CN106303624A - A kind of video ads player method - Google Patents
A kind of video ads player method Download PDFInfo
- Publication number
- CN106303624A CN106303624A CN201610727973.4A CN201610727973A CN106303624A CN 106303624 A CN106303624 A CN 106303624A CN 201610727973 A CN201610727973 A CN 201610727973A CN 106303624 A CN106303624 A CN 106303624A
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- Prior art keywords
- advertisement
- current scene
- image
- scene image
- video
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Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/266—Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
- H04N21/2668—Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
- H04N21/232—Content retrieval operation locally within server, e.g. reading video streams from disk arrays
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/44—Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream, rendering scenes according to MPEG-4 scene graphs
- H04N21/44008—Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream, rendering scenes according to MPEG-4 scene graphs involving operations for analysing video streams, e.g. detecting features or characteristics in the video stream
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/44—Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream, rendering scenes according to MPEG-4 scene graphs
- H04N21/44012—Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream, rendering scenes according to MPEG-4 scene graphs involving rendering scenes according to scene graphs, e.g. MPEG-4 scene graphs
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
- H04N21/44213—Monitoring of end-user related data
- H04N21/44218—Detecting physical presence or behaviour of the user, e.g. using sensors to detect if the user is leaving the room or changes his face expression during a TV program
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/466—Learning process for intelligent management, e.g. learning user preferences for recommending movies
- H04N21/4668—Learning process for intelligent management, e.g. learning user preferences for recommending movies for recommending content, e.g. movies
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- Engineering & Computer Science (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Databases & Information Systems (AREA)
- Health & Medical Sciences (AREA)
- General Health & Medical Sciences (AREA)
- Social Psychology (AREA)
- Computer Networks & Wireless Communication (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The present invention relates to a kind of video ads player method, comprise the following steps: video camera obtains the current scene image comprising targeted customer；Current scene image is carried out feature detection, extracts image characteristic point, and image characteristic point is carried out feature description, obtain the feature description data of entire image；Feature description data according to current scene image, scan in advertisement video storehouse, obtain the advertisement video file being suitable for throwing in for the user in current scene image；Play the advertisement video file searched.The present invention is by the acquisition of current scene image and analysis, and real-time judge is currently needed for throwing in targeted customer's specifying information of advertisement, throws in realizing advertisement accurately.
Description
Technical field
The present invention relates to software technology field, more particularly, it relates to a kind of video ads player method.
Background technology
In existing advertisement broadcast mode, it is typically limited to only fixing or some advertisement videos of loop play, without basis
Surrounding environment change self adaptation is exchanged, and causes a lot of advertisement playing resource to be wasted, does not play good advertisement delivery effect, reach
Less than intended economic well-being of workers and staff.
Summary of the invention
The technical problem to be solved in the present invention is, for the drawbacks described above of prior art, it is provided that a kind of video ads is broadcast
Put method.
The technical solution adopted for the present invention to solve the technical problems is:
A kind of video ads player method of structure, wherein, comprises the following steps:
Video camera obtains the current scene image comprising targeted customer；
Described current scene image is carried out feature detection, extracts image characteristic point, and image characteristic point is carried out spy
Levy description, obtain the feature description data of entire image；
Feature description data according to current scene image, scan in advertisement video storehouse, obtain being suitable for for working as
The advertisement video file that user in front scene image throws in；
Play the advertisement video file searched.
Advertisement broadcast method of the present invention, wherein, described step: video camera obtains and comprises working as of targeted customer
Front scene image, specifically includes:
Whether sensor has targeted customer before automatically sensing advertisement machine；
When there being targeted customer, start described camera operation, obtain the current scene image comprising targeted customer.
Advertisement broadcast method of the present invention, wherein, described feature description data specifically include: user's height, the age,
Sex, body weight, the colour of skin.
Advertisement broadcast method of the present invention, wherein, described method farther includes step:
The current scene image obtaining described video camera carries out 3D and renders, and obtains 3D model；
Described current scene image is merged output display with described 3D model, described advertisement video file.
Advertisement broadcast method of the present invention, wherein, the advertisement video in described advertisement video storehouse is retouched by different characteristic
State data storage.
Advertisement broadcast method of the present invention, wherein, described method farther includes step:
By prioritized for described feature description data, regard from described advertisement successively according to described priority orders
Storehouse is searched suitable advertisement video frequently.
Advertisement broadcast method of the present invention, wherein, in described priority orders, user's sex and age are listed as
The feature description data of one priority.
Advertisement broadcast method of the present invention, wherein, described step: the current scene image that described video camera is obtained
Carry out 3D to render, obtain 3D model, specifically include:
Current scene image and sample image to video camera capture registrate, and calculate the attitude of video camera, obtain list
Answering property matrix；
According to described homography matrix, draw out and the rectangle that the Target Photo in current scene image is completely covered can be put down
Face 3D model.
