CN107103047A - A kind of method and device for inquiring about advertisement putting abnormal cause - Google Patents
A kind of method and device for inquiring about advertisement putting abnormal cause Download PDFInfo
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- CN107103047A CN107103047A CN201710208994.XA CN201710208994A CN107103047A CN 107103047 A CN107103047 A CN 107103047A CN 201710208994 A CN201710208994 A CN 201710208994A CN 107103047 A CN107103047 A CN 107103047A
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Abstract
The embodiments of the invention provide a kind of method and device for inquiring about advertisement putting abnormal cause, methods described includes：The inquiry request for the targeted advertisements impression information that receiving terminal is sent；Analyze the inquiry request；When the inquiry request is that fault state querying is asked, obtain in the advertisement putting information database pre-established, advertisement putting abnormal cause information corresponding with fault inquiry request；When the inquiry request is normal condition inquiry request, obtain in the advertisement putting information database pre-established, all advertisement putting abnormal cause historical informations corresponding with normal queries request.Pass through the method and device of inquiry advertisement putting abnormal cause provided in an embodiment of the present invention, it is possible to achieve the inquiry to history advertisement putting abnormal problem in time, improve operating efficiency, quickly support business demand.
Description
Technical field
The present invention relates to Internet technical field, more particularly to a kind of method and dress for inquiring about advertisement putting abnormal cause
Put.
Background technology
With the fast development of internet industry, when being different from traditional TV media industry, abundant in content multimedia
In generation, has arrived and has achieved booming.Masses can obtain resource from various channels, and increasing user tends to
Handled official business, entertained using internet platform.Advertiser no longer only by advertisement putting on traditional TV media platform,
Gradually internet platform is invested into the visual field.
After advertiser and internet platform reach cooperation, internet platform can be assigned advertisement putting and specify broadcasting
In period, to reach the purpose conducted promotion to.But in advertisement release process, because business datum amount is larger, so
Often occur and deliver failure or deliver abnormal situation, such as certain businessman's given ad fails normal broadcast, reproduction time
Mistake, repeat playing, be directed to various abnormal conditions, it is necessary to which internet background server is inquired about abnormal cause and given in time
Correct, the loss of advertiser and internet platform is reduced.
In the prior art, can only be to playing immediately on line when operation maintenance personnel wants inquiry advertisement putting abnormal cause
Advertisement carries out analyzing and positioning.But when operation maintenance personnel wants analysis dispensing abnormal cause of advertisement within the time in past section, by
In the real-time mobility of internet platform business datum, server can not be by the timely request on operation maintenance personnel line to the past
The dispensing of advertisement carries out analyzing and positioning extremely in the section time, and operating efficiency is relatively low, is unfavorable for quickly supporting business demand.
The content of the invention
The purpose of the embodiment of the present invention is to provide a kind of method and device for inquiring about advertisement putting abnormal cause, to realize
Inquiry to history advertisement putting abnormal problem in time, improves operating efficiency, the purpose of quick support business demand.Particular technique
Scheme is as follows：
The invention provides a kind of method for inquiring about advertisement putting abnormal cause, methods described includes：
The inquiry request for the targeted advertisements impression information that receiving terminal is sent；
Analyze the inquiry request；
When the inquiry request is that fault state querying is asked, obtain in the advertisement putting information database pre-established
In, advertisement putting abnormal cause information corresponding with fault inquiry request；
When the inquiry request is normal condition inquiry request, obtain in the advertisement putting information database pre-established
In, all advertisement putting abnormal cause historical informations corresponding with normal queries request.
Optionally, at least include in the targeted advertisements impression information：Number of times, the targeted advertisements of targeted advertisements dispensing are not thrown
One kind in the reason for number of times that the reason for putting, targeted advertisements are recalled, targeted advertisements are recalled.
Optionally, the inquiry request, including:The temporal information of requesting query in current request.
Optionally, the analysis inquiry request, including：Analyze the address letter of targeted advertisements in the inquiry request
Breath.
Optionally, it is described to obtain in the advertisement putting information database pre-established, it is corresponding with fault inquiry request
Advertisement putting abnormal cause information before, methods described includes：
Gather all advertisement putting information；
All advertisement putting information are stored in an empty database, advertisement putting information database is obtained.
