CN106504035A - One kind is based on mobile Internet advertisement launching platform - Google Patents
One kind is based on mobile Internet advertisement launching platform Download PDFInfo
- Publication number
- CN106504035A CN106504035A CN201611137654.4A CN201611137654A CN106504035A CN 106504035 A CN106504035 A CN 106504035A CN 201611137654 A CN201611137654 A CN 201611137654A CN 106504035 A CN106504035 A CN 106504035A
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- advertisement
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- daily record
- advertising
- mobile internet
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Classifications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/10—File systems; File servers
- G06F16/17—Details of further file system functions
- G06F16/1734—Details of monitoring file system events, e.g. by the use of hooks, filter drivers, logs
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
- G06Q30/0271—Personalized advertisement
Abstract
The present invention discloses one kind based on mobile Internet advertisement launching platform, including advertisement delivery system, the real-time system of linear system up and down and daily record monitoring system；Wherein, the advertisement delivery system includes that advertisement creation module, advertising previews module, advertising management module, advertisement modification module, advertisement confirm module and ad review module；The daily record monitoring system includes log management module and daily record monitoring module.The present invention can be created to advertisement, changed and is confirmed by advertisement delivery system, by being managed to advertisement, recorded the degree of concern of advertisement, be easy to enterprise to be fully understood by the input effect of advertisement, provide value reference for later stage ad production；Monitor in real time is carried out by the real-time system of linear system up and down to advertisement, is reduced the offline delay for bringing of advertisement, is saved advertising resource, reduce the cost of advertisement；By daily record monitoring system can the mistake that goes out in daily record of quick detection, and notify staff in the form of mail and note.
Description
Technical field
The invention belongs to networking technology area, is related to a kind of based on mobile Internet advertisement launching platform.
Background technology
With the development of mobile communication technology, mobile Internet becomes requisite network service in people's life, door
Family website is made the transition from PC ends to mobile phone terminal gradually, and customer flow is also further obvious from the form that PC ends turn to mobile terminal, therefore mobile
The appearance of end advertisement is requisite, while advertisement is again all-pervasive in life, which is closely bound up with people's life, each big
Medium-sized and small enterprises are in order to the brand building of itself and the development one of enterprise are to the input and issue of all extremely television advertisings, mobile
Internet, as a kind of emerging media, is also that one of media selection of advertisement is thrown in by each large enterprises, meanwhile, with large-size screen monitors touch-control
The prevalence of mobile terminal, all kinds of Mobile solutions become the new carrier of moving advertising, benefit from the fast of mobile Internet entirety industry
Speed development and the renewal iteration of mobile terminal, Mobile solution advertisement are considered as new indigo plant sea by industry, possess great Denver Nuggets chance
And strategic importance.
With the development of internet, the business contact between company and company is further close, and cooperation to each other can more reach
To double situations, the access of institutional advertising will be laid a solid foundation for follow-up primary advertisement putting, be subsequent movement advertising platform
Lay a solid foundation with other platform cooperations；The wide of user's inbox is yet suffered from still by failing for oneself to PC ends advertising strategy
Accuse and can expose out.According to the statistics of product personnel, daily by the moving exposure wasting of resources for having 30W or so, therefore for shifting
The displaying of moved end advertisement need to formulate New Policy so as to the reasonable employment of exposure resource, so as to reduce the mesh of advertising cost
, thus, need to design and develop and go up offline service in real time.
Advertisement causes advertisement to be thrown in the later stage when jettison system is run due to can not understand the state of advertisement in real time
During cause the waste of extra cost, therefore now design monitoring system, the long journey state of ad system can be monitored constantly, with
When during monitoring can to mistake information carry out warning reminding.
Content of the invention
It is an object of the invention to provide a kind of be based on mobile Internet advertisement launching platform, gone up by design in real time offline
System and daily record monitoring system, solve the problems, such as that the waste of advertising resource and advertising cost are high.