Advertisement broadcast method of the present invention, wherein, the described current scene image to video camera capture and sample graph
As registrating, calculate the attitude of video camera, obtain homography matrix, specifically include:
Current scene image and sample image to video camera capture registrate, and obtain initial homography matrix；
According to the successful image characteristic point of image registration, initial homography matrix and the current scene of video camera captured in real time
Image, carries out optical flow tracking to Target Photo, track algorithm obtains homography matrix.Described step: described video camera is obtained
The current scene image taken carries out 3D and renders, and obtains 3D model, specifically includes:
Current scene image and sample image to video camera capture registrate, and calculate the attitude of video camera, obtain list
Answering property matrix；
According to described homography matrix, draw out and the rectangle that the Target Photo in current scene image is completely covered can be put down
Face 3D model.
Advertisement broadcast method of the present invention, wherein, the described current scene image to video camera capture and sample graph
As registrating, calculate the attitude of video camera, obtain homography matrix, specifically include:
Current scene image and sample image to video camera capture registrate, and obtain initial homography matrix；
According to the successful image characteristic point of image registration, initial homography matrix and the current scene of video camera captured in real time
Image, carries out optical flow tracking to Target Photo, track algorithm obtains homography matrix.
The beneficial effects of the present invention is: by the acquisition of current scene image and analysis, real-time judge is currently needed for
Throw in targeted customer's specifying information of advertisement, to realize advertisement accurately input.
Accompanying drawing explanation
In order to be illustrated more clearly that the embodiment of the present invention or technical scheme of the prior art, below in conjunction with accompanying drawing and reality
The invention will be further described to execute example, and the accompanying drawing in describing below is only the section Example of the present invention, for this area
From the point of view of those of ordinary skill, on the premise of not paying creative work, it is also possible to obtain other accompanying drawings according to these accompanying drawings:
Fig. 1 is the video ads player method flow process one of present pre-ferred embodiments；
Fig. 2 is the video ads player method flow process two of present pre-ferred embodiments；
Fig. 3 is the video ads player method flow process three of present pre-ferred embodiments.
Detailed description of the invention
In order to make the purpose of the embodiment of the present invention, technical scheme and advantage clearer, implement below in conjunction with the present invention
Technical scheme in example carries out clear, complete description, it is clear that described embodiment is the section Example of the present invention, and
It is not all of embodiment.Based on embodiments of the invention, those of ordinary skill in the art are not before paying creative work
Put the every other embodiment obtained, broadly fall into protection scope of the present invention.
The video ads player method flow process of present pre-ferred embodiments is as it is shown in figure 1, comprise the following steps:
Step S10, video camera obtain the current scene image comprising targeted customer；
Step S20, current scene image is carried out feature detection, extract image characteristic point, and characteristics of image is clicked on
Row feature description, obtains the feature description data of entire image；
Step S30, feature description data according to current scene image, scan in advertisement video storehouse, fitted
Close the advertisement video file thrown in for the user in current scene image；
The advertisement video file that step S40, broadcasting search.
As in figure 2 it is shown, in above-mentioned advertisement broadcast method, step S10: video camera obtains and comprises the current of targeted customer
Scene image, specifically includes:
Whether step S11, sensor have targeted customer before automatically sensing advertisement machine；
Step S12, when there being targeted customer, start camera operation, obtain and comprise the current scene of targeted customer
Image.
Specifically, in above steps, feature description data specifically include: user's height, age, sex, body weight, the colour of skin.
As only one of which targeted customer, above-mentioned each feature description data are the feature of this targeted customer, when there being multiple targeted customer,
Detect multiple targeted customer simultaneously, and obtain respective feature description data, and according to the respective inhomogeneity of multiple targeted customers
Type feature description data genaration chart, takes wherein most with type feature description data features.
As it is shown on figure 3, above-mentioned advertisement broadcast method farther includes step:
Step S50, the current scene image obtaining video camera carry out 3D and render, and obtain 3D model；
Step S60, current scene image and 3D model, advertisement video file are merged output display.
Use above-mentioned steps S50 and step S60 can realize 3D advertisement video to play, and targeted customer is placed in this advertisement
In video file so that it is have sensation on the spot in person, preferably experience effect of advertising.
In above-mentioned advertisement broadcast method, the advertisement video in advertisement video storehouse describes data by different characteristic and stores.
Specifically, it is to store according to different types of feature description data, such as, will be for homogeneity other advertisement video file
It is stored in a file, will be stored in a file for age-grade advertisement video file, etc..
Said method farther includes step: by prioritized for feature description data, according to priority orders
Suitable advertisement video is searched successively from advertisement video storehouse.Such as, the feature description data first searching the first priority are corresponding
File, obtain first group of advertisement video, in first group of current advertisement video file, then by the feature of the second priority
Description data make a look up, and obtain second group of advertisement video, and in second group of current advertisement video file, the rest may be inferred, can
To search plurality of feature description data, obtain the advertisement video listed files that may finally play, play out successively.