Optionally, all advertisement putting information of collection, including：
Gather the advertising address information of all advertisements；
For the advertising address information of each advertisement, the generation time of each advertising address information is recorded.
Optionally, all advertisement putting information of collection also include：For each advertisement putting information, collection is each wide
Accuse in the reason for the reason for number of times of advertisement putting in impression information, advertisement are not delivered, the number of times that advertisement is recalled, advertisement are recalled
One kind.
Optionally, when the inquiry request is that fault state querying is asked, obtain in the advertisement putting information pre-established
In database, after advertisement putting abnormal cause information corresponding with fault inquiry request, methods described also includes：
According to advertisement putting abnormal cause information, the exception of targeted advertisements is repaired.
Optionally, it is described according to advertisement putting abnormal cause information, the exception of targeted advertisements is repaired, including：
The advertisement putting abnormal cause information is analyzed, the advertisement that corresponds to prestored in the server is obtained and throws
Put the restoration information of abnormal cause information；
According to the restoration information, the exception of the targeted advertisements is repaired.
Present invention also offers a kind of device for inquiring about advertisement putting abnormal cause, described device includes：
Receiving module, the inquiry request of the targeted advertisements impression information sent for receiving terminal；
Analysis module, for analyzing the inquiry request；
First acquisition module, for when the inquiry request is that fault state querying is asked, obtaining and pre-establishing
In advertisement putting information database, advertisement putting abnormal cause information corresponding with fault inquiry request；
Second acquisition module, for when the inquiry request is normal condition inquiry request, obtaining and pre-establishing
In advertisement putting information database, all advertisement putting abnormal cause historical informations corresponding with normal queries request.
Optionally, the analysis module, the address information specifically for analyzing targeted advertisements in the inquiry request.
Optionally, first acquisition module, including：
Collecting unit, for gathering all advertisement putting information；
Memory cell, for all advertisement putting information to be stored in an empty database, obtains advertisement throwing
Put information database.
Optionally, the collecting unit, including：
Gather subelement, the advertising address information for gathering all advertisements；
Subelement is recorded, for the advertising address information for each advertisement, the generation of each advertising address information is recorded
Time.
Optionally, the collecting unit, specifically for for each advertisement putting information, gathering each advertisement putting information
In the number of times of advertisement putting, advertisement the reason for do not deliver, the number of times that advertisement is recalled, advertisement the reason for recall in one kind.
Optionally, first acquisition module, including：
Submodule is repaired, for according to advertisement putting abnormal cause information, repairing the exception of targeted advertisements.
Optionally, the reparation submodule, including：
Acquiring unit, for analyzing the advertisement putting abnormal cause information, obtains pair prestored in the server
The restoration information of advertisement putting abnormal cause information described in Ying Yu；
Unit is repaired, for according to the restoration information, repairing the exception of the targeted advertisements.
The method and device of inquiry advertisement putting abnormal cause provided in an embodiment of the present invention, is built in advance by introducing one
Good advertisement putting information database, can be in time in advertisement putting when user wants to inquire about the impression information of some advertisement
Inquired about, be no longer limited to due to the real-time mobility of advertisement putting information on line in information database, and can not be looked at any time
The advertisement putting abnormal cause information in certain time in the past is ask, when user wants the advertisement putting in analysis certain time in the past
During abnormal cause, the present invention improves operating efficiency, is conducive to quickly supporting business demand.Certainly, any of the present invention is implemented
Product or method it is not absolutely required to while reaching all the above advantage.
Brief description of the drawings
In order to illustrate more clearly about the embodiment of the present invention or technical scheme of the prior art, below will be to embodiment or existing
There is the accompanying drawing used required in technology description to be briefly described, it should be apparent that, drawings in the following description are only this
Some embodiments of invention, for those of ordinary skill in the art, on the premise of not paying creative work, can be with
Other accompanying drawings are obtained according to these accompanying drawings.