The purpose of the present invention can be achieved through the following technical solutions：
One kind is based on mobile Internet advertisement launching platform, and including advertisement delivery system, linear system is united and daily record up and down in real time
Monitoring system；
Wherein, the advertisement delivery system includes advertisement creation module, advertising previews module, advertising management module, advertisement
Modified module, advertisement confirm module and ad review module；
The advertisement creation module is used for the establishment page for providing advertisement；The advertising previews module provides the preview of advertisement
The page, carries out preview for the advertisement to creating；The advertising management module is used for providing advertising management interface；The advertisement is repaiied
Change unit to be added or delete for the advertisement to having created；The advertisement confirms that module is used for newly-built or amended wide
Announcement is confirmed；The ad review module is used for detecting the advertisement for confirming；
The change that linear system is united for monitor in real time advertisement up and down in real time, and the data of advertisement change are captured, while prison
The discount information of control advertiser；
The daily record monitoring system includes log management module and daily record monitoring module；
The log management module is used for the information management for providing serve log, there is provided the additions and deletions of service profile information are changed
Look into；The daily record monitoring module is used for the configuration information for obtaining service to be monitored, according to configuration information acquisition log information and right
The log information of acquisition is verified.
Further, the establishment page of the advertisement provides the user the selection of adline, while the choosing according to user
The corresponding advertisement formwork of loading is selected, the environment for uploading ad material is provided the user.
Further, the content of the advertising management interface management includes that advertisement details information, advertisement state, advertisement are issued
Quantity, ad click quantity, advertising expenditure.
Further, the content of the ad review module examination ＆ verification includes the type of advertisement and the material of advertisement, if advertisement
Do not audit and pass through, then the unsanctioned reason of explanation advertisement, if examination ＆ verification passes through, auditing the advertisement for passing through can environment exhibition on line
Show.
Further, the configuration information includes the server ip ground that service name, service processes title, service are located
Addresses of items of mail and note ground that location, the title of journal file, the concrete path of journal file place server, warning message send
Location.
Beneficial effects of the present invention：The present invention advertisement can be created, changed and be confirmed by advertisement delivery system,
The degree of concern of advertisement by being managed to advertisement, is recorded, is easy to enterprise to be fully understood by the input effect of advertisement, is that the later stage is wide
Accuse to make to provide and be worth reference；Monitor in real time is carried out by real-time up and down linear system system to advertisement, reduce advertisement offline bring prolong
Late, advertising resource is saved, reduces the cost of advertisement；By daily record monitoring system can the mistake that goes out in daily record of quick detection, and
In the form of mail and note staff is notified to process mistake in time.
Description of the drawings
In order to be illustrated more clearly that the technical scheme of the embodiment of the present invention, use required for describing to embodiment below
Accompanying drawing is briefly described, it should be apparent that, drawings in the following description are only some embodiments of the present invention, for ability
For the those of ordinary skill of domain, on the premise of not paying creative work, can be other attached to be obtained according to these accompanying drawings
Figure.
Fig. 1 is based on mobile Internet advertisement launching platform figure for the present invention is a kind of.
Specific embodiment
Accompanying drawing in below in conjunction with the embodiment of the present invention, to the embodiment of the present invention in technical scheme carry out clear, complete
Site preparation is described, it is clear that described embodiment is only a part of embodiment of the invention, rather than whole embodiment.It is based on
Embodiment in the present invention, it is all other that those of ordinary skill in the art are obtained under the premise of creative work is not made
Embodiment, belongs to the scope of protection of the invention.
Refer to shown in Fig. 1, the present invention is based on mobile Internet advertisement launching platform for a kind of, including advertisement putting system
System, in real time upper and lower linear system system and daily record monitoring system；
Wherein, advertisement delivery system includes advertisement creation module, advertising previews module, advertising management module, advertisement modification
Module, advertisement confirm module and ad review module；Advertisement creation module is used for the establishment page for providing advertisement, in the wound of advertisement
Build in the page, provide the user the selection function of adline, while corresponding advertisement formwork is loaded according to the selection of user, carry
For the environment that user uploads ad material；Advertising previews module provides the preview page of advertisement, carries out for the advertisement to creating
Preview；Advertising management module is used for providing advertising management interface, and wherein, the content of advertising management interface management includes advertisement details
Information, advertisement state, advertisement issue quantity, ad click quantity, advertising expenditure；Advertisement modification unit is used for wide to created
Announcement is added or deletes；Advertisement confirms that module is used for confirming newly-built or amended advertisement；Ad review module, leads to
Cross audit crew to audit the advertisement for determining, the content of examination ＆ verification includes the type of advertisement and the material of advertisement, if advertisement is not
Examination ＆ verification passes through, then the unsanctioned reason of explanation advertisement, if examination ＆ verification passes through, the advertisement environment can show on line.
The upper offline information that linear system is united for monitor in real time advertisement up and down in real time, reduces offline the brought delay of advertisement,
High degree has saved advertising resource, it is to avoid the waste of ad traffic, and then reduces the cost of advertisement.