Preferably, in above-mentioned priority orders, user's sex and age are listed as the feature description data of the first priority.
Above-mentioned steps: the current scene image obtaining video camera carries out 3D and renders, and obtains 3D model, specifically includes:
Current scene image and sample image to video camera capture registrate, and calculate the attitude of video camera, obtain list
Answering property matrix；
According to homography matrix, draw out the rectangle plane 3D Target Photo in current scene image being completely covered
Model.
In above-mentioned advertisement broadcast method, current scene image and sample image to video camera capture registrate, and calculate
The attitude of video camera, obtains homography matrix, specifically includes:
Current scene image and sample image to video camera capture registrate, and obtain initial homography matrix；
According to the successful image characteristic point of image registration, initial homography matrix and the current scene of video camera captured in real time
Image, carries out optical flow tracking to Target Photo, track algorithm obtains homography matrix.
Above-mentioned steps: the current scene image obtaining video camera carries out 3D and renders, and obtains 3D model, specifically includes:
Current scene image and sample image to video camera capture registrate, and calculate the attitude of video camera, obtain list
Answering property matrix；
According to homography matrix, draw out the rectangle plane 3D Target Photo in current scene image being completely covered
Model.
It should be appreciated that for those of ordinary skills, can be improved according to the above description or be converted,
And all these modifications and variations all should belong to the protection domain of claims of the present invention.
Claims (9)
1. a video ads player method, it is characterised in that comprise the following steps:
Video camera obtains the current scene image comprising targeted customer；
Described current scene image is carried out feature detection, extracts image characteristic point, and image characteristic point is carried out feature retouch
State, obtain the feature description data of entire image；
Feature description data according to current scene image, scan in advertisement video storehouse, obtain being suitable for for current field
The advertisement video file that user in scape image throws in；
Play the advertisement video file searched.
Advertisement broadcast method the most according to claim 1, it is characterised in that described step: video camera obtains and comprises target
User, at interior current scene image, specifically includes:
Whether sensor has targeted customer before automatically sensing advertisement machine；
When there being targeted customer, start described camera operation, obtain the current scene image comprising targeted customer.
Advertisement broadcast method the most according to claim 1, it is characterised in that described feature description data specifically include: use
Family height, age, sex, body weight, the colour of skin.
Advertisement broadcast method the most according to claim 1, it is characterised in that described method farther includes step:
The current scene image obtaining described video camera carries out 3D and renders, and obtains 3D model；
Described current scene image is merged output display with described 3D model, described advertisement video file.
Advertisement broadcast method the most according to claim 1, it is characterised in that the advertisement video in described advertisement video storehouse is pressed
Different characteristic describes data storage.
Advertisement broadcast method the most according to claim 3, it is characterised in that described method farther includes step:
By prioritized for described feature description data, according to described priority orders successively from described advertisement video storehouse
The suitable advertisement video of middle lookup.
Advertisement broadcast method the most according to claim 6, it is characterised in that in described priority orders, user's sex and
Age is listed as the feature description data of the first priority.
Advertisement broadcast method the most according to claim 4, it is characterised in that described step: described video camera is obtained
Current scene image carries out 3D and renders, and obtains 3D model, specifically includes:
Current scene image and sample image to video camera capture registrate, and calculate the attitude of video camera, obtain homography
Matrix；
According to described homography matrix, draw out the rectangle plane 3D Target Photo in current scene image being completely covered
Model.
Advertisement broadcast method the most according to claim 8, it is characterised in that the described current scene figure to video camera capture
Picture and sample image registrate, and calculate the attitude of video camera, obtain homography matrix, specifically include:
Current scene image and sample image to video camera capture registrate, and obtain initial homography matrix；
Current scene figure according to the successful image characteristic point of image registration, initial homography matrix and video camera captured in real time
Picture, carries out optical flow tracking to Target Photo, track algorithm obtains homography matrix.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610727973.4A CN106303624A (en) | 2016-08-25 | 2016-08-25 | A kind of video ads player method |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610727973.4A CN106303624A (en) | 2016-08-25 | 2016-08-25 | A kind of video ads player method |
Publications (1)
| Publication Number | Publication Date |
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| CN106303624A true CN106303624A (en) | 2017-01-04 |
Family
ID=57676748
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| Application Number | Title | Priority Date | Filing Date |
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| CN201610727973.4A Pending CN106303624A (en) | 2016-08-25 | 2016-08-25 | A kind of video ads player method |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN108989888A (en) * | 2018-07-18 | 2018-12-11 | 揭阳市聆讯软件有限公司 | Video content playback method, device, smart machine and storage medium |
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Application publication date: 20170104 |