Fig. 1 is the flow chart for the method that the embodiment of the present invention inquires about advertisement putting abnormal cause；
Fig. 2 is that the embodiment of the present invention is obtained in the advertisement putting information database pre-established, with fault inquiry request pair
Step flow chart before the advertisement putting abnormal cause information answered；
Fig. 3 is the step flow chart when embodiment of the present invention gathers all advertisement putting information；
Fig. 4 is the embodiment of the present invention according to advertisement putting abnormal cause information, the abnormal method stream of reparation targeted advertisements
Cheng Tu；
Fig. 5 is the apparatus structure schematic diagram that the embodiment of the present invention inquires about advertisement putting abnormal cause；
Fig. 6 is the apparatus structure schematic diagram of combination practical application of the embodiment of the present invention；
Fig. 7 is the structural representation of the acquisition module of the embodiment of the present invention first；
Fig. 8 is the structural representation of collecting unit of the embodiment of the present invention；
Fig. 9 is the structural representation that the embodiment of the present invention repairs submodule.
Embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Site preparation is described, it is clear that described embodiment is only a part of embodiment of the invention, rather than whole embodiments.It is based on
Embodiment in the present invention, it is every other that those of ordinary skill in the art are obtained under the premise of creative work is not made
Embodiment, belongs to the scope of protection of the invention.
In order to realize inquiry in time to history advertisement putting abnormal problem, operating efficiency is improved, it is quick to support business to need
Ask, the embodiments of the invention provide a kind of inquiry advertisement putting abnormal cause method and device, carry out individually below detailed
Explanation.
Fig. 1 is the flow chart for the method that the embodiment of the present invention inquires about advertisement putting abnormal cause, is comprised the following steps：
Step 101, the inquiry request for the targeted advertisements impression information that receiving terminal is sent.
Method provided in an embodiment of the present invention can apply to electronic equipment.Specifically, the electronic equipment can be desk-top
Computer, intelligent mobile terminal, portable computer etc..
In embodiments of the present invention, can be whole at place when user wants to check some advertisement putting abnormal cause information
End, the inquiry request of targeted advertisements impression information is sent to the server of terminal device, and server, which is received, comes from terminal transmission
Targeted advertisements impression information inquiry request；If abnormal, server monitoring to abnormal shape occurs for the advertisement delivered
After state, the inquiry request of targeted advertisements impression information can be also sent to terminal device, server, which is received, comes from terminal transmission
The inquiry request of targeted advertisements impression information.
The relevant information of targeted advertisements is carried in inquiry request, for example, the content of the targeted advertisements of the desired inquiry of user,
Time of targeted advertisements etc., specifically, inquiry request include the temporal information for sending requesting query in current request, the time
Information facilitates deciding on the request time that user sends the inquiry request.
The impression information of targeted advertisements includes the related data of targeted advertisements.Specifically, the impression information of targeted advertisements
In at least include number of times, targeted advertisements that targeted advertisements deliver the reason for do not deliver, number of times, the targeted advertisements that targeted advertisements are recalled
One kind in the reason for recalling.
Step 102, inquiry request is analyzed.
When server receives the inquiry request of the targeted advertisements impression information of terminal transmission, inquiry request can be carried out
Analyzing and processing, determines the content of requesting query.Specifically, the address information of targeted advertisements, advertisement are carried in inquiry request information
Address information be advertisement unique identifier, it indicates specifically which advertisement, generally by string number or alphabetical group
Into, and different advertisements has different addresses.By the impression information of all advertisements using address information as keyword, divided
Class, for each advertisement putting information, there is its corresponding address information, server is sent out according to address information come analysing terminal
The information of the specific targeted advertisements sent, subsequent operation is carried out further according to analysis result.
Step 103, when inquiry request is that fault state querying is asked, obtain in the advertisement putting Information Number pre-established
According in storehouse, advertisement putting abnormal cause information corresponding with fault inquiry request.
When inquiry request is normal condition inquiry request, obtain in the advertisement putting information database pre-established,
All advertisement putting abnormal cause historical informations corresponding with normal queries request.
In step 102, the result of analysis inquiry request has the following two kinds situation：When user watches advertisement on an electronic device
When, in the event of advertisement reproduction time mistake, advertisement can not the phenomenon such as normal play when, can be sent out by terminal device to server
The inquiry request of the impression information of currently viewing advertisement is sent, the inquiry request is analyzed, when analysis result is that inquiry request is failure
During status query request, server is obtained in the advertisement putting information database pre-established, corresponding with fault inquiry request
Advertisement putting abnormal cause information, the information includes, the dispensing abnormal cause information of targeted advertisements, for example, if it happens
During advertisement reproduction time mistake, the correct reproduction time of the advertisement；When advertisement can not normal play when, it is impossible to the original of normal play
Cause, can be unstable networks, network interface card interruption etc..
