or more TV play class data of determination, obtain corresponding one of one or more TV play class data or Multiple TV play class ID.
Step 240, the corresponding informance of one or more first kind video/audios is updated;
Specifically, play management server determines TV play class data according to TV play class ID first, and it is wide according to updating Data ID is accused to determine to update advertisement source data.Then according to one or more TV play class ID with updating the corresponding of ad data ID Relation generates one or more TV play class data and updates the corresponding informance of advertisement source data.
Step 250, corresponding informance management database is updated;
The correspondence of one or more TV play class data and renewal advertisement source data is believed specifically, playing management server Breath is updated into corresponding informance management database, for subsequently exporting TV play source data and updating advertisement source data.
The method of management video and audio provided in an embodiment of the present invention, is identified according to the characteristic information to film, matches Go out and associate video/audio with the characteristic information identical of film, such as can be advertisement etc., so as to improve association video and audio Correlation and specific aim between data and film, strengthen the effect that association video/audio is played.
Professional should further appreciate that, each example described with reference to the embodiments described herein Unit and algorithm steps, can be realized with electronic hardware, computer software or the combination of the two, hard in order to clearly demonstrate The interchangeability of part and software, generally describes the composition and step of each example according to function in the above description. These functions are performed with hardware or software mode actually, depending on the application-specific and design constraint of technical scheme. Professional and technical personnel can realize described function to each specific application using distinct methods, but this realize It is not considered that beyond the scope of this invention.
The method that is described with reference to the embodiments described herein can use hardware, computing device the step of algorithm Software module, or the two combination are implemented.Software module can be placed in random access memory (RAM), internal memory, read-only storage (ROM), electrically programmable ROM, electrically erasable ROM, register, hard disk, moveable magnetic disc, CD-ROM or technical field In any other form of storage medium well known to interior.
Above-described embodiment, has been carried out further to the purpose of the present invention, technical scheme and beneficial effect Describe in detail, should be understood that the embodiment that the foregoing is only the present invention, be not intended to limit the present invention Protection domain, within the spirit and principles of the invention, any modification, equivalent substitution and improvements done etc. all should be included Within protection scope of the present invention.

Claims (6)

1. a kind of method for managing video and audio, it is characterised in that the method for the management video and audio includes:
Play management server and receive the first video/audio, and be stored in first kind video/audio storehouse;Described first regards Voice data includes the characteristic parameter of the first video and audio source data and the first video/audio;First video/audio is the One type video/audio;
First data ID is generated according to the first video and audio source data;
The characteristic parameter that management server is played according to first video/audio, in Second Type video/audio storehouse Middle match query Second Type video/audio, it is determined that match with the characteristic parameter with first video/audio one Individual or multiple second video/audios;Second video/audio is Second Type video/audio;
Obtain one or more second data ID of one or more of second video/audios;
The first video and audio source data and one are generated according to the first data ID and one or more of second data ID The corresponding informance of individual or multiple second video/audios;
Corresponding informance storage is managed into database to corresponding informance.
2. the method for management video and audio according to claim 1, it is characterised in that described according to the first data ID First video/audio and one or more of second video and audio numbers are generated with one or more of second data ID According to corresponding informance after, methods described also includes:
Attribute information is added to the first video and audio source data according to the corresponding informance.
3. the method for management video and audio according to claim 1, it is characterised in that methods described also includes:
Play management server and receive the 3rd video/audio, the 3rd video/audio is Second Type video/audio;
3rd video/audio is stored in Second Type video/audio storehouse;3rd video/audio includes the 3rd Video and audio source data and characteristic;The 3rd video and audio source data has the 3rd data ID;
According to the characteristic of the 3rd video and audio source data in the first kind video/audio storehouse match query with The characteristic parameter of the first corresponding video/audio of the characteristic, is regarded so as to obtain one or more first kind Voice data;
Obtain one or more data ID of one or more first kind video/audios;
According to the data ID and the 3rd data ID, the correspondence of one or more of first kind video/audios is updated Information, and update the corresponding informance management database.
4. the method for management video and audio according to claim 1, it is characterised in that second video/audio includes: The characteristic parameter of second video and audio source data and the second video/audio.
5. the method for management video and audio according to claim 4, it is characterised in that the feature of first video/audio Parameter includes:One or more in first category information, the first rating information and the first duration information;
The characteristic parameter of second video/audio includes:Second category information, the second rating information and the second duration information In one or more.
6. the method for management video and audio according to claim 5, it is characterised in that the broadcasting management server is according to the The characteristic parameter of one video/audio, the match query Second Type video/audio in Second Type video/audio storehouse, really One or more second video/audios that the fixed characteristic parameter with the first video/audio matches are specially:
The broadcasting management server is respectively to first category letter and second category information, the first rating information and second point Level information, the first duration information are matched with the second duration information, determine that the first video and audio duration parameters are regarded with second Audio duration parameters are identical and the second video and audio sources of the first video and audio property parameters and the second video and audio property parameters Data.
CN201710463219.9A 2017-06-19 2017-06-19 The method for managing video and audio Pending CN107172448A (en)

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CN104992347A (en) * 2015-06-17 2015-10-21 北京奇艺世纪科技有限公司 Video matching advertisement method and device
CN105072462A (en) * 2015-07-15 2015-11-18 华数传媒网络有限公司 Video advertisement insert-play method and device thereof
CN105792001A (en) * 2016-04-28 2016-07-20 黑龙江八农垦大学 Information processing method and information processing device
CN105898446A (en) * 2015-12-14 2016-08-24 乐视网信息技术(北京)股份有限公司 Advertisement push method and device, video server and terminal equipment

Patent Citations (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102843583A (en) * 2012-08-10 2012-12-26 Tcl集团股份有限公司 Display method, media play system and media play terminal of advertisements
CN104298728A (en) * 2014-09-28 2015-01-21 北京奇艺世纪科技有限公司 Method and system for issuing video advertisement through Internet
CN104486680A (en) * 2014-12-19 2015-04-01 珠海全志科技股份有限公司 Video-based advertisement pushing method and system
CN104992347A (en) * 2015-06-17 2015-10-21 北京奇艺世纪科技有限公司 Video matching advertisement method and device
CN105072462A (en) * 2015-07-15 2015-11-18 华数传媒网络有限公司 Video advertisement insert-play method and device thereof
CN105898446A (en) * 2015-12-14 2016-08-24 乐视网信息技术(北京)股份有限公司 Advertisement push method and device, video server and terminal equipment
CN105792001A (en) * 2016-04-28 2016-07-20 黑龙江八农垦大学 Information processing method and information processing device

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Application publication date: 20170915