The time interval of advertisement monitor in real time is that 300S is executed once, the change of monitor in real time advertisement, and captures advertisement change
The data of change, while the discount information of advertiser is monitored, if advertiser's discount changes, the data of server crawl change,
And all advertising expenditures of advertisement, the discount information of all advertisements of the final updated advertiser is calculated according to discount.
Daily record monitoring system includes that log management module and daily record monitoring module, log management module are used for providing service day
The information management of will, selects for developer in all service names of page display system monitoring, and developer selects service
And after monitoring period, the page will show that all monitoring daily records serviced in the time period, developer can click on serve log
Carry out the inquiry of daily record, while the system provides the additions and deletions of service profile information and changes and looks into, wherein configuration information include service name,
Service processes title, the server ip address at service place, the title of journal file, the concrete road of journal file place server
Addresses of items of mail and note address that footpath, warning message send；Daily record monitoring module is used for the configuration information for obtaining service to be monitored,
Log information is obtained according to configuration information and the log information for obtaining is verified, if detecting the mistake for occurring specifying in daily record
By mistake, error message is sent in the form of mail and note system the developer of formulation.
The present invention can be created to advertisement, changed and is confirmed by advertisement delivery system, by managing to advertisement
Reason, records the degree of concern of advertisement, is easy to enterprise to be fully understood by the input effect of advertisement, provides value ginseng for later stage ad production
Examine；Monitor in real time is carried out by the real-time system of linear system up and down to advertisement, is reduced the offline delay for bringing of advertisement, is saved advertising resource,
Reduce the cost of advertisement；By daily record monitoring system can the mistake that goes out in daily record of quick detection, and with mail and the shape of note
Formula notifies staff to process mistake in time.
Above content is only to design example of the invention and explanation, affiliated those skilled in the art
Various modifications are made to described specific embodiment or is supplemented or is substituted using similar mode, without departing from invention
Design or surmount scope defined in the claims, protection scope of the present invention all should be belonged to.
Claims (6)
1. a kind of based on mobile Internet advertisement launching platform, it is characterised in that：Including advertisement delivery system, real-time linear system up and down
System and daily record monitoring system；
Wherein, the advertisement delivery system includes advertisement creation module, advertising previews module, advertising management module, advertisement modification
Module, advertisement confirm module and ad review module；
The advertisement creation module is used for the establishment page for providing advertisement；The advertising previews module provides the preview page of advertisement
Face, carries out preview for the advertisement to creating；The advertising management module is used for providing advertising management interface；The advertisement modification
Unit is used for being added the advertisement for having created or deleting；The advertisement confirms that module is used for newly-built or amended advertisement
Confirmed；The ad review module is used for detecting the advertisement for confirming；
The change that linear system is united for monitor in real time advertisement up and down in real time, and the data of advertisement change are captured, while monitoring is wide
Accuse main discount information；
The daily record monitoring system includes log management module and daily record monitoring module；
The log management module is used for the information management for providing serve log, there is provided the additions and deletions of service profile information are changed and is looked into；
The daily record monitoring module is used for the configuration information for obtaining service to be monitored, obtains log information and to obtaining according to configuration information
Log information verified.
2. according to claim 1 a kind of based on mobile Internet advertisement launching platform, it is characterised in that：The advertisement
The selection that the page provides the user adline is created, while corresponding advertisement formwork is loaded according to the selection of user, is user
The environment for uploading ad material is provided.
3. according to claim 1 a kind of based on mobile Internet advertisement launching platform, it is characterised in that：The advertisement pipe
The content of reason interface management includes that advertisement details information, advertisement state, advertisement issue quantity, ad click quantity, advertising expenditure.
4. according to claim 1 a kind of based on mobile Internet advertisement launching platform, it is characterised in that：The advertisement is examined
The content of core module examination ＆ verification includes the type of advertisement and the material of advertisement, if advertisement is not audited passing through, illustrates that advertisement does not pass through
The reason for, if examination ＆ verification passes through, auditing the advertisement for passing through environment can show on line.
5. according to claim 1 a kind of based on mobile Internet advertisement launching platform, it is characterised in that：The advertisement prison
The time interval of control is that 300S is executed once.