On the other hand, if advertisement plays normal, when operation maintenance personnel wants the history impression information for checking this advertisement,
The inquiry request is analyzed, when it is normal condition inquiry request that analysis result, which is inquiry request, server is obtained and pre-established
Advertisement putting information database in, all advertisement putting abnormal cause historical informations corresponding with normal queries request are obtained
Be advertisement history impression information, i.e., within past certain time, when the advertisement occurs to deliver abnormal, corresponding dispensing is different
Normal cause information.
In this step, the purpose for pre-establishing advertisement putting information database be in order to by the impression information of all advertisements all
Store, when advertisement occurs to deliver abnormal, because business datum amount is very big on line, the real-time mobility of data, for side
Just operation maintenance personnel checks the impression information of advertisement in time, is inquired about in time.
It is provided in an embodiment of the present invention inquiry advertisement putting abnormal cause method, by introduce one pre-establish it is wide
Impression information database is accused, when user wants to inquire about the impression information of some advertisement, is sent by place terminal to server
One inquiry request, the inquiry request when inquiry request can be advertisement normal play, can know that all of the advertisement go through
History delivers abnormal information；The inquiry request when inquiry request can also extremely be played for advertisement, can know the throwing of the advertisement
Put abnormal information；Either which kind of inquiry request content, can be inquired about, both in advertisement putting information database in time
Quick search can be realized, can realize and be no longer limited to due to the real-time mobility of advertisement putting information on line again, and can not
Advertisement putting abnormal cause information in certain time in the past of inquiry at any time, when user wants to analyze wide in certain time in the past
When accusing dispensing abnormal cause, the present invention improves operating efficiency, is conducive to quickly supporting business demand.
As a kind of embodiment of the embodiment of the present invention, as shown in Fig. 2 it illustrates in the embodiment of the present invention, obtaining
Before the advertisement putting information database pre-established, advertisement putting abnormal cause information corresponding with fault inquiry request
Flow chart：
Step 201, all advertisement putting information are gathered.
After server analysis inquiry request, according to analysis result, in the advertisement putting information database pre-established
Obtain before corresponding advertisement putting abnormal cause information or all advertisement putting abnormal cause historical informations, advertisement putting is believed
The method for building up of database is ceased, is specifically as follows and gathers all advertisement putting information first.Can be advance in system server
Log collection service is disposed, the service can collect all advertisement putting daily records, include advertisement in advertisement putting daily record
In the reason for number of times that the reason for number of times of all data, such as advertisement putting, advertisement are not delivered, advertisement are recalled, advertisement are recalled
At least one, server can be collected into dispensing data of all advertisements within each period.
Step 202, all advertisement putting information are stored in an empty database, obtain advertisement putting information data
Storehouse.
All advertisement putting information collected are stored in an empty database, the method for storage is specifically as follows
All advertisement putting information datas collected are compressed by log collection service, and upload to the empty data of distal end
After storehouse, the database for uploading to distal end, all advertisement putting information collected are decompressed, believed after decompression with advertisement putting
The address information of breath is that keyword is classified, by related data of all advertisement putting information within certain time, specifically,
Gathering all advertisement putting information mainly includes being directed to each advertisement putting information, gathers the advertisement in each advertisement putting information
One kind in the reason for number of times that the reason for number of times of dispensing, advertisement are not delivered, advertisement are recalled, advertisement are recalled.Data message, solution
After information after pressure is classified according to the address information of advertisement, advertisement putting information database is obtained.
As a kind of embodiment of the embodiment of the present invention, the step also needed to when gathering all advertisement putting information
It is rapid as shown in figure 3, including：
Step 301, the advertising address information of all advertisements is gathered.
When gathering the impression information of all advertisements, the advertising address information of all advertisements, all advertisements are specifically gathered
Impression information can be classified by keyword of address, and address information can effectively distinguish each advertisement putting information.
Step 302, for the advertising address information of each advertisement, the generation time of each advertising address information is recorded.
When collecting the advertising address information of each advertisement, while when recording the generation of each advertising address information
Between, this generation time refer to produce the advertising address information time, exactly produce the advertisement putting information it is true when
Between., it is necessary to which the time that data are produced records and stored in database in the lump during record information, facilitate server in inquiry number
During according to storehouse, reduced according to the time or expand query context.
Optionally, when analyzing the result of inquiry request and being asked for fault state querying, a kind of acquisition is being pre-established
In advertisement putting information database, the specific method of advertisement putting abnormal cause information corresponding with fault inquiry request is also wrapped
Include：According to advertisement putting abnormal cause information, the exception of targeted advertisements is repaired.It is corresponding wide acquiring failed request information
Accuse after dispensing abnormal cause information, the reason for failing such as advertisement putting information may have advertiser and website platform
Cooperation expire, interruptions of advertisement playout software, the reason such as network connection failure, for each reason, take accordingly
Method repair targeted advertisements exception.If the cooperation of advertiser and website platform expires and can not normally broadcasted, then meeting
Targeted advertisements are suspended and broadcasted, normal play is recovered when reaching modality for co-operation again with advertiser；If advertisement playout software is broadcast
Put interruption or damage, then operation maintenance personnel is chosen suitable fix tool and repaired；If network connection failure causes
, then operation maintenance personnel carries out maintenance of network, determines that advertisement is played in the normal state of network connection.
As a kind of embodiment of the embodiment of the present invention, one kind is specifically repaiied according to advertisement putting abnormal cause information
The abnormal method of complicated target advertisement, as shown in figure 4, comprising the following steps：
Step 401, advertisement putting abnormal cause information is analyzed, the advertisement that corresponds to prestored in the server is obtained and throws
Put the restoration information of abnormal cause information.
It is different with the corresponding advertisement putting of fault inquiry request when obtaining in the advertisement putting information database pre-established
After normal cause information, for advertisement putting abnormal cause information, the reason for analysis advertisement putting is abnormal, according to reason, obtains pre-
The restoration information corresponding to advertisement putting abnormal cause information in server is first stored in, restoration information can also be stored in pre-
In the advertisement putting information database first set up, server obtains restoration information, and the different of targeted advertisements is repaired according to restoration information
Often.
Step 402, according to restoration information, the exception of targeted advertisements is repaired.
After obtaining restoration information in step 401, content in restoration information repairs the exception of targeted advertisements
Situation.Restoration information includes fix tool or restorative procedure, such as network can not connectivity problem, can be with restoration information
Including repairing the instrument that network can not be connected, or for the restorative procedure that network can not be connected, in restoration information
Hold and the exception of targeted advertisements is repaired.
The embodiment of the present invention additionally provides a kind of device for inquiring about advertisement putting abnormal cause, structure chart such as Fig. 5 of device
It is shown, including：
Receiving module 501, the inquiry request of the targeted advertisements impression information sent for receiving terminal.
Analysis module 502, for analyzing the inquiry request.
First acquisition module 503, for when the inquiry request is that fault state querying is asked, acquisition to be pre-established
Advertisement putting information database in, advertisement putting abnormal cause information corresponding with fault inquiry request.
Second acquisition module 504, for when the inquiry request is normal condition inquiry request, acquisition to be pre-established
Advertisement putting information database in, all advertisement putting abnormal cause historical informations corresponding with normal queries request.
It is provided in an embodiment of the present invention inquiry advertisement putting abnormal cause device, by introduce one build up in advance it is wide
Impression information database is accused, when user wants to inquire about the impression information of some advertisement, is sent by place terminal to server
One inquiry request, the inquiry request when inquiry request can be advertisement normal play, can know that all of the advertisement go through
History delivers abnormal information；The inquiry request when inquiry request can also extremely be played for advertisement, can know the throwing of the advertisement
Put abnormal information；Either which kind of inquiry request content, can be inquired about, both in advertisement putting information database in time
Quick search can be realized, can realize and be no longer limited to due to the real-time mobility of advertisement putting information on line again, and can not
Advertisement putting abnormal cause information in certain time in the past of inquiry at any time, when user wants to analyze wide in certain time in the past
When accusing dispensing abnormal cause, the present invention improves operating efficiency, is conducive to quickly supporting business demand.
As the another embodiment of the embodiment of the present invention, as shown in fig. 6, being combined it illustrates the embodiment of the present invention real
The apparatus structure schematic diagram of border application.