6. according to claim 1 a kind of based on mobile Internet advertisement launching platform, it is characterised in that：Described with confidence
Breath includes service name, service processes title, the server ip address at service place, the title of journal file, journal file institute
The addresses of items of mail sent in the concrete path of server, warning message and note address.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611137654.4A CN106504035A (en) | 2016-12-12 | 2016-12-12 | One kind is based on mobile Internet advertisement launching platform |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611137654.4A CN106504035A (en) | 2016-12-12 | 2016-12-12 | One kind is based on mobile Internet advertisement launching platform |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN106504035A true CN106504035A (en) | 2017-03-15 |
Family
ID=58330825
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201611137654.4A Pending CN106504035A (en) | 2016-12-12 | 2016-12-12 | One kind is based on mobile Internet advertisement launching platform |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN106504035A (en) |
Cited By (9)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107464147A (en) * | 2017-08-22 | 2017-12-12 | 安徽简道科技有限公司 | Advertisement design intelligent service system |
| CN109858967A (en) * | 2019-01-30 | 2019-06-07 | 上海极链网络科技有限公司 | One kind launching advertising method, system and electronic equipment towards more video media platforms |
| CN110570248A (en) * | 2019-09-10 | 2019-12-13 | 北京智云联众科技有限公司 | outdoor advertisement playing method |
| CN112215642A (en) * | 2020-10-12 | 2021-01-12 | 上海酷量信息技术有限公司 | Automatic change many platforms of advertisement delivery system |
| CN112232872A (en) * | 2020-10-15 | 2021-01-15 | 苏州龙盈软件开发有限公司 | Overseas advertisement delivery management method, platform and system |
| CN112258230A (en) * | 2020-10-22 | 2021-01-22 | 广东万唯计算机服务有限公司 | Multimedia outdoor advertisement putting device |
| CN113283928A (en) * | 2021-04-28 | 2021-08-20 | 北京大生在线科技有限公司 | Multidimensional conversion tracking data uploading system |
| CN114079667A (en) * | 2020-08-11 | 2022-02-22 | 河南地平线传媒股份有限公司 | Converged media information display system |
| CN114140178A (en) * | 2022-02-07 | 2022-03-04 | 北京派瑞威行互联技术有限公司 | Advertisement putting acceptance comprehensive evaluation system |
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| CN102801785A (en) * | 2012-07-03 | 2012-11-28 | 合一网络技术(北京)有限公司 | System and method for monitoring advertisement putting engine |
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| CN105898209A (en) * | 2015-11-13 | 2016-08-24 | 乐视云计算有限公司 | Video platform monitoring and analyzing system |
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Patent Citations (4)
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| CN103118051A (en) * | 2011-11-17 | 2013-05-22 | 阿里巴巴集团控股有限公司 | Method and device for monitoring information issuing process |
| CN102801785A (en) * | 2012-07-03 | 2012-11-28 | 合一网络技术(北京)有限公司 | System and method for monitoring advertisement putting engine |
| CN105898209A (en) * | 2015-11-13 | 2016-08-24 | 乐视云计算有限公司 | Video platform monitoring and analyzing system |
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Cited By (10)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107464147A (en) * | 2017-08-22 | 2017-12-12 | 安徽简道科技有限公司 | Advertisement design intelligent service system |
| CN109858967A (en) * | 2019-01-30 | 2019-06-07 | 上海极链网络科技有限公司 | One kind launching advertising method, system and electronic equipment towards more video media platforms |
| CN110570248A (en) * | 2019-09-10 | 2019-12-13 | 北京智云联众科技有限公司 | outdoor advertisement playing method |
| CN114079667A (en) * | 2020-08-11 | 2022-02-22 | 河南地平线传媒股份有限公司 | Converged media information display system |
| CN112215642A (en) * | 2020-10-12 | 2021-01-12 | 上海酷量信息技术有限公司 | Automatic change many platforms of advertisement delivery system |
| CN112232872A (en) * | 2020-10-15 | 2021-01-15 | 苏州龙盈软件开发有限公司 | Overseas advertisement delivery management method, platform and system |
| CN112258230A (en) * | 2020-10-22 | 2021-01-22 | 广东万唯计算机服务有限公司 | Multimedia outdoor advertisement putting device |
| CN113283928A (en) * | 2021-04-28 | 2021-08-20 | 北京大生在线科技有限公司 | Multidimensional conversion tracking data uploading system |
| CN114140178A (en) * | 2022-02-07 | 2022-03-04 | 北京派瑞威行互联技术有限公司 | Advertisement putting acceptance comprehensive evaluation system |
| CN114140178B (en) * | 2022-02-07 | 2022-04-29 | 北京派瑞威行互联技术有限公司 | Advertisement putting acceptance comprehensive evaluation system |
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| C06 | Publication | ||
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Application publication date: 20170315 |