Collection module 601, for collecting advertisement putting information.
Log collection service is deployed with advance in system server, the service can collect all advertisement putting daily records,
Include all data of advertisement in advertisement putting daily record, the reason for number of times of such as advertisement putting, advertisement are not delivered, advertisement are called together
The number of times that returns, advertisement are at least one of the reason for recall, and server can be collected into all advertisements within each period
Deliver data.
Memory module 602, for the advertisement putting information after analysis and statistics to be stored in database.
All advertisement putting information collected are stored in an empty database, the method for storage is specifically as follows
All advertisement putting information datas collected are compressed by log collection service, and upload to the empty data of distal end
After storehouse, the database for uploading to distal end, all advertisement putting information collected are decompressed, believed after decompression with advertisement putting
The address information of breath is that keyword is classified and counted.
Enquiry module 603, for inquiring about the targeted advertisements impression information in database.
When user or operation maintenance personnel want certain advertisement putting information of inquiry, by a query interface, to service
Device sends the inquiry request of targeted advertisements impression information, and server is receiving the targeted advertisements that are sent by query interface terminal
After the inquiry request of impression information, the impression information of targeted advertisements is inquired about in the advertisement putting information database pre-established.
Optionally, analysis module 502, specifically for the address information of targeted advertisements in analysis inquiry request.
Optionally, the first acquisition module 503 structure chart as shown in fig. 7, comprises：
Collecting unit 701, for gathering all advertisement putting information.
Memory cell 702, for all advertisement putting information to be stored in an empty database, obtains advertisement putting
Information database.
Optionally, collecting unit 701 structure chart as shown in figure 8, including：
Gather subelement 801, the advertising address information for gathering all advertisements.
Subelement 802 is recorded, for the advertising address information for each advertisement, the production of each advertising address information is recorded
The raw time.
Optionally, collecting unit 701, specifically for for each advertisement putting information, gathering each advertisement putting information
In the number of times of advertisement putting, advertisement the reason for do not deliver, the number of times that advertisement is recalled, advertisement the reason for recall in one kind.
Optionally, the first acquisition module 503, including：
Submodule is repaired, for according to advertisement putting abnormal cause information, repairing the exception of targeted advertisements.
Optionally, repair submodule structure chart as shown in figure 9, including：
Acquiring unit 901, for analyzing advertisement putting abnormal cause information, obtains the correspondence prestored in the server
In the restoration information of advertisement putting abnormal cause information.
Unit 902 is repaired, for according to restoration information, repairing the exception of targeted advertisements.
It should be noted that the device of the embodiment of the present invention is the method using above-mentioned inquiry advertisement putting abnormal cause
Device, then all embodiments of the method for above-mentioned inquiry advertisement putting abnormal cause are applied to the device, and can reach phase
Same or similar beneficial effect.
It should be noted that herein, such as first and second or the like relational terms are used merely to a reality
Body or operation make a distinction with another entity or operation, and not necessarily require or imply these entities or deposited between operating
In any this actual relation or order.Moreover, term " comprising ", "comprising" or its any other variant are intended to
Nonexcludability is included, so that process, method, article or equipment including a series of key elements not only will including those
Element, but also other key elements including being not expressly set out, or also include being this process, method, article or equipment
Intrinsic key element.In the absence of more restrictions, the key element limited by sentence "including a ...", it is not excluded that
Also there is other identical element in process, method, article or equipment including the key element.
Each embodiment in this specification is described by the way of related, identical similar portion between each embodiment
Divide mutually referring to what each embodiment was stressed is the difference with other embodiment.It is real especially for system
Apply for example, because it is substantially similar to embodiment of the method, so description is fairly simple, related part is referring to embodiment of the method
Part explanation.
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the scope of the present invention.It is all
Any modification, equivalent substitution and improvements made within the spirit and principles in the present invention etc., are all contained in protection scope of the present invention
It is interior.
Claims (16)
1. a kind of method for inquiring about advertisement putting abnormal cause, it is characterised in that methods described includes：
The inquiry request for the targeted advertisements impression information that receiving terminal is sent；
Analyze the inquiry request；
When the inquiry request is that fault state querying is asked, obtain in the advertisement putting information database pre-established,
Advertisement putting abnormal cause information corresponding with fault inquiry request；
When the inquiry request is normal condition inquiry request, obtain in the advertisement putting information database pre-established,
All advertisement putting abnormal cause historical informations corresponding with normal queries request.
2. according to the method described in claim 1, it is characterised in that at least include in the targeted advertisements impression information：Target
In the reason for number of times that the reason for number of times, the targeted advertisements of advertisement putting are not delivered, targeted advertisements are recalled, targeted advertisements are recalled
It is a kind of.
3. method according to claim 2, it is characterised in that the inquiry request, including:Requesting query in current request
Temporal information.
4. according to the method described in claim 1, it is characterised in that the analysis inquiry request, including：Looked into described in analysis
Ask the address information of targeted advertisements in request.
5. method according to claim 4, it is characterised in that the acquisition is in the advertisement putting information data pre-established
Before storehouse, advertisement putting abnormal cause information corresponding with fault inquiry request, methods described includes：
Gather all advertisement putting information；
All advertisement putting information are stored in an empty database, advertisement putting information database is obtained.
6. method according to claim 5, it is characterised in that all advertisement putting information of collection, including：
Gather the advertising address information of all advertisements；
For the advertising address information of each advertisement, the generation time of each advertising address information is recorded.
7. method according to claim 6, it is characterised in that all advertisement putting information of collection also include：For
Each advertisement putting information, gathers the reason for number of times of the advertisement putting in each advertisement putting information, advertisement are not delivered, advertisement
One kind in the reason for number of times recalled, advertisement are recalled.
8. the method according to any one of claim 1 to 7, it is characterised in that described when the inquiry request is failure shape
During state inquiry request, obtain in the advertisement putting information database pre-established, it is corresponding with fault inquiry request wide
Accuse after dispensing abnormal cause information, methods described also includes：
According to advertisement putting abnormal cause information, the exception of targeted advertisements is repaired.
9. method according to claim 8, it is characterised in that described according to advertisement putting abnormal cause information, repairs mesh
The exception of advertisement is marked, including：
Analyze the advertisement putting abnormal cause information, obtain prestore in the server to correspond to the advertisement putting different
The restoration information of normal cause information；
According to the restoration information, the exception of the targeted advertisements is repaired.
10. a kind of device for inquiring about advertisement putting abnormal cause, it is characterised in that described device includes：
Receiving module, the inquiry request of the targeted advertisements impression information sent for receiving terminal；
Analysis module, for analyzing the inquiry request；
First acquisition module, for when the inquiry request is that fault state querying is asked, obtaining in the advertisement pre-established
In impression information database, advertisement putting abnormal cause information corresponding with fault inquiry request；
Second acquisition module, for when the inquiry request is normal condition inquiry request, obtaining in the advertisement pre-established
In impression information database, all advertisement putting abnormal cause historical informations corresponding with normal queries request.
11. device according to claim 10, it is characterised in that the analysis module, specifically for analyzing the inquiry
The address information of targeted advertisements in request.
12. device according to claim 11, it is characterised in that first acquisition module, including：
Collecting unit, for gathering all advertisement putting information；
Memory cell, for all advertisement putting information to be stored in an empty database, obtains advertisement putting letter
Cease database.
13. device according to claim 12, it is characterised in that the collecting unit, including：
Gather subelement, the advertising address information for gathering all advertisements；
Subelement is recorded, for the advertising address information for each advertisement, the generation time of each advertising address information is recorded.
14. device according to claim 13, it is characterised in that the collecting unit, specifically for for each advertisement
Time that the reason for number of times of advertisement putting in impression information, each advertisement putting information of collection, advertisement are not delivered, advertisement are recalled
One kind in the reason for number, advertisement are recalled.
15. the device according to any one of claim 10 to 14, it is characterised in that first acquisition module, including：
Submodule is repaired, for according to advertisement putting abnormal cause information, repairing the exception of targeted advertisements.
16. the device according to any one of claim 15, it is characterised in that the reparation submodule, including：
Acquiring unit, for analyzing the advertisement putting abnormal cause information, obtains and prestores corresponding in the server
The restoration information of the advertisement putting abnormal cause information；
Unit is repaired, for according to the restoration information, repairing the exception of the targeted advertisements